CN101483542B - Multi-dimension access amount statistic method for network stream media such as audio and video - Google Patents

Multi-dimension access amount statistic method for network stream media such as audio and video Download PDF

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Publication number
CN101483542B
CN101483542B CN2008100560690A CN200810056069A CN101483542B CN 101483542 B CN101483542 B CN 101483542B CN 2008100560690 A CN2008100560690 A CN 2008100560690A CN 200810056069 A CN200810056069 A CN 200810056069A CN 101483542 B CN101483542 B CN 101483542B
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video
audio frequency
visit capacity
time
accessed
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CN101483542A (en
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蒋树强
黄庆明
陈熙霖
高文
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Beijing Alibaba Music Technology Co Ltd
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Institute of Computing Technology of CAS
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Abstract

The present invention discloses a method for counting the multi-dimensional page visit amount to the audio/video of network streaming media, wherein the method comprises the following steps: setting audio/video page visit amount counting method with different forms, and obtaining the feedback information of user access of corresponding audio/video according to the page visit amount counting method with different forms; and executing different processions according to the feedback information of user visit for obtaining the audio/video page visit amount counting method with different forms. The method for counting the audio/video page visit amount with different forms comprises one method or the combination of more than one method which is selected from the following methods: a method for counting the page visit amount when the audio/video is wholly visited; or a method for counting the page visit amount when the audio/vide is visited for a certain time; or a method for counting the page visit amount when one fragment in the audio/video is visited; or a method for visiting the page visit amount when a plurality of fragments in the audio/video is visited for a plurality of times.

Description

A kind of visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video
Technical field
The present invention relates to multimedia and internet arena, particularly relate to a kind of visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video.
Background technology
Along with rapid development of network technology, on the network information just from single text to the transition of multimedia form, multi-medium data occupies more and more important position on network.Along with the fast development of network and multimedia technology, on network, exist a large amount of audio and video resources, people have more opportunity and enjoy the audio frequency and video service that network provides.At present, the Internet audio-video frequency content is increasing at a terrific speed.The opening of the Internet also makes it have audio-video frequency content source widely, and has attracted increasing eyeball.By the end of the year 2006, the wideband video number of users of China has reached 9,070 ten thousand, and 2005 first be only 5300 general-purpose families arranged, growth rate is surprising.The rapid growth of wideband video number of users has indicated that wideband video will become the inexorable trend of internet development, increases input one after another in numerous wideband videos website, and this makes that also audio-video frequency content is explosive growth on the Internet.
Audio frequency and video on the network mainly are that the form with Streaming Media provides service, Streaming Media is to translate to come from English Streaming Media, it be a kind of can be real-time, need not to download the mode that the mode of wait is play, the stream transmission mode is that the audio/video multimedia file is divided into compressed package one by one through special compress mode,, in real time transmission continuous to subscriber computer by video server.In the system that adopts the stream transmission mode, the user needn't wait until the content in the middle of just seeing after the whole downloads of whole file finish as non-stream is play, but only need can after utilizing corresponding player to the media file decompress(ion) on the user's computer, play and watch through certain startup time-delay, the remainder of multimedia file will continue to download in the server on backstage.Realize that stream transmission has two kinds of methods: real-time streaming transmission (Realtimestreaming) and progressive streaming transmission (progressive streaming).In general, be broadcasting in real time as video, or use the stream transmission media server, or use real-time protocol (RTP), be the real-time streaming transmission as RTSP.As using http server, file promptly sends by sequential flow.Adopt which kind of transmission method to rely on real needs.Certainly, stream-oriented file downloads to hard disk before also being supported in broadcast fully.
Embody a visit capacity that evaluation method commonly used is a webpage of Web content pouplarity, be also referred to as clicking rate.Higher clicking rate has been arranged, and the website can obtain better investment, produces bigger influence even bring bigger profit.Statistical method at the network flow-medium audio frequency and video is the clicking rate that the stream video embeds the page at present, along with the video of stream media format more and more appears on the internet, the content providers, content issuer, advertisement that traditional clicking rate statistical method can not satisfy network audio-video embeds multiple users' such as merchant, the audio frequency and video side of browsing demand, needs employing to add up and computational methods at the visit capacity of network audio-video.
Summary of the invention
The object of the present invention is to provide a kind of visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video, the visit capacity that they can various dimensions geo-statistic network flow-medium audio frequency and video.
Visit capacity statistical method for a kind of various dimensions to the network flow-medium audio frequency and video of realizing that purpose of the present invention provides comprises the following steps:
A., multi-form audio frequency and video visit capacity statistical method is set,, obtains the feedback information of the user capture of corresponding audio frequency and video according to multi-form visit capacity statistical method;
B. according to the feedback information of user capture, carry out different processing, obtain the audio frequency and video visit capacity of multi-form visit capacity statistical method.
Described multi-form audio frequency and video visit capacity statistical method is set, comprises:
Audio frequency and video are by the visit capacity statistical method of complete access;
Perhaps, the visit capacity statistical method of the accessed certain hour of audio frequency and video;
Perhaps, the accessed visit capacity statistical method of a segment in the audio frequency and video;
Perhaps, the accessed visit capacity statistical method repeatedly of a plurality of fragments in the audio frequency and video;
In a kind of or more than one combination.
Described feedback information, if obtain, the expression user capture this time point; Otherwise the expression user is visit not.
Described steps A also further comprises step:
A1. for the statistics audio frequency and video during by the visit capacity of the visit capacity of complete access or statistics audio frequency and video accessed certain hour, select the streaming media service of needs the user, and by client to program initialization after, server begins to transmit the audio-video document of selection, selective sequential audio frequency and video time point on described audio-video document, and obtain user capture feedback information on the audio frequency and video time point.
A2. for accessed visit capacity of the segment of statistics in the audio frequency and video or the accessed visit capacity repeatedly of a plurality of segments in the statistics audio frequency and video, select the streaming media service of needs the user, and by client to program initialization after, server begins to transmit the audio-video document of selection, on described audio-video document, from audio frequency and video segment zero-time, the selected audio frequency and video time point of order, and obtain the user capture feedback information of seclected time on the point of audio-video document.
Described step B also further comprises step:
B1. if the number of times of feedback sound video access information of statistics meets some requirements, then think these audio frequency and video, and add one, otherwise these audio frequency and video are not by complete access at the number of times of the visit capacity of the complete access of these audio frequency and video by complete access;
B2. if the number of times of the feedback sound video access information of adding up in certain audio frequency and video time span meets some requirements, then think these audio frequency and video accessed certain hour length, and this audio frequency and video accessed on the visit capacity of certain hour length number of times add one, otherwise these audio frequency and video do not have accessed certain hour;
B3. if the number of times of the feedback sound video access information of adding up in this time segment meets some requirements, think that then this audio frequency and video segment is accessed, and number of times adds one on the accessed visit capacity of this audio frequency and video segment, otherwise this audio frequency and video segment does not have accessed;
B4. according to the described method of step B3, whether judgement is accessed to each segment in all a plurality of audio frequency and video segments, a certain segment is accessed, then access times add one, if access times satisfy certain number of times, number of times adds one on the accessed visit capacity repeatedly of a plurality of segments in these audio frequency and video so, otherwise a plurality of fragments in these audio frequency and video do not have repeatedly accessed.
Described selection audio frequency and video time point, its least unit are two time differences between the continuous audio/video frames.
Described selection audio frequency and video time point, its least unit are continuous two image sets.
Described selection audio frequency and video time point, its least unit are can be in the audio frequency and video time of the data packet group of client terminal playing.
Described selection audio frequency and video time point has the multiple choices method.
In the described steps A 1, by the visit capacity of complete access, the time span of supposing audio frequency and video is T_Video for the statistics audio frequency and video, when the data packet group of client reception can be play, then return to feedback information of server, till audio frequency and video are play end; If the audio frequency and video time span of the data packet group of playing of each reception is expressed as by the time sequencing of the feedback information that feeds back to server: PackageTime1, PackageTime2, ... PackageTimek, k is the total degree that audio frequency and video are played from start to the feedback information that finishes the Play Server acquisition, therefore
Figure S2008100560690D00041
It is the total time that audio frequency and video are played from start to the feedback information correspondence that finishes the Play Server acquisition.
Among the described step B1, suppose that decision threshold is Threshold_whole, if so
( Σ i = 1 k PackageTimek ) / T _ Video > Threshold _ whole , Then these audio frequency and video of decidable by complete access, and add one in this client on the number of times of the visit capacity of the complete access of these audio frequency and video; Otherwise think that these audio frequency and video are not by complete access; All click accumulative total these audio frequency and video and by all clients of these audio frequency and video of complete access, promptly obtain these audio frequency and video by the visit capacity of complete access.
In the described steps A 1, during for the visit capacity of statistics audio frequency and video accessed certain hour, suppose that Duration_video represents the audio frequency and video time that must visit, beginning the acoustic video packets of data from server begins to calculate, when the data packet group of client reception can be play, then return to feedback information of server, till audio frequency and video are play end; If the time sequencing of the audio frequency and video time of the data packet group of playing of each reception by the feedback information that feeds back to server is expressed as: PackageTime1, PackageTime2, ... PackageTimek, k is the total degree that audio frequency and video are played from start to the feedback information that finishes the Play Server acquisition, each data packet group corresponding play start time point in audio frequency and video is Pack_Beg_Time_Pnt_1, Pack_Beg_Time_Pnt_2 ..., Pack_Beg_Time_Pnt_k; Corresponding broadcast concluding time point is respectively Pack_End_Time_Pnt_1, Pack_End_Time_Pnt_2 ..., Pack_End_Time_Pnt_k.
Among the described step B2, suppose that whole time decision threshold is Threshold_Duration, continuous data bag time difference threshold value is Threshold_Var, if there is dm so, dn satisfies 0<dm<dn<k+1,
Figure 2008100560690_1
Dm≤s<dn, Package_Beg_Time_Pnt_s+1-Page_End_Time_Pnt_s<Threshold_Var, and
( Σ i = dm dn PackageTimei ) / Duration _ Video > Threshold _ Duration , Then these audio frequency and video of decidable have been visited the time of Duration_video at least in this client, otherwise do not have the time of accessed Duration_video; All click all clients of the time of these audio frequency and video and accessed these audio frequency and video Duration_video accumulative total, promptly obtain these audio frequency and video accessed the visit capacity of Duration_video time.
In the described steps A 2, for a visit capacity that segment is accessed in the statistics audio frequency and video, beginning to pass the packet that comprises this audio frequency and video segment first frame from server begins to calculate, the time span of supposing the audio frequency and video segment is T_Mv, when client receives the packet that comprises this audio frequency and video segment first frame and can play, then return to feedback information of server, comprise up to audio frequency and video till the packet transmission end of this audio frequency and video segment last frame; If the time sequencing of the audio frequency and video time of the data packet group of playing of each reception by the feedback information that feeds back to server is expressed as: PackageSTime1, PackageSTime2, ... PackageSTimek, k are the total degrees that audio frequency and video are played from start to the feedback information that finishes the Play Server acquisition.
Among the described step B3, suppose that decision threshold is Threshold_Seg, if
( Σ i = 1 k PackageSTimei ) / T _ Mv > Threshold _ seg , Then by complete access, otherwise this audio frequency and video segment is not by complete access in this client for this audio frequency and video segment of decidable; All all clients of this audio frequency and video segment that clicked these audio frequency and video and complete access of accumulative total, promptly obtain these audio frequency and video accessed the visit capacity of a segment.
In the described steps A 2, for the accessed visit capacity repeatedly of a plurality of segments in the statistics audio frequency and video, suppose that the segment number is n, access times are m, to any one segment of the segment of n in the audio frequency and video, adopt the method for describing in the accessed visit capacity of a segment in the audio frequency and video to determine whether this audio frequency and video segment is accessed on a client.
Among the described step B4, for all n segment, a certain segment is accessed, then access times add one, if access times satisfy m time at least, then satisfy the visit capacity statistical condition of accessed m time of n fragment in the audio frequency and video, all clients of clicking these audio frequency and video and satisfying the above condition of accumulative total promptly obtain the visit capacity of accessed m time of n fragment in these audio frequency and video.
The visit capacity statistical method of a kind of various dimensions to the network flow-medium audio frequency and video of the present invention, can be so that the user in each stage of network audio-video better estimate audio-video frequency content and pouplarity thereof, for the development of network audio-video industry and the formation of business model provide strong technical support.
Embodiment
In order to make purpose of the present invention, technical scheme and advantage clearer,, the visit capacity statistical method of a kind of various dimensions to the network flow-medium audio frequency and video of the present invention is further elaborated below in conjunction with drawings and Examples.Should be appreciated that specific embodiment described herein only in order to explanation the present invention, and be not used in qualification the present invention.
In the transmission of audio frequency and video streaming, to realize needing buffer memory, the audio/video multimedia file will be broken down into many bags, because network is dynamic change, route that each bag is selected may be not quite similar, just do not wait so arrive the time delay of client yet, even packet earlier also might after arrive.For this reason, use caching system to remedy the influence of delay and jitter, and guarantee that the order of packet is correct, thereby media data can be exported continuously, and can not make broadcast occur pausing because of network is temporarily congested.When the visit capacity of statistics Streaming Media various ways, after being received, packet needs to server feedback information to determine whether this packet will be in client terminal playing.As a kind of embodiment, in the implementation of stream transmission, generally adopt HTTP/TCP to come control information transmission, and transmit real-time voice data with RTP/UDP.The process of stream transmission generally is such: after the user selects a certain streaming media service, use the HTTP/TCP exchange of control information between Web browser and the Web server, so that the real time data of needs transmission is retrieved from raw information; Web browser on the client computer starts the A/VHelper program then, uses HTTP to retrieve relevant parameter to the Helper program initialization from Web server.These parameters may comprise the type of coding of directory information, A/V data or retrieve relevant server address with A/V.The packet of transmitted video content of order is again play with the streaming that reaches video afterwards.
The visit capacity statistical method of a kind of various dimensions to the network flow-medium audio frequency and video of the present invention, be by technical methods such as Network Transmission, audio frequency and video analyses, and the statistics of the information communication of client and server end, adopt different processing policies, to obtain multi-form audio frequency and video visit capacity statistics, these forms comprise:
1. the statistics audio frequency and video are by the visit capacity of complete access;
2. the statistics audio frequency and video are accessed the visit capacity of certain hour (first kind of form is a kind of special circumstances of this kind form);
3. the accessed visit capacity (some time points or an accessed visit capacity of a certain frame that special shape is audio frequency and video) of a segment in the statistics audio frequency and video;
A plurality of (as n) segment in the statistics audio frequency and video accessed repeatedly (as m, the visit capacity of m<=n).
Introduce the visit capacity statistical method of a kind of various dimensions to the network flow-medium audio frequency and video of the present invention in detail below in conjunction with above-mentioned target.Comprise following concrete steps:
Step S100 is provided with multi-form audio frequency and video visit capacity statistical method, according to multi-form visit capacity statistical method, obtains the feedback information of the user capture of corresponding audio frequency and video;
Described multi-form audio frequency and video visit capacity statistical method is set, comprises:
Audio frequency and video are by the visit capacity statistical method of complete access;
Perhaps, the visit capacity statistical method of the accessed certain hour of audio frequency and video;
Perhaps, the accessed visit capacity statistical method of a segment in the audio frequency and video;
Perhaps, the accessed visit capacity statistical method repeatedly of a plurality of fragments in the audio frequency and video;
In a kind of or more than one combination.
Select the streaming media service of needs the user, and by client to program initialization after, server begins to transmit the audio-video document of selection, at multi-form audio frequency and video visit capacity statistics, selective sequential audio frequency and video time point on described audio-video document, and obtain user capture feedback information on the audio frequency and video time point.
The audio-video document of selecting from the user begins to play, and obtains user's visit feedback information on the selected audio frequency and video time point of order, if obtain, and this time point of having represented user capture; Otherwise the expression user is visit not, plays up to audio frequency and video and finishes.
Step S110, for the statistics audio frequency and video during by the visit capacity of complete visit capacity of finishing watching or statistics audio frequency and video accessed certain hour, select the streaming media service of needs the user, and by client to program initialization after, server begins to transmit the audio-video document of selection, selective sequential audio frequency and video time point on described audio-video document, and obtain user capture feedback information on the audio frequency and video time point;
Step S120, for accessed visit capacity of the segment of statistics in the audio frequency and video or the accessed visit capacity repeatedly of a plurality of segments in the statistics audio frequency and video, select the streaming media service of needs the user, and by client to program initialization after, server begins to transmit the audio-video document of selection, on described audio-video document, from audio frequency and video segment zero-time, the selected audio frequency and video time point of order, and obtain the user capture feedback information of seclected time on the point of audio-video document.
Step S200 according to the feedback information of user capture, carries out different processing, obtains the audio frequency and video visit capacity of multi-form visit capacity statistical method.
Step S210 if the number of times of feedback sound video access information of statistics meets some requirements, then thinks these audio frequency and video by complete access, and adds one at the number of times of the complete access visit capacity of these audio frequency and video, otherwise these audio frequency and video are not by complete access;
Step S220, if the number of times of the feedback sound video access information of adding up in certain audio frequency and video time span meets some requirements, then think these audio frequency and video accessed certain hour length, and this audio frequency and video accessed on the visit capacity of certain hour length number of times add one, otherwise these audio frequency and video have not had accessed certain hour;
Step S230, if the number of times of the feedback sound video access information of adding up in this time segment meets some requirements, think that then this audio frequency and video segment is accessed, and number of times adds one on the accessed visit capacity of this audio frequency and video segment, otherwise this audio frequency and video segment does not have accessed;
Step S240, according to the described method of step S230, whether judgement is accessed to each segment in all a plurality of audio frequency and video segments, a certain segment is accessed, then access times add one, if access times satisfy certain number of times, number of times adds one on the accessed visit capacity repeatedly of a plurality of segments in these audio frequency and video so, otherwise a plurality of fragments in these audio frequency and video do not have repeatedly accessed.
As a kind of embodiment, the least unit of the audio frequency and video time point that order is selected is two time differences between the continuous audio/video frames.
As a kind of embodiment, because audio frequency and video compression transmission, another optional minimum time unit is that (Group of Pictures is called for short GOP to continuous two image sets.Here the time of GOP may be inconsistent).
As a kind of embodiment, optionally another minimum time unit is can be in the audio frequency and video time of the data packet group of client terminal playing.
Preferably, in concrete implementation process, time point can have the multiple choices method.
Below by a plurality of embodiment of the present invention, describe a kind of embodiment of visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video in detail.
Embodiment one:
The statistics audio frequency and video are by the visit capacity of complete access.
The visit capacity that counts in this step, whether embodied audio frequency and video really welcome, there are a lot of Internet videos to describe the attraction user now by title and summary, and the user has just opened the page that embeds Streaming Media or only saw several leading second or only simply browsed and just abandoned visit, this can not the real embodiment video content value, therefore need the statistics audio frequency and video whether to be finished watching by the user is complete, and the such visit capacity of accumulative total.
Step S110 ', select the streaming media service that needs the user, and by client to program initialization after, server begins to transmit the audio-video document of selection, selective sequential audio frequency and video time point on described audio-video document, and obtain user capture feedback information on the audio frequency and video time point;
The audio-video document of selecting from the user begins to play, and obtains user's visit feedback information on the selected audio frequency and video time point of order, if obtain, and this time point of having represented user capture; Otherwise the expression user is visit not, plays up to audio frequency and video and finishes.
Step S120 ' obtains these audio frequency and video by the visit capacity of complete access.
If the number of times of feedback sound video access information of statistics meets some requirements, then think these audio frequency and video by complete access, and add one, otherwise these audio frequency and video are not by complete access at the number of times of the complete access visit capacity of these audio frequency and video.In the process of statistics, for the setting of decision condition, following two factors should be taken into account:
1), may cause certain information dropout owing to reasons such as Network Transmission and encoding and decoding;
2) owing to digital video, the user can drag scroll bar and optionally visit, and this is not considered to intact by complete visit.
Be example below with the video, describe the statistics audio frequency and video in detail by the specific implementation method of the complete visit capacity of finishing watching.
Step S110 ", select the video that needs the user, and by client to the Helper program initialization after, server begins to transmit the video file of selection, and the user who obtains on the data packet group of playing of each reception watches feedback information;
Begin to pass video packets of data from server and begin to calculate, the time span of supposing video is T_Video, when the data packet group of client reception can be play, then returns to feedback information of server end, till video playback finishes.If obtain feedback message, the expression user has watched the content of this data packet group; Otherwise the expression user does not watch.If the video time lengths table of the data packet group of playing of each reception is shown (by the time sequencing of the affirmation information that feeds back to server): PackageTime1, PackageTime2, ... PackageTimek, k is the total degree that video is played from start to the feedback information that finishes the Play Server acquisition, therefore
Figure S2008100560690D00091
It is the total time that video is played from start to the feedback information correspondence that finishes the Play Server acquisition.
Step S120 ", obtain these audio frequency and video by the complete visit capacity of finishing watching.
Suppose that decision threshold is Threshold_whole, if so
( Σ i = 1 k PackageTimek ) / T _ Video > Threshold _ whole , Then this video of decidable is finished watching by complete in this client, and watches at this video complete on the number of times of visit capacity and add one; Otherwise think that this video do not finished watching by complete.All click accumulative total this video and by complete all clients that watch this video, promptly obtain this video by the complete visit capacity of finishing watching.
Embodiment two:
The visit capacity of certain hour that the statistics audio frequency and video are accessed.
The visit capacity that counts in this step, embodied audio-video document whether accessed by the user a period of time, it can embody the welcome degree of audio-video document.
Step S210 ', select the streaming media service that needs the user, and by client to program initialization after, server begins to transmit the audio-video document of selection, selective sequential audio frequency and video time point on described audio-video document, and obtain user capture feedback information on the audio frequency and video time point;
The audio-video document of selecting from the user begins to play, and obtains user's visit feedback information on the selected audio frequency and video time point of order, if obtain, and this time point of having represented user capture; Otherwise the expression user is visit not, plays up to audio frequency and video and finishes.
Step S220 ' obtains the visit capacity of the accessed certain hour of this audio-video document;
If the number of times of the feedback sound video access information of adding up in certain audio frequency and video time span meets some requirements, then think these audio frequency and video accessed certain hour length, and this audio frequency and video accessed on the visit capacity of certain hour length number of times add one, otherwise these audio frequency and video have not had accessed certain hour.In the process of statistics, for the setting of decision condition, following factor should be taken into account: owing to reasons such as Network Transmission and encoding and decoding, may cause certain information dropout.
If the length of audio frequency and video is Nv chronomere, the access time of being added up is a Mv chronomere, should suppose Mv<=Nv.If at Mv=Nv, be the visit capacity statistical form of embodiment one; If Mv<Nv, this Mv can be from any time point Xv smaller or equal to Nv-Mv, finish up to Xv+Mv; If Xv=0, expression is only to calculate when audio-video document is play beginning by statistics.
Be example below with the video, describe in detail the statistics video viewed the specific implementation method of visit capacity of certain hour.
Step S210 ", select the video that needs the user, and by client to the Helper program initialization after, server begins to transmit the video file of selection, and the user who obtains on the data packet group of playing of each reception watches feedback information;
Suppose that Duration_video represents the video time that must watch.After client is to the Helper program initialization, begin to pass video packets of data from server and begin to calculate, when the data packet group of client reception can be play, then return to feedback information of server.Till video playback finishes.If obtain feedback message, the expression user has watched the content of this data packet group; Otherwise the expression user does not watch.If the video time of the data packet group of playing of each reception is expressed as (by the time sequencing of the feedback information that feeds back to server): PackageTime1, PackageTime2, ... PackageTimek, k is the total degree that video is played from start to the feedback information that finishes the Play Server acquisition, each data packet group corresponding play start time point in video is Pack_Beg_Time_Pnt_1, Pack_Beg_Time_Pnt_2 ..., Pack_Beg_Time_Pnt_k; Corresponding broadcast concluding time point is respectively Pack_End_Time_Pnt_1, Pack_End_Time_Pnt_2 ..., Pack_End_Time_Pnt_k.
Step S220 ", obtain the visit capacity of the viewed certain hour of this audio-video document.
Suppose that whole time decision threshold is Threshold_Duration, continuous data bag time difference threshold value is Threshold_Var, if there is dm so, dn satisfies 0<dm<dn<k+1, Dm≤s<dn, Package_Beg_Time_Pnt_s+1-Page_End_Time_Pnt_s<Threshold_Var, and
( Σ i = dm dn PackageTimei ) / Duration _ Video > Threshold _ Duration , Then this video of decidable has been watched the time of Duration_video at least in this client, otherwise does not have so long viewed.All click this stream medium audio and video and viewed all clients of this video certain hour (Duration_video) accumulative total, promptly obtain the visit capacity of this video under this kind form.
Embodiment three:
A visit capacity that segment is accessed in the statistics audio frequency and video.
Whether the visit capacity that counts in this step, it is accessed by the user to have embodied certain segment.This is especially helpful to the advertising provider, gives an example, if embedded an advertisement with certain form in certain section video, and is present in one of them segment.If come out total visit capacity of this segment, judge for the advertising provider whether this advertisement has reached the effect of publicity great reference value is arranged.Certainly, except advertisement, do not get rid of this form statistics of other purpose yet, can produce various effects and effect according to demand yet.
Step S310 ', select the streaming media service of needs the user, and by client to program initialization after, server begins to transmit the audio-video document of selection, on described audio-video document, from audio frequency and video segment zero-time, the selected audio frequency and video time point of order, and obtain the user capture feedback information of seclected time on the point of audio-video document;
From audio frequency and video segment zero-time, on the selected audio frequency and video time point of order, obtain user's visit feedback information, if obtain, the expression user capture this time point; Otherwise the expression user is visit not, ends up to the audio frequency and video segment concluding time.
Step S320 ' obtains the visit capacity of the accessed segment of this audio-video document.
If the number of times of the feedback sound video access information of adding up meets some requirements, think that then this audio frequency and video segment is accessed, and number of times adds one on the accessed visit capacity of this audio frequency and video segment, otherwise this audio frequency and video segment does not have accessed in this time segment.In the process of statistics, for the setting of decision condition, following factor should be taken into account: owing to reasons such as Network Transmission and encoding and decoding, may cause certain information dropout.
Be example below with the video, the specific implementation method of the visit capacity that a segment in the detailed description statistics video is viewed.
Step S310 "; select the video that needs the user; and by client to the Helper program initialization after; server begins to transmit the video file of selection; on described video file; from the video clips zero-time of statistics, and the user who obtains on the data packet group of playing of each reception watches feedback information;
After client is to the Helper program initialization, beginning to pass the packet that comprises this video clips first frame from server begins to calculate, the time span of supposing video clips is T_Mv, when client receives the packet that comprises this video clips first frame and can play, then return to feedback information of server end, comprise up to video till the packet transmission end of this audio frequency and video segment last frame.If obtain feedback message, the expression user has watched the content of this data packet group; Otherwise the expression user does not watch.If the video time of the data packet group of playing of each reception is expressed as (by the time sequencing of the feedback information that feeds back to server): PackageSTime1, PackageSTime2, ... PackageSTimek, k are the total degrees that video is played from start to the feedback information that finishes the Play Server acquisition.
Step S320 ", obtain this video file viewed the visit capacity of a segment.
Suppose that so decision threshold is Threshold_Seg, if
( Σ i = 1 k PackageSTimei ) / T _ Mv > Threshold _ seg , Then this video clips of decidable is finished watching by complete in this client, otherwise this audio frequency and video segment does not have viewed.All all clients that click this streaming media video and watched this video clips of accumulative total promptly obtain the visit capacity under this this kind of audio frequency and video ability form.
Embodiment four:
Statistics a plurality of (as n) segment in the audio frequency and video accessed repeatedly (as m, the visit capacity of m<=n).
This is a kind of more complicated statistical; Still come for example with advertisement, say to such an extent that be similar or identical content as these a plurality of segments, if so only user capture having occurred is less than just can add up under the situation of certain number of times (be m, a typical situation is m=1, promptly only occurs once) that embeds advertisement number of times (being n) to visit capacity and adds 1; Otherwise just will not add up, this also judges for the advertising provider whether advertisement has reached the effect of publicity and had higher propaganda to be worth.Certainly, except advertisement, do not get rid of the statistics of this form of other purpose yet, can produce various effects and effect yet according to real needs.
Step S410 ', select the streaming media service of needs the user, and by client to program initialization after, server begins to transmit the audio-video document of selection, on described audio-video document, from audio frequency and video segment zero-time, the selected audio frequency and video time point of order, and obtain the user capture feedback information of seclected time on the point of audio-video document;
A plurality of segments in the described audio frequency and video or identical content, or content inequality.
At each audio frequency and video segment, from its zero-time, on the selected audio frequency and video time point of order, obtain user's visit feedback information, if obtain, the expression user capture this time point; Otherwise the expression user is visit not, ends up to the audio frequency and video segment concluding time.If the number of times of the feedback sound video access information of adding up meets some requirements, think that then this audio frequency and video segment is accessed, otherwise this audio frequency and video segment does not have accessed in this time segment.
Step S420 ' obtains the accessed visit capacity repeatedly of a plurality of segments in these audio frequency and video.
According to embodiment three described methods, whether judgement is accessed to each segment in all n the audio frequency and video segment, a certain segment is accessed, then access times add one, if access times satisfy m time at least, number of times adds one on the accessed visit capacity repeatedly of a plurality of segments in these audio frequency and video so.In the process of statistics, for the setting of decision condition, following factor should be taken into account: owing to reasons such as Network Transmission and encoding and decoding, may cause certain information dropout.
Be example below with the video, describe viewed m time of n segment in the statistics video (specific implementation method of the visit capacity of m<=n) in detail.
Step S410 "; select the video that needs the user; and by client to the Helper program initialization after; server begins to transmit the video file of selection; on described video file; from the video clips zero-time of statistics, and the user who obtains on the data packet group of playing of each reception watches feedback information;
To any one segment of the segment of n in the video, can adopt the method for describing among the embodiment three (visit capacities that segment is viewed in the audio frequency and video) to determine whether this video clips is viewed on a client.
Step S420 ", obtain the visit capacity of viewed m time of n segment in this video.
For all n segment, a certain segment is viewed, then watch number of times to add one, if watch number of times to satisfy m time at least, then satisfy the visit capacity statistical condition of video under this form, all all clients of clicking this video and satisfying the above condition of accumulative total promptly obtain the visit capacity of this video under this kind form.
The visit capacity statistical method of a kind of various dimensions to the network flow-medium audio frequency and video of the present invention, can be so that the user in each stage of network audio-video better estimate audio-video frequency content and pouplarity thereof, for the development of network audio-video industry and the formation of business model provide strong technical support.
In conjunction with the drawings to the description of the specific embodiment of the invention, others of the present invention and feature are conspicuous to those skilled in the art.
More than specific embodiments of the invention are described and illustrate it is exemplary that these embodiment should be considered to it, and be not used in and limit the invention, the present invention should make an explanation according to appended claim.

Claims (16)

1. the visit capacity statistical method to the various dimensions of network flow-medium audio frequency and video is characterized in that, comprises the following steps:
A., multi-form audio frequency and video visit capacity statistical method is set,, obtains the feedback information of the user capture of corresponding audio frequency and video according to multi-form visit capacity statistical method;
Wherein, described multi-form audio frequency and video visit capacity statistical method is set, comprises:
Audio frequency and video are by the visit capacity statistical method of complete access;
Perhaps, the visit capacity statistical method of the accessed certain hour of audio frequency and video;
Perhaps, the accessed visit capacity statistical method of a fragment in the audio frequency and video;
Perhaps, the accessed visit capacity statistical method repeatedly of a plurality of fragments in the audio frequency and video;
In a kind of or more than one combination;
B. according to the feedback information of user capture, carry out different processing, obtain the audio frequency and video visit capacity of multi-form visit capacity statistical method.
2. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 1 is characterized in that, described feedback information, if obtain, the expression user capture this time point; Otherwise the expression user is visit not.
3. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 1 is characterized in that described steps A also further comprises step:
A1. for the statistics audio frequency and video during by the visit capacity of the visit capacity of complete access or statistics audio frequency and video accessed certain hour, select the streaming media service of needs the user, and by client to program initialization after, server begins to transmit the audio-video document of selection, selective sequential audio frequency and video time point on described audio-video document, and obtain user capture feedback information on the audio frequency and video time point;
A2. for accessed visit capacity of the fragment of statistics in the audio frequency and video or the accessed visit capacity repeatedly of a plurality of fragments in the statistics audio frequency and video, select the streaming media service of needs the user, and by client to program initialization after, server begins to transmit the audio-video document of selection, on described audio-video document, from audio frequency and video fragment zero-time, the selected audio frequency and video time point of order, and obtain the user capture feedback information of seclected time on the point of audio-video document.
4. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 3 is characterized in that described step B also further comprises step:
B1. if the number of times of feedback sound video access information of statistics meets some requirements, then think these audio frequency and video, and add one, otherwise these audio frequency and video are not by complete access at the number of times of the visit capacity of the complete access of these audio frequency and video by complete access;
B2. if the number of times of the feedback sound video access information of adding up in certain audio frequency and video time span meets some requirements, then think these audio frequency and video accessed certain hour length, and this audio frequency and video accessed on the visit capacity of certain hour length number of times add one, otherwise these audio frequency and video do not have accessed certain hour;
B3. if the number of times of the feedback sound video access information of adding up in this time slice meets some requirements, think that then this audio frequency and video fragment is accessed, and number of times adds one on the accessed visit capacity of this audio frequency and video fragment, otherwise this audio frequency and video fragment does not have accessed;
B4. according to the described method of step B3, whether judgement is accessed to each fragment in all a plurality of audio frequency and video fragments, a certain fragment is accessed, then access times add one, if access times satisfy certain number of times, number of times adds one on the accessed visit capacity repeatedly of a plurality of fragments in these audio frequency and video so, otherwise a plurality of fragments in these audio frequency and video do not have repeatedly accessed.
5. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 3 is characterized in that, described selection audio frequency and video time point, and its least unit is two time differences between the continuous audio/video frames.
6. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 3 is characterized in that, described selection audio frequency and video time point, and its least unit is continuous two image sets.
7. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 3 is characterized in that, described selection audio frequency and video time point, and its least unit is can be in the audio frequency and video time of the data packet group of client terminal playing.
8. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 3 is characterized in that described selection audio frequency and video time point has the multiple choices method.
9. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 4, it is characterized in that, in the described steps A 1, for adding up audio frequency and video by the visit capacity of complete access, the time span of supposing audio frequency and video is T_Video, when the data packet group of client reception can be play, then return to feedback information of server, till audio frequency and video are play end; If the audio frequency and video time span of the data packet group of playing of each reception is expressed as by the time sequencing of the feedback information that feeds back to server: PackageTime1, PackageTime2, ... PackageTimek, k is the total degree that audio frequency and video are played from start to the feedback information that finishes the Play Server acquisition, therefore
Figure FSB00000357311200021
It is the total time that audio frequency and video are played from start to the feedback information correspondence that finishes the Play Server acquisition.
10. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 9 is characterized in that, among the described step B1, supposes that decision threshold is Threshold_whole, if so
Figure FSB00000357311200031
Then these audio frequency and video of decidable by complete access, and add one in this client on the number of times of the visit capacity of the complete access of these audio frequency and video; Otherwise think that these audio frequency and video are not by complete access; All click accumulative total these audio frequency and video and by all clients of these audio frequency and video of complete access, promptly obtain these audio frequency and video by the visit capacity of complete access.
11. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 4, it is characterized in that, in the described steps A 1, during for the visit capacity of statistics audio frequency and video accessed certain hour, suppose that Duration_video represents the audio frequency and video time that must visit, begin the acoustic video packets of data from server and begin to calculate, when the data packet group of client reception can be play, then return to feedback information of server, till audio frequency and video are play end; If the time sequencing of the audio frequency and video time of the data packet group of playing of each reception by the feedback information that feeds back to server is expressed as: PackageTime1, PackageTime2, ... PackageTimek, k is the total degree that audio frequency and video are played from start to the feedback information that finishes the Play Server acquisition, each data packet group corresponding play start time point in audio frequency and video is Pack_Beg_Time_Pnt_1, Pack_Beg_Time_Pnt_2 ..., Pack_Beg_Time_Pnt_k; Corresponding broadcast concluding time point is respectively Pack_End_Time_Pnt_1, Pack_End_Time_Pnt_2 ..., Pack_End_Time_Pnt_k.
12. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 11, it is characterized in that, among the described step B2, suppose that whole time decision threshold is Threshold_Duration, continuous data bag time difference threshold value is Threshold_Var, if having dm, dn so, satisfy 0<dm<dn<k+1
Figure FSB00000357311200032
Package_Beg_Time_Pnt_s+1-Page_End_Time_Pnt_s<Threshold_Var, and
Figure FSB00000357311200033
Then these audio frequency and video of decidable have been visited the time of Duration_video at least in this client, otherwise do not have the time of accessed Duration_video; All click all clients of the time of these audio frequency and video and accessed these audio frequency and video Duration_video accumulative total, promptly obtain these audio frequency and video accessed the visit capacity of Duration_video time.
13. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 4, it is characterized in that, in the described steps A 2, for a visit capacity that fragment is accessed in the statistics audio frequency and video, beginning to pass the packet that comprises this audio frequency and video fragment first frame from server begins to calculate, the time span of supposing the audio frequency and video fragment is T_Mv, when client receives the packet that comprises this audio frequency and video fragment first frame and can play, then return to feedback information of server, comprise up to audio frequency and video till the packet transmission end of this audio frequency and video fragment last frame; If the time sequencing of the audio frequency and video time of the data packet group of playing of each reception by the feedback information that feeds back to server is expressed as: PackageSTime1, PackageSTime2, ... PackageSTimek, k are the total degrees that audio frequency and video are played from start to the feedback information that finishes the Play Server acquisition.
14. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 13 is characterized in that, among the described step B3, supposes that decision threshold is Threshold_Seg, if
Figure FSB00000357311200041
Then by complete access, otherwise this audio frequency and video fragment is not by complete access in this client for this audio frequency and video fragment of decidable; All all clients of this audio frequency and video fragment that clicked these audio frequency and video and complete access of accumulative total, promptly obtain these audio frequency and video accessed the visit capacity of a fragment.
15. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 4, it is characterized in that, in the described steps A 2, for the accessed visit capacity repeatedly of a plurality of fragments in the statistics audio frequency and video, suppose that the fragment number is n, access times are m, to any one fragment of the fragment of n in the audio frequency and video, adopt the method for describing in the accessed visit capacity of a fragment in the audio frequency and video to determine whether this audio frequency and video fragment is accessed on a client.
16. the visit capacity statistical method of the various dimensions to the network flow-medium audio frequency and video according to claim 15, it is characterized in that, among the described step B4, for all n fragment, a certain fragment is accessed, then access times add one, if access times satisfy m time at least, then satisfy the visit capacity statistical condition of accessed m time of n fragment in the audio frequency and video, all all clients of clicking these audio frequency and video and satisfying the above condition of accumulative total promptly obtain the visit capacity of accessed m time of n fragment in these audio frequency and video.
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