CN101146262A - An information generation method and system for long active area of mobile users - Google Patents
An information generation method and system for long active area of mobile users Download PDFInfo
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- CN101146262A CN101146262A CNA2007101241861A CN200710124186A CN101146262A CN 101146262 A CN101146262 A CN 101146262A CN A2007101241861 A CNA2007101241861 A CN A2007101241861A CN 200710124186 A CN200710124186 A CN 200710124186A CN 101146262 A CN101146262 A CN 101146262A
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Abstract
The invention discloses a method and a system for generating the data of a long-term activity zone of a mobile user. The system comprises a signaling screen module for analyzing the signaling related to the user position data from a signaling collection module and for storing the analyzed user data and user position data in data storage equipment; a signaling statistics module for calculating the total time length of user's activity in the zone during the statistic periods according to the user data and the user position data in the data storage equipment and for ordering and outputting the statistical result under the predetermined conditions, the statistical result being sent to and stored in the data storage equipment. The inventive technical proposal can perform the statistical analysis of the positional behavior of the mobile user to obtain the long-term activity place of the user, thereby facilitating the accurate advertisement with regard to user's interest.
Description
Technical field
The present invention relates to the application of field of mobile communication cell SMS system, be specifically related to a kind of method and system of utilizing data process subsystem in the cell SMS system to obtain the long-term zone of action of mobile subscriber information.
Background technology
Continuous development along with the mobile media business, advertiser is more and more higher to the requirement of this advertising of mobile media, wherein the validity for commercial audience colony is one of problem of widely paying close attention to, this just need analyze according to mobile subscriber's behavior, advertisement is sent to most probable accept in user's hand of this advertising message.And the very important reference frame beyond doubt of the long-term movable zone position information of mobile subscriber, as near the new restaurant auspicious beginning of a new enterprise certain residential quarters, hope is done an advertisement by mobile media, so near resident can be higher to the acceptance level of this information than passerby, therefore need know the relevant information of the long-term zone of action of mobile subscriber.
Existing cell SMS system (as shown in Figure 1) only obtains mobile subscriber's current position information, and judges whether to have entered advertising area, thereby whether decision needs to send advertising message to this user.This kind application mode is the current behavior of analysis user only, and user's acquired behavior is analyzed, and is not accurate enough to user's location, directly influences advertising effect.
Summary of the invention
For solving advertising message sending method in the prior art and the system location is inaccurate, the problem that can't add up the long-term active situation of user, the present invention proposes a kind of method and system that utilizes data process subsystem in the cell SMS system to generate the long-term zone of action of mobile subscriber information.The present invention only on the basis of original system, increases a small amount of functional module, can realize that low cost, high efficiency provide user's acquired behavior analysis result.Specific implementation is as follows:
The system that the long-term zone of action of mobile subscriber of the present invention generates, described system comprises: signal collecting module is used for being responsible for intercepting at the appointed time user terminal in the defined area and the Signalling exchange between the mobile network; Data storage device is used for the various data of storage system; Described system also comprises: signaling screening module is used for being responsible for the signaling about customer position information of parsing from described signal collecting module, and user profile and the positional information thereof that is resolved to is saved in described data storage device; The signaling statistical module, be used for user profile and positional information thereof according to described data storage device, according to the movable total duration of measurement period statistics user in the zone, and sort, export statistics according to pre-conditioned, this statistics is sent into described data storage device preservation.
Wherein, described signaling statistical module is accustomed to the playground by the user and is sorted, or sorts by the Subscriber Number in the long-term zone of action of user.
Wherein, described system also comprises: signaling processing module, the signaling that is used for being responsible for described signal collecting module collects is analyzed, is handled, and obtains Subscriber Number according to business need, generates user list.Wherein, described system also comprises: service process subsystem is used for obtaining user list from described signaling processing module, and according to the statistics that obtains from described signaling statistical module, the user is carried out Business Processing.
Adopt the method for mobile subscriber's long-term zone of action generation of said system, carry out according to the following steps:
A, signal collecting module are monitored interactive signaling between user in the defined area and network at the appointed time, and the detected subscriber signaling relevant with the position sent to signaling screening module;
B, described signaling are screened positional information and user profile in the module parses signaling, and this information is preserved into data storage device;
C, signaling statistical module to the signaling that is stored in described data storage device according to measurement period, the movable always duration of statistics user in the zone, and sort, export statistics by pre-conditioned;
D, described statistics are saved in described data storage device, and the record timing statistics.
Wherein, described method is further comprising the steps of: E, service process subsystem obtain described statistics by described signaling statistical module; F, described service process subsystem obtain user list from described signaling processing module, and obtain long-term movable user in the appointed area according to described statistics, and this user is sent advertisement SMS.
Wherein, among the described step C, described signaling statistical module is accustomed to the playground by the user and is sorted, or sorts by the Subscriber Number in the long-term zone of action of user.Wherein, the information of preserve data storage device among the described step B comprises termination number, signaling title, signaling type, signaling time of origin.Wherein, described method is further comprising the steps of: the described signaling statistical module setting data term of validity, when the data in being stored in described data storage device surpass this term of validity, delete automatically by described signaling statistical module.
The present invention is by increasing a signaling statistical module and a signaling screening module in existing cell SMS system, obtain user and positional information thereof by signaling screening module, by the signaling statistical module signaling is collected, puts in order, analyzed then, generate the statistics of the long-term zone of action of mobile subscriber, be used to send professional processing such as advertisement.Adopt technical scheme of the present invention, only need on the data process subsystem of original cell SMS, to increase a signaling screening and signaling statistical function piece, can carry out statistical analysis to mobile subscriber's position behavioural habits, thereby obtain user's long-term playground, so that throw in the user's interest advertisement more accurately.
Description of drawings
Fig. 1 is the networking schematic diagram of existing cell SMS system;
Fig. 2 is a system group network schematic diagram of the present invention;
Fig. 3 is the schematic flow sheet of the inventive method.
Embodiment
Below will describe each preferred embodiment of the present invention in detail.
As shown in Figure 1, cell SMS of the prior art system comprises following unit: signal collecting module 101, be used for being responsible for intercepting at the appointed time user terminal in the defined area and the Signalling exchange between the mobile network, here said defined area can be understood as: the regional extent that the cell SMS system can monitor also can be understood as an estimation range of artificial setting; Data storage device 103 is used for the various data of storage system, and storage mode can be database, file etc.; As shown in Figure 2, the present invention has increased a signaling statistical module 302 and a signaling screening module 301 on the basis of said system,
Signaling statistical module 302, be used for user profile and positional information thereof according to data storage device 103, according to the movable total duration of measurement period statistics user in the zone, and sort, export statistics according to pre-conditioned, this statistics is sent into data storage device 103 preservations; Can be accustomed to the playground by user to user during above-mentioned the ordering and sort, or long-term Subscriber Number in the regulation zone be sorted by the playground.
As shown in Figure 2, said system can also comprise: signaling processing module, and the signaling that is used for being responsible for signal collecting module 101 collects is analyzed, is handled, and obtains Subscriber Number according to business need, generates user list; And service process subsystem, be used for obtaining user list from signaling processing module 102; And, the user is carried out Business Processing according to the statistics that obtains from signaling statistical module 302.Here said service process subsystem belongs to the service application layer of cell SMS system, be the concrete professional functional block of performance cell SMS, its management, information of terminal user safety management, substance of mainly finishing service handling, terminal use's order relations issues business functions such as issuing of rule judgment, cell SMS business tine.
Said system provided by the present invention, can make the cell SMS system carry out advertising business handles, make things convenient for system from numerous users, to collect mobile subscriber's long-term zone of action,, save cost, improve professional efficient so that throw in the user's interest advertisement more accurately.As shown in Figures 2 and 3, utilize following the carrying out of implementation method of said system:
A, signal collecting module 101 are monitored interactive signaling (arrow 1 among Fig. 2) between user in the defined area and network at the appointed time, and the detected subscriber signaling relevant with the position sent to signaling screening module 301 (arrow 2 among Fig. 2), here said defined area can be understood as: the regional extent that the cell SMS system can monitor also can be understood as an estimation range of artificial setting;
B, signaling are screened positional information and the user profile that module 301 is resolved in the signalings, and this information is preserved data storage device (arrow 3 among Fig. 2); Here, signaling screening module 301 needs to judge whether the signaling that receives is relevant with the position renewal, if irrelevant, then directly abandons; If relevant signaling information then deposits the useful information in the signaling that collects (as termination number, signaling title, signaling type, signaling time of origin etc.) in data storage device 103;
C, signaling statistical module 302 are set measurement period, and the signaling of having stored is added up according to measurement period, the movable total duration (arrow 5 in Fig. 2) of statistics user in the zone, and sorting, export statistics by pre-conditioned, it comprises data such as zone name, Subscriber Number, movable total duration; D, described statistics are preserved data storage device 103 (arrow 4 among Fig. 2), and the record timing statistics.
Among the above-mentioned steps C, signaling statistical module 302 can be according to different requirements, obtain in certain period preset time the user at total duration of certain regional activity from data storage device 103; Also can sort according to different condition, sort as be accustomed to the playground by the user (promptly setting up user to user custom zone of action rule list), or sort (promptly the foundation zone is to being accustomed to the active user rule list) by the Subscriber Number in the long-term zone of action of user.For preventing that the above-mentioned data quantity stored that needs from infinitely increasing, but the signaling statistical module 301 setting data term of validity also, all signaling datas, statistics in this term of validity will be kept, and data out of date are then deleted automatically by the signaling statistical module.
Calling of statistics can be in the following way in the above-mentioned data storage device 103:
As shown in Figure 3, other operation systems (as the cell SMS service process subsystem) api interface that can provide by signaling statistical module 302 (but wherein interface mode diversity) at first, in this module of condition entry that hope is set, and obtain statistics (arrow 6 Fig. 2) from this module; Then other operation systems (as the cell SMS service process subsystem) from as described in signaling processing module obtain user list, and obtain in the appointed area preceding 1000 long-term active users as business object according to the result of statistics, it is sent advertisement SMS.
In sum, a kind of method and system of utilizing the cell SMS system to generate the long-term zone of action of mobile subscriber that the present invention proposes, on the basis of original cell system, only need increase a spot of functional module, can obtain mobile subscriber's position behavior analysis result, increasing under a small amount of condition of cost, can be in conjunction with a kind of brand-new regional advertisement promulgating service of various advertising business system's releases, eliminated original advertisement promulgating service and searched the blindness that obtains object, realized advertisement is sent with charge free to the crowd who needs most; And can help businessman to improve the popularity of product, but also help system operator activates business, and additional income reaches the market effect of doulbe-sides' victory.
Illustrating of above-mentioned each concrete steps is comparatively concrete, can not therefore think the restriction to scope of patent protection of the present invention, and scope of patent protection of the present invention should be as the criterion with claims.
Claims (8)
1. system that the long-term zone of action of mobile subscriber information generates, described system comprises: signal collecting module is used for being responsible for intercepting at the appointed time user terminal in the defined area and the Signalling exchange between the mobile network; Data storage device is used for the various data of storage system; It is characterized in that described system also comprises:
Signaling screening module is used for being responsible for the signaling about customer position information of parsing from described signal collecting module, and user profile and the positional information thereof that is resolved to is saved in described data storage device;
The signaling statistical module, be used for user profile and positional information thereof according to described data storage device, according to the movable total duration of measurement period statistics user in the zone, and sort, export statistics according to pre-conditioned, this statistics is sent into described data storage device preservation.
2. system according to claim 1 is characterized in that, described signaling statistical module is accustomed to the playground by the user and is sorted, or sorts by the Subscriber Number in the long-term zone of action of user.
3. system according to claim 1 is characterized in that, described system also comprises:
Signaling processing module, the signaling that is used for being responsible for described signal collecting module collects is analyzed, is handled, and obtains Subscriber Number according to business need, generates user list.
4. system according to claim 3 is characterized in that, described system also comprises:
Service process subsystem is used for obtaining user list from described signaling processing module, and according to the statistics that obtains from described signaling statistical module, the user is carried out Business Processing.
5. the method that generates of the long-term zone of action of a mobile subscriber is characterized in that described method is carried out according to the following steps:
A, signal collecting module are monitored interactive signaling between user in the defined area and network at the appointed time, and the detected subscriber signaling relevant with the position sent to signaling screening module;
B, described signaling are screened positional information and user profile in the module parses signaling, and this information is saved in data storage device;
C, signaling statistical module to the signaling that is stored in described data storage device according to measurement period, the movable always duration of statistics user in the zone, and sort, export statistics by pre-conditioned;
D, described statistics are preserved into described data storage device, and the record timing statistics.
6, method according to claim 5 is characterized in that, described method is further comprising the steps of:
E, service process subsystem obtain described statistics by described signaling statistical module;
F, described service process subsystem obtain user list from described signaling processing module, and obtain long-term movable user in the appointed area according to described statistics, and this user is sent advertisement SMS.
6. method according to claim 5 is characterized in that, among the described step C, described signaling statistical module is accustomed to the playground by the user and is sorted, or sorts by the Subscriber Number in the long-term zone of action of user.
7. method according to claim 5 is characterized in that, the information of preserving data storage device among the described step B comprises termination number, signaling title, signaling type, signaling time of origin.
8. method according to claim 5 is characterized in that, described method is further comprising the steps of:
The described signaling statistical module setting data term of validity when data in being stored in described data storage device surpass this term of validity, is deleted automatically by described signaling statistical module.
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Cited By (10)
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WO2009012705A1 (en) * | 2007-07-26 | 2009-01-29 | Huawei Technologies Co., Ltd. | Method for generating user attribute information and apparatus thereof |
CN101917664A (en) * | 2010-08-10 | 2010-12-15 | 华为终端有限公司 | Information providing method and device and mobile terminal |
CN102075850A (en) * | 2009-11-19 | 2011-05-25 | 中国移动通信集团吉林有限公司 | Method and device for determining occupational information of mobile subscriber |
CN102264049A (en) * | 2010-05-26 | 2011-11-30 | 中兴通讯股份有限公司 | Cell message system and processing method thereof |
CN101616428B (en) * | 2009-04-15 | 2012-01-25 | 北京协成致远网络科技有限公司 | Mobile data service monitoring analysis system and implementation method thereof |
CN102572798A (en) * | 2010-12-30 | 2012-07-11 | 富泰华工业(深圳)有限公司 | Cell phone and information obtaining method thereof |
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WO2015110014A1 (en) * | 2014-01-23 | 2015-07-30 | Tencent Technology (Shenzhen) Company Limited | Method, apparatus, and terminal device for determining user activity range |
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WO2009012705A1 (en) * | 2007-07-26 | 2009-01-29 | Huawei Technologies Co., Ltd. | Method for generating user attribute information and apparatus thereof |
CN101616428B (en) * | 2009-04-15 | 2012-01-25 | 北京协成致远网络科技有限公司 | Mobile data service monitoring analysis system and implementation method thereof |
CN102075850B (en) * | 2009-11-19 | 2013-12-25 | 中国移动通信集团吉林有限公司 | Method and device for determining occupational information of mobile subscriber |
CN102075850A (en) * | 2009-11-19 | 2011-05-25 | 中国移动通信集团吉林有限公司 | Method and device for determining occupational information of mobile subscriber |
CN101729981B (en) * | 2009-12-18 | 2012-07-25 | 范传远 | Decision method supported on basis of location service information data |
CN102264049A (en) * | 2010-05-26 | 2011-11-30 | 中兴通讯股份有限公司 | Cell message system and processing method thereof |
CN101917664A (en) * | 2010-08-10 | 2010-12-15 | 华为终端有限公司 | Information providing method and device and mobile terminal |
CN101917664B (en) * | 2010-08-10 | 2014-12-24 | 华为终端有限公司 | Information providing method and device and mobile terminal |
CN102572798A (en) * | 2010-12-30 | 2012-07-11 | 富泰华工业(深圳)有限公司 | Cell phone and information obtaining method thereof |
CN102572798B (en) * | 2010-12-30 | 2016-04-20 | 富泰华工业(深圳)有限公司 | Mobile phone and the method obtained information thereof |
CN102630075A (en) * | 2012-03-19 | 2012-08-08 | 中国联合网络通信集团有限公司 | Method utilizing Femto device to send messages and Femto device |
CN102630075B (en) * | 2012-03-19 | 2014-12-10 | 中国联合网络通信集团有限公司 | Method utilizing Femto device to send messages and Femto device |
WO2015110014A1 (en) * | 2014-01-23 | 2015-07-30 | Tencent Technology (Shenzhen) Company Limited | Method, apparatus, and terminal device for determining user activity range |
US9749802B2 (en) | 2014-01-23 | 2017-08-29 | Tencent Technology (Shenzhen) Company Limited | Method, apparatus, and terminal device for determining user activity range |
CN105989226A (en) * | 2015-02-12 | 2016-10-05 | 中兴通讯股份有限公司 | Method and apparatus for analyzing track of user |
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