KR20130029573A - Advertising agency system for cash rewarding by lottary based on qr cord and the method of advertising service using the above mentioned system - Google Patents

Abstract

PURPOSE: A drawing type of a cash compensation type of an advertisement agency system based on a quick response(QR) code and an advertisement service method using the same are provided to allow a user smart terminal which scans a paper advertisement with a P-POT code to receive a winning change corresponding to a lottery event from an individual advertiser server. CONSTITUTION: An individual advertiser server(2) is connected to a P-POT advertisement agency operator server(1) online. An advertisement business manager server(4) receives P-POT issue request information through the access of the individual advertiser server. The advertisement business manager server transmits inputted application information data to the P-POT advertisement agency operator server. An advertisement output management server(5) attaches issued P-POT code data to a paper advertisement. A user smart terminal(3) obtains an event application qualification by scanning a P-POT code. [Reference numerals] (1) P-POT advertisement agency operator server; (4) Advertisement business manager server; (5) Advertisement output management server; (AA) Online; (BB,CC) Internet

Description

{Advertising agency system for cash rewarding by lottary based on QR cord and the method of advertising service using the above mentioned system}

The present invention relates to an advertising agency system using a Quick Response Code and a service method thereof, and more particularly, a paper advertisement widely used as a commercial marketing or promotion means, for example, an advertisement leaflet, a newspaper, a life (Real Estate) Provides a QR code printed and attached to information sheets, various entrance tickets, etc. by adding unique application-related identification information, etc., and a “PiPod Code” created by adding unique application information. When scanning through a smart terminal, multiple individual advertiser servers provide a lotto-type event entry opportunity to challenge accumulated and accumulated prizes in the form of co-promotion, and to expose advertisements of individual advertisers in the application process, At the conclusion of the lottery result, by allowing the user smart terminal to obtain the accumulated prize money, joint promo through the Pippot code It provides a number of individual advertisers who participated in the program to stimulate consumers' purchase desire and promote sales rate based on the high advertising effect, and also provide users with additional revenue through advertisement and event application. The present invention relates to a lottery cash reward type advertising agency system based on QR code that can be expected and an advertising service method using the system.

QR (Quick Response Code) refers to a bar code in a matrix format representing information in a grid pattern. Such a QR code can be recorded in comparison with a one-dimensional bar code having only 20 characters of information. It is a two-dimensional bar code that has dramatically increased information amount to 7,089 characters.It is possible to access and move to a specific site as well as simple product information based on the increased information capacity, and add information such as video, photo material, and music. With QR code, companies and vendors in each sector can expose QR codes to an unspecified number of potential consumers (customers), allowing users to embed or download them on their smartphones. Basic goods and services when QR code is recognized or scanned by QR code recognition application In addition to the information, the company is using QR codes as one of various ways to target potential consumers, such as inducing various links related to corporate information and promotional videos or links to the corresponding sites.

In addition, as a color combination type 3D barcode, it supports various data types such as video, photo, and contact, and smart tag which can set password, expiration date, etc. which QR code does not support is also being utilized. In addition, the Maxi Code used as a processing code of a conveyor line such as a data matrix marked in a small place such as a liquid crystal, a semiconductor wafer, and an IC component, a logistics, a parcel delivery, etc. In addition, it can be seen that it is widely used in various fields.

Accordingly, in many types of codes as described above, the QR code serves as a channel from which a variety of information can be acquired.

Download and install a QR code read-only application that can recognize QR codes on a smartphone owned by the user (customer), and recognize the QR code as if taking a picture with the camera of the smartphone where the dedicated application is installed. Various information linked with QR code can be exposed on the smartphone screen or go to URL linked to QR code to acquire additional information.

For example, when scanning QR codes attached to products sold such as vegetables, fruits, and fish, additional information on the production and distribution history of the products can be obtained through a smartphone, and printed on department store promotional leaflets. If you scan the QR code, it will be linked to the department store's website by URL information recorded in the QR code. Details of major events, etc., and, in the case of observing cultural events such as art exhibitions, when scanning QR codes attached to exhibited works, For example, the detailed information may be exposed through a user's smartphone.

After all, QR codes are a way to deliver to the general public what they want to make known to the general public, such as distributors such as vegetables, fruits and fish, distribution companies such as department stores or organizers of exhibitions. It can be said that it serves as a window for obtaining additional information on the area of interest.

Accordingly, in recent years, attempts to discover or approach potential consumers using QR codes have been increasing from a large number of product suppliers, distributors, and sellers. In the advertising industry, new QR codes can be used to reach users. The situation is paying attention to public relations and marketing channels.

However, the various commercial marketing and promotion methods using the QR code are very useful connection means for companies or sellers who want to provide various information to an unspecified person, or those who want to obtain additional information about their interests. In addition, such a QR code, the user's (customer's) active behavior, for example, the user to voluntarily scan the QR code distributed on / offline by the user to the smart terminal to obtain the information entered in the QR code If spontaneous and frequent attempts are not made, there is a limitation that various information inherent in the QR code cannot be delivered properly.

Moreover, as the number of sellers or information providers who want to enjoy the promotion and marketing effect through this QR code is increasing rapidly, the QR code that is exposed to the whole user's life has increased so that it is already flooded on / offline. For users who are in the midst of being caught up in advertising, the QR codes that they encounter throughout their lives sometimes serve as a channel for acquiring information necessary for consumption activities, but they are generally perceived as another advertisement encountered in the flood of advertisements.

In addition, the conventional QR code, which is utilized as described above, is merely a simple publicity means distributed randomly to spread commercial information related to goods, services, and other corporate information to the public. There is no systematic analysis system or method of how and what the advertisement contents are exposed to. In particular, how to get more users voluntarily access to QR codes that lead to more information. There is no clear method for specific plans or incentives, and how to stimulate expectations of users (customers) based on QR codes, or how to lead to actual buying behavior. Specific plans What is not presented is the biggest blind spot of QR code related marketing.

Therefore, in recent years, in order to overcome the limitations of the QR code described above, that is, the user's anticipation of the user's expectations cannot be connected to the actual purchasing behavior, the user who recognizes the QR code and accesses to a specific URL (customer) ) Provides a mobile coupon to give a predetermined discount when purchasing the goods, or give a chance to apply to various sweepstakes to give prizes by ranking through a raffle has been proposed.

However, although the method of providing a mobile coupon or a prize voucher using the QR code is implemented for the purpose of encouraging users to revisit or repeat purchase, in reality, it actively stimulates or purchases a user's expectation. There is skepticism about the effects of strong inspiration.

For example, when a user purchases an item, in order to receive a predetermined discount, the user searches for a QR code distributed by the seller on / offline, starts a QR code scan application of the smartphone, scans the QR code, and then links the associated UL codes. On the screen of (URL), a series of processes such as acquiring a mobile coupon, then going to a merchandise store, presenting the mobile coupon, and paying the discounted price, may be sufficient for some users for reasonable consumption. It may be a pain, but for most users, the perceived utility value is small compared to the effort, so the provision of mobile coupons using QR codes fails to draw a great response from a large number of users, unlike the original intention. have.

In addition, some sellers or service providers may offer an event for presenting a prize to a user accessed through QR code and then applying for it. In other words, when a user scans a QR code distributed by on-line or off-line by a specific seller or service provider with a smartphone and accesses the URL set by the prize event organizer, the prize can be entered through the smart terminal. This is a great opportunity for anyone to apply regardless of whether the product is purchased or not. In addition, users can expect to win prizes simply by scanning QR codes. Shows a very useful effect.

However, the prize event and the like linked to the conventional QR code are sporadically executed by individual sellers or service providers by their own judgment and needs, and thus fail to effectively stimulate user's expectation.

In other words, the prize event using the QR code is carried out separately from the pizza shop, the snack shop, the quick service company, the supermarket, the vegetable shop, etc., so that the basic bleeding of various incidental expenses is repeated, that is, the basics required to prepare the prize presented to the user. In addition to the cost, the cost of notifying a prize event that can be participated by leading the QR code, the cost of distributing the QR code online / offline, as well as the cost of the computer infrastructure and the winner processing the application data obtained through the smart terminal are selected. There is an inefficiency of overlapping investments that every entrepreneur must bear without exception, whether it is a lottery-related cost, the cost of winning prizes, or the like. .

Of course, for a large company or a famous brand company, this cost burden may be light. However, in small shops such as pizzerias and snack shops, small business owners, and small business owners / businesses such as quick service or laundry service, the cost of procurement of prizes to be submitted to applicants is high, but the economic and technical burden of the incidental cost of the prize event is not included. Considering the fact that there are not many, despite the desirable effect of the prize promotion using the QR code, there is a problem that there are a large number of goods and service providers that do not participate.

In addition, since individual companies sporadically execute giveaway events using QR codes, the presented giveaways also vary greatly depending on the capital power and brand of the giveaway event. In the case of large companies, they can give out high-priced cars, overseas travel tickets, or high-priced gift certificates, etc., but small and medium businesses such as pizzerias and snack shops have no choice but to present a certain service ticket or a small amount of goods. Even in the capacity to induce participation, there is an end to which the logic of capital is reflected.

Even in the case of user entry, it is sporadically executed by individual companies, and even if winning, the prize promotion is judged to be small, and the chance of winning is small anyway. It is a pity that there can be no expectation except for the additional income of.

Therefore, in a situation where a prize entry event using QR codes is sporadically attempted by individual subjects (individual sellers and service providers), not in solidarity or integrating with each other, the inefficiency of overlapping incidental costs repeatedly appears as well. And, a small prize is the main situation is formed, so the user's expectations can not properly target the situation.

In particular, it should be noted that the sale or resale of a promotion organizer's product or service, which was the purpose of conducting a sweepstakes event using QR codes, is not limited to such sporadic promotion.

Accordingly, the present invention has been made to provide a new type of advertising agency system, and an advertising service method using the system based on the QR code;

An object of the present invention is a PR service based on QR code, which is a public relations service of P-POT Service, which is an unspecified number of individual advertiser servers that want to increase the sales rate of goods and services. Link to the operator server, enter into an advertising agency contract related to the co-promotion with the Pippot service operator server, and then set the advertising costs and the number of impressions corresponding to one advertisement exposure, and then the individual advertisers signed into the contract A new type of "co-promotional QR code", in which a server further inputs and generates a new type of QR code used for a co-promotion event, for example, additional application identification information and marks, etc., to an existing QR code ( (Hereinafter referred to as a pippot code) to attach and distribute the provided pippot code to a paper advertisement of an individual advertiser server itself. For example, when a potential consumer who has acquired the paper ad sees the pippot code attached to the paper ad, "there is an opportunity to win a large prize (winning prize) of joint promotions from various companies." To actively scan the surface advertisements to which the pippot code is attached. Accordingly, when the user smart terminal scans the pippot code of the product, the user can enter a lotto-type joint promotion event. The present invention provides a lottery cash reward type advertising agency system based on QR codes and an advertisement service method using the system to have a chance to have a chance.

It is also an object of the present invention, a surface advertisement of a plurality of individual advertiser servers (company A, company B, company C, ... Z company, etc.) integrated in a co-promotion scheme, for example, the ground attached to the code When the advertisement is distributed and the user scans the podpot code attached to the user smart terminal that acquired the advertisement and applies to the event, the corresponding podpot code is distributed while the operator server receives the lottery number applied by the user smart terminal. By exposing the commercial information set by the advertiser in the form of video, image, photo, voice data, etc., users can actively view the advertiser's advertisements without any objection, maximizing the advertising effect for each advertiser and increasing the sales efficiency accordingly. The present invention provides a lottery cash reward type advertising agency system based on QR codes and an advertisement service method using the system.

In addition, an object of the present invention is to scan the pippot code, generate the lotto number and apply, and when the advertisement set by the individual advertiser server is exposed to the user smart terminal, the respective advertiser server contracted with the pippot operator server, respectively The amount of advertising exposure is deducted from the deposit of individual advertiser's server, and the fixed amount of the deducted advertising cost is accumulated as the integrated winning prize of the co-promotion. The amount of winnings deducted and accumulated from the servers is also increased, and the increasing cumulative winnings stimulates the user's expectations and increases the number of individual advertiser servers participating in the co-promotion as the number of users challenging the higher accumulated winnings increases. Generate a virtuous cycle structure;

Furthermore, individual advertisers' servers can provide a pippot code that can challenge a large amount of winnings as a kind of free gift to those who have purchased a product or service, eventually increasing the sales of the company's goods and services. In addition, each participating advertiser server enjoys a promotional effect that could not be expected with the existing high-cost, low-efficiency event promotion, and a raffle cash reward advertising agency based on QR code that actively increases sales rate. The present invention provides a system and an advertising service method using the system.

In addition, an object of the present invention, by converting a paper advertisement that is rejected or discarded by the user into a lucky paper advertisement, the users voluntarily search for the paper advertisements of the joint promotion participants, scan the Pippot code, Lotto application In the process of accepting, the commercial information of the individual advertiser server is naturally exposed to the user smart terminal, so that the user exposed to the commercial information of the individual advertiser server, if there is a desire to purchase a phone that can be connected directly to the advertiser By providing the connected mode, the advertising exposure is based on the QR code that will lead to an increase in sales soon lottery cash reward advertising agency system and an advertising service method using the system.

In addition, an object of the present invention, the event participants, for example, the user smart terminal, the opportunity to participate in the co-promotion event through a simple acquired paper advertisement without paying additional costs, and thus, a plurality of individual advertiser server By providing the opportunity to secure the accumulated accumulated prize money from the company, it provides a lottery cash reward type advertising agency system based on QR code and the advertising service method using the system to provide a large additional revenue than expected. Is in.

In addition, the object of the present invention, the user smart terminal scans the Pippot code attached to the paper advertisement, apply to the co-promotion event, and if the winners of the rankings are determined through a lottery according to the application deadline, earned by the co-promotion In addition, an individual advertiser server that has accumulated the winnings, as well as the winners, an individual advertiser server that has given the winners an opportunity to enter the event, and an individual advertiser server that attracts the individual advertisers as the client, for example, an individual advertiser A who operates a Chinese restaurant, An individual advertiser, A, who distributes a paper advertisement attached with a pippot code for his sales advertisement, scans the pippot code attached to the paper advertisement, and provides a pippot code to the winning user smart terminal. And, the advertising campaign that induces the individual advertiser A to participate in a co-promotion, for example, an advertising agency service according to the present invention. Lotte Shopping's lottery cash reward advertising agency system and advertisements using the system are distributed to a certain amount of contributions to individual vendors, users, and advertisers to create a common profit. In providing a service method.

Therefore, as a specific means of the lottery cash reward advertising agency system and the advertising service method using the system based on the QR code according to the present invention for achieving the above object;

It is achieved by having a pippot advertisement agency operator server, an individual advertiser server, an advertisement operator server, an advertisement output management server, and a user smart terminal.

In addition, by using the series of systems, advertising agency service guidance step, the application process for using the PIPOT advertising service, the PIPOT code generation step, the PIPOT code provision step, the exposure advertisement image generation step, the PIPOT code output step and It is achieved by performing the application application acceptance stage, the advertisement image output stage, the progress status guidance stage, the online lottery stage, and the winning information providing stage.

In the above, the lottery cash reward type advertising agency system based on the QR code and the advertisement service method using the system according to the present invention, the individual advertiser server, the ground advertising to increase the advertising rate, the existing QR code Additional input related identification information and marks, etc., to be added to the generated podpot code attached to the person who receives the advertising leaflets attached to the pippot code, for example, winning prizes according to the lottery-type event entry to the user smart terminal By providing a chance to win and paying a large cumulative reserve in cash at the time of winning a prize, a new form of re-technical means is provided to the user (customer), in which the act of merely distributing a paper advertisement returns to a rather high added value. Differently, for advertisers such as stores and businesses, In addition to reducing the financial burden of the time, while increasing the amount of winnings to be given to the contestants, the user's response can be greatly improved and the sales of goods and services can be promoted. Creating new added value by acting on various processes related to the management and application of the company, which provides very useful expected effects.

1 is a schematic configuration diagram of a lottery cash reward type advertising agency system based on QR code according to the present invention
Figure 2 is a schematic configuration diagram of a pippot advertising agency operator server applied to the present invention
3 is a diagram illustrating a web screen for an application for issuing a pippot code applied to the present invention;
Figure 4 is a conceptual diagram of a lottery cash reward type advertising agency service method based on QR code according to the present invention
Figure 5 is a generation state of the pippot code applied to the present invention.
6 is a schematic diagram of display information of an entry number input mode applied to the present invention;
7 is a flowchart of a lottery cash reward type advertising agency service method based on QR code according to the present invention
8 is a flowchart of a lottery cash reward type advertising agency service method based on the QR code according to the present invention according to the present invention

Hereinafter, a preferred embodiment configuration of a lottery cash reward type advertising agency system and an advertising service method using the system based on the QR code according to the present invention will be described in detail with reference to the accompanying drawings.

First, referring to the accompanying drawings, referring to the schematic configuration of the present invention, which is, the POTOT advertisement agency operator server 1, the individual advertiser server 2, the user smart terminal 3, and the advertisement operator server (4), and the advertisement output management server (5).

Thus, in the system configuration of the present invention, first, the pippot advertising agency operator server 1, through the issuance of the pippot code 6, as shown in Figure 4, to obtain a winnings to the user smart terminal (3) In addition, as a main website configuration of the present invention provided for the individual advertiser server 2 to provide a more efficient advertising agency service, such, the pippot advertising agency operator server 1, as shown in FIG. As shown, the form includes an automatic information processing unit 11, a joint promotion code issuing application unit 12, a code issuing control unit 13, an application reception processing unit 14, and operation status management unit 15 In this case, it is preferable to further include the virtual UL production operation unit 16 and the advertisement sales management unit 17.

In this case, in the PIPOT advertisement agency operator server 1, the automatic information processing unit 11 provides a service for the individual advertiser server 2, the user smart terminal 3, and the advertisement operator server 4, which will be described later. The automatic information processing unit 11 is a common online media means, which are provided for the real-time connection of these and the pippot advertising agency operator server 1 by the type, and the automatic information processing unit 11 With the same function and configuration without difference, it takes another server configuration, and through the automatic information processing unit 11 of the configuration, subscription service, text information and message service, It provides various data transmission services such as menu operation service, other audio, video, still image, etc. according to web browser production.

In addition, in the pippot advertising agency operator server (1), the joint promotion code issuing application unit (12) operates an individual advertiser server (2), for example, companies, stores and various sales offices, which wish to increase the advertising efficiency. Pippot code for attaching a number of unspecified individual advertiser servers (2) to their own paper advertisements to create and distribute paper advertisements to promote their corporate image or goods (services) to the public. (6) For example, as shown in Figure 4, based on the existing QR code, to add a new technical elements (application identification information and application identification marks, etc.) to the new name configuration to suit the present invention As a means for selectively issuing the generated pippot code (6), this, the co-promotion code issuing application unit 12, as shown in Figure 2, the advertiser sign-up mode 121, It is preferable to configure a web program consisting of the emergency setting mode 122, and the advertiser information database 123.

In addition, in the pippot advertising agency operator server 1, the code issuing control unit 13 is a means for generating and providing the pippot code 6 that the individual advertiser server 2 applied for issuance, such a code As shown in FIG. 2, the issuing control unit 13 is preferably configured by a web program including a pippot generation mode 131 and a pippot transmission mode 132.

In addition, in the pippot advertisement agency operator server 1, the application reception processing unit 14, the user smart terminal (3) that has distributed the fold ad code attached to the pippot 6, is attached to the fold ad In the case of scanning the old pippot code 6, as a means of inducing and guiding the lottery-type lottery event provided by the present invention, such an application reception processing unit 14 is shown in FIG. As described above, the application information providing mode 141, the expected winning number input mode 142, and the applicant information database 143 may be configured as a web program.

In addition, in the pippot advertising agency operator server (1), the operation status management unit 15, when the user smart terminal (3) applied for the lottery event through the pippot scan, a series of event process according to the application As a means for providing information to the user smart terminal 3 in real time, the operation status management unit 15, as shown in FIG. 2, has a cumulative winning amount calculation mode 151 and an application rate analysis processing mode ( 152, and a web program comprising a progress information exposure mode 153, a lottery management mode 154, and a winning settlement mode 155.

In addition, in the FIOTT advertising agency operator server 1, the virtual UAL generation operation unit 16, such as a small store operator or a small-scale self-employed, such as a person, capital, or operation management problems, etc. As a means for granting a virtual URL to an individual advertiser server that has not built an advertising means (such as an Internet homepage) and providing an advertising service to a user smart terminal linked through the virtual URL, As shown in FIG. 2, the virtual UEL generation operation unit 16 includes an advertisement agency use application mode 161, a UEL generation mode 162, and an advertisement data reception / editing mode 163. Editing advertisement exposure mode 164, and the dialing mode 165 is preferably configured.

In addition, in the pippot advertising agency operator server 1, the advertising sales manager management unit 17 manages and operates an employee contracted with the pippot advertising agency manager server 1, for example, the advertising sales manager server 4 described later. As a means for doing this, the advertisement sales manager management unit 17 is preferably configured by the sales management application generation mode 171, the sales operator identification code issuing mode 172, and the sales information database 173.

Further, in the system configuration of the present invention, second, the individual advertiser server (2) is a website that wants to increase advertising efficiency by increasing the advertising efficiency for its corporate image or handling products or provided services, etc. The configuration, for example, refers to the configuration of a large number of unspecified individual websites that operate businesses, stores, various sales outlets, etc. As such, the individual advertiser server 2 may increase the commercial advertising efficiency. If the desired server configuration, without being limited to the type of industry and handling articles, any one of the forms of the joint promotion, which is a participant, the individual advertiser server 2 is a general information data transmission unit (shown in the city) O), and a pippot receiving mode (not shown).

In addition, in the system configuration of the present invention, thirdly, the user smart terminal 3 enters a lottery-type lottery event by acquiring the pippot 6, thereby providing an unspecified number of users who wish to provide a chance of winning a prize. For example, it refers to a conventional smart phone capable of connecting to the Internet regardless of time and space, and thus, the user smart terminal 3, which is provided from the pippot advertisement agency server 1, is a pippot dedicated scan application. It is preferable to install (not shown).

Further, in the system configuration of the present invention, fourth, the advertisement operator server 4 is a sales means for recruiting advertisers, which is employed in the PIPOT advertisement agency operator server 1, and thus, the advertisement operator server 4 ) Means an online network connection means capable of accessing the Internet regardless of time and space, for example, a computer or a smart phone owned by an advertising business owner. Such an advertising business operator server 4 is an advertising agency operator server. It is preferable to further install the sales management application 41 provided in (1).

At this time, the sales management application 41, the advertisement commission information input mode 411, the advertisement contract creation mode 412, and the advertisement data input storage mode 413, and the cost payment mode 414, It consists of one web program configuration.

In addition, in the system configuration of the present invention, fifth, the advertisement output management server 5, from the pippot advertising agency operator server 1, the issued and provided pippot code data to the request of the individual advertiser server (2) Therefore, a means of printing and attaching to the paper advertisement, for example, forms an online connection with the individual advertiser server (2), and means a kind of print agent server, which enables transmission and reception of various information data. In this regard, the advertisement output management server 5 is provided with an output control program 51 consisting of a print setting mode 511 and a pippot code attaching mode 512. A print processor 52 which is operated and controlled by the output control program 51, for example, a print advertisement device for outputting a print advertisement attached with a PIPOT code in an optional quantity, is constructed by an interface connection. This bar Preferable.

Therefore, the present invention consisting of a series of system configuration as described above, by using the established system, to implement a lottery cash reward advertising agency service method based on another differentiated QR code, Such a preferred embodiment configuration of another specific service method will be described in detail with reference to the accompanying drawings.

4 is a conceptual diagram of a lottery cash reward-type advertising agency service method based on the QR code according to the present invention, Figure 5 is a state diagram of the generation of the pippot applied to the present invention, Figure 6 is applied to the present invention FIG. 7 is a schematic diagram of display information of a number input mode, and FIG. 7 is a flowchart of a lottery cash reward type advertising agency service method based on a QR code according to the present invention, and FIG. 8 is based on a QR code according to the present invention. As a lottery cash reward type advertising agency service method flow chart to look at the series of method configuration;

This is, the advertising agency service guide step (S1), the Papat advertising agency service use application step (S2), the PIPOT code generation step (S3), the PIPOT code provision step (S4), the exposure advertisement image generation step (S5) And, Pippot code output step (S6), the application application acceptance step (S7), advertising video output step (S8), progress status guide step (S9), online lottery step (S10), the winning information providing step It is made through (S11).

Here, the advertising agency service guide step (S1), the website configuration, for example, companies, stores that want to increase the profit efficiency by increasing the advertising efficiency for its corporate image or handling products or services provided, etc. In addition, as a process of using the advertising agency service guidance for the unspecified number of individual advertiser server (2) operating a variety of sales outlets, etc., by issuing a PIPOT code, such, advertising agency service guide step (S1 ), In the pippot advertising agency operator server 1, the individual advertiser server 2 to the pippot advertising agency operator server 1 through the automatic information processing unit 11, induces, a series of advertisements according to the present invention Agency service, for example, "Ad agency service using this pippot code increases the visit rate of users through the payment of a large prize (winning prize) of joint promotions issued by various companies, In the case of small shops or small business owners who do not have a separate advertising site, for example, restaurants, beauty salons, coffee shops, taverns, quick service, laundry, etc. Process of inducing the individual advertiser server 2 to apply for the service use by making it recognized through providing information such as various texts, images, and videos. It is preferable to make it.

In addition, the application for using the pippot advertising agency service (S2), as described above, the target person, for example, the individual advertiser server (2) guided through a series of service use relations with respect to the pippot advertising agency, pippot advertising agency operators Linked to the server (1), through the issuance setting mode 121, provided in the joint promotion code issuing application unit 12, the pippot (6) that you want to attach to the paper advertisement of his (individual advertiser server) Issuing application information, for example, the number of people who can apply to the event on a first-come, first-served basis, through the pippot code scan, the number of event entries provided through the issued pippot code scan, the advertisement exposure time according to the event entry, and the pippot scan It is preferable to make the process of selecting and setting the target for each layer granting the event entry qualification through.

If this is explained in more detail, the individual advertiser server (2) in the application for issuing the pippot code (6), the issuance setting mode 121, provided in the joint promotion code issuing application unit 12, Figure 3 As shown in the form, the setting information providing window (121-1), through the web screen of the pippot advertising agency operator server 1, the advertisement exposure time per scan of the pippot code and the number of event application according to the exposure time In addition, by providing the display information, the agency commission according to the advertisement exposure time and the number of event entries, and the cumulative reserves per 1 event entry, and the hierarchical information of the user smart terminal that can enter the event as display information, This allows the individual advertiser server 2 to set and apply the issuing information of the PIPT code 6 through the information providing window displayed as described above, and the advertisement provided in the virtual advertisement server operating unit 16. As shown in FIG. 4, the row usage request mode 161 is provided as display information through a web screen of the PIPT agency operator server 1, and the basis necessary for generating a virtual URL from the individual advertiser server 2 is provided. Personal information, for example, information such as company name, business number, address, telephone number, business type, etc. is input, and, in addition, through the advertisement data receiving / editing mode 163 provided in the virtual advertisement server operating unit 16. From the individual advertiser server 2, the basic advertisement data necessary for the production of the advertisement image, for example, a text, an image, a video, etc., the individual advertiser server 2 possesses or arbitrarily produced advertisement materials, etc. Received, and thus, is stored and managed in the advertiser information database 122, a series of application information provided from the individual advertiser server (2).

For example, through the setting information providing window, "If the advertisement exposure setting time per scan of the pippot code is 5 seconds, the event entry opportunity is limited to one, and the advertising agency fee for it is a service fee of 30 won + cumulative winnings 50 won = A total of 80 won ", and the target setting for each class that applies to the event through the scan of the pippot code is 10,000 first-come-first-served user smart terminals corresponding to 40 males, or" Ad exposure setting time per scan of pippot code ". If it is set to 10 seconds, the event entry opportunity is limited to two times, and the advertising agency fee is 60 won for the service fee + 100 won for the accumulated prize money = a total of 160 won. The targets for each setting are 5,000 users of the first 20 smart phones for women, or "If you set the advertisement exposure setting time per scan of each pippot code to 15 seconds, the event entry opportunity is 3 times. Limited to the advertising fee for the service fee 90 won + cumulative winnings 150 won = a total of 240 won ", and the target setting for each hierarchy to respond to the event through the scan of the pippot code is all users regardless of age As a setting value such as 20,000 first-come-firsts for the smart terminal, the unit price and the target setting information according to the issuance of the QR code are provided. Accordingly, the individual advertiser server 2 is required to the user among the predetermined setting values. Select one of the pipot codes, and the setting information of the selected pipot code, for example, the advertisement exposure time 10 seconds, the number of event entries twice, the 20 women to be applied for the event, and the request for issuing the fifty-five first-come-first-served order , Issuing the application information to the pippot advertising agency operator server, and will apply;

  Subsequently, the individual advertiser server (2), which made the application for issuing the PIPOT code, again, through the application form creation window 161-1, "Company name: 00 chicken, business number: 111-222-333, address: Yeoksam-dong, Seoul City , Phone number: 123-4567, business type: restaurant, etc., and input the basic information, and apply for the use of the virtual URL, and again, together with the application form, through the advertisement data receiving / editing mode 163, Sending data such as photographs or videos of the goods handled by the individual advertiser server 2 and the inside view of the business, and various advertisement texts prepared for delivery to the user smart terminal 3 to the PIOT advertisement agency operator server 1 For example.

Alternatively, in the fipat ad agency service use application step (S2), the virtual yual use application is online, small stores or small business owners who do not operate a separate advertising site, for example, restaurants, beauty salons, coffee shops , The individual advertiser server (2) corresponding to the tavern, quick service, laundry, etc., and, among the individual advertiser server (2) that has applied for the application of the pippot code, the individual advertiser who operates the online advertising site directly In the case of the server (2), to the pippot advertising operator server (1), without an additional virtual yul application. It provides the URL information that allows the user smart terminal (3) to link to the advertising site that is operated directly.

In addition, the pippot generating step (S3), if the individual advertiser server (2), through the pippot advertising agency service application request step (S2), the pippot issuing application, the pippot advertising agency operator server ( 1), according to the issuing application information of the individual advertiser server (2), through the pippot generation mode 131, provided in the code issuing control unit 13, the virtual URL of the individual advertiser server (2) to be described later ( URL) address and the entry restriction code information is generated, the Pippot code 6 is generated, and as shown in Fig. 4, the application-related identification information 41 and the application identification mark 42 It is desirable to have a process to make the attachment more.

For example, the above-described pippot code 4 can record and store various information, ranging from letters, numbers, images, and other three-dimensional information, in the same form as general QR codes, smart tags, and the like, ie, lattice patterns. Meaning a bar code in a general matrix format, in the present invention, by applying such a conventional QR code or a smart tag as it is, only some additional components are applied to the bar code, issuance application When the individual advertiser server 2 which has performed the chicken market store sells a chicken and requests the issuance of the pippot code 6 for the purpose of attaching it to a paper advertisement, the pippot advertisement agency server 1 is issued a code. Through the Pippot code generation mode 131 provided in the control unit 13, the Pippotcode 6 is generated in the same form as the conventional QR code manufacturing method, and the generated Pippotcode 6 is generated. In addition to the virtual URL (URL) address information, which induces a link to the virtual URL of the individual advertiser server 2, which will be described later, the number of times that can be applied to the event, per 1 scan of the issued pippot code is recorded and entered And, again, in the form of not invading the generated pattern of the pippot 6, as shown in Figure 4, the application identification mark of the mascot form indicating that the event entry opportunity is given a pippot 6 ), The entry period for the event, such as "2011.5.1 to 2011.5.6 day", and the number of people who can enter the event through the pippot code (6) attached to the product. × As an indication of the accumulated amount according to one application, the identification information related to the application (62), and the target indication that can be applied through the issued PIPOTT code scan, for example, in the case of 40 males, M40, and 30 female G30 , Or all users If to be more attached to the engagement created layer identification character 63 such as ALL may Cordillera it.

In addition, the Pippot code providing step (S4), and causes the Pippot advertising agency operator server 1 to store the Pippotcode 4 generated through the Pippotcode generation step (S2) as a data file, as described above In the process of transmitting the stored PIPT code data file to the PIPT code receiving mode of the individual advertiser server 2 which has made the PIPP code issuance application through the PIPPOT code transmission mode 132 provided in the code issuing control unit 13. It is desirable to make it.

In addition, the exposure advertisement image generation step (S5), if the individual advertiser server (2), through the virtual agency application request through the advertising agency service request application step (S2) described above, the pippot advertising agency operator server (1) ) Is the basic advertisement data information, for example, the individual advertiser server 2, from the individual advertiser server 2 that has made the use application, through the advertisement data reception / editing mode 163 provided in the virtual UAL generation operation unit 16. Photographs or videos of the goods (services) handled by the store and the inside view of the store, various event information or ad texts prepared for delivery to the user's smart terminal (3), and, in particular, telephone number information for real-time reservation and order purchase. Is provided as essential data, and thus, the PIAT advertisement agency operator server 1 provided with the basic advertisement data is, again, from the individual advertiser server 2 through the advertisement data receiving / editing mode 163. One web advertisement image data for editing and processing the received basic advertisement data and uploading it into the edit advertisement exposure mode 164 as the advertisement exposure time range set by the individual advertiser server 2 through the application for issuing a PIPOT code. And, in addition, in order to link the user smart terminal 3 to the edited advertisement exposure mode 164 in which the web advertisement image is uploaded, the FIOTT advertisement agency operator server 1 generates a virtual URL. It is preferable to have a process of generating a virtual URL for access to the editorial advertisement exposure mode 164 through the virtual URL generation mode 162 provided in the operation unit 16.

For example, the individual advertiser server (2) is a store that sells chicken, and the setting information of the pippot code applied for issuance through the above-described advertisement agency service use application step (S2) can be applied twice per event. When the advertisement exposure time is 10 seconds, the individual advertiser server 2 photographs its basic advertisement data according to the applied PIPOT code setting information, for example, a chicken image for each menu to be handled, and an inside view of the chicken store. A video, and the price of the chicken per menu and the location information of the store, and the phone number information that can be ordered chicken in real time is provided to the pippot advertising agency operator server (1), the pippot advertising agency operator server ( 1) substitutes the basic advertisement data provided by the individual advertiser server 2 into the advertisement data receiving / editing mode 163 provided in the virtual advertisement server operating unit 16, thereby inducing the curiosity of the user smart terminal 3; 10 seconds of the advertisement image data, which can stimulate the desire to buy, upload the generated advertisement image data to the edit advertisement exposure mode 164, and again, of the pippot advertising agency operator server (1) For example, it is possible to generate a virtual URL such as "http: //ppot.com/ www.chicken.com" granted through the virtual URL generation mode 162 to be linked to the edit advertisement exposure mode 164. Can be.

In addition, the PIPOT code output step (S6), issued from the PIPOT advertisement agency operator server (1), issued the provided PAPOT code (6), the paper advertisement, for example, the individual advertiser server (2) the consumer (user smart terminal) A process of printing and attaching to various types of paper advertisements to be distributed to a target), such as, the output of the Pippot code (S6), is issued and provided by the individual advertiser server (2) , Again to the advertisement output management server (5), the delivered podpot code (6), self-produced paper advertisements for promoting the individual advertiser server (2), for example, advertising leaflets, living information paper , Newspapers, magazines, etc., it is preferable to make the process of printing, attaching and outputting.

For example, if the individual advertisement server 2 itself produces and distributes 5,000 advertisement flyers, and the 5,000 advertisement flyers are attached to the Pippot code 6 to print and output, First, the individual advertiser server 2 connects to the advertisement output management server 5 online, requests the production of 5000 advertisement leaflets, and transmits the PIPT code data to be attached to the advertisement leaflets. .

Thus, the advertisement output management server 5, in the same manner as in the ordinary printing method, first produces 5,000 advertisement leaflets, and then, the print setting mode 511 provided with the output control program 51, As a setting control by the pippot attach mode 512, a command is inputted to attach and print the pippot 6 to the 5000 advertisement leaflets, and the output control program 51 is input by the command input. For example, it is possible to automatically output a paper advertisement attached to the pitot code 6 in a selective quantity through a print processor 52 connected to the interface.

In another embodiment, the object to which the pippot code 6 is printed and attached in the pippot output step S6 is not limited to a paper advertisement such as an advertisement leaflet, a living information sheet, a newspaper, a magazine, and the like. A print processing function is added to a credit card payment machine or a ticket issuing machine of a movie theater and various event venues, and when a card payment or a ticket issuance is issued, a Pippot code 6 is printed and attached to the issued card slip and ticket. The individual advertiser server 2 which operates their card company and movie company by giving the unspecified number of users corresponding to the user and the ticket issuer, for example, the user smart terminal 3, the opportunity to enter the event through the scanning of the PIPOTT code 6 The promotion effect of) can also be increased, which also corresponds to the characteristic service of the present invention.

In addition, the application registration step (S7), first, in the paper advertisement distributed from the individual advertiser server (2), the Pippot code (6) attached to the paper advertisement, the user smart terminal (3) Scan through and link to the POTT agency agency server (1).

Subsequently, for the linked user smart terminal 3, the POTT advertisement agency operator server 1 is provided to the application information providing mode 141 provided in the application reception processing unit 14 to FIG. 6. As shown, the entry method provided as the display information, for example, "If you select the number of 6 through the license plate numbered 1 to 45 as shown below, and then press the OK button, the application will be entered." Provide information, and in addition, information on entry periods, such as "May 1, 2011 to 12:00, May 6, 2011", and a lottery, such as "4 pm on May 7, 2011," etc. The information regarding the date is further provided separately from the application related identification information 41 described above.

Thus, with the help of the application information provided in this way, the user smart terminal 3 enters the application number input mode 142 provided in the application reception processing unit 14, for example, a license plate in which numbers 1 to 45 are listed. As the input means, six numbers that are expected to be won are arbitrarily selected and entered in the same manner as in the normal lottery lottery, and the event is entered into the user smart terminal 3 that entered the event. The application information related to the application is preferably configured to be stored in the applicant information database 144 provided in the application reception processing unit 14.

At this time, the pippot advertising agency operator server 1, to the user smart terminal (3) applying for the event by the pippot code (6) scan, and gives an ID and password, from them, the basic personal information ( Name, age, gender, e-mail, terminal number, etc.) can be applied to the event as a service membership, which is also without departing from the scope of the present invention.

In addition, the advertisement image output step (S8), while the user smart terminal 3 inputs and requests the expected number of winnings through the above-described application application acceptance step (S4), while the application information is transmitted and received, The POTOT advertisement agency operator server 1 is a link relationship by the virtual URL, and during the time that the individual advertiser server 2 applies for the setting through the editorial advertisement exposure mode 164 provided in the virtual URL generation operator 16. In this case, it is preferable that the advertisement image uploaded in the edited form is transmitted to the user smart terminal 3 and displayed.

For example, the paper advertisement induced by the user smart terminal 3 to enter the event through the scan of the PIPOTT code 6 is an advertisement leaflet of the individual advertiser server 2 which operates a store called "00 chicken". When the advertisement exposure time to be provided to the user smart terminal 3 is set by the individual advertiser server 2 distributing the advertisement leaflet, the user smart terminal 3 is transmitted between the event submission application and the reception. ), The chicken image for each menu handled by the store called "00 chicken", the inside view of the chicken store, the other, the chicken price and the location of the store, etc., the advertisement image edited as an image or a video for a set time of 10 seconds One example is the output to.

In this case, the advertisement image output to the user smart terminal 3 is further provided with telephone number information capable of real time ordering as essential additional information. Thus, the provision of the order telephone number is the advertisement image. When the user smart terminal 3 instantaneously purchases an impulse to buy the goods, this is a method for connecting to the sale immediately, so, when the phone number information is provided as described above, the user smart terminal 3 is , Through the dialing mode 165 provided in the pippot advertising agency operator server 1, it is possible to automatically connect to the order phone, which, according to the present invention, corresponds to another characteristic service.

In another case, in the advertisement image output step S8, when the exposure time of the advertisement image provided to the user smart terminal 3 is set to be long, the user smart terminal 3 rejects the advertisement image. Therefore, the event entry opportunity given to the user smart terminal 3 according to the exposure time of the set advertisement image, for example, when the advertisement exposure time is 5 seconds, one event entry per 1 pippot scan If the advertisement exposure time is 10 seconds, the opportunity to enter the event twice per 1 podpot code scan, and if the advertisement exposure time is 15 seconds, the chance to enter the event 3 times per 1 pippot code scan, etc. In addition, the number of event entries compared to the exposure time of the advertisement is variably applied.

 In addition, the progress status guide step (S9), if the user smart terminal (3) to apply for the event according to the present invention through the above-described application application acceptance step (S7), allows the pitot advertising agency operator server (1) The user smart terminal 3 applies to the user smart terminal 3 applying for the application through the application rate analysis processing mode 152 provided in the operation status management unit 15 and the cumulative winning amount calculation mode 151. For the event, the present application rate and the amount of the winning prize according to the application are calculated to be displayed in real time on the user smart terminal 3 through the progress information exposure mode 153. This is preferred.

For example, after the user smart terminal 3 receives the paper advertisement attached with the pippot 6, the user smart terminal 3 receives the application through the scan of the pippot 6 attached to the paper advertisement. If the amount of money earned per scan of the pippot (6) is 50 won, the pitot advertising agency operator server (1) through the operation status management unit (15), 50 yuan earned per scan of the pippot (6), Restriction information of the entire set of issued and issued pippots (6), for example, the total number of event entries that are closed on a first-come, first-served basis by scanning the pippots provided by the group (individual advertiser server) participating in the joint promotion Provide information.

Subsequently, through the scan of the issued pipot code 4 set to the same amount of accumulation, the limited number of persons who can apply for the event, for example, the piot code issued by the individual advertiser server corresponding to the chicken shop for the chicken advertisement In addition, the number of first-come-first-served persons who can participate in the event through the Pippotcode scan is 1,000, and the Pippotcode issued for advertisement by the individual advertiser server corresponding to the Chinese restaurant can participate in the event through the Pippotcode scan. 1,500 first-come-first-served persons, individual advertiser server corresponding to the salon, 2,000 for the first-come-first-served number of participants who can participate in the event by scanning the pippot code, The event entry restriction information for the pippot 6 is calculated through the counting, and the result of the calculation When the total number of first-come-first-served persons who can apply to the event through the podcode 6 scan is 4,500, the PIPT advertisement operator server 1, through the application rate analysis processing mode 152, "through the podpot code scan. 4,500 limited number of people who can apply for the event, "Some 2,000 entries are currently in progress", "45% of the entries are in progress", etc., a series of application progress information, such as text or graphs to the user smart terminal (3) in real time In addition, in addition, through the cumulative winning amount calculation mode 151, the accumulated amount information according to the current number of entries, for example, "50 points for 1 event entry by 1 pippot code × 2,000 current entries progress = One hundred thousand won "is an example of providing the cumulative winning amount calculation information.

In addition, the online lottery step (S10) is a process for determining the winners, targeting the user smart terminal (3) applied to the event through the above-described pippot code scan, such an online lottery step (S10) In the pippot advertising agency operator server (1), through the lottery management mode 154 provided in the operation status management unit 15, so as to extract the winning number in real time according to the set lottery date and the lottery time, and The winning number extracted as described above is preferably transmitted to the user smart terminal 3 who applied for the event, so that they can confirm the winning.

At this time, the winning number extracted through the lottery management mode 154, for reliability and fairness, to use the real-time winning number of the lottery event, for example, the lottery lottery, which is currently performed offline, as the winning number of the present invention as it is In addition, it is possible to determine the winner by producing an independent Internet lottery broadcast, or by providing an automatic winning number extraction system or the like, which is also not intended to depart from the scope of the present invention.

On the other hand, as a prescriptive explanation, the winning rules for each ranking made through the online lottery step (S10) described above is the same way that there is no difference with a normal lottery lottery, if all six numbers are corrected first place, five numbers If you hit the second place, four numbers if you hit the third place, such as to have a winning rule.

Finally, the winning information providing step (S11) is a process for providing real-time winning information to the user smart terminal (3), the winner is confirmed through the online lottery step (S6) described above, such, In operation S11, first, information on the winning user smart terminal 3, for example, call number information and event entry information of the smart terminal is extracted from the applicant information database 144, and then operated. Through the winning settlement mode 155 provided in the status management unit 15, information about the cumulative winning amount, the method of receiving and receiving the winning amount, the tax deduction and the service fee deduction is calculated and processed. By making the process to transmit to the user smart terminal 3, it is to implement a lottery cash reward type advertising agency service method based on the pippot code according to the present invention.

On the other hand, by way of explanation, in the series of advertising agency service method as described above, in particular, the advertising agency service guide step (S1) simply pips the individual advertiser server 2 through the automatic information processing unit 11; It is not limited to conducting a series of advertisement agency service guidance by inducing to the advertisement agency administrator server 1, but using the advertisement agency server 4 employed by the PIOT advertisement agency administrator server 1 to use the advertisement agency service. It is possible to recruit more individual advertiser server 2, which is desired, which also does not depart from the scope of the present invention.

For example, the advertisement operator server 4 means an online network connection means capable of accessing the Internet regardless of time and space, for example, a computer or a smartphone owned by the advertisement seller. Direct site visits to the stores operated by the individual advertisers (2) server, the individual advertisers server (2) to guide the advertising agency service according to the present invention, the individual advertisers server (2), according to the present invention When the advertisement agency service is to be used, the advertisement seller server 4 uses the advertisement appointment information input mode 411 provided in the sales management application 41 and the advertisement contract creation mode 412 to the individual advertiser server 2. Upon receiving and requesting information on the service use request from the user, and via the advertisement data input storage mode 413, the individual advertisement server 2 receives the basic advertisement required for the operation of the virtual advertisement site. For example, the data may be further provided, and again, to guide the individual advertiser server through the payment mode 414.

At this time, such a series of management of the advertising server server (4), there is a Pippot advertising agency operator server (1), through the business operator identification code issuing mode 172 provided in the advertising business manager management unit 17 (advertising operators server ( 17) issuing a unique code for each, and to store it in the sales information database 173, to perform a systematic sales management, the sales management application 41 installed in the advertising sales server 17, Through the business management application generation mode 171, the pippot advertising agency operator server 1 to be provided to the advertising business operator server, it is installed.

Alternatively, in the series of advertising agency service methods as described above, when the winner is determined through a lottery according to the event application, the accumulated winnings are not only the winning user smart terminal 3 but also the winning user. Advertiser server server (4) that provides a ground advertisement with a smart card (3) attached to the podpot code, which attracts the individual advertiser (2) server and the individual advertiser server (2) as an advertisement agency requester. For example, an individual advertiser server 2, which operates a Chinese restaurant, distributes a paper advertisement with a pippot code attached to it for its business advertisement, and scans the pip code attached to the paper advertisement. When the smart terminal 3 wins, the individual advertiser server 2, A, which provided the Pippot code, and the individual advertiser server 2, A, are encouraged to participate in the advertisement agency service according to the present invention. The distribution of payments is made to the advertiser advertiser 4 in a proportion of the contributions, so that the user smart terminal 3, the individual advertiser server 2, and the advertiser advertiser 4 can take a common profit. This also does not depart from the scope of the present invention.

1: pippot advertising agency operator server 2: individual advertiser server 3: user smart terminal
4: Advertising business server 5: Advertising output management server 6: Pippot code
11: Automatic Information Processing Unit 12: Joint Promotion Code Issuing Application Unit
13: Code Issuance Control Unit 14: Application Reception Processing Unit 15: Operational Status Management Unit 16: Virtual Yualel Generation Operation Unit 17: Advertisement Business Operator Management Unit

Claims (8)

It includes an automatic information processing unit 11, a joint promotion code issuance application unit 12, a code issuing control unit 12, an application reception processing unit 13, and an operation status management unit 14, and here, a virtual UAL A pippot advertisement agency operator server 1 further comprising a generation operator 16 and an advertisement sales manager 17;
An individual advertiser server 2 making an online connection relationship with the pippot advertisement agency operator server 1 through the automatic information processing unit 111 and applying for the issuance of the pippot code 6 to be attached to the advertisement;
An advertisement operator server (4) accessing the individual advertiser server (2), receiving and receiving the application information for issuing the PIPOT code, and transmitting the input application information data to the POTOT advertisement agency operator server (1) online;
An advertisement output management server which forms an online connection with the PIPOT advertisement agency operator server 1, receives the issued PIPT code 6 data, attaches the received PIPT code data to the paper advertisement, and prints the processed POTP code data; 5);
And, based on the QR code, characterized in that it consists of a user smart terminal (3) that is entitled to apply online to the lotto-type joint promotion event by scanning the pippot code (6) attached to the paper advertisement Lottery cash reward advertising agency system. The method of claim 1, further comprising:
The virtual URL generation operation unit 16 is composed of the advertisement agency use application mode 161, the UE generation mode 162, and the advertisement data receiving / editing mode 163, and the editorial advertisement exposure mode (164). Lottery cash-based advertising agency system based on the QR code characterized in that.
The method of claim 1, further comprising:
The advertisement sales manager 17 is composed of a sales management application generation mode 171, a sales identification code issuing mode 172, and a sales information database 173, lottery cash based on the QR code Rewarded advertising agency system.
In the pippot advertising agency operator server (1), through the issue setting mode 121, provided in the co-promotion code issuing application unit 12 provides the pippot issuing guide information, and pippot through the virtual yualel generation operation unit 16 Advertising agency service guide step (S1) further providing advertising agency application guide information;
Allow the individual advertiser server 2 to be linked to the pippot advertisement agency operator server 1, and scan the pippot code 6 through the setting information providing window 121-1 of the issuing setting mode 121 and event. Setting the number of first-come-first-served persons, the ad exposure time, and the target audience of the pippot code 6; and in addition, using the advertisement agency provided in the virtual UEL generation operation unit 16. A fipat advertisement service use application step (S2) of allowing a virtual UE application to be applied through the application mode 161;
The PIPOT advertisement agency operator server 1 is provided in the code issue control unit 13 according to the PIPOT code issuance application information and the virtual URL application information of the individual advertiser server 2 through the PIPOT code generation mode 131. Generate a pippot code (6), the advertisement data information and the entry restriction code information for the individual advertiser server 2 is input to the generated pippot code (6), the application identification mark (61) And, the application-related identification information (62), and a part of the generation of the pippot code for generating the participant layer identifier (63) attached (S3);
The pippot advertising agency operator server 1 stores the pippot code 6 generated through the pippot generation step (S2) as a data file, and stores the stored pippot code data file through the pippot transmission mode 132. A step of providing a pippot code for transmitting to the pippot receiving mode of the individual advertiser server 2 (S4);
The PIPOT advertisement agency operator server 1 exposes the advertisement data from the individual advertiser server 2 through the edit advertisement exposure mode 164 through the advertisement data reception / edit mode 163 provided in the virtual advertisement server operation unit 16. The basic advertisement data information is provided, and the advertisement data is edited and processed, and the advertisement image data is generated in the advertisement exposure time range set by the individual advertiser (2) server. ):
The individual advertiser server (2), from the pippot advertising agency operator server 1, delivers the pippot code (6) provided in the form of a data file to the advertisement output management server (5), the delivered pippot code Pippot code output step (6) to print (6), attached to the paper advertisement;
The user smart terminal 3 scans the pippot 6 printed and attached to the paper advertisement, and links the scanned user smart terminal 3 to the pippot advertising agency operator server 1, For the linked user smart terminal 3, the application information providing mode 141 provided in the application reception processing unit 14 further provides information on the application method, application period, and lottery date, and the information An application request reception step (S7) for causing the user smart terminal 3 to select and input a winning prediction number through the entry number input mode, and to store the entered application information in the applicant information database;
The P-pot advertisement agency operator server 1, while the user smart terminal 3 inputs and requests the expected number of winnings through the application application acceptance step (S4), while the application information is received and transmitted, the virtual advertisement server The advertisement image output for displaying and transmitting the edited advertisement image to the user smart terminal 3 in the time range set by the individual advertiser server 2 through the edit advertisement exposure mode 164 provided in the operation unit 16. Step S7;
The pippot advertising agency operator server 1, for the event entered by the user smart terminal 3 through the application rate analysis processing mode 152 provided in the operation status management unit 15, and the cumulative winning amount calculation mode 151. A progress status guiding step (S8) of calculating a current application rate status and a cumulative winning amount according to the application and providing the user smart terminal 3 with real time information through the progress information exposure mode 153;
The P-Pot advertisement agency server 1 extracts the winning number according to the drawing date and time set through the lottery management mode 154 provided in the operation status management unit 15 and uses the extracted winning number information to the user smart. Online lottery step (S9) to be sent to the terminal (3) to confirm whether or not to win;
The P-Pot advertisement agency operator server 1 extracts information on the winning user smart terminal 3 from the applicant information database 144 and through the winning settlement mode 155 provided in the operation status management unit 15. Computing the information on the finalized winning amount, the method of receiving the winning and the payment period, the tax deduction, and the service fee deduction, and transmits the information to the winning user smart terminal (3) (S11) Lottery cash-based advertising agency service method based on the QR code, characterized in that made, including.
5. The method of claim 4,
The PIPT advertising agency server 1 may vary the advertising fee, the number of event entries per scan of the PIPT code, and the cumulative winnings per event entry according to the advertisement exposure setting time applied by the individual advertiser server 2. A lottery cash based on QR code, which is set as a differential amount, so that the number of event entries of the user smart terminal 3 can be repeated one or more times by scanning one pippot code 6. Reward advertising agency service method.
5. The method of claim 4,
When the pitot advertising agency operator server 1 is determined to win any one of the user smart terminal 3 according to the event lottery, the individual advertiser server that provides the pippot 6 to the winning user smart terminal (3) ( 2) and a lottery cash reward advertising agency service based on QR code, characterized in that a part of the winnings are distributed and provided to the advertisement operator server 4 which attracts the individual advertiser server 2 as a service user. Way.
5. The method of claim 4,
In the advertisement image output step S8, in order to display the advertisement image of the individual advertiser server 2 on the user smart terminal 3, an order telephone number is required so that the advertisement product displayed can be selected in real time. The user smart terminal 3, which is further provided with the information and receives the order telephone number, is a lottery cash reward type based on QR code, characterized in that through the dialing mode 165, an automatic order telephone connection is performed. Ad agency service method.
5. The method of claim 4,
The means for printing and attaching the PIPOT code 6 may include any one of a credit card payment machine and a ticket issuing machine, and the card slip issued when the card payment and ticket issuance are performed through the credit card payment machine and the ticket issuing machine. And lottery cash reward advertising agency service method based on the QR code, characterized in that to print, attached to the ticket Pippot code.

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