WO2011043543A2

WO2011043543A2 - Method for providing an online auction service using a communication network, and online auction system

Info

Publication number: WO2011043543A2
Application number: PCT/KR2010/006062
Authority: WO
Inventors: 김동철
Original assignee: Kim Dong Chul
Priority date: 2009-10-08
Filing date: 2010-09-07
Publication date: 2011-04-14
Also published as: KR100971875B1; WO2011043543A3

Abstract

The present invention enables users to participate in an auction process for a specific good to be auctioned by means of increasing the bid amount during an auction participation period, and allocates an additional period to each participant in accordance with the order of participation upon the expiration of the auction participation period, such that each participant can further participate in the relevant auction process during the additional period allocated thereto. The allocation is performed in such a manner that the additional period of the participant ranked earlier expires later than the additional period of the participant ranked later. Therefore, the bidder having participated in the auction earlier may determine whether to keep or abandon the auction after checking the bid amounts of other participants ranked later. Users may quickly participate in the auction in which they are interested to achieve such an advantageous position, and the seller may quickly judge whether or not the auction conditions offered thereby is reasonable even before the expiration of the auction participation period, such that the seller may actively respond to the progress of the auction by changing the lowest bid amount or taking other steps.

Description

Online auction service method and online auction system using communication network

The present invention relates to an online auction service method and an online auction system using a communication network. In particular, the auction information is provided through various communication networks such as a wired / wireless internet network to increase a bid for an auction target object that a user is interested in. Participants will be able to participate, and the online auction service that selects the auction participants who gave the highest price among the auction participants will be more smoothly performed.

On-line auction services are provided to enable competition-traded transactions through the network.

The online auction service provides users with various auction information such as information on the target auction targets, minimum bids, and instructions on how to participate in the auction through a communication network. Allow them to enter the auction.

When the auction entry period is over, the user who presents the highest bid is selected as a successful bidder.

In the conventional auction service, users hesitate to participate quickly because they see each other's notices, and suddenly participate when the auction participation period approaches.

As a result, an overload of the system for providing an online auction service and a difficulty in normal auction procedure appear.

In addition, if the situation in which users participate in a routine situation when the end of the auction entry period approaches, the current auction participation from the position of the user who wants to dispose of the auction object if the user does not participate in the auction even though the auction has started Is not possible because it is because the minimum bid is set too high.

This is a major factor that prevents the user who wants to dispose of the auction object accordingly according to the auction progress.

Accordingly, the present invention has been made in order to solve the above problems, the faster the user to participate in the auction to use the auction procedure in a more advantageous position to induce users to quickly participate in the auction, and also to dispose of the goods through the auction The purpose of the present invention is to provide an online auction service method and an online auction system using a communication network that enables users to appropriately respond to the auction participation situation to increase the possibility of closing a deal.

In order to achieve the above object, the online auction service method using a communication network according to the present invention,

When the auction process for a certain auction object is started, allowing each user to enter an auction by entering a bid exceeding a current maximum bid through the Internet homepage for a preset auction entry period, and storing the corresponding entry information in a database; Allocating an additional period for each auction participant and notifying each auction participant based on the participation information stored in the database when the auction entry period ends; Allowing each auction participant to enter a bid exceeding a current highest bid through the internet homepage for the additional period assigned to the auction participant to further participate in the auction for the auction target object and to store the corresponding participation information in the database; And when all the additional periods assigned to each auction participant are completed, selecting the auction participant who inputs the highest bid based on the participation information stored in the database as a successful bidder of the auction target object.

In this case, the additional period is allocated such that the additional period of the first auction participant who entered earlier ends later than the additional period of the auction participant who entered later.

The additional periods assigned to each auction participant all start at the same time, and the additional period of the first auction participant who participated later may be allocated to end after the additional period of the auction participant who participated later ends.

The additional period allocated to each auction participant may be allocated such that the additional period of the first auction participant who starts after the additional period of the later auction participant ends.

The number of times that each user can input a bid through the internet homepage may be limited during the auction participation period.

Before the first bid is input through the Internet homepage during the auction participation period, a person who has the authority to change the auction condition of the auction object may change the auction condition.

Auction conditions that can be changed by a user who registers the auction object as an auction object may include a minimum bid.

In the online auction system using a communication network according to the present invention, when an auction procedure for an auction target object is started, each user can enter an auction by entering a bid exceeding the current maximum bid through the Internet homepage for a preset auction entry period. Auction process progress unit to ensure; A database for storing participation information of the auction made through the auction procedure progress unit; An additional period allocator configured to notify each auction participant by allocating an additional period for each auction participant based on the participation information stored in the database; And a successful bidder selecting unit configured to select an auction participant who inputs the highest bid based on the participation information stored in the database as a successful bidder of the auction target object when all the additional periods assigned to each auction participant are completed.

The additional period is allocated such that the additional period of the first participating auction participant ends later than the additional period of the later participating auction participant.

Particularly, even if the auction entry period has ended, each auction participant may enter an auction for the auction target object by inputting a bid exceeding a current maximum bid through the internet homepage for an additional period assigned to the auction participant. Allow it to be.

The additional period allocator may allocate all the additional periods assigned to each auction participant at the same time, and the additional period of the first auction participant who participates later ends after the additional period of the auction participant who participated later ends.

The allocating period allocator may allocate the additional period of the first auction participant to start after the additional period of the later auction participant ends when allocating the additional period to each auction participant.

The auction process progress unit may limit the number of times that each user can input a bid through the Internet homepage during the auction participation period.

The online auction system using a communication network according to the present invention may further comprise an auction condition changing unit.

The auction condition changing unit processes a person who has the authority to change the auction condition of the auction target object to change the auction condition before the first bid is input through the internet homepage during the auction participation period. At this time, the auction condition that can be changed may include a minimum bid.

According to the present invention, a user who first participates in the auction can secure an advantageous position than users who participated later than themselves.

That is, the user who participated in the auction first may determine whether or not to participate in the auction participants who participated later than themselves in the auction that is additionally performed for an additional period after the basic auction entry period ends and then participates in the auction.

This can be a powerful weapon in a competition that competes with others, so the stronger the user who is willing to buy the auction object, the faster he or she will participate in the auction without hesitation and the auction process will be smooth.

The user who participated in the auction later suggests a bid as close as possible to the price he or she thinks because the user who participated in the auction for the additional period does not know what bid will be offered before the user.

Therefore, the user's intention is more accurately reflected in the auction, so that the gap between the seller's desired price and the buyer's desired price can be narrowed.

In addition, if users quickly participate in the auction without hesitation, the user who wants to dispose of the auction object can respond appropriately according to the progress of the auction to increase the possibility of closing the auction object.

In other words, it is difficult to determine whether the minimum bid is set too high even if the auction participant has been started even though the auction has been started, or whether the auction is delayed by noticing each other.

However, according to the present invention, even though the auction has started, if there are no auction participants until a certain period (for example, two days) has elapsed, it may be determined that there is a fundamental problem in the auction conditions such as the minimum bid is set too high. have. This judgment is reasonable.

Therefore, a user who wants to dispose of the auction object can have an opportunity to actively deal with the bidding by lowering the minimum bid before the first participation, thereby increasing the transaction success rate through the auction. In particular, it can be of great help to users who want to dispose of auction items in a hurry.

1 is an overview of a system for providing an auction service over a communication network;

2 is an embodiment of an online auction service method according to the present invention;

3 is an example of a method of allocating an additional period;

Figure 4 is an embodiment that can change the auction conditions,

5 is an embodiment of an online auction system for providing an online auction service according to the present invention;

6 is an example of the processing of the auction procedure progression unit,

7 and 8 are examples for explaining a specific case in which the auction proceeds according to the present invention.

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

Referring to FIG. 1, the online auction system 15 provides an auction service to each user through the communication network 13, and each user accesses the online auction system 15 using a user computer to use the auction service. .

How the online auction system 15 interfaces with each user may be variously configured according to the type of the communication network 13 or the contents of the auction service.

As an example, the online auction system 15 may interface with each user through an internet homepage accessible through a wired or wireless internet network.

Such an Internet homepage may be configured to be suitable for serving as a personal computer (PC) or may be configured to be suitable for serving as a mobile terminal.

The online auction system 15 is a wired / wireless internet network such as a web server 15-1 for operating an Internet homepage and a database 15-2 for storing and maintaining various information necessary for providing an auction service. It can be configured to include a variety of components generally required to provide auction services through.

The Internet homepage provides various user interfaces needed to provide an auction service.

Each user interface informs users of auction-related information in each process related to the auction service, and also serves to receive information input from the user in the corresponding process. Each of these user interfaces can be implemented using a variety of computer programming languages.

The user computer 11 is not only a personal computer (PC) such as a desktop computer or a notebook computer, but also a mobile phone or a personal digital assistant (PDA) according to the structure that the online auction system 15 interfaces with users. It may be a device of various kinds and performances such as a mobile terminal such as Digital Assistant.

Each user who wishes to use the auction service accesses the online auction system 15 using a user computer, and uses the auction service through various user interfaces provided by the online auction system 15.

The auction service provided by the online auction system 15 is basically performed in such a way that the users who are going to participate in the auction gradually increase the purchase intention price (hereinafter referred to as a bid) for the auction object.

That is, the auction service provided by the online auction system 15 provides information on the subjects of the auction through the communication network 13 and the auction conditions (for example, the qualification to participate in the auction, the minimum bid, the period of participation in the auction, and the bid price). And auction information, such as the minimum unit), and by using the auction information, each user competing with each other through the communication network 13 to present a bid exceeding the current highest bid and then participate in the auction. After all of the time period in which you can participate in, the bidder will be selected as the user who gave the highest bid.

As long as the basic auction service is satisfied, the details or methods of the auction service provided by the online auction system 15 may be variously configured as necessary without limitation.

For example, the auction object may be set up by the operator of the online auction system and registered as an auction object, or each user may be configured to directly register an item to be sold to other users.

In addition, various details related to the auction service, such as eligibility to register an auction object for sale in the auction, whether or not to pay a deposit as a prerequisite to enter the auction, and the types of penalties for unfaithful auction participation The details can be configured in various ways as needed.

The auction object may be any type / intangible commodity that is allowed to trade. For example, an auction object may be a right of a domain or a patent, as well as real estate such as a real estate and insurance, land or a building.

2, an embodiment of an online auction service method using a communication network according to the present invention will be described.

First, when the auction process for an auction object is started (S21), the online auction system 15 accesses each user through the communication network 13 for a predetermined auction entry period and the current highest bid for the auction object. It is possible to participate in the auction by presenting a bid exceeding (S22, S23).

In step S22, the online auction system 15 provides a user interface through the communication network 13 that allows each user to view information related to the auction of the auction target object and to participate in the auction by presenting a desired bid.

For example, if the user interface is configured in the form of a web page, the user may check information such as the current highest bid displayed on the web page, and then use the bid input function provided on the web page to present his / her proposal. You enter the bid to enter the auction.

On the other hand, the online auction system 15 may be configured to limit the number of times each user can participate in the auction during the auction entry period.

For example, each user can be limited to only one entry during the auction entry period, which can have an effect of protecting a user who does not correctly understand the procedure of the auction service according to the present invention.

That is, as described below, once a user enters an auction within the auction entry period, there is a chance that the user can enter the auction again in an advantageous condition than the user using the additional period even if there is a user who participated in the auction later than the user. Guaranteed.

Therefore, once a user enters the auction during the auction, it may not be profitable for another auction participant to appear and then raise the bid and participate again. It is.

However, since such a situation may occur in an inaccurate understanding of the procedure in which the auction service is performed according to the present invention, the number of times to participate in the auction during the auction participation period is left to the judgment of each user and may not limit the number of participation. Of course.

Once the auction procedure in progress during the auction entry period ends in step S22, the online auction system 15 allocates an additional period for each auction participant (S24).

In this case, the additional period refers to a period during which the auction is additionally performed after the auction entry period ends.

The additional period is not a period that is common to all users, such as an auction entry period, but a period that is individually assigned to each auction participant. In particular, the additional period is the additional period of the user who participated in the auction later. It is allocated to end later.

Hereinafter, for convenience of description, a user who first participates in an auction is referred to as a senior auction participant, and a user who participates in an auction later is referred to as a subordinate auction participant.

Priorities and subordinates are relative concepts. That is, if user A entered the auction earlier than user B, user A is a senior auction participant and user B is a subordinate auction participant between users A and B. However, if there is a user C who entered the auction before user A, user C is a senior auction participant for both user A and B, and user A is a subordinate auction participant for user C.

The additional period plays the role of enabling the senior auction participant to enter the auction in an advantageous situation over the subordinate auction participant.

In the present invention, the period in which each user can participate in the auction is "auction participation period + an additional period assigned to himself".

The additional period may be allocated in various ways, provided that the additional period of the senior auction participant ends later than the additional period of the subordinate auction participant.

One embodiment of assigning additional periods is that all of the additional periods assigned to each auction participant start simultaneously, and the additional period of the senior auction participant is configured to end after the additional period of the subordinate auction participant ends.

Referring to the example shown in FIG. 3A, it is assumed that three users (auction participants # 1 to # 3) each participated in the auction in the order during the auction entry period, and the auction entry period ended.

Then, the additional period of the last auction participant # 3 is from t0 to t1, which is the beginning of the additional period, the second period of the second auction participant # 2 is from t0 to t2, and the additional period of the first auction participant # 1 is It can be allocated from t0 to t3.

Where t0 <t1 <t2 <t3.

Another embodiment of allocating an additional period is to assign the additional period of the senior auction participant to begin after the additional period of the subordinate auction participant ends.

Referring to the example illustrated in FIG. 3B, it is assumed that three users (auction participants # 1 to # 3) each participated in the auction in the order during the auction entry period, and the auction entry period ended.

Then, the additional period of the last auction participant # 3 is from t0 to t1, which is the beginning of the additional period, the second period of the auction participant # 2 is from t1 to t2, and the additional period of the first auction participant # 1 is It can be allocated from t2 to t3.

Where t0 <t1 <t2 <t3.

When an additional period for each auction participant is allocated through step S24, the online auction system 15 notifies each auction participant of the additional period by using various communication methods such as an Internet homepage, an email, or a mobile phone text message.

And the online auction system 15 allows each auction participant to further participate in the auction for the additional period assigned to them (S25, S26).

Step S25, like step S22, allows each user to enter the auction via a communication network 13 by presenting a bid exceeding the current maximum bid for the auction object. However, rather than the auction period that is common to all users, each auction participant is allowed to participate in the auction only for the additional period assigned to it.

In addition, the online auction system 15 selects an auction participant who presents the highest price after all the additional periods assigned to each auction participant is completed (S27).

If a successful bidder is selected for the auction target item in step S27, necessary follow-up procedures such as informing the winning bid situation and allowing a post-process between the registered bidder and the successful bidder may be performed. It can be handled in various ways.

As described above, since the additional period of the senior auction participant ends later than the additional period of the subordinate auction participant, the senior auction participant may participate in the auction after confirming whether the subordinate auction participants participate and the presented bids. Accordingly, the senior auction participant can use the auction service under favorable conditions than the subordinate auction participant.

That is, the senior auction participant checks the auction participation status of the subordinate auction participant, and if the bid presented by the subordinate auction participant is lower than the allowable purchase intention price, the auction target item is higher than the bid presented by the subordinate auction participant. You can try to win.

In addition, the senior auction participant may give up without further participation in the auction if the bid presented by the subordinate auction participant is higher than the purchase intention price.

In addition to this effect, the subordinate auction participant does not know the bid price to be offered by the senior auction participant if there is a senior participant who is higher than his / her own. Inevitably, it can contribute to the formation of a successful bidder.

In each of the embodiments described above, the online auction system 15 is authorized to change the auction conditions of the auction target object if the first auction entry for the auction target object is made during the auction participation period in which the auction proceeds through step S22. It can be configured to allow a person to change the auction conditions. At this time, an example of the auction conditions that can be changed is the minimum bid.

Referring to Figure 4, the online auction system (15) after the auction process for a particular auction target object (S41), within the auction participation period and before the first auction participation (S42, S43), the auction Process to allow a person having the authority to change the auction conditions of the target object to change the auction conditions (S44).

However, the online auction system 15 processes so that the auction conditions cannot be changed if the auction entry period has already passed or after the first auction entry (S45).

Here, a person who has the authority to change the auction conditions of an auction object may include a user who registers the auction object or an administrator of an online auction system.

In other words, if there is no single participant for a while (for example, two days) when the auction is started for a specific auction object, there may be several reasons, but it is likely that the minimum bid is set too high.

This is because the auction service according to the present invention has a feature of granting an additional period, so that users who want to bid should participate as soon as possible without delaying the auction. If hesitant to participate in the auction, it is determined that there is a fundamental problem in the auction conditions. Because you can.

As a result, if the user who auctioned the auction object wanted to dispose of it quickly at a low price due to urgent circumstances or other reasons, it could respond immediately by lowering the minimum bid depending on the auction situation. It can be increased.

5 illustrates one embodiment of an online auction system 15 in accordance with the present invention, although not explicitly shown, the online auction system 15 is required to provide an auction service via the communication network 13. Of course, it can include a variety of components.

For example, the user registration function to receive personal information such as name, social security number, address, and contact information and authentication information (eg, ID, password) from each user, and to register as a member, and to obtain authentication information from each user. It may include an authentication function for authenticating the corresponding user by receiving the input, the auction item registration function for allowing each user to register information for sale and auction conditions to be auctioned directly.

The auction information database 52-1 stores and maintains various auction information such as information on the auction target object, auction entry period, minimum bid, bid price unit, and auction information.

The information on the auction object may be composed of various types of information for effectively informing the corresponding auction object, such as a text, an image, or a video.

Participation information database 52-2 is auction participation information (e.g., identification information of the auction participants, participation date and time, bids) for each auction proceeding through the auction proceeding process 51-2 for the auction participation period and the additional period Etc.) to save and maintain.

The auction information providing unit 51-1 serves to provide auction information stored in the auction information database 52-1 to each user through the communication network 13.

For example, the auction information provider 51-1 may provide auction information through an internet homepage, and each user may access the corresponding internet homepage and check the auction information at any time.

The auction procedure progressing unit 51-2 performs an auction procedure for the auction target object stored in the auction information database 52-1.

To this end, the auction process progress unit 51-2 provides a user interface that allows users to participate in the auction through the communication network 13, and each user can participate in the auction through the corresponding user interface.

At this time, the auction process is carried out in such a way that each user increases the bid for the auction target.

That is, since the auction process performed through the auction process progress unit 51-2 is performed in a manner of increasing the bid price, the users participating in the auction should present a bid higher than the recent bid and participate in the auction.

A user entering the auction for the first time may present an arbitrary bid if the auction does not have a minimum bid, and if there is a minimum bid, may bid higher than the minimum bid.

For example, if the minimum bid is $ 10 at the start of an auction and the bid price unit is $ 100, the first-time user must bid at least $ 10, and the second participant must bid a bid that exceeds the first participant's bid. Participants must present in circles.

Referring to FIG. 6, an example of a processing procedure in the auction procedure progress unit 51-2 will be described.

When the user requests to participate in the auction for a specific auction object (S61), the auction procedure progress unit 51-2 checks whether or not the user is eligible to participate in the auction (S62).

There are various qualifications for users who can participate in the auction. For example, whether the user has logged in successfully, or if the user has paid the security deposit to participate in the auction. Eligibility can be judged by whether or not.

If the user requesting to participate in the auction is not eligible for the auction, the auction procedure progress unit 51-2 provides a guide message indicating the auction participation eligibility and rejects the auction participation request (S62-1).

At this time, if a user needs to log in to be eligible to participate, the user who requested to participate in the auction, such as printing a login screen and attempting to log in, or outputting a payment screen to pay a deposit if a deposit is required, is required. I can handle it so that I have it.

If the user who requested to participate in the auction is eligible for the auction as a result of checking in step S62, the auction procedure progress unit 51-2 receives a bid by providing a user interface for allowing the user to participate in the auction (S63).

In this case, the user interface may be configured to provide information on the auction target object, auction entry period, minimum bid, bid price unit, auction participation status, current maximum bid, and input a bid to be presented by the user. have.

Now, the auction process progress unit 51-2 checks whether the bid input by the user is correct through step S63 (S64). That is, it is checked whether the bid input through step S63 is higher than the highest bid and fits the bid price unit.

If the auction procedure progress unit 51-2 fails to input the bid correctly as a result of the check in step S64, the user guides the reason and returns to step S63 to enter the bid again (S64).

However, if the user inputs the bid correctly as a result of the check in step S64, the auction procedure progress unit 51-2 receives the auction participation information such as identification information, participation date, and bid of the corresponding participation information database 52-2. Stored in step S65).

Once the auction entry period is over, the additional period assignment unit 51-3 allocates an additional period for each auction participant who participated in the auction.

As described above, the additional period refers to a period during which the auction is further performed after the auction entry period ends.

That is, when the auction entry period is over, the additional period allocating unit 51-3 determines that the additional period of the senior auction participant is based on the auction participation information of the corresponding auction recorded in the participation information database 52-2. An additional period is assigned to each auction participant in such a manner as to end later than the additional period, and the assigned additional period is informed to each auction participant through the communication network 13.

When the additional period is allocated by the additional period allocating unit 51-3, the auction procedure progressing unit 51-2 further proceeds with the auction process until all the additional periods assigned to each auction participant are completed. Allow them to participate more in the auction process for the additional period assigned to them.

The bidder selecting unit 51-4 selects an auction participant who presents the highest bid in the auction procedure after all the additional periods assigned to each auction participant are completed.

For better understanding of the description, it will be assumed that the auction proceeds during the auction participation period as shown in the example shown in FIG. 7.

The bidding period was from 9:00 on September 1, 2009 to 15:00 on September 15, 2009. The minimum bid was 10,000 won and the bid price unit was 100 won. The auction proceeding part 51-2 participated in the auction. During the auction, a total of five people participated in the auction.

The order of participation in the auction is the order of user A, user B, user C, user D, user E, and user A to user E suggested 10,100 won, 10,500 won, 11,000 won, 11,200 won, and 12,000 won, respectively.

In this case, it is assumed that the intentions for the prices that users A to E can offer as bids of the corresponding auction objects were 14,000 won, 12,800 won, 13,000 won, 12,300 won, and 12,500 won, respectively.

In this situation, the additional period allocating unit 51-3 allocates an additional period for each auction participant as shown in FIG. 8 after the auction entry period ends at 15 o'clock on September 15, 2009.

In other words, Auction Participant E from 15:30 to 15:40 on September 15, 2009, Auction Participant D from 15:40 to 15:50 on September 15, 2009, and Auction Participant 2009 From 15:50 to 16:00 on September 15, to auction participant B from 16:00 to 16:10 on September 15, 2009, to auction participant A from 16:10 to 16:20 on September 15, 2009 An additional period of up to minutes was allocated.

After the additional period allocator 51-3 allocates the additional periods for each auction participant as described above, the auction process is performed for each additional period.

First, the auction participant E may further participate in the auction during the additional period from 15:30 to 15:40 on September 15, 2009.

Currently, the highest bid is 12,000 won, which he suggested during the auction, but since he is willing to purchase up to 12,500 won, he bids 12,500 won to participate in the auction. Auction participant E may only offer 12,100 won, which is higher than 12,000 won, but he does not know what bids will be offered by senior auction participants.

Therefore, there is a high probability of presenting 12,500 won, which is the maximum price accepted by the doctor of your own mind. This situation occurs for all auction participants except for the highest ranked auction participant.

Auction participant D may further participate in the auction during the additional period from 15:40 to 15:50 on September 15, 2009.

Currently, the highest bid is 12,500 won by Auction Participant E. Auction Participant D is willing to purchase only 12,300 Won, so he no longer participates in the auction. That is, they do not participate in the auction for the additional period given to them.

Auction participant C may further participate in the auction during the additional period from 15:50 to 16:00 on September 15, 2009.

Currently, the highest bid is 12,500 won suggested by the auction participant E. Since the intention is to purchase up to 13,000 won, the bid is offered at a bid of 13,000 won.

Auction participant B may further participate in the auction during the additional period from 16:00 to 16:10 on 9/15/2009.

Currently, the highest bid is 13,000 won, which is newly proposed by auction participant C. Auction participant B is willing to purchase only 12,800 won. That is, they do not participate in the auction for the additional period given to them.

Auction participant A is the highest ranking auction participant and may participate in the auction for the additional period of 16:10 to 16:20 on September 15, 2009.

Currently, the highest bid is 13,000 won suggested by auction participant C, but auction participant A was willing to purchase up to 14,000 won.

At this time, since the auction participant A has no senior auction participant than his / her own, the auction participant A may be selected as a successful bidder by presenting a price higher than the current highest bid of 13,000 won. Therefore, the auction participant A has to present 13,100 won.

As such, the senior auction participant can determine his / her own position after confirming the participation status of the subordinate auction participant, and thus, the auction service can be used in a very advantageous situation.

Meanwhile, the online auction system 15 may further include an auction condition changing unit 51-5.

The auction condition changing unit 51-5 auctions the auction target object if the auction proceeding unit 51-2 performs the auction procedure during the auction participation period before the first auction participation for the auction target object is made. Allow anyone with the authority to change the terms to change the auction conditions.

To this end, the auction condition changing unit 51-5 checks whether or not the user is authorized to change the auction conditions when there is a request to change the auction conditions for a particular auction.

Examples of the person who has the authority to change the auction conditions include a person who registered the auction object as an auction object or an administrator of the online auction system 15, and the like may be confirmed by authenticating whether or not this is the case.

The auction condition changing unit 51-5 checks that the auction entry period is in progress if the person who has the authority to change the auction condition is in progress and before the initial participation is made, the auction information database 52-1 can be changed. To change the auction information for the auction.

The auction conditions to be modified can be varied, but one example is the minimum bid.

When the auction information about the auction in the auction information database 52-1 is changed, the auction information provided by the auction information providing unit 51-1 or the auction procedure progress unit 51-2 is also changed, and each user You will be able to enter the auction based on the changed minimum bid.

At this time, the auction participation period of the auction in which the auction conditions are changed may be restarted from the beginning, or the period already started before the auction conditions are changed may continue.

Accordingly, if the user who auctioned the auction object wanted to dispose of the auction at a low price quickly or for other reasons, the auction situation could be immediately responded by lowering the minimum bid according to the auction situation. You can increase your chances of getting done.

The above-described embodiments are intended to help the understanding of the present invention, and the present invention is not limited to the above-described embodiments and can be variously modified and implemented by those skilled in the art without departing from the spirit of the present invention. to be.

Claims

In the online auction service method using a communication network in which the online auction system provides auction service by interfacing with users through the Internet homepage,

When the auction process for an auction object is started, each user can enter a bid through the internet homepage to exceed the current highest bid during the preset auction entry period, and participate in the auction. Information, a date and time of participation, and a bid) in a database;

When the auction entry period ends, allocating an additional period for each auction participant based on the participation information stored in the database and informing each auction participant (the additional period is that the additional period of the first auction participant entered later. Assigned to end later than the auction participant's additional period);

Allowing each auction participant to enter a bid exceeding a current highest bid through the internet homepage for the additional period assigned to the auction participant to further participate in the auction for the auction target object and to store the corresponding participation information in the database; And

When all the additional periods assigned to each auction participant are completed, selecting an auction participant who inputs the highest bid based on the participation information stored in the database as a successful bidder of the auction target object; Service method.
The method of claim 1,

The additional periods assigned to each auction participant all start simultaneously, and the additional period of the first auction participant to be assigned is assigned to end after the additional period of the later auction participant ends.
The method of claim 1,

The additional period allocated to each auction participant is allocated such that the additional period of the first auction participant starts after the additional period of the later auction participant ends.
The method of claim 1,

The online auction system using the communication network, characterized in that for limiting the number of times each user can enter a bid through the Internet homepage in the auction participation period.
The method according to any one of claims 1 to 4,

The online auction system uses a communication network to process a person who has the authority to change the auction conditions of the auction target item to change the auction conditions before the first bid is input through the internet homepage during the auction entry period. Online auction service method.
The method of claim 5,

The auction condition is an online auction service method using a communication network comprising a minimum bid.
In the online auction system using a communication network to provide auction service by interfacing with users through the Internet homepage,

When the auction procedure for any auction object is started, during the preset auction entry period, the auction process proceeding unit for each user to enter a bid to exceed the current maximum bid through the Internet homepage to participate in the auction;

A database for storing participation information (including at least user identification information, participation dates and bids) of the auction made through the auction procedure progress unit;

When the auction entry period ends, an additional period allocator which allocates an additional period to each auction participant based on the participation information stored in the database and informs each auction participant (the additional period is the additional period of the first auction participant who participated). Assigned to end later than the additional period of this later auctioned participant); And

When all the additional periods assigned to each auction participant is completed, a bidder selection unit for selecting the auction participant who entered the highest bid on the basis of the participation information stored in the database as a successful bidder of the auction object,

The auction process progress unit is characterized in that each auction participant inputs a bid exceeding the current maximum bid through the Internet homepage for the additional period assigned to them, allowing the auction to further participate in the auction for the target object Online auction system.
The method of claim 7, wherein

The additional period allocator starts all the additional periods of each auction participant at the same time when allocating the additional periods for each auction participant, and the additional period of the first auction participant who finishes later ends after the additional period of the auction participant who entered later ends Online auction system using a communication network, characterized in that the assignment as possible.
The method of claim 7, wherein

The additional period allocator allocates the additional period to each auction participant so that the additional period of the first auction participant starts after the additional period of the later auction participant ends. .
The method of claim 7, wherein

The auction process progress unit online auction system using a communication network, characterized in that for limiting the number of times each user can enter a bid through the Internet homepage during the auction participation period.
The method according to any one of claims 7 to 10,

The auction network further comprises an auction condition changing unit for processing to allow a person authorized to change the auction conditions of the auction target object to change the auction conditions before the first bid is input through the Internet homepage during the auction participation period. Online auction system.
The method of claim 11,

The auction condition is an online auction system using a communication network, characterized in that it comprises a minimum bid.