CN101867784A - Method for filtering advertisements, digital television receiving terminal, server terminal and system - Google Patents
Method for filtering advertisements, digital television receiving terminal, server terminal and system Download PDFInfo
- Publication number
- CN101867784A CN101867784A CN201019164053A CN201019164053A CN101867784A CN 101867784 A CN101867784 A CN 101867784A CN 201019164053 A CN201019164053 A CN 201019164053A CN 201019164053 A CN201019164053 A CN 201019164053A CN 101867784 A CN101867784 A CN 101867784A
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- China
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- advertisement
- digital television
- advertising message
- end server
- receiving terminal
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
- H04N21/25866—Management of end-user data
- H04N21/25891—Management of end-user data being end-user preferences
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/266—Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
- H04N21/2668—Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/475—End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
- H04N21/4755—End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data for defining user preferences, e.g. favourite actors or genre
Abstract
The embodiment of the invention discloses a method for filtering advertisements. The method comprises the following steps: a digital television receiving terminal generates an advertisement information filtering request and uploads to a front-end server according to the demand, wherein the advertisement information filtering request contains the ID of the digital television receiving terminal and the filtering conditions of advertisements; the front-end server generates an advertisement filtering configuration file according to the advertisement information filtering request and downloads the file to the digital television receiving terminal; and the digital television receiving terminal controls the display of the advertisement information downloaded by the front-end server according to the advertisement filtering configuration file. By adopting the method of the invention, different advertisement filtering configuration files can be configured to different users, thus satisfying the watching demands of different users.
Description
Technical field
The present invention relates to digital TV field, relate in particular to a kind of method, receiving terminal for digital television, server end and system of filtering advertisements.
Background technology
Along with developing rapidly of mechanics of communication, the range of application of receiving terminal for digital television has obtained swift and violent expansion, application operatings such as the user can watch digital television program by receiving terminal for digital television, the webpage that surfs the web, carry out in the above-mentioned application operating process the user, front-end server issues some non-video series advertisements information usually.
In the prior art, front-end server is unified control to the demonstration of the advertising message that issues, or all shows, or does not show.For example, front-end server has issued advertising message 1 and advertising message 2 receiving terminal for digital television to user A and user B, if user A does not wish to see advertising message 1, then front-end server is when control shows, can only be to be controlled on the receiving terminal for digital television of described user A and user B or display ads information 1 not, or display ads information 1 all, can not realize that carry out different advertisement control to different user shows according to user's actual need, for user's use has brought inconvenience.
Summary of the invention
Embodiment of the invention technical problem to be solved is, method, receiving terminal for digital television, server end, the advertisement display system of filtering advertisements is provided.
In order to solve the problems of the technologies described above, the embodiment of the invention provides a kind of method of filtering advertisements, comprising:
Receiving terminal for digital television generates the advertising message filter request according to demand and is uploaded to front-end server, and described advertising message filter request comprises the ID and the advertisement filter condition of described receiving terminal for digital television;
Described front-end server generates the advertisement filter configuration file and is issued to described Digital Television according to described advertising message filter request and connects terminal;
Described receiving terminal for digital television shows the advertising message that described front-end server issues according to described advertisement filter configuration file control.
Correspondingly, the embodiment of the invention provides a kind of receiving terminal for digital television, comprising:
Request unit is used for generating according to demand the advertising message filter request and is uploaded to front-end server, and described advertising message filter request comprises the ID and the advertisement filter condition of described receiving terminal for digital television;
The control display unit is used for showing the advertising message that described front-end server issues according to described front-end server according to the advertisement filter configuration file control that described advertising message filter request generates.
The embodiment of the invention provides a kind of front-end server, comprising:
Receiving element is used to receive the advertising message filter request that described receiving terminal for digital television is uploaded;
File generating unit is used for according to described advertising message filter request generation advertisement filter configuration file and is issued to described Digital Television connecing terminal.
The embodiment of the invention also provides a kind of advertisement display system, comprising:
Receiving terminal for digital television, be used for generating according to demand the advertising message filter request and be uploaded to described front-end server, receive the advertisement filter configuration file that described front-end server generates according to described request, and show the advertising message that described front-end server issues according to described advertisement filter configuration file control;
Front-end server, the advertising message filter request that is used for uploading according to described receiving terminal for digital television generates the advertisement filter configuration file of using mutually and is issued to described receiving terminal for digital television.
Implement the embodiment of the invention, have following beneficial effect:
Implement the present invention, receiving terminal for digital television is uploaded to front-end server after can generating the advertising message filter request according to user's request, and the receiving front-end server filters configuration file according to the correspondent advertisement that described request generates, by a bit, receiving terminal for digital television can show the advertising message that described front-end server issues according to described advertisement filter configuration file control, can be embodied as different users like this and dispose different advertisement filter configuration files, to satisfy the demand of watching of different user, greatly improved the convenience that the user uses, for the user has brought better experience.
Description of drawings
Fig. 1 is the schematic flow sheet of an embodiment of the method for a kind of filtering advertisements of the present invention;
Fig. 2 is the schematic flow sheet of another embodiment of the method for a kind of filtering advertisements of the present invention;
Fig. 3 is the structural representation of an embodiment of a kind of advertisement display system of the present invention;
Fig. 4 is the structural representation of the another embodiment of a kind of advertisement display system of the present invention.
Embodiment
For making the purpose, technical solutions and advantages of the present invention clearer, the present invention is described in further detail below in conjunction with accompanying drawing.
Fig. 1 is the schematic flow sheet of an embodiment of the method for a kind of filtering advertisements of the present invention, comprises the steps:
100, receiving terminal for digital television generates the advertising message filter request according to demand and is uploaded to front-end server.
Described advertising message comprises the non-video series advertisements, for example advertisement of combining with picture of copy, display advertising or literal etc.
Described advertising message filter request comprises the ID and the advertisement filter condition of described receiving terminal for digital television.
Described advertisement filter condition comprises the numerical value of advertisement position mask value, advertisement position is the appointment display position of a certain advertising message, and mask value refers to certain given ad position at data bit bit position, by the numerical value of described advertisement position mask value is set, can realize whether the advertising message of setting a certain assigned address shows, for example, the advertising message of representing not show the assigned address corresponding with described advertisement position mask value when the numerical value of described advertisement position mask value is 0 can be set, when the numerical value of described advertisement position mask value is 1, represent to show the advertising message of the assigned address corresponding with described advertisement position mask value.
Need to prove that described receiving terminal for digital television preferably is embodied as set-top box.
For example, front-end server issues three non-video series advertisements information, be respectively: advertisement 1 corresponding display position 1, advertisement 2 corresponding display positions 2, advertisement 3 corresponding display positions 3, the user of receiving terminal for digital television A only wishes to see advertisement 3, the numerical value that wherein shows the advertisement position mask value with the triad numerical table, wherein represent display position 1 for first, represent display position 2 for second, represent display position 3 for the 3rd, if the numerical value of advertisement position mask value is the advertising message that 0 interval scale does not show the relevant position, be to show the advertising message of relevant position at 1 o'clock, numerical value that then can the advertisement position mask value is set to 001.
101, described front-end server generates the advertisement filter configuration file and is issued to described Digital Television according to described advertising message filter request and connects terminal.
After described front-end server receives the advertising message filter request that described receiving terminal for digital television uploads, generate correspondent advertisement filtration configuration file according to described request and in conjunction with the dependency rule that described front-end server self is set, and be issued to described receiving terminal for digital television.
Need to prove that described advertisement filter is joined the ID that comprises described receiving terminal for digital television in the configuration file and the numerical value of advertisement position mask value, also can be included as checking two ends data consistency and the check value that adds.Front-end server is issued to the receiving terminal for digital television corresponding with described ID according to the ID of described receiving terminal for digital television with the advertisement filter configuration file of described generation.
102, described receiving terminal for digital television shows the advertising message that described front-end server issues according to described advertisement filter configuration file control.
Preferably, described receiving terminal for digital television shows the advertising message that described front-end server issues according to the Numerical Control of the advertisement position mask value in the described advertisement filter configuration file.
For example, front-end server has issued three non-video series advertisements information, be respectively: advertisement 1 corresponding display position 1, advertisement 2 corresponding display positions 2, advertisement 3 correspondence positions 3, receiving terminal for digital television A has obtained correspondent advertisement and has filtered configuration file, the numerical value that wherein shows the advertisement position mask value with the triad numerical table, wherein represent display position 1 for first, represent display position 2 for second, represent display position 3 for the 3rd, if the numerical value of advertisement position mask value is the advertising message that 0 interval scale does not show the relevant position, it is the advertising message of 1 o'clock demonstration relevant position, if the numerical value of the advertisement position mask value that has obtained is 001, then receiving terminal for digital television A only shows the advertisement of display position 3, i.e. advertisement 3 according to the numerical value of described advertisement position mask value to the user.
Fig. 2 is the schematic flow sheet of another embodiment of the method for a kind of filtering advertisements of the present invention, comprises the steps:
200, receiving terminal for digital television generates the advertising message filter request according to demand and is uploaded to front-end server.
Described advertising message comprises the non-video series advertisements, for example advertisement of combining with picture of copy, display advertising or literal etc.
Described advertising message filter request comprises the ID and the advertisement filter condition of described receiving terminal for digital television.
Described advertisement filter condition comprises the numerical value of advertisement position mask value, advertisement position is the appointment display position of a certain advertising message, and mask value refers to certain given ad position at data bit bit position, by the numerical value of described advertisement position mask value is set, can realize whether the advertising message of setting a certain assigned address shows, for example, the advertising message of representing not show the assigned address corresponding with described advertisement position mask value when the numerical value of described advertisement position mask value is 0 can be set, when the numerical value of described advertisement position mask value is 1, represent to show the advertising message of the assigned address corresponding with described advertisement position mask value.
Need to prove that described receiving terminal for digital television preferably is embodied as set-top box.
For example, front-end server issues three non-video series advertisements information, be respectively: advertisement 1 corresponding display position 1, advertisement 2 corresponding display positions 2, advertisement 3 corresponding display positions 3, the user of receiving terminal for digital television A only wishes to see advertisement 3, the numerical value that wherein shows the advertisement position mask value with the triad numerical table, wherein represent display position 1 for first, represent display position 2 for second, represent display position 3 for the 3rd, if the numerical value of advertisement position mask value is the advertising message that 0 interval scale does not show the relevant position, be to show the advertising message of relevant position at 1 o'clock, numerical value that then can the advertisement position mask value is set to 001.
201, described front-end server is resolved the advertising message filter request that described digital TV terminal is uploaded.
Described resolving comprises the check value of resolving in the described advertisement filter solicited message, resolve the ID of described receiving terminal for digital television, resolve the advertisement position data, the advertisement position data can be described with the TLV form, T represents the type of the advertisement position that needs filter, L represents the length of data, and whether the corresponding advertisement position of the value of V data switch.
202, described front-end server judges whether described advertising message filter request is legal, be judged as when being, generating correspondent advertisement according to described advertising message filter request filters configuration file and is issued to described digital TV terminal, when being judged as not, the advertisement filter configuration file that issues described front-end server acquiescence is to described receiving terminal for digital television.
Need to prove, judging that described advertisement filter information is whether legal comprises whether the check value of judging in the described advertisement filter solicited message is legal, whether the ID that resolves described receiving terminal for digital television is legal, resolve the advertisement position data and whether meet described front-end server preset rule, for example the rule of the advertisement information server end of some advertisement position setting is for showing, and when requiring not show the information of described advertisement position in the request that receiving terminal for digital television is submitted to, then front-end server judges that described advertising message filter request is illegal.
Described preset rule can be preestablished according to demand by the managed operation merchant of described front-end server.
Need to prove, when described advertising message filter request is legal, front-end server converts the information in the described request to the advertisement filter configuration file by certain format, promptly is pro forma conversion, can satisfy the demand of the advertising message filtration of receiving terminal for digital television proposition fully.
When described advertising message filter request is illegal, described front-end server issues the advertisement filter configuration file of acquiescence to described receiving terminal for digital television, but the advertisement filter configuration file default configuration of described acquiescence is for the advertising message that shows all advertisement positions or except that the essential advertisement position that shows, the advertising message of other advertisement position does not all show.
Also need to prove, in other embodiments, when described advertisement filter request was illegal, which advertisement position described front-end server also can set according to the advertisement filter request that the user submits to can filter the promptly adaptive part demand that satisfies the user according to user's request.
Need to prove that described advertisement filter is joined the ID that comprises described receiving terminal for digital television in the configuration file and the numerical value of advertisement position mask value, also can be included as checking two ends data consistency and the check value that adds.Front-end server is issued to the receiving terminal for digital television corresponding with described ID according to the ID of described receiving terminal for digital television with the advertisement filter configuration file of described generation.
203, described receiving terminal for digital television issues the advertisement filter configuration file with described front-end server and replaces original advertisement filter configuration file on the described receiving terminal for digital television.
204, described receiving terminal for digital television shows the advertising message that described front-end server issues according to described advertisement filter configuration file control.
Preferably, described receiving terminal for digital television shows the advertising message that described front-end server issues according to the Numerical Control of the advertisement position mask value in the described advertisement filter configuration file.
For example, front-end server has issued three non-video series advertisements information, be respectively: advertisement 1 corresponding display position 1, advertisement 2 corresponding display positions 2, advertisement 3 correspondence positions 3, receiving terminal for digital television A has obtained correspondent advertisement and has filtered configuration file, the numerical value that wherein shows the advertisement position mask value with the triad numerical table, wherein represent display position 1 for first, represent display position 2 for second, represent display position 3 for the 3rd, if the numerical value of advertisement position mask value is the advertising message that 0 interval scale does not show the relevant position, it is the advertising message of 1 o'clock demonstration relevant position, if the numerical value of the advertisement position mask value that has obtained is 011, then receiving terminal for digital television A according to the numerical value of described advertisement position mask value only to user's display ads 2 and advertisement 3.
Fig. 3 is the structural representation of an embodiment of a kind of advertisement display system of the present invention, comprising:
Receiving terminal for digital television 1, be used for generating according to demand the advertising message filter request and be uploaded to described front-end server 2, receive the advertisement filter configuration file that described front-end server 2 generates according to described request, and show the advertising message that described front-end server issues according to described advertisement filter configuration file control.
Front-end server 2, the advertising message filter request that is used for uploading according to described receiving terminal for digital television 1 generates the advertisement filter configuration file of using mutually and is issued to described receiving terminal for digital television 1.
Described advertising message filter request and advertisement filter configuration file are set forth in said method embodiment, no longer repeat at this.
Wherein, described receiving terminal for digital television 1 comprises:
Described front-end server 2 comprises:
Receiving element 21 is used to receive the advertising message filter request that described receiving terminal for digital television 1 is uploaded.
Fig. 4 is the structural representation of the another embodiment of a kind of advertisement display system of the present invention, with embodiment illustrated in fig. 3 different be that described receiving terminal for digital television 1 also comprises:
Replace unit 13, be used for replacing original advertisement filter configuration file on the described receiving terminal for digital television 1 according to the advertisement filter configuration file that described advertising message filter request generates with described front-end server 2.
The file generating unit 21 of described front-end server 2 also comprises:
Resolution unit 211 is used to resolve described advertising message filter request.
Judging unit 212, be used to judge whether described advertising message filter request is legal, be judged as when being, generating correspondent advertisement according to described advertising message filter request filters configuration file and is issued to described digital TV terminal 1, when being judged as not, the advertisement filter configuration file that issues described front-end server 2 acquiescences is to described receiving terminal for digital television 1, need to prove, when described advertisement filter request is illegal, which advertisement position described front-end server 2 also can set according to the advertisement filter request that the user submits to can filter the promptly adaptive part demand that satisfies the user according to user's request.
Parsing and deterministic process among described parsing and deterministic process and the said method embodiment are roughly the same, no longer repeat at this.
Need to prove that receiving terminal for digital television 1 and front-end server 2 among a kind of receiving terminal for digital television of the present invention and a kind of front-end server and the said system embodiment are roughly the same, are not described in detail in this.
Receiving terminal for digital television of the present invention includes but not limited to: and set-top box, network protocol television (InternetProtocol Television, IPTV), digital TV integrated machine, Digital Video Broadcasting Handheld etc. have the terminal of receiving digital television function.
As from the foregoing, implement the present invention, receiving terminal for digital television is uploaded to front-end server after can generating the advertising message filter request according to user's request, and the receiving front-end server filters configuration file according to the correspondent advertisement that described request generates, by a bit, receiving terminal for digital television can show the advertising message that described front-end server issues according to described advertisement filter configuration file control, can be embodied as different users like this and dispose different advertisement filter configuration files, to satisfy the demand of watching of different user, greatly improved the convenience that the user uses, for the user has brought better experience.
The above is a preferred implementation of the present invention; should be pointed out that for those skilled in the art, under the prerequisite that does not break away from the principle of the invention; can also make some improvements and modifications, these improvements and modifications also are considered as protection scope of the present invention.
Claims (11)
1. the method for a filtering advertisements is characterized in that, comprising:
Receiving terminal for digital television generates the advertising message filter request according to demand and is uploaded to front-end server, and described advertising message filter request comprises the ID and the advertisement filter condition of described receiving terminal for digital television;
Described front-end server generates the advertisement filter configuration file and is issued to described Digital Television according to described advertising message filter request and connects terminal;
Described receiving terminal for digital television shows the advertising message that described front-end server issues according to described advertisement filter configuration file control.
2. the method for claim 1 is characterized in that, described front-end server generates the advertisement filter configuration file according to described advertising message filter request and is issued to the step that described Digital Television connects terminal and comprises:
Described front-end server is resolved the advertising message filter request that described digital TV terminal is uploaded;
Described front-end server judges according to default judgment rule whether described advertising message filter request is legal, be judged as when being, generating correspondent advertisement according to described advertising message filter request filters configuration file and is issued to described digital TV terminal, when being judged as not, the advertisement filter configuration file that issues described front-end server acquiescence is to described receiving terminal for digital television.
3. method as claimed in claim 2 is characterized in that, also comprises:
Described receiving terminal for digital television issues the advertisement filter configuration file with described front-end server and replaces original advertisement filter configuration file on the described receiving terminal for digital television.
4. as claim 2 or 3 described methods, its spy is characterised in that described judgment rule comprises:
Judge whether the check value in the described advertisement filter solicited message is legal;
Whether the ID that resolves described receiving terminal for digital television is legal;
Resolve whether the advertisement position data meet described front-end server preset rule in the described advertising message filter request.
5. as claim 2 or 3 described methods, it is characterized in that, when described front-end server judges that described advertisement filter request is illegal, issue the step of the advertisement filter configuration file of described front-end server acquiescence, comprising to described receiving terminal for digital television:
Extract part advertisement filter condition in the described illegal advertisement filter request according to demand and generate the default advertisement of using mutually and filter configuration file and be issued to described Digital Television and please receive terminal.
6. method as claimed in claim 5 is characterized in that, but the advertisement filter configuration file default configuration of described acquiescence is for the advertising message that shows all advertisement positions or except that the essential advertisement position that shows, the advertising message of other advertisement position does not all show.
7. a receiving terminal for digital television is characterized in that, comprising:
Request unit is used for generating according to demand the advertising message filter request and is uploaded to front-end server, and described advertising message filter request comprises the ID and the advertisement filter condition of described receiving terminal for digital television;
The control display unit is used for showing the advertising message that described front-end server issues according to described front-end server according to the advertisement filter configuration file control that described advertising message filter request generates.
8. receiving terminal for digital television as claimed in claim 7 is characterized in that, also comprises:
Replace the unit, be used for replacing original advertisement filter configuration file on the described receiving terminal for digital television according to the advertisement filter configuration file that described advertising message filter request generates with described front-end server.
9. a front-end server is characterized in that, comprising:
Receiving element is used to receive the advertising message filter request that described receiving terminal for digital television is uploaded;
File generating unit is used for according to described advertising message filter request generation advertisement filter configuration file and is issued to described Digital Television connecing terminal.
10. front-end server as claimed in claim 9 is characterized in that, described file generating unit comprises:
Resolution unit is used to resolve described advertising message filter request;
Judging unit, be used to judge whether described advertising message filter request is legal, be judged as when being, generating correspondent advertisement according to described advertising message filter request filters configuration file and is issued to described digital TV terminal, when being judged as not, the advertisement filter configuration file that issues described front-end server acquiescence is to described receiving terminal for digital television.
11. an advertisement display system is characterized in that, comprising:
As each described receiving terminal for digital television of claim 7～8;
And connect receiving terminal for digital television as each described front-end server of claim 9～10.
Priority Applications (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201019164053A CN101867784B (en) | 2010-02-02 | 2010-02-02 | Method for filtering advertisements, digital television receiving terminal, server terminal and system |
| PCT/CN2011/070620 WO2011095096A1 (en) | 2010-02-02 | 2011-01-26 | Advertisement filtering method, digital television reception terminal, server end and system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201019164053A CN101867784B (en) | 2010-02-02 | 2010-02-02 | Method for filtering advertisements, digital television receiving terminal, server terminal and system |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| CN101867784A true CN101867784A (en) | 2010-10-20 |
| CN101867784B CN101867784B (en) | 2012-09-26 |
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|---|---|---|---|
| CN201019164053A Expired - Fee Related CN101867784B (en) | 2010-02-02 | 2010-02-02 | Method for filtering advertisements, digital television receiving terminal, server terminal and system |
Country Status (2)
| Country | Link |
|---|---|
| CN (1) | CN101867784B (en) |
| WO (1) | WO2011095096A1 (en) |
Cited By (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO2011095096A1 (en) * | 2010-02-02 | 2011-08-11 | 深圳市同洲电子股份有限公司 | Advertisement filtering method, digital television reception terminal, server end and system |
| CN102595196A (en) * | 2012-01-12 | 2012-07-18 | 华为技术有限公司 | Method and device for receiving application data |
| CN102802085A (en) * | 2012-08-29 | 2012-11-28 | 广东九联科技股份有限公司 | Advertisement blocking method for set top box VIP (Very Important Person) users |
| CN104541296A (en) * | 2012-05-17 | 2015-04-22 | Ad-优势网络股份公司 | Content easement and management system for internet access providers and premise operators |
| CN106326316A (en) * | 2015-07-08 | 2017-01-11 | 腾讯科技（深圳）有限公司 | Web page advertisement filtering method and device |
| CN108256894A (en) * | 2017-02-07 | 2018-07-06 | 广州市动景计算机科技有限公司 | Advertising display control method, equipment, server and client |
| CN109672704A (en) * | 2017-10-16 | 2019-04-23 | 阿里巴巴集团控股有限公司 | Processing method, device and the electronic equipment of message |
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| CN1131636C (en) * | 2000-12-15 | 2003-12-17 | 清华同方股份有限公司 | Cable television network basd personalized television advertisement transmitting and receiving system |
| CN1893418A (en) * | 2005-07-01 | 2007-01-10 | 上海新纳广告传媒有限公司 | Method for displaying custom-made content displayed in subarea in screen |
| ES2324440B1 (en) * | 2006-12-28 | 2010-05-24 | Vodafone España, S.A. | METHOD AND SYSTEM FOR PROVIDING PERSONALIZED PUBLICITY TO USERS OF ELECTRONIC COMMUNICATIONS DEVICES. |
| CN101075892A (en) * | 2007-03-28 | 2007-11-21 | 腾讯科技（深圳）有限公司 | Method, server and customer terminal for releasing advertisement |
| CN101207820B (en) * | 2007-11-27 | 2010-09-29 | 深圳市同洲电子股份有限公司 | Method and system for displaying advertisement data |
| CN101197925B (en) * | 2007-12-24 | 2012-05-02 | 康佳集团股份有限公司 | Digital television advertisement video downloading method and implementing method |
| CN101471802A (en) * | 2007-12-29 | 2009-07-01 | 上海聚力传媒技术有限公司 | Method and apparatus for exhibiting advertisement in multimedia content based on user personalized information |
| CN101599152A (en) * | 2008-06-03 | 2009-12-09 | 上海迪哈大计算机科技有限公司 | A kind of device and method according to the user customized information issuing advertisement information |
| CN101867784B (en) * | 2010-02-02 | 2012-09-26 | 深圳市同洲电子股份有限公司 | Method for filtering advertisements, digital television receiving terminal, server terminal and system |
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2010
- 2010-02-02 CN CN201019164053A patent/CN101867784B/en not_active Expired - Fee Related
-
2011
- 2011-01-26 WO PCT/CN2011/070620 patent/WO2011095096A1/en active Application Filing
Cited By (11)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO2011095096A1 (en) * | 2010-02-02 | 2011-08-11 | 深圳市同洲电子股份有限公司 | Advertisement filtering method, digital television reception terminal, server end and system |
| CN102595196A (en) * | 2012-01-12 | 2012-07-18 | 华为技术有限公司 | Method and device for receiving application data |
| CN104541296A (en) * | 2012-05-17 | 2015-04-22 | Ad-优势网络股份公司 | Content easement and management system for internet access providers and premise operators |
| CN102802085A (en) * | 2012-08-29 | 2012-11-28 | 广东九联科技股份有限公司 | Advertisement blocking method for set top box VIP (Very Important Person) users |
| CN106326316A (en) * | 2015-07-08 | 2017-01-11 | 腾讯科技（深圳）有限公司 | Web page advertisement filtering method and device |
| CN106326316B (en) * | 2015-07-08 | 2022-11-29 | 腾讯科技（深圳）有限公司 | Webpage advertisement filtering method and device |
| CN108256894A (en) * | 2017-02-07 | 2018-07-06 | 广州市动景计算机科技有限公司 | Advertising display control method, equipment, server and client |
| WO2018145609A1 (en) * | 2017-02-07 | 2018-08-16 | 广州市动景计算机科技有限公司 | Advertisement display control method and device, server, and client |
| CN108256894B (en) * | 2017-02-07 | 2022-03-29 | 阿里巴巴（中国）有限公司 | Advertisement display control method, equipment, server and client |
| CN109672704A (en) * | 2017-10-16 | 2019-04-23 | 阿里巴巴集团控股有限公司 | Processing method, device and the electronic equipment of message |
| CN109672704B (en) * | 2017-10-16 | 2022-02-25 | 阿里巴巴集团控股有限公司 | Message processing method and device and electronic equipment |
Also Published As
| Publication number | Publication date |
|---|---|
| WO2011095096A1 (en) | 2011-08-11 |
| CN101867784B (en) | 2012-09-26 |
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