CN102427554A - Survey statistic method and system for real-time audience rating situation of television programs - Google Patents

Survey statistic method and system for real-time audience rating situation of television programs Download PDF

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CN102427554A
CN102427554A CN2011103248787A CN201110324878A CN102427554A CN 102427554 A CN102427554 A CN 102427554A CN 2011103248787 A CN2011103248787 A CN 2011103248787A CN 201110324878 A CN201110324878 A CN 201110324878A CN 102427554 A CN102427554 A CN 102427554A
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李世平
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Abstract

The invention discloses a survey statistic method for the real-time audience rating situation of television programs. The survey statistic method comprises the following steps of: calling a real-time audience rating situation survey statistic system by a set top box during operation process; acquiring real-time audience rating data of specified statistic time point in the system according to the setting of the system by the set top box; transmitting the real-time audience rating data of different time points to a front-end platform; and after the front-end platform receives the data, saving the data in a database and counting the data to obtain the real-time audience rating situation of the television programs during the playing process. Meanwhile, the invention also discloses a survey statistic system for the real-time audience rating situation of the television programs. The survey statistic system comprises the front-end platform and a client module, wherein the front-end platform comprises a survey statistic management subsystem and a database subsystem. According to the method and system disclosed by the invention, the survey statistic of the real-time audience rating situation of the television programs can be realized.

Description

A kind of TV programme real-time rating status investigation statistical method and system
Technical field
The invention belongs to the digital television techniques category, relate in particular to a kind of TV programme real-time rating status investigation statistical method and system.
Background technology
In the actual conditions; Certain TV programme that TV station plays are in its playing process from start to end; The spectator attendance of watching this program is dynamic change on time shaft, watches that promptly the spectators of the content of this program different time sections are changing, and spectator attendance also changes thereupon." happy China row " program with three in central authorities is an example; This is a large-scale variety show that comprises song and dance, essay, opera Chinese folk art forms, suppose this column at night 19:30 divide and to begin to broadcast, it is the song and dance content that 19:35~19:40 divides; It is the opera content that 19:45~19:55 divides; When 19:35 divides the beginning a song and dance, like the spectators of song and dance often to select to watch that the spectators that dislike song and dance often switch to other channels; When 19:45 divides the performance of beginning opera; Like the spectators of opera often to select to watch; The spectators that dislike opera often switch to other channels and watch other guide; Have simultaneously the spectators that watch other channels again and switch to three in central authorities and watch the opera performance, obviously, watch that the spectators and the spectator attendance of " happy China row " 19:35~19:40 of three in central authorities and the content of these two time periods of 19:45~19:55 changes; In the actual conditions, spectators and the spectator attendance in the different time sections that " happy China row " broadcasts, watched are all changing.Also there is this phenomenon in the program of other types in playing process; Be that any TV programme are in its playing process from start to end; The spectator attendance of watching this program is dynamic change on time shaft; This variation can reflect the production technique of TV programme different piece, can also reflect that TV programme structure and plot arrange the problem that possibly exist.Therefore; Be necessary fully the real-time rating situation of TV programme is carried out investigation statistics; Promptly investigate viewer's quantity of same TV programme different content section or different time points in the broadcast process, just watch the changing condition of spectator attendance on time shaft of this program.
What the rating situation reflected in real time is that spectators real-time in the television program transmission process watch situation; It can express the changing condition of spectator attendance on time shaft of watching this program intuitively; Be the viewer's quantity and the changing condition thereof of same TV programme different content section or different time points in the broadcast process; Therefore, the rating situation can reflect the viewership of same TV programme different content section in real time, and this also is characteristics and advantage that real-time rating situation is had.Based on These characteristics and advantage; In real time the rating situation can be objective and reflect the production technique of content of TV program all sidedly; For program making unit improves the program making level more details and foundation more specifically are provided, the content of selecting to be more suitable for spectators' appetite for TV broadcasting agency provides important reference.
According to the needs of investigation statistics, the spectators' viewing-data through gathering different time points in the television program transmission process is also added up the real-time rating situation that just can obtain TV programme to the viewing-data of these time points.
The invention provides the real-time rating status investigation of a kind of TV programme statistical method: STB calls real-time rating status investigation statistical system in running; Setting according to system; The real-time viewing-data of the timing statistics point of stipulating in the STB acquisition system; And send the real-time viewing-data of these different time points to front-end platform; Front-end platform is kept at it in database after receiving data, and these data are added up the real-time rating situation that obtains in the television program transmission process.
In order to realize said method, the present invention also provides the real-time rating status investigation of a kind of TV programme statistical system.At present, also there are not similar TV programme real-time rating status investigation statistical method and system.
Summary of the invention
The object of the present invention is to provide a kind of TV programme real-time rating status investigation statistical method and system; Its basic principle is to utilize technological development such as database, network service and DTV to go out the real-time rating status investigation of the TV programme statistical system that a cover comprises front-end platform and STB client modules; Through using this system; In the television program transmission process; According to the setting of system, the viewing-data of the different time points of stipulating in the STB acquisition system, and send these viewing-datas to front-end platform; Front-end platform is added up the viewing-data of the different time points of the STB of whole participation investigation statisticses, draws spectators' rating result of same TV programme different time sections or different time points in the broadcast process.
For realizing above-mentioned functions; Embodiments of the invention provide the real-time rating status investigation of a kind of TV programme statistical method: STB calls real-time rating status investigation statistical system in running; Setting according to system; The real-time viewing-data of the timing statistics point of stipulating in the STB acquisition system; And sending the real-time viewing-data of these different time points to front-end platform, front-end platform is kept at it in database after receiving data, and these data are added up the real-time rating situation that obtains in the television program transmission process.
In the real-time rating status investigation of the aforesaid TV programme statistical method; The rating condition can be set in real-time rating status investigation statistical system to be used to limit STB whether the forward end platform transmits real-time viewing-data; After being provided with the rating condition; STB forward end platform at first will judge whether to satisfy the rating condition before transmitting real-time viewing-data, then sends real-time viewing-data to front-end platform if satisfy.
Embodiments of the invention also provide the real-time rating status investigation of a kind of TV programme statistical system; The real-time rating status investigation of these TV programme statistical system comprises front-end platform and STB client modules; Wherein, Front-end platform comprises investigation statistics ADMINISTRATION SUBSYSTEM and database subsystem; The investigation statistics ADMINISTRATION SUBSYSTEM is responsible for communicating with the STB client modules on the one hand, comprises sending instruction, reception data etc., is responsible for data setting and data statistics work on the other hand; The data that are provided with comprise the control law relevant with investigation statistics, real-time viewing-data timing statistics point, rating condition etc., and data statistics work comprises the real-time rating situation of statistics etc.; Database subsystem is responsible for storage and is managed real-time viewing-data, statistics etc.; The basic function of STB client modules be responsible for and front-end platform between communicate, handle the instruction that front-end platform sends and handle real-time viewing-data, comprise that reception resolves, judges from the instruction of front-end platform and to instruction whether STB satisfies the rating condition that transmits real-time viewing-data, gathers real-time viewing-data and send front-end platform to.
From technique scheme, can find out; Through method and system provided by the invention is disposed; The STB of participating in the real-time rating status investigation of TV programme statistics task just can send front-end platform to according to the real-time viewing-data that the different moment of appointment in the acquisition system are set of system and with these data; Front-end platform saves the data in the database after receiving data, and data are added up the real-time rating situation that draws different content section in the television program transmission process or different time points.It is thus clear that method and system provided by the invention can be realized the investigation statistics of the real-time rating situation of TV programme.
Owing to be based on STB and realize watching data collecting, TV programme provided by the invention real-time rating status investigation statistical method and system at first can reflect STB quantity and the situation of change thereof that the STB quantity of watching the different content section in the television program transmission process and situation of change or different time points thereof are watched this program intuitively.
Description of drawings
Fig. 1 is the flow chart of the real-time rating status investigation of TV programme statistical method involved in the present invention;
Fig. 2 is the system configuration sketch map of the real-time rating status investigation of TV programme statistical system involved in the present invention;
Fig. 3 is that the real-time rating status investigation of TV programme statistical system involved in the present invention is directed against one of real-time rating situation statistics example of certain TV programme.
Fig. 4 is the real-time rating status investigation of a TV programme statistical system involved in the present invention to two of the real-time rating situation statistics example of certain TV programme.
Fig. 5 is the real-time rating status investigation of a TV programme statistical system involved in the present invention to three of the real-time rating situation statistics example of certain TV programme.
Fig. 6 is the real-time rating status investigation of a TV programme statistical system involved in the present invention to four of the real-time rating situation statistics example of certain TV programme.
Embodiment
To combine accompanying drawing and embodiment below, describe clearly realizing technical scheme of the present invention.
With reference to figure 1, the flow chart for the real-time rating status investigation of TV programme involved in the present invention statistical method comprises the process of being described below:
1. STB calls real-time rating status investigation statistical system in running;
The real-time viewing-data of the timing statistics point of 2. stipulating in the STB acquisition system, and send the real-time viewing-data of these different time points to front-end platform;
3. front-end platform saves the data in the database after receiving data;
4. front-end platform is added up the real-time rating situation result who obtains TV programme to data.
With reference to figure 2, be the system configuration sketch map of the real-time rating status investigation of TV programme involved in the present invention statistical system, also be the system configuration sketch map of using among the embodiment.The real-time rating status investigation of TV programme statistical system comprises client modules and front-end platform, and client modules is arranged in STB, and front-end platform comprises investigation statistics ADMINISTRATION SUBSYSTEM and database subsystem.As shown in Figure 2, (201) are bi-directional set-top box (STBs with network communicating function), and the client modules of the real-time rating status investigation of TV programme statistical system is positioned at wherein; (202) be bilateral network, for the interactive communication between STB and the front-end platform provides passage; (203) be the front-end platform of the real-time rating status investigation of TV programme statistical system, comprise investigation statistics ADMINISTRATION SUBSYSTEM and database subsystem.
With reference to figure 3, the real-time rating status data table of certain TV programme that comes out for the real-time rating status investigation of the TV programme among the present invention statistical system, statistics time interval is 5 minutes.
Embodiment 1, embodiment 2 and embodiment 3 are three kinds of different technologies schemes that realize TV programme provided by the present invention real-time rating status investigation statistical method and system.
Embodiment 1:
Cooperate the realization of embodiment 1, need in database, set up real-time viewing-data table, channel information table, channel program information table, wherein, the viewing-data table is used for writing down the real-time viewing-data of STB in the viewer's home in real time.The viewing-data table comprises following field (": " back is the field implication) in real time:
Sequence number of set top box: this field indicates the sequence number of STB in the spectators family, and this value can read from STB, and in the zone that same operator is responsible for, sequence number of set top box is a unique value;
The channel property value: this field indicates the property value of television channel, and the channel property value is used to distinguish different television channels; The channel cut-in timing: STB gets into the time of current channel;
The timing statistics point: this field indicates the statistics moment of real-time rating situation, and system carries out investigation statistics to this field real-time rating situation constantly of specifying.
The channel information table is used for writing down the information relevant with television channel, and comprise following field (": " back is the field implication): the channel property value: this field indicates the property value of television channel, is used to distinguish different television channels;
Channel designation: the title of television channel, like " Chinese Central Television's news channel ";
The channel program information table is used for writing down the relevant information of broadcasting with television channel of TV programme, comprises following field (": " back is the field implication):
Programm name: the title of TV programme, like " east space-time ";
Time started: the broadcast start time of TV programme;
Concluding time: the broadcast concluding time of TV programme.
Be that to equal 3 minutes at interval be the workflow that example is described present embodiment for sky, timing statistics point with the rating condition setting below.The rating condition directly sends viewing-data to front-end platform and need not carry out condition judgment to viewing-data for sky is defaulted as STB.
In the present embodiment, be provided with through in front-end platform, carrying out rule, front-end platform is every sends once in real time at a distance from three fens clockwise STBs that audience investigation instructs, and the real-time viewing-data that STB receives after the instruction current time sends to front-end platform.
The related real-time rating status investigation of the TV programme statistical system of present embodiment mainly comprises two flow processs: the watching data collecting flow process is added up flow process with real-time rating situation in real time.Wherein, the watching data collecting flow process comprises the step that is described below in real time:
1. in the front-end platform of real-time rating status investigation statistical system, timing statistics point is arranged to 3 minutes at interval, and is sky the rating condition setting;
2. front-end platform is every sends once in real time at a distance from 3 fens clockwise STBs that audience investigation instructs, and transmitting time write down is labeled as T;
3. STB receives after the instruction of real-time audience investigation and to send the channel property value of sequence number of set top box, current channel, channel cut-in timing that STB gets into current channel to front-end platform as the real-time viewing-data of current time;
4. after front-end platform receives the data of STB transmission; In current real-time viewing-data table, add new data records: the sequence number of set top box field is set to the sequence number value that STB transmits; The channel attribute value field is set to the channel property value that STB transmits; Channel cut-in timing field is set to the channel cut-in timing value that STB transmits, and timing statistics is put the value that field is set to time T.
With the real-time rating situation of adding up the B program that the A channel broadcasts one day is the real-time rating situation statistics flow process that example is described present embodiment; Statistical condition is: by the end of the timing statistics point; It (is that continuous at least 3 minutes of STB is decoded to this program that the time of watching this program continuously is no less than 3 minutes; At least watching this program in continuous 3 minutes from spectators' angle representations for spectators), the statistics flow process comprises the step that is described below:
1. in the channel information table, retrieve the channel property value of A channel;
2. with the time started and concluding time of retrieving the B program same day in the channel program information table of A channel association;
3. in the real-time viewing-data table related, retrieve channel property value and timing statistics point that the channel property value equals the A channel in the time started of B program and all data record between the concluding time with the same day; Judge then whether these data record timing statistics points and the difference of channel cut-in timing are not less than 3 minutes; And the difference of timing statistics point and channel cut-in timing is not less than 3 minutes data record classifies the data record that meets statistical condition as, these data record that meet statistical condition are classified to gather just to draw according to the timing statistics point can reflect and satisfy continuously the real-time rating status data table of 3 minutes the situation of change in the every interval of STB quantity that the time of watching is no less than 3 minutes statistical condition in the B program broadcast process.
As shown in Figure 4, the real-time rating status data table of the TV programme that come out for the real-time rating status investigation of the related TV programme of present embodiment statistical system.
Embodiment 2:
Cooperate the realization of present embodiment, need in database, create real-time viewing-data table, channel information table, channel program information table, wherein, the viewing-data table is used for writing down the real-time viewing-data of STB in the viewer's home in real time.The viewing-data table comprises following field (": " back is the field implication) in real time:
Sequence number of set top box: this field indicates the sequence number of STB in the spectators family, and this value can read from STB, and in the zone that same operator is responsible for, sequence number of set top box is a unique value;
The channel property value: this field indicates the property value of television channel, and the channel property value is used to distinguish different television channels; The channel cut-in timing: STB gets into the time of current channel;
The timing statistics point: this field indicates the statistics moment of real-time rating situation, and system carries out investigation statistics to this field real-time rating situation constantly of specifying.
The channel information table is used for writing down the information relevant with television channel, and comprise following field (": " back is the field implication): the channel property value: this field indicates the property value of television channel, is used to distinguish different television channels;
Channel designation: the title of television channel, like " Chinese Central Television's news channel ";
The channel program information table is used for writing down the relevant information of broadcasting with television channel of TV programme, comprises following field (": " back is the field implication):
Programm name: the title of TV programme, like " east space-time ";
Time started: the broadcast start time of TV programme;
Concluding time: the broadcast concluding time of TV programme.
For describing conveniently; In the present embodiment timing statistics point being decided to be minute value is the moment (being hourly 0 minute 0 second, 5 minutes and 0 second, 10 minutes and 0 second, 15 minutes and 0 second, 20 minutes and 0 second, 25 minutes and 0 second, 30 minutes and 0 second, 35 minutes and 0 second, 40 minutes and 0 second, 45 minutes and 0 second, 50 minutes and 0 second, 55 minutes and 0 second) that 5 integral multiple and second value equal 0; When these arrive constantly; STB sends current real-time viewing-data to front-end platform, and front-end platform is added up the real-time rating situation result who draws TV programme to data.Simultaneously, be:, watch that continuously the time of this program is no less than 5 minutes by the end of the timing statistics point with the rating condition setting.
In the present embodiment; Timing statistics point rule and rating conditional content are included in the configuration file; STB starts the back and obtains configuration file from front-end platform; Parse timing statistics point rule and rating conditional content in the configuration file, and stipulate executive real-time watching data collecting task according to it.
The related real-time rating status investigation of the TV programme statistical system of present embodiment mainly comprises two flow processs: the watching data collecting flow process is added up flow process with real-time viewing-data in real time.Wherein, the watching data collecting flow process comprises the step that is described below in real time:
1. in configuration file, set timing statistics point rule and rating conditional content in advance;
2. STB obtains configuration file from front-end platform after starting, and therefrom parses timing statistics point rule and rating conditional content;
3. STB is according to the regulation of timing statistics point rule; Whenever minute value is whether the difference of 5 integral multiple and second value time value t and the channel cut-in timing of just judging current time when equaling moment of 0 arrival is more than or equal to 5 minutes; If; Then STB forward end platform transmits current real-time viewing-data, and the data of transmission comprise that the channel property value of sequence number of set top box, current channel, STB get into the channel cut-in timing of current channel, the time value t of current time; If not, then STB not the forward end platform transmit real-time viewing-data;
4. after front-end platform receives the data of STB transmission at every turn; In corresponding viewing-data table in real time, add new data records: the sequence number of set top box field is set to the sequence number value that STB transmits; The channel attribute value field is set to the channel property value that STB transmits; Channel cut-in timing field is set to the channel cut-in timing value that STB transmits, and timing statistics is put field and is set to time value t.
With the real-time rating situation of adding up the B program that the A channel broadcasts one day is the real-time rating situation statistics flow process that example is described present embodiment, and the statistics flow process comprises the step that is described below:
1. in the channel information table, retrieve the channel property value of A channel;
2. with the time started and concluding time of retrieving the B program same day in the channel program information table of A channel association;
3. in the real-time viewing-data table related, retrieve channel property value and timing statistics point that the channel property value equals the A channel in the time started of B program and all data record between the concluding time, then these data record are classified to gather just to draw according to the timing statistics point and can reflect and satisfy continuously the real-time rating situation of 5 minutes the situation of change in the every interval of STB quantity that the time of watching is no less than 5 minutes rating condition in the B program broadcast process with the same day.
The real-time rating status data of TV programme table as shown in Figure 5, as to come out for the real-time rating status investigation of the related TV programme of present embodiment statistical system.
Embodiment 3:
In the present embodiment; Timing statistics point and rating condition all are arranged in the client modules; STB starts the client modules of the real-time rating status investigation of back operation TV programme statistical system; And the real-time viewing-data of the timing statistics point that is provided with in the collection client modules, and the data that will satisfy the rating condition that is provided with in the client send front-end platform to.
Cooperate the realization of embodiment 3, need in database, set up real-time viewing-data table, channel information table, channel program information table, wherein, the viewing-data table is used for writing down the real-time viewing-data of STB in the viewer's home in real time.The viewing-data table comprises following field (": " back is the field implication) in real time:
Sequence number of set top box: this field indicates the sequence number of STB in the spectators family, and this value can read from STB, and in the zone that same operator is responsible for, sequence number of set top box is a unique value;
The channel property value: this field indicates the property value of television channel, and the channel property value is used to distinguish different television channels; The channel cut-in timing: STB gets into the time of current channel;
The timing statistics point: this field indicates the statistics moment of real-time rating situation, and system carries out investigation statistics to this field real-time rating situation constantly of specifying.
The channel information table is used for writing down the information relevant with television channel, comprises following field (": " back is the field implication):
The channel property value: the property value of this field marker channel is used to distinguish different television channels;
Channel designation: the title of television channel, like " Chinese Central Television's news channel ";
The channel program information table is used for writing down the relevant information of broadcasting with television channel of TV programme, comprises following field (": " back is the field implication):
Programm name: the title of TV programme, like " east space-time ";
Time started: the broadcast start time of TV programme;
Concluding time: the broadcast concluding time of TV programme.
Below with the timing statistics point be whole minute of integral point (promptly second value be 0 and the time interval be all moment of 1 minute), the rating condition is " by the end of the timing statistics point, watching that continuously current channel is no less than 1 minute " described present embodiment for example a workflow.
The related real-time rating status investigation of the TV programme statistical system of present embodiment mainly comprises two flow processs: the watching data collecting flow process is added up flow process with real-time rating situation in real time.Wherein, the watching data collecting flow process comprises the step that is described below in real time:
1. call the client modules of the real-time rating status investigation of TV programme statistical system after STB starts;
2. the set-top box judging current time whole branch of integral point whether will be if then will write down and be labeled as T the current time;
3. whether the difference of set-top box judging current time T and channel cut-in timing is more than or equal to 1 minute; If then the STB channel cut-in timing and the time T that the channel property value of sequence number of set top box, current channel, STB are got into current channel sends front-end platform to as the real-time viewing-data of current time; If not, then STB not the forward end platform transmit current viewing-data;
4. after front-end platform receives the viewing-data of STB transmission; In current real-time viewing-data table, add new data records: the sequence number of set top box field is set to the sequence number value that STB transmits; The channel attribute value field is set to the channel property value that STB transmits; Channel cut-in timing field is set to the channel cut-in timing value that STB transmits, and timing statistics is put the value that field is set to time T.
With the real-time rating situation of adding up the B program that the A channel broadcasts one day is the real-time rating situation statistics flow process that example is described the real-time rating status investigation of the related TV programme of present embodiment statistical system, comprises the step that is described below:
1. in the channel information table, retrieve the channel property value of A channel;
2. with the time started and concluding time of retrieving the B program same day in the channel program information table of A channel association;
3. in the real-time viewing-data table related, retrieve channel property value and timing statistics point that the channel property value equals the A channel in the time started of B program and all data record between the concluding time, then qualified data record is classified to gather just to draw according to the timing statistics point and can reflect and satisfy continuously the real-time rating situation of 1 minute the situation of change in the every interval of STB quantity that the time of watching is no less than 1 minute rating condition in the B program broadcast process with the same day.
As shown in Figure 6, the real-time rating status data table of the TV programme that come out for the real-time rating status investigation of the related TV programme of present embodiment statistical system.
Among above-mentioned three embodiment, the setting of timing statistics point can be constantly clocklike, also can be the moment that arbitrarily distributes.
What more than describe is three possible embodiments of the present invention.In technical scope of the present invention; The foregoing description can also have a variety of versions, to those skilled in the art, and under enlightenment of the present invention and instructing; Do not depart from the scope of the present invention, can make various modifications and variation to the present invention at an easy rate.Therefore, the present invention attempts to be included in various modifications and the variation of in the equivalence techniques scope the present invention being made.

Claims (10)

1. the real-time rating status investigation of TV programme statistical method; It is characterized in that; STB calls real-time rating status investigation statistical system in running; According to the setting of system, the real-time viewing-data of the timing statistics point of stipulating in the STB acquisition system, and send the real-time viewing-data of these different time points to front-end platform; Front-end platform is kept at it in database after receiving data, and these data are added up the real-time rating situation that obtains in the television program transmission process.
2. the real-time rating status investigation of TV programme according to claim 1 statistical method; It is characterized in that; STB forward end platform at first judges whether to satisfy the rating condition that is provided with in the real-time rating status investigation statistical system before transmitting real-time viewing-data, then sends real-time viewing-data to front-end platform if satisfy the rating condition.
3. the real-time rating status investigation of TV programme according to claim 1 statistical method; It is characterized in that; Can in the front-end platform of real-time rating status investigation statistical system, the timing statistics point be set, STB gets access to the timing statistics point through the interactive mode of carrying out network service between client modules and the front-end platform from front-end platform.
4. the real-time rating status investigation of TV programme according to claim 1 statistical method; It is characterized in that; Can in the STB client modules of real-time rating status investigation statistical system, the timing statistics point be set, get access to the timing statistics point during STB running client module from STB inside.
5. the real-time rating status investigation of TV programme according to claim 1 statistical method is characterized in that, the viewing-data that STB forward end platform transmits comprises channel cut-in timing, channel property value, sequence number of set top box, timing statistics point.
6. the real-time rating status investigation of TV programme according to claim 1 statistical method is characterized in that, the method that front-end platform is added up data is to classify according to the timing statistics point to gather.
7. the real-time rating status investigation of TV programme according to claim 1 statistical method is characterized in that, comprises following process:
1. timing statistics point content and rating conditional content are set in the front-end platform of the real-time rating status investigation of TV programme statistical system;
2. when the time point of appointment in the timing statistics point content arrived successively, front-end platform was sent real-time audience investigation instruction and rating condition to STB;
3. STB judges at first whether STB satisfies the rating condition after receiving real-time audience investigation instruction and rating condition; If satisfy, then send the time value of the channel property value of sequence number of set top box, current channel, channel cut-in timing that STB gets into current channel and current time to front-end platform as the real-time viewing-data of current time;
4. front-end platform saves the data in the database after receiving the data that STB transmits, and the tabulate statistics of classifying obtains the real-time rating situation of TV programme according to the timing statistics point to the data record that wherein satisfies statistical condition.
8. the real-time rating status investigation of TV programme according to claim 2 statistical method; It is characterized in that; Can in the front-end platform of real-time rating status investigation statistical system, the rating condition be set, STB gets access to the rating condition through the interactive mode of carrying out network service between client modules and the front-end platform from front-end platform.
9. the real-time rating status investigation of TV programme according to claim 2 statistical method; It is characterized in that; Can in the client modules of real-time rating status investigation statistical system, the rating condition be set, get access to the rating condition from STB inside during STB running client module.
10. the real-time rating status investigation of TV programme statistical system; It is characterized in that said system comprises front-end platform and client modules, wherein; Front-end platform comprises investigation statistics ADMINISTRATION SUBSYSTEM and database subsystem; The investigation statistics ADMINISTRATION SUBSYSTEM is responsible for communicating with the STB client modules on the one hand, comprises sending instruction, reception data, is responsible for data setting and data statistics work on the other hand; The data that are provided with comprise the control law relevant with investigation statistics, real-time viewing-data timing statistics point, rating condition, and data statistics work comprises the real-time rating situation of statistics; Database subsystem is responsible for storage and is managed real-time viewing-data, statistics; The basic function of client modules be responsible for and front-end platform between communicate, handle the instruction that front-end platform sends and handle real-time viewing-data, comprise that reception resolves, judges from the instruction of front-end platform and to instruction whether STB satisfies the rating condition that transmits real-time viewing-data, gathers real-time viewing-data and send front-end platform to.
CN2011103248787A 2011-10-21 2011-10-21 Survey statistic method and system for real-time audience rating situation of television programs Pending CN102427554A (en)

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CN104469424A (en) * 2014-11-06 2015-03-25 北京国双科技有限公司 Statistical method and device for TV-watching duration of TV channels
CN104780442A (en) * 2015-03-18 2015-07-15 福建新大陆通信科技股份有限公司 One-way set top box based television program ratings survey method

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CN101527811A (en) * 2009-04-17 2009-09-09 四川长虹电器股份有限公司 Statistical method for television program audience rating
EP2200310A1 (en) * 2007-08-24 2010-06-23 Beijing Chaoyang Info-Net Center A system for sorting and classifying users of an image information management system

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CN104469424A (en) * 2014-11-06 2015-03-25 北京国双科技有限公司 Statistical method and device for TV-watching duration of TV channels
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Application publication date: 20120425