CN101437146A - Interactive television system - Google Patents
Interactive television system Download PDFInfo
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- CN101437146A CN101437146A CNA2008103059711A CN200810305971A CN101437146A CN 101437146 A CN101437146 A CN 101437146A CN A2008103059711 A CNA2008103059711 A CN A2008103059711A CN 200810305971 A CN200810305971 A CN 200810305971A CN 101437146 A CN101437146 A CN 101437146A
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Abstract
The invention relates to technology for internet content service, in particular to technology for the internet content service and a television terminal. The invention provides an interactive television system which combines the television consumption and abundant content of the internet. The interactive television system comprises an internet content portal server, an internet original content-providing server, a user database server, an authentication server and the television terminal, wherein the internet content portal server is used for classifying content information provided by the internet original content-providing server so as to form EPG information which is in accordance with user interests and is transmitted to the television terminal according to user interest data transmitted by the user database server; the user database server is used for acquiring consumption information and basic information of the television terminal from the internet content portal server so as to establish a user database; and the consumption information of the television terminal is analyzed to form the user interest data. The technology can provide differentiated services and contents for each television terminal.
Description
Technical field
The present invention relates to the internet content service technology, particularly internet content service and television terminal technology.
Background technology
In recent years, along with the progress of broadband access technology and the continuous development in market, the Internet was more and more universal, and the content on the Internet is also more and more, comprises video, music, recreation or the like.And on the other hand, China also is the country of television set recoverable amount maximum in the world, has to surpass 300,000,000 TVs.Development along with television terminal panelized, large-screenization, increasing consumer has higher requirement to TV, except the high-definition effect of pursuing the picture demonstration, also source and the consumption pattern to content proposed new requirement, and interactive, contents diversification is that it asks demand substantially.
At present, existing interactive television system comprises user terminal and content server, preserves the TV programme of having recorded on the content server, and content of multimedia such as some films, Music Television (MTV).Content of multimedia shows at television terminal that with EPG (ElectronicProgram Guide, electric program menu) information user terminal is mutual by EPG and content server, selects the program of oneself liking.The index of the miscellaneous service that IPTV (Web TV) is provided and navigation are all finished by the EPG system.In fact IPTV EPG is exactly the gate system of IPTV.EPG interface and Web classes of pages seemingly, the assembly of directly clicking when on the EPG interface, generally all providing all kinds of menus, button, link etc. to select program for the user; Also can comprise the dynamic or static content of multimedia that all kinds of users of confession browse on the interface of EPG.
Summary of the invention
Technical problem to be solved by this invention is, a kind of interactive television system that television consumption and the Internet abundant content are combined is provided.
The present invention solves the problems of the technologies described above the technical scheme that is adopted to be, interactive television system comprises that internet content portal server, the Internet original contents provide server, user database server, certificate server, television terminal; The Internet original contents provides server, user database server, certificate server, television terminal to link to each other with the internet content portal server respectively, and certificate server also links to each other with television terminal;
The internet content portal server is used for, and the content information that the Internet original contents provides server to provide is classified, and according to the user preference data that user database server transmits, forms the EPG information that meets user preferences and is sent to television terminal;
The Internet original contents provides server to be used for, and multimedia messages is provided;
User database server is used for, and from consumption information and the essential information that the internet content portal server is collected television terminal, sets up customer data base; Analyze the consumption information of television terminal, form user preference data;
Certificate server is used for, and the legitimacy of checking television terminal will verify that the result is sent to the internet content portal server;
Television terminal is used for, and the EPG information that receives is resolved and shown, the consumption information and the essential information of television terminal is uploaded to the internet content portal server.
The consumption information of television terminal comprises program category, time, the frequency; The essential information of described television terminal comprises IP address, the MAC Address of television terminal.User preference data is to include the consumption information of liking priority, and the rank of described hobby priority is relatively determined the back by consuming number of times or consumption time and reference value; The described EPG information of user preferences that meets is for carrying out the EPG information of content information sequencing display by the rank of hobby priority.
The invention has the beneficial effects as follows, utilize the affluent resources of the Internet, the service and the content of differentiation is provided for each television terminal.
Description of drawings
Fig. 1 is a system block diagram of the present invention.
Embodiment
The present invention provides server, certificate server to form by television terminal, internet content portal server, user database server, the Internet original contents.As shown in Figure 1, the Internet original contents provides server, user database server, certificate server, television terminal to link to each other with the internet content portal server respectively, and certificate server also links to each other with television terminal.Being embodied as each television terminal provides the service and the content of differentiation, and its core is internet content portal server and user database server.
1, internet content portal server
The internet content portal server is the mutual door in television terminal and the Internet, and its major function has:
The content information that the Internet original contents such as comprising video server, music servers, game server provides server to provide is provided in unification, form the EPG data of internet content with specific classification, be packaged into the channel information data of similar traditional tv, offer television terminal and resolve and show.Its classification can be taked two kinds of forms: with the Internet original contents provider is Main classification; Or be Main classification with the specifying information and the classification of original contents;
Realization and television terminal and user's thereof is mutual, EPG information is with the form of XML or soap protocol, be sent on the end product, end product is resolved by browser or soap protocol stack and is shown that the user watches or uses according to the interested content of EPG Information Selection oneself;
Realization is mutual with user database server, after the user has carried out according to EPG selecting and has watched or use, portal server sends user's consumption information to user database server, comprises the service or the type of content, consumption/service time, typical operation etc.;
In order to guarantee to serve or the unification of classifying content, when runing by mode of the present invention, can arrange a service or content designator, unified internally perhaps the service classified, in comprising perhaps the title, type, original provider of service, to the agreement of running income, original server address etc., so that the EPG server carries out the tissue of the EPG page according to identifier.In such cases, portal server can be further used as that identifier is safeguarded, the center of management, issue;
For the video class content, the display characteristics such as terminal ultimate resolution that portal server can provide according to user database server, video is carried out preliminary treatment, the video resolution that shows with the most suitable terminal, code check etc. transmit video data to terminal, to bring into play the terminal advantage to greatest extent, for the user provides better experience.
2, user database server
User database server is the key that realizes that differentiated service provides, and its major function has:
Realization is mutual with the internet content portal server, by television terminal user's consumption, collects user's consumer behavior data, sets up customer data base.The data of collecting comprise: the essential information of user terminal and consumption information.For realizing this function, customer data base comprises two databases: one is the user basic information database, include MAC Address, the user's of IP address, the user terminal of user name, Customs Assigned Number (providing during turn up service), user's professional password, user's service release time, user terminal professional term of validity information, terminal display characteristic information (can by TV display characteristic or computer monitor property sort, as CIF, QCIF, VGA, SVGA, XGA, SXGA), user class information (can at the different COS of different user definitions); Two is the customer consumption information database, in comprising perhaps service provider's identification number (by the Internet portal server maintenance) ,/Main classification number of interior perhaps service ,/the consumption duration of the subseries of interior perhaps service number, the consumption number of times of interior perhaps service, interior perhaps service, the interval section of consumption statistics (can require according to operation or user's real consumption frequency is provided with by user database server, optional 1 week, 1 month, 3 months, half a year etc.), the hobby priority (can according to interior perhaps the service what, divide 3 grades or 5 grades).
After user terminal was by authentication, user database server was set up above-mentioned two databases automatically, and the initialization related data.When customer consumption, the interior perhaps information uploading user database server of service that to work as time consumption by terminal, user database server ought time consumption information input database, set up the consumption record, when consuming for the second time, consumption information and the existing information of database are compared, according to service or the Main classification of content number and subseries index, consumption number of times and time are carried out accumulated counts, for new service or content, then set up new data record as this consumption.Follow-up consumption is handled successively.When the interval time of consumption statistics reached in the database, server sorted to database according to consumption number of times and consumption time, and set hobby priority.The concrete grammar of setting hobby priority is:
The first step: get average, its mathematical notation is:
Max{ (consumption number of times)/progression } or
Max{ (consumption time)/progression }
For example: the maximum consumption number of times in the current statistics of certain consumer is interval is 90 times, and the rank number of hobby priority is set at 3 grades, and then average is 90/3=30;
Second step: determine the interval of each rank correspondence to be example with 3 grades of grade settings equally according to average, first interval is that [0, average] the 2nd interval is [(average+1), a 2* average], and the 3rd interval is [(2* average+1), a 3* average]; As average is 30 o'clock, and first interval is [0,30], and second interval is [31,60], and the 3rd interval is [61,90];
The 3rd step, according to the corresponding relation of consumption number of times and consumption time and interval value, determine hobby priority, for example, consumption is 78 times to the consumption number of times of the TV series of certain content supplier, then Dui Ying hobby priority is the third level.
According to above-mentioned database information, can extract the special consumer behavior and the feature of particular user, as having a preference for South Korean TV soaps, liking grand online game etc., form the user preference data storehouse;
User preference information is offered the internet content portal server, the internet content portal server can be according to this information, with the high content prioritization of hobby priority, the content EPG emphasis that will meet user preferences presents, and new, meet user preferences interiorly perhaps the very first time be pushed to user terminal when service occurs, realize that the content of differentiation provides service.
3, certificate server
The function of certificate server is that terminal and user are carried out identity validation, confirms that legal terminal just allows to insert portal server.The authentication mode that the present invention adopts is:
When the user bought terminal, operator or manufacturer can provide a user profile card simultaneously, comprise user name, initial closely, ID users, the professional useful life of acquiescence etc.;
When every blocking is done, with the user name on the card, initial closely, information gatherings such as ID users, the professional useful life of acquiescence, form initial data base;
After user terminal inserted the Internet, terminal can be automatically according to the address of the authentication server of setting before dispatching from the factory, report of user information;
After certificate server is received information, confirm with the accordance of carrying out for information about in the initial data base, as conform to that then by demonstration, terminal and user become validated user;
Validated user in this way, certificate server will transmit authentication and give portal server and user database server by information, and notice can carry out that EPG transmits and the foundation and the information gathering of customer data base.
4, television terminal
The television terminal of indication of the present invention can comprise two states, and a kind of is set-top box+television terminal, and a kind of is the all-in-one that the module that will have network function is built in television terminal;
This Terminal Type has following feature technically: possess operating system, browser or soap protocol stack, can transmit the EPG data and information is resolved to portal server, browse and select so that present to the user;
Has the information uploading function, terminal information (as MAC Address, IP address, terminal type, TV display characteristic), user's consumption and viewing information can be uploaded EPG portal server and database server, share hobby so that collect the user, push the EPG information of a guy's characteristic.
System's specific implementation procedure declaration is as follows:
1, builds portal server
For internet content and service are provided to the user, the internet content portal server at first will be built by operator or manufacturer, form with accompanying drawing two or accompanying drawing three, content and service that original provider provides are classified, set up unified EPG information, encapsulate with the form of webpage or SOAP packet.
2, set up database server
For collecting user profile, build database server.By portal server with customer consumption data and user terminal be sent to database server for information about, set up the database of user profile.
3, agreement internet content and service and the identifier of provider altogether
For the ease of expanding more original contents or service provider, operator or manufacturer can set up unified content and service provider's identifier, in comprising perhaps the title, type, original provider title, authentication code of service, to the agreement of running income, original server address etc., so that the EPG server carries out the tissue of the EPG page according to identifier.
4, terminal authentication
The user buys when possessing the user terminal of network function, and operator or manufacturer can provide corresponding authentication information, as user name, initial password, user ID etc.After terminal inserts the Internet, can automatically end message and user profile be uploaded certificate server, the information that certificate server is uploaded information and server with terminal compares, mainly comprise user name, initial close, user ID, conform to then by authentication, and the MAC Address of above-mentioned information and user terminal bound.
5, realize that EPG information pushes
Terminal is by after authenticating, and portal server sends to terminal with EPG information, and terminal is with the EPG information analysis and present to the end user.
6, customer consumption and watching
The user selects the interior perhaps service of hobby according to EPG, consumes, and terminal is with automatic recording user consumption information.
7, user data collection
Terminal forms the customer consumption data regularly with customer consumption information uploading user database server.
8, carry out EPG customization and propelling movement according to user preferences.For service and the content that provides differentiation, can excavate, analyze user profile, put out user's use characteristic in order, form new user feature database, portal server is when pushing EPG information to the user, can make up accordingly EPG according to user characteristics, that realize that different users sees is personalized, distinctive EPG.
Claims (6)
- [claim 1] interactive television system is characterized in that, comprises that internet content portal server, the Internet original contents provide server, user database server, certificate server, television terminal; Described the Internet original contents provides server, user database server, certificate server, television terminal to link to each other with the internet content portal server respectively, and described certificate server also links to each other with television terminal;Described internet content portal server is used for, and the content information that the Internet original contents provides server to provide is classified, and according to the user preference data that user database server transmits, forms the EPG information that meets user preferences and is sent to television terminal;Described the Internet original contents provides server to be used for, and multimedia messages is provided;Described user database server is used for, and from consumption information and the essential information that the internet content portal server is collected television terminal, sets up customer data base; Analyze the consumption information of television terminal, form user preference data;Described certificate server is used for, and the legitimacy of checking television terminal will verify that the result is sent to the internet content portal server;Described television terminal is used for, and the EPG information that receives is resolved and shown, the consumption information and the essential information of television terminal is uploaded to the internet content portal server.
- [claim 2] be interactive television system according to claim 1, it is characterized in that, the consumption information of described television terminal comprises program category, time, the frequency; The essential information of described television terminal comprises IP address, the MAC Address of television terminal.
- [claim 3] is characterized in that as interactive television system as described in the claim 2 described user preference data is to include the consumption information of liking priority, and relatively the back is definite with reference value by consumption number of times or consumption time for the rank of described hobby priority; The described EPG information of user preferences that meets is for carrying out the EPG information of content information sequencing display by the rank of hobby priority.
- [claim 4] is characterized in that as interactive television system as described in the claim 3 essential information of described television terminal also comprises the display characteristic of television terminal;Described internet content portal server also is used for, and the display characteristic of the television terminal that provides according to user database server carries out preliminary treatment to video content information.
- [claim 5] be interactive television system according to claim 1, it is characterized in that, the content information that the Internet original contents provides server to provide is classified with the Internet original contents provider.
- [claim 6] be interactive television system according to claim 1, it is characterized in that, the content information that the Internet original contents provides server to provide is classified with its content information type.
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CN2008103059711A CN101437146B (en) | 2008-12-04 | 2008-12-04 | Interactive television system |
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CN2008103059711A CN101437146B (en) | 2008-12-04 | 2008-12-04 | Interactive television system |
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CN101437146A true CN101437146A (en) | 2009-05-20 |
CN101437146B CN101437146B (en) | 2011-04-06 |
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CN102821313A (en) * | 2011-06-09 | 2012-12-12 | 上海帕科软件科技有限公司 | Client-defined EPG (electronic program guide) system |
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