AU2014237961A1 - Methods and systems for using consumer aliases and identifiers - Google Patents

Methods and systems for using consumer aliases and identifiers Download PDF

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Publication number
AU2014237961A1
AU2014237961A1 AU2014237961A AU2014237961A AU2014237961A1 AU 2014237961 A1 AU2014237961 A1 AU 2014237961A1 AU 2014237961 A AU2014237961 A AU 2014237961A AU 2014237961 A AU2014237961 A AU 2014237961A AU 2014237961 A1 AU2014237961 A1 AU 2014237961A1
Authority
AU
Australia
Prior art keywords
data
advertising
advertisement
real
alias
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Abandoned
Application number
AU2014237961A
Other languages
English (en)
Inventor
Sandro N. Catanzaro
Robert Foldes
Adam Markey
Willard Lennox Simmons
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Roku Dx Holdings Inc
Original Assignee
Dataxu Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US14/057,188 external-priority patent/US20140046777A1/en
Application filed by Dataxu Inc filed Critical Dataxu Inc
Publication of AU2014237961A1 publication Critical patent/AU2014237961A1/en
Priority to AU2021257902A priority Critical patent/AU2021257902A1/en
Abandoned legal-status Critical Current

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Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements

Landscapes

  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Stored Programmes (AREA)
  • Storage Device Security (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)
AU2014237961A 2013-03-15 2014-03-03 Methods and systems for using consumer aliases and identifiers Abandoned AU2014237961A1 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
AU2021257902A AU2021257902A1 (en) 2013-03-15 2021-10-25 Methods and systems for using consumer aliases and identifiers

Applications Claiming Priority (5)

Application Number Priority Date Filing Date Title
US201361792701P 2013-03-15 2013-03-15
US61/792,701 2013-03-15
US14/057,188 2013-10-18
US14/057,188 US20140046777A1 (en) 2009-08-14 2013-10-18 Methods and systems for using consumer aliases and identifiers
PCT/US2014/019854 WO2014149608A1 (en) 2013-03-15 2014-03-03 Methods and systems for using consumer aliases and identifiers

Related Child Applications (1)

Application Number Title Priority Date Filing Date
AU2021257902A Division AU2021257902A1 (en) 2013-03-15 2021-10-25 Methods and systems for using consumer aliases and identifiers

Publications (1)

Publication Number Publication Date
AU2014237961A1 true AU2014237961A1 (en) 2015-09-10

Family

ID=51580634

Family Applications (2)

Application Number Title Priority Date Filing Date
AU2014237961A Abandoned AU2014237961A1 (en) 2013-03-15 2014-03-03 Methods and systems for using consumer aliases and identifiers
AU2021257902A Abandoned AU2021257902A1 (en) 2013-03-15 2021-10-25 Methods and systems for using consumer aliases and identifiers

Family Applications After (1)

Application Number Title Priority Date Filing Date
AU2021257902A Abandoned AU2021257902A1 (en) 2013-03-15 2021-10-25 Methods and systems for using consumer aliases and identifiers

Country Status (5)

Country Link
JP (1) JP2016516239A (ja)
KR (1) KR20150140689A (ja)
AU (2) AU2014237961A1 (ja)
GB (1) GB2526717A (ja)
WO (1) WO2014149608A1 (ja)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US11494610B2 (en) * 2019-03-31 2022-11-08 Palo Alto Networks, Inc. Multi-model based target engagement sequence generator

Families Citing this family (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20190026778A1 (en) * 2015-12-31 2019-01-24 Acxiom Corporation Geographically Targeted Message Delivery Using Point-of-Sale Data
GB2551784A (en) * 2016-06-30 2018-01-03 Ack Ventures Holdings Uk Ltd System and method for digital advertising campaign optimization
CN111582940B (zh) * 2020-05-09 2023-10-10 北京深演智能科技股份有限公司 竞价标的识别方法及其装置、存储介质及处理器
CN111898887A (zh) * 2020-07-16 2020-11-06 北京网聘咨询有限公司 流量质量评价方法
US11310207B1 (en) * 2020-12-21 2022-04-19 Shopify Inc. Systems and methods for exchanging data between devices
KR102557919B1 (ko) * 2021-07-09 2023-07-21 주식회사 티지360테크놀로지스 다수의 디지털 ID를 하나의 통합 키로 구분하는 Unified ID 생성 방법 및 시스템
CN115830068B (zh) * 2022-11-29 2023-06-20 中国环境科学研究院 基于污染路径识别的污染溯源大数据模型

Family Cites Families (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8108245B1 (en) * 1999-09-17 2012-01-31 Cox Communications, Inc. Method and system for web user profiling and selective content delivery
US7551913B1 (en) * 2001-12-05 2009-06-23 At&T Mobility Ii Llc Methods and apparatus for anonymous user identification and content personalization in wireless communication
US7221935B2 (en) * 2002-02-28 2007-05-22 Telefonaktiebolaget Lm Ericsson (Publ) System, method and apparatus for federated single sign-on services
US8832316B2 (en) * 2004-09-28 2014-09-09 Presto Services Inc. Method and system for message delivery using a secure device and simple output without the use of a personal computer
US9392074B2 (en) * 2007-07-07 2016-07-12 Qualcomm Incorporated User profile generation architecture for mobile content-message targeting
US20090125377A1 (en) * 2007-11-14 2009-05-14 Microsoft Corporation Profiling system for online marketplace
US20090247193A1 (en) * 2008-03-26 2009-10-01 Umber Systems System and Method for Creating Anonymous User Profiles from a Mobile Data Network
US8060406B2 (en) * 2008-09-26 2011-11-15 Microsoft Corporation Predictive geo-temporal advertisement targeting
CN103270528B (zh) * 2010-09-30 2016-09-07 安努纳公司 使用匿名配置文件分配目标数据的系统、方法和计算机可读介质

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US11494610B2 (en) * 2019-03-31 2022-11-08 Palo Alto Networks, Inc. Multi-model based target engagement sequence generator
US12039428B2 (en) 2019-03-31 2024-07-16 Palo Alto Networks, Inc. Multi-model based target engagement sequence generator

Also Published As

Publication number Publication date
JP2016516239A (ja) 2016-06-02
AU2021257902A1 (en) 2021-11-11
KR20150140689A (ko) 2015-12-16
GB2526717A (en) 2015-12-02
GB201514595D0 (en) 2015-09-30
WO2014149608A1 (en) 2014-09-25

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Legal Events

Date Code Title Description
MK5 Application lapsed section 142(2)(e) - patent request and compl. specification not accepted