KR20230100420A - Method, apparatus and computer-readable recording medium for providing advertising content using eco-friendly products - Google Patents

Abstract

The present invention provides a method for providing advertisement contents using eco-friendly products implemented in a computing device including one or more processors and one or more memories storing instructions executable by the processors, and providing advertisement contents using eco-friendly products. When content information is received from an advertiser account registered as a member of a platform for storing the received content information in an advertisement database, a charge step of requesting an advertisement fee from the advertiser account; When the advertisement fee is paid by the advertiser account in a state in which the function of the billing step is performed, an eco-friendly product printed with a code pattern capable of viewing content information stored in the advertisement database is displayed. Providing eco-friendly products free of charge to a plurality of small business owners registered as members of the platform; And when at least one of the plurality of guest accounts accesses the platform through a code pattern printed on eco-friendly products provided to the plurality of small business enterprises, providing advertising content based on the content information to the guest account accessing the platform; and a contents providing step of providing the advertisement contents to the guest account by changing at least one object included in the advertisement contents to an object corresponding to the eco-friendly product. In addition to this, various embodiments understood through this document are possible.

Description

Method, device and computer-readable recording medium for providing advertising contents using eco-friendly products

The present invention relates to a method of providing advertising content using eco-friendly products, and specifically, when content information is received from an advertiser's account and stored in an advertisement database, when payment of advertising fees is confirmed from the advertiser, the advertisement database An eco-friendly product printed with a code pattern capable of viewing content information stored in the platform is provided to a plurality of small business owners registered as members of the platform, and a plurality of guest accounts are provided through the code pattern printed on the eco-friendly product. When at least one of these accesses the platform, the guest account that accesses the platform is provided with advertising content based on the content information, but at least one object included in the advertising content is changed to an object corresponding to an eco-friendly product to provide the guest account with the advertising content. It is about the technology that provides.

As interest in the climate crisis has recently increased worldwide, more and more consumers are considering how their consumption will affect the climate. In the process of producing a product, if electricity made from fossil fuels is used or materials that are difficult to recycle and decompose are used, consumers may be turned away regardless of quality or price. Even if the "cost-performance ratio" is relatively poor, if it matches the social value you think, "good consumption" that you buy without hesitation is gradually becoming a market trend.

Accordingly, global platform companies are developing various platform technologies using eco-friendly products and services in order to follow the market trend that favors “good consumption”.

As an example, Korea Patent No. 10-2133413 (a method for providing eco-friendly cleaning and moving services, a management server based on IoT technology that operates a neural network artificial neural network supporting it, and vehicle-to-vehicle communication based on V2X between them) In order to support an environmentally friendly cleaning service and moving service, a technology for supporting a server and/or system that operates a neural network artificial neural network is disclosed.

However, in the prior art described above, only a technology for supporting a server and/or system to simply provide eco-friendly laundry service to customers is disclosed, and content information is received from an advertiser's account and stored in an advertisement database. , When the payment of advertising fee is confirmed from the advertiser, an eco-friendly product printed with a code pattern that allows content information stored in the advertisement database to be viewed is provided to a plurality of small business owners registered as members of the platform, When at least one of a plurality of guest accounts accesses the platform through a code pattern printed on an eco-friendly product, advertising content based on content information is provided to the guest account accessing the platform, but at least one object included in the advertising content A technology for providing advertising content to a guest account by changing an object corresponding to an eco-friendly product has not been disclosed, so the need for a technology capable of solving this problem is emerging.

Therefore, the present invention is to receive content information from an advertiser's account through a method of providing advertising content using eco-friendly products and store it in an advertisement database, and when the payment of advertisement fee is confirmed from the advertiser, the contents stored in the advertisement database An eco-friendly product printed with a code pattern capable of reading information is provided to a plurality of small business owners registered as members of the platform, and at least one of the plurality of guest accounts is provided through the code pattern printed on the eco-friendly product. When accessing the platform, providing advertising content based on content information to guest accounts accessing the platform, but changing at least one object included in the advertising content into an object corresponding to an eco-friendly product and providing the advertising content to the guest account. , Encouraging the use of eco-friendly products and at the same time providing advertising content requested by the advertiser account to customers visiting small businesses through a code pattern printed on the eco-friendly product to improve the publicity of the services and products sold by the advertiser account. It has a purpose.

In the method of providing advertisement content using eco-friendly products implemented in a computing device including one or more processors and one or more memories storing instructions executable by the processors according to an embodiment of the present invention, the method utilizes eco-friendly products. When content information is received from an advertiser account registered as a member of a platform providing advertisement content, a charge step of requesting an advertisement fee from the advertiser account after storing the received content information in an advertisement database; When the advertisement fee is paid by the advertiser account in a state in which the function of the billing step is performed, an eco-friendly product printed with a code pattern capable of viewing content information stored in the advertisement database is displayed. Providing eco-friendly products free of charge to a plurality of small business owners registered as members of the platform; And when at least one of the plurality of guest accounts accesses the platform through a code pattern printed on eco-friendly products provided to the plurality of small business enterprises, providing advertising content based on the content information to the guest account accessing the platform; and a contents providing step of providing the advertisement contents to the guest account by changing at least one object included in the advertisement contents to an object corresponding to the eco-friendly product.

Preferably, the advertisement content is advertisement thumbnail information for at least one of services and products to be promoted by the advertiser account.

In the charging step, before requesting the advertisement fee from the advertiser account, the advertiser account is provided with an eco-friendly product list including a plurality of eco-friendly product information on different types of eco-friendly products, and the advertiser account is It is possible to include; a product selection request step of requesting to select at least one eco-friendly product on which the code pattern is printed.

The product selection request step may include an object identification step of identifying at least one object included in the advertisement content based on content information received from the advertiser account when the eco-friendly product list is provided to the advertiser account; When the identification of the at least one object is completed by the object identification step, based on a pre-stored matching table, eco-friendly product information matched with the identified at least one object among the plurality of eco-friendly product information is searched for, an eco-friendly product recommendation step of recommending the searched eco-friendly product information to the advertiser account; and when the selection of eco-friendly product information for printing the code pattern is completed by the advertiser account, based on a designated fee table, an advertisement fee corresponding to the eco-friendly product information selected by the advertiser account is calculated and sent to the advertiser account. It is possible to include; a deposit request step of requesting a deposit of the advertising fee.

The providing of eco-friendly products may include providing a small business list including a plurality of small business information corresponding to the plurality of small business businesses to the advertiser account when the advertising fee is paid by the advertiser account; providing a business list; And when at least one of the plurality of small business information included in the small business list is selected by the advertiser account in a state where the small business list is provided to the advertiser account, corresponding to the selected at least one small business information It is possible to include; a provider determination step of determining a small business enterprise as a business to which the eco-friendly product printed with the code pattern is to be provided.

The determining of the provider may include a first product list providing step of providing a recommended product list to the determined small business when a small business to receive an eco-friendly product printed with the code pattern is determined by the advertiser account; In a state in which the recommended product list is provided to the small business, when at least one of services and products on the recommended product list is selected by the small business, a shopping site capable of purchasing at least one of the selected service and product is provided to the small business Including, the recommended product list is a list prepared based on product information received from the advertiser account, and includes at least one of services and products sold by the advertiser account. possible.

In the step of providing content, when at least one of a plurality of guest accounts accesses the platform through a code pattern printed on an eco-friendly product provided to a first small business operator among the plurality of small business operators, the guest account accessing the platform a second product list providing step of providing the advertisement contents, and providing the recommended product list to a guest account accessing the platform when the provision of the advertisement contents is completed; and when at least one of the services and products on the recommended product list is selected by the guest account accessing the platform while the recommended product list is provided to the guest account accessing the platform, the guest account accessing the platform. It is possible to include; a second site providing step of providing the shopping site to the user.

In the providing of the second site, at least one of a plurality of guest accounts accessing the platform through a code pattern printed on an eco-friendly product provided to the first small business owner purchases at least one of services and products on the recommended product list. If yes, a purchasing power point evaluation step of evaluating a purchasing power point for the first small business enterprise; and a mileage providing step of providing mileage to the first small business whenever the purchasing power point of the first small business, evaluated by performing the function of the purchasing power point evaluation step, exceeds a specified score range. The mileage may be a point at which the first small business owner can purchase at least one service or product registered on the recommended product list or add a quantity of eco-friendly products on which the received code pattern is printed.

In an apparatus for providing advertising content using eco-friendly products implemented as a computing device including one or more processors and one or more memories storing instructions executable by the processors according to an embodiment of the present invention, the use of eco-friendly products When content information is received from an advertiser account registered as a member of a platform providing advertisement content, a charge billing unit for storing the received content information in an advertisement database and then requesting an advertisement fee from the advertiser account; When the advertisement fee is paid by the advertiser account in a state in which the function of the billing unit is performed, an eco-friendly product printed with a code pattern capable of reading content information stored in the advertisement database is provided to the platform. An eco-friendly product providing unit that provides free of charge to a plurality of small business owners registered as members of; And when at least one of the plurality of guest accounts accesses the platform through a code pattern printed on eco-friendly products provided to the plurality of small business enterprises, providing advertising content based on the content information to the guest account accessing the platform; and a content providing unit that changes an object of the same type as the eco-friendly product in the advertising content to an object corresponding to the eco-friendly product and provides the advertising content to the guest account.

A computer-readable recording medium according to an embodiment of the present invention, wherein the computer-readable recording medium stores instructions for causing a computing device to perform the following steps, the steps including; When content information is received from an advertiser account registered as a member of a platform that provides advertising content using eco-friendly products, a charge step of requesting an advertising fee from the advertiser account after storing the received content information in an advertisement database. ; When the advertisement fee is paid by the advertiser account in a state in which the function of the billing step is performed, an eco-friendly product printed with a code pattern capable of viewing content information stored in the advertisement database is displayed. Providing eco-friendly products free of charge to a plurality of small business owners registered as members of the platform; And when at least one of the plurality of guest accounts accesses the platform through a code pattern printed on eco-friendly products provided to the plurality of small business enterprises, providing advertising content based on the content information to the guest account accessing the platform; and a content providing step of providing the advertising content to the guest account by changing an object of the same type as the eco-friendly product in the advertising content to an object corresponding to the eco-friendly product.

A method for providing advertising content using an eco-friendly product according to the present invention provides, for free, an eco-friendly product printed with a code pattern capable of viewing the advertising content of the advertiser's account to the small business, when the advertising fee is deposited from the advertiser's account. You can reduce your spending. In addition, by using eco-friendly products provided free of charge to small businesses, it may have an effect of encouraging the use of eco-friendly products.

When guests visiting a small business scan a code pattern printed on an eco-friendly product, it may have the effect of promoting at least one of the services and products sold by the advertiser's account by providing advertising content to the guests. You can increase your account's revenue.

1 is a flowchart illustrating a method of providing advertisement content using eco-friendly products according to an embodiment of the present invention.
2 is a flowchart illustrating a product selection request step of a method of providing advertisement content using eco-friendly products according to an embodiment of the present invention.
3 is a block diagram illustrating an eco-friendly product providing unit of an apparatus for providing advertisement content utilizing eco-friendly products according to an embodiment of the present invention.
4 is a block diagram illustrating a provider determining unit of an apparatus for providing advertisement contents utilizing eco-friendly products according to an embodiment of the present invention.
5 is a flowchart illustrating a content providing step of a method of providing advertisement content utilizing eco-friendly products according to an embodiment of the present invention.
6 is a block diagram illustrating a second site providing unit of an apparatus for providing advertisement contents utilizing eco-friendly products according to an embodiment of the present invention.
7 is a diagram for explaining an example of an internal configuration of a computing device according to an embodiment of the present invention.

In the following, various embodiments and/or aspects are disclosed with reference now to the drawings. In the following description, for purposes of explanation, numerous specific details are set forth in order to facilitate a general understanding of one or more aspects. However, it will also be appreciated by those skilled in the art that such aspect(s) may be practiced without these specific details. The following description and accompanying drawings describe in detail certain illustrative aspects of one or more aspects. However, these aspects are exemplary and some of the various methods in principle of the various aspects may be used, and the described descriptions are intended to include all such aspects and their equivalents.

References to “embodiment,” “example,” “aspect,” “example,” etc., used in this specification should not be construed as indicating that any aspect or design described is preferable to or advantageous over other aspects or designs. .

Also, the terms "comprises" and/or "comprising" mean that the feature and/or element is present, but excludes the presence or addition of one or more other features, elements and/or groups thereof. It should be understood that it does not.

In addition, terms including ordinal numbers such as first and second may be used to describe various components, but the components are not limited by the terms. These terms are only used for the purpose of distinguishing one component from another. For example, a first element may be termed a second element, and similarly, a second element may be termed a first element, without departing from the scope of the present invention. The terms and/or include any combination of a plurality of related recited items or any of a plurality of related recited items.

In addition, in the embodiments of the present invention, unless otherwise defined, all terms used herein, including technical or scientific terms, are those commonly understood by those of ordinary skill in the art to which the present invention belongs. have the same meaning. Terms such as those defined in commonly used dictionaries should be interpreted as having a meaning consistent with the meaning in the context of the related art, and unless explicitly defined in the embodiments of the present invention, an ideal or excessively formal meaning not be interpreted as

1 is a flowchart illustrating a method of providing advertisement content using eco-friendly products according to an embodiment of the present invention.

Referring to FIG. 1 , a method for providing advertisement content using eco-friendly products implemented as a computing device including one or more processors and one or more memories storing instructions executable by the processors includes a billing step (step S101), It may include providing an eco-friendly product (step S103) and providing content (step S105).

In step S101, when the one or more processors (hereinafter referred to as processors) receive content information from an advertiser account registered as a member of a platform that provides advertising content using eco-friendly products, the received content information is stored in the advertisement database After storing in , advertising fees can be requested from the advertiser account.

According to an embodiment, when receiving the content information from the advertiser account, the processor may create a category corresponding to the advertiser account in the advertisement database and store the content information in the created category.

According to one embodiment, the content information is content information about at least one of goods and services to be promoted by the advertiser account. For example, when the advertiser account promotes "smart phone", "smart phone" It may be information including an image, a video, and the like. That is, the content information is information generated at the advertiser account side, and upon receiving the content information, the processor may store the received content information in an advertisement database linked to the platform.

According to an embodiment, when the storage of the content information in the advertisement database is completed, the processor may request an advertisement fee for advertising advertisement content based on the content information from the advertiser account.

According to an embodiment, the processor may perform an eco-friendly product providing step (step S103) when completing the request for the advertising fee to the advertiser account.

In step S103, in a state in which the function of the billing step (step S101) is performed, when the advertisement fee is paid by the advertiser account, the processor displays a code pattern capable of viewing content information stored in the advertisement database. ) can be provided free of charge to a plurality of small business owners registered as members of the platform.

According to an embodiment, the processor may generate the code pattern when the payment of the advertising fee is completed from the advertiser account. The code pattern may be a barcode or QR code scannable by a camera of an electronic device, and may be pattern information capable of viewing content information stored in the advertisement database.

According to an embodiment, the code pattern may be different for each advertiser account and for each type of eco-friendly product on which the code pattern is printed. That is, since the code pattern cannot include the same pattern, it may be information for identifying the eco-friendly product and the advertiser account.

According to an embodiment, the processor may provide the eco-friendly product on which the generated code pattern is printed to a plurality of small business owners (eg, small business company accounts). The plurality of small businesses may be accounts registered as members in the platform. When the payment of the advertising fee from the advertiser's account is completed, the processor may start a delivery process of delivering the eco-friendly product printed with the code pattern through addresses registered in the plurality of small business accounts.

According to an embodiment, the processor may perform a content providing step (step S105) when the eco-friendly product on which the code pattern is printed is provided free of charge to the plurality of small business accounts.

In step S105, when at least one of the plurality of guest accounts accesses the platform through a code pattern printed on eco-friendly products provided to the plurality of small business owners, the processor sends the guest account accessing the platform to the content information. Based advertising content can be provided. In this case, the processor may change at least one object included in the advertising content into an object corresponding to the eco-friendly product and provide the advertising content to the guest account.

According to an embodiment, when at least one of a plurality of guest accounts accesses the platform through a code pattern printed on the eco-friendly product, the processor may assign an identification number to each guest account accessing the platform. . When the processor completes assigning an identification number to a guest account accessing the platform, the processor may reproduce content information stored in the advertisement database and provide advertisement content based on the content information to the guest account.

According to an embodiment, the advertisement content is content based on the content information, and may be advertisement thumbnail information for at least one of services and products promoted by an advertiser account.

According to an embodiment, the processor identifies at least one object included in the advertisement content and changes the identified object to an object corresponding to the eco-friendly product before providing the advertisement content to the guest account. The advertisement content may be provided to the guest account. For example, when the type of eco-friendly product on which the code pattern is printed is a "spoon" while at least one object included in the advertisement content is a "spoon", the processor may select a "spoon" included in the advertisement content. By changing the object to the form of a “spoon,” which is an eco-friendly object corresponding to the eco-friendly product, the “spoon” object, which is an eco-friendly object, can be output in advertising content provided to the guest account.

According to an embodiment, when changing at least one object included in the advertising content into an eco-friendly object corresponding to an eco-friendly product on which the code pattern is printed, the processor may change the at least one object included in the advertisement content based on a pre-stored matching table. A detailed description of the pre-stored matching table will be described with reference to FIG. 2 .

2 is a flowchart illustrating a product selection request step of a method of providing advertisement content using eco-friendly products according to an embodiment of the present invention.

Referring to FIG. 2 , a method of providing advertisement content using eco-friendly products implemented as a computing device including one or more processors and one or more memories storing instructions executable by the processors may include a product selection request step. there is.

According to one embodiment, when the one or more processors (hereinafter referred to as processors) receive content information from an advertiser account registered as a member of a platform providing advertising content using eco-friendly products, the received content information After storing in the advertisement database, a billing step of requesting an advertisement fee from the advertiser account (eg, the billing step (step S101) of FIG. 1) may be performed.

According to an embodiment, the processor may perform a product selection request step before requesting the advertisement fee from the advertiser account. The product selection request step may be a detailed step included in the billing step.

According to an embodiment, the processor may provide an eco-friendly product list including a plurality of eco-friendly product information on different types of eco-friendly products to the advertiser account before requesting the advertisement fee from the advertiser account. . That is, the processor may ask the advertiser account to select at least one of the eco-friendly products on the provided list of eco-friendly products, thereby selecting an eco-friendly product having a configuration to be printed with the code pattern.

According to an embodiment, the eco-friendly product list may be a list including each of the plurality of eco-friendly product information. The plurality of eco-friendly product information may include, but is not limited to, image information, type information, price information, and recycling cycle information of the eco-friendly product.

According to one embodiment, the product selection request step is a detailed step for performing the above-described function, and an object identification step (step S201), an eco-friendly product recommendation step (step S203), and a deposit request step (step S205) are performed. can

In step S201, the processor may identify at least one object included in advertising content based on content information received from the advertiser account when providing the eco-friendly product list to the advertiser account.

According to an embodiment, when providing the list of eco-friendly products to the advertiser account, the processor may identify at least one object included in advertisement content reproduced based on the content information. At this time, the processor may identify at least one object included in the advertising content through a pre-stored artificial intelligence algorithm. For example, the pre-stored artificial intelligence algorithm may be a convolutional neural network (CNN) algorithm.

According to an embodiment, when identification of at least one object included in the advertising content is completed, the processor may perform an eco-friendly product recommendation step (step S203).

In step S203, when the identification of at least one object included in the advertising content is completed by the object identification step (step S201), the processor identifies the plurality of eco-friendly product information based on a pre-stored matching table. Eco-friendly product information matched with at least one object may be searched.

According to an embodiment, when the search for eco-friendly product information matched with the identified at least one object is completed, the processor may recommend the searched eco-friendly product information to the advertiser account. At this time, the processor applies a graphic effect to the searched eco-friendly product information being output on the list of eco-friendly products being provided to the advertiser account, so that a code pattern of the eco-friendly product corresponding to the searched eco-friendly product information is printed to the advertiser account. configuration can be recommended.

According to an embodiment, the pre-stored matching table may be a data table including eco-friendly product information matched to at least one object included in advertising content. In the pre-stored matching table, a matching relationship between at least one object included in advertisement content and eco-friendly product information may be changed by an administrator account managing the platform, and may be changed by the pre-stored artificial intelligence algorithm.

For example, the pre-stored artificial intelligence algorithm identifies one of at least one object included in advertising content based on content information acquired later as "corona virus molecular structure", and a code capable of viewing the content information. When it is learned that the eco-friendly product on which the pattern is printed is a “mask,” the “mask” can be stored or changed as a new matching relationship in the “corona virus molecular structure” included in the previously stored matching table.

Accordingly, the processor applies a graphic effect to eco-friendly product information corresponding to "mask" among a plurality of eco-friendly product information included in the eco-friendly product list provided to the advertiser account, thereby providing the advertiser account with a "mask" as an eco-friendly product. " can be recommended.

According to an embodiment, the processor may perform a deposit request step (step S205) when selection of eco-friendly product information is completed by the advertiser account in a state in which the list of eco-friendly products is provided to the advertiser account.

In step S205, when the selection of eco-friendly product information for printing the code pattern is completed by the advertiser account, the processor calculates an advertising fee corresponding to the eco-friendly product selected by the advertiser account based on a designated fee table, , the advertiser account may be requested to deposit the calculated advertising fee.

According to an embodiment, when at least one of a plurality of eco-friendly product information included in the eco-friendly product list provided to the advertiser account is selected, the processor requests input of an order quantity of eco-friendly products corresponding to the selected eco-friendly product information. can In this case, the eco-friendly product information selected by the advertiser account may include not only the eco-friendly product information recommended in the eco-friendly product recommendation step (step S203) but also eco-friendly product information separately selected by the advertiser account.

According to an embodiment, the processor calculates an advertisement fee corresponding to an eco-friendly product selected by the advertiser account based on the designated fee table when receiving information inputting the order quantity of the eco-friendly product from the advertiser account. can The advertising fee may be a fee calculated in consideration of the type of eco-friendly products, the quantity of orders, the number of small businesses to be provided with eco-friendly products, and the period of providing eco-friendly products. When the calculation of the advertisement fee is completed, the processor may request to deposit the calculated advertisement fee to the advertiser account.

3 is a block diagram illustrating an eco-friendly product providing unit of an apparatus for providing advertisement content utilizing eco-friendly products according to an embodiment of the present invention.

Referring to FIG. 3 , an apparatus for providing advertisement content using eco-friendly products implemented as a computing device including one or more processors and one or more memories storing instructions executable by the processors includes an eco-friendly product providing unit 300 ( Example: It may include performing the same function as the step of providing an eco-friendly product (step S103) of FIG. 1).

According to an embodiment, the eco-friendly product providing unit 300 performs the same function as the function of the billing unit (eg, the function of the billing step (step S101) of FIG. 1), by the advertiser account. When the advertisement fee 301a is paid, an eco-friendly product printed with a code pattern that allows content information stored in the advertisement database to be viewed can be provided free of charge to a plurality of small business owners registered as members of the platform. .

According to one embodiment, the eco-friendly product providing unit 300 is a component for performing the above-described functions, and may include a supplier list providing unit 301 and a supplier determining unit 303.

According to an embodiment, the company list providing unit 301 deposits the advertising fee 301a to the advertiser account by a transfer request unit (eg, performing the same function as the transfer request step (step S205) of FIG. 2). In the requested state, when the advertisement fee 301a is deposited (paid) from the advertiser account, the advertiser account includes a plurality of small business information corresponding to a plurality of small business companies (eg, a plurality of small business company accounts). It is possible to provide a list of companies (301b).

According to an embodiment, each of the plurality of small business information includes business name information, business contact information, daily sales volume information, daily visitor number information, business location information, industry type information, business hours information, average age-to-visit visitor ratio information And information on the gender ratio of visiting guests may be included, but is not limited thereto. The plurality of small business information may be information input by a small business account or an administrator account managing the platform.

That is, a small business corresponding to each of a plurality of small business information included in the small business business list 301b may be a business that wishes to receive the eco-friendly product 303a from the advertiser account. Accordingly, the company list providing unit 301 filters the rest of the companies except for the small business companies that wish to receive the eco-friendly product 303a selected by the advertiser account from among the plurality of small business companies registered as members on the platform. , A small business list 301b including information on small businesses wishing to receive the eco-friendly product 303a may be generated and provided to the advertiser account. At least one small business company selected by the advertiser account may be selected.

According to an embodiment, the provider determination unit 303 is configured to provide the small business list 301b to the advertiser account by the advertiser account. When at least one of the plurality of small business information included in (301b) is selected, a small business corresponding to the selected at least one small business information can be determined as a business to receive an eco-friendly product 303a printed with a code pattern. there is.

According to an embodiment, the provider determination unit 303, in a state in which the small business list 301a is provided to the advertiser account, provides a plurality of small businesses included in the small business list 301a by the advertiser account. When the first small business information is selected from among the business information, the address information of the first small business 303b corresponding to the selected first small business information is checked, and the eco-friendly product 303a printed with the code pattern is recalled. A delivery process for delivery to the first small business operator 303b may be initiated. At this time, the code pattern is a configuration capable of viewing the content information received from the advertiser account and at the same time a pattern capable of identifying the type of eco-friendly product provided to the first small business 303b and the first small business 303b. can be

4 is a block diagram illustrating a provider determining unit of an apparatus for providing advertisement contents utilizing eco-friendly products according to an embodiment of the present invention.

Referring to FIG. 4 , an apparatus for providing advertisement contents utilizing eco-friendly products implemented as a computing device including one or more processors and one or more memories storing instructions executable by the processors is provided by a provider determining unit (e.g., FIG. 3 provider determination unit 303).

According to an embodiment, the provider determination unit 400 selects at least one of a plurality of small business information included in the small business list by the advertiser account in a state where the small business list is provided to the advertiser account. A small business corresponding to at least one small business information may be determined as a business to receive an eco-friendly product printed with the code pattern.

According to an embodiment, the provider determination unit 400 may provide a recommended product list including at least one of services and products sold by the advertiser account to the small business selected by the advertiser account.

According to an embodiment, the provider determining unit 400 is a component for performing the above-described functions, and may include a first product list providing unit 401 and a first site providing unit 403 .

According to an embodiment, when a small business to receive an eco-friendly product printed with a code pattern is determined by the advertiser account, the first product list providing unit 401 provides the determined small business 401b with a recommended product list ( 401a) can be provided. For example, when the first product list providing unit 401 determines that the small business to receive the eco-friendly product printed with the code pattern is the first small business, the first small business (eg, the first small business) account) may be provided with a recommended product list 401a.

According to an embodiment, the recommended product list 401a is a list prepared based on product information received from the advertiser account, and may include at least one of services and products sold by the advertiser account. That is, the product information is information based on at least one of services and products sold by the advertiser account, and causes at least one of the services and products sold by the advertiser account to be provided to the small business as the recommended product list 401a. It may be information for recommendation.

According to an embodiment, the first site providing unit 403, in a state where the recommended product list 401a is provided to the small business (eg, small business account), recommends a product list 401a by the small business. When at least one of the above services and products is selected (403a), a shopping site 403b where at least one of the selected services and products can be purchased may be provided to the small business 401b.

For example, in a state where the recommended product list 401a is provided to the first small business, the first site providing unit 403 selects among services and products on the recommended product list 401a by the first small business. If at least one is selected, the shopping site 403b, which is a website operated or managed by the advertiser account, may be provided to the first small business.

5 is a flowchart illustrating a content providing step of a method of providing advertisement content utilizing eco-friendly products according to an embodiment of the present invention.

Referring to FIG. 5 , a method for providing advertisement content using eco-friendly products implemented as a computing device including one or more processors and one or more memories storing instructions executable by the processors includes a content providing step (e.g., FIG. 1 ). It may include a content providing step (step S105) of.

According to an embodiment, in the content providing step, one or more processors (hereinafter referred to as processors) connect at least one of a plurality of guest accounts to the platform through a code pattern printed on eco-friendly products provided to a plurality of small business owners. In this case, advertisement contents based on the contents information may be provided to the guest account accessing the platform.

According to one embodiment, the step of providing the contents may include a step of providing a second product list (step S501) and a step of providing a second site (step S503) as detailed steps for performing the above-described functions.

In step S501, the processor reminds the guest account accessing the platform when at least one of the plurality of guest accounts accesses the platform through a code pattern printed on an eco-friendly product provided to a first small business enterprise among a plurality of small business enterprises. Advertising content is provided, and when the provision of the advertising content is completed, a list of recommended products may be provided to a guest account accessing the platform.

According to an embodiment, the processor may check which code patterns the plurality of guest accounts have access to the platform in order to provide advertisement content to the guest account accessing the platform. For example, when the plurality of guest accounts access the platform through a first code pattern, the processor may determine whether the plurality of guest accounts access the platform through paper cups provided to the first small business owner. Accordingly, when the processor provides advertisement contents to the plurality of guest accounts through the contents information stored in the advertisement database, an object having a matching relationship with a paper cup among at least one object included in the advertisement contents corresponds to a paper cup eco-friendly product. After changing to an eco-friendly object, it can be provided to the plurality of guest accounts.

According to an embodiment, the processor may provide a recommended product list to a guest account accessing the platform when the provision of the advertising content is completed. In this case, the recommended product list provided to the guest account may be the same as the list provided to the small business by the first product list providing unit (eg, the first product list providing unit 401 of FIG. 4 ).

According to one embodiment, when the provision of the recommended product list to the guest account accessing the platform is completed, the processor may perform a second site providing step (step S503).

In step S503, in a state in which the recommended product list is provided to the guest account accessing the platform, when at least one of services and products on the recommended product list is selected by the guest account accessing the platform, the platform A shopping site can be provided to a guest account that has access to .

According to an embodiment, when at least one of services and products on a recommended product list is selected by a guest account accessing the platform, the processor provides a shopping site, which is a website operated and managed by the advertiser account, to the platform. It can be provided to the connected guest account.

6 is a block diagram illustrating a second site providing unit of an apparatus for providing advertisement contents utilizing eco-friendly products according to an embodiment of the present invention.

Referring to FIG. 6 , an apparatus for providing advertisement contents using eco-friendly products implemented as a computing device including one or more processors and one or more memories storing instructions executable by the processors is provided by a second site providing unit (e.g., It may include performing the same function as the second site providing step (step S503) of FIG. 5).

According to an embodiment, the second site providing unit 600 may, in a state where a recommended product list is provided to a guest account accessing the platform, at least among services and products on the product list recommended by a guest account accessing the platform. If one is selected, the shopping site can be provided to guest accounts that access the platform. The shopping site may be a website operated or managed by an advertiser account.

According to an embodiment, the second site providing unit 600 may include a purchasing power point evaluating unit 601 and a mileage providing unit 603 .

According to an embodiment, the purchasing power point evaluation unit 601 is a plurality of guest accounts that access the platform through a code pattern printed on an eco-friendly product 601b provided to a first small business 603a among a plurality of small business owners. When at least one of the products 601a purchases at least one of services and products on the recommended product list, a purchasing power score for the first small business 603a may be evaluated.

According to an embodiment, the purchasing power point evaluation unit 601 determines that, when at least one of the services and products being sold on the shopping site is sold by the guest account 601a accessing the platform, the guest account 601a It is possible to identify which small business company's code pattern was used when accessing the platform.

According to an embodiment, the purchasing power point evaluation unit 601 identifies a small business corresponding to a code pattern used when a guest account 601a that has purchased at least one of services and products from the shopping site accesses the platform. Upon completion, the purchasing power score 601c for the identified small business may be evaluated.

According to an embodiment, the purchasing power point 601c is determined by the guest account 601a accessing the platform when at least one of services and products on sale is purchased by the guest account 601a connected to the platform. It may be a configuration that serves as a criterion for the advertiser account to evaluate the small business company 603a corresponding to the code pattern used when accessing .

That is, the purchasing power score 601c is used to select a small business with a high probability of selling at least one of services and products sold on the shopping site when an advertiser's account provides eco-friendly products to a plurality of small businesses free of charge. It may be the criterion information used, and the configuration used to select the small business is information included in a plurality of small business information (eg, business name information, business contact information, daily sales volume information, daily visiting guests, in addition to purchasing power points) number information, business location information, type of business information, business hours information, information on the average age of visiting customers and ratio information on the average age of visiting customers, and information on the gender ratio of visiting customers) may also be included.

According to an embodiment, the purchasing power point evaluation unit 601 determines the sales performance of the small business entity 603a for at least one of the services and products purchased by the guest account 601a (eg, the type of product or service sold). , number of sales, sales amount, etc.), the purchasing power score 601c for the first small business 603a may be evaluated. At this time, the purchasing power point evaluation unit 601 may evaluate the purchasing power point 601c of the first small business 603a through a pre-stored purchasing power point table.

According to an embodiment, the purchasing power point table may be a data table including designated scores for each type of sales product or service and the number of sales and sales amount.

According to an embodiment, the mileage providing unit 603 determines the purchasing power point 601c of the first small business operator 603a evaluated by the purchasing power point evaluation unit 601 exceeds a designated score interval. Mileage may be provided to the first small business operator 603a.

According to an embodiment, the mileage provider 603 may check which section among designated score sections includes the purchasing power point 601c of the first small business operator 603a. Accordingly, the mileage providing unit 603 may provide mileage corresponding to a point range including the purchasing power point 601c of the first small business 603a to the first small business 603a.

For example, when the purchasing power point 601c of the first small business operator 603a is evaluated as 60 points by the purchasing power point evaluation unit 601, the mileage providing unit 603 obtains a purchasing power point of 60 points ( 601c) is included in the 50 to 65 point range among the designated score ranges. Accordingly, the mileage providing unit 603 may provide 20,000 mileage corresponding to a range of 50 to 65 points among the designated score intervals to the first small business entity 603a. .

According to an embodiment, the designated score range is information including a plurality of score interval information, and mileage amount information to be provided to small business owners may be matched with each of the plurality of score interval information.

7 is a diagram for explaining an example of an internal configuration of a computing device according to an embodiment of the present invention.

7 illustrates an example of an internal configuration of a computing device according to an embodiment of the present invention, and in the following description, descriptions of unnecessary embodiments overlapping with those of FIGS. 1 to 6 will be omitted. do it with

As shown in FIG. 7, a computing device 10000 includes at least one processor 11100, a memory 11200, a peripheral interface 11300, an input/output subsystem ( It may include at least an I/O subsystem (11400), a power circuit (11500), and a communication circuit (11600). In this case, the computing device 10000 may correspond to a user terminal connected to the tactile interface device (A) or the aforementioned computing device (B).

The memory 11200 may include, for example, high-speed random access memory, magnetic disk, SRAM, DRAM, ROM, flash memory, or non-volatile memory. there is. The memory 11200 may include a software module, a command set, or other various data necessary for the operation of the computing device 10000.

In this case, access to the memory 11200 from other components, such as the processor 11100 or the peripheral device interface 11300, may be controlled by the processor 11100.

Peripheral interface 11300 may couple input and/or output peripherals of computing device 10000 to processor 11100 and memory 11200 . The processor 11100 may execute various functions for the computing device 10000 and process data by executing software modules or command sets stored in the memory 11200 .

Input/output subsystem 11400 can couple various input/output peripherals to peripheral interface 11300. For example, the input/output subsystem 11400 may include a controller for coupling a peripheral device such as a monitor, keyboard, mouse, printer, or touch screen or sensor to the peripheral interface 11300 as needed. According to another aspect, input/output peripherals may be coupled to the peripheral interface 11300 without going through the input/output subsystem 11400.

The power circuit 11500 may supply power to all or some of the terminal's components. For example, power circuit 11500 may include a power management system, one or more power sources such as a battery or alternating current (AC), a charging system, a power failure detection circuit, a power converter or inverter, a power status indicator or power It may contain any other components for creation, management and distribution.

The communication circuit 11600 may enable communication with another computing device using at least one external port.

Alternatively, as described above, the communication circuit 11600 may include an RF circuit and transmit/receive an RF signal, also known as an electromagnetic signal, to enable communication with another computing device.

The embodiment of FIG. 7 is only an example of the computing device 10000, and the computing device 11000 may omit some of the components shown in FIG. 7, further include additional components not shown in FIG. It may have a configuration or arrangement combining two or more components. For example, a computing device for a communication terminal in a mobile environment may further include a touch screen or a sensor in addition to the components shown in FIG. , Bluetooth, NFC, Zigbee, etc.) may include a circuit for RF communication. Components that may be included in the computing device 10000 may be implemented as hardware including one or more signal processing or application-specific integrated circuits, software, or a combination of both hardware and software.

Methods according to embodiments of the present invention may be implemented in the form of program instructions that can be executed through various computing devices and recorded in computer readable media. In particular, the program according to the present embodiment may be configured as a PC-based program or a mobile terminal-only application. An application to which the present invention is applied may be installed in a user terminal through a file provided by a file distribution system. For example, the file distribution system may include a file transmission unit (not shown) that transmits the file according to a request of a user terminal.

The device described above may be implemented as a hardware component, a software component, and/or a combination of hardware components and software components. For example, devices and components described in the embodiments may include, for example, a processor, a controller, an arithmetic logic unit (ALU), a digital signal processor, a microcomputer, a field programmable gate array (FPGA), It may be implemented using one or more general purpose or special purpose computers, such as a programmable logic unit (PLU), microprocessor, or any other device capable of executing and responding to instructions. A processing device may run an operating system (OS) and one or more software applications running on the operating system. A processing device may also access, store, manipulate, process, and generate data in response to execution of software. For convenience of understanding, there are cases in which one processing device is used, but those skilled in the art will understand that the processing device includes a plurality of processing elements and/or a plurality of types of processing elements. It can be seen that it can include. For example, a processing device may include a plurality of processors or a processor and a controller. Other processing configurations are also possible, such as parallel processors.

Software may include a computer program, code, instructions, or a combination of one or more of the foregoing, which configures a processing device to operate as desired or processes independently or collectively. You can command the device. Software and/or data may be any tangible machine, component, physical device, virtual equipment, computer storage medium or device, intended to be interpreted by or to provide instructions or data to a processing device. may be permanently or temporarily embodied in Software may be distributed on networked computing devices and stored or executed in a distributed manner. Software and data may be stored on one or more computer readable media.

The method according to the embodiment may be implemented in the form of program instructions that can be executed through various computer means and recorded on a computer readable medium. The computer readable medium may include program instructions, data files, data structures, etc. alone or in combination. Program instructions recorded on the medium may be specially designed and configured for the embodiment, or may be known and usable to those skilled in computer software. Examples of computer-readable recording media include magnetic media such as hard disks, floppy disks and magnetic tapes, optical media such as CD-ROMs and DVDs, and magnetic media such as floptical disks. - includes hardware devices specially configured to store and execute program instructions, such as magneto-optical media, and ROM, RAM, flash memory, and the like. Examples of program instructions include high-level language codes that can be executed by a computer using an interpreter, as well as machine language codes such as those produced by a compiler. The hardware devices described above may be configured to operate as one or more software modules to perform the operations of the embodiments, and vice versa.

As described above, although the embodiments have been described with limited examples and drawings, those skilled in the art can make various modifications and variations from the above description. For example, the described techniques may be performed in an order different from the method described, and/or components of the described system, structure, device, circuit, etc. may be combined or combined in a different form than the method described, or other components may be used. Or even if it is replaced or substituted by equivalents, appropriate results can be achieved. Therefore, other implementations, other embodiments, and equivalents of the claims are within the scope of the following claims.

Claims (10)

A method for providing advertising content utilizing eco-friendly products implemented in a computing device including one or more processors and one or more memories for storing instructions executable by the processors,
When content information is received from an advertiser account registered as a member of a platform that provides advertising content using eco-friendly products, a charge step of requesting an advertising fee from the advertiser account after storing the received content information in an advertisement database. ;
When the advertisement fee is paid by the advertiser account in a state in which the function of the billing step is performed, an eco-friendly product printed with a code pattern capable of viewing content information stored in the advertisement database is displayed. Providing eco-friendly products free of charge to a plurality of small business owners registered as members of the platform; and
When at least one of the plurality of guest accounts accesses the platform through a code pattern printed on eco-friendly products provided to the plurality of small business owners, advertising content based on the content information is provided to the guest account accessing the platform, and a content providing step of providing the advertisement content to the guest account by changing at least one object included in the advertisement content into an object corresponding to the eco-friendly product. How to.
According to claim 1,
The advertising content is
The method of providing advertising content using eco-friendly products, characterized in that the advertiser account is advertising thumbnail information for at least one of services and products to be promoted.
According to claim 2,
The billing step is
Prior to requesting the advertising fee from the advertiser account, the advertiser account is provided with an eco-friendly product list including a plurality of eco-friendly product information on different types of eco-friendly products, so that the advertiser account can print the code pattern. A method of providing advertising content utilizing eco-friendly products comprising the; product selection request step of requesting selection of at least one eco-friendly product.
According to claim 3,
The product selection request step,
an object identification step of identifying at least one object included in the advertisement content based on content information received from the advertiser account when providing the eco-friendly product list to the advertiser account;
When the identification of the at least one object is completed by the object identification step, based on a pre-stored matching table, eco-friendly product information matched with the identified at least one object among the plurality of eco-friendly product information is searched for, an eco-friendly product recommendation step of recommending the searched eco-friendly product information to the advertiser account; and
When the selection of eco-friendly product information for printing the code pattern is completed by the advertiser account, an advertising fee corresponding to the eco-friendly product information selected by the advertiser account is calculated based on a designated fee table, A method of providing advertising content using eco-friendly products comprising the steps of requesting payment of advertising fees.
According to claim 4,
The step of providing an eco-friendly product,
a company list providing step of providing a small business list including a plurality of small business information corresponding to the plurality of small business companies to the advertiser account when the advertisement fee is paid by the advertiser account; and
When at least one of a plurality of small business information included in the small business list is selected by the advertiser account in a state in which the small business list is provided to the advertiser account, the small business corresponding to the selected at least one small business information A method for providing advertisement contents using eco-friendly products, comprising: determining a provider as a provider to receive the eco-friendly product printed with the code pattern.
According to claim 5,
In the provider determination step,
a first product list providing step of providing a recommended product list to the determined small business when a small business to receive an eco-friendly product printed with the code pattern is determined by the advertiser's account;
In a state in which the recommended product list is provided to the small business, when at least one of services and products on the recommended product list is selected by the small business, a shopping site capable of purchasing at least one of the selected service and product is provided to the small business A first site providing step provided to; Including,
The list of recommended products is:
A method for providing advertising content using eco-friendly products, characterized in that the list is created based on product information received from the advertiser account, and includes at least one of services and products sold by the advertiser account.
According to claim 6,
In the content providing step,
When at least one of the plurality of guest accounts accesses the platform through a code pattern printed on an eco-friendly product provided to a first small business company among the plurality of small business companies, providing the advertising content to the guest account accessing the platform; , a second product list providing step of providing the recommended product list to a guest account accessing the platform when the provision of the advertising content is completed; and
When at least one of the services and products on the recommended product list is selected by the guest account accessing the platform while the recommended product list is provided to the guest account accessing the platform, the guest account accessing the platform A method for providing advertisement contents utilizing eco-friendly products, comprising: providing a second site providing the shopping site.
According to claim 7,
In the step of providing the second site,
When at least one of a plurality of guest accounts accessing the platform through a code pattern printed on an eco-friendly product provided to the first small business enterprise purchases at least one of the services and products on the recommended product list, the first small business enterprise a purchasing power point evaluation step of evaluating a purchasing power point for; and
A mileage providing step of providing mileage to the first small business whenever the purchasing power point for the first small business, evaluated by performing the function of the purchasing power point evaluation step, exceeds a specified score range; Including,
The mileage is
Advertising using eco-friendly products, characterized in that the first small business owner can purchase at least one of the services and products registered on the recommended product list or add the quantity of eco-friendly products printed with the received code pattern. How to present content.
An apparatus for providing advertisement content utilizing eco-friendly products implemented as a computing device including one or more processors and one or more memories for storing instructions executable by the processors,
When content information is received from an advertiser account registered as a member of a platform that provides advertising content using eco-friendly products, the billing unit stores the received content information in an advertisement database and then requests an advertising fee from the advertiser account. ;
When the advertisement fee is paid by the advertiser account in a state in which the function of the billing unit is performed, an eco-friendly product printed with a code pattern capable of reading content information stored in the advertisement database is provided to the platform. An eco-friendly product providing unit that provides free of charge to a plurality of small business owners registered as members of; and
When at least one of the plurality of guest accounts accesses the platform through a code pattern printed on eco-friendly products provided to the plurality of small business owners, advertising content based on the content information is provided to the guest account accessing the platform, A content provider that changes an object of the same type as the type of eco-friendly product in the advertisement content to an object corresponding to the eco-friendly product and provides the advertisement content to the guest account; A device that provides advertising content.
As a computer-readable recording medium,
The computer-readable recording medium stores instructions for causing a computing device to perform the following steps, which include;
When content information is received from an advertiser account registered as a member of a platform that provides advertising content using eco-friendly products, a charge step of requesting an advertising fee from the advertiser account after storing the received content information in an advertisement database. ;
When the advertisement fee is paid by the advertiser account in a state in which the function of the billing step is performed, an eco-friendly product printed with a code pattern capable of viewing content information stored in the advertisement database is displayed. Providing eco-friendly products free of charge to a plurality of small business owners registered as members of the platform; and
When at least one of the plurality of guest accounts accesses the platform through a code pattern printed on eco-friendly products provided to the plurality of small business owners, advertising content based on the content information is provided to the guest account accessing the platform, and a content providing step of providing the advertising content to the guest account by changing an object of the same type as the eco-friendly product in the advertising content to an object corresponding to the eco-friendly product. media.

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