CA2742766A1 - Moteur, systeme et procede pour une generation d'un contenu d'affinite a une marque - Google Patents
Moteur, systeme et procede pour une generation d'un contenu d'affinite a une marque Download PDFInfo
- Publication number
- CA2742766A1 CA2742766A1 CA2742766A CA2742766A CA2742766A1 CA 2742766 A1 CA2742766 A1 CA 2742766A1 CA 2742766 A CA2742766 A CA 2742766A CA 2742766 A CA2742766 A CA 2742766A CA 2742766 A1 CA2742766 A1 CA 2742766A1
- Authority
- CA
- Canada
- Prior art keywords
- engine
- advertising
- media assets
- brand
- advertising engine
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Granted
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
Landscapes
- Business, Economics & Management (AREA)
- Engineering & Computer Science (AREA)
- Accounting & Taxation (AREA)
- Development Economics (AREA)
- Strategic Management (AREA)
- Finance (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Economics (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
L'invention porte sur un moteur, un système et un procédé de publicité pour une formulation de publicité approuvée. Les moteur, système et procédé comprennent au moins une unité de stockage informatisée comprenant une pluralité d'actifs multimédias correspondant à chaque attestateur prospect pour la publicité approuvée, et une interface graphique utilisateur pour une présentation de la pluralité d'actifs multimédias ayant un format multicouche. L'interface graphique utilisateur peut comprendre une bibliothèque qui présente au moins une première couche comprenant les attestateurs disponibles parmi les attestateurs prospects, et au moins une seconde couche comprenant les actifs parmi les actifs multimédias correspondant à chacun des attestateurs prospects, et un moteur de recommandation qui présente au moins ceux des actifs multimédias qui correspondent à une pluralité d'attestateurs classés parmi les attestateurs prospects à partir de l'unité de stockage en réponse à une requête pour la publicité approuvée.
Applications Claiming Priority (5)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US11178708P | 2008-11-06 | 2008-11-06 | |
US61/111,787 | 2008-11-06 | ||
US12/533,499 | 2009-07-31 | ||
US12/533,499 US20100082598A1 (en) | 2008-02-07 | 2009-07-31 | Engine, system and method for generation of brand affinity content |
PCT/US2009/063595 WO2010054228A1 (fr) | 2008-11-06 | 2009-11-06 | Moteur, système et procédé pour une génération d'un contenu d'affinité à une marque |
Publications (2)
Publication Number | Publication Date |
---|---|
CA2742766A1 true CA2742766A1 (fr) | 2010-05-14 |
CA2742766C CA2742766C (fr) | 2017-08-22 |
Family
ID=42153267
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
CA2742766A Expired - Fee Related CA2742766C (fr) | 2008-11-06 | 2009-11-06 | Moteur, systeme et procede pour une generation d'un contenu d'affinite a une marque |
Country Status (3)
Country | Link |
---|---|
EP (1) | EP2350958A4 (fr) |
CA (1) | CA2742766C (fr) |
WO (1) | WO2010054228A1 (fr) |
Families Citing this family (1)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20130246151A1 (en) * | 2012-03-14 | 2013-09-19 | Sri Raghavan | Method And System To Enable Brands To Build Affinity Based Loyalty Networks |
Family Cites Families (5)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20040122735A1 (en) * | 2002-10-09 | 2004-06-24 | Bang Technologies, Llc | System, method and apparatus for an integrated marketing vehicle platform |
US20070005424A1 (en) * | 2005-07-01 | 2007-01-04 | Arauz Nicolas A | Computer implemented method for the purchase of an endorsed message transmission between associated individuals |
US20080140502A1 (en) * | 2006-12-07 | 2008-06-12 | Viewfour, Inc. | Method and system for creating advertisements on behalf of advertisers by consumer-creators |
US8180680B2 (en) * | 2007-04-16 | 2012-05-15 | Jeffrey Leventhal | Method and system for recommending a product over a computer network |
KR20080023241A (ko) * | 2008-02-22 | 2008-03-12 | 조재석 | 전문가에 의한 상품 추천 관리 시스템 |
-
2009
- 2009-11-06 CA CA2742766A patent/CA2742766C/fr not_active Expired - Fee Related
- 2009-11-06 EP EP09825500.3A patent/EP2350958A4/fr not_active Withdrawn
- 2009-11-06 WO PCT/US2009/063595 patent/WO2010054228A1/fr active Application Filing
Also Published As
Publication number | Publication date |
---|---|
EP2350958A4 (fr) | 2013-08-28 |
CA2742766C (fr) | 2017-08-22 |
EP2350958A1 (fr) | 2011-08-03 |
WO2010054228A1 (fr) | 2010-05-14 |
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Legal Events
Date | Code | Title | Description |
---|---|---|---|
EEER | Examination request |
Effective date: 20141105 |
|
MKLA | Lapsed |
Effective date: 20211108 |