CN102279721A - Advertising method and advertising system in computer device - Google Patents

Advertising method and advertising system in computer device Download PDF

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Publication number
CN102279721A
CN102279721A CN2010101970755A CN201010197075A CN102279721A CN 102279721 A CN102279721 A CN 102279721A CN 2010101970755 A CN2010101970755 A CN 2010101970755A CN 201010197075 A CN201010197075 A CN 201010197075A CN 102279721 A CN102279721 A CN 102279721A
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China
Prior art keywords
data
computer apparatus
play
storage unit
advertisement
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Pending
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CN2010101970755A
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Chinese (zh)
Inventor
萧国丰
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Insigntek Co ltd
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Insigntek Co ltd
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Priority to CN2010101970755A priority Critical patent/CN102279721A/en
Publication of CN102279721A publication Critical patent/CN102279721A/en
Pending legal-status Critical Current

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  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The invention provides an advertising method and an advertising system in a computer device. The method comprises the following steps of: identifying whether a storage unit of the computer device stores at least one advertisement data; if the storage unit does not store the advertisement data, downloading the advertisement data to the computer device from a server, and storing the advertisement data in the storage unit; and advertising the advertisement data in a display unit for a user to watch according to a special program in the computer device.

Description

Advertisement broadcast method in the computer apparatus and advertisement play system
Technical field
The present invention relates to a kind of advertisement broadcast method and advertisement play system, relate in particular to advertisement broadcast method and advertisement play system in a kind of computer apparatus.
Background technology
For various products are propagated, information such as the purposes of the product that many companies all can advertisement-printing promote institute's desire and effect describe, with attraction consumer's attention.And in general, there are a lot of selections the position of advertisement-printing, such as large-scale notice board, promotional pamphlet, television advertising or the information of on browsing device net page, being added or the like, and the each have their own good and bad point of various advertisings.
And computer now is more and more universal, almost is the degree of one of staff, also is present many people's custom and use computer for a long time, no matter is work or amusement and recreation each side, and computer all is one of indispensable instrument.But the advertising that is used in computer now is exactly nothing but when user's browsing page, shows that extra information allows the user watch or clicks, and in addition, utilizes application that computer advertises but seldom, has just caused the waste of advertising resource virtually.
Summary of the invention
So, technical matters to be solved by this invention is, advertisement broadcast method and advertisement play system in a kind of computer apparatus are provided, when computer apparatus is carried out a specific program, can show in display unit that simultaneously predetermined advertising message allow the user watch, make the advertisement applications in the computer apparatus can be more extensive.
According to a scheme of the present invention, advertisement broadcast method in a kind of computer apparatus is provided, this computer apparatus is connected in a server by a network connectivity, wherein computer apparatus includes a storage unit and a display unit, and method step comprises: at least one ad data this storage unit in this computer apparatus is provided; And a specific program of foundation one working days data and computer apparatus, play the current ad data that should play in display unit.
Wherein, this specific program can be one of them or its combination of a Basic Input or Output System (BIOS) (BIOS) executive routine, an operating system (OS) preparation routine and an operating system executive routine.When computer apparatus was carried out this Basic Input or Output System (BIOS) executive routine, current this ad data that should play was play in this display unit simultaneously, substitutes Basic Input or Output System (BIOS) execution picture originally.When computer apparatus was carried out this operating system preparation routine, current this ad data that should play was play in this display unit simultaneously, substitutes operating system preparation picture originally.And when computer apparatus is carried out this operating system executive routine, then current this ad data that should show is played in a play area of this display unit.
And, this method also can comprise: judge according to working days data whether the storage unit of computer apparatus stores the current at least one ad data that should play, and if storage unit does not store the current ad data that should play, then the current ad data that should play is downloaded to computer apparatus from an advertising database of server, and with the current advertisement data store that should play in storage unit.
In addition, this advertisement broadcast method also can comprise: judge whether to download in advance according to these working days data and predetermined will play but plays the ad data that the date does not also arrive, if do not need to download earlier the predetermined ad data that will play, the flow process of constipation bundle judgement.If need to download the predetermined ad data that will play in advance, judge then then whether the predetermined ad data that will play is arranged in the storage unit.If do not store predetermined this ad data that will play in the storage unit, then will be scheduled to the ad data that to play and be downloaded to computer apparatus, and be stored in storage unit from the advertising database of server.
And this advertisement broadcast method also can comprise: judge that according to these working days data the broadcast date of the predetermined ad data that will play arrives; And, then play this predetermined ad data that will play in display unit if the broadcast date of the predetermined ad data that will play arrives.
According to another aspect of the present invention, advertisement broadcast method in a kind of computer apparatus is provided, computer apparatus is connected in a server by a network connectivity, wherein computer apparatus includes a storage unit and a display unit, step comprises: at least one ad data this storage unit in this computer apparatus is provided, and according to a specific program of computer apparatus, the playing advertisements data are in display unit.
Wherein this method can comprise again: whether the storage unit of judging computer apparatus stores at least one ad data, if storage unit does not store ad data, then ad data is downloaded to computer apparatus from an advertising database of server, and with advertisement data store in storage unit.
According to another scheme of the present invention, a kind of advertisement play system is provided, comprise a server and a computer apparatus.Wherein this server includes an advertising database, and advertising database stores at least one ad data; And computer apparatus is connected in server by a network connectivity, this computer apparatus includes a display unit, a storage unit and a broadcast unit, storage unit is downloaded and be stored to the ad data that wherein is stored in server by network connectivity, and broadcast unit determines whether ad data is play in display unit according to a specific program of computer apparatus.
By from the downloaded ad data, and when computer apparatus is carried out specific program, play and allow the user watch,, further promote the propaganda efficient of advertisement to make full use of the demonstration resource of computer apparatus.
Description of drawings
Fig. 1 is the calcspar of a kind of embodiment of advertisement play system of the present invention;
Fig. 2 is the synoptic diagram of a kind of embodiment of playing advertisements of the present invention;
Fig. 3 is the process flow diagram of a kind of embodiment of the advertisement broadcast method of computer apparatus of the present invention;
Fig. 4 is the process flow diagram of a kind of embodiment of the advertisement broadcast method of computer apparatus of the present invention; And
Fig. 5 is the process flow diagram of a kind of embodiment of the advertisement broadcast method of computer apparatus of the present invention.
[main element symbol description]
10 servers
11 ad datas
13 advertising databases
20 computer apparatus
21 storage unit
23 display units
24 broadcast units
25 play area
30 network connectivities
S301~S305 flow chart step explanation
S401~S409 flow chart step explanation
S501~S515 flow chart step explanation
Embodiment
Please refer to Fig. 1, the calcspar for a kind of embodiment of advertisement play system of the present invention includes a server 10 and a computer apparatus 20.This computer apparatus 20 links to each other with this server 10 by a network connectivity 30.
This server 10 service host that can be an ad serving wherein, include an advertising database 13, this advertising database 13 stores at least one ad data 11, computer apparatus 20 is connected to server 10 by network connectivity 30, if do not have ad data 11 in the storage unit 21 of computer apparatus 20, just ad data 11 is downloaded to computer apparatus 20 and is stored in the storage unit 21.And when computer apparatus 20 was carried out a specific program, these ad datas 11 just can be played in the display unit 23 of computer apparatus 20, such as the screen that is played in computer apparatus 20.Wherein, this storage unit 21 can be flash memory or hard disk or the like.Also can comprise a broadcast unit 24 in the computer apparatus 20, be connected in this storage unit 21 and display unit 23.Certainly; the display unit 23 that this ad data 11 also can be when needs are play just directly be sent to computer apparatus 20 by network connectivity 30 is play; need not be stored in the storage unit 21, therefore, above-mentioned embodiment is not to be used for limiting protection scope of the present invention.
In the present embodiment, this advertisement play system can include a program, be stored in server 10 or this computer apparatus 20, can be in these computer apparatus 20 starts or shutdown, itself and this server 10 to be communicated, and judge whether storage unit 21 has ad data 11, do not download these ad datas 11 if there is then controlling computer device 20 from server 10.
Specifically, those ad datas 11 can have broadcast date and time separately, are recorded in the working days data, therefore according to these working days data, just can judge that ad data 11 begins to be played in the time of this display unit 23, or judge have which ad data 11 to expire.Wherein, these working days data can be stored in this server 10 or computer apparatus 20 or the like, not as limit, and judge whether ad data 11 can begin to play or whether expire, can be to judge, cause the erroneous judgement on broadcast date to avoid because the time on the computer apparatus 20 is changed by the user according to a server time of server 10.
And in the present embodiment, some deposits ad data in advertising database 13 11 in advance, more predeterminedly will play but plays the ad data 11 that the date does not also arrive, and the date and time of its broadcast is recorded in these working days data equally.According to these working days data, computer apparatus 20 can be downloaded the predetermined ad data 11 that will play in advance when the broadcast date does not also arrive, cause network to be jammed to avoid server 10 because downloading flow in the short time is too much.Certainly, computer apparatus 20 also can be an ability downloading advertising data 11 when the date is play in arrival, and the broadcast unit 24 of computer apparatus 20 is in order to play ad data 11 when computer apparatus 20 is carried out specific programs.
For instance, this specific program can be Basic Input or Output System (BIOS) (BIOS) executive routine, that is to say, when computer apparatus 20 start just carry out BIOS during, just can play this ad data 11 at display unit 23 and watch, substitute the execution picture of BIOS originally for the user.Perhaps, this specific program can be an operating system (OS) preparation routine, and the preparation picture when for example Windows operating system or (SuSE) Linux OS initialization being logined replaces to this ad data 11 and shows.Or this specific program can be the operating system executive routine, just after the user enters operating system, this ad data 11 is shown in certain zone of screen, as shown in Figure 2, in the present embodiment, ad data 11 is shown in the play area 25 in the screen lower right corner.
What deserves to be mentioned is that the advertisement of being play in the above-mentioned example can comprise the mechanism broadcast of wheel, just a plurality of ad datas 11 are play in round-robin mode in turn.In addition, the broadcast of those ad datas 11 can be set for and execute, and can not be closed by the user or cancel.
Please refer to Fig. 3, process flow diagram for a kind of embodiment of the advertisement broadcast method in the computer apparatus of the present invention, step comprises: whether the storage unit 21 of judging computer apparatus 20 stores at least one ad data 11 (S301), the time point of judging can be to judge when computer apparatus 20 starts or shutdown, if judged result is for denying, then ad data 11 is downloaded to computer apparatus 20, and is stored in (S303) in the storage unit 21.Wherein, these ad datas can be one of them or its combinations such as lteral data, graph data and video-audio data, and this storage unit 21 can be one of them or its combination of flash memory (Flash Memory) or hard disk.
Then, according to the specific program of computer apparatus 20, play this ad data 11 in display unit 23 (S305).This specific program can be a Basic Input or Output System (BIOS) executive routine, in the present embodiment, be originally to show that the picture of some BIOS information replaces to this ad data 11, what pay special attention to is, when ad data 11 was play, bios program is still to be carried out as usual.Perhaps, this specific program can be an operating system preparation routine, and preparation picture shown during with operating system initialization replaces to ad data 11.Or this specific program can be an operating system executive routine, when computer apparatus 20 has been logined operating system, just plays this ad data 11 in certain zone of display unit 23, as shown in Figure 2, plays in the play area 25 in the screen lower right corner.
What deserves to be mentioned is that in the present embodiment, the broadcast of ad data 11 can be set for and execute, can not be cancelled by the user of computer apparatus 20.
Please refer to Fig. 4, process flow diagram for a kind of embodiment of the advertisement broadcast method in the computer apparatus of the present invention includes: judge in the storage unit 21 of computer apparatus 20 whether store the current at least one ad data 11 (S401) that should play according to working days data.The mode of wherein judging the state of ad data 11 can be that a reproduction time that the working days data are write down and a server time of server 10 compare, and decides whether this ad data 11 is the current ad data that should play 11.
If judgment result displays storage unit 21 do not have the current ad data that should play 11, then the current ad data that should play 11 is downloaded to computer apparatus 20, and is stored in (S403) in the storage unit 21.Then, according to the specific program of these working days data and computer apparatus 20, play this current ad data that should play 11 in this display unit 23 (S405).This specific program can be a Basic Input or Output System (BIOS) executive routine, an operating system preparation routine or an operating system executive routine.What deserves to be mentioned is that section can be play a plurality of ad datas 11 at the same time, such as being provided with the mechanism broadcast of wheel, those ad datas 11 are play in round-robin mode in turn.And in the present embodiment, the broadcast of ad data 11 can be set for and execute, and can not be cancelled by the user of computer apparatus 20.
In addition, this method step also can comprise: judge ad data 11 whether expired (S407) according to these working days data, if the broadcast (S409) that then stops this ad data 11 out of date really.Wherein, judging whether this ad data 11 is out of date, can be to make comparisons the time that time and working days data with server 10 are write down, and causes ad data 11 to play the erroneous judgement of working days to avoid the user to change the date of computer apparatus 20.
Please refer to Fig. 5, process flow diagram for a kind of embodiment of the advertisement broadcast method of computer apparatus of the present invention, include: judge in the storage unit 21 of computer apparatus 20 whether store the current ad data that should play 11 (S501) according to the working days data, if judged result is for denying, then the current ad data that should play 11 is downloaded to computer apparatus 20, and is stored in (S503) in the storage unit 21.Then, according to the specific program of working days data and computer apparatus 20, play this ad data 11 in this display unit 23 (S505).
Then, in the step of present embodiment, also can include: judge whether to download in advance according to the working days data and predetermined will play but plays the ad data 11 (S507) that the date does not also arrive, if judged result does not need to download in advance the predetermined ad data 11 that will play, the flow process of constipation bundle judgement.If judged result is for being then to carry out one and download in advance.The wherein predetermined ad data 11 that will play can be just to be downloaded to computer apparatus 20 after the working days begin, and perhaps as being downloaded to this computer apparatus 20 in the present embodiment in advance, just plays after the working days begin.
This downloads in advance and comprises: judge whether store predetermined this ad data 11 (S509) that will play in the storage unit 21 of this computer apparatus 20 according to the working days data, if judged result is for denying, then will be scheduled to the ad data 11 that to play and be downloaded to this computer apparatus 20, and be stored in storage unit 21 (S511) from the advertising database 13 of this server 10.
Then, also comprise in the advertisement broadcast method of present embodiment: judge whether to play the predetermined ad data 11 (S513) that will play according to these working days data, if judged result is for being, then, play predetermined this ad data 11 that will play in this display unit 23 (S515) according to this specific program of this computer apparatus 20.Same, judge whether can play this predetermined ad data 11 that will play, can be to make comparisons the reproduction time that the working days data are write down and the time of server 10, judge whether this ad data 11 can be play.
In sum, by the ad data that server provided is downloaded in the computer apparatus, and when computer apparatus is carried out specific program, play,, make the propaganda of advertisement more efficient to make full use of the demonstration resource of computer apparatus.
The above is the explanation of specific embodiments of the invention; and protection scope of the present invention should be as the criterion with following claim protection domain; any personnel that are familiar with this technology in the field of the invention, the variation that can expect easily or modify all can be encompassed within the protection domain that this case defines.

Claims (10)

1. the advertisement broadcast method in the computer apparatus is characterized in that this computer apparatus is connected in a server by a network connectivity, and wherein this computer apparatus includes a storage unit and a display unit, comprising:
At least one ad data this storage unit in this computer apparatus is provided; And
According to a specific program of working days data and this computer apparatus, plays current this ad data that should play in this display unit, the broadcast date corresponding to this ad data wherein should the working days data recording be arranged.
2. the advertisement broadcast method in the computer apparatus as claimed in claim 1 is characterized in that, also comprises:
According to these working days data, judge whether this storage unit of this computer apparatus stores current this ad data that should play; And
If this storage unit do not store current this ad data that should play, then this ad data is downloaded to this computer apparatus from an advertising database of this server, and with this advertisement data store in this storage unit.
3. the advertisement broadcast method in the computer apparatus as claimed in claim 1, it is characterized in that, this specific program is a Basic Input or Output System (BIOS) executive routine, when this computer apparatus is carried out this Basic Input or Output System (BIOS) executive routine, current this ad data that should play is play in this display unit simultaneously, substitutes Basic Input or Output System (BIOS) execution picture originally.
4. the advertisement broadcast method in the computer apparatus as claimed in claim 1, it is characterized in that, this specific program is an operating system preparation routine, when this computer apparatus is carried out this operating system preparation routine, current this ad data that should play is play in this display unit simultaneously, substitutes the preparation picture of operating system.
5. the advertisement broadcast method in the computer apparatus as claimed in claim 1, it is characterized in that, this specific program is an operating system executive routine, when this computer apparatus was carried out this operating system executive routine, current this ad data that should play was play in a play area of this display unit simultaneously.
6. the advertisement broadcast method in the computer apparatus as claimed in claim 1 is characterized in that, also comprises:
Judge whether to download in advance according to these working days data and predetermined will play but play this ad data that the date does not also arrive;
If need to download in advance predetermined this ad data that will play, then judge whether store predetermined this ad data that will play in this storage unit according to these working days data;
If do not store predetermined this ad data that will play in this storage unit, then this ad data is downloaded to this computer apparatus from an advertising database of this server, and this advertisement data store that will be scheduled to play is in this storage unit;
According to these working days data, judge whether the broadcast date of predetermined this ad data that will play arrives; And
If the broadcast date of predetermined this ad data that will play arrives,, play predetermined this ad data that will play in this display unit then according to this specific program of this computer apparatus.
7. the advertisement broadcast method in the computer apparatus is characterized in that this computer apparatus is connected in a server by a network connectivity, and wherein this computer apparatus includes a storage unit and a display unit, comprising:
At least one ad data this storage unit in this computer apparatus is provided; And
According to a specific program of this computer apparatus, play this ad data in this display unit.
8. the advertisement broadcast method in the computer apparatus as claimed in claim 7 is characterized in that, also comprises:
Whether this storage unit of judging this computer apparatus stores this ad data; And
If this storage unit do not store this ad data, then this ad data is downloaded to this computer apparatus from an advertising database of this server, and with this advertisement data store in this storage unit.
9. the advertisement broadcast method in the computer apparatus as claimed in claim 7 is characterized in that, this specific program is one of them or its combination of a Basic Input or Output System (BIOS) executive routine, an operating system preparation routine and an operating system executive routine.
10. an advertisement play system is characterized in that, comprising:
One server includes an advertising database, and wherein this advertising database stores at least one ad data;
One computer apparatus, be connected in this server by a network connectivity, comprise a display unit, a storage unit and a broadcast unit, this storage unit is downloaded and be stored to the ad data that wherein is stored in this server by this network connectivity, this broadcast unit is according to a specific program of this computer apparatus, and whether decision plays this ad data in this display unit.
CN2010101970755A 2010-06-08 2010-06-08 Advertising method and advertising system in computer device Pending CN102279721A (en)

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Application Number Priority Date Filing Date Title
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Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105243964A (en) * 2015-11-23 2016-01-13 成都市嘉艺文化传播有限公司 Advertisement box capable of being automatically adjusted
CN105992031A (en) * 2015-03-16 2016-10-05 美商艾尔康太平洋股份有限公司 Audio and video time acquisition system and video time acquisition method
WO2017101495A1 (en) * 2015-12-15 2017-06-22 乐视控股(北京)有限公司 Method, device and terminal for realizing startup advertisement of smart television
CN108002159A (en) * 2017-12-04 2018-05-08 四川九鼎智远知识产权运营有限公司 A kind of elevator advertisement releasing device
CN109165044A (en) * 2018-08-09 2019-01-08 南京百敖软件有限公司 A method of manufacturer's pushed information is shown in BIOS startup stage

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US20030093476A1 (en) * 2001-10-26 2003-05-15 Majid Syed System and method for providing a push of background data
US20030122864A1 (en) * 2001-12-31 2003-07-03 Jenne John Erven Method and apparatus for displaying commercial messages during a user waiting time
CN101120588A (en) * 2005-02-25 2008-02-06 客得富移动通信股份有限公司 Displaying advertisement on user terminal
CN101599155A (en) * 2008-06-03 2009-12-09 华为技术有限公司 A kind of disposal route of advertisement delivery, system and equipment

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20030093476A1 (en) * 2001-10-26 2003-05-15 Majid Syed System and method for providing a push of background data
US20030122864A1 (en) * 2001-12-31 2003-07-03 Jenne John Erven Method and apparatus for displaying commercial messages during a user waiting time
CN101120588A (en) * 2005-02-25 2008-02-06 客得富移动通信股份有限公司 Displaying advertisement on user terminal
CN101599155A (en) * 2008-06-03 2009-12-09 华为技术有限公司 A kind of disposal route of advertisement delivery, system and equipment

Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105992031A (en) * 2015-03-16 2016-10-05 美商艾尔康太平洋股份有限公司 Audio and video time acquisition system and video time acquisition method
CN105243964A (en) * 2015-11-23 2016-01-13 成都市嘉艺文化传播有限公司 Advertisement box capable of being automatically adjusted
WO2017101495A1 (en) * 2015-12-15 2017-06-22 乐视控股(北京)有限公司 Method, device and terminal for realizing startup advertisement of smart television
CN108002159A (en) * 2017-12-04 2018-05-08 四川九鼎智远知识产权运营有限公司 A kind of elevator advertisement releasing device
CN109165044A (en) * 2018-08-09 2019-01-08 南京百敖软件有限公司 A method of manufacturer's pushed information is shown in BIOS startup stage

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Application publication date: 20111214