CN102542473A - Plurilingual multimedia advertising method with function of automatically identifying IP (Internet Protocol) address - Google Patents
Plurilingual multimedia advertising method with function of automatically identifying IP (Internet Protocol) address Download PDFInfo
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- CN102542473A CN102542473A CN2010105857643A CN201010585764A CN102542473A CN 102542473 A CN102542473 A CN 102542473A CN 2010105857643 A CN2010105857643 A CN 2010105857643A CN 201010585764 A CN201010585764 A CN 201010585764A CN 102542473 A CN102542473 A CN 102542473A
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Abstract
The embodiment of the invention provides a plurilingual multimedia advertising method with a function of automatically identifying an IP (Internet Protocol) address. The plurilingual multimedia advertising method comprises the following steps of: operating a client side to execute domain name access by a user; explaining a domain name, automatically identifying the IP address and invoking associated communication and IP address identification; transmitting a multimedia advertisement to the user; entering a homepage of an advertiser by the user, closing or hiding the client side, and finishing the advertisement. Due to adoption of the plurilingual multimedia advertising method with the function of automatically identifying the IP address, disclosed by the embodiment of the invention, the user can operate the client side by operating the domain name to start controlling and coordinating a control server and a database server and establishes communication and interconnection with a World Wide Web server; an assembly client side is built in an IE (Internet Explorer) browser and is associated with a domain name explaining server, thus the user starts the database server by operating the domain name when accessing a website, and the control server broadcasts the pre-fabricated multimedia advertisement to the user through signaling.
Description
Technical field
The present invention relates to a kind of media system, refer to a kind of multi-language multi-media advertising method that personalization can be provided for the user especially.
Background technology
At present; Internet and application of information technology have been deep into the every aspect of corporate behavior and personal lifestyle; Many enterprises have set up enterprise application system and the website of oneself based on the internet, be used to improve inner management, reduce cost, raise the efficiency, thereby promote Enterprises'Competitiveness; The individual also possibly enjoy all benefits that internet and infotech are brought to the full, such as widening the vision, shorten space-time distance etc.More information network and classification life website more hew out the mass advertising space of a whole page increases the performance of enterprises.Especially in recent years the development of broadband technology and popularization and application, feasible multimedia application based on internet and domain name explanation becomes possibility.
The internet needs the user to get into could to accomplish with literal, picture, form and animation behind the website to be master's enterprises propagandist, product introduction or to exchange when being visited.Along with Internet user's continuous increase, the web advertisement will be the effective ways of corporate advertising, but it fails in the user clicks the stand-by period before entering website when visit, to accomplish ad playing.
In addition; Still lack a kind of effective multi-language multi-media advertising mechanism at present; Let the user as long as start domain name access; The accessed end just can utilize the content advantage and the 24-hour service advantage of internet, before the user waits for getting into the page, explains IP recognition technology, operating system voice Kernel Technology for the user provides a kind of based on internet and domain name; Technology such as the COOKIES book of final entry, and combined the domain-name position multi-language multi-media advertising system of internet, voice CODEC, video CODEC, TCP/IP, database technology and software engineering.The application of identification access technique can provide personalized advertisement service, domain name access, IP identification, operating system nucleus speech recognition, " key word memory ", COOKIES book of final entry information for the audient.The domain-name position multi-language multi-media advertising system adapts to this application demand and technical progress and a kind of application process of proposing just.
Summary of the invention
Based on the deficiency of prior art, fundamental purpose of the present invention is to provide a kind of multi-language multi-media advertising application process that personalized advertisement service, domain name access can be provided.
In order to achieve the above object, the invention provides a kind of domain-name position multi-language multi-media advertising method, comprise the domain-name position multi-language multi-media advertising method, it is characterized in that, comprising:
User's operated client is carried out domain name access; Domain name is explained and User IP identification and the related communication of initiation; Send multimedia advertising to the user; The user gets into advertiser main page, and client is closed or hidden, and advertisement finishes.
Further; Multimedia advertisement method also comprise: said method comprises control end, client, Web server, voice gateways, the domain name mapping translating server of interrelated cooperation; Wherein, control end comprises the Control Server and the database server of intercommunication, through client being embedded into the IE browser; And client and domain name are explained that server carries out related; Set up two-way communication port, make and utilize the IP recognition technology by log-on data storehouse server when the user input fields name; Visitor information known in operating system language kernel and COOKIES record, give visitor through signaling with the multimedia advertising clean culture or the multicast of prefabricated coupling languages by Control Server at last.
Further, said user's operated client is carried out domain name access, comprising: said client can be assembly client computer or separate customer machine; Said separate customer machine; But independent operating is used for communication signaling control and management, Data Transmission Controlling, data safety management, language data process, video data processing, lteral data processing, file transfer, language and characters and video message management, renewal support automatically, IVR support and hardware device support; Said assembly client computer, consistent with the effect of said separate customer machine, need in browser, move; Domain name can be other code of Chinese domain name or digital domain or appointment.
Said assembly client computer combines with the domain name interpreter; Be that said assembly client computer is embedded in the IE browser and the RESOLVER explanation function through said assembly client computer; Usually call this client through operation or click IE address field domain name unit, to realize the affiliated partner interactive communication.
Further; The related communication of said initiation comprises: the Internet user makes a call through the internet; Realize the association communication of internet-internet; The telephone subscriber realizes the association communication of phone-internet through phone PSTN network-originated call, and wherein: the related approach that the Internet user initiates operation through internet multiple domain name can be said separate customer machine; Or the said assembly client computer of embedding browser address bar, pass through the conversion that voice gateways realize signaling between internet and the said phone PSTN network.
Further; Saidly send multimedia advertising to the user and comprise: when the user operates the domain name access site; Stand-by period before the entering website capable of using, the form of said advertisement can be voice, one or more among video, literal, file, animation, the IVR to user's playing advertisements.
Further, said user's operating assembly client computer comprises: start the initialization of IE browser; The user is in browser address bar input target domain name; The said assembly client computer of user's direct control is clicked the domain name sign commonly used that is collected in said assembly client computer; Client ip and operating system language kernel send to server with local COOKIES keyword message; The multimedia advertising that system is complementary to commercial audience broadcast and client ip, operating system language kernel, local COOKIES key word; Get into advertiser main page, said assembly client computer is closed or is hidden, and advertisement finishes.
Further, the said detailed process that establishes a communications link is: user input fields name or call said assembly client computer through clicking plug-in unit element mode; Said assembly client computer and said Control Server exchange of signaling; Connect said call center phone through said voice gateways, perhaps the said separate customer machine through said Control Server and said call center establishes a communications link; Voice, video equipment initialization; Accomplish the foundation of communication channel.
Embodiment of the present invention embodiment has following beneficial effect:
1, the assembly client computer of system combines with the domain name interpreter; Be that the assembly client computer is embedded into the IE browser; The assembly client computer possesses the RESOLVER explanation function; Through operation or click IE address field domain name unit and usually call this client, realize the affiliated partner interactive communication, reach to the visitor or be the purpose of commercial audience playing advertisements.
2, do not take the user capture time, in the wait before getting into the website with 5-15 time second playing advertisements, get into the page fully after advertisement finish voluntarily; The user is not sick of; Ad content is sent to client by the VOIP technology, not tackled by other black software of local operation system, and advertisement arrival rate is high.
3, intelligent multilingual multimedia advertising, the advertisement of hommization intelligent multimedia are another new points of native system.It is strong to act on web advertisement interactivity, and the characteristics that contain much information are put into different categories to every commercial audience or calling party; Cater to his tastes utilization IP address, operating system of user language kernel; User side information such as COOKIES key class recall info are discerned, like someone PC operating system language kernel simplified form of Chinese Character, and the Guangzhou, IP possession during access site; In COOKIES, maximum Visitor Logs or key words occurring is " automobile "; System will be for this reason the user play one section automotive advertising, and with the warm voice of Guangzhou vernacular dialect, simplified form of Chinese Character visual media.
4, support advertiser and user to accomplish the communication of the pre-sales support of product, mid-sales communication and after sale service immediately.
Description of drawings
Fig. 1 is a kind of domain-name position multi-language multi-media advertising method flow diagram of the present invention;
Fig. 2 carries out the domain name access flow chart of steps for user in a kind of domain-name position multi-language multi-media advertising method of the present invention grasps the assembly client computer.
The flow chart of steps of Fig. 3 for establishing a communications link in a kind of domain-name position multi-language multi-media advertising method of the present invention.
Embodiment
For making the present invention be more prone to understand, will combine accompanying drawing further to set forth the specific embodiment of domain-name position multi-language multi-media advertising of the present invention system below.
Fig. 1 is a kind of domain-name position multi-language multi-media advertising method flow diagram of the present invention.
As shown in Figure 1, a kind of domain-name position multi-language multi-media advertising method comprises:
Step 100: user's operated client is carried out domain name, and this is asked.
Step 101: domain name is explained and User IP identification and the related communication of initiation;
Step 102: send multimedia advertising to the user;
Step 103: the user gets into advertiser main page, and client is closed or hidden, and advertisement finishes.
A kind of domain-name position multi-language multi-media advertising method with automatic recognition function of the present invention combines multiple technologies such as Internet technology, VOIP technology, domain name interpretation technique, voice CODEC, video CODEC, TCP/IP, database technology and software engineering; Make when the user capture website, multi-language multi-media advertising services such as voice, video, image, literal, file, IVR can be provided for the user.
The user can handle the control and the coordination of client terminal start-up Control Server, database server through the operation domain name, and establishes a communications link with interactive with Web server, realizes the broadcast of multimedia advertising.When default was the advertisement state, when the user operated the domain name access site, system can utilize and get into the preceding stand-by period playing advertisements of website.
The realization of client comprises separate customer machine and assembly client computer dual mode; Dual mode is basically identical on function realizes; Different is that the separate customer machine is the global function client computer; The assembly client computer can not independent operating, but can be integrated in the middle of other container, as the part of other client computer.
Particularly, said user's operated client is carried out domain name access, comprising:
The Internet user uses IE to pass through domain name operation start assembly client computer, and resolver (resolver) carries out association and points to, client or get User IP, and the language kernel, user profile such as COOKIES mail to database.Control and coordination through Control Server 1, database server 2, IP recognizer; Returning the domain name mapping result goes forward side by side before the website; User side is received corresponding multimedia advertisement, utilization VOIP technology can set up being connected of Internet user and internet and with advertiser's instant messaging.
Domain name is explained and User IP identification and the related communication of initiation, being comprised:
1) domain name mapping: the assembly client computer embeds browser; When the user operates domain name (Chinese, English, the code of numeral or appointment); Submit analysis request through resolver to name server, server is retrieved the checking rear line and is sent the URL of domain name appointment in the domain name record material;
2) IP identification and languages identification: when the user operates domain name; The startup of assembly client associations is also obtained IP address; Retrieval user operating system language kernel; Home server COOKIES keyword message, be sent to IP address base checking after, in the dynamic language storehouse, search the languages of suitable this user's country origin, area or operating system acquiescence and return;
Can the Cookie in the operating system of user or in the temporary folder once be sent up when 3) the assembly client computer is sent to the request of name server; Server program is recorded into this part information in the classified material; And, in classified material, select user's information commonly used to follow resolving information and return through user capture URL historical information stock and key word memory.
Need to prove that the Internet user gets in touch through browser start assembly client computer and domain name mapping translating server, become commercial audient when obtaining languages location, domain name mapping position.In this process, the user can select initiatively to get in touch separate customer machine (advertiser), and type of attachment has two kinds: 1) through Control Server and separate customer machine establish a communications link (dotted portion); 2) through Control Server, VOIP voice gateways and pstn telephone establish a communications link (solid line part).
Saidly send multimedia advertising, specifically comprise to the user:
1) the assembly client computer combines with Web server.
The Internet user utilizes browser client to get into enterprise's Web server; In a browser; The telephone contact center of assembly client computer and this enterprise is set up incidence relation; And through the script voice driven, the Internet user can operated client: 1) through Control Server and telephone contact center separate customer machine establish a communications link (dotted portion); 2) through Control Server, VOIP voice gateways and telephone contact center pstn telephone establish a communications link (solid line part).
2) language data process.
Language data process comprises captured in real time, coding and decoding (CODEC), transmission, the playback of voice.Video data is handled captured in real time, coding and decoding (CODEC), transmission, the broadcast that comprises video.Wherein, the coding of voice and video is followed the H.323 voice and video coding and decoding algorithm of protocol definition.Word message is finished dealing with and is carried out the Word message transmission immediately; File transfer is used for the transfer files data, and word message is handled and file transfer all adopts the mode of ciphertext to transmit.Automatically upgrade the auto-update of supporting to accomplish client software; The interactively voice of IVR support completion, video, picture and text response, the end that communication connects from dynamic response, perhaps show voice, video, graph-text content to other end broadcast according to the operation of the other end.The hardware device support comprises the communication service of computer-computer (PC TO PC), computer-phone (PC TO Phone), supports dissimilar audio and video apparatus.
The user sends multimedia advertising to the user, selects to get into advertiser main page like the user, and then said client is closed or hidden, and ad playing finishes automatically.
In addition, need to prove that said separate customer machine can use separately.Said separate customer end has two kinds of application forms: the personal user terminal is contact personal user and other user's communications instruments; The enterprise customer terminal; As enterprise customer and other user's communications instruments; Enterprise customer's terminal can constitute the telephone contact center of enterprise, the user can be directly through assembly client computer and the separate customer machine on the enterprise web site in the browser of being combined in and the personnel of the telephone contact center of enterprise set up and get in touch.
In addition, the separate customer machine also has advertising message compiling input function in enterprise application, and can database server be informed in the address or the path of deposit position.
Fig. 2 carries out the domain name access flow chart of steps for user in a kind of domain-name position multi-language multi-media advertising method of the present invention grasps the assembly client computer, comprising:
Step 200: start the initialization of IE browser;
Step 201: the user is in browser address bar input target domain name;
Step 202: the said assembly client computer of user's direct control, click the domain name sign commonly used that is collected in said assembly client computer;
Step 203: client ip and operating system language kernel send to server with local COOKIES keyword message;
Step 204: the multimedia advertising that system is complementary to commercial audience broadcast and client ip, operating system language kernel, local COOKIES key word;
Step 205: to the advertisement of user's play multimedia;
Step 206: get into advertiser main page, said assembly client computer is closed or is hidden, and advertisement finishes.
The flow chart of steps of Fig. 3 for establishing a communications link in a kind of domain-name position multi-language multi-media advertising method of the present invention comprises:
Step 300: user input fields name or call said assembly client computer through clicking plug-in unit element mode;
Step 301: said assembly client computer and said Control Server exchange of signaling;
Step 302: connect said call center phone through said voice gateways, perhaps the said separate customer machine through said Control Server and said call center establishes a communications link;
Step 303: voice, video equipment initialization;
Step 304: accomplish the foundation of communication channel.
The above disclosed preferred embodiment that is merely domain-name position multi-language multi-media advertising system and method for the present invention; Certainly can not limit the present invention's interest field with this; Therefore the equivalent variations of doing according to claim of the present invention still belongs to the scope that the present invention is contained.
Claims (8)
1. the domain-name position multi-language multi-media advertising method is characterized in that, comprising:
User's operated client is carried out domain name access;
Domain name is explained and User IP identification and the related communication of initiation;
Send multimedia advertising to the user;
The user gets into advertiser main page, and client is closed or hidden, and advertisement finishes.
2. multimedia advertisement method according to claim 1; It is characterized in that said method comprises control end, client, Web server, voice gateways, the domain name mapping translating server of interrelated cooperation, wherein; Control end comprises the Control Server and the database server of intercommunication; Through client being embedded into the IE browser, and it is related that client and domain name are explained that server carries out, and sets up two-way communication port; Make log-on data storehouse server when the user input fields name; Utilize the IP recognition technology, visitor information known in operating system language kernel and COOKIES record, give visitor through signaling with the multimedia advertising clean culture or the multicast of prefabricated coupling languages by Control Server at last.
3. multimedia advertisement method according to claim 1 and 2 is characterized in that, said user's operated client machine carries out domain name access, comprising:
Said client can be assembly client computer or separate customer machine;
Said separate customer machine; But independent operating is used for communication signaling control and management, Data Transmission Controlling, data safety management, language data process, video data processing, lteral data processing, file transfer, language and characters and video message management, renewal support automatically, IVR support and hardware device support;
Said assembly client computer, consistent with the effect of said separate customer machine, need in browser, move;
Domain name can be other code of Chinese domain name or digital domain or appointment.
4. multimedia advertisement method according to claim 3 is characterized in that:
Said assembly client computer combines with the domain name interpreter; Be that said assembly client computer is embedded in the IE browser and the RESOLVER explanation function through said assembly client computer; Usually call this client through operation or click IE address field domain name unit, to realize the affiliated partner interactive communication.
5. multimedia advertisement method according to claim 4 is characterized in that, the related communication of said initiation comprises:
The Internet user makes a call through the internet, realizes the association communication of internet-internet, and the telephone subscriber realizes the association communication of phone-internet through phone PSTN network-originated call, wherein:
The related approach that the Internet user initiates operation through internet domain name can be said separate customer machine, or embeds the said assembly client computer of browser address bar, passes through the conversion that voice gateways realize signaling between internet and the said phone PSTN network.
6. multimedia advertisement method according to claim 1 and 2 is characterized in that, saidly sends multimedia advertising to the user and comprises:
When the user operated the domain name access site, the stand-by period before the entering website capable of using, the form of said advertisement can be voice, one or more among video, literal, file, animation, the IVR to user's playing advertisements.
7. multimedia advertisement method according to claim 3, its characteristic exists, and said user's operating assembly client computer comprises:
Start the initialization of IE browser;
The user is in browser address bar input target domain name;
The said assembly client computer of user's direct control is clicked the domain name sign commonly used that is collected in said assembly client computer;
Client ip and operating system language kernel send to server with local COOKIES keyword message;
The multimedia advertising that system is complementary to commercial audience broadcast and client ip, operating system language kernel, local COOKIES key word;
Get into advertiser main page, said assembly client computer is closed or is hidden, and advertisement finishes.
8. multimedia advertisement method according to claim 4 is characterized in that: the said detailed process that establishes a communications link is:
User input fields name or call said assembly client computer through clicking plug-in unit element mode;
Said assembly client computer and said Control Server exchange of signaling;
Connect said call center phone through said voice gateways, perhaps the said separate customer machine through said Control Server and said call center establishes a communications link;
Voice, video equipment initialization;
Accomplish the foundation of communication channel.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2010105857643A CN102542473A (en) | 2010-12-14 | 2010-12-14 | Plurilingual multimedia advertising method with function of automatically identifying IP (Internet Protocol) address |
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| Application Number | Priority Date | Filing Date | Title |
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| CN2010105857643A CN102542473A (en) | 2010-12-14 | 2010-12-14 | Plurilingual multimedia advertising method with function of automatically identifying IP (Internet Protocol) address |
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| CN102542473A true CN102542473A (en) | 2012-07-04 |
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| CN2010105857643A Pending CN102542473A (en) | 2010-12-14 | 2010-12-14 | Plurilingual multimedia advertising method with function of automatically identifying IP (Internet Protocol) address |
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Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103338234A (en) * | 2013-06-04 | 2013-10-02 | 浙江金牛工贸有限公司 | Processing method and processing system of network server |
| CN105787761A (en) * | 2015-09-16 | 2016-07-20 | 颜陈煜 | Internet-based system and method for pushing multi-language network advertisements |
| CN107566912A (en) * | 2016-06-30 | 2018-01-09 | 上海博泰悦臻网络技术服务有限公司 | A kind of program broadcasting method, server, listening device and onboard system |
-
2010
- 2010-12-14 CN CN2010105857643A patent/CN102542473A/en active Pending
Cited By (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103338234A (en) * | 2013-06-04 | 2013-10-02 | 浙江金牛工贸有限公司 | Processing method and processing system of network server |
| CN105787761A (en) * | 2015-09-16 | 2016-07-20 | 颜陈煜 | Internet-based system and method for pushing multi-language network advertisements |
| CN107566912A (en) * | 2016-06-30 | 2018-01-09 | 上海博泰悦臻网络技术服务有限公司 | A kind of program broadcasting method, server, listening device and onboard system |
| CN107566912B (en) * | 2016-06-30 | 2020-08-04 | 上海博泰悦臻网络技术服务有限公司 | Program playing method, server, listening device and vehicle-mounted system |
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Application publication date: 20120704 |