WO2020101040A1 - Information processing system, information processing method, and program - Google Patents

Information processing system, information processing method, and program Download PDF

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Publication number
WO2020101040A1
WO2020101040A1 PCT/JP2019/045150 JP2019045150W WO2020101040A1 WO 2020101040 A1 WO2020101040 A1 WO 2020101040A1 JP 2019045150 W JP2019045150 W JP 2019045150W WO 2020101040 A1 WO2020101040 A1 WO 2020101040A1
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WIPO (PCT)
Prior art keywords
information processing
user
coupon
information
unit
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PCT/JP2019/045150
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French (fr)
Japanese (ja)
Inventor
陽介 岩井
浩毅 井上
重喜 竹ヶ鼻
田中　努
Original Assignee
アララ株式会社
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Publication of WO2020101040A1 publication Critical patent/WO2020101040A1/en

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Definitions

  • the present invention relates to an information processing system, an information processing method, and a program.
  • information such as the type of coupon used by the user and the status of the coupon used by the user is transmitted from the information processing terminal installed in the store to the server device, and the server device transmits the information to the mobile terminal of the user.
  • an information processing system that transmits a coupon that meets the conditions of the user (for example, see Patent Document 1).
  • the conventional information processing system has not been a useful system for all of users, manufacturers that manufacture products, and stores that sell products. Therefore, the conventional information processing system has a problem in that it is difficult to increase the user's willingness to purchase and to promote the user's willingness to sell.
  • An object of the present invention made in view of such circumstances is to provide an information processing system, an information processing method, and a program capable of promoting the sales will of a maker or a store while increasing the purchase will of the user. It is in.
  • an information processing system sets a campaign, a first information processing device that issues a coupon that a user can use in a predetermined store, and acquires the coupon. Based on the privilege contents of the coupon, the user terminal that displays the QR code including the information of the second, the second information processing device that enters the campaign and reads the QR code, and give points to the user terminal. And a server device.
  • the first information processing device sets a campaign and issues a coupon that the user can use at a predetermined store, and a user terminal.
  • the program according to the present invention causes a computer to function as the above information processing system.
  • FIG. 1 is a diagram showing an example of the configuration of the information processing system according to the present embodiment.
  • the information processing system 100 includes a user terminal 10, an information processing device (first information processing device) 20 installed in a manufacturer that manufactures products, and an information processing installed in a store that sells products.
  • a device (second information processing device) 30, a server device (server device) 40 of a business operator, and the like are provided.
  • the user terminal 10, the first information processing device 20, the second information processing device 30, and the server device 40 are connected to each other via a network 50 in a wired or wireless communicable manner.
  • the network 50 is a communication network including, for example, the Internet, a LAN (Local Area Network), a telephone line, a mobile communication network, and the like.
  • the numbers of the user terminal 10, the first information processing device 20, the second information processing device 30, and the server device 40 are not particularly limited. Hereinafter, all the predetermined communication is performed via the server device 40.
  • FIG. 2 is a diagram showing an example of the configuration of the user terminal 10 according to the present embodiment.
  • the user terminal 10 is a terminal held by the user, and is a smart device such as a smartphone and a tablet PC (Personal Computer).
  • the user terminal 10 includes a control unit 11, a storage unit 12, a communication unit 13, a display unit 14, an operation unit 15, a sensor unit 16, and the like.
  • the control unit 11 controls the operation of each unit included in the user terminal 10.
  • the control unit 11 includes, for example, an arithmetic processing unit such as a CPU (Central Processing Unit) and a memory such as a ROM (Read Only Memory) and a RAM (Random Access Memory), and a predetermined program expanded in the memory, etc.
  • arithmetic processing unit such as a CPU (Central Processing Unit) and a memory such as a ROM (Read Only Memory) and a RAM (Random Access Memory)
  • ROM Read Only Memory
  • RAM Random Access Memory
  • the control unit 11 downloads and installs coupon acquisition application software for acquiring a coupon that can be used at a predetermined store (store where the user wants to purchase a product) from a website or the like via the network 50.
  • the control unit 11 activates the coupon acquisition application software, and acquires the coupon, which is registered in the server device 40 from the first information processing device 20 and can be used at a predetermined store, via the network 50.
  • the number of coupons acquired by the control unit 11 is not particularly limited, and may be a single number or a plurality.
  • the control unit 11 causes the display unit 14 to display a QR code including coupon information.
  • the coupon information is, for example, information including a coupon name, a coupon ID for identifying the coupon, a coupon issuing time, and the like.
  • the QR code is read by the second information processing device 30, the user can use the coupon at a predetermined store.
  • the control unit 11 acquires points based on the privilege contents of the coupon from the server device 40 via the network 50.
  • the privilege content of the coupon is the content of the privilege for the predetermined coupon set by the first information processing device 20 in advance. Specifically, for example, when a user purchases a tropical drink using a coupon, 100 points are awarded to the user. For example, when the user purchases an energy drink using a coupon, the user receives 100 points. It is the content of a privilege such as being awarded 150 points. That is, the user can accumulate points that can be used at a predetermined store by using the coupon at the predetermined store. In addition, the user can freely purchase the product at a predetermined store by using the accumulated points instead of cash. This makes it possible to increase the user's willingness to purchase. Further, it goes without saying that the user can not only use the accumulated points as they are, but also convert them into another electronic money and freely purchase the product.
  • the storage unit 12 is not particularly limited as long as it has a function of storing various kinds of information.
  • the communication unit 13 transmits / receives information to / from the first information processing device 20 via the network 50. For example, the communication unit 13 receives, from the first information processing device 20, information on coupons that the user can use at a predetermined store. The communication unit 13 also transmits and receives information to and from the second information processing device 30 via the network 50. For example, the communication unit 13 transmits the QR code information to the second information processing device 30. The communication unit 13 also transmits and receives information to and from the server device 40 via the network 50. For example, the communication unit 13 receives, from the server device 40, information on points based on the privilege content of the coupon. Note that the communication unit 13 transmits and receives information to and from each device is not limited to the network 50, and may be near field communication.
  • the display unit 14 may be any device as long as it can display images and characters, and may be, for example, a liquid crystal display, an organic EL display, an inorganic EL display, or the like.
  • the display unit 14 displays a predetermined screen based on the information input from the control unit 11.
  • the display unit 14 displays a coupon content display screen 141 as shown in FIG. 3A.
  • the coupon content display screen 141 includes a coupon content display unit 141a, a coupon use button 141b, a detail display button 141c, a favorite display unit 141d, and the like.
  • the coupon content display unit 141a is a portion that displays the content of the coupon, such as "200 points for purchasing two drinks”.
  • the coupon use button 141b is a button that the user taps when using the coupon at a predetermined store.
  • the detail display button 141c is a button that the user taps when he wants to know the details of the contents of the coupon.
  • the favorite display part 141d is a part for displaying the content of the coupon registered as a favorite by the user, such as "400 points for purchasing four drinks”.
  • the number of coupons displayed on the favorite display unit 141d may be singular or plural.
  • the display unit 14 displays a QR code display screen 142 as shown in FIG. 3B.
  • the QR code display screen 142 is displayed on the display unit 14 for a predetermined time (for example, 15 minutes).
  • the user causes the second information processing device 30 installed in a predetermined store to read the QR code.
  • the user may close the QR code display screen 142 or wait for a predetermined time to elapse.
  • the code displayed on the QR code display screen 142 is not limited to the QR code, and may be a one-dimensional barcode, a coupon number, or the like.
  • the operation unit 15 may be any device as long as the user can perform various operations, such as a touch panel and a software keyboard.
  • the operation unit 15 is operated based on the operation of the user, so that the user terminal 10 and the first information processing device 20, the user terminal 10 and the second information processing device 30, and the user Information can be transmitted and received between the terminal 10 and the server device 40.
  • the operation unit 15 is operated based on the operation of the user, so that the display unit 14 can display the predetermined screen as described above.
  • the sensor unit 16 includes one or more sensors.
  • the sensor include an image sensor, an acceleration sensor, a gyro sensor, a geomagnetic sensor, a GPS (Global Positioning System) sensor, a speaker, a microphone, a non-contact IC chip, Bluetooth, Wi-Fi, a face authentication sensor, and the like.
  • the image sensor allows the user terminal 10 to capture a still image or a moving image showing the situation around the terminal.
  • the GPS sensor allows the user terminal 10 to detect position information indicating the position of the terminal.
  • FIG. 4 is a diagram showing an example of the configuration of the first information processing apparatus 20 according to the present embodiment.
  • the first information processing device 20 is an information processing device installed in a maker, and transmits / receives information to / from the user terminal 10, the second information processing device 30, the server device 40, and the like via the network 50.
  • the first information processing apparatus 20 may be a general-purpose computer such as a workstation, a desktop PC, a notebook PC, or the like, or may be logically realized by cloud computing.
  • the first information processing device 20 includes a control unit 21, a storage unit 22, a communication unit 23, a display unit 24, an operation unit 25, and the like.
  • the control unit 21 includes a registration unit 211, a setting unit 212, a totaling unit 213, a generation unit 214, and the like.
  • the control unit 21 controls the operation of each unit included in the first information processing device 20.
  • the control unit 21 includes, for example, an arithmetic processing unit such as a CPU and memories such as a ROM and a RAM, and executes various processes by executing a predetermined program expanded in the memory.
  • the registration unit 211 registers, for example, manufacturer information regarding basic information, business type, etc., based on the user's input to the operation unit 25 (see FIG. 5).
  • the registration unit 211 registers, for example, the name of the manufacturer as the basic information.
  • the registration unit 211 registers, for example, large business type information such as cooking / restaurant business, service industry, etc., for example, small business type information such as coffee shop, French food, Chinese food, security, cleaning, beauty / barber, etc. ..
  • the registration unit 211 stores the registered information in the storage unit 22. Note that the registration unit 211 can also collectively register information on chain stores and the like.
  • the setting unit 212 sets a campaign (see FIG. 6).
  • the setting unit 212 sets the name of the campaign, such as "Campaign 1".
  • the setting unit 212 sets the implementation period of the campaign, for example, from “August 1, 2018 00:00 to August 21, 2018 00:00”.
  • the setting unit 212 sets, for example, a product targeted for the campaign, such as “tropical drink”.
  • the setting unit 212 sets the attributes of the target person who is the target of the campaign, such as “female in 20s” and “male in 40s”.
  • the setting unit 212 issues a coupon that can be used by a user at a predetermined store based on the information of the user stored in the storage unit 22 and is optimal for the user (see FIG. 10).
  • the user information includes, for example, the number of products purchased by the user, the price of the product purchased by the user, the total price of the products purchased by the user, the date and time when the user purchased the product, and the use by the user.
  • Information such as the contents of the coupon, the area in which the user used the coupon, the frequency with which the user used the coupon, the position at which the user currently exists, the attribute of the user, and the like.
  • the user can feel that the desired product can be obtained at a reasonable price when the coupon acquisition application software is opened. This can increase the user's willingness to purchase. Furthermore, the manufacturer can expect the user to use the coupon with high probability by issuing the coupon in consideration of the timing when the user uses the coupon. Thereby, the motivation of the manufacturer to sell can be promoted.
  • the totaling unit 213 totalizes various information based on the coupon information related to each campaign stored in the storage unit 22, and stores the totalized result in the storage unit 22.
  • the coupon information related to each campaign is transmitted from the second information processing device 30 to the first information processing device 20, for example, via the network 50.
  • the various information aggregated by the aggregation unit 213 is, for example, the degree of achievement of the campaign, the coupon issuance upper limit value, the coupon issuance count, the coupon use count, the date and time when the coupon was used by the user, and the user acquired.
  • the information includes the number of coupons, the number of coupons used by the user, the number of coupons used by the user for each area, and the like (see FIG. 7).
  • the generation unit 214 generates a report summarizing the totalization result (see FIG. 7).
  • the aggregated results include, for example, aggregated results regarding the degree of achievement of the campaign, aggregated results regarding the coupon issuance upper limit value, aggregated results regarding the number of issued coupons, aggregated results regarding the number of used coupons, and date and time when the coupon was used by the user.
  • the aggregation result the aggregation result regarding the number of coupons acquired by the user, the aggregation result regarding the number of coupons used by the user, the aggregation result regarding the number of coupons used by the user for each area, and the like.
  • the generation unit 214 stores the generated report in the storage unit 22.
  • the storage unit 22 is not particularly limited as long as it has a function of storing various types of information, and may be, for example, a DRAM, flash memory, HDD, or the like.
  • the storage unit 22 includes, for example, user information, maker information registered by the registration unit 211, campaign information and coupon information set by the setting unit 212, totaling results totaled by the totaling unit 213, and a generation unit.
  • the report generated by 214 is stored.
  • the storage unit 22 also stores programs and various information necessary for the control unit 21 to execute various processes.
  • the communication unit 23 transmits / receives information to / from the user terminal 10 via the network 50. For example, the communication unit 23 transmits, to the user terminal 10, information on coupons that the user can use at a predetermined store.
  • the communication unit 23 transmits and receives information to and from the second information processing device 30 via the network 50.
  • the communication unit 23 receives user information, coupon information related to each campaign, and the like from the second information processing device 30.
  • the communication unit 23 transmits / receives information to / from the server device 40 via the network 50. For example, the communication unit 23 transmits reward information based on the report to the server device 40.
  • the display unit 24 may be any device as long as it can display images and characters, and may be, for example, a liquid crystal display, an organic EL display, an inorganic EL display, or the like.
  • the display unit 24 displays a predetermined screen based on the information input from the control unit 21.
  • the display unit 24 displays a manufacturer information registration screen 241 as shown in FIG.
  • the maker information registration screen 241 includes a maker name input field 241a, a large industry selection button 241b, a small industry selection button 241c, and the like.
  • the maker's name input field 241a is an input field for the maker's employee to input the maker's name using the operation unit 25.
  • the large industry selection button 241b is a button for an employee of the manufacturer to select the large industry of the manufacturer using the operation unit 25.
  • the small industry selection button 241c is a button for an employee of the manufacturer to select a small industry of the manufacturer using the operation unit 25.
  • the display unit 24 displays a campaign setting screen 241 as shown in FIG.
  • the campaign setting screen 242 includes a campaign name input field 242a, a campaign implementation period input field 242b, a product image registration button 242c, a product description input field 242d, a product image upload button 242e, a cashback setting input field 242f, a quantity and ratio input field.
  • 242g an attribute setting button 242h of the target person who is the target of the campaign, an engagement level input field 242i, a store restriction input field 242j, and the like.
  • the campaign name input field 242a is an input field for the manufacturer's employee to input a campaign name using the operation unit 25.
  • the campaign implementation period input field 242b is an input field for an employee of the manufacturer to input the campaign implementation period using the operation unit 25.
  • the product image registration button 242c is a button for an employee of the manufacturer to register a product image using the operation unit 25.
  • the product description input field 242d is an input field for a manufacturer employee to input a product description using the operation unit 25.
  • the product image upload button 242e is a button for an employee of the maker to upload a product image using the operation unit 25.
  • the cashback setting input field 242f is an input field for the employee of the maker to set points to be cashed back to the user using the operation unit 25.
  • the quantity and ratio input field 242g is an input field for the manufacturer's employee to input the quantity of the product and the ratio of the preceding delivery and the normal delivery using the operation unit 25.
  • the attribute setting button 242h of the campaign target person is a button for the employee of the manufacturer to set the attribute of the target person of the campaign using the operation unit 25.
  • the engagement level input field 242i is an input field for the employee of the maker to input the engagement level of the target person who is the target of the campaign using the operation unit 25.
  • the engagement level is a predetermined parameter set for a maker or a product, for example, a parameter indicating a degree of attachment of a specific maker or a product by a user.
  • the store restriction input field 242j is an input field for the employee of the maker to input the restriction of the store targeted for the campaign by using the operation unit 25.
  • the display unit 24 displays a report display screen 243 as shown in FIG.
  • the campaign achievement level is, for example, “66%”
  • the coupon issue upper limit value is, for example, “5000”
  • the coupon issue number is, for example, “3299”
  • the coupon use number is For example, “2025”
  • the point back unit price for example, “100”
  • the commission rate for example, “20%”
  • the fixed amount for example, “243,036” are displayed.
  • the report display screen 243 displays the date and time when the coupon was used by the user, the number of coupons acquired by the user, the number of coupons used by the user, the cumulative acquisition rate, the cumulative digestibility, etc. To be done.
  • the number of coupons used by the user in each area is, for example, “147”, the number of coupons used is, for example, “113”, is used in each area.
  • the number of coupons for example, Tokyo “575”, Kanagawa “429”, Chiba “388”, Saitama “370”, Gunma “99”, Tochigi “59”, Ibaraki “39”, Nagano “31”, Fukushima “18”. , Shizuoka “7”, Yamanashi “6”, Niigata “4”, etc. are displayed.
  • the operation unit 25 may be any device as long as the user can perform various operations, for example, a touch panel, a software keyboard, a mouse, or the like.
  • the operation unit 25 is operated based on the operation of the employee of the manufacturer, so that the first information processing device 20 and the second information processing device 30 are connected between the user terminal 10 and the first information processing device 20. In the meantime, information can be transmitted and received between the first information processing device 20 and the server device 40. Further, the operation unit 25 is operated based on the operation of the employee of the manufacturer, so that the display unit 24 can display the predetermined screen as described above.
  • FIG. 8 is a diagram showing an example of the configuration of the second information processing device 30 according to the present embodiment.
  • the second information processing device 30 is an information processing device installed in a store, and transmits / receives information to / from the user terminal 10, the first information processing device 20, the server device 40, and the like via the network 50.
  • the second information processing device 30 may be a general-purpose computer such as a workstation, a desktop PC, a notebook PC, or the like, or may be logically realized by cloud computing.
  • the second information processing device 30 may be a smart device such as a smartphone or a tablet PC.
  • the second information processing device 30 includes a control unit 31, a storage unit 32, a communication unit 33, a display unit 34, an operation unit 35, and the like.
  • the control unit 31 includes a registration unit 311, an entry unit 312, a confirmation unit 313, a generation unit 314, a reception unit 315, and the like.
  • the control unit 31 controls the operation of each unit included in the second information processing device 30.
  • the control unit 31 includes, for example, an arithmetic processing device such as a CPU and memories such as a ROM and a RAM, and executes various processes by executing a predetermined program expanded in the memory.
  • the registration unit 311 registers, for example, basic store information, business type information, and the like on the basis of the user's input to the operation unit 35 (see FIG. 9).
  • the registration unit 311 registers, for example, the name of a store as the basic information.
  • the registration unit 311 registers, as the business type information, for example, large business type information such as cooking / restaurant business, service industry, etc., for example, small business type information such as coffee shop, French food, Chinese food, security, cleaning, beauty / barber, etc. ..
  • the registration unit 311 stores the registered information in the storage unit 32.
  • the entry unit 312 enters a campaign set by the first information processing device 20 (see FIG. 10).
  • the entry unit 312 enters the campaign 1 set by the first information processing device 20, for example.
  • Campaign 1 for example, has a campaign period of “August 1, 2018, 00:00 to August 21, 2018, 00:00”, and the campaign content is “100 points back campaign for purchasing tropical drinks (500 ml)” ],
  • the coupon redemption condition is "QR code reading", the coupon usage condition is "one time per person", and the campaign implementation area is "nationwide”.
  • the entry unit 312 enters the campaign 2 set by the first information processing device 20, for example.
  • the campaign implementation period is from “August 15, 2018 00:00 to August 31, 2018 00:00", and the campaign content is "150 points back for purchasing an energy drink (200 ml)"
  • the campaign is "Campaign”
  • coupon redemption condition is "QR code reading”
  • coupon usage condition is "one time per person”
  • campaign area is "Tokyo only”.
  • the entry unit 312 stores information on the entered campaign in the storage unit 32.
  • the confirmation unit 313 reads the QR code displayed on the display unit 14 of the user terminal 10 and confirms the coupon presented by the user. For example, when the entry unit 312 has already entered the campaign 1 and the QR code including the coupon information related to the campaign 1 is displayed on the display unit 14 of the user terminal 10, the confirmation unit 313 displays the campaign 1 in the campaign 1. Check related coupons. Specifically, the confirmation unit 313 indicates that the coupon redemption condition is “QR code reading”, the coupon usage condition is “one time per person”, and the target product of the coupon is “tropical drink (500 ml)”. , Etc.
  • the confirmation unit 313 displays the campaign 2 in the campaign 2.
  • Check related coupons Specifically, the confirmation unit 313 indicates that the coupon redemption condition is "QR code reading", the coupon usage condition is "one-time per person", and the target product of the coupon is "energy drink (200 ml)”. , Etc.
  • the confirmation unit 313 causes the storage unit 32 to store information on coupons related to each campaign.
  • the confirmation unit 313 can also confirm the user ID and the like at the same time when reading the QR code displayed on the display unit 14 of the user terminal 10.
  • the generation unit 314 generates a report that summarizes predetermined information (see FIG. 11).
  • the predetermined information is, for example, information including the number of users of coupons, point back rate of points cashed back to users, confirmed points, date and time when coupons were used by users, number of coupons used, etc. is there.
  • the generation unit 314 causes the storage unit 32 to store the report generated based on the predetermined information. Note that the information collected in the report is not limited to these pieces of information, and may include the above-mentioned user information and the like.
  • the receiving unit 315 receives a reward from the server device 40 via the network 50.
  • the reward is determined by the server device 40 based on the report generated by the generation unit 314.
  • the store can receive a reward from the business. As a result, it is possible to increase the positive involvement and behavior of the store that sells the product, so that the motivation of the store to sell can be promoted.
  • the storage unit 32 is not particularly limited as long as it has a function of storing various information, and examples thereof include a DRAM, a flash memory, an HDD, and the like.
  • the storage unit 32 is, for example, information on the store registered by the registration unit 311, information on the campaign entered by the entry unit 312, information on the coupon related to each campaign confirmed by the confirmation unit 313, and the generation unit 314. Memorize the written report, etc.
  • the storage unit 32 also stores programs and various information necessary for the control unit 31 to execute various processes.
  • the communication unit 33 transmits / receives information to / from the user terminal 10 via the network 50.
  • the communication unit 33 receives the QR code information from the user terminal 10.
  • the communication unit 33 transmits / receives information to / from the first information processing device 20 via the network 50.
  • the communication unit 33 transmits the entry information for each campaign and the coupon information related to each campaign to the first information processing device 20.
  • the communication unit 33 transmits / receives information to / from the server device 40 via the network 50.
  • the communication unit 33 transmits the report information to the server device 40.
  • the display unit 34 may be any device as long as it can display images and characters, and may be, for example, a liquid crystal display, an organic EL display, an inorganic EL display, or the like.
  • the display unit 34 displays a predetermined screen based on the information input from the control unit 31.
  • the display unit 34 displays a store information registration screen 341 as shown in FIG.
  • the store information registration screen 341 includes a store name input field 341a, a large industry selection button 341b, a small industry selection button 341c, and the like.
  • the store name input field 341a is an input field for a store clerk to input a store name using the operation unit 35.
  • the large industry selection button 341b is a button for a clerk to select a large industry of the store using the operation unit 35.
  • the small business type selection button 341c is a button for a clerk to select a small business type of a store using the operation unit 35.
  • the display unit 34 displays an entry acceptance screen 342 as shown in FIG.
  • the entry acceptance screen 342 includes a campaign content display section 342a, an entry button 342b, a campaign content display section 342c, an entry button 342d, and the like.
  • the campaign content display unit 342a and the campaign content display unit 342c are units that display detailed campaign contents such as the campaign implementation period, campaign contents, coupon redemption conditions, and coupon usage conditions.
  • the entry button 342b and the entry button 342d are buttons for a clerk to use the operation unit 35 to make an entry for each campaign.
  • the campaign implementation period is from “August 1, 2018 to August 21, 2018”
  • the campaign content is “100 points for purchasing a tropical drink (500 ml)”.
  • “Back campaign” coupon redemption condition
  • “QR code read” coupon usage condition "one time per person”
  • campaign area "nationwide”, etc. are displayed.
  • the campaign implementation period of the campaign 2 is "From August 15, 2018 to August 31, 2018”
  • the content of the campaign is "Energy drink (200 ml) is 150 "Point back campaign”
  • coupon redemption condition QR code read
  • coupon usage condition one time per person
  • campaign area “Tokyo only”, etc. are displayed.
  • the display unit 34 displays a report display screen 343 as shown in FIG.
  • the number of coupon users is, for example, “66”
  • the point back rate of points cashed back to the user is, for example, “10”
  • the confirmed points are, for example, “660”. Is displayed.
  • the report display screen 343 displays the date and time when the coupon was used by the user, the number of coupons used, and the like.
  • the operation unit 35 may be any device as long as various operations can be performed by a store clerk, and is, for example, a touch panel, a software keyboard, a mouse or the like.
  • the operation unit 35 is operated based on the operation by the store clerk, so that the second information processing device 30 and the user terminal 10, the second information processing device 30 and the first information processing device 20, and the first information processing device 20 are operated. 2 Information can be transmitted and received between the information processing device 30 and the server device 40. Further, the operation unit 35 is operated based on the operation of the store clerk, so that the display unit 34 can display the predetermined screen as described above. Further, the operation unit 35 is operated based on the operation of the store clerk, so that the store can enter a variety of campaigns.
  • FIG. 12 is a diagram showing an example of the configuration of the server device 40 according to the present embodiment.
  • the server device 40 is a server device that performs various controls related to points and rewards, and transmits / receives information to / from the user terminal 10, the first information processing device 20, the second information processing device 30, and the like via the network 50. To do.
  • the server device 40 includes a control unit 41, a storage unit 42, a communication unit 43, and the like.
  • the control unit 41 further includes a reward giving unit 411, a totaling unit 412, a point giving unit 413, a receiving unit 414, and the like.
  • the control unit 41 controls the operation of each unit included in the server device 40.
  • the control unit 41 includes, for example, an arithmetic processing device such as a CPU and memories such as a ROM and a RAM, and executes various processes by executing a predetermined program expanded in the memory.
  • the reward giving unit 411 gives a reward to the second information processing apparatus 30 via the network 50.
  • the reward giving unit 411 determines the reward in real time, for example, based on the content of the report acquired from the second information processing device 30.
  • the contents of the report acquired from the second information processing device 30 include, for example, the number of users of the coupon, the point back rate of points cashed back to the user, confirmed points, the date and time when the coupon was used by the user, the coupon. Including the number of uses, etc. Businesses give incentives to stores that have received cooperation for participating in the campaign, so that manufacturers can easily obtain cooperation for participating in the campaign from many stores. .. As a result, both the manufacturer and the store can be encouraged to sell.
  • the totaling unit 412 totals points to be given to the user terminal 10.
  • the tallying unit 412 determines points in real time based on the content of the report received from the first information processing device 20.
  • the content of the report acquired from the first information processing device 20 is, for example, the degree of achievement of the campaign, the coupon issue upper limit value, the coupon issue number, the coupon use number, the point back unit price, the commission rate, the fixed amount, the user.
  • the point giving unit 413 gives points to the user terminal 10 via the network 50, based on the privilege contents of the coupon. Further, the point giving unit 413 manages the points given to the user terminal 10. For example, the point granting unit 413 manages the expiration date of the points, and invalidates the remaining points not used by the user even after a predetermined period has elapsed.
  • the receiving unit 414 receives a reward from the first information processing device 20 via the network 50.
  • the reward is, for example, the degree of achievement of the campaign, the upper limit of coupon issuance, the number of coupons issued, the number of coupons used, the date and time when the coupon was used by the user, the number of coupons acquired by the user, and the amount used by the user. It is determined by the first information processing device 20 based on the number of coupons, the number of coupons used by the user for each area, and the like.
  • the business can return the received reward to the user in the form of points and to the store in the form of reward.
  • the server device 40 aggregates all of the coupon use of the user at the store, the coupon acquisition of the user, and the like in real time, and transmits them to the first information processing device 20 and the second information processing device 30 in real time. be able to.
  • the storage unit 42 is not particularly limited as long as it has a function of storing various types of information, and may be, for example, a DRAM, a flash memory, an HDD, or the like.
  • the storage unit 42 stores programs and various information necessary for the control unit 41 to execute various processes.
  • the communication unit 43 transmits / receives information to / from the user terminal 10 via the network 50. For example, the communication unit 43 transmits, to the user terminal 10, point information based on the privilege content of the coupon. The communication unit 43 transmits / receives information to / from the first information processing device 20 via the network 50. For example, the communication unit 43 receives the reward information from the first information processing device 20. The communication unit 43 transmits / receives information to / from the second information processing device 30 via the network 50. For example, the communication unit 43 receives report information from the second information processing device 30. For example, the communication unit 43 transmits reward information based on the report to the second information processing device 30.
  • the more frequently the user uses the coupon the more the user's favorite product or the related product is delivered to the user's hand. This can increase the user's willingness to purchase.
  • the user can easily feel a good impression on a specific maker, so that the brand image of the maker is improved, and the maker can increase the manufacturing and sales of products. it can. Thereby, the motivation of the manufacturer to sell can be promoted.
  • a store can freely select a campaign to be entered and can receive a reward, so that active involvement and action of the store that sells the product are increased. be able to. As a result, the motivation of the store to sell can be promoted.
  • the information processing system 100 it is possible to realize the information processing system 100 capable of promoting the motivation of the manufacturer or the store to sell while increasing the motivation of the user to purchase.
  • the first information processing device 20 registers, for example, manufacturer information regarding basic information, business type, and the like.
  • the first information processing device 20 registers, for example, the name of the manufacturer as the basic information.
  • the registration unit 211 registers, for example, large business type information such as cooking / restaurant business, service industry, etc., for example, small business type information such as coffee shop, French food, Chinese food, security, cleaning, beauty / barber, etc. ..
  • step S2 the first information processing device 20 sets a campaign.
  • the setting unit 212 sets, for example, the name of the campaign, the campaign implementation period, information on the product targeted for the campaign, the attribute of the target person targeted for the campaign, and the like.
  • the first information processing device 20 issues a coupon that the user can use at a predetermined store and is optimal for the user.
  • the first information processing device 20 for example, the number of products purchased by the user, the price of the product purchased by the user, the total price of the products purchased by the user, the date and time when the user purchased the product, the user A coupon is issued based on information such as the content of the coupon used, the area in which the user used the coupon, the frequency with which the user used the coupon, the position at which the user currently exists, and the attributes of the user.
  • the second information processing device 30 registers, for example, store information regarding basic information, business type, and the like.
  • the second information processing device 30 registers, for example, the name of the manufacturer as the basic information.
  • the registration unit 311 registers, as the business type information, for example, large business type information such as cooking / restaurant business, service industry, etc., for example, small business type information such as coffee shop, French food, Chinese food, security, cleaning, beauty / barber, etc. ..
  • step S5 the second information processing device 30 enters a predetermined campaign.
  • the campaign implementation period is from “August 1, 2018, 00:00 to August 21, 2018, 00:00”, and the campaign content is “Tropical drink (500 ml) purchase. Enter Campaign 1 with 100 points back campaign, coupon redemption condition "QR code reading", coupon usage condition "one time per person", and campaign area "nationwide”.
  • the campaign implementation period is from “March 15, 2018 00:00 to August 31, 2018 00:00”, and the campaign content is “energy drink (200 ml) purchase” 150 points back campaign ", coupon redemption condition” QR code reading ", coupon usage condition” one time per person ", campaign area is limited to Tokyo.
  • step S6 the user terminal 10 installs coupon acquisition application software for acquiring a coupon that can be used at a predetermined store from a website or the like via the network 50.
  • step S7 the user terminal 10 activates the coupon acquisition application software and acquires a coupon that can be used at a predetermined store from the first information processing device 20 via the network 50.
  • step S8 the user terminal 10 displays the QR code display screen 142 (see FIG. 3B).
  • the user terminal 10 displays the QR code for a predetermined time (for example, 15 minutes).
  • the display screen 142 is displayed.
  • step S9 the second information processing device 30 reads the QR code displayed on the user terminal 10 and confirms the coupon presented by the user.
  • the first information processing apparatus 20 totals various information based on coupon information related to each campaign (for example, campaign 1, campaign 2, etc.).
  • the various information includes, for example, the degree of achievement of the campaign, the coupon upper limit value, the number of coupons issued, the number of coupons used, the date and time when the coupon was used by the user, the number of coupons acquired by the user, and the user.
  • the information includes the number of coupons used by the user, the number of coupons used by the user for each area, and the like.
  • the first information processing device 20 generates a report summarizing the counting results.
  • the aggregated results include, for example, aggregated results regarding the degree of achievement of the campaign, aggregated results regarding the coupon issuance upper limit value, aggregated results regarding the number of issued coupons, aggregated results regarding the number of used coupons, and date and time when the coupon was used by the user.
  • the aggregation result the aggregation result regarding the number of coupons acquired by the user, the aggregation result regarding the number of coupons used by the user, the aggregation result regarding the number of coupons used by the user for each area, and the like.
  • step S12 the first information processing device 20 gives a reward to the server device 40 via the network 50.
  • step S13 the server device 40 receives the reward from the first information processing device 20 via the network 50.
  • the manufacturer gives a reward to the business
  • the business can return the received reward to the user in the form of points and to the store in the form of reward.
  • step S14 the server device 40 gives points based on the privilege contents of the coupon to the user terminal 10 via the network 50.
  • the user terminal 10 acquires points from the server device 40 via the network 50.
  • the user can freely purchase the product at a predetermined store by using the accumulated points instead of cash, which can increase the purchase will of the user.
  • the user can obtain points from the server device 40, convert the points into favorite electronic money, and freely purchase products at a store where the electronic money can be used.
  • step S16 the server device 40 generates a report that summarizes information such as the number of coupon users, the point back rate of coupons, confirmed points, the date and time when the coupon was used, and the number of coupons used.
  • the server device 40 transmits the information to the second information processing device 30 via the network 50.
  • the server device 40 gives a reward to the second information processing device 30 via the network 50, and the information processing device 30 receives the reward.
  • Businesses give incentives to stores by giving rewards to stores for which participation in the campaign has been obtained, and manufacturers can obtain cooperation from participating in the campaign from more stores. It will be easier.
  • the information processing method it is possible to increase the user's willingness to purchase, and at the same time, to promote the manufacturer's or store's willingness to sell.
  • the reward is not particularly limited as long as it exerts a value on the network or in the real world.
  • Examples of the value on the network include electronic money and virtual currency.
  • the information processing system 100 uses, for example, block chain technology to store a history of transactions between different users such as a user, a manufacturer who manufactures a product, and a store which sells a product. It may be stored in and managed by.
  • the database may be stored in each storage unit included in the server device and the plurality of information processing devices included in the information processing system 100, and information may be shared among different users.
  • the second information processing device 30 can read the QR code displayed on the user terminal 10, but also the first information processing device 20 can read the QR code presented from the store. is there.
  • the subject that generates various reports based on predetermined information may be replaced as appropriate.
  • each of the above-mentioned means or steps can be rearranged so as not to logically contradict.
  • each of the first information processing device, the second information processing device, and the server device according to the above-described embodiments may be divided into two or more devices.
  • any device having an information processing function such as a general-purpose computer can be adopted.
  • a program describing the processing content for realizing each function of the user terminal 10, the first information processing device, the second information processing device, and the server device according to the embodiment is stored in the memory of the device, and the program of the device is stored. It may be executed by the processor. Therefore, the embodiment of the present disclosure can be realized as a program.
  • the program describing the processing contents can be recorded in a computer-readable recording medium.
  • the computer-readable recording medium may be, for example, a magnetic recording device, an optical disc, a magneto-optical recording medium, a semiconductor memory, or the like.
  • the distribution of this program is performed by selling, transferring, or lending a portable recording medium such as a DVD or a CD-ROM in which the program is recorded.
  • the program may be stored in a storage device of the server computer and transferred from the server computer to another computer via a network to distribute the program.
  • a computer that executes such a program temporarily stores, for example, the program recorded on a portable recording medium or the program transferred from the server computer in its own storage unit. Then, at the time of executing the process, this computer reads the program stored in its storage unit and executes the process according to the read program. Further, as another embodiment of this program, the computer may directly read the program from the portable recording medium and execute processing according to the program. Further, each time the program is transferred from the server computer to this computer, the processing according to the received program may be sequentially executed.
  • ASP Application Service Provider
  • the program includes information that is used for processing by an electronic computer and that conforms to the program (such as data that is not a direct command to a computer but has the property of defining processing of a computer).
  • each device is configured by executing a predetermined program on a computer, at least a part of these processing contents may be realized by hardware.

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Abstract

An information processing system (100) equipped with: a first information processing device (20) setting a campaign and issuing a coupon that can be used by a user at a prescribed store; a user terminal (10) for acquiring the coupon and displaying a QR code that includes information about the coupon; a second information processing device (30) for entering the campaign and reading the QR code; and a server device (40) for awarding points to the user terminal on the basis of the details of the benefit of the coupon.

Description

情報処理システム、情報処理方法、及びプログラムInformation processing system, information processing method, and program
　本発明は、情報処理システム、情報処理方法、及びプログラムに関する。 The present invention relates to an information processing system, an information processing method, and a program.
　従来、店舗に設置される情報処理端末からサーバ装置へと、利用者が使用したクーポンの種類、利用者がクーポンを使用した状況、などの情報を送信し、サーバ装置から利用者の携帯端末へと利用者の条件に合ったクーポンを送信する情報処理システムが知られている（例えば、特許文献１参照）。 Conventionally, information such as the type of coupon used by the user and the status of the coupon used by the user is transmitted from the information processing terminal installed in the store to the server device, and the server device transmits the information to the mobile terminal of the user. There is known an information processing system that transmits a coupon that meets the conditions of the user (for example, see Patent Document 1).
特開２０１４－２６８２号公報JP, 2014-2682, A
　しかしながら、従来の情報処理システムは、利用者、商品を製造するメーカー、商品を販売する店舗、の全てにとって、有益なシステムとはなっていなかった。このため、従来の情報処理システムでは、利用者の購買意欲を増大させつつ、メーカーや店舗の販売意欲を促進させることが困難であるという問題があった。 However, the conventional information processing system has not been a useful system for all of users, manufacturers that manufacture products, and stores that sell products. Therefore, the conventional information processing system has a problem in that it is difficult to increase the user's willingness to purchase and to promote the user's willingness to sell.
　かかる事情に鑑みてなされた本発明の目的は、利用者の購買意欲を増大させつつ、メーカーや店舗の販売意欲を促進させることが可能な情報処理システム、情報処理方法、及びプログラムを提供することにある。 An object of the present invention made in view of such circumstances is to provide an information processing system, an information processing method, and a program capable of promoting the sales will of a maker or a store while increasing the purchase will of the user. It is in.
　上記課題を解決するため、本発明に係る情報処理システムは、キャンペーンを設定し、利用者が所定の店舗で使用可能なクーポンを発行する第１情報処理装置と、前記クーポンを取得し、前記クーポンの情報を含むＱＲコードを表示する利用者端末と、前記キャンペーンにエントリーし、前記ＱＲコードを読み取る第２情報処理装置と、前記クーポンの特典内容に基づいて、前記利用者端末にポイントを付与するサーバ装置と、を備えることを特徴とする。 In order to solve the above problems, an information processing system according to the present invention sets a campaign, a first information processing device that issues a coupon that a user can use in a predetermined store, and acquires the coupon. Based on the privilege contents of the coupon, the user terminal that displays the QR code including the information of the second, the second information processing device that enters the campaign and reads the QR code, and give points to the user terminal. And a server device.
　また、上記課題を解決するため、本発明に係る情報処理方法は、第１情報処理装置が、キャンペーンを設定し、利用者が所定の店舗で使用可能なクーポンを発行するステップと、利用者端末が、前記クーポンを取得し、前記クーポンの情報を含むＱＲコードを表示するステップと、第２情報処理装置が、前記キャンペーンにエントリーし、前記ＱＲコードを読み取るステップと、サーバ装置が、前記クーポンの特典内容に基づいて、前記利用者端末にポイントを付与するステップと、を含むことを特徴とする。 In order to solve the above-mentioned problem, in the information processing method according to the present invention, the first information processing device sets a campaign and issues a coupon that the user can use at a predetermined store, and a user terminal. A step of acquiring the coupon and displaying a QR code including the coupon information; a step of the second information processing device entering the campaign and reading the QR code; and a server device of the coupon. Giving points to the user terminal based on privilege contents.
　また、上記課題を解決するため、本発明に係るプログラムは、コンピュータを、上記情報処理システムとして機能させることを特徴とする。 In order to solve the above problems, the program according to the present invention causes a computer to function as the above information processing system.
　本発明によれば、利用者の購買意欲を増大させつつ、メーカーや店舗の販売意欲を促進させることが可能となる。 According to the present invention, it becomes possible to increase the user's willingness to purchase and to promote the manufacturer's or store's willingness to sell.
本発明の一実施形態に係る情報処理システムの概略構成の一例を示す図である。It is a figure which shows an example of schematic structure of the information processing system which concerns on one Embodiment of this invention. 本発明の一実施形態に係る利用者端末の構成の一例を示すブロック図である。It is a block diagram showing an example of composition of a user terminal concerning one embodiment of the present invention. 本発明の一実施形態に係る利用者端末の表示部に表示される画面の一例を示す図である。It is a figure which shows an example of the screen displayed on the display part of the user terminal which concerns on one Embodiment of this invention. 本発明の一実施形態に係る利用者端末の表示部に表示される画面の一例を示す図である。It is a figure which shows an example of the screen displayed on the display part of the user terminal which concerns on one Embodiment of this invention. 本発明の一実施形態に係る第１情報処理装置の構成の一例を示すブロック図である。It is a block diagram which shows an example of a structure of the 1st information processing apparatus which concerns on one Embodiment of this invention. 本発明の一実施形態に係る第１情報処理装置の表示部に表示される画面の一例を示す図である。It is a figure which shows an example of the screen displayed on the display part of the 1st information processing apparatus which concerns on one Embodiment of this invention. 本発明の一実施形態に係る第１情報処理装置の表示部に表示される画面の一例を示す図である。It is a figure which shows an example of the screen displayed on the display part of the 1st information processing apparatus which concerns on one Embodiment of this invention. 本発明の一実施形態に係る第１情報処理装置の表示部に表示される画面の一例を示す図である。It is a figure which shows an example of the screen displayed on the display part of the 1st information processing apparatus which concerns on one Embodiment of this invention. 本発明の一実施形態に係る第２情報処理装置の構成の一例を示すブロック図である。It is a block diagram which shows an example of a structure of the 2nd information processing apparatus which concerns on one Embodiment of this invention. 本発明の一実施形態に係る第２情報処理装置の表示部に表示される画面の一例を示す図である。It is a figure which shows an example of the screen displayed on the display part of the 2nd information processing apparatus which concerns on one Embodiment of this invention. 本発明の一実施形態に係る第２情報処理装置の表示部に表示される画面の一例を示す図である。It is a figure which shows an example of the screen displayed on the display part of the 2nd information processing apparatus which concerns on one Embodiment of this invention. 本発明の一実施形態に係る第２情報処理装置の表示部に表示される画面の一例を示す図である。It is a figure which shows an example of the screen displayed on the display part of the 2nd information processing apparatus which concerns on one Embodiment of this invention. 本発明の一実施形態に係るサーバ装置の構成の一例を示すブロック図である。It is a block diagram which shows an example of a structure of the server apparatus which concerns on one Embodiment of this invention. 本発明の一実施形態に係る情報処理方法の一例を示すフローチャートである。It is a flow chart which shows an example of the information processing method concerning one embodiment of the present invention.
　以下、本発明の実施形態について、図面を参照して説明する。 Embodiments of the present invention will be described below with reference to the drawings.
＜情報処理システムの構成＞
　図１を参照して、本実施形態に係る情報処理システムの構成について説明する。図１は、本実施形態に係る情報処理システムの構成の一例を示す図である。 <Structure of information processing system>
The configuration of the information processing system according to the present embodiment will be described with reference to FIG. FIG. 1 is a diagram showing an example of the configuration of the information processing system according to the present embodiment.
　図１に示すように、情報処理システム１００は、利用者端末１０、商品を製造するメーカーに設置される情報処理装置（第１情報処理装置）２０、商品を販売する店舗に設置される情報処理装置（第２情報処理装置）３０、及び事業者のサーバ装置（サーバ装置）４０、などを備える。利用者端末１０、第１情報処理装置２０、第２情報処理装置３０、サーバ装置４０は、それぞれ、ネットワーク５０を介して、有線または無線により通信可能に接続される。ネットワーク５０は、例えば、インターネット、ＬＡＮ（Local Area Network）、電話回線、移動体通信網、などを含む通信ネットワークである。なお、情報処理システム１００において、利用者端末１０、第１情報処理装置２０、第２情報処理装置３０、及びサーバ装置４０の個数は、特に限定されるものではない。以下、所定の通信は、全てサーバ装置４０を経由して行われる。 As shown in FIG. 1, the information processing system 100 includes a user terminal 10, an information processing device (first information processing device) 20 installed in a manufacturer that manufactures products, and an information processing installed in a store that sells products. A device (second information processing device) 30, a server device (server device) 40 of a business operator, and the like are provided. The user terminal 10, the first information processing device 20, the second information processing device 30, and the server device 40 are connected to each other via a network 50 in a wired or wireless communicable manner. The network 50 is a communication network including, for example, the Internet, a LAN (Local Area Network), a telephone line, a mobile communication network, and the like. In the information processing system 100, the numbers of the user terminal 10, the first information processing device 20, the second information processing device 30, and the server device 40 are not particularly limited. Hereinafter, all the predetermined communication is performed via the server device 40.
＜利用者端末１０の構成＞
　図２を参照して、本実施形態に係る利用者端末１０の構成について説明する。図２は、本実施形態に係る利用者端末１０の構成の一例を示す図である。 <Structure of user terminal 10>
The configuration of the user terminal 10 according to the present embodiment will be described with reference to FIG. FIG. 2 is a diagram showing an example of the configuration of the user terminal 10 according to the present embodiment.
　利用者端末１０は、利用者が保持する端末であり、例えば、スマートフォン、及びタブレットＰＣ（Personal Computer）、などのスマートデバイスである。利用者端末１０は、制御部１１、記憶部１２、通信部１３、表示部１４、操作部１５、及びセンサ部１６、などを備える。 The user terminal 10 is a terminal held by the user, and is a smart device such as a smartphone and a tablet PC (Personal Computer). The user terminal 10 includes a control unit 11, a storage unit 12, a communication unit 13, a display unit 14, an operation unit 15, a sensor unit 16, and the like.
　制御部１１は、利用者端末１０が備える各部の動作を制御する。制御部１１は、例えば、ＣＰＵ（Central Processing Unit）などの演算処理装置と、ＲＯＭ（Read Only Memory）、及びＲＡＭ（Random Access Memory）などのメモリとを備え、メモリに展開された所定のプログラムなどを実行することによって各種の処理を実施する。 The control unit 11 controls the operation of each unit included in the user terminal 10. The control unit 11 includes, for example, an arithmetic processing unit such as a CPU (Central Processing Unit) and a memory such as a ROM (Read Only Memory) and a RAM (Random Access Memory), and a predetermined program expanded in the memory, etc. Various processes are implemented by executing.
　制御部１１は、ネットワーク５０を介して、ウェブサイトなどから所定の店舗（利用者が商品を購入したい店舗）で使用可能なクーポンを取得するためのクーポン取得アプリケーションソフトウェアをダウンロードし、インストールする。 The control unit 11 downloads and installs coupon acquisition application software for acquiring a coupon that can be used at a predetermined store (store where the user wants to purchase a product) from a website or the like via the network 50.
　制御部１１は、クーポン取得アプリケーションソフトウェアを起動して、ネットワーク５０を介して、第１情報処理装置２０からサーバ装置４０に登録された、所定の店舗で使用可能なクーポンを取得する。なお、制御部１１が取得するクーポンの個数は、特に限定されるものではなく、単数であっても複数であっても構わない。 The control unit 11 activates the coupon acquisition application software, and acquires the coupon, which is registered in the server device 40 from the first information processing device 20 and can be used at a predetermined store, via the network 50. The number of coupons acquired by the control unit 11 is not particularly limited, and may be a single number or a plurality.
　制御部１１は、表示部１４に、クーポンの情報を含むＱＲコードを表示させる。クーポンの情報とは、例えば、クーポンの名称、クーポンを識別するためのクーポンＩＤ、クーポンの発行時間、などを含む情報である。当該ＱＲコードが第２情報処理装置３０によって読み取られることで、利用者は、所定の店舗でクーポンを使用することができる。 The control unit 11 causes the display unit 14 to display a QR code including coupon information. The coupon information is, for example, information including a coupon name, a coupon ID for identifying the coupon, a coupon issuing time, and the like. When the QR code is read by the second information processing device 30, the user can use the coupon at a predetermined store.
　制御部１１は、ネットワーク５０を介して、サーバ装置４０から、クーポンの特典内容に基づいたポイントを取得する。クーポンの特典内容とは、予め第１情報処理装置２０により設定された所定のクーポンに対する特典の内容である。具体的には、例えば、利用者がクーポンを使用してトロピカルドリンクを購入すると、利用者に１００ポイントが付与される、例えば、利用者がクーポンを使用してエナジードリンクを購入すると、利用者に１５０ポイントが付与される、などの特典の内容である。即ち、利用者は、所定の店舗でクーポンを使用することで、所定の店舗で使用可能なポイントを貯めることができる。また、利用者は、現金の代わりに、貯めたポイントを使用して、所定の店舗で、自由に商品を購入することができる。これにより、利用者の購買意欲を増大させることが可能になる。また、利用者は貯めたポイントをそのまま使うのみならず、別の電子マネーに変換して、自由に商品を購入することができることは言うまでもない。 The control unit 11 acquires points based on the privilege contents of the coupon from the server device 40 via the network 50. The privilege content of the coupon is the content of the privilege for the predetermined coupon set by the first information processing device 20 in advance. Specifically, for example, when a user purchases a tropical drink using a coupon, 100 points are awarded to the user. For example, when the user purchases an energy drink using a coupon, the user receives 100 points. It is the content of a privilege such as being awarded 150 points. That is, the user can accumulate points that can be used at a predetermined store by using the coupon at the predetermined store. In addition, the user can freely purchase the product at a predetermined store by using the accumulated points instead of cash. This makes it possible to increase the user's willingness to purchase. Further, it goes without saying that the user can not only use the accumulated points as they are, but also convert them into another electronic money and freely purchase the product.
　記憶部１２は、各種の情報を記憶する機能を有するものであれば、特に限定されるものではない。記憶部１２は、例えば、取得したクーポンの情報、取得したポイントの情報、クーポンを使用した店舗の情報、などの他、制御部１１が各種処理を実行するために必要なプログラムや各種の情報、などを記憶する。 The storage unit 12 is not particularly limited as long as it has a function of storing various kinds of information. The storage unit 12, for example, other than the information of the acquired coupon, the information of the acquired points, the information of the store using the coupon, etc., programs and various information necessary for the control unit 11 to execute various processes, And so on.
　通信部１３は、ネットワーク５０を介して、第１情報処理装置２０との間で、情報の送受信を行う。例えば、通信部１３は、第１情報処理装置２０から、利用者が所定の店舗で使用可能なクーポンの情報を受信する。また、通信部１３は、ネットワーク５０を介して、第２情報処理装置３０との間で情報の送受信を行う。例えば、通信部１３は、第２情報処理装置３０へと、ＱＲコードの情報を送信する。また、通信部１３は、ネットワーク５０を介して、サーバ装置４０との間で情報の送受信を行う。例えば、通信部１３は、サーバ装置４０から、クーポンの特典内容に基づいたポイントの情報を受信する。なお、通信部１３が、各装置との間での情報の送受信は、ネットワーク５０に限定されるものではなく、近距離通信であってもよい。 The communication unit 13 transmits / receives information to / from the first information processing device 20 via the network 50. For example, the communication unit 13 receives, from the first information processing device 20, information on coupons that the user can use at a predetermined store. The communication unit 13 also transmits and receives information to and from the second information processing device 30 via the network 50. For example, the communication unit 13 transmits the QR code information to the second information processing device 30. The communication unit 13 also transmits and receives information to and from the server device 40 via the network 50. For example, the communication unit 13 receives, from the server device 40, information on points based on the privilege content of the coupon. Note that the communication unit 13 transmits and receives information to and from each device is not limited to the network 50, and may be near field communication.
　表示部１４は、画像や文字などの表示が可能であればどのようなデバイスでもよく、例えば、液晶ディスプレイ、有機ＥＬディスプレイ、無機ＥＬディスプレイ、などであってよい。表示部１４は、制御部１１から入力される情報に基づいて、所定の画面を表示する。 The display unit 14 may be any device as long as it can display images and characters, and may be, for example, a liquid crystal display, an organic EL display, an inorganic EL display, or the like. The display unit 14 displays a predetermined screen based on the information input from the control unit 11.
　例えば、表示部１４は、図３Ａに示すように、クーポン内容表示画面１４１を表示する。クーポン内容表示画面１４１は、クーポン内容表示部１４１ａ、クーポンをつかうボタン１４１ｂ、詳細表示ボタン１４１ｃ、お気に入り表示部１４１ｄ、などを含む。クーポン内容表示部１４１ａは、例えば、「ドリンク２本購入で２００ポイント」などのように、クーポンの内容を表示する部分である。クーポンをつかうボタン１４１ｂは、利用者が所定の店舗でクーポンを使用する際にタップするボタンである。詳細表示ボタン１４１ｃは、利用者がクーポンの内容の詳細を知りたい場合にタップするボタンである。お気に入り表示部１４１ｄは、例えば、「ドリンク４本購入で４００ポイント」などのように、利用者がお気に入り登録したクーポンの内容を表示する部分である。お気に入り表示部１４１ｄに表示されるクーポンの個数は、単数であっても複数であっても構わない。 For example, the display unit 14 displays a coupon content display screen 141 as shown in FIG. 3A. The coupon content display screen 141 includes a coupon content display unit 141a, a coupon use button 141b, a detail display button 141c, a favorite display unit 141d, and the like. The coupon content display unit 141a is a portion that displays the content of the coupon, such as "200 points for purchasing two drinks". The coupon use button 141b is a button that the user taps when using the coupon at a predetermined store. The detail display button 141c is a button that the user taps when he wants to know the details of the contents of the coupon. The favorite display part 141d is a part for displaying the content of the coupon registered as a favorite by the user, such as "400 points for purchasing four drinks". The number of coupons displayed on the favorite display unit 141d may be singular or plural.
　例えば、表示部１４は、図３Ｂに示すように、ＱＲコード表示画面１４２を表示する。利用者が、図３に示すクーポンをつかうボタン１４１ｂをタップすると、表示部１４には所定時間（例えば、１５分）、ＱＲコード表示画面１４２が表示される。利用者は、クーポンを使用する場合には、当該ＱＲコードを所定の店舗に設置される第２情報処理装置３０に読み取らせる。利用者は、クーポンを使用しない場合には、ＱＲコード表示画面１４２を閉じる、或いは、所定時間の経過を待てばよい。なお、ＱＲコード表示画面１４２に表示されるコードは、ＱＲコードのみならず、一次元バーコード、クーポン番号などであってもよい。 For example, the display unit 14 displays a QR code display screen 142 as shown in FIG. 3B. When the user taps the coupon use button 141b shown in FIG. 3, the QR code display screen 142 is displayed on the display unit 14 for a predetermined time (for example, 15 minutes). When using the coupon, the user causes the second information processing device 30 installed in a predetermined store to read the QR code. When not using the coupon, the user may close the QR code display screen 142 or wait for a predetermined time to elapse. The code displayed on the QR code display screen 142 is not limited to the QR code, and may be a one-dimensional barcode, a coupon number, or the like.
　操作部１５は、利用者によって各種の操作が可能であればどのようなデバイスでもよく、例えば、タッチパネル、ソフトウェアキーボード、などである。操作部１５が、利用者の操作に基づいて操作されることで、利用者端末１０と第１情報処理装置２０との間、利用者端末１０と第２情報処理装置３０との間、利用者端末１０とサーバ装置４０との間で情報の送受信が可能になる。また、操作部１５が、利用者の操作に基づいて操作されることで、表示部１４に、上述のような所定の画面を表示させることが可能になる。 The operation unit 15 may be any device as long as the user can perform various operations, such as a touch panel and a software keyboard. The operation unit 15 is operated based on the operation of the user, so that the user terminal 10 and the first information processing device 20, the user terminal 10 and the second information processing device 30, and the user Information can be transmitted and received between the terminal 10 and the server device 40. In addition, the operation unit 15 is operated based on the operation of the user, so that the display unit 14 can display the predetermined screen as described above.
　センサ部１６は、１つ以上のセンサを含む。センサとしては、例えば、イメージセンサ、加速度センサ、ジャイロセンサ、地磁気センサ、ＧＰＳ（Global Positioning System）センサ、スピーカー、マイク、非接触ICチップ、Bluetooth、Wi-Fi、顔認証センサ、などが挙げられる。例えば、イメージセンサによって、利用者端末１０は、端末周辺の状況を示す静止画や動画を撮影することができる。例えば、ＧＰＳセンサによって、利用者端末１０は、端末の位置を示す位置情報を検出することができる。 The sensor unit 16 includes one or more sensors. Examples of the sensor include an image sensor, an acceleration sensor, a gyro sensor, a geomagnetic sensor, a GPS (Global Positioning System) sensor, a speaker, a microphone, a non-contact IC chip, Bluetooth, Wi-Fi, a face authentication sensor, and the like. For example, the image sensor allows the user terminal 10 to capture a still image or a moving image showing the situation around the terminal. For example, the GPS sensor allows the user terminal 10 to detect position information indicating the position of the terminal.
＜第１情報処理装置２０の構成＞
　図４を参照して、本実施形態に係る第１情報処理装置２０の構成について説明する。図４は、本実施形態に係る第１情報処理装置２０の構成の一例を示す図である。 <Configuration of first information processing device 20>
The configuration of the first information processing device 20 according to the present embodiment will be described with reference to FIG. FIG. 4 is a diagram showing an example of the configuration of the first information processing apparatus 20 according to the present embodiment.
　第１情報処理装置２０は、メーカーに設置される情報処理装置であり、ネットワーク５０を介して、利用者端末１０、第２情報処理装置３０、及びサーバ装置４０、などと情報の送受信を行う。第１情報処理装置２０は、例えば、ワークステーション、デスクトップ型ＰＣ、ノート型ＰＣ、などのような汎用コンピュータであってもよいし、クラウドコンピューティングによって論理的に実現されてもよい。第１情報処理装置２０は、制御部２１、記憶部２２、通信部２３、表示部２４、及び操作部２５、などを備える。制御部２１は、登録部２１１、設定部２１２、集計部２１３、及び生成部２１４、などを備える。 The first information processing device 20 is an information processing device installed in a maker, and transmits / receives information to / from the user terminal 10, the second information processing device 30, the server device 40, and the like via the network 50. The first information processing apparatus 20 may be a general-purpose computer such as a workstation, a desktop PC, a notebook PC, or the like, or may be logically realized by cloud computing. The first information processing device 20 includes a control unit 21, a storage unit 22, a communication unit 23, a display unit 24, an operation unit 25, and the like. The control unit 21 includes a registration unit 211, a setting unit 212, a totaling unit 213, a generation unit 214, and the like.
　制御部２１は、第１情報処理装置２０が備える各部の動作を制御する。制御部２１は、例えば、ＣＰＵなどの演算処理装置と、ＲＯＭ、及びＲＡＭなどのメモリとを備え、メモリに展開された所定のプログラムなどを実行することによって各種の処理を実施する。 The control unit 21 controls the operation of each unit included in the first information processing device 20. The control unit 21 includes, for example, an arithmetic processing unit such as a CPU and memories such as a ROM and a RAM, and executes various processes by executing a predetermined program expanded in the memory.
　登録部２１１は、利用者の操作部２５への入力に基づいて、例えば、基本情報、業種、などに関するメーカーの情報を登録する（図５参照）。登録部２１１は、基本情報として、例えば、メーカーの名称、などを登録する。登録部２１１は、業種情報として、例えば、料理・飲食業、サービス業、などの大業種情報、例えば、喫茶店、フランス料理、中華料理、警備、清掃、美容・理容、などの小業種情報を登録する。登録部２１１は、登録した情報を記憶部２２に記憶させる。なお、登録部２１１は、チェーン店の情報などを一括登録することも可能である。 The registration unit 211 registers, for example, manufacturer information regarding basic information, business type, etc., based on the user's input to the operation unit 25 (see FIG. 5). The registration unit 211 registers, for example, the name of the manufacturer as the basic information. As the business type information, the registration unit 211 registers, for example, large business type information such as cooking / restaurant business, service industry, etc., for example, small business type information such as coffee shop, French food, Chinese food, security, cleaning, beauty / barber, etc. .. The registration unit 211 stores the registered information in the storage unit 22. Note that the registration unit 211 can also collectively register information on chain stores and the like.
　設定部２１２は、キャンペーンを設定する（図６参照）。設定部２１２は、例えば、「キャンペーン１」など、キャンペーンの名称を設定する。設定部２１２は、例えば、「２０１８年８月１日　00:00から２０１８年８月２１日　00:00まで」など、キャンペーンの実施期間を設定する。設定部２１２は、例えば、「トロピカルドリンク」など、キャンペーンの対象となる商品を設定する。設定部２１２は、例えば、「２０代女性」、「４０代男性」など、キャンペーンの対象となる対象者の属性を設定する。メーカーが多種類のキャンペーンを実施することで、店舗はエントリーしたいキャンペーンを自由に選択することができる。これにより、メーカー及び店舗の双方にとって、販売意欲を促進させることができる。 The setting unit 212 sets a campaign (see FIG. 6). The setting unit 212 sets the name of the campaign, such as "Campaign 1". The setting unit 212 sets the implementation period of the campaign, for example, from “August 1, 2018 00:00 to August 21, 2018 00:00”. The setting unit 212 sets, for example, a product targeted for the campaign, such as “tropical drink”. The setting unit 212 sets the attributes of the target person who is the target of the campaign, such as “female in 20s” and “male in 40s”. By implementing various types of campaigns by manufacturers, stores can freely select the campaign they want to enter. As a result, both the manufacturer and the store can be encouraged to sell.
　設定部２１２は、記憶部２２に記憶されている利用者の情報に基づいて、利用者が所定の店舗で使用可能なクーポンであり、利用者にとって最適なクーポンを発行する（図１０参照）。利用者の情報とは、例えば、利用者が購入した商品の個数、利用者が購入した商品の価格、利用者が購入した商品の合計価格、利用者が商品を購入した日時、利用者が使用したクーポンの内容、利用者がクーポンを使用した地域、利用者がクーポンを使用した頻度、利用者が現在存在する位置、利用者の属性、などの情報である。 The setting unit 212 issues a coupon that can be used by a user at a predetermined store based on the information of the user stored in the storage unit 22 and is optimal for the user (see FIG. 10). The user information includes, for example, the number of products purchased by the user, the price of the product purchased by the user, the total price of the products purchased by the user, the date and time when the user purchased the product, and the use by the user. Information such as the contents of the coupon, the area in which the user used the coupon, the frequency with which the user used the coupon, the position at which the user currently exists, the attribute of the user, and the like.
　メーカーが、利用者にとって付加価値の高いクーポンを発行することで、利用者は、クーポン取得アプリケーションソフトウェアを開いたときに、お得に所望の商品が手に入ることを体感することができる。これにより、利用者の購買意欲を増大させることができる。更に、メーカーは、利用者がクーポンを使用するタイミングなどを考慮して、クーポンを発行することで、高確率で利用者によるクーポンの使用を見込むことができる。これにより、メーカーの販売意欲を促進させることができる。 By issuing a coupon that has a high added value for the user, the user can feel that the desired product can be obtained at a reasonable price when the coupon acquisition application software is opened. This can increase the user's willingness to purchase. Furthermore, the manufacturer can expect the user to use the coupon with high probability by issuing the coupon in consideration of the timing when the user uses the coupon. Thereby, the motivation of the manufacturer to sell can be promoted.
　集計部２１３は、記憶部２２に記憶されている各キャンペーンに関連するクーポンの情報に基づいて、各種の情報を集計し、集計結果を記憶部２２に記憶させる。各キャンペーンに関連するクーポンの情報は、例えば、ネットワーク５０を介して、第２情報処理装置３０から第１情報処理装置２０へと送信される。 The totaling unit 213 totalizes various information based on the coupon information related to each campaign stored in the storage unit 22, and stores the totalized result in the storage unit 22. The coupon information related to each campaign is transmitted from the second information processing device 30 to the first information processing device 20, for example, via the network 50.
　集計部２１３が集計する各種の情報とは、例えば、キャンペーンの達成度、クーポンの発行上限値、クーポンの発行数、クーポンの使用数、利用者によってクーポンが使用された日時、利用者が取得したクーポンの数、利用者によって使用されたクーポンの数、地域ごとの利用者によって使用されたクーポンの数、などを含む情報である（図７参照）。 The various information aggregated by the aggregation unit 213 is, for example, the degree of achievement of the campaign, the coupon issuance upper limit value, the coupon issuance count, the coupon use count, the date and time when the coupon was used by the user, and the user acquired. The information includes the number of coupons, the number of coupons used by the user, the number of coupons used by the user for each area, and the like (see FIG. 7).
　生成部２１４は、集計結果をまとめた報告書を生成する（図７参照）。集計結果とは、例えば、キャンペーンの達成度に関する集計結果、クーポンの発行上限値に関する集計結果、クーポンの発行数に関する集計結果、クーポンの使用数に関する集計結果、利用者によってクーポンが使用された日時に関する集計結果、利用者が取得したクーポンの数に関する集計結果、利用者によって使用されたクーポンの数に関する集計結果、地域ごとの利用者によって使用されたクーポンの数に関する集計結果、などである。生成部２１４は、生成した報告書を記憶部２２に記憶させる。 The generation unit 214 generates a report summarizing the totalization result (see FIG. 7). The aggregated results include, for example, aggregated results regarding the degree of achievement of the campaign, aggregated results regarding the coupon issuance upper limit value, aggregated results regarding the number of issued coupons, aggregated results regarding the number of used coupons, and date and time when the coupon was used by the user. The aggregation result, the aggregation result regarding the number of coupons acquired by the user, the aggregation result regarding the number of coupons used by the user, the aggregation result regarding the number of coupons used by the user for each area, and the like. The generation unit 214 stores the generated report in the storage unit 22.
　記憶部２２は、各種の情報を記憶する機能を有するものであれば、特に限定されるものではなく、例えば、ＤＲＡＭ、フラッシュメモリ、ＨＤＤ、などであってよい。 The storage unit 22 is not particularly limited as long as it has a function of storing various types of information, and may be, for example, a DRAM, flash memory, HDD, or the like.
　記憶部２２は、例えば、利用者の情報、登録部２１１により登録されたメーカーの情報、設定部２１２により設定されたキャンペーンの情報及びクーポンの情報、集計部２１３により集計された集計結果、生成部２１４により生成された報告書、などを記憶する。また、記憶部２２は、制御部２１が各種処理を実行するために必要なプログラムや各種の情報、などを記憶する。 The storage unit 22 includes, for example, user information, maker information registered by the registration unit 211, campaign information and coupon information set by the setting unit 212, totaling results totaled by the totaling unit 213, and a generation unit. The report generated by 214 is stored. The storage unit 22 also stores programs and various information necessary for the control unit 21 to execute various processes.
　通信部２３は、ネットワーク５０を介して、利用者端末１０との間で情報の送受信を行う。例えば、通信部２３は、利用者端末１０へと、利用者が所定の店舗で使用可能なクーポンの情報などを送信する。通信部２３は、ネットワーク５０を介して、第２情報処理装置３０との間で情報の送受信を行う。例えば、通信部２３は、第２情報処理装置３０から、利用者の情報、各キャンペーンに関連するクーポンの情報、などを受信する。通信部２３は、ネットワーク５０を介して、サーバ装置４０との間で情報の送受信を行う。例えば、通信部２３は、サーバ装置４０へと、報告書に基づいた報酬の情報を送信する。 The communication unit 23 transmits / receives information to / from the user terminal 10 via the network 50. For example, the communication unit 23 transmits, to the user terminal 10, information on coupons that the user can use at a predetermined store. The communication unit 23 transmits and receives information to and from the second information processing device 30 via the network 50. For example, the communication unit 23 receives user information, coupon information related to each campaign, and the like from the second information processing device 30. The communication unit 23 transmits / receives information to / from the server device 40 via the network 50. For example, the communication unit 23 transmits reward information based on the report to the server device 40.
　表示部２４は、画像や文字などの表示が可能であればどのようなデバイスでもよく、例えば、液晶ディスプレイ、有機ＥＬディスプレイ、無機ＥＬディスプレイ、などであってよい。表示部２４は、制御部２１から入力される情報に基づいて、所定の画面を表示する。 The display unit 24 may be any device as long as it can display images and characters, and may be, for example, a liquid crystal display, an organic EL display, an inorganic EL display, or the like. The display unit 24 displays a predetermined screen based on the information input from the control unit 21.
　例えば、表示部２４は、図５に示すように、メーカー情報登録画面２４１を表示する。メーカー情報登録画面２４１は、メーカーの名称入力欄２４１ａ、大業種選択ボタン２４１ｂ、小業種選択ボタン２４１ｃ、などを含む。メーカーの名称入力欄２４１ａは、メーカーの従業員が操作部２５を用いて、メーカーの名称を入力するための入力欄である。大業種選択ボタン２４１ｂは、メーカーの従業員が操作部２５を用いて、メーカーの大業種を選択するためのボタンである。小業種選択ボタン２４１ｃは、メーカーの従業員が操作部２５を用いて、メーカーの小業種を選択するためのボタンである。 For example, the display unit 24 displays a manufacturer information registration screen 241 as shown in FIG. The maker information registration screen 241 includes a maker name input field 241a, a large industry selection button 241b, a small industry selection button 241c, and the like. The maker's name input field 241a is an input field for the maker's employee to input the maker's name using the operation unit 25. The large industry selection button 241b is a button for an employee of the manufacturer to select the large industry of the manufacturer using the operation unit 25. The small industry selection button 241c is a button for an employee of the manufacturer to select a small industry of the manufacturer using the operation unit 25.
　例えば、表示部２４は、図６に示すように、キャンペーン設定画面２４１を表示する。キャンペーン設定画面２４２は、キャンペーン名称入力欄２４２ａ、キャンペーンの実施期間入力欄２４２ｂ、商品画像登録ボタン２４２ｃ、商品説明入力欄２４２ｄ、商品画像アップロードボタン２４２ｅ、キャッシュバック設定入力欄２４２ｆ、数量と比率入力欄２４２ｇ、キャンペーンの対象となる対象者の属性設定ボタン２４２ｈ、エンゲージメントレベル入力欄２４２ｉ、店舗制限入力欄２４２ｊ、などを含む。 For example, the display unit 24 displays a campaign setting screen 241 as shown in FIG. The campaign setting screen 242 includes a campaign name input field 242a, a campaign implementation period input field 242b, a product image registration button 242c, a product description input field 242d, a product image upload button 242e, a cashback setting input field 242f, a quantity and ratio input field. 242g, an attribute setting button 242h of the target person who is the target of the campaign, an engagement level input field 242i, a store restriction input field 242j, and the like.
　キャンペーン名称入力欄２４２ａは、メーカーの従業員が操作部２５を用いて、キャンペーンの名称を入力するための入力欄である。キャンペーンの実施期間入力欄２４２ｂは、メーカーの従業員が操作部２５を用いて、キャンペーンの実施期間を入力するための入力欄である。商品画像登録ボタン２４２ｃは、メーカーの従業員が操作部２５を用いて、商品画像を登録するためのボタンである。商品説明入力欄２４２ｄは、メーカーの従業員が操作部２５を用いて、商品説明を入力するための入力欄である。商品画像アップロードボタン２４２ｅは、メーカーの従業員が操作部２５を用いて、商品画像をアップロードするためのボタンである。キャッシュバック設定入力欄２４２ｆは、メーカーの従業員が操作部２５を用いて、利用者へとキャッシュバックされるポイントを設定するための入力欄である。数量と比率入力欄２４２ｇは、メーカーの従業員が操作部２５を用いて、商品の数量と、先行配信と通常配信との比率を入力するための入力欄である。キャンペーンの対象となる対象者の属性設定ボタン２４２ｈは、メーカーの従業員が操作部２５を用いて、キャンペーンの対象となる対象者の属性を設定するためのボタンである。エンゲージメントレベル入力欄２４２ｉは、メーカーの従業員が操作部２５を用いて、キャンペーンの対象となる対象者のエンゲージメントレベルを入力するための入力欄である。エンゲージメントレベルとは、メーカーや商品に設定されている所定のパラメーター、例えば、ユーザーが特定のメーカーや商品の愛着度をしめすパラメーターである。店舗制限入力欄２４２ｊは、メーカーの従業員が操作部２５を用いて、キャンペーンの対象となる店舗の制限を入力するための入力欄である。 The campaign name input field 242a is an input field for the manufacturer's employee to input a campaign name using the operation unit 25. The campaign implementation period input field 242b is an input field for an employee of the manufacturer to input the campaign implementation period using the operation unit 25. The product image registration button 242c is a button for an employee of the manufacturer to register a product image using the operation unit 25. The product description input field 242d is an input field for a manufacturer employee to input a product description using the operation unit 25. The product image upload button 242e is a button for an employee of the maker to upload a product image using the operation unit 25. The cashback setting input field 242f is an input field for the employee of the maker to set points to be cashed back to the user using the operation unit 25. The quantity and ratio input field 242g is an input field for the manufacturer's employee to input the quantity of the product and the ratio of the preceding delivery and the normal delivery using the operation unit 25. The attribute setting button 242h of the campaign target person is a button for the employee of the manufacturer to set the attribute of the target person of the campaign using the operation unit 25. The engagement level input field 242i is an input field for the employee of the maker to input the engagement level of the target person who is the target of the campaign using the operation unit 25. The engagement level is a predetermined parameter set for a maker or a product, for example, a parameter indicating a degree of attachment of a specific maker or a product by a user. The store restriction input field 242j is an input field for the employee of the maker to input the restriction of the store targeted for the campaign by using the operation unit 25.
　例えば、表示部２４は、図７に示すように、報告書表示画面２４３を表示する。報告書表示画面２４３には、キャンペーンの達成度として、例えば、「６６％」、クーポンの発行上限値として、例えば、「５０００」、クーポンの発行数として、例えば、「３２９９」、クーポンの使用数として、例えば、「２０２５」、ポイントバック単価として、例えば、「１００」、手数料率として、例えば、「２０％」、確定金額として、例えば、「２４３，０３６」、などが表示される。また、報告書表示画面２４３には、利用者によってクーポンが使用された日時、利用者が取得したクーポンの数、利用者によって使用されたクーポンの数、累計取得率、累計消化率、などが表示される。また、報告書表示画面２４３には、地域ごとの利用者によって使用されたクーポンの数として、例えば、「１４７」、使用されたクーポンの数として、例えば、「１１３」、地域ごとの使用されたクーポンの数として、例えば、東京「５７５」、神奈川「４２９」、千葉「３８８」、埼玉「３７０」、群馬「９９」、栃木「５９」、茨城「３９」、長野「３１」、福島「１８」、静岡「７」、山梨「６」、新潟「４」、などが表示される。 For example, the display unit 24 displays a report display screen 243 as shown in FIG. On the report display screen 243, the campaign achievement level is, for example, “66%”, the coupon issue upper limit value is, for example, “5000”, the coupon issue number is, for example, “3299”, and the coupon use number is For example, “2025”, the point back unit price, for example, “100”, the commission rate, for example, “20%”, and the fixed amount, for example, “243,036” are displayed. Further, the report display screen 243 displays the date and time when the coupon was used by the user, the number of coupons acquired by the user, the number of coupons used by the user, the cumulative acquisition rate, the cumulative digestibility, etc. To be done. Further, on the report display screen 243, the number of coupons used by the user in each area is, for example, “147”, the number of coupons used is, for example, “113”, is used in each area. As the number of coupons, for example, Tokyo “575”, Kanagawa “429”, Chiba “388”, Saitama “370”, Gunma “99”, Tochigi “59”, Ibaraki “39”, Nagano “31”, Fukushima “18”. , Shizuoka “7”, Yamanashi “6”, Niigata “4”, etc. are displayed.
　操作部２５は、利用者によって各種の操作が可能であればどのようなデバイスでもよく、例えば、タッチパネル、ソフトウェアキーボード、マウス、などである。操作部２５が、メーカーの従業員の操作に基づいて操作されることで、利用者端末１０と第１情報処理装置２０との間、第１情報処理装置２０と第２情報処理装置３０との間、第１情報処理装置２０とサーバ装置４０との間で情報の送受信が可能になる。また、操作部２５が、メーカーの従業員の操作に基づいて操作されることで、表示部２４に、上述のような所定の画面を表示させることが可能になる。 The operation unit 25 may be any device as long as the user can perform various operations, for example, a touch panel, a software keyboard, a mouse, or the like. The operation unit 25 is operated based on the operation of the employee of the manufacturer, so that the first information processing device 20 and the second information processing device 30 are connected between the user terminal 10 and the first information processing device 20. In the meantime, information can be transmitted and received between the first information processing device 20 and the server device 40. Further, the operation unit 25 is operated based on the operation of the employee of the manufacturer, so that the display unit 24 can display the predetermined screen as described above.
＜第２情報処理装置３０の構成＞
　図８を参照して、本実施形態に係る第２情報処理装置３０の構成について説明する。図８は、本実施形態に係る第２情報処理装置３０の構成の一例を示す図である。 <Configuration of second information processing device 30>
The configuration of the second information processing device 30 according to the present embodiment will be described with reference to FIG. FIG. 8 is a diagram showing an example of the configuration of the second information processing device 30 according to the present embodiment.
　第２情報処理装置３０は、店舗に設置される情報処理装置であり、ネットワーク５０を介して、利用者端末１０、第１情報処理装置２０、及びサーバ装置４０、などと情報の送受信を行う。第２情報処理装置３０は、例えば、ワークステーション、デスクトップ型ＰＣ、ノート型ＰＣ、などのような汎用コンピュータであってもよいし、クラウドコンピューティングによって論理的に実現されてもよい。また、第２情報処理装置３０は、例えば、スマートフォン、タブレット型ＰＣ、などのようなスマートデバイスであってもよい。第２情報処理装置３０は、制御部３１、記憶部３２、通信部３３、表示部３４、及び操作部３５、などを備える。制御部３１は、登録部３１１、エントリー部３１２、確認部３１３、生成部３１４、及び受取部３１５、などを備える。 The second information processing device 30 is an information processing device installed in a store, and transmits / receives information to / from the user terminal 10, the first information processing device 20, the server device 40, and the like via the network 50. The second information processing device 30 may be a general-purpose computer such as a workstation, a desktop PC, a notebook PC, or the like, or may be logically realized by cloud computing. The second information processing device 30 may be a smart device such as a smartphone or a tablet PC. The second information processing device 30 includes a control unit 31, a storage unit 32, a communication unit 33, a display unit 34, an operation unit 35, and the like. The control unit 31 includes a registration unit 311, an entry unit 312, a confirmation unit 313, a generation unit 314, a reception unit 315, and the like.
　制御部３１は、第２情報処理装置３０が備える各部の動作を制御する。制御部３１は、例えば、ＣＰＵなどの演算処理装置と、ＲＯＭ、及びＲＡＭなどのメモリとを備え、メモリに展開された所定のプログラムなどを実行することによって各種の処理を実施する。 The control unit 31 controls the operation of each unit included in the second information processing device 30. The control unit 31 includes, for example, an arithmetic processing device such as a CPU and memories such as a ROM and a RAM, and executes various processes by executing a predetermined program expanded in the memory.
　登録部３１１は、利用者の操作部３５への入力に基づいて、例えば、基本情報、業種、などに関する店舗の情報を登録する（図９参照）。登録部３１１は、基本情報として、例えば、店舗の名称、などを登録する。登録部３１１は、業種情報として、例えば、料理・飲食業、サービス業、などの大業種情報、例えば、喫茶店、フランス料理、中華料理、警備、清掃、美容・理容、などの小業種情報を登録する。登録部３１１は、登録した情報を記憶部３２に記憶させる。 The registration unit 311 registers, for example, basic store information, business type information, and the like on the basis of the user's input to the operation unit 35 (see FIG. 9). The registration unit 311 registers, for example, the name of a store as the basic information. The registration unit 311 registers, as the business type information, for example, large business type information such as cooking / restaurant business, service industry, etc., for example, small business type information such as coffee shop, French food, Chinese food, security, cleaning, beauty / barber, etc. .. The registration unit 311 stores the registered information in the storage unit 32.
　エントリー部３１２は、第１情報処理装置２０により設定されたキャンペーンにエントリーする（図１０参照）。エントリー部３１２は、例えば、第１情報処理装置２０により設定されたキャンペーン１にエントリーする。キャンペーン１は、例えば、キャンペーンの実施期間が「２０１８年８月１日　00:00から２０１８年８月２１日　00:00まで」、キャンペーンの内容が「トロピカルドリンク(500ml）購入で１００ポイントバックキャンペーン」、クーポンの引換条件が「ＱＲコード読取り」、クーポンの使用条件が「おひとり様１回限り」、キャンペーンの実施地域が「全国」、のキャンペーンである。エントリー部３１２は、例えば、第１情報処理装置２０により設定されたキャンペーン２にエントリーする。キャンペーン２は、例えば、キャンペーンの実施期間が、「２０１８年８月１５日　00:00から２０１８年８月３１日　00:00まで」、キャンペーンの内容が「エナジードリンク(200ml）購入で１５０ポイントバックキャンペーン」、クーポンの引換条件が「ＱＲコード読取り」、クーポンの使用条件が「おひとり様１回限り」、キャンペーンの実施地域が「東京限定」、のキャンペーンである。エントリー部３１２は、エントリーしたキャンペーンの情報を記憶部３２に記憶させる。 The entry unit 312 enters a campaign set by the first information processing device 20 (see FIG. 10). The entry unit 312 enters the campaign 1 set by the first information processing device 20, for example. Campaign 1, for example, has a campaign period of “August 1, 2018, 00:00 to August 21, 2018, 00:00”, and the campaign content is “100 points back campaign for purchasing tropical drinks (500 ml)” ], The coupon redemption condition is "QR code reading", the coupon usage condition is "one time per person", and the campaign implementation area is "nationwide". The entry unit 312 enters the campaign 2 set by the first information processing device 20, for example. For Campaign 2, for example, the campaign implementation period is from "August 15, 2018 00:00 to August 31, 2018 00:00", and the campaign content is "150 points back for purchasing an energy drink (200 ml)" The campaign is "Campaign", coupon redemption condition is "QR code reading", coupon usage condition is "one time per person", and campaign area is "Tokyo only". The entry unit 312 stores information on the entered campaign in the storage unit 32.
　確認部３１３は、利用者端末１０の表示部１４に表示されるＱＲコードを読み取り、利用者が提示するクーポンを確認する。例えば、エントリー部３１２がキャンペーン１にエントリー済みであり、利用者端末１０の表示部１４に、キャンペーン１に関連するクーポンの情報を含むＱＲコードが表示される場合、確認部３１３は、キャンペーン１に関連するクーポンを確認する。具体的には、確認部３１３は、クーポンの引換条件が「ＱＲコード読取り」であり、クーポンの使用条件が「おひとり様１回限り」であり、クーポンの対象商品が「トロピカルドリンク(500ml）」であることなどを確認する。例えば、エントリー部３１２がキャンペーン２にエントリー済みであり、利用者端末１０の表示部１４に、キャンペーン２に関連するクーポンの情報を含むＱＲコードが表示される場合、確認部３１３は、キャンペーン２に関連するクーポンを確認する。具体的には、確認部３１３は、クーポンの引換条件が「ＱＲコード読取り」であり、クーポンの使用条件が「おひとり様１回限り」であり、クーポンの対象商品が「エナジードリンク(200ml）」であることなどを確認する。確認部３１３は、各キャンペーンに関連するクーポンの情報を記憶部３２に記憶させる。なお、確認部３１３は、利用者端末１０の表示部１４に表示されるＱＲコードを読み取る際、利用者ＩＤなどを同時に確認することも可能である。 The confirmation unit 313 reads the QR code displayed on the display unit 14 of the user terminal 10 and confirms the coupon presented by the user. For example, when the entry unit 312 has already entered the campaign 1 and the QR code including the coupon information related to the campaign 1 is displayed on the display unit 14 of the user terminal 10, the confirmation unit 313 displays the campaign 1 in the campaign 1. Check related coupons. Specifically, the confirmation unit 313 indicates that the coupon redemption condition is “QR code reading”, the coupon usage condition is “one time per person”, and the target product of the coupon is “tropical drink (500 ml)”. , Etc. For example, when the entry unit 312 has already entered the campaign 2 and the QR code including the coupon information related to the campaign 2 is displayed on the display unit 14 of the user terminal 10, the confirmation unit 313 displays the campaign 2 in the campaign 2. Check related coupons. Specifically, the confirmation unit 313 indicates that the coupon redemption condition is "QR code reading", the coupon usage condition is "one-time per person", and the target product of the coupon is "energy drink (200 ml)". , Etc. The confirmation unit 313 causes the storage unit 32 to store information on coupons related to each campaign. The confirmation unit 313 can also confirm the user ID and the like at the same time when reading the QR code displayed on the display unit 14 of the user terminal 10.
　生成部３１４は、所定の情報をまとめた報告書を生成する（図１１参照）。所定の情報とは、例えば、クーポンの使用者数、利用者にキャッシュバックされるポイントのポイントバックレート、確定ポイント、利用者によってクーポンが使用された日時、クーポンの使用数、などを含む情報である。生成部３１４は、所定の情報に基づいて生成した報告書を記憶部３２に記憶させる。なお、報告書にまとめられる情報は、これらの情報に限定されるものではなく、上述した利用者の情報などを含んでいてもよい。 The generation unit 314 generates a report that summarizes predetermined information (see FIG. 11). The predetermined information is, for example, information including the number of users of coupons, point back rate of points cashed back to users, confirmed points, date and time when coupons were used by users, number of coupons used, etc. is there. The generation unit 314 causes the storage unit 32 to store the report generated based on the predetermined information. Note that the information collected in the report is not limited to these pieces of information, and may include the above-mentioned user information and the like.
　受取部３１５は、ネットワーク５０を介して、サーバ装置４０から報酬を受け取る。報酬は、生成部３１４が生成した報告書に基づいて、サーバ装置４０により決定される。利用者がクーポンを使用して商品を購入することで、店舗は、事業者から報酬を受け取ることができる。これにより、商品を販売する店舗の積極的な関与や行動を増大させることができるため、店舗の販売意欲を促進させることができる。 The receiving unit 315 receives a reward from the server device 40 via the network 50. The reward is determined by the server device 40 based on the report generated by the generation unit 314. When the user purchases the product using the coupon, the store can receive a reward from the business. As a result, it is possible to increase the positive involvement and behavior of the store that sells the product, so that the motivation of the store to sell can be promoted.
　記憶部３２は、各種の情報を記憶する機能を有するものであれば、特に限定されるものではなく、例えば、ＤＲＡＭ、フラッシュメモリ、ＨＤＤ、などが挙げられる。 The storage unit 32 is not particularly limited as long as it has a function of storing various information, and examples thereof include a DRAM, a flash memory, an HDD, and the like.
　記憶部３２は、例えば、登録部３１１により登録された店舗の情報、エントリー部３１２によりエントリーされたキャンペーンの情報、確認部３１３により確認された各キャンペーンに関連するクーポンの情報、生成部３１４により生成された報告書、などを記憶する。また、記憶部３２は、制御部３１が各種処理を実行するために必要なプログラムや各種の情報、などを記憶する。 The storage unit 32 is, for example, information on the store registered by the registration unit 311, information on the campaign entered by the entry unit 312, information on the coupon related to each campaign confirmed by the confirmation unit 313, and the generation unit 314. Memorize the written report, etc. The storage unit 32 also stores programs and various information necessary for the control unit 31 to execute various processes.
　通信部３３は、ネットワーク５０を介して、利用者端末１０との間で情報の送受信を行う。例えば、通信部３３は、利用者端末１０から、ＱＲコードの情報を受信する。通信部３３は、ネットワーク５０を介して、第１情報処理装置２０との間で情報の送受信を行う。例えば、通信部３３は、第１情報処理装置２０へと、各キャンペーンへのエントリー情報、各キャンペーンに関連するクーポンの情報を送信する。通信部３３は、ネットワーク５０を介して、サーバ装置４０との間で情報の送受信を行う。例えば、通信部３３は、サーバ装置４０へと、報告書の情報を送信する。例えば、通信部３３は、サーバ装置４０から、報告書に基づいた報酬の情報を受信する。なお、通信部３３が、端末や各装置との間での情報の送受信は、ネットワーク５０に限定されるものではなく、近距離通信であってもよい。 The communication unit 33 transmits / receives information to / from the user terminal 10 via the network 50. For example, the communication unit 33 receives the QR code information from the user terminal 10. The communication unit 33 transmits / receives information to / from the first information processing device 20 via the network 50. For example, the communication unit 33 transmits the entry information for each campaign and the coupon information related to each campaign to the first information processing device 20. The communication unit 33 transmits / receives information to / from the server device 40 via the network 50. For example, the communication unit 33 transmits the report information to the server device 40. For example, the communication unit 33 receives the reward information based on the report from the server device 40. Transmission and reception of information with the terminal and each device by the communication unit 33 is not limited to the network 50, and may be short-range communication.
　表示部３４は、画像や文字などの表示が可能であればどのようなデバイスでもよく、例えば、液晶ディスプレイ、有機ＥＬディスプレイ、無機ＥＬディスプレイ、などであってよい。表示部３４は、制御部３１から入力される情報に基づいて、所定の画面を表示する。 The display unit 34 may be any device as long as it can display images and characters, and may be, for example, a liquid crystal display, an organic EL display, an inorganic EL display, or the like. The display unit 34 displays a predetermined screen based on the information input from the control unit 31.
　例えば、表示部３４は、図９に示すように、店舗情報登録画面３４１を表示する。店舗情報登録画面３４１は、店舗の名称入力欄３４１ａ、大業種選択ボタン３４１ｂ、小業種選択ボタン３４１ｃ、などを含む。店舗の名称入力欄３４１ａは、店員が操作部３５を用いて、店舗の名称を入力するための入力欄である。大業種選択ボタン３４１ｂは、店員が操作部３５を用いて、店舗の大業種を選択するためのボタンである。小業種選択ボタン３４１ｃは、店員が操作部３５を用いて、店舗の小業種を選択するためのボタンである。 For example, the display unit 34 displays a store information registration screen 341 as shown in FIG. The store information registration screen 341 includes a store name input field 341a, a large industry selection button 341b, a small industry selection button 341c, and the like. The store name input field 341a is an input field for a store clerk to input a store name using the operation unit 35. The large industry selection button 341b is a button for a clerk to select a large industry of the store using the operation unit 35. The small business type selection button 341c is a button for a clerk to select a small business type of a store using the operation unit 35.
　例えば、表示部３４は、図１０に示すように、エントリー受付画面３４２を表示する。エントリー受付画面３４２は、キャンペーン内容表示部３４２ａ、エントリーボタン３４２ｂ、キャンペーン内容表示部３４２ｃ、エントリーボタン３４２ｄ、などを含む。キャンペーン内容表示部３４２ａ及びキャンペーン内容表示部３４２ｃは、キャンペーンの実施期間、キャンペーンの内容、クーポンの引換条件、クーポンの使用条件、などキャンペーンの詳細な内容を表示する部分である。エントリーボタン３４２ｂ及びエントリーボタン３４２ｄは、店員が操作部３５を用いて、各キャンペーンへのエントリーを行うためのボタンである。 For example, the display unit 34 displays an entry acceptance screen 342 as shown in FIG. The entry acceptance screen 342 includes a campaign content display section 342a, an entry button 342b, a campaign content display section 342c, an entry button 342d, and the like. The campaign content display unit 342a and the campaign content display unit 342c are units that display detailed campaign contents such as the campaign implementation period, campaign contents, coupon redemption conditions, and coupon usage conditions. The entry button 342b and the entry button 342d are buttons for a clerk to use the operation unit 35 to make an entry for each campaign.
　例えば、キャンペーン内容表示部３４２ａには、キャンペーン１として、キャンペーンの実施期間が「２０１８年８月１日から２０１８年８月２１日まで」、キャンペーンの内容が「トロピカルドリンク(500ml）購入で１００ポイントバックキャンペーン」、クーポンの引換条件が「ＱＲコード読取り」、クーポンの使用条件が「おひとり様１回限り」、キャンペーンの実施地域が「全国」などが表示される。 For example, in the campaign content display portion 342a, as the campaign 1, the campaign implementation period is from “August 1, 2018 to August 21, 2018”, and the campaign content is “100 points for purchasing a tropical drink (500 ml)”. "Back campaign", coupon redemption condition "QR code read", coupon usage condition "one time per person", campaign area "nationwide", etc. are displayed.
　例えば、キャンペーン内容表示部３４２ｃには、キャンペーン２として、キャンペーンの実施期間が、「２０１８年８月１５日から２０１８年８月３１日まで」、キャンペーンの内容が「エナジードリンク(200ml）購入で１５０ポイントバックキャンペーン」、クーポンの引換条件が「ＱＲコード読取り」、クーポンの使用条件が「おひとり様１回限り」、キャンペーンの実施地域が「東京限定」などが表示される。 For example, in the campaign content display portion 342c, the campaign implementation period of the campaign 2 is "From August 15, 2018 to August 31, 2018", and the content of the campaign is "Energy drink (200 ml) is 150 "Point back campaign", coupon redemption condition "QR code read", coupon usage condition "one time per person", campaign area "Tokyo only", etc. are displayed.
　例えば、表示部３４は、図１１に示すように、報告書表示画面３４３を表示する。報告書表示画面３４３には、クーポンの使用者数として、例えば、「６６人」、利用者にキャッシュバックされるポイントのポイントバックレートとして、例えば、「１０」、確定ポイントとして、例えば、「６６０」などが表示される。また、報告書表示画面３４３には、利用者によってクーポンが使用された日時、クーポンの使用数、などが表示される。 For example, the display unit 34 displays a report display screen 343 as shown in FIG. On the report display screen 343, the number of coupon users is, for example, “66”, the point back rate of points cashed back to the user is, for example, “10”, and the confirmed points are, for example, “660”. Is displayed. In addition, the report display screen 343 displays the date and time when the coupon was used by the user, the number of coupons used, and the like.
　操作部３５は、店員によって各種の操作が可能であればどのようなデバイスでもよく、例えば、タッチパネル、ソフトウェアキーボード、マウスなどである。操作部３５が、店員の操作に基づいて操作されることで、第２情報処理装置３０と利用者端末１０との間、第２情報処理装置３０と第１情報処理装置２０との間、第２情報処理装置３０とサーバ装置４０との間で情報の送受信が可能になる。また、操作部３５が、店員の操作に基づいて操作されることで、表示部３４に、上述のような所定の画面を表示させることが可能になる。また、操作部３５が、店員の操作に基づいて操作されることで、店舗は多種類のキャンペーンにエントリーすることが可能になる。 The operation unit 35 may be any device as long as various operations can be performed by a store clerk, and is, for example, a touch panel, a software keyboard, a mouse or the like. The operation unit 35 is operated based on the operation by the store clerk, so that the second information processing device 30 and the user terminal 10, the second information processing device 30 and the first information processing device 20, and the first information processing device 20 are operated. 2 Information can be transmitted and received between the information processing device 30 and the server device 40. Further, the operation unit 35 is operated based on the operation of the store clerk, so that the display unit 34 can display the predetermined screen as described above. Further, the operation unit 35 is operated based on the operation of the store clerk, so that the store can enter a variety of campaigns.
＜サーバ装置４０の構成＞
　図１２を参照して、本実施形態に係るサーバ装置４０の構成について説明する。図１２は、本実施形態に係るサーバ装置４０の構成の一例を示す図である。 <Configuration of server device 40>
The configuration of the server device 40 according to the present embodiment will be described with reference to FIG. FIG. 12 is a diagram showing an example of the configuration of the server device 40 according to the present embodiment.
　サーバ装置４０は、ポイントや報酬に関する各種制御を行うサーバ装置であり、ネットワーク５０を介して、利用者端末１０、第１情報処理装置２０、及び第２情報処理装置３０、などと情報の送受信を行う。サーバ装置４０は、制御部４１、記憶部４２、及び通信部４３、などを備える。制御部４１は、報酬付与部４１１、集計部４１２、ポイント付与部４１３、及び受取部４１４、などを更に備える。 The server device 40 is a server device that performs various controls related to points and rewards, and transmits / receives information to / from the user terminal 10, the first information processing device 20, the second information processing device 30, and the like via the network 50. To do. The server device 40 includes a control unit 41, a storage unit 42, a communication unit 43, and the like. The control unit 41 further includes a reward giving unit 411, a totaling unit 412, a point giving unit 413, a receiving unit 414, and the like.
　制御部４１は、サーバ装置４０が備える各部の動作を制御する。制御部４１は、例えば、ＣＰＵなどの演算処理装置と、ＲＯＭ、及びＲＡＭなどのメモリとを備え、メモリに展開された所定のプログラムなどを実行することによって各種の処理を実施する。 The control unit 41 controls the operation of each unit included in the server device 40. The control unit 41 includes, for example, an arithmetic processing device such as a CPU and memories such as a ROM and a RAM, and executes various processes by executing a predetermined program expanded in the memory.
　報酬付与部４１１は、ネットワーク５０を介して、第２情報処理装置３０へと報酬を付与する。報酬付与部４１１は、例えば、第２情報処理装置３０から取得した報告書の内容に基づいて、リアルタイムで報酬を決定する。第２情報処理装置３０から取得した報告書の内容は、例えば、クーポンの使用者数、利用者にキャッシュバックされるポイントのポイントバックレート、確定ポイント、利用者によってクーポンが使用された日時、クーポンの使用数、などを含む。キャンペーンへの参加協力が得られた店舗に対して、事業者が報酬を付与することで、店舗にインセンティブが付与されるため、メーカーは、多くの店舗からキャンペーンへの参加協力が得られ易くなる。これにより、メーカー及び店舗の双方にとって、販売意欲を促進させることができる。 The reward giving unit 411 gives a reward to the second information processing apparatus 30 via the network 50. The reward giving unit 411 determines the reward in real time, for example, based on the content of the report acquired from the second information processing device 30. The contents of the report acquired from the second information processing device 30 include, for example, the number of users of the coupon, the point back rate of points cashed back to the user, confirmed points, the date and time when the coupon was used by the user, the coupon. Including the number of uses, etc. Businesses give incentives to stores that have received cooperation for participating in the campaign, so that manufacturers can easily obtain cooperation for participating in the campaign from many stores. .. As a result, both the manufacturer and the store can be encouraged to sell.
　集計部４１２は、利用者端末１０へと付与するポイントを集計する。集計部４１２は、第１情報処理装置２０から受信した報告書の内容に基づいて、リアルタイムでポイントを決定する。第１情報処理装置２０から取得した報告書の内容は、例えば、キャンペーンの達成度、クーポンの発行上限値、クーポンの発行数、クーポンの使用数、ポイントバック単価、手数料率、確定金額、利用者によってクーポンが使用された日時、利用者が取得したクーポンの数、利用者によって使用されたクーポンの数、累計取得率、累計消化率、地域ごとの利用者によって使用されたクーポンの数、などを含む。 The totaling unit 412 totals points to be given to the user terminal 10. The tallying unit 412 determines points in real time based on the content of the report received from the first information processing device 20. The content of the report acquired from the first information processing device 20 is, for example, the degree of achievement of the campaign, the coupon issue upper limit value, the coupon issue number, the coupon use number, the point back unit price, the commission rate, the fixed amount, the user. The date and time the coupon was used, the number of coupons the user acquired, the number of coupons used by the user, the cumulative acquisition rate, the cumulative digestion rate, the number of coupons used by the user by region, etc. Including.
　ポイント付与部４１３は、ネットワーク５０を介して、利用者端末１０へと、クーポンの特典内容に基づいたポイントを付与する。また、ポイント付与部４１３は、利用者端末１０へと付与したポイントを管理する。例えば、ポイント付与部４１３は、ポイントの有効期限を管理し、所定の期間が経過しても、利用者に使用されずに残ったポイントを失効させる。 The point giving unit 413 gives points to the user terminal 10 via the network 50, based on the privilege contents of the coupon. Further, the point giving unit 413 manages the points given to the user terminal 10. For example, the point granting unit 413 manages the expiration date of the points, and invalidates the remaining points not used by the user even after a predetermined period has elapsed.
　受取部４１４は、ネットワーク５０を介して、第１情報処理装置２０から報酬を受け取る。報酬は、例えば、キャンペーンの達成度、クーポンの発行上限値、クーポンの発行数、クーポンの使用数、利用者によってクーポンが使用された日時、利用者が取得したクーポンの数、利用者によって使用されたクーポンの数、地域ごとの利用者によって使用されたクーポンの数、などに基づいて、第１情報処理装置２０により決定される。メーカーが事業者へと報酬を付与することで、事業者は、受け取った報酬を、ポイントという形で利用者に、報酬という形で店舗に還元することができる。これにより、利用者、商品を製造するメーカー、商品を販売する店舗、の全ての相互間で、より良い循環が生まれるため、有益なシステムの実現が可能になる。また、サーバ装置４０は、店舗での利用者のクーポン使用、利用者のクーポン獲得、などのすべてをリアルタイムに集計し、第１情報処理装置２０、第２情報処理装置３０それぞれにリアルタイムで伝達することができる。 The receiving unit 414 receives a reward from the first information processing device 20 via the network 50. The reward is, for example, the degree of achievement of the campaign, the upper limit of coupon issuance, the number of coupons issued, the number of coupons used, the date and time when the coupon was used by the user, the number of coupons acquired by the user, and the amount used by the user. It is determined by the first information processing device 20 based on the number of coupons, the number of coupons used by the user for each area, and the like. When the manufacturer gives a reward to the business, the business can return the received reward to the user in the form of points and to the store in the form of reward. As a result, a better cycle is created between the user, the manufacturer that manufactures the product, and the store that sells the product, so that a useful system can be realized. In addition, the server device 40 aggregates all of the coupon use of the user at the store, the coupon acquisition of the user, and the like in real time, and transmits them to the first information processing device 20 and the second information processing device 30 in real time. be able to.
　記憶部４２は、各種の情報を記憶する機能を有するものであれば、特に限定されるものではなく、例えば、ＤＲＡＭ、フラッシュメモリ、ＨＤＤ、などであってよい。記憶部４２は、制御部４１が各種処理を実行するために必要なプログラムや各種の情報、などを記憶する。 The storage unit 42 is not particularly limited as long as it has a function of storing various types of information, and may be, for example, a DRAM, a flash memory, an HDD, or the like. The storage unit 42 stores programs and various information necessary for the control unit 41 to execute various processes.
　通信部４３は、ネットワーク５０を介して、利用者端末１０との間で情報の送受信を行う。例えば、通信部４３は、利用者端末１０へと、クーポンの特典内容に基づいたポイントの情報を送信する。通信部４３は、ネットワーク５０を介して、第１情報処理装置２０との間で情報の送受信を行う。例えば、通信部４３は、第１情報処理装置２０から報酬の情報を受信する。通信部４３は、ネットワーク５０を介して、第２情報処理装置３０との間で情報の送受信を行う。例えば、通信部４３は、第２情報処理装置３０から報告書の情報を受信する。例えば、通信部４３は、第２情報処理装置３０へと、報告書に基づいた報酬の情報を送信する。 The communication unit 43 transmits / receives information to / from the user terminal 10 via the network 50. For example, the communication unit 43 transmits, to the user terminal 10, point information based on the privilege content of the coupon. The communication unit 43 transmits / receives information to / from the first information processing device 20 via the network 50. For example, the communication unit 43 receives the reward information from the first information processing device 20. The communication unit 43 transmits / receives information to / from the second information processing device 30 via the network 50. For example, the communication unit 43 receives report information from the second information processing device 30. For example, the communication unit 43 transmits reward information based on the report to the second information processing device 30.
　本実施形態に係る情報処理システム１００によれば、利用者のクーポンの使用頻度が高まるほど、利用者の好みの商品や関連商品が、利用者の手元にお得に届くことになる。これにより、利用者の購買意欲を増大させることができる。 According to the information processing system 100 according to the present embodiment, the more frequently the user uses the coupon, the more the user's favorite product or the related product is delivered to the user's hand. This can increase the user's willingness to purchase.
　また、本実施形態に係る情報処理システム１００によれば、利用者が特定のメーカーに対して良い印象を感じ易くなるため、メーカーのブランドイメージが上がり、メーカーにおいて商品の製造販売を増大させることができる。これにより、メーカーの販売意欲を促進させることができる。 Further, according to the information processing system 100 according to the present embodiment, the user can easily feel a good impression on a specific maker, so that the brand image of the maker is improved, and the maker can increase the manufacturing and sales of products. it can. Thereby, the motivation of the manufacturer to sell can be promoted.
　また、本実施形態に係る情報処理システム１００によれば、店舗がエントリーしたいキャンペーンを自由に選択することができ、更に報酬を受け取れるため、商品を販売する店舗の積極的な関与や行動を増大させることができる。これにより、店舗の販売意欲を促進させることができる。 Further, according to the information processing system 100 according to the present embodiment, a store can freely select a campaign to be entered and can receive a reward, so that active involvement and action of the store that sells the product are increased. be able to. As a result, the motivation of the store to sell can be promoted.
　即ち、本実施形態に係る情報処理システム１００によれば、利用者の購買意欲を増大させつつ、メーカーや店舗の販売意欲を促進させることが可能な情報処理システム１００を実現できる。 That is, according to the information processing system 100 according to the present embodiment, it is possible to realize the information processing system 100 capable of promoting the motivation of the manufacturer or the store to sell while increasing the motivation of the user to purchase.
＜情報処理システムの動作＞
　図１３を参照して、本実施形態に係る情報処理システム１００における情報処理方法の一例について説明する。 <Operation of information processing system>
An example of the information processing method in the information processing system 100 according to the present embodiment will be described with reference to FIG.
　ステップＳ１において、第１情報処理装置２０は、例えば、基本情報、業種、などに関するメーカーの情報を登録する。第１情報処理装置２０は、基本情報として、例えば、メーカーの名称、などを登録する。登録部２１１は、業種情報として、例えば、料理・飲食業、サービス業、などの大業種情報、例えば、喫茶店、フランス料理、中華料理、警備、清掃、美容・理容、などの小業種情報を登録する。 In step S1, the first information processing device 20 registers, for example, manufacturer information regarding basic information, business type, and the like. The first information processing device 20 registers, for example, the name of the manufacturer as the basic information. As the business type information, the registration unit 211 registers, for example, large business type information such as cooking / restaurant business, service industry, etc., for example, small business type information such as coffee shop, French food, Chinese food, security, cleaning, beauty / barber, etc. ..
　ステップＳ２において、第１情報処理装置２０は、キャンペーンを設定する。設定部２１２は、例えば、キャンペーンの名称、キャンペーンの実施期間、キャンペーンの対象となる商品の情報、キャンペーンの対象となる対象者の属性、などを設定する。 In step S2, the first information processing device 20 sets a campaign. The setting unit 212 sets, for example, the name of the campaign, the campaign implementation period, information on the product targeted for the campaign, the attribute of the target person targeted for the campaign, and the like.
　ステップＳ３において、第１情報処理装置２０は、利用者が所定の店舗で使用可能なクーポンであり、利用者にとって最適なクーポンを発行する。第１情報処理装置２０は、例えば、利用者が購入した商品の個数、利用者が購入した商品の価格、利用者が購入した商品の合計価格、利用者が商品を購入した日時、利用者が使用したクーポンの内容、利用者がクーポンを使用した地域、利用者がクーポンを使用した頻度、利用者が現在存在する位置、利用者の属性、などの情報に基づいて、クーポンを発行する。 In step S3, the first information processing device 20 issues a coupon that the user can use at a predetermined store and is optimal for the user. The first information processing device 20, for example, the number of products purchased by the user, the price of the product purchased by the user, the total price of the products purchased by the user, the date and time when the user purchased the product, the user A coupon is issued based on information such as the content of the coupon used, the area in which the user used the coupon, the frequency with which the user used the coupon, the position at which the user currently exists, and the attributes of the user.
　ステップＳ４において、第２情報処理装置３０は、例えば、基本情報、業種、などに関する店舗の情報を登録する。第２情報処理装置３０は、基本情報として、例えば、メーカーの名称、などを登録する。登録部３１１は、業種情報として、例えば、料理・飲食業、サービス業、などの大業種情報、例えば、喫茶店、フランス料理、中華料理、警備、清掃、美容・理容、などの小業種情報を登録する。 In step S4, the second information processing device 30 registers, for example, store information regarding basic information, business type, and the like. The second information processing device 30 registers, for example, the name of the manufacturer as the basic information. The registration unit 311 registers, as the business type information, for example, large business type information such as cooking / restaurant business, service industry, etc., for example, small business type information such as coffee shop, French food, Chinese food, security, cleaning, beauty / barber, etc. ..
　ステップＳ５において、第２情報処理装置３０は、所定のキャンペーンにエントリーする。第２情報処理装置３０は、例えば、キャンペーンの実施期間が「２０１８年８月１日　00:00から２０１８年８月２１日　00:00まで」、キャンペーンの内容が「トロピカルドリンク(500ml）購入で１００ポイントバックキャンペーン」、クーポンの引換条件が「ＱＲコード読取り」、クーポンの使用条件が「おひとり様１回限り」、キャンペーンの実施地域が「全国」であるキャンペーン１にエントリーする。第２情報処理装置３０は、例えば、キャンペーンの実施期間が、「２０１８年８月１５日　00:00から２０１８年８月３１日　00:00まで」、キャンペーンの内容が「エナジードリンク(200ml）購入で１５０ポイントバックキャンペーン」、クーポンの引換条件が「ＱＲコード読取り」、クーポンの使用条件が「おひとり様１回限り」、キャンペーンの実施地域が「東京限定」であるキャンペーン２にエントリーする。 In step S5, the second information processing device 30 enters a predetermined campaign. For the second information processing device 30, for example, the campaign implementation period is from “August 1, 2018, 00:00 to August 21, 2018, 00:00”, and the campaign content is “Tropical drink (500 ml) purchase. Enter Campaign 1 with 100 points back campaign, coupon redemption condition "QR code reading", coupon usage condition "one time per person", and campaign area "nationwide". For the second information processing device 30, for example, the campaign implementation period is from “August 15, 2018 00:00 to August 31, 2018 00:00”, and the campaign content is “energy drink (200 ml) purchase” 150 points back campaign ", coupon redemption condition" QR code reading ", coupon usage condition" one time per person ", campaign area is limited to Tokyo.
　ステップＳ６において、利用者端末１０は、ネットワーク５０を介して、ウェブサイトなどから所定の店舗で使用可能なクーポンを取得するためのクーポン取得アプリケーションソフトウェアをインストールする。 In step S6, the user terminal 10 installs coupon acquisition application software for acquiring a coupon that can be used at a predetermined store from a website or the like via the network 50.
　ステップＳ７において、利用者端末１０は、クーポン取得アプリケーションソフトウェアを起動して、ネットワーク５０を介して、第１情報処理装置２０から、所定の店舗で使用可能なクーポンを取得する。 In step S7, the user terminal 10 activates the coupon acquisition application software and acquires a coupon that can be used at a predetermined store from the first information processing device 20 via the network 50.
　ステップＳ８において、利用者端末１０は、ＱＲコード表示画面１４２を表示する（図３Ｂ参照）。利用者が、所定の店舗でクーポンを使用する際に、ＱＲコード表示画面１４２に表示されるクーポンをつかうボタン１４１ｂをタップすると、利用者端末１０には所定時間（例えば、１５分）、ＱＲコード表示画面１４２が表示される。 In step S8, the user terminal 10 displays the QR code display screen 142 (see FIG. 3B). When the user taps the coupon use button 141b displayed on the QR code display screen 142 when using the coupon at a predetermined store, the user terminal 10 displays the QR code for a predetermined time (for example, 15 minutes). The display screen 142 is displayed.
　ステップＳ９において、第２情報処理装置３０は、利用者端末１０に表示されるＱＲコードを読み取り、利用者が提示するクーポンを確認する。 In step S9, the second information processing device 30 reads the QR code displayed on the user terminal 10 and confirms the coupon presented by the user.
　ステップＳ１０において、第１情報処理装置２０は、各キャンペーン（例えば、キャンペーン１、キャンペーン２、など）に関連するクーポンの情報に基づいて、各種の情報を集計する。各種の情報とは、例えば、キャンペーンの達成度、クーポンの発行上限値、クーポンの発行数、クーポンの使用数、利用者によってクーポンが使用された日時、利用者が取得したクーポンの数、利用者によって使用されたクーポンの数、地域ごとの利用者によって使用されたクーポンの数、などを含む情報である。 In step S10, the first information processing apparatus 20 totals various information based on coupon information related to each campaign (for example, campaign 1, campaign 2, etc.). The various information includes, for example, the degree of achievement of the campaign, the coupon upper limit value, the number of coupons issued, the number of coupons used, the date and time when the coupon was used by the user, the number of coupons acquired by the user, and the user. The information includes the number of coupons used by the user, the number of coupons used by the user for each area, and the like.
　ステップＳ１１において、第１情報処理装置２０は、集計結果をまとめた報告書を生成する。集計結果とは、例えば、キャンペーンの達成度に関する集計結果、クーポンの発行上限値に関する集計結果、クーポンの発行数に関する集計結果、クーポンの使用数に関する集計結果、利用者によってクーポンが使用された日時に関する集計結果、利用者が取得したクーポンの数に関する集計結果、利用者によって使用されたクーポンの数に関する集計結果、地域ごとの利用者によって使用されたクーポンの数に関する集計結果、などである。 In step S11, the first information processing device 20 generates a report summarizing the counting results. The aggregated results include, for example, aggregated results regarding the degree of achievement of the campaign, aggregated results regarding the coupon issuance upper limit value, aggregated results regarding the number of issued coupons, aggregated results regarding the number of used coupons, and date and time when the coupon was used by the user. The aggregation result, the aggregation result regarding the number of coupons acquired by the user, the aggregation result regarding the number of coupons used by the user, the aggregation result regarding the number of coupons used by the user for each area, and the like.
　ステップＳ１２において、第１情報処理装置２０は、ネットワーク５０を介して、サーバ装置４０へと報酬を付与する。ステップＳ１３において、サーバ装置４０は、ネットワーク５０を介して、第１情報処理装置２０から報酬を受け取る。メーカーが事業者へと報酬を付与することで、事業者は、受け取った報酬を、ポイントという形で利用者に、報酬という形で店舗に還元することができる。 In step S12, the first information processing device 20 gives a reward to the server device 40 via the network 50. In step S13, the server device 40 receives the reward from the first information processing device 20 via the network 50. When the manufacturer gives a reward to the business, the business can return the received reward to the user in the form of points and to the store in the form of reward.
　ステップＳ１４において、サーバ装置４０は、ネットワーク５０を介して、利用者端末１０へと、クーポンの特典内容に基づいたポイントを付与する。ステップＳ１５において、利用者端末１０は、ネットワーク５０を介して、サーバ装置４０からポイントを取得する。利用者は、現金の代わりに、貯めたポイントを使用して、所定の店舗で、自由に商品を購入することができるため、利用者の購買意欲を増大させることができる。利用者はサーバ装置４０からポイントを取得し、好きな電子マネーへと変換し、その電子マネーが利用できる店舗で自由に商品を購入することができる。 In step S14, the server device 40 gives points based on the privilege contents of the coupon to the user terminal 10 via the network 50. In step S15, the user terminal 10 acquires points from the server device 40 via the network 50. The user can freely purchase the product at a predetermined store by using the accumulated points instead of cash, which can increase the purchase will of the user. The user can obtain points from the server device 40, convert the points into favorite electronic money, and freely purchase products at a store where the electronic money can be used.
　ステップＳ１６において、サーバ装置４０は、例えば、クーポンの使用者数、クーポンのポイントバックレート、確定ポイント、クーポンが使用された日時、クーポンの使用数、などの情報をまとめた報告書を生成する。サーバ装置４０は、当該情報を、ネットワーク５０を介して第２情報処理装置３０へと送信する。 In step S16, the server device 40 generates a report that summarizes information such as the number of coupon users, the point back rate of coupons, confirmed points, the date and time when the coupon was used, and the number of coupons used. The server device 40 transmits the information to the second information processing device 30 via the network 50.
　ステップＳ１７、１８において、サーバ装置４０は、ネットワーク５０を介して、第２情報処理装置３０へと報酬を付与し、情報処理装置３０は、報酬を受け取る。事業者が、キャンペーンへの参加協力が得られた店舗に対して、報酬を付与することで、店舗にインセンティブが付与されると共に、メーカーは、より多くの店舗からキャンペーンへの参加協力が得られ易くなる。 In steps S17 and S18, the server device 40 gives a reward to the second information processing device 30 via the network 50, and the information processing device 30 receives the reward. Businesses give incentives to stores by giving rewards to stores for which participation in the campaign has been obtained, and manufacturers can obtain cooperation from participating in the campaign from more stores. It will be easier.
　上述のように、本実施形態に係る情報処理方法によれば、利用者の購買意欲を増大させつつ、メーカーや店舗の販売意欲を促進させることが可能となる。 As described above, according to the information processing method according to the present embodiment, it is possible to increase the user's willingness to purchase, and at the same time, to promote the manufacturer's or store's willingness to sell.
＜変形例＞
　本実施形態において、報酬とは、ネットワーク上又は実社会上における価値を発揮させるものであれば、特に限定されるものではない。ネットワーク上の価値としては、例えば、電子マネー、仮想通貨などが挙げられる。 <Modification>
In the present embodiment, the reward is not particularly limited as long as it exerts a value on the network or in the real world. Examples of the value on the network include electronic money and virtual currency.
　また、本実施形態において、情報処理システム１００は、例えば、ブロックチェーンの技術を利用して、利用者、商品を製造するメーカー、商品を販売する店舗、など異なるユーザー間における取引の履歴を、データベースに記憶させて管理してもよい。データベースは、情報処理システム１００に含まれるサーバ装置及び複数の情報処理装置に備えられる各記憶部に記憶され、異なるユーザー間において情報が共有されてもよい。 In addition, in the present embodiment, the information processing system 100 uses, for example, block chain technology to store a history of transactions between different users such as a user, a manufacturer who manufactures a product, and a store which sells a product. It may be stored in and managed by. The database may be stored in each storage unit included in the server device and the plurality of information processing devices included in the information processing system 100, and information may be shared among different users.
　また、本実施形態において、第２情報処理装置３０が利用者端末１０に表示されるＱＲコードを読み取るのみならず、第１情報処理装置２０が店舗から提示されるＱＲコードを読み取ることも可能である。また、本実施形態において、所定の情報に基づく各種の報告書を生成する主体は、適宜置き換えられて良い。 Further, in the present embodiment, not only the second information processing device 30 can read the QR code displayed on the user terminal 10, but also the first information processing device 20 can read the QR code presented from the store. is there. In addition, in the present embodiment, the subject that generates various reports based on predetermined information may be replaced as appropriate.
　また、本実施形態において、上述の各手段或いは各ステップ等に含まれる機能等は論理的に矛盾しないように再配置可能である。例えば、複数の手段またはステップ等を１つに組み合わせたり、あるいは分割したりすることが可能である。例えば、上述した実施形態に係る第１情報処理装置、第２情報処理装置、サーバ装置、それぞれが、２つ以上の装置に分割されてもよい。また、本実施形態において、利用者端末１０、第１情報処理装置、第２情報処理装置、サーバ装置として、例えば汎用のコンピュータ等、情報処理機能を有する任意の装置が採用可能である。例えば、実施形態に係る利用者端末１０、第１情報処理装置、第２情報処理装置、サーバ装置の各機能を実現する処理内容を記述したプログラムを、当該装置のメモリに格納し、当該装置のプロセッサに実行させてもよい。従って、本開示の実施形態はプログラムとしても実現可能である。 In addition, in the present embodiment, the functions and the like included in each of the above-mentioned means or steps can be rearranged so as not to logically contradict. For example, it is possible to combine or divide a plurality of means or steps into one. For example, each of the first information processing device, the second information processing device, and the server device according to the above-described embodiments may be divided into two or more devices. Further, in the present embodiment, as the user terminal 10, the first information processing device, the second information processing device, and the server device, any device having an information processing function such as a general-purpose computer can be adopted. For example, a program describing the processing content for realizing each function of the user terminal 10, the first information processing device, the second information processing device, and the server device according to the embodiment is stored in the memory of the device, and the program of the device is stored. It may be executed by the processor. Therefore, the embodiment of the present disclosure can be realized as a program.
＜その他の変形例＞
　本発明は上記の実施形態及び変形例に限定されるものではない。例えば、上述の各種の処理は、記載に従って時系列に実行されるのみならず、処理を実行する装置の処理能力あるいは必要に応じて並列的にあるいは個別に実行されてもよい。その他、本発明の趣旨を逸脱しない範囲で適宜変更が可能である。 <Other modifications>
The present invention is not limited to the above embodiments and modifications. For example, the various processes described above may be executed not only in time series according to the description, but also in parallel or individually according to the processing capability of the device that executes the process or the need. Other changes can be made without departing from the spirit of the present invention.
＜プログラム及び記録媒体＞
　また、上記の実施形態及び変形例で説明した各装置における各種の処理機能をコンピュータによって実現してもよい。その場合、各装置が有すべき機能の処理内容はプログラムによって記述される。そして、このプログラムをコンピュータで実行することにより、上記各装置における各種の処理機能がコンピュータ上で実現される。
　この処理内容を記述したプログラムは、コンピュータで読み取り可能な記録媒体に記録しておくことができる。コンピュータで読み取り可能な記録媒体としては、例えば、磁気記録装置、光ディスク、光磁気記録媒体、半導体メモリ等どのようなものでもよい。
　また、このプログラムの流通は、例えば、そのプログラムを記録したＤＶＤ、ＣＤ－ＲＯＭ等の可搬型記録媒体を販売、譲渡、貸与等することによって行う。さらに、このプログラムをサーバコンピュータの記憶装置に格納しておき、ネットワークを介して、サーバコンピュータから他のコンピュータにそのプログラムを転送することにより、このプログラムを流通させてもよい。
　このようなプログラムを実行するコンピュータは、例えば、まず、可搬型記録媒体に記録されたプログラムもしくはサーバコンピュータから転送されたプログラムを、一旦、自己の記憶部に格納する。そして、処理の実行時、このコンピュータは、自己の記憶部に格納されたプログラムを読み取り、読み取ったプログラムに従った処理を実行する。また、このプログラムの別の実施形態として、コンピュータが可搬型記録媒体から直接プログラムを読み取り、そのプログラムに従った処理を実行することとしてもよい。さらに、このコンピュータにサーバコンピュータからプログラムが転送されるたびに、逐次、受け取ったプログラムに従った処理を実行することとしてもよい。また、サーバコンピュータから、このコンピュータへのプログラムの転送は行わず、その実行指示と結果取得のみによって処理機能を実現する、いわゆるＡＳＰ（Application Service Provider）型のサービスによって、上述の処理を実行する構成としてもよい。なお、プログラムには、電子計算機による処理の用に供する情報であってプログラムに準ずるもの（コンピュータに対する直接の指令ではないがコンピュータの処理を規定する性質を有するデータ等）を含むものとする。
　また、コンピュータ上で所定のプログラムを実行させることにより、各装置を構成することとしたが、これらの処理内容の少なくとも一部をハードウェア的に実現することとしてもよい。 <Program and recording medium>
Further, various processing functions in each device described in the above-described embodiments and modifications may be realized by a computer. In that case, the processing content of the function that each device should have is described by the program. Then, by executing this program on a computer, various processing functions of the above-described devices are realized on the computer.
The program describing the processing contents can be recorded in a computer-readable recording medium. The computer-readable recording medium may be, for example, a magnetic recording device, an optical disc, a magneto-optical recording medium, a semiconductor memory, or the like.
The distribution of this program is performed by selling, transferring, or lending a portable recording medium such as a DVD or a CD-ROM in which the program is recorded. Further, the program may be stored in a storage device of the server computer and transferred from the server computer to another computer via a network to distribute the program.
A computer that executes such a program temporarily stores, for example, the program recorded on a portable recording medium or the program transferred from the server computer in its own storage unit. Then, at the time of executing the process, this computer reads the program stored in its storage unit and executes the process according to the read program. Further, as another embodiment of this program, the computer may directly read the program from the portable recording medium and execute processing according to the program. Further, each time the program is transferred from the server computer to this computer, the processing according to the received program may be sequentially executed. In addition, a configuration in which the above-described processing is executed by a so-called ASP (Application Service Provider) type service that realizes a processing function only by the execution instruction and result acquisition without transferring the program from the server computer to this computer May be Note that the program includes information that is used for processing by an electronic computer and that conforms to the program (such as data that is not a direct command to a computer but has the property of defining processing of a computer).
Further, although each device is configured by executing a predetermined program on a computer, at least a part of these processing contents may be realized by hardware.
　上述の実施形態は代表的な例として説明したが、本発明の趣旨及び範囲内で、多くの変更及び置換が可能であることは当業者に明らかである。したがって、本発明は、上述の実施形態によって制限するものと解するべきではなく、特許請求の範囲から逸脱することなく、種々の変形及び変更が可能である。例えば、実施形態の構成図に記載の複数の構成ブロックを１つに組み合わせたり、あるいは１つの構成ブロックを分割したりすることが可能である。 The above-described embodiment has been described as a typical example, but it will be apparent to those skilled in the art that many modifications and substitutions can be made within the spirit and scope of the present invention. Therefore, the present invention should not be construed as being limited by the above-described embodiments, and various modifications and changes can be made without departing from the scope of the claims. For example, it is possible to combine a plurality of constituent blocks described in the configuration diagram of the embodiment into one or to divide one constituent block.
１０　　　利用者端末
２０　　　メーカーに設置される情報処理装置（第１情報処理装置）
２１　　　制御部
２２　　　記憶部
２３　　　通信部
２４　　　表示部
２５　　　操作部
２１１　　登録部
２１２　　設定部
２１３　　集計部
２１４　　生成部
３０　　　店舗に設置される情報処理装置（第２情報処理装置）
３１　　　制御部
３２　　　記憶部
３３　　　通信部
３４　　　表示部
３５　　　操作部
３１１　　登録部
３１２　　エントリー部
３１３　　確認部
３１４　　生成部
３１５　　受取部
４０　　　事業者のサーバ装置（サーバ装置）
４１　　　制御部
４２　　　記憶部
４３　　　通信部
４１１　　報酬付与部
４１２　　集計部
４１３　　ポイント付与部
４１４　　受取部
５０　　　ネットワーク
１００　　情報処理システム 10 user terminal 20 information processing device installed in maker (first information processing device)
21 control unit 22 storage unit 23 communication unit 24 display unit 25 operation unit 211 registration unit 212 setting unit 213 aggregation unit 214 generation unit 30 information processing device installed in a store (second information processing device)
31 control unit 32 storage unit 33 communication unit 34 display unit 35 operation unit 311 registration unit 312 entry unit 313 confirmation unit 314 generation unit 315 reception unit 40 server device (server device) of the operator
41 Control Unit 42 Storage Unit 43 Communication Unit 411 Reward Granting Unit 412 Aggregating Unit 413 Point Granting Unit 414 Receiving Unit 50 Network 100 Information Processing System

Claims (7)

  1. 　キャンペーンを設定し、利用者が所定の店舗で使用可能なクーポンを発行する第１情報処理装置と、
    　前記クーポンを取得し、前記クーポンの情報を含むＱＲコードを表示する利用者端末と、
    　前記キャンペーンにエントリーし、前記ＱＲコードを読み取る第２情報処理装置と、
    　前記クーポンの特典内容に基づいて、前記利用者端末にポイントを付与するサーバ装置と、
    　を備える情報処理システム。     A first information processing device that sets a campaign and issues a coupon that a user can use at a predetermined store;
    A user terminal that acquires the coupon and displays a QR code including the coupon information,
    A second information processing device that enters the campaign and reads the QR code;
    A server device that gives points to the user terminal based on the privilege content of the coupon;
    An information processing system including.
  2. 　前記第１情報処理装置は、
    　前記利用者の情報に基づいて、前記利用者にとって最適なクーポンを発行する、
    　請求項１に記載の情報処理システム。     The first information processing device,
    Issue the optimal coupon for the user based on the information of the user,
    The information processing system according to claim 1.
  3. 　前記第１情報処理装置は、
    　前記サーバ装置へと報酬を付与する、
    　請求項１又は２に記載の情報処理システム。     The first information processing device,
    Giving a reward to the server device,
    The information processing system according to claim 1.
  4. 　前記サーバ装置は、
    　前記第２情報処理装置へと報酬を付与する、
    　請求項１から請求項３のいずれか一項に記載の情報処理システム。     The server device is
    Giving a reward to the second information processing device,
    The information processing system according to any one of claims 1 to 3.
  5. 　前記利用者の情報は、
    　前記利用者が購入した商品の個数、前記利用者が購入した商品の価格、前記利用者が購入した商品の合計価格、前記利用者が商品を購入した日時、前記利用者が使用したクーポンの内容、前記利用者がクーポンを使用した地域、前記利用者がクーポンを使用した頻度、前記利用者が現在存在する位置、前記利用者の属性、の少なくとも１つを含む、
    　請求項２に記載の情報処理システム。     The information of the user is
    The number of products purchased by the user, the price of the product purchased by the user, the total price of the products purchased by the user, the date and time when the user purchased the product, the contents of the coupon used by the user At least one of an area where the user used the coupon, a frequency at which the user used the coupon, a position where the user currently exists, and an attribute of the user,
    The information processing system according to claim 2.
  6. 　第１情報処理装置が、キャンペーンを設定し、利用者が所定の店舗で使用可能なクーポンを発行するステップと、
    　利用者端末が、前記クーポンを取得し、前記クーポンの情報を含むＱＲコードを表示するステップと、
    　第２情報処理装置が、前記キャンペーンにエントリーし、前記ＱＲコードを読み取るステップと、
    　サーバ装置が、前記クーポンの特典内容に基づいて、前記利用者端末にポイントを付与するステップと、
    　を含む情報処理方法。     A step in which the first information processing device sets a campaign and issues a coupon that a user can use at a predetermined store;
    A step in which the user terminal acquires the coupon and displays a QR code including information on the coupon;
    A second information processing device enters the campaign and reads the QR code;
    A server device giving points to the user terminal based on the privilege content of the coupon;
    Information processing method including.
  7. 　コンピュータを、請求項１から請求項５のいずれか一項に記載の情報処理システムとして機能させるためのプログラム。 A program for causing a computer to function as the information processing system according to any one of claims 1 to 5.
PCT/JP2019/045150 2018-11-16 2019-11-18 Information processing system, information processing method, and program WO2020101040A1 (en)

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