KR20020090285A

KR20020090285A - View Run AD

Info

Publication number: KR20020090285A
Application number: KR1020010030608A
Authority: KR
Inventors: 이종원; 백성일
Original assignee: 이종원; 백성일
Priority date: 2001-05-26
Filing date: 2001-05-26
Publication date: 2002-12-02

Abstract

PURPOSE: A view-run AD(ADvertisement) is provided to create a massive position of a new form by making the real owners of the general horses and the vehicles execute the attachment and management of the AD, to offer a reward for the execution to the owners, to maximize the AD effect by inserting the AD to the new position, and to promote the reliability of an enterprise. CONSTITUTION: The actual owners of the horses and the vehicles scattered about are collected through a web site on the Internet. A database is built by using the information about the horses and the vehicles of the owners. The ADs ordered by an advertiser are distributed to the owners of the horses and the vehicles. Based on a specific rule, the owners of the horses and the vehicles execute the attachment/detachment and the management of the ADs. The gains from the advertising are distributed to the owners of the horses and the vehicles.

Description

View Run AD

본 영업적 방법의 발명은 기존의 광고물 관리대행 업체인 세일즈프로모션(sale promotion) 분야로써 '포지션 광고'에 해당된다. 기존의 포지션으로는 버스나 택시 지하철, 옥외광고판 등이었지만 본 발명에 의하여 일반인 소유의 차마 등이 대량의 포지션으로 사용되게 된다.The invention of the sales method corresponds to 'position advertising' in the field of sales promotion, an existing advertising management agency. Existing positions were a bus or a taxi subway, outdoor billboards, etc., but the public-owned car horse is used in a large position according to the present invention.

산재해 있는 일반 차마 등의 실소유주를 연합시키고 일정한 규정에 의하여 수주받는 광고물의 탈부착 및 관리를 대행하게 함으로써 새로운 형태의 대량의 포지션이 생겨나게 되며, 차마 등의 실소유주에게는 광고 대행 및 관리의 수수료가발생하게 되며, 광고주들에게는 새로운 형태의 광고 포지션에 광고물을 게재함으로써 광고효과의 극대화와 소비자가 직접 광고를 대행함으로써 생겨나는 기업 신뢰도 상승등의 효과를 발생시키고자 한다.By uniting real owners, such as scattered general chamae, and acting for the detachment and management of advertisements received under certain regulations, a large number of new types of positions are created. Advertisers want to create advertisements in new forms of advertising positions to maximize the effectiveness of advertisements and increase the company's credibility, which is caused by consumers acting directly.

도1은 본 발명을 도식화한 것으로 일반 차마의 소유주를 모집하고 이를 차종, 형식, 운영지역, 년식 등에 의하여 데이터베이스를 구축하고 광고주의 요구에 부합되는 포지션으로 분화하여 광고물을 수주하고 이에 따르는 광고수익을 분배하는 과정에 대한 도표이다.Figure 1 is a schematic of the present invention recruits the owners of the general chama and builds a database according to the model, type, operating area, year, etc., divided into a position that meets the needs of the advertiser to receive the advertisements and advertising revenue accordingly A diagram of the process of distributing

도2∼도4는 본 발명에 의하여 일반 차마 등에 광고물이 부착된 예이다.2 to 4 is an example in which advertisements are attached to a general horse or the like according to the present invention.

본 발명은 산재해 있는 차마 등의 실소유주를 모집하고 수주 받은 광고물의 배포 및 일정한 규정에 의하여 광고물의 탈부착 및 관리를 대행하고 이에 따르는 광고 수익을 분배한다.The present invention recruits real owners of scattered chama and the like and distributes the received advertisements and manages the detachment and management of the advertisements according to certain regulations and distributes the advertising revenues accordingly.

본 영업 방법의 발명으로 기존의 세일즈 프로모션 중에서 새로운 형태의 대량의 포지션이 생겨나며, 생경한 포지션에 의한 광고 효과의 극대화와 일반 차마 등의 실소유주에게는 광고 수수료 수익이 발생하며 소비자가 직접 광고를 대행하게 됨으로써 기업 신뢰도가 상승되는 효과가 발생한다고 하겠다.The invention of this sales method creates a large amount of new forms of existing sales promotions, maximizes the effectiveness of advertising by virtuous positions, and generates advertising fee revenue for real owners such as general chama. As a result, corporate credibility is raised.

Claims

We operate a website that recruits real owners of chama to use general chama as a position for sales promotion on the Internet, and build a database of car models, types, operating regions, and year models. Business method of receiving orders.