CN101300175A - Packaging for viewing visually distinct phases of a composition - Google Patents

Packaging for viewing visually distinct phases of a composition Download PDF

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Publication number
CN101300175A
CN101300175A CN200680040852.7A CN200680040852A CN101300175A CN 101300175 A CN101300175 A CN 101300175A CN 200680040852 A CN200680040852 A CN 200680040852A CN 101300175 A CN101300175 A CN 101300175A
Authority
CN
China
Prior art keywords
container
personal care
care product
transparent
cover part
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN200680040852.7A
Other languages
Chinese (zh)
Inventor
钱达·J·戴维斯
戴维·E·凯恩
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Procter and Gamble Ltd
Procter and Gamble Co
Original Assignee
Procter and Gamble Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Procter and Gamble Ltd filed Critical Procter and Gamble Ltd
Publication of CN101300175A publication Critical patent/CN101300175A/en
Pending legal-status Critical Current

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Classifications

    • BPERFORMING OPERATIONS; TRANSPORTING
    • B65CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65DCONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D23/00Details of bottles or jars not otherwise provided for
    • B65D23/08Coverings or external coatings
    • B65D23/0842Sheets or tubes applied around the bottle with or without subsequent folding operations
    • B65D23/085Sheets or tubes applied around the bottle with or without subsequent folding operations and glued or otherwise sealed to the bottle
    • BPERFORMING OPERATIONS; TRANSPORTING
    • B65CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65DCONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D23/00Details of bottles or jars not otherwise provided for
    • B65D23/08Coverings or external coatings
    • B65D23/0842Sheets or tubes applied around the bottle with or without subsequent folding operations
    • B65D23/0878Shrunk on the bottle
    • BPERFORMING OPERATIONS; TRANSPORTING
    • B65CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65DCONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D25/00Details of other kinds or types of rigid or semi-rigid containers
    • B65D25/54Inspection openings or windows
    • BPERFORMING OPERATIONS; TRANSPORTING
    • B65CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65BMACHINES, APPARATUS OR DEVICES FOR, OR METHODS OF, PACKAGING ARTICLES OR MATERIALS; UNPACKING
    • B65B2220/00Specific aspects of the packaging operation
    • B65B2220/14Adding more than one type of material or article to the same package
    • BPERFORMING OPERATIONS; TRANSPORTING
    • B65CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65DCONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D2201/00Means or constructions for testing or controlling the contents
    • BPERFORMING OPERATIONS; TRANSPORTING
    • B65CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65DCONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D2203/00Decoration means, markings, information elements, contents indicators
    • B65D2203/02Labels

Abstract

A personal care product includes a container and a personal care composition having visually distinct phases disposed in the container. The container includes a viewing portion that allows for viewing of the visually distinct phases within the container and a covering portion that inhibits viewing of the composition within the container.

Description

The packing that is used for the visually different phase of observation group's compound
Technical field
Present patent application relates generally to container, more particularly relates to the container of the visually different phase that allows observation group's compound.
Background of invention
Developed multiple personal care composition, described personal care composition adopts two or more phases that are packaged in the single container.Although described phase is packaged with the physics contact form at first at least, they are that separate and different.Wish to allow to observe at least a portion of the composite with two or more phases, especially under composite pleasant situation attractive in appearance.
The previous container that has proposed to hold personal care composition with two or more phases.This container can be transparent, and it can offer the ability that the customer observes composite in it.Yet a shortcoming of these previous containers is that they need composite to keep basicly stable, so that keep the required joyful aesthetic property of customer that makes.Therefore, this area still needs to be suitable for holding the packing of the personal care composition that comprises at least two visually different phases, and described composite can pass to the customer with the heterogeneous person's character of product but needn't need long-time stability.
Therefore, an object of the present invention is to provide the personal care product's who is used to have at least two visually different phases packing, wherein the customer can visually perceive each phase.Another object of the present invention provides the packing of the part that can also hide composite.
Summary of the invention
In one aspect, the invention is characterized in the container of the personal care composition that is used to have at least two visually different phases, a wherein said visually different part by container mutually as seen.Described container comprises observes the partial sum cover part, and described observation partly allows to observe the visually different phase in the container, and described cover part stops the observation for the composite in the container.Observe part for the packaged surface except that any closure member amass about 0.5% to about 70%.Observe part more preferably the packaged surface except that any closure member amass about 0.5% to about 50%.
In certain embodiments, observing part is defined fully by the cover part.Observing the partial sum cover part can form by sleeve pipe or wrap.Sleeve pipe can be the shrink sleeve that stretches near the periphery of container.Container can have transparent main body.Personal care composition can be the wherein heterogeneous compositions that forms visually different phase mutually of said composition.
One or more embodiments of the detail of the present invention are set forth in the accompanying drawings and the description below.Other features, objects and advantages of the present invention will become apparent by description and accompanying drawing and by claim.
Summary of drawings
Fig. 1 is the front elevation of an embodiment of container.
Fig. 2 is the exploded front view of container among Fig. 1.
Fig. 3 A shows a back side of container among Fig. 1.
Fig. 3 B shows a side of container among Fig. 1.
Fig. 3 C shows a front of container among Fig. 1.
Fig. 3 D shows a side of container among Fig. 1.
Fig. 4 shows the embodiment by a shrink sleeve that removes in Fig. 1 container.
Fig. 5 is the front elevation of another embodiment of container.
Fig. 6 is the front elevation of another embodiment of container.
Fig. 7 is the front elevation of another embodiment of container.
Fig. 8 be container another embodiment front elevation and
Fig. 9 is the front elevation of another embodiment of container.
Detailed Description Of The Invention
As used herein, " visually different " is for can be used as the observed zone of well-separated zone observed person that contacts with each other.The zone can be visually different each other owing to the combination of for example color distortion, shape difference, these differences of difference in size XOR.
As used herein, term " transparent " typically refers to the character that has transmitted light and do not have obvious scattering, thereby can see visually different phase at a distance.Transparent wrapper or its at least a portion have the transmittance percentum in the visible wavelength between about 50% and about 100%.
" obviously limpid " composite is meant to have about 60% or bigger, for example about 80% or the composite of bigger transmissivity.The transmissivity of composite is measured with ultraviolet/visible (UV/VIS) spectrophotometry, and it has measured absorption or the transmission of sample to UV/VIS light.Confirm that the optical wavelength of 600nm is enough to characterize the diaphaneity of personal care composition.Typically, should follow and the concrete relevant detailed directions explanation of spectrophotometer.Usually, measure the process of percentage transmission from spectrophotometer is set at 600nm.Then, operation calibration " blank " calibrates to 100% transmittance with readout.Then specimen is placed to be designed to be fit to this concrete spectrophotometric cuvette, in 600nm place spectrophotometer measurement percent transmission.
As used herein, term " heterogeneous " is meant that with " heterogeneous " two-phase at least of composite occupies separately and different real spaces in their packing of storage, but is in direct contact with one another (that is, they are not separated by barrier).In one embodiment of the invention, comprising at least, the multi phase personal care composition of two-phase is present in the container with visually different pattern.This pattern is mixed by heterogeneous compositions or homogenizing is produced.These patterns include but not limited to following example: striated, the speckle shape, linearity, the batch (-type) striated, grid-like, mottling, the vein shape, Shu Congzhuan, mottled, how much shapes, mottled, banded, spiral fashion, the whirlpool shape, array-like, variegated little bulk, the weavy grain shape, channel form, crowned, corrugated, the sine curve shape, spiral form, shape curls, bending, ring-type, the streak shape, the strain line shape, the profile shape, each is to different shape, the padded lace shape, weave or weave shape, compile basket, mottled and chessboard trellis.Pattern is preferably selected from the group of being made up of following: striated, how much shapes, speckle shape and their combinations.In a preferred embodiment, the striated pattern can be in whole range of packages relatively all even unanimity.Alternatively, the striated pattern can be (promptly being wavy) heterogeneous, or can the right and wrong unanimity on aspect.The striated pattern needn't extend into whole aspects of packing.This can be various different colours mutually, or comprises particle, glitter or pearling agent.
As used herein, term " personal care composition " is meant the composite of those composites that are intended to only comprise the hair, skin or other zone that are used to be applied topically to human body or animal body.
Referring to Fig. 1 and 2, personal care product 10 comprises the personal care composition 12 that is included in the packing (being container 14 in this embodiment).Container 14 comprises that distribution member 16 and container parts 18 are to be formed for holding the receiving volume of personal care composition 12.Can be connected distribution member 16 such as top cover, capping, the closure member 15 that can close jet pipe etc. sentences and suppresses personal care composition and overflowed accidentally by container 14.In this embodiment, container 14 can refer to inverted container, because distribution member 16 or closure member 15 also can provide the pedestal of container.Described pedestal can be used for container support on the surface of erection position.In some embodiments, container parts 18 (or be connected on the container parts add-on assemble) can be used for forming pedestal or additional pedestal, and described pedestal can be used for container 14 is supported on the erection position.As will be described in more detail, container 14 comprises the discrete visual indication area 20 that shows visually different pattern.
In the embodiment of Fig. 1 and 2, the container parts 18 of container 14 is formed by the transparent material such as transparent thermoplastic material or clear glass.Shrink sleeve or wrap 22 (part is by shown in Figure 2) are by stretching and at least a portion of wrapping container parts 18 near the periphery of container parts as the tubulose pliable sleeve.Shrink sleeve or wrap 22 can be made or can be laminated to two-layer or multilayer by for example individual plastic film.Shrink sleeve or wrap 22 can be the dyeing that is printed or transparent smooth film, perhaps under the laminated film situation, at least one layer film can be before extruding layered product or in be colored or print by adding dyestuff or pigment.Shrink sleeve or wrap 22 also can have been decorated color, design, logo, description of operation, health and regulatory symbols and warning and other written or graphical information.This type of decoration can be realized by relief printing plate or intaghlio printing, lithography, flexographic printing, screen printing and/or rotary screen printing.A kind of illustrative methods that is known as reversal printing for color printing in the inboard of label (promptly towards vessel side) so that keep the glossiness of label.Shrink sleeve or wrap 22 form to form single sleeve pipe by plastic sheeting being basically formed pipe (preferably forming seam by the film that folds back on himself) and cutting pipe.As can be understood, by sealing transparent receptacle part 18 with having the shrink sleeve or the wrap 22 that print or finish pigment part, one of the transparent receptacle part 18 of container 14 zone by fuzzy or even cover sight line, thereby fuzzy or even stop observation for the composite 12 that sets within it.
Visual indication area 20 has shown the visually different pattern that is limited by the translucent or opaque cover part of preprinting or finish pigment 24.In some embodiments, visual indication area 20 provides by forming shrink sleeve 22, and described sleeve pipe has the transparent observation part 26 (that is window) that allows by its observation.For example, the transparent membrane that is used to form shrink sleeve or wrap 22 can have transparent part 26, and described part is not printed or finishes pigment and neighbouring part is printed or finish pigment.In another embodiment, visual indication area 20 is by (for example removing, cutting, thermoprint etc.) shrink sleeve or wrap 22 materials provide, and observe part 26 or window to form by it, for example before being applied to shrink sleeve or wrap 22 on the container 14.In this embodiment, whole film can be preprinted or be finished pigment before be applied to shrink sleeve or wrap 22 on the container 14.
The container 14 that illustrates has front 28, the back side 30, the side 32 and 34 of extending, longitudinal axis or line of centers 38 and is basically perpendicular to this longitudinal axis or line of centers between front and back axis of pitch or line of centers 40.In some concrete enforcements, positive 28 designs that can comprise pleasant visually, logo etc., the back side 30 can comprise that explanation, one-tenth grade.Visual indication area 20 has the part on the front 28 that is arranged on container 14 and is arranged on the part at the bracing turning, 32 place, the back side 36 of container.In the peripheral quadrant 42 of visual indication area 20 under lateral excursion in longitudinal centerline 38 and vertical misalignment in cross central line 40.In other embodiments, as hereinafter describing, visual indication area can be positioned at other quadrant 46,48,50 and/or one or two line of centerss 38,40 of bracing.
The size of the observation part 26 of customizable formation window is also arranged to allow observing the personal care composition 12 that is arranged in the container 14 by transparent container parts 18.Personal care composition 12 comprises visually different phase 52 and 54.The size of customizable observation part 26 is also arranged to allow to observe each visually different phase 52,54.In some embodiments, the size of customizable observation part 26 and arranging only allow to observe some but visually different phase more than.In some embodiments, the size of customizable observation part 26 and arranging allow to observe all visually different phases.Although just illustrate two visually different phases 52 and 54, but can exist more than two by observing part 26 visible and form the visually different phase of visual indication area 20, for example 4 or multizone more, 6 or multizone more, 10 or multizone more, 15 or multizone more, 20 or multizone more, 40 or multizone etc. more.
Fig. 3 A to 3D illustrates front 28, the back side 30 and the side 32,34 of container 14 respectively.As can be by 3A to 3D finding, at least one in positive 28, the back side 30 and the side 32,34 be because cover part 24 and almost or opaque fully.In the embodiment that illustrates, especially referring to Fig. 3 A and 3B, the back side 30 and side 34 almost or are fully covered by the cover part 24 of sleeve pipe or wrap 22.Yet in some embodiments, the back side 30 and side 34 can be uncovered part 24 and almost or fully cover.Referring to Fig. 3 C and 3D, positive 28 and side 32 each include cover part 24 and observe part 26.In some embodiments, positive 28 observation part 26 can be positive total surface area about 70% or still less (for example, about 40% or still less, about 30% or still less, about 20% or still less, about 10% or still less, about 5% or still less, between about 0.5% and about 70%, between about 0.5% and about 30%, between about 0.5% and about 20%), for example cover part 24 covering residual surface are long-pending simultaneously.In some embodiments, the observation part 26 of side 32 can be side 32 total surface areas about 70% or still less (for example, about 40% or still less, about 30% or still less, about 20% or still less, about 10% or still less, about 5% or still less, between about 0.5% and about 70%, between about 0.5% and about 30%, between about 0.5% and about 20%), for example cover part 24 covering residual surface are long-pending simultaneously.
Referring now to Fig. 4,, this figure shows that shrink sleeve or wrap 22 remove from container 14 this shrink sleeve or wrap 22 have been retracted on the container 14 with flattened state after.As can be seen, most of shrink sleeve or wrap 22 comprise cover part 24 and the minority shrink sleeve comprises and observes part 26.
Observing part 26 is elliptical shape.Can adopt such as polygonal any other suitable shape (for example, square, oblong etc.), circular, irregularly shaped etc.Also can adopt the shape of physical form.
Shrink sleeve or wrap 22 can be formed by any suitable material.Suitable material comprises thermoplastic plastic such as polyvinylchloride (PVC), lower density, middle density or high density polyethylene (HDPE) (LDPE, MDPE, HDPE), modification polyethylene terephthalate (PETG), polyethylene terephthalate (PET), polypropylene (PP) and oriented polypropylene (OPP), polystyrene (PS) and oriented polystyrene (OPS) and their compound.
Refer again to Fig. 1 and 2, personal care composition 12 has by observing the visually different phase 52 of part 26 appreciiables and 54 to form visual indication area 20.Visual indication area 20 can offer the indication that customer's personal care composition 12 comprises visually different phase.
In one aspect, personal care composition 12 comprises that two or more form the phase of visually different phase 52,54.First with second physics and/or the closed contact mutually.First mutually can be multiple pattern suspend or be distributed in second mutually in or suspend or distribution described pattern such as striated mutually together with second, the speckle shape, straight line, the batch (-type) striated, grid-like, mottling, the vein shape, Shu Congzhuan, mottled, how much shapes, mottled, banded, spiral fashion, the whirlpool shape, array-like, variegated little bulk, the weavy grain shape, channel form, crowned, corrugated, the sine curve shape, spiral form, shape curls, bending, ring-type, the streak shape, the strain line shape, the profile shape, each is to different shape, the padded lace shape, weave or weave shape, compile basket, mottled and chessboard trellis.
Two or more phases can be physically different and visually different.In one embodiment, visually different phase can have different colors, coefficient of opacity or indices of refraction, thereby human eye can be distinguished between two-phase.On the other hand, a phase (or heterogeneous) can be visually transparent, and other phase (or heterogeneous) can be opaque or visually opaque.On the other hand, foreign minister's (promptly contacting mutually with container inner wall) can be transparent, makes that can see through the foreign minister see interior phase (or heterogeneous).
Composite 12 can comprise visually different phase or use the phase of dyestuff, pigment, pearling agent, color lake, colorant or its compound.According to the present invention, useful colorant can comprise for example red 30 low iron, FD﹠amp; The red 40 aluminium color lakes of C, D﹠amp; Color lake blend, the FD﹠amp in red shallow lake 27 of C and color lake 30; The yellow 5 aluminium color lakes of C, FD﹠amp; The yellow 6 aluminium color lakes of C, FD﹠amp; Yellow 5 color lakes of C, FD﹠amp; The blue No. 1 aluminium color lake of C, Kowet titanium dioxide, D﹠amp; The red 30 talcum color lakes of C, D﹠amp; The red 6 barium color lakes of C, D﹠amp; The red 7 calcium color lakes of C, D﹠amp; The red 34 calcium color lakes of C, D﹠amp; The red 30 aluminium color lakes of C, D﹠amp; The red 27 aluminium color lakes of C, D﹠amp; The yellow 10 aluminium color lakes of C, D﹠amp; The red 21 aluminium color lakes of C, yellow iron oxide, D﹠amp; Red 30 color lakes of C, the yellow 6 aluminium color lakes of Octocir, the yellow 5 aluminium color lakes of Octocir, D﹠amp; Red 28 color lakes of C, D﹠amp; C orange 5 aluminium zirconium color lakes, the red oxide BC of Cos, Cos iron oxide red BC, Cos iron oxide black BC, Cos iron oxide yellow, Cos iron oxide brown, Cos iron oxide yellow BC, black Steril, Euroxide of yellow Steril, Euroxide of the red Unsteril of Euroxide, Euroxide black Unsteril, Euroxide is red, Euroxide is black, hydrophobic Euroxide deceives, hydrophobic Euroxide Huang, red, the D﹠amp of hydrophobic Euroxide; Yellow 6 color lakes of C, D﹠amp; Yellow 5 zirconium color lakes of C and their compound.
Personal care composition 12 of the present invention can include but not limited to shampoo, conditioner, antiperspirant, deodorizer, hair styling product, cleaning agent, soap, bath agent, cosmetics, foundation cream, lotion, white cream, ointment and water-alcohol solution.Described can be cleansing phase, conditioning phase, one or their combination in useful equating mutually.In addition, one or morely also can comprise annexing ingredient mutually, conditioner for example, as the hydrolytic collagen that derives from Hormel with trade name Peptein 2000, water-soluble and water-insoluble vitamin (deriving from the vitamin E of Eisai as vitamin A, D, B1, B2, B6, B12, C, biotin, with trade name Emix-d), derive from Roche panthenol, pantothenic acid, derive from the general benzyl ethyl ether of Roche and their derivant; Hydrolysis of keratin, protein, plant extracts and nutriment; Emollient, as derive from the PPG-3 myristyl ether of Goldschmidt with trade name Varonic APM, trimethyl amylalcohol hydroxyethyl ether, derive from the PPG-11 stearyl ether of Goldschmidt with trade name Varonic APS, derive from the enanthic acid stearyl of Goldschmidt with trade name Tegosoft SH, derive from the Lactil (sodium lactate of Goldschmidt, PCA sodium, amino acetic acid, fructose, urea, niacinamide, aminoglucose, inositol, the compound of Sodium Benzoate and lactic acid), sodium lactate, PCA sodium, amino acetic acid, fructose, urea, niacinamide, aminoglucose, inositol, Sodium Benzoate, lactic acid, derive from Nishin Seiyu and derive from the own ester of palm acid ethyl of Goldschmidt with trade name TegosoftOP with trade name Saracos; Hair shaping copolymer is as both sexes styling polymer, cationic styling polymers, anionic shaped polymer, nonionic styling polymer and silicone grafted copolymer; Anti fouling composition is as benzylalcohol, methyl p-hydroxybenzoate, propylparaben and imidazolidinyl urea; The pH conditioning agent is as citric acid, sodium citrate, succinate, phosphoric acid, sodium hydroxide, natrium carbonate; Salt is usually as potassium acetate and sodium chloride; Colorant is as any FD﹠amp; C or D﹠amp; C dyestuff, oxidative dyestuff and coated interference pigment; Hair oxidation (bleaching) agent is as hydrogen peroxide, perborate and persulfate, carbonate; The hair deoxidation compound is as thioglycolate salt; Spices; And sequestering agent, as disodium ethylene diamine tetraacetate; Ultraviolet ray and infrared shield and absorbent are as octyl salicylate; Antimicrobial; Deflocculant; Viscosity modifier; Non-volatile solvents or diluent (water-soluble and water-insoluble), pearlescent additive, foam booster, additional surfactant or nonionic cosurfactant, pediculicide, chelant, skin active agent, sun-screening agent, ultraviolet absorbent and water-soluble and water-insoluble amino acid (as asparagine, alanine, indoles, glutamic acid, tyrosine, tryptamines, and their salt); And the anti-dandruff agent, as 1-oxygen-2-mercaptopyridine zinc, pyrithione, azoles, Climbazole, Octopirox, salicylic acid, selenium sulfide, particle sulphur and their compound.
Referring now to Fig. 5 to 7,, illustrates the layout of multiple visual indication area 20.The layout of observing part 26 and size can allow optionally observes visually differently mutually 52 and 54, stops and observe and wherein mix and may take place the zone of the composite 12 of (for example, because transportation, processing, distribution etc.) simultaneously.This can part 26 be placed on wherein the zone or realize the position of unlikely mixing mutually by observing.In addition, in some embodiments, the placement of visual indication area 20 can allow to observe wherein container 14 with the personal care composition 12 of different orientation, for example, and positive 28 side direction that satisfy the needs of consumers towards the forward and the side 32 of customer's orientation.
Fig. 5 shows wherein, and visual indication area 20 is positioned at the also embodiment of bracing cross central line 40 of quadrant 48.The observation part 26 that is formed by sleeve pipe or wrap 22 has circular relatively profile, and is customized size to allow to observe visually different phase 52 and 54.Referring to Fig. 6, visual indication area 20 can be positioned at a plurality of quadrants 42,46,48,50.Observe part 26 and have oval relatively profile, it extends so that visual indication area 20 is positioned at quadrant 46 and 50 on cross central line 40.Although Fig. 5 and 6 shows along the visual indication area of front 28 and side 32 extensions, Fig. 7 shows the embodiment that is arranged on the visual indication area 20 on positive 28 fully.Other configuration also is possible.In some embodiments, visual indication area 20 can be arranged on any one of positive 28, the back side 30 and side 32,34 or on all.
Although shrink sleeve or wrap 22 are as mentioned above, also can utilize any other suitable sleeve pipe, wrap etc.Described sleeve pipe or wrap can be made by any suitable material such as paper (for example pan paper), cardboard, sheet metal, corrugated board, carton or thermoplastic plastic.Paper or cardboard can make the total weight of container 14 interior plastics minimize and make sleeve pipe separate with container easily, and plastic casing can be eliminated recirculation separates sleeve pipe before with container any essentiality.
Sleeve pipe or wrap can wrap up around container and be adhered to correct position, and perhaps sleeve pipe or wrap can have and be suitable for this wrap or sleeve pipe are adhered to viscosity backing on the container.As noted before, sleeve pipe can be fixed by thermal contraction or stretch-wraps.Utilize therein under the situation of thermal contraction, should customize the size of observing part 26 and arrange, be retracted the back at sleeve pipe and allow to observe aforesaid visually different phase so that observe part.Preferably, sleeve pipe or wrap covering container outside face at least about 30%, container outer surface for example at least about 50%, for example at least about 70%, for example at least about 80%.
Referring to Fig. 8, other Container Type and shape can comprise visual indication area 20.Fig. 8 shows a round bottle 60 with top 62, pedestal 64 and cylinder-shaped body 66.Visual indication area 20 is arranged on the main body 66 between top 62 and the pedestal 64.Visual indication area 20 can be utilized transparent column shape main body 66, sleeve pipe or wrap 22 as mentioned above, observe part 26 and cover part 24 formation.Other exemplary containers type comprises carton, pipe, pliable and tough packing, wide-mouth bottle, powder box, multicompartment assembly set (for example, deodorizer, multicell packing), displacement pump, pressurized tank, blister package etc.
Referring to Fig. 9, as another selection that allows by the observation part 26 of transparent main body 66 observation group's compounds 12, product can comprise the visual indication area 70 of using preprinting film 72 to form.In some embodiments, visual indication area 70 can form by the part 78 of preprinting of sleeve pipe or wrap 22, and described part comprises to be preprinted and visually different phase 74 and 76.Preprinting part 78 can be translucent or opaque.As the alternative method of another kind, visual indication area 70 can utilize container itself to form, and does not for example use any sleeve pipe or wrap.In these embodiments, only the part of container parts 18 or main body 66 can be and transparent observes the composite that sets within it to provide to observe part 26 and allow, and the other parts of container parts 18 or main body 66 for opaque or semi-translucent so that cover part 24 to be provided.
The relevant portion of all documents of quoting in detailed Description Of The Invention is all incorporated into way of reference.It is to its approval as prior art of the present invention that the quoting of any document not can be regarded as.When any implication of the term in any implication of term in this written document record or definition and the document of incorporating into way of reference or define when conflicting, will be as the criterion with the implication or the definition of giving the term in this written document record.
Although illustrated and described particular of the present invention, it will be apparent to those skilled in the art that many other variations and modifications may be made in the case of without departing from the spirit and scope of protection of the present invention.Therefore, in additional claims, comprise all such changes and modifications that belong in the scope of the invention consciously.

Claims (9)

1. personal care product, described product comprises:
Container;
Be arranged on the personal care composition in the described container, described composite has at least two visually different phases;
The cover part that prevention is observed for the composite in the described container; With
Cover 0.5% to 70% transparent observing part of the total surface area of the described container except that any closure member, described transparent observing partly allows to observe the interior described visually different phase of described container.
2. the described personal care product of each claim as described above, 0.5% to 50% of the total surface area of the described container of wherein said observation part covering except that any closure member, 0.5% to 30% of the total surface area of the described container of preferably wherein said observation part covering except that any closure member.
3. the described personal care product of each claim as described above, wherein said observation part is defined fully by described cover part.
4. the described personal care product of each claim as described above, wherein said container has transparent main body.
5. the described personal care product of each claim as described above, wherein said cover part is selected from the group of being made up of following: shrink sleeve, shrink wrapping and adhesive label.
6. personal care product as claimed in claim 5, wherein said cover part comprises that the window that limits described transparent observing part is to allow observing described visually different phase by described transparent main body.
7. personal care product as claimed in claim 6, wherein said window is formed by the transparent region of described cover part.
8. personal care product as claimed in claim 6, wherein said window is formed by the opening in the described cover part.
9. personal care product as claimed in claim 6, wherein said window is the form of geometric configuration.
CN200680040852.7A 2005-11-01 2006-11-01 Packaging for viewing visually distinct phases of a composition Pending CN101300175A (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US73242205P 2005-11-01 2005-11-01
US60/732,422 2005-11-01

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CN106414257B (en) * 2014-06-25 2018-09-25 宝洁公司 Liquid laundry cleaning product with the window for observation

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WO2007052226A3 (en) 2007-10-11
EP1945524A2 (en) 2008-07-23
US20070095721A1 (en) 2007-05-03
WO2007052226A2 (en) 2007-05-10
JP2009512600A (en) 2009-03-26

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