CN101079876A - A method for promoting clothe advertisement via network virtual fitting - Google Patents
A method for promoting clothe advertisement via network virtual fitting Download PDFInfo
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- CN101079876A CN101079876A CN 200610081514 CN200610081514A CN101079876A CN 101079876 A CN101079876 A CN 101079876A CN 200610081514 CN200610081514 CN 200610081514 CN 200610081514 A CN200610081514 A CN 200610081514A CN 101079876 A CN101079876 A CN 101079876A
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- fitting
- dress ornament
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Abstract
This invention discloses a method for spreading finery ads by network virtual fitting characterizing in setting up network virtual communities, in which, on-line users carry out virtual person fitting by combining human body figures and finery figures of computer, and the finery figure is manufactured based on actual clothes of the production plants or sales men and is very convenient for on-line users to browse and select them, users can browse brands of plants or business men, name identifications, finery figures and related information continuously so as to spread ad propagation.
Description
Invention field
What the present invention relates to is a kind of method of carrying out the wear advertisements popularization by network virtual fitting.The dress ornament figure that it is characterized in that described network virtual fitting is all made according to dress ornament is in kind, and described network virtual fitting is associated with true clothing products, realizes that carrying out wear advertisements by network virtual fitting promotes.
Prior art
1, realize the software and hardware technology and the equipment of Web Community (website):
(1) server
The server computer that is used for the WEB service;
Operating system (NT, XP, LINUX etc.) is installed;
Being equipped with provides the WEB service required server software (as IIS, APACHE etc.);
Ethernet Adaptation Unit and netting twine are installed ICP/IP protocol and can be connected to Internet;
The database software that is used to deposit subscriber data or community data is installed;
Internet user's operation requests can be accepted and handle to corresponding program code, can generate the webpage that meets the HTML standard according to the needs of Web Community.
(2) client
PC is equipped with browser software (support HTTP, support JAVASCRIPT or VBSCRIPT);
The hardware device (Ethernet Adaptation Unit or modulator-demodulator etc. and netting twine) that can connect network is installed, ICP/IP protocol is installed inserts Internet.
2, computer graphic manufacturing technology
(1) layering and stingy picture technology, as: the technology of scratching the picture operation according to the image of taking in kind.
(2) layering and layering combination technique and network of relation are realized technology, as: the layering of GIF or PNG format graphics and layering combination technique and network thereof are realized technology.
3, be similar to existing network fitting of the present invention
(1) network fitting recreation
Use the layering of computer graphic and the online game of layering combination technique realization, its dress ornament figure of fitting is not based on shooting dress ornament image in kind and scratches the picture making, and mainly with computer software drawing making, its fitting does not comprise wear advertisements and promotes content.Complicated or large-scale fitting recreation needs the games to download to the local computing operation.
(2) purchase clothing and fitting by network
Use the computer graphic synthetic technology, provide long-range purchase clothing and fitting service for client by the Internet.
Summary of the invention
The present invention plays by network fitting, neither carry out the purchase or the sale of clothes by network fitting.The invention provides a kind of new method of carrying out the wear advertisements popularization by network virtual fitting.Essence of the present invention is to have built between a shared network virtual fitting for dress ornament producer or businessman, dress ornament producer or businessman can be paid or free utilize between this virtual fitting and to show and promote clothing products, that is to say and a kind ofly carry out the method that wear advertisements is promoted by network virtual fitting.
Different with existing network fitting game making graphic file, the dress ornament figure of fitting of the present invention is based on shooting dress ornament image in kind and scratches the graphic file that picture is made, described network virtual fitting is associated with true clothing products, and by the related advertising message that represents these products of dress ornament figure, the advertising of carrying out clothing products, do not promote content when making network fitting and do not comprise wear advertisements in the existing network fitting recreation yet.
Because the characteristics of Network Based and virtual property, network fitting can be different from the fitting of general real fitting room fully, network fitting carries out between virtual fitting, it is not limited to single kind or single brand, form it and be a kind of diversified polynary dress ornament fitting, its dress ornament kind is polynary, comprise interior coat, adorn up and down, footwear, accessories, bag etc., the producer of its dress ornament or businessman and brand are polynary, fitting person can be in the selection of carrying out diversified freedom and flexibility in the multiclass dress ornament of businessman of single or multiple producer and collocation fitting under the situation of not changing fitting room.Clothing products advertisement promotion method of the present invention, promptly realize by this virtual fitting mode, a kind of advertisement promotion method that is different from general wear advertisements fully of Cheng Qiwei, be any commercial audience can constantly be accepted variety classes and different manufacturers or businessman on manikin of a fitting room wear advertisements information, this advertising has the polynary opening and the polynary flexibility of advertising message and commercial audience.
" carrying out the method that wear advertisements is promoted by network virtual fitting " of the present invention, the website that it depended on (network virtual community) can be different latticed forms, as door, blog, recreation, forum, chat etc.
Implementation
1, suitable software and hardware technology and the equipment of utilization, (or local area network (LAN)) sets up network virtual community (website) in the Internet, accepts and handle Internet user's the operation requests and the visit of network fitting thereof.
2, signatory with dress ornament producer or businessman negotiation, determine and take the dress ornament image in kind of its some, and determine its relevant advertisements information content (title, brief introduction, trade mark, brand, communication modes, StoreFront or factory address etc.).
3, the corresponding web page program code of establishment, and make the various computer graphics that are used to fit, as human body, face, hair style, dress ornament, scene etc., provide the interactive visit page of the collocation of can fitting for the Internet user in network virtual community.The pages such as selection dress ornament wherein, fitting collocation, fitting displaying all comprise the advertisement graph text information of dress ornament producer or businessman, comprise title, brief introduction, dress ornament figure, trade mark, brand, communication modes, address, factory shop etc.
4, the Internet user enters network virtual community (website), network virtual fitting is carried out in operation by the interactive page, the Internet user constantly clicks producer or businessman's brand icon and opens producer or businessman's dress ornament shape library in the fitting process, and constantly browse trade mark brand, name identification, dress ornament figure and the relevant information of producer or businessman, constantly select dress ornament figure collocation fitting, thereby the generation demonstration effect makes the clothing products of producer or businessman obtain promotional.
Accompanying drawing is a block diagram of realizing advertisement promotion method of the present invention.
Claims (7)
1, a kind of method of carrying out the wear advertisements popularization by network virtual fitting, it is characterized in that this method comprises: set up a webserver, this server has suitable hardware resource and corresponding software responds browser client by computer network request of sending and command execution server capability, its server has the program and the document thereof of various execution computer graphic combinations, they can call and show the different-format file, response comes from web browser user's request, and from server memory searching database, thereby alternatively from server for the web browser user provides various feedback informations, make the web browser user by the online computer carry out network virtual fitting.
2, method according to claim 1, described network virtual fitting is by setting up network virtual community, utilize the graphics combine of computer and the interactivity function of network, make the web browser user can carry out the combination of manikin and dress ornament figures in Web Community, comprise freely arranging in pairs or groups of human body, face, hair style, dress ornament, scene figures, create virtual portrait fitting image.
3, method according to claim 1 and 2, the dress ornament figure that it is characterized in that described network virtual fitting, all scratch and look like and make based on the dress ornament image in kind of taking dress ornament manufacturer or selling businessman, described network virtual fitting is associated with true clothing products, realizes that carrying out wear advertisements by network virtual fitting promotes.
4,, it is characterized in that the dress ornament figure of described network virtual fitting, by producer or businessman's classification and setting brand icon separately according to claim 1 or 2 or 3 described methods.All dress ornament figures are managed by the webserver data storehouse with brand icon and relevant picture and text descriptive information thereof, be kept in the webserver with corresponding computer document form, and suitably setting is called for server program and web browser user by the click handling procedure of SCRIPT language compilation.When the web browser user after Web Community enters special browsing pages (as " brand square "), click the brand icon of producer or businessman, open the dress ornament graphic data base of corresponding producer or businessman, browse and select wherein dress ornament figure, thereby carry out network virtual fitting.
5, method according to claim 4 is characterized in that described network virtual fitting is a kind of polynary dress ornament fitting, and (1) dress ornament kind is polynary, comprises interior coat, dress, footwear, accessories, bag etc. up and down; (2) producer of dress ornament or businessman and brand are polynary.Therefore the Internet user can be in the selection of carrying out diversified freedom and flexibility in the multiclass dress ornament of businessman of single or multiple producer and collocation fitting.
6, according to claim 1 or 2 or 3 or 4 or 5 described methods, it is characterized in that when the web browser user after Web Community enters the special fitting page (as " fitting room "), the Internet user is in the network virtual fitting process, constantly click producer or businessman's brand icon and open producer or businessman's dress ornament graphic data base, and constantly browse trade mark brand, name identification, dress ornament figure and the relevant information of producer or businessman, constantly select dress ornament figure collocation fitting, thereby the generation demonstration effect makes the clothing products of producer or businessman obtain promotional.
7, method according to claim 1 and 2, it is characterized in that described method of carrying out the wear advertisements popularization by network virtual fitting, the website that it depended on (network virtual community) can be different latticed form, as door, blog, recreation, forum, chat etc.
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
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CN 200610081514 CN101079876A (en) | 2006-05-25 | 2006-05-25 | A method for promoting clothe advertisement via network virtual fitting |
Applications Claiming Priority (1)
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CN 200610081514 CN101079876A (en) | 2006-05-25 | 2006-05-25 | A method for promoting clothe advertisement via network virtual fitting |
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CN101079876A true CN101079876A (en) | 2007-11-28 |
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Cited By (9)
Publication number | Priority date | Publication date | Assignee | Title |
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CN102262788A (en) * | 2010-05-24 | 2011-11-30 | 上海一格信息科技有限公司 | Method and device for processing interactive makeup information data of personal three-dimensional (3D) image |
CN102842068A (en) * | 2011-06-20 | 2012-12-26 | 江瑞荞 | Dress management platform and method |
CN103597519A (en) * | 2011-02-17 | 2014-02-19 | 麦特尔有限公司 | Computer implemented methods and systems for generating virtual body models for garment fit visualization |
CN104637083A (en) * | 2015-01-29 | 2015-05-20 | 吴宇晖 | Virtual fitting system |
CN105700862A (en) * | 2014-11-28 | 2016-06-22 | 阿里巴巴集团控股有限公司 | Graphic image processing method and device |
CN105903192A (en) * | 2016-04-15 | 2016-08-31 | 东莞市鑫艺来塑胶制品有限公司 | Method for modifying game attributes |
CN106055599A (en) * | 2007-11-30 | 2016-10-26 | 耐克创新有限合伙公司 | Interactive avatar for social network services |
CN106251181A (en) * | 2016-08-12 | 2016-12-21 | 广西放心源传媒有限公司 | A kind of method by game promotion brand names |
CN107213642A (en) * | 2017-05-12 | 2017-09-29 | 北京小米移动软件有限公司 | Virtual portrait outward appearance change method and device |
-
2006
- 2006-05-25 CN CN 200610081514 patent/CN101079876A/en active Pending
Cited By (11)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN106055599A (en) * | 2007-11-30 | 2016-10-26 | 耐克创新有限合伙公司 | Interactive avatar for social network services |
CN106055599B (en) * | 2007-11-30 | 2019-12-03 | 耐克创新有限合伙公司 | Interactive avatar for social networking service |
CN102262788A (en) * | 2010-05-24 | 2011-11-30 | 上海一格信息科技有限公司 | Method and device for processing interactive makeup information data of personal three-dimensional (3D) image |
CN103597519A (en) * | 2011-02-17 | 2014-02-19 | 麦特尔有限公司 | Computer implemented methods and systems for generating virtual body models for garment fit visualization |
CN102842068A (en) * | 2011-06-20 | 2012-12-26 | 江瑞荞 | Dress management platform and method |
CN105700862A (en) * | 2014-11-28 | 2016-06-22 | 阿里巴巴集团控股有限公司 | Graphic image processing method and device |
CN105700862B (en) * | 2014-11-28 | 2019-09-20 | 阿里巴巴集团控股有限公司 | Graphics and Image Processing and equipment |
CN104637083A (en) * | 2015-01-29 | 2015-05-20 | 吴宇晖 | Virtual fitting system |
CN105903192A (en) * | 2016-04-15 | 2016-08-31 | 东莞市鑫艺来塑胶制品有限公司 | Method for modifying game attributes |
CN106251181A (en) * | 2016-08-12 | 2016-12-21 | 广西放心源传媒有限公司 | A kind of method by game promotion brand names |
CN107213642A (en) * | 2017-05-12 | 2017-09-29 | 北京小米移动软件有限公司 | Virtual portrait outward appearance change method and device |
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Open date: 20071128 |