CA2403249A1 - Methode du gradient pour reseaux neuronaux, et application dans le cadre d'un marketing cible - Google Patents

Methode du gradient pour reseaux neuronaux, et application dans le cadre d'un marketing cible Download PDF

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Publication number
CA2403249A1
CA2403249A1 CA002403249A CA2403249A CA2403249A1 CA 2403249 A1 CA2403249 A1 CA 2403249A1 CA 002403249 A CA002403249 A CA 002403249A CA 2403249 A CA2403249 A CA 2403249A CA 2403249 A1 CA2403249 A1 CA 2403249A1
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CA
Canada
Prior art keywords
application server
customer
multithreaded
central application
maximum likelihood
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Abandoned
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CA002403249A
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English (en)
Inventor
Yuri Galperin
Vladimir Fishman
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Marketswitch Corp
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Marketswitch Corp
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Application filed by Marketswitch Corp filed Critical Marketswitch Corp
Publication of CA2403249A1 publication Critical patent/CA2403249A1/fr
Abandoned legal-status Critical Current

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06NCOMPUTING ARRANGEMENTS BASED ON SPECIFIC COMPUTATIONAL MODELS
    • G06N3/00Computing arrangements based on biological models
    • G06N3/02Neural networks
    • G06N3/08Learning methods

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  • Engineering & Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • Business, Economics & Management (AREA)
  • Theoretical Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • General Physics & Mathematics (AREA)
  • Health & Medical Sciences (AREA)
  • Data Mining & Analysis (AREA)
  • General Business, Economics & Management (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Life Sciences & Earth Sciences (AREA)
  • Artificial Intelligence (AREA)
  • Biomedical Technology (AREA)
  • Biophysics (AREA)
  • Computational Linguistics (AREA)
  • Marketing (AREA)
  • Evolutionary Computation (AREA)
  • General Health & Medical Sciences (AREA)
  • Molecular Biology (AREA)
  • Computing Systems (AREA)
  • General Engineering & Computer Science (AREA)
  • Mathematical Physics (AREA)
  • Software Systems (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Complex Calculations (AREA)
  • Image Analysis (AREA)

Abstract

La présente invention concerne une application unique de la méthode statistique du maximum de vraisemblance aux techniques des réseaux neuronaux commerciaux. La présente invention utilise la nature spécifique du résultat de problèmes de marketing ciblé, et permet la production de résultats prévisionnels plus précis par une minimisation d'un gradient visant à produire des pondérations de modèles permettant d'obtenir le résultat assorti du maximum de vraisemblance. Ce procédé s'utilise, de préférence, pour les données bruitées et lorsque l'on cherche à déterminer la précision générale d'une distribution, ou la meilleure description générale de la réalité.
CA002403249A 1999-03-15 2000-03-15 Methode du gradient pour reseaux neuronaux, et application dans le cadre d'un marketing cible Abandoned CA2403249A1 (fr)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US12421799P 1999-03-15 1999-03-15
US60/124,217 1999-03-15
PCT/US2000/006735 WO2000055790A2 (fr) 1999-03-15 2000-03-15 Methode du gradient pour reseaux neuronaux, et application dans le cadre d'un marketing cible

Publications (1)

Publication Number Publication Date
CA2403249A1 true CA2403249A1 (fr) 2000-09-21

Family

ID=22413524

Family Applications (1)

Application Number Title Priority Date Filing Date
CA002403249A Abandoned CA2403249A1 (fr) 1999-03-15 2000-03-15 Methode du gradient pour reseaux neuronaux, et application dans le cadre d'un marketing cible

Country Status (3)

Country Link
AU (1) AU3884000A (fr)
CA (1) CA2403249A1 (fr)
WO (1) WO2000055790A2 (fr)

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US6993493B1 (en) 1999-08-06 2006-01-31 Marketswitch Corporation Method for optimizing net present value of a cross-selling marketing campaign
SE519507C2 (sv) * 2000-10-31 2003-03-04 Goesta Granlund Metod och apparat för träning av associativa nät för artificiellt seende
US8346593B2 (en) 2004-06-30 2013-01-01 Experian Marketing Solutions, Inc. System, method, and software for prediction of attitudinal and message responsiveness
US8732004B1 (en) 2004-09-22 2014-05-20 Experian Information Solutions, Inc. Automated analysis of data to generate prospect notifications based on trigger events
US7711636B2 (en) 2006-03-10 2010-05-04 Experian Information Solutions, Inc. Systems and methods for analyzing data
US8036979B1 (en) 2006-10-05 2011-10-11 Experian Information Solutions, Inc. System and method for generating a finance attribute from tradeline data
US8027871B2 (en) 2006-11-03 2011-09-27 Experian Marketing Solutions, Inc. Systems and methods for scoring sales leads
US8606666B1 (en) 2007-01-31 2013-12-10 Experian Information Solutions, Inc. System and method for providing an aggregation tool
US8606626B1 (en) 2007-01-31 2013-12-10 Experian Information Solutions, Inc. Systems and methods for providing a direct marketing campaign planning environment
US20080294540A1 (en) 2007-05-25 2008-11-27 Celka Christopher J System and method for automated detection of never-pay data sets
US7996521B2 (en) 2007-11-19 2011-08-09 Experian Marketing Solutions, Inc. Service for mapping IP addresses to user segments
US20100174638A1 (en) 2009-01-06 2010-07-08 ConsumerInfo.com Report existence monitoring
WO2010132492A2 (fr) 2009-05-11 2010-11-18 Experian Marketing Solutions, Inc. Systèmes et procédés permettant de fournir des données de profil utilisateur rendues anonymes
US9652802B1 (en) 2010-03-24 2017-05-16 Consumerinfo.Com, Inc. Indirect monitoring and reporting of a user's credit data
US9152727B1 (en) 2010-08-23 2015-10-06 Experian Marketing Solutions, Inc. Systems and methods for processing consumer information for targeted marketing applications
US8930262B1 (en) 2010-11-02 2015-01-06 Experian Technology Ltd. Systems and methods of assisted strategy design
WO2012112781A1 (fr) 2011-02-18 2012-08-23 Csidentity Corporation Système et procédés permettant d'identifier des informations d'identification personnelle compromises sur internet
US11030562B1 (en) 2011-10-31 2021-06-08 Consumerinfo.Com, Inc. Pre-data breach monitoring
US10255598B1 (en) 2012-12-06 2019-04-09 Consumerinfo.Com, Inc. Credit card account data extraction
US8812387B1 (en) 2013-03-14 2014-08-19 Csidentity Corporation System and method for identifying related credit inquiries
US10102536B1 (en) 2013-11-15 2018-10-16 Experian Information Solutions, Inc. Micro-geographic aggregation system
US10262362B1 (en) 2014-02-14 2019-04-16 Experian Information Solutions, Inc. Automatic generation of code for attributes
US9576030B1 (en) 2014-05-07 2017-02-21 Consumerinfo.Com, Inc. Keeping up with the joneses
US11257117B1 (en) 2014-06-25 2022-02-22 Experian Information Solutions, Inc. Mobile device sighting location analytics and profiling system
US10339527B1 (en) 2014-10-31 2019-07-02 Experian Information Solutions, Inc. System and architecture for electronic fraud detection
US10242019B1 (en) 2014-12-19 2019-03-26 Experian Information Solutions, Inc. User behavior segmentation using latent topic detection
US11151468B1 (en) 2015-07-02 2021-10-19 Experian Information Solutions, Inc. Behavior analysis using distributed representations of event data
US9767309B1 (en) 2015-11-23 2017-09-19 Experian Information Solutions, Inc. Access control system for implementing access restrictions of regulated database records while identifying and providing indicators of regulated database records matching validation criteria
US20180060954A1 (en) 2016-08-24 2018-03-01 Experian Information Solutions, Inc. Sensors and system for detection of device movement and authentication of device user based on messaging service data from service provider
US10699028B1 (en) 2017-09-28 2020-06-30 Csidentity Corporation Identity security architecture systems and methods
US10896472B1 (en) 2017-11-14 2021-01-19 Csidentity Corporation Security and identity verification system and architecture
US11682041B1 (en) 2020-01-13 2023-06-20 Experian Marketing Solutions, Llc Systems and methods of a tracking analytics platform
CN112070593B (zh) * 2020-09-29 2023-09-05 中国银行股份有限公司 数据处理方法、装置、设备以及存储介质

Family Cites Families (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JPH05346915A (ja) * 1992-01-30 1993-12-27 Ricoh Co Ltd 学習機械並びにニューラルネットワークおよびデータ分析装置並びにデータ分析方法
US5504675A (en) * 1994-12-22 1996-04-02 International Business Machines Corporation Method and apparatus for automatic selection and presentation of sales promotion programs
US5774868A (en) * 1994-12-23 1998-06-30 International Business And Machines Corporation Automatic sales promotion selection system and method

Also Published As

Publication number Publication date
WO2000055790A3 (fr) 2000-12-14
AU3884000A (en) 2000-10-04
WO2000055790B1 (fr) 2001-02-22
WO2000055790A2 (fr) 2000-09-21

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