CN101159055A - False proof system for realizing products information multilevel tracking through network and method for encouraging consumer - Google Patents
False proof system for realizing products information multilevel tracking through network and method for encouraging consumer Download PDFInfo
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- CN101159055A CN101159055A CNA2007101457673A CN200710145767A CN101159055A CN 101159055 A CN101159055 A CN 101159055A CN A2007101457673 A CNA2007101457673 A CN A2007101457673A CN 200710145767 A CN200710145767 A CN 200710145767A CN 101159055 A CN101159055 A CN 101159055A
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Abstract
The invention discloses an anti-counterfeiting system for realizing multi-stage tracking on product information via a network and a method for encouraging customers. Firstly, performing anti-counterfeiting encoding and hidden information setting on an product; then inputting and storing the product and encoding information, the hidden information, and special information of dealers in all stages and the terminal dealers in an anti-counterfeiting system computer database information server installed with matched software; and finally, allowing a customer to realize anti-counterfeiting identification and validation and acquire correspondent encouragement by performing query on the anti-counterfeiting codes with the anti-counterfeiting system computer database information server installed with matched software. An authentic article is determined if the query and anti-counterfeiting codes sent, collected or inputted by dealers of customers is matched with the relative information stored in the anti-counterfeiting system computer database information server installed with matched software, otherwise, a counterfeit information is determined.
Description
Technical field
The present invention relates to a kind ofly realize the Antiforge system of product information multilevel tracking and the method that the consumer is rewarded, particularly a kind ofly carry out the false proof of the information configuration of multilevel hierarchy and processing and the consumer is rewarded the method for distribution according to the authenticity of products result by network by network.
Background technology
Counterfeit goods become after drugs, spread unchecked the whole world second-biggest-in-the-world public hazards, be known as the present age " industrial pestilence ", grievous injury the country, the business and consumer interests.Though the consumer abhors fake products, there are not effective means to differentiate commercial articles true and false and guarantee number one.Simultaneously, fake products also is indubitable for the injury of enterprise, and many enterprises because product is palmed off by the people, fall sharply product sales, image product is descended, even some enterprise is therefore on the verge of bankrupt.
Along with the development of robot calculator and mobile communication and internet technique with popularize, at present, utilize the huge advantage of these technology to set up the personation identification that Antiforge system carries out various product or service, obtained development widely.
In addition, all kinds of method for anti-counterfeit and the means of utilizing robot calculator and communication, internet network and other false proof manufacturing technologies and anti-counterfeit recognition tool equipment to carry out are very universal.But owing to multiple reason and deposit, cause all kinds of anti-counterfeiting technologies and method not to play a role to a great extent.For example patent No. is a kind of method for anti-counterfeit of 99120094.2, the unactual general existing problem in market that allows the simple identification of consumer and improve consumer's Antiforge inquiry and checking rate that solves.
Cause false proof invalid main cause to have:
1, dare not beat.If, produce serious brand and economic loss because enterprise will palm off the negative effect of spreading unchecked international and domestic causing, and can directly cause the market shrink finding that palming off the back takes anti fake commodity campaign to a high-profile.So long-term vicious cycle situation of just more having facilitated the outandout of personation and having had nothing to fear.
2, identification is difficult.Technology is very ripe, but a lot of technology are arranged, the consumer does not possess recognition capability, much the effect of " anti-fake product " is advertised very marvellously, but consumers in general can't or be difficult to tell truth from falsehood, and the product that a lot of enterprises are arranged installs to product from outsourcing and has made the multiple anti-fake label, has strengthened consumer's identification difficulty.
3, participate in lacking.The basic reason that the consumer does not participate in is that their legitimate rights and interests are not protected.False proof right-safeguarding difficulty, right-safeguarding cost are too high, right-safeguarding process complexity, and most of enterprise only wants product is sold in consumer's hand, and never consumer's interests are placed in the heart reasons such as loss of sense of responsibility, serious blow and influenced consumer's degree of participation.
Summary of the invention
The object of the present invention is to provide and a kind ofly realize the Antiforge system of product information multilevel tracking and the method that the consumer is rewarded, especially also relate to the method for the system verification result being distributed award for the consumer of fake products by network.
At first, carry out anti-fake code and secret mark information setting to carrying out false proof product, and product and coded message and secret mark information and dealer at different levels and end-retailer proprietary information are all imported and stored in the Antiforge system Computer Database information server that administrative center is equipped with software kit.
When the product that is provided with anti-fake code information and secret mark information when coming into the market, administrative center carries out product dispensation according to different anti-fake code contents to different one-level dealers, when one-level dealer gives the second level distributor allocated product, the product of oneself grasping is carried out product dispensation according to different anti-fake code contents to different second level distributors, simultaneously, the one-level dealer again different second level distributors and the corresponding anti-fake code information of the product that distributed inventory by internet or communication network and utilize the proprietary information passage to feed back to the computer-centered database information server that administrative center is equipped with software kit.
All second level distributors after obtaining the product that the one-level dealer distributes, equally the corresponding anti-fake code information of the product that is assigned to inventory by internet or communication network and utilize the proprietary information passage to feed back to the Antiforge system Computer Database information server that administrative center is equipped with software kit.From second level distributor until product is sold to consumer's other ranks and terminal dealer, all adopt the method for one-level and second level distributor to carry out the distribution of product and the feedback of information, by a such product information flow process, just can realize effective tracking of product and accurately grasp product whereabouts and concrete sales situation, and can stop phenomenon and the problem of utilizing recycling of packaging to fake.Finally, consumer's Antiforge system Computer Database information server of utilizing internet or communication network by administrative center software kit to be installed carries out anti-counterfeit recognition and the checking that coded query realizes product and obtains corresponding award.What the inquiry that dealer and consumer sent or gathered input and checking anti-fake code information and relevant information in the computer-centered database information server formed corresponding and the relation of conforming to is genuine piece information, otherwise is personation information.Certainly, even distribute if administrative center does not carry out the product information layering to dealers at different levels, the consumer utilizes internet or communication network to carry out coded query by the Antiforge system Computer Database information server that administrative center is equipped with software kit, equally also can obtain the true and false result of product according to the information corresponding relation.
Enforcement of the present invention also has and may further comprise the steps and content:
Described network is the internet that can be used for the access internet website and carry out the IP conversation.
Described network is a communication network, comprises mobile communication, fixed line communication and satellite communication.
Described network is the network that the internet combines with communication network, for example 3G etc.
Described anti-fake code is the permutation and combination of being undertaken by simple numeral, letter, also can be to utilize numeral, letter to mix or independent use with pattern, mark and literal.
Described antiforge function is the carrier label that can make separately, coding back is being set with product mix or be attached together and use, thereby is reaching false proof function.
Described antiforge function is to adopt the off-the-shelf that has had coding as carrier or label, arranges in pairs or groups or is attached together with product then and use, thereby reach false proof function.For example directly use playing card with coding or Renminbi as label.
Described anti-fake code is two or more codings can be set simultaneously follow the tracks of affirmation or product identification information inquiry coding and inquiry of consumer's true and false or product identification checking recognition coding as the dealer respectively on each product, dealer wherein follows the tracks of affirmation or product identification information inquiry coding can use plain code, inquiry of consumer's true and false or product identification checking recognition coding can use private mark, plain code can directly be seen, private mark be hidden in below the overlayer or interlayer in the middle of, only open or remove overlayer or interlayer after could directly see.
Described anti-fake code can only be provided with one group on each product, follow the tracks of as the dealer and to confirm or the shared coding of product identification information and consumer's true and false inquiry identification or product identification checking, realize only carrying out the purpose of false proof and inquiring and authenticating with a coding.
Described anti-fake code is can be set directly on product body or Product labelling, explanation, the packing and the inquiry by dealer or consumer realizes false proof.
Described product secret mark information is bar code, literal, numeral, letter, various discernible mark or pattern, can be set directly on product body or Product labelling, explanation, the packing, when the consumer inquires about, will obtain this information and realize final authenticity verification.
Described consumer's true and false inquiry identification or product identification checking coding can be arranged on the back of the body reverse side of Product labelling, the description of product, the packing of product, also can be arranged on the front of Product labelling, the description of product, the packing of product.
The described inquiry identification of consumer's true and false or the product identification checking coding of being provided with at Product labelling, the description of product, the packing of product back side, also has overlayer on this back side and the coding, this overlayer can be a coating, it also can be adhered layer, coating is exposed coding after scraping off, if adhered layer can expose coding by just opening or tear.
Described consumer's true and false inquiry identification or product identification checking coding, dealer follow the tracks of confirm or product identification information coding, secret mark information coding can use separately or combination in any after use, when after selected encoding setting is to product, inquiry by the consumer just can realize direct antiforge function, and the identification product is true and false.
The described Antiforge system Computer Database information server that software kit is installed is mainly used to storage products and company information and treatment product anti-fake code, dealer and consumer and inquires about the true and false and distribution incentive message of product, utilizes existing programming technique and equipment can set up the function that exploitation is finished and realized requiring.
The described Antiforge system Computer Database information server that software kit is installed just can be accepted the inquiry and the visit wired and the mobile wireless network user of anti-counterfeiting information after linking with internet sites and mobile WAP website.
Described product and the company information that the Antiforge system Computer Database information server stores of software kit is installed can utilize forms such as literal, picture, image or voice to browse that the user carries out sound, video represents and introduce to visit by internet sites.
Described product and the company information that the Antiforge system Computer Database information server stores of software kit is installed, all terminal access users can check and understand by the function of search of internet sites.
Described dealer at different levels and end-retailer will be with landline telephone, mobile phone, E-mail address, website ID, immediate communication tool, identity information, industrial and commercial information, area information in the proprietary information of interior integrated information as correspondence, and will wherein have the information transfer capability part and carry out the interactive of information as the proprietary information passage of corresponding dealer and end-retailer and transmit.
Described E-mail address, website ID, dealers at different levels and end-retailer can or distribute acquisition by anti-fake code computer-centered database information server and the internet sites that links registration.
Described dealer at different levels and end-retailer utilize the corresponding anti-fake code information of the product that is assigned to and is sold to the consumer inventory landline telephone, fax, mobile phone, computing machine to feed back to the Antiforge system Computer Database information server that administrative center is equipped with software kit by network and internet sites, realize the anti-counterfeit recognition of product and checking result's feedback by system queries; The consumer equally also can utilize network and internet sites to utilize landline telephone, fax, mobile phone, computing machine to obtain the anti-counterfeit recognition of product and checking result's feedback by the system queries that the Antiforge system Computer Database information server that software kit is installed carries out anti-fake code.
Described consumer inquires about the anti-counterfeit recognition that realizes product and checking result feedback to the computer-centered database information server of anti-fake code, directly utilizes internet sites to finish and realize by network.
Described consumer carries out anti-counterfeit recognition that coded query realizes product and checking result when feeding back by the Antiforge system Computer Database information server that software kit is installed, be after at first utilizing internet sites tentatively to inquire about by network, utilize technology such as landline telephone, fax, mobile phone and means to finish and realize anti-counterfeit recognition and checking again.After adopting such inquiry and verification step, just can effectively avoid the consequence that lost efficacy and paralysed by system's antiforge function that malice inquiry, attack and destruction that internet sites is carried out the Antiforge system database server are produced.
Described anti-counterfeit recognition authentication function, be by the Antiforge system Computer Database information server of software kit is installed, follow the tracks of and confirm or the Query Result of product identification information coding, consumer's true and false inquiry identification or product identification checking coding, dealer's proprietary information corresponding mutually being achieved whether according to carrying out the dealer.
Described anti-counterfeit recognition authentication function is by the Antiforge system Computer Database information server of software kit is installed, carry out the dealer follow the tracks of confirm or the inquiry of product identification information coding, consumer's true and false inquiry identification or product identification checking coding, dealer's proprietary information after relevant prompting, and then discern the checking that further realizes authenticity of products by underground secret mark information to the setting of product body.And the secret mark information of product body setting is covert, has only when the consumer carries out Antiforge inquiry by other modes just can know.By such information setting and inquiry mode, will fully guarantee the security of product false proof and the correct and validity of Product Validation.
The software kit that described Antiforge system Computer Database information server is installed is to be used for realizing the processing of false proof and Query Information and data and to reward the intellectuality of distribution function and function and robotization.This software will realize that function is compatible and supporting with total system after finishing exploitation and installing, also will become the intelligent core technology of total system simultaneously, provides comprehensive support to the present invention program, and can realize carrying out technology upgrading according to system requirements.
The described consumer's of giving corresponding award be when the consumer by the true and false inquiring and authenticating of product, and finally confirm the awards such as cash, material object, coupons, reward voucher or specified services that the consumer who has bought fake products distributed after for the personation result by the inquiry product.
The described corresponding award that gives the consumer, be when the consumer who has bought genuine piece by product true and false inquiring and authenticating and confirm as genuine piece after, cash, material object, coupons, reward voucher or the specified services etc. of the consumer being carried out corresponding distribution according to different products.
Described consumer is when obtaining award, and the consumer can use the genuine piece product body, anti-false sign, Product labelling, the description of product, the packing of product that are provided with anti-fake code to carry out cashing of corresponding award as voucher.In addition, used because a genuine piece packing body or a part are taken as prize-winning voucher, and will make the imitation behavior of implementing by recovery genuine piece packing be difficult to realize.
Described consumer is when obtaining award, and the consumer can use fake products body, anti-false sign, Product labelling, the description of product, the packing of product to carry out cashing of corresponding award as voucher.
Described consumer is when obtaining award, and the consumer can use inquiry back information center to send or feed back to mobile short-message, number, password, multimedia message, picture, video and voice or the Email of oneself and specify article and information to carry out cashing of corresponding award as voucher.
Described product false proof effect is to embody with the final amt statistics of having used the inquiry of anti-fraud functional product in Antiforge system, checking rate, and one good more by the inquiry of anti-fake product, the high more antifalse effect that just illustrates of checking rate, otherwise opposite.
Described false proof use and authenticity verification cost, be to calculate and pay foundation as expense equally with quilt inquiry, the checking rate of using enterprise by anti-fake product, because inquiry, the high more network charges that produces in Antiforge system of checking rate is also many more, otherwise opposite.Be according to the largest benefit of being calculated and paid the Application in Anti-counterfeiting expense cost by inquiry, checking rate, when an enterprise entrusts the mechanism for implementing product false proof service that false proof service is provided, because inquiry, checking rate have been arranged just pays, so if the expense of payment is many more, illustrate that inquiry, checking rate are also just high more, and the antifalse effect of realizing is also just good more.Otherwise, if quilt is inquired about, the low more antifalse effect that just proves of checking rate is also poor more, because antifalse effect is poor, so the false proof expense cost of corporate payments just should correspondingly reduce.This is that a kind of that the present invention here provides carries out scientific approach and the pattern that false proof service fee is calculated and paid by actual effect.
Use this by the Antiforge system of network realization product information multilevel tracking and the method that the consumer is rewarded, can realize that production distributors grasp the whole market intermediate links and the process of product easily, allow the consumer realize simply discerning the purpose of authenticity of products.In addition, can also allow the consumer who has bought genuine piece obtain added advantage by incentive measure, more can be owing to the means that the consumer that buys fake products also can be obtained to reward, under the prerequisite that is fully guaranteed at consumer's number one, false proof participation enthusiasm of cracking down on counterfeit goods and enthusiasm will be given full play to, and make fake products be difficult to stealth, when eliminating negative effect for enterprise, well realize the Branding image and set up the effect of consumer confidence, and reach effective strike and prevent fake and forged commodity, tracking and monitoring and promote the purpose of production marketing.
By giving the method that the consumer rewards, give full play to the enthusiasm that the consumer discerns and verifies true and false product, thereby consumers' rights and interests are ensured more, simultaneously also can after Antiforge system and technological means are fully used, further reach the purpose that purifies market and promote production marketing.
Find after deliberation, want to reduce personation and avoid cracking down on counterfeit goods, key is to carry out false proof, do not lie in anti-counterfeiting technology and want to obtain antifalse effect, and be method for anti-counterfeit, and the consumer not participate in be the problem of the false proof root that do not tell on, so the enthusiasm that adopts suitable method to give full play to the consumer is only an effective means, allow people know from experience " bought genuine article award arranged; bought the personation prize-attached " behave and way, change consumer's false proof right-safeguarding consciousness, give full play to consumer's the false proof enthusiasm of cracking down on counterfeit goods and participating in consuming, fully ensure consumer's interests, thereby impel from " consumer's participation " to " selling false person dare not sell " again to the good implementation result of " no one fakes again ", safeguard the market normal order from the source and purify market environment, allow the consumer again not worry having bought fake products.
By by the attitude that dare to be responsible for and buy the personation policy execution of awarding, will set up consumer confidence fully.Because---the consumer has bought genuine article: be value-for-money, have an easy conscience; The consumer has bought fake products: added advantage is arranged, have a clear conscience.
In the past, even a lot of enterprise has found the own product of personation on market, the sale of the negative effect certified products of but worrying and dare not hit personation so also more unbridled on a grand scale.
If by the personation enterprise taked the consumer " bought genuine article award arranged; bought the personation prize-attached " method for anti-counterfeit and means after, will reach and eliminate the effect that positive brand image is established in negative effect, consumer and certified products are sold and not only can not reduced on the contrary and can significantly increase and promote, and will fully realize checking the purpose of personation in the time of participation of a mass character.
If by the personation enterprise taked the consumer " bought genuine article award arranged; bought the personation prize-attached " measure after, the sales volume of fake products will descend rapidly, because not only can being easy to " recognizing ", the consumer goes out personation, and the condition that obtains the personation bonus also is that seller of the fake goods's invoice or receipt voucher will be arranged, so the consumer is for ensureing the interests of oneself, if dealer does not give and opens invoice when shopping, the consumer will think fake products and abandon buying (and can cause The Long-term Effect), if and dealer open invoice will sell consumer's genuine article (investigation confirm near 100% know false seller of the fake goods dare not with can not draw a bill), the consumer just can obtain genuine article and reward.Therefore, dealer is in order to avoid risk loss and obtain the operation interests, will reduce or abandons palming off business.
In sum,, spend what " waste money " on one's body at all, just allow personation " not beat certainly and gone out " very soon the consumer as long as palm off the measure that enterprise has taked consumer's " having bought genuine article has award, bought personation prize-attached ".
Crack down on counterfeit goods is false proof not telling on and the passive behavior taked, false proof and the key object of cracking down on counterfeit goods be the sell-fake-products point of intermediate links just, because the seller of the fake goods in the open, and owing to the counterfeiter also can only just can earn a profit by sell-fake-products link formation sale, so successfully restrict intermediate links, be the only way which must be passed false proof and success of cracking down on counterfeit goods; By cracking down on counterfeit goods at the sell-fake-products point, the seller of the fake goods dare not be sold, be reluctant to make to the fake producer, finally realize the good situation that the consumer can't buy.
Description of drawings
Fig. 1 is the schematic flow sheet that carries out the multistage distribution of product information and the consumer who has bought fake products is rewarded by Antiforge system of the present invention.
Fig. 2 is that consumer of the present invention is true and false and obtain the schematic flow sheet of corresponding award by Antiforge system inquiry/checking product.
Fig. 3 is that consumer of the present invention utilizes the plain code of product false proof coding to inquire about/verify the true and false schematic flow sheet of product by Antiforge system.
Correctly whether the plain code of Fig. 4 private mark that to be consumer of the present invention utilize the product false proof coding by Antiforge system and the product false proof coding of system feedback corresponding inquiry the/the verify schematic flow sheet that product is true and false.
Whether Fig. 5 product false proof secret mark information that to be consumer of the present invention utilize product false proof coding and system feedback by Antiforge system correct corresponding inquiry the/the verify schematic flow sheet that product is true and false.
Fig. 6 is that consumer of the present invention obtains can also be used as the schematic flow sheet that coupons are used to this feedback information when buying other enterprise products behind note or the multimedia message feedback query/true and false result of checking product by Antiforge system.
Fig. 7 is that consumer of the present invention obtains can also be used as the schematic flow sheet that coupons are used to this feedback information when buying this enterprise product once more behind note or the multimedia message feedback query/true and false result of checking product by Antiforge system.
Fig. 8 is that consumer of the present invention obtains can also be used as the schematic flow sheet that coupons are used to the antifalsification label of this product when buying other enterprise products behind the true and false result of inquiry/checking product by Antiforge system.
Fig. 9 is that consumer of the present invention obtains can also be used as the schematic flow sheet that coupons are used to the antifalsification label of this product when buying this enterprise product once more behind the true and false result of inquiry/checking product by Antiforge system.
Figure 10 is the schematic flow sheet of the actual result of inquiry/checking number of times of being undertaken by the consumer of this product that the production and operation enterprise of this anti-fake product of the present invention counts according to Antiforge system to false proof service provider's defrayment.
Embodiment
The consumer carries out true and false identification checking by Antiforge system to the product of being bought, when the product antiforgerg identification information of storing in anti-counterfeiting mark information on being verified product and the Antiforge system server database is corresponding to the same, be genuine piece, otherwise be fake products.The objective of the invention is to also allow when authenticity of products is verified in final realization the consumer who has bought product obtain to reward.
As shown in Figure 1, of the present inventionly a kind ofly realize that by network the Antiforge system of product information multilevel tracking and the method that the consumer is rewarded can be by concrete following process realizations.
At first, the relevant information such as false proof of product 2 is stored in the Antiforge system database 1 of administrative center, product 2 comes into the market to distribute to sole distributor 3 then, sole distributor 3 distributes to one-level retail trader 6 and 6a to product 2 respectively again, and the Antiforge system database 1 that institute's allocated product information 4 and 4a to one-level dealer 6 and 6a is fed back to administrative center by internet or communication network 5 or 5a, and one-level dealer 6 and 6a also will feed back to acceptance product information 7 and 7a the Antiforge system database 1 of administrative center by internet or communication network 5 or 5a; As one-level dealer 6 and 6a during again to second level distributor 8 and 8a allocated product, also will feed back to the Antiforge system database 1 of administrative center to institute's allocated product information 4 and 4a by internet or communication network 5 or 5a, and second level distributor 8 and 8a to feed back to acceptance product information 7 and 7a the Antiforge system database 1 of administrative center by internet or communication network 5 or 5a; As second level distributor 8 and 8a during again to terminal sale merchant 9 and 9a allocated product, will feed back to the Antiforge system database 1 of administrative center to institute's allocated product information 4 and 4a by internet or communication network 5 or 5a equally, and terminal sale merchant 9 and 9a also to feed back to acceptance product information 7 and 7a the Antiforge system database 1 of administrative center by internet or communication network 5 or 5a.
After consumer 10 has bought product 2 by terminal sale merchant 9 or 9a, the anti-fake code 11 of product 2 is fed back to the Antiforge system database 1 of administrative center by internet or communication network 5, if the anti-counterfeiting information of the product of being stored in this anti-fake code 11 and the system database 12 and the assignment information of dealer 9 or 9a are not inconsistent, it is the result 13 of personation that the consumer submits acquired information the product of feedback 12 to, finally, consumer 10 obtains to reward 14.
As shown in Figure 2, Antiforge system function of the present invention and method that the consumer is rewarded can realize by concrete following process.
At first, the relevant information such as false proof of product 2 is stored in the Antiforge system database 1 of administrative center, then, consumer 10 buys this product by terminal sale merchant 9b, and the anti-fake code 11 of this product carried out the operation that information is submitted 12a to by internet or communication network 5 to the Antiforge system database 1 of administrative center, the Antiforge system database 1 of administrative center compares checking to the relevant information of the anti-fake code that receives 11 and the product of being stored 2 again, feed back to consumer's 10 true and false checkings 12b as a result by internet or communication network 5a then, what the anti-counterfeiting information of the product of being stored in anti-fake code 11 and the system database 12 and the assignment information of dealer 9 or 9a were not inconsistent is fake products 13, and consumer 10 will obtain to reward 14; The anti-counterfeiting information of the product of being stored in anti-fake code 11 and system database 12 and the assignment information of dealer 9 or 9a conform to is genuine piece 13a, and consumer 10 will obtain award 14a.
As shown in Figure 3, Antiforge system function of the present invention and method that the consumer is rewarded can realize by concrete following process.
At first, the relevant information such as false proof of product 2 is stored in the Antiforge system database 1 of administrative center, then, consumer 10 buys this product by terminal sale merchant 9b, and the anti-fake code plain code 11a of this product carried out the operation that information is submitted 12a to by internet or communication network 5 to the Antiforge system database 1 of administrative center, the Antiforge system database 1 of administrative center compares checking to the relevant information of the anti-fake code plain code 11a that receives and the product 2 stored again, feed back to consumer's 10 true and false checkings 12b as a result by internet or communication network 5a then, what the anti-counterfeiting information of the product of being stored in this anti-fake code plain code 11a and the system database 12 and the assignment information of dealer 9 or 9a were not inconsistent is fake products 13; The anti-counterfeiting information of the product of being stored in this anti-fake code plain code 11a and system database 12 and the assignment information of dealer 9 or 9a conform to is genuine piece 13a.
As shown in Figure 4, Antiforge system function of the present invention and method that the consumer is rewarded can realize by concrete following process.
At first, the relevant information such as false proof of product 2 is stored in the Antiforge system database 1 of administrative center, then, consumer 10 buys this product by terminal sale merchant 9b, and the anti-fake code private mark 11b of this product carried out the operation that information is submitted 12a to by internet or communication network 5 to the Antiforge system database 1 of administrative center, the Antiforge system database 1 of administrative center compares checking to the relevant information of the anti-fake code private mark 11b that receives and the product 2 stored again, feed back to consumer's 10 checkings 12b as a result by internet or communication network 5a then, and the corresponding plain code 15 of informing the anti-fake code private mark of this product is verified once more, that the corresponding plain code on the product that is carried out true and false checking by consumer 10 is correct is genuine piece 13a, and consumer 10 will obtain to reward 14a; Corresponding plain code on the product that is carried out true and false checking by consumer 10 is incorrect to be fake products 13, and consumer 10 will obtain to reward 14.
As shown in Figure 5, Antiforge system function of the present invention and method that the consumer is rewarded can realize by concrete following process.
At first, the relevant information such as false proof of product 2 is stored in the Antiforge system database 1 of administrative center, then, consumer 10 buys this product by terminal sale merchant 9b, and the anti-fake code 11 of this product carried out the operation that information is submitted 12a to by internet or communication network 5 to the Antiforge system database 1 of administrative center, the Antiforge system database 1 of administrative center compares checking to the relevant information of the anti-fake code that receives 11 and the product of being stored 2 again, feed back to consumer's 10 checkings 12b as a result by internet or communication network 5a then, and the false proof secret mark information 18 of informing this product is verified once more, that the corresponding false proof secret mark on the product that is carried out true and false checking by consumer 10 is correct is genuine piece 13a, and consumer 10 will obtain to reward 14a; Corresponding false proof secret mark on the product that is carried out true and false checking by consumer 10 is incorrect to be fake products 13, and consumer 10 will obtain to reward 14.
As shown in Figure 6, Antiforge system function of the present invention and method that the consumer is rewarded can realize by concrete following process.
At first, the relevant information such as false proof of product 2 is stored in the Antiforge system database 1 of administrative center, then, consumer 10 buys this product by terminal sale merchant 9b, and the anti-fake code 11 of this product carried out the operation that information is submitted 12a to by internet or communication network 5 to the Antiforge system database 1 of administrative center, the Antiforge system database 1 of administrative center compares checking to the relevant information of the anti-fake code that receives 11 and the product of being stored 2 again, feed back to consumer's 10 checkings 12c as a result by internet or communication network 5a with the form of note or multimedia message then, the anti-counterfeiting information of the product of being stored in this anti-fake code 11 and the system database 12 and the assignment information of dealer 9 or 9a are not inconsistent is fake products 13; The anti-counterfeiting information of the product of being stored in anti-fake code 11 and system database 12 and the assignment information of dealer 9 or 9a conform to is genuine piece 13a.The true and false consumer 10 of product can obtain coupons and reward 19.Suppose that the product 2 that consumer 10 is bought is a Maotai, feed back note or multimedia message 12 when selecting to buy the five-Grain Liquor Liquor Products when consumer 10 has the true and false Product Validation result who rewards content 19 with this, just can be used as that 100 yuan of cashes use or the five-Grain Liquor present of extra exchange equal value when buying five-Grain Liquor.
As shown in Figure 7, Antiforge system function of the present invention and method that the consumer is rewarded can realize by concrete following process.
At first, the relevant information such as false proof of product 2 is stored in the Antiforge system database 1 of administrative center, then, consumer 10 buys this product by terminal sale merchant 9b, and the anti-fake code 11 of this product carried out the operation that information is submitted 12a to by internet or communication network 5 to the Antiforge system database 1 of administrative center, the Antiforge system database 1 of administrative center compares checking to the relevant information of the anti-fake code that receives 11 and the product of being stored 2 again, feed back to consumer's 10 checkings 12c as a result by internet or communication network 5a with the form of note or multimedia message then, the anti-counterfeiting information of the product of being stored in this anti-fake code 11 and the system database 12 and the assignment information of dealer 9 or 9a are not inconsistent is fake products 13; The anti-counterfeiting information of the product of being stored in anti-fake code 11 and system database 12 and the assignment information of dealer 9 or 9a conform to is genuine piece 13a.The true and false consumer 10 of product can obtain coupons and reward 19a.Suppose that the product 2 that consumer 10 is bought is a Maotai; Feed back note or multimedia message 12 when selecting once more to buy the Maotai Liquor Products when consumer 10 has the true and false Product Validation result who rewards content 19a with this, just can directly be used as 100 yuan of cashes uses or additionally exchange the Maotai present of equal value.
As shown in Figure 8, Antiforge system function of the present invention and method that the consumer is rewarded can realize by concrete following process.
At first, the relevant information such as false proof of product 2 is stored in the Antiforge system database 1 of administrative center, then, consumer 10 buys this product by terminal sale merchant 9b, and the anti-fake code 11 of this product carried out the operation that information is submitted 12a to by internet or communication network 5 to the Antiforge system database 1 of administrative center, the Antiforge system database 1 of administrative center compares checking to the relevant information of the anti-fake code that receives 11 and the product of being stored 2 again, feed back to consumer's 10 checkings 12b as a result by internet or communication network 5a then, what the anti-counterfeiting information of the product of being stored in this anti-fake code 11 and the system database 12 and the assignment information of dealer 9 or 9a were not inconsistent is fake products 13; The anti-counterfeiting information of the product of being stored in anti-fake code 11 and system database 12 and the assignment information of dealer 9 or 9a conform to is genuine piece 13a.The true and false consumer 10 of product can obtain coupons and reward 20, suppose that the product 2 that consumer 10 is bought is a Maotai, when consumer 10 with this product false proof label of being inquired about, verifying when select buying the five-Grain Liquor Liquor Products, just can be used as that 100 yuan of cashes use or the five-Grain Liquor present of extra exchange equal value when buying five-Grain Liquor.
As shown in Figure 9, Antiforge system function of the present invention and method that the consumer is rewarded can realize by concrete following process.
At first, the relevant information such as false proof of product 2 is stored in the Antiforge system database 1 of administrative center, then, consumer 10 buys this product by terminal sale merchant 9b, and the anti-fake code 11 of this product carried out the operation that information is submitted 12a to by internet or communication network 5 to the Antiforge system database 1 of administrative center, the Antiforge system database 1 of administrative center compares checking to the relevant information of the anti-fake code that receives 11 and the product of being stored 2 again, feed back to consumer's 10 checkings 12b as a result by internet or communication network 5a then, what the anti-counterfeiting information of the product of being stored in this anti-fake code 11 and the system database 12 and the assignment information of dealer 9 or 9a were not inconsistent is fake products 13; The anti-counterfeiting information of the product of being stored in anti-fake code 11 and system database 12 and the assignment information of dealer 9 or 9a conform to is genuine piece 13a.The true and false consumer 10 of product can obtain coupons and reward 20a, suppose that the product 2 that consumer 10 is bought is a Maotai, when consumer 10 selects to buy the Maotai product with this product false proof label of being inquired about, verifying once more, just can be used as 100 yuan of cashes and use or additionally exchange the Maotai present of equal value.
As shown in figure 10, the expense of Antiforge system function of the present invention and effect and product false proof enterprise is calculated with method of payment and can be realized by concrete following process.
At first, the relevant information such as false proof of product 2 is stored in the Antiforge system database 1 of administrative center, then, consumer 10 buys this product by terminal sale merchant 9b, and the anti-fake code 11 of this product carried out the operation that information is submitted 12a to by internet or communication network 5 to the Antiforge system database 1 of administrative center, the Antiforge system database 1 of administrative center will be consumer's 10 all inquiries that receive, the authorization information data are added up, and a consumer who comes out participates in inquiry, the authenticity of products number of times result 21 of checking submits to production distributors 22, and production and operation enterprise 22 is an Antiforge inquiry according to the actual effect of product false proof again, checking statistics number 23 is to false proof service provider's 24 defrayments.
By the carrying out of above step and the enforcement of technical scheme, the purpose that allows when having realized the checking authenticity of products consumer that bought product obtain to reward.
Claims (10)
1. realize the Antiforge system of product information multilevel tracking by network and, it is characterized in that may further comprise the steps for one kind the method that the consumer rewards:
At first, carry out anti-fake code and secret mark information setting to carrying out false proof product, and product and coded message and secret mark information and dealer at different levels and end-retailer proprietary information are all imported and stored in the Antiforge system Computer Database information server that administrative center is equipped with software kit;
When the product that is provided with anti-fake code information and secret mark information when coming into the market, administrative center carries out product dispensation according to different anti-fake code contents to different one-level dealers;
When one-level dealer gives the second level distributor allocated product, the product of oneself grasping is carried out product dispensation according to different anti-fake code contents to different second level distributors, simultaneously, the one-level dealer again different second level distributors and the corresponding anti-fake code information of the product that distributed inventory by internet or communication network and utilize the proprietary information passage to feed back to the Antiforge system Computer Database information server that administrative center is equipped with software kit;
All second level distributors after obtaining the product that the one-level dealer distributes, equally the corresponding anti-fake code information of the product that is assigned to inventory by internet or communication network and utilize the proprietary information passage to feed back to the Antiforge system Computer Database information server that administrative center is equipped with software kit;
Direct consumer's other ranks and terminal dealer from the second level distributor to the product, all adopt the method for one-level and second level distributor to carry out the distribution of product and the feedback of information, finally, the Antiforge system Computer Database information server that the consumer utilizes internet or communication network by administrative center software kit to be installed carries out anti-counterfeit recognition and the checking that coded query realizes product and obtains corresponding award, and what the inquiry that dealer and consumer sent or gathered input and checking anti-fake code information and relevant information in the Antiforge system Computer Database information server that software kit is installed formed corresponding and the relation of conforming to is genuine piece information; Otherwise be personation information.
2. according to claim 1 a kind of by the Antiforge system of network realization product information multilevel tracking with to the method that the consumer rewards, it is characterized in that comprising:
A) described network is the internet;
B) described network is a communication network;
C) described network is the network that the internet combines with communication network;
3. according to claim 1 a kind of by the Antiforge system of network realization product information multilevel tracking with to the method that the consumer rewards, it is characterized in that comprising:
A) described anti-fake code is that simple numeral, alphabetical permutation and combination or numeral, letter mix use with reaching separately of pattern, mark and literal;
B) described antiforge function is to be provided with the carrier label that coding is made separately, with needs anti-fraud functional product mix is set then or is attached together to use;
C) described antiforge function is to adopt off-the-shelf with coding, carrier as label, with needs anti-fraud functional product is set then and arranges in pairs or groups or be attached together and use.
4. describedly a kind ofly realize the Antiforge system of product information multilevel tracking and, it is characterized in that comprising according to claim 1 or 3 method that the consumer rewards by network:
A) described anti-fake code is two or more codings to be set simultaneously follow the tracks of affirmation or product identification information inquiry coding and inquiry of consumer's true and false or product identification checking recognition coding as the dealer respectively on each product, dealer wherein or product identification information coding are plain codes, inquiry of consumer's true and false or product identification checking coding are private marks, plain code can directly be seen, private mark being has tectal, only open or remove overlayer after could directly see;
B) described anti-fake code only is provided with one group on each product, follows the tracks of the shared coding of affirmation or product identification information and inquiry of consumer's true and false or product identification checking identification as the dealer;
C) described anti-fake code is set directly on product body or Product labelling, explanation, the packing;
D) described product secret mark information is bar code, literal, numeral, letter, various discernible mark or the pattern that is set directly on product body or Product labelling, explanation, the packing;
E) described consumer's true and false inquiry or product identification checking encoding setting are arranged on Product labelling, the description of product, packing of product front or the back side;
F) described consumer's true and false inquiry or the product identification checking coding of being provided with at Product labelling, the description of product, the packing of product back side, on this back side and the coding be have tectal;
G) inquiry of described consumer's true and false or product identification checking coding, dealer follow the tracks of and confirm or product identification information coding, secret mark information coding are to use separately or combination in any is used, when after encoding setting is to the product, inquires about by the consumer and to realize direct antiforge function.
5. according to claim 1 a kind of by the Antiforge system of network realization product information multilevel tracking with to the method that the consumer rewards, it is characterized in that comprising:
A) the described Antiforge system Computer Database information server that software kit is installed is used for storing with treatment product and enterprise, product false proof coding, dealer and consumer and inquires about the true and false and distribution incentive message of product;
B) described Antiforge system Computer Database information server and the internet sites link that software kit is installed;
C) described internet sites is accepted anti-counterfeiting information inquiry and network user's visit;
D) described product and the company information that the Antiforge system Computer Database information server stores of software kit is installed represents to calling party by internet sites;
E) described product and the company information that the Antiforge system Computer Database information server stores of software kit is installed is that the terminal access user checks by the function of search of internet sites;
6. according to claim 1 a kind of by the Antiforge system of network realization product information multilevel tracking with to the method that the consumer rewards, it is characterized in that comprising:
A) described dealer at different levels and end-retailer proprietary information are the integrated informations that comprises corresponding landline telephone, mobile phone, E-mail address, website ID, immediate communication tool, identity information, industrial and commercial information, area information, and the information transfer capability that has wherein partly simultaneously will be as corresponding dealer's proprietary information passage;
B) described E-mail address, website ID be dealers at different levels and end-retailer by software kit is installed Antiforge system Computer Database information server and the internet sites registration that links or distribute;
7. according to claim 1 a kind of by the Antiforge system of network realization product information multilevel tracking with to the method that the consumer rewards, it is characterized in that comprising:
A) described dealer at different levels and end-retailer feed back to the Antiforge system Computer Database information server that software kit is installed to the corresponding anti-fake code information of the product that is assigned to and is sold to consumer inventory, utilize landline telephone, fax, mobile phone, computing machine to finish and realize by network and internet sites;
B) described consumer carries out anti-counterfeit recognition and the checking result feedback that coded query realizes product by the Antiforge system Computer Database information server that software kit is installed, and utilizes landline telephone, fax, mobile phone, computing machine to finish and realize by network and internet sites;
C) described consumer carries out anti-counterfeit recognition and the checking result feedback that coded query realizes product by the Antiforge system Computer Database information server that software kit is installed, and directly utilizes internet sites to finish and realize by network;
D) described consumer carries out anti-counterfeit recognition and the checking result feedback that coded query is realized product by the Antiforge system Computer Database information server that software kit is installed, be after at first utilizing internet sites tentatively to inquire about by network, utilize technology such as landline telephone, fax, mobile phone and means to finish and realize anti-counterfeit recognition and checking again;
E) described anti-counterfeit recognition authentication function is to confirm or inquiry that product identification information coding, the inquiry of consumer's true and false or product identification checking coding, dealer and end-retailer proprietary information are equipped with the Antiforge system Computer Database information server of software kit realizes by the dealer is followed the tracks of;
F) described anti-counterfeit recognition authentication function is to confirm or product identification information coding, the inquiry of consumer's true and false or product identification checking coding, dealer and end-retailer proprietary information are equipped with prompting after the inquiry of Antiforge system Computer Database information server of software kit by the dealer is followed the tracks of, and checking realizes by the underground secret mark information of product body setting is discerned again.
8. according to claim 1 a kind of by the Antiforge system of network realization product information multilevel tracking with to the method that the consumer rewards, it is characterized in that comprising:
A) software kit of installing in the described Antiforge system Computer Database information server is to be used for realizing the processing of false proof and Query Information and data and to reward distribution function and functional programsization, intellectuality and robotization;
B) software kit installed of described Antiforge system Computer Database information server is and realizes whole network system compatibility false proof and that distribute awards faction, and realization is carried out technology upgrading and function expansion according to system requirements.
9. according to claim 1 a kind of by the Antiforge system of network realization product information multilevel tracking with to the method that the consumer rewards, it is characterized in that comprising:
A) the described consumer's of giving corresponding award is the consumer by the true and false inquiring and authenticating of product, and confirms as and the consumer who has bought fake products is distributed behind the personation result;
B) the described consumer's of giving corresponding award is the consumer by behind the true and false inquiring and authenticating of product, according to different genuine piece results the consumer who has bought genuine piece is carried out corresponding distribution;
C) described award is cash, material object, coupons, reward voucher or specified services;
D) described consumer obtains that to reward be that genuine piece product body, anti-false sign, Product labelling, the description of product, the packing of product to be provided with anti-fake code used voucher as prize;
E) described consumer obtains to reward with fake products body, anti-false sign, Product labelling, the description of product, the packing of product and uses voucher as prize;
F) described consumer obtains that to reward be to inquire about that back information center sends or mobile short-message, number, password, multimedia message, picture, video and voice or the Email of feedback and specify article and information is used voucher as prize.
10. according to claim 1 a kind of by the Antiforge system of network realization product information multilevel tracking with to the method that the consumer rewards, it is characterized in that comprising:
A) described product false proof effect is how much to calculate with the quantity of inquiry, checking rate;
B) described false proof use and authenticity verification cost are to calculate and pay foundation with quilt inquiry, the checking rate by anti-fake product of using enterprise as expense.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CNA2007101457673A CN101159055A (en) | 2007-01-24 | 2007-09-06 | False proof system for realizing products information multilevel tracking through network and method for encouraging consumer |
Applications Claiming Priority (3)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN200710001093.X | 2007-01-24 | ||
| CNA200710001093XA CN101017565A (en) | 2007-01-24 | 2007-01-24 | Anti-counterfeiting system for implementing multistage layered information arrangement processing and method thereof |
| CNA2007101457673A CN101159055A (en) | 2007-01-24 | 2007-09-06 | False proof system for realizing products information multilevel tracking through network and method for encouraging consumer |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN101159055A true CN101159055A (en) | 2008-04-09 |
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ID=39307140
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CNA2007101457673A Pending CN101159055A (en) | 2007-01-24 | 2007-09-06 | False proof system for realizing products information multilevel tracking through network and method for encouraging consumer |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN101159055A (en) |
Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102082815A (en) * | 2010-09-08 | 2011-06-01 | 任明和 | Terminal-based stepwise anti-counterfeiting verification and identity authentication system and method |
| CN102609850A (en) * | 2012-02-09 | 2012-07-25 | 管永凯 | Commodity source tracing and anti-counterfeiting method |
| CN104156865A (en) * | 2014-08-26 | 2014-11-19 | 昆明特康科技有限公司 | Commodity anti-counterfeiting, verifying and tracing system and use method thereof |
| CN106503768A (en) * | 2016-10-11 | 2017-03-15 | 李峰 | A kind of method for anti-counterfeit based on collapsible antifalsification label |
| CN107067265A (en) * | 2017-03-21 | 2017-08-18 | 赵丰盛 | A kind of method for verifying commodity true and false |
| CN108133376A (en) * | 2016-12-01 | 2018-06-08 | 上海奇谋能源技术开发有限公司 | It is a kind of to prevent the method that product is replaced in sales process |
-
2007
- 2007-09-06 CN CNA2007101457673A patent/CN101159055A/en active Pending
Cited By (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102082815A (en) * | 2010-09-08 | 2011-06-01 | 任明和 | Terminal-based stepwise anti-counterfeiting verification and identity authentication system and method |
| CN102082815B (en) * | 2010-09-08 | 2013-08-28 | 杨勇 | Terminal-based stepwise anti-counterfeiting verification and identity authentication system and method |
| CN102609850A (en) * | 2012-02-09 | 2012-07-25 | 管永凯 | Commodity source tracing and anti-counterfeiting method |
| CN104156865A (en) * | 2014-08-26 | 2014-11-19 | 昆明特康科技有限公司 | Commodity anti-counterfeiting, verifying and tracing system and use method thereof |
| CN106503768A (en) * | 2016-10-11 | 2017-03-15 | 李峰 | A kind of method for anti-counterfeit based on collapsible antifalsification label |
| CN108133376A (en) * | 2016-12-01 | 2018-06-08 | 上海奇谋能源技术开发有限公司 | It is a kind of to prevent the method that product is replaced in sales process |
| CN107067265A (en) * | 2017-03-21 | 2017-08-18 | 赵丰盛 | A kind of method for verifying commodity true and false |
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