BRPI0401757A - Sistema e método de medição de audiência televisiva - Google Patents

Sistema e método de medição de audiência televisiva

Info

Publication number
BRPI0401757A
BRPI0401757A BR0401757-9A BRPI0401757A BRPI0401757A BR PI0401757 A BRPI0401757 A BR PI0401757A BR PI0401757 A BRPI0401757 A BR PI0401757A BR PI0401757 A BRPI0401757 A BR PI0401757A
Authority
BR
Brazil
Prior art keywords
television
audience
time
tuning state
center
Prior art date
Application number
BR0401757-9A
Other languages
English (en)
Inventor
Luiz Antonio Silveira Da Motta
Original Assignee
Ibope Pesquisa De Midia Ltda
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Ibope Pesquisa De Midia Ltda filed Critical Ibope Pesquisa De Midia Ltda
Priority to BR0401757-9A priority Critical patent/BRPI0401757C1/pt
Priority to GB0624788A priority patent/GB2429818B/en
Priority to PCT/BR2005/000083 priority patent/WO2005112313A1/en
Publication of BRPI0401757A publication Critical patent/BRPI0401757A/pt
Publication of BRPI0401757C1 publication Critical patent/BRPI0401757C1/pt
Priority to US11/600,337 priority patent/US20070162923A1/en

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/35—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
    • H04H60/38—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space
    • H04H60/41—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space for identifying broadcast space, i.e. broadcast channels, broadcast stations or broadcast areas
    • H04H60/43—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space for identifying broadcast space, i.e. broadcast channels, broadcast stations or broadcast areas for identifying broadcast channels
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H2201/00—Aspects of broadcast communication
    • H04H2201/90—Aspects of broadcast communication characterised by the use of signatures
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/29—Arrangements for monitoring broadcast services or broadcast-related services
    • H04H60/32—Arrangements for monitoring conditions of receiving stations, e.g. malfunction or breakdown of receiving stations
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/35—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
    • H04H60/37—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying segments of broadcast information, e.g. scenes or extracting programme ID
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/56—Arrangements characterised by components specially adapted for monitoring, identification or recognition covered by groups H04H60/29-H04H60/54
    • H04H60/58—Arrangements characterised by components specially adapted for monitoring, identification or recognition covered by groups H04H60/29-H04H60/54 of audio
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/56—Arrangements characterised by components specially adapted for monitoring, identification or recognition covered by groups H04H60/29-H04H60/54
    • H04H60/59—Arrangements characterised by components specially adapted for monitoring, identification or recognition covered by groups H04H60/29-H04H60/54 of video
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/76—Arrangements characterised by transmission systems other than for broadcast, e.g. the Internet
    • H04H60/81—Arrangements characterised by transmission systems other than for broadcast, e.g. the Internet characterised by the transmission system itself
    • H04H60/90—Wireless transmission systems
    • H04H60/91—Mobile communication networks

Landscapes

  • Engineering & Computer Science (AREA)
  • Signal Processing (AREA)
  • Testing, Inspecting, Measuring Of Stereoscopic Televisions And Televisions (AREA)

Abstract

"SISTEMA E MéTODO DE MEDIçãO DE AUDIêNCIA TELEVISIVA". A presente invenção refere-se a um sistema e um método de medição de audiência televisiva em tempo real por análise do conteúdo transmitido pelas emissoras de televisão. O sistema ora proposto compreende um meio de detecção de mudança de estado de sintonia (2) de um televisor (1), um meio de geração de assinaturas (3) que gera assinaturas contendo informações sobre o conteúdo emitido pelo televisor obtidas a partir da detecção de mudança no estado de sintonia do televisor (1), um dispositivo de gerenciamento (30), um meio de envio de assinaturas (4) e uma central de audiência, sendo que o meio de envio de assinaturas (4) envia as assinaturas geradas pelo meio de geração de assinaturas (3) para a central de audiência toda vez que o dito meio de detecção (2) detecta uma mudança no estado de sintonia do televisor (1). Esse sistema é estruturalmente simples e permite a medição de audiência televisiva em tempo real de forma rápida e a um custo relativamente baixo. O método da invenção compreende as etapas de (a) detecção de mudança de estado de sintonia de um televisor, (b) geração de assinaturas contendo informações sobre o estado de sintonia do televisor obtidas a partir da detecção de mudança no estado de sintonia do televisor, (c) gerenciamento e envio das assinaturas para uma central de audiência, (d) comparação das informações contidas nas assinaturas enviadas para a central de audiência com as informações gravadas na central de audiência referentes às emissoras veiculadas e (e) identificação da emissora que estava sendo assistida no momento da geração das assinaturas. A repetição contínua das etapas (a) a (e) toda vez em que é detectada uma mudança no estado de sintonia do televisor (1), permite uma monitoração em tempo real das audiências medidas para cada uma das emissoras veiculadas à central de audiência.
BR0401757-9A 2004-05-14 2004-05-14 Sistema e método de medição de audiência BRPI0401757C1 (pt)

Priority Applications (4)

Application Number Priority Date Filing Date Title
BR0401757-9A BRPI0401757C1 (pt) 2004-05-14 2004-05-14 Sistema e método de medição de audiência
GB0624788A GB2429818B (en) 2004-05-14 2005-05-16 Real time television audience measurement system and method
PCT/BR2005/000083 WO2005112313A1 (en) 2004-05-14 2005-05-16 Real time television audience measurement system and method
US11/600,337 US20070162923A1 (en) 2004-05-14 2006-11-14 Television audience measurement system and method

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
BR0401757-9A BRPI0401757C1 (pt) 2004-05-14 2004-05-14 Sistema e método de medição de audiência

Publications (2)

Publication Number Publication Date
BRPI0401757A true BRPI0401757A (pt) 2006-01-03
BRPI0401757C1 BRPI0401757C1 (pt) 2006-01-17

Family

ID=36570913

Family Applications (1)

Application Number Title Priority Date Filing Date
BR0401757-9A BRPI0401757C1 (pt) 2004-05-14 2004-05-14 Sistema e método de medição de audiência

Country Status (4)

Country Link
US (1) US20070162923A1 (pt)
BR (1) BRPI0401757C1 (pt)
GB (1) GB2429818B (pt)
WO (1) WO2005112313A1 (pt)

Families Citing this family (10)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US10885543B1 (en) * 2006-12-29 2021-01-05 The Nielsen Company (Us), Llc Systems and methods to pre-scale media content to facilitate audience measurement
EP2214334A4 (en) * 2007-02-23 2011-03-02 Mediciones Electricas De Andalucia S L DEVICE FOR MEASURING CONSUMPTION HABITS BY THE ELECTRICAL DISTRIBUTION NETWORK AND ITS METHOD OF USE
ES2324443B1 (es) * 2007-02-23 2010-06-01 Mediciones Electricas De Andalucia, S.L. Dispositivo de medicion de patrones de consumo a traves de la red electrica.
FR2914133A1 (fr) * 2007-03-23 2008-09-26 Mediaslife Sarl Dispositif de collecte d'informations destinees a l'etude du comportement d'utilisateur d'equipements
US9094140B2 (en) * 2008-04-28 2015-07-28 Time Warner Cable Enterprises Llc Methods and apparatus for audience research in a content-based network
US9515754B2 (en) * 2008-08-12 2016-12-06 Iheartmedia Management Services, Inc. Measuring audience reaction
US9124769B2 (en) 2008-10-31 2015-09-01 The Nielsen Company (Us), Llc Methods and apparatus to verify presentation of media content
EP2222002A3 (en) * 2009-02-24 2011-09-14 Irdeto Access B.V. Viewer presence detection
WO2011004370A1 (en) * 2009-07-09 2011-01-13 Carfosget Holdings, Ltd. Method and apparatus for interactive audio
TWI569258B (zh) * 2012-01-02 2017-02-01 晨星半導體股份有限公司 電子裝置的聲控系統以及相關控制方法

Family Cites Families (14)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US4361851A (en) * 1980-01-04 1982-11-30 Asip William F System for remote monitoring and data transmission over non-dedicated telephone lines
US4566030A (en) * 1983-06-09 1986-01-21 Ctba Associates Television viewer data collection system
US4697209A (en) * 1984-04-26 1987-09-29 A. C. Nielsen Company Methods and apparatus for automatically identifying programs viewed or recorded
US4905080A (en) * 1986-08-01 1990-02-27 Video Research Ltd. Apparatus for collecting television channel data and market research data
FR2628588A1 (fr) * 1988-03-14 1989-09-15 Croquet Cie Procede et systeme d'acquisition et de transmission d'informations sur l'audience de programmes televises
US4930011A (en) * 1988-08-02 1990-05-29 A. C. Nielsen Company Method and apparatus for identifying individual members of a marketing and viewing audience
US5382970A (en) * 1991-07-19 1995-01-17 Kiefl; John B. Television viewer monitoring system including portable data meter for each viewer
US5438355A (en) * 1993-04-16 1995-08-01 Palmer; Shelton L. Interactive system for processing viewer responses to television programming
US5481294A (en) * 1993-10-27 1996-01-02 A. C. Nielsen Company Audience measurement system utilizing ancillary codes and passive signatures
US5594934A (en) * 1994-09-21 1997-01-14 A.C. Nielsen Company Real time correlation meter
US6112053A (en) * 1997-07-14 2000-08-29 General Electric Company Television viewership monitoring system employing audio channel and synchronization information
US6286140B1 (en) * 1997-11-20 2001-09-04 Thomas P. Ivanyi System and method for measuring and storing information pertaining to television viewer or user behavior
US6467089B1 (en) * 1997-12-23 2002-10-15 Nielsen Media Research, Inc. Audience measurement system incorporating a mobile handset
AU2001288670A1 (en) * 2000-08-31 2002-03-13 Myrio Corporation Real-time audience monitoring, content rating, and content enhancing

Also Published As

Publication number Publication date
US20070162923A1 (en) 2007-07-12
BRPI0401757C1 (pt) 2006-01-17
WO2005112313A1 (en) 2005-11-24
GB2429818B (en) 2008-03-05
GB0624788D0 (en) 2007-01-24
GB2429818A (en) 2007-03-07

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Legal Events

Date Code Title Description
B03A Publication of a patent application or of a certificate of addition of invention [chapter 3.1 patent gazette]
B03A Publication of a patent application or of a certificate of addition of invention [chapter 3.1 patent gazette]

Free format text: ADDITIONAL INVENTOR'S CERTIFICATE:

B15K Others concerning applications: alteration of classification

Ipc: H04H 60/33 (2008.01), H04N 5/14 (2006.01)

B07A Technical examination (opinion): publication of technical examination (opinion) [chapter 7.1 patent gazette]
B09B Patent application refused [chapter 9.2 patent gazette]
B09B Patent application refused [chapter 9.2 patent gazette]
B11Q Dismissal: the certificate of addition was not accessory to any patent, or a patent which was nominated accessory and no longer exists

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B11T Dismissal: dismissal of application maintained

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