KR102589366B1 - Method for distributing advertising revenue by determining winner in rock-paper-scissors game - Google Patents

Abstract

One embodiment according to the present invention is a computer program stored in a computer-readable storage medium, which, when executed on one or more processors of a computing device, performs steps to determine a winner in a rock-paper-scissors game and distribute advertising revenue. The above steps include the step of the revenue distribution server receiving an advertising video from one or more advertiser terminals, a total advertising cost for the advertising video, and an advertising price paid when the advertising video is played once - where the total advertising cost is The advertising price is multiplied by the total number of times the advertising video is played - the revenue distribution server transmits information on the advertising video uploaded to one or more user terminals and information on the amount that can be received when the advertising video is played, Displaying, the revenue distribution server confirming information that the entire frame of the advertising video was played by one or more user terminals, the revenue distribution server confirming the information that the entire frame of the advertising video was played by the one or more user terminals A step of paying corresponding game participation points, wherein the one or more user terminals select one of rock, paper, scissors, scissors in the number corresponding to the game participation points by the user or randomly determine game match information according to the user's request. transmitting to the revenue distribution server, the revenue distribution server performing a rock-paper-scissors game based on the game competition information and determining the final winning user terminal, and the revenue distribution server paying a predetermined commission from the total advertising cost. It provides a computer program stored in a computer-readable storage medium, including the step of transmitting the remaining amount excluding the final winning user terminal.

Description

Method for distributing advertising revenue by determining winner in rock-paper-scissors game}

The present invention relates to a method of distributing advertising revenue, and more specifically, to a method of distributing advertising revenue by determining a winner in a rock-paper-scissors game.

In general, stores that sell specific products use various media to advertise the product. For example, products are advertised through newspapers, magazines, the Internet, and TV. In particular, advertising videos in the form of videos such as those on the Internet or TV require more production costs than advertising methods printed on paper such as newspapers or magazines.

However, it is true that high-cost advertising videos, like low-cost paper advertisements, are unilaterally provided regardless of the user's will, so the advertising effect is minimal compared to the advertising cost. In addition, advertising videos that are provided unilaterally have the problem that it is impossible for advertisers to check the exposure status of the advertising video, and it is not easy to obtain information about the user watching the advertising video.

Meanwhile, with the recent development of mobile communication technology, there is a growing demand for advertisements to be provided through smartphones that users carry as necessities. However, the indiscriminate provision of advertisements through smartphones has the problem of causing discomfort to users and causing adverse effects of advertisements.

Therefore, advertisers who want to promote their products do not have any objection to advertising and want to focus their advertising on consumers who faithfully watch their advertisements until the end. Additionally, according to a recent public opinion survey, advertisers want to target market to specific consumers with purchasing power rather than advertising to an unspecified number of people, and they also want to check the history of who has purchased products through these advertisements. If it is marketing that helps consumers who actively watch video advertisements and purchase products, it is also worth noting that they are willing to pay marketing costs directly, beyond providing simple prizes or discounts to consumers who faithfully watch advertising videos.

Republic of Korea Registered Patent No. 10-1827314 (registration notice date: February 8, 2018) discloses an advertising marketing method based on a differentiated reward accumulation method, and the cumulative amount generated from the output of advertising content based on received viewing events An advertising marketing method based on a differential reward accumulation method that determines the level of the user terminal and differentially distributes the total accumulated amount by level has been disclosed. However, there are questions about the actual effectiveness of advertising due to the problem of low motivation to actively engage consumers.

Republic of Korea Patent No. 10-1827314 (Registration Announcement Date: February 8, 2018)

The problem to be solved by an embodiment of the present invention is to provide a method of distributing a portion of advertising revenue through games.

The problem to be solved by another embodiment of the present invention is to provide a method of improving the effectiveness of advertising by allowing users to focus on advertising videos.

Another problem to be solved by another embodiment of the present invention is to provide a method to maximize advertising effectiveness by allowing users to check advertising video information in advance and actively select advertisements.

Another problem to be solved by another embodiment of the present invention is to provide a method to increase sales by allowing users to visit the advertiser's website while playing an advertising video.

One embodiment according to the present invention is a computer program stored in a computer-readable storage medium, which, when executed on one or more processors of a computing device, performs steps of determining a winner in a rock-paper-scissors game and distributing advertising revenue. The above steps include the step of the revenue distribution server receiving an advertising video from one or more advertiser terminals, a total advertising cost for the advertising video, and an advertising price paid when the advertising video is played once - where the total advertising cost is The advertising price is multiplied by the total number of times the advertising video is played - the revenue distribution server transmits information on the advertising video uploaded to one or more user terminals and information on the amount that can be received when the advertising video is played, Displaying, the revenue distribution server confirming information that the entire frame of the advertising video was played by one or more user terminals, the revenue distribution server confirming the information that the entire frame of the advertising video was played by the one or more user terminals A step of paying corresponding game participation points, wherein the one or more user terminals select one of rock, paper, scissors, scissors in the number corresponding to the game participation points by the user or randomly determine game match information according to the user's request. transmitting to the revenue distribution server, the revenue distribution server performing a rock-paper-scissors game based on the game competition information and determining the final winning user terminal, and the revenue distribution server paying a predetermined commission from the total advertising cost. It provides a computer program stored in a computer-readable storage medium, including the step of transmitting the remaining amount excluding the final winning user terminal.

The method of distributing advertising revenue by determining a winner in a rock-paper-scissors game according to an embodiment of the present invention can distribute a portion of advertising revenue through the game to encourage users to become interested in the advertiser's product or service.

In another embodiment, the effectiveness of advertising can be improved by allowing users to focus on the advertising video.

In another embodiment, the user can check advertisement video information in advance and actively select advertisements, thereby maximizing advertisement effectiveness.

In another embodiment, the effect of increasing sales can be achieved by allowing users to visit the advertiser's website while playing an advertising video.

Figure 1 illustrates a system for determining a winner and distributing advertising revenue in a rock-paper-scissors game according to an embodiment of the present invention.
Figure 2 is a flowchart showing a method of determining a winner and distributing advertising revenue in a rock-paper-scissors game according to an embodiment of the present invention.
Figure 3 is a conceptual diagram showing a method of checking frame information in which an advertising video is played according to an embodiment of the present invention.
Figure 4 shows how a user terminal plays a rock-paper-scissors game according to an embodiment of the present invention.
Figure 5 is a table showing a processing method when a user terminal plays a plurality of advertising videos with different advertising prices according to an embodiment of the present invention.

Hereinafter, various embodiments will be described with reference to the drawings. In this specification, various embodiments will be described to aid understanding of the present invention.

As used herein, the terms “component,” “module,” “system,” and the like refer to a computer-related entity, hardware, firmware, software, a combination of software and hardware, or an implementation of software. For example, a component may be, but is not limited to, a process running on a processor, a processor, an object, a thread of execution, a program, and/or a computer. For example, both an application running on a computing device and the computing device can be a component. One or more components may reside within a processor and/or thread of execution. A component may be localized within one computer. A component may be distributed between two or more computers. Additionally, these components can execute from various computer-readable media having various data structures stored thereon. Components can transmit signals, for example, with one or more data packets (e.g., data and/or signals from one component interacting with other components in a local system, a distributed system, to other systems and over a network such as the Internet). Depending on the data being transmitted, they may communicate through local and/or remote processes.

Additionally, the term “or” means an inclusive “or” rather than an exclusive “or.” That is, unless otherwise specified or clear from context, “X utilizes A or B” is intended to mean one of the natural implicit substitutions. That is, either X uses A; X uses B; Or, if X uses both A and B, “X uses A or B” can apply to either of these cases. Additionally, the term “and/or” as used herein should be understood to refer to and include all possible combinations of one or more of the related listed items.

Additionally, the terms “comprise” and/or “comprising” should be understood to mean that the corresponding feature and/or element is present. However, the terms “comprise” and/or “comprising” should be understood as not excluding the presence or addition of one or more other features, elements and/or groups thereof. Additionally, unless otherwise specified or the context is clear to indicate a singular form, the singular terms herein and in the claims should generally be construed to mean “one or more.”

Those skilled in the art will additionally appreciate that the various illustrative logical blocks, components, modules, circuits, means, logic, and algorithm steps described in connection with the embodiments disclosed herein can be implemented in electronic hardware, computer software, or combinations of both. We must recognize that it can be implemented. To clearly illustrate the interchangeability of hardware and software, various illustrative components, blocks, configurations, means, logic, modules, circuits and steps (execution sequence) are generally described in terms of their functionality. explained above. Whether such functionality is implemented as hardware or software depends on the specific application and command knowledge imposed on the overall system. A skilled technician can implement the described functionality in a variety of ways for each specific application.

The description of the presented embodiments is provided to enable anyone skilled in the art to use or practice the present invention. Various modifications to these embodiments will be apparent to those skilled in the art. The general principles defined herein may be applied to other embodiments without departing from the scope of the invention. The present invention is not limited to the embodiments presented herein. The present invention is to be interpreted in the broadest scope consistent with the principles and novel features presented herein.

In one embodiment of the present invention, the server may include other components for performing the server environment. A server can include any form or device. A server is a digital device, such as a laptop computer, notebook computer, desktop, computer, web pad, or mobile phone, which is equipped with a processor and has computing power with memory. The server may be a web server that processes the service. The types of servers described above are merely examples and the present invention is not limited thereto.

Figure 1 illustrates a system for determining a winner and distributing advertising revenue in a rock-paper-scissors game according to an embodiment of the present invention.

Referring to Figure 1, the system for distributing advertising revenue by determining a winner in a rock-paper-scissors game according to an embodiment of the present invention includes a revenue distribution server 10, an advertiser terminal 20, and a user terminal 30. can do.

The revenue distribution server 10 can receive the advertising video, the total advertising cost for the advertising video, and the advertising unit price paid when the advertising video is played once from one or more advertiser terminals 20, 21, 22, and 23. Here, the total advertising cost can be determined by multiplying the advertising unit price by the total number of times the advertising video is played.

Advertising videos may include videos produced with content that advertisers want to promote. The advertising video may be an advertisement for a product or an advertisement promoting the company itself, and the content of the advertising video is not particularly limited in the present invention.

The advertising video can be transmitted from the advertiser terminal 20 to the revenue distribution server 10. Preferably, the advertising video is MP4, AVI, WMV, ASF, MPEG4, H.264, AVC, VC1, MPG, MT2, MOV, ISO, VOB, SWF, SVCD, Dvix, Xvid, MKV, flv file, codec, container. It may be transmitted as a format multimedia file, but is not particularly limited thereto. Advertising videos are in the form of files containing video information, and may be playable through commercial programs.

The total advertising cost for an advertising video can be set arbitrarily by the advertiser terminal 20. The revenue distribution server 10 can present a reference cost so that the advertiser terminal 20 can determine the total advertising cost. The revenue distribution server 10 can analyze the nature of the product, the advertising period, and the nature of the user terminal 30 participating in the game and present the advertising cost with the greatest advertising effect to the advertiser terminal 20. For example, the revenue distribution server 10 can suggest an advertising fee of $500 to $1,000, and the user terminal 30 can make the final decision.

The advertising price paid when an advertising video is played once may be information on the amount obtained by the user terminal 30 by playing the advertising. For example, if the total advertising cost is set to $1,000 and the advertising price paid when the advertising video is played once is set to $1, the advertising video can be selected 1,000 times by the user terminal (30) and can be played up to 1,000 times. is possible. When one or more user terminals (30, 31, 32, 33) play an advertising video, there is an effect of promoting the advertising video to 1,000 users who are interested in the advertising video. In other words, the total advertising cost can be determined by multiplying the advertising unit price by the total number of times the advertising video is played.

The advertiser terminal 20 may include a personal computer (PC), a notebook (note book), a mobile terminal, a smart phone, a tablet PC, etc. owned by the advertiser. It can include all types of terminals that can access wired/wireless networks. An advertiser may have a plurality of advertiser terminals 20, and this specification will be described on the premise that there is one or more advertiser terminals 20, 21, 22, and 23. The advertiser terminal 20 can upload one or more advertising videos, and can upload different advertising videos, the total advertising cost required for the advertising video, and the advertising unit price paid when the advertising video is played once.

The revenue distribution server 10 can transmit and display information on the advertising video uploaded to one or more user terminals 30 and information on the amount of money that can be received when the advertising video is played. In one embodiment, the user terminal 30 can use a dedicated app to receive information on the uploaded advertising video and information on the amount of money that can be received when playing the advertising video. In another embodiment, the user terminal 30 may receive information on the uploaded advertising video and information on the amount of money that can be received when playing the advertising video using a normal text message, and the method of receiving such information is specifically limited. That is not the case.

The user terminal 30 can check that the advertising video can be played through the information on which the advertising video has been uploaded and information on the amount of money that can be received when playing the advertising video. For example, if the user terminal 30 plays an advertising video once where the total advertising cost is $1,000 and the advertising unit price is set to $1, the advertiser terminal 20 pays $1, and the advertising video is distributed to 1,000 user terminals. You can see that (30) can play. If the total advertising cost is $1,000 and the advertising video with the advertising unit price is set to $2 is played once, the advertiser terminal 20 pays $2, and 500 user terminals 30 can play it. In addition, when the total advertising cost is $1,000 and the user terminal 30 plays an advertising video with the advertising unit price set at $10 once, the advertiser terminal 20 pays $10, and 100 user terminals 30 can play it. You can see that it can be done. The user terminal 30 will prefer an advertising video set at $10 when played once to an advertising video set at $1 when played once. However, when played once, an advertising video set at $10 can be played by up to 100 user terminals (30), and when played once, an advertising video set at $1 can be played by up to 1,000 user terminals (30). The advertising video set at $10 per play is likely to run out early, so it is effective when intensive advertising is needed for a short period of time.

The revenue distribution server 10 can confirm information that one or more user terminals 30 have played the entire frame of the advertising video. According to conventional technology, when the user terminal 30 plays an advertising video, normal play occurs in the beginning, but towards the latter half, there are cases where the advertising video skips or stops in the middle, so the promotional content that the advertiser wants to convey is not properly delivered. There was a problem that didn't work.

To solve this problem, the revenue distribution server 10 can check information on whether all frames of the advertising video have been played and provide game participation points. In one embodiment, information that all frames of the advertising video are played can be confirmed as information that the first and last frames of the advertising video are played. Furthermore, if the user terminal 30 plays only part of the advertising video, the revenue distribution server 10 can collect information on frames that are missing from play among the frames of the advertising video. In other words, game participation points are provided after confirming information that all frames of the advertising video have been played, and game participation points are not provided when it is confirmed that frames in which the advertising video has not been played are confirmed.

At this time, the user terminal 30 can play an advertising video corresponding to the missing frame information, and the missing frame information can be displayed on the user terminal 30. If the user terminal 30 plays the advertising video at once and no missing frames are found, or if the user terminal 30 plays the advertising video multiple times and no missing frames are found, information that all advertising videos have been played is provided. It can be transmitted to the user terminal 30. For example, the revenue distribution server 10 may deliver and display a message to the user terminal 30 that the play of the advertising video has been completed.

The revenue distribution server 10 may provide game participation points corresponding to information on the entire frame of the advertising video being played to one or more user terminals 30. Here, game participation points refer to points that can be converted into game match information (specifically, rock, paper, scissors information) used to participate in the rock, paper, scissors game. In this specification, game participation points and game match information are used interchangeably. Not used. For example, when the user terminal 30 plays one advertising video, one game participation point is generated. When the user terminal 30 plays 10 advertising videos, 10 game participation points are generated. The user terminal 30 with one game participation point can, for example, generate one game match information with (scissors) selected. The user terminal 30, which has 10 game participation points, can generate 10 game match information with, for example, (scissors, paper, scissors, rock, paper, rock, scissors, scissors, rock, paper) selected.

The revenue distribution server 10 according to an embodiment of the present invention may restrict the participation of the user terminal 30 in the rock-paper-scissors game. In one embodiment, the rock-paper-scissors game can be played only between user terminals 30 that have a certain number of game participation points or more. In another embodiment, the rock-paper-scissors game can be played only between user terminals 30 that have a certain number of game match information. In another embodiment, the user can participate in the rock-paper-scissors game only if the sum of the advertising prices of the advertising videos played by the user terminal is greater than a certain amount, given priority over game participation points or game competition information. For example, when deciding whether to participate in the rock-paper-scissors game using game participation points, only the user terminal 30 with 10 or more game participation points can participate in the rock-paper-scissors game. Here, the user terminal 30 holding 10 game participation points may be the user terminal 30 that has played 10 advertising videos. Additionally, when deciding whether to participate in the rock-paper-scissors game using the game match information, only the user terminal 30 that has changed the game participation point to the game match information can participate in the rock-paper-scissors game. Here, even if the user terminal 30 has 10 game participation points, it cannot participate in the rock-paper-scissors game if only 7 game match information has been converted. In addition, participation in the rock-paper-scissors game may be limited to cases where the sum of the advertising prices of the advertising videos played by the user terminal is more than a certain amount. For example, a user terminal (X user terminal) plays 10 advertising videos with an advertising price of $1, plays one advertising video with an advertising price of $1, plays 2 advertising videos with an advertising price of $2, and If there is a user terminal (Y user terminal) that has played 3 advertising videos priced at $3, even if the Only Y user terminals (30) with a high sum (X terminal: $10, Y terminal: $13, rock-paper-scissors game participation conditions: $11 or more) can participate in the rock-paper-scissors game.

The user terminal 30 may include a personal computer (PC), a note book, a mobile terminal, a smart phone, a tablet PC, etc. owned by the user. It can include all types of terminals that can access wired/wireless networks.

The user terminal 30 may select one of Rock, Paper, Scissors, Scissors as many as the number of game participation points from the user, or transmit randomly determined game match information to the revenue distribution server 10 at the user's request. At this time, the revenue distribution server 10 can proceed with the rock-paper-scissors game based on the game competition information and determine the final winning user terminal 30. In addition, the profit distribution server 10 may transmit the remaining amount, excluding the predetermined fee from the advertising cost, to the final winning user terminal 30.

Revenue distribution server 10 may include any type of computer system or computer device, such as a microprocessor, mainframe computer, digital processor, portable device, and device controller. The revenue distribution server 10 may include a processor (not shown), a communication unit (not shown), and a storage unit (not shown). However, the above-described components are not essential for implementing the revenue distribution server 10, so the revenue distribution server 10 may have more or fewer components than the components listed above. Here, each component may be composed of a separate chip, module, or device, or may be included in one device. The processor can typically process the overall operation of the revenue distribution server 10. The processor can provide or process appropriate information or functions to the user by processing signals, data, information, etc. input or output through the components discussed above, or by running an application program stored in the storage unit.

Meanwhile, the storage unit may include memory and/or permanent storage media. Memory is a flash memory type, hard disk type, multimedia card micro type, card type memory (e.g. SD or XD memory, etc.), and RAM (Random Access). Memory, RAM), SRAM (Static Random Access Memory), ROM (Read-Only Memory, ROM), EEPROM (Electrically Erasable Programmable Read-Only Memory), PROM (Programmable Read-Only Memory), magnetic memory, magnetic disk, optical disk It may include at least one type of storage medium. The storage unit may store any form of information generated or determined by the processor and any form of information received by the communication unit.

The communication department is located between the revenue distribution server (10) and the communication system, between the revenue distribution server (10) and one or more user terminals (30), between the revenue distribution server (10) and the blockchain network, or between the revenue distribution server (10) and the network. It may contain one or more modules that enable communication. This communication unit may include at least one of a mobile communication module, a wired Internet module, and a wireless Internet module.

Figure 2 is a flowchart showing a method of determining a winner and distributing advertising revenue in a rock-paper-scissors game according to an embodiment of the present invention.

Referring to FIG. 2, in step S100, the revenue distribution server 10 receives the advertising video, the total advertising cost required for the advertising video, and the advertising unit price paid when the advertising video is played once from one or more advertiser terminals 20. You can.

In step S200, the revenue distribution server 10 may transmit and display information on the advertising video uploaded to one or more user terminals 30 and information on the amount of money that can be received when the advertising video is played. The user terminal 30 can check the information on which the advertising video has been uploaded and the amount of money that can be received when playing the advertising video, play the advertising video, and search for other advertising videos. An advertising video is a video that lasts from 1 minute to 1 minute and 30 seconds and may be a video or a combination of several still photos. The length of the advertising video is not particularly limited, but since the user terminal 30 must play multiple advertising videos and obtain game participation points, it is desirable for the advertising video to be about 1 minute to 1 minute and 30 seconds long. The total time for which the advertising video must be played may be provided in advance to the user terminal 30. The user terminal 30 can select an advertising video by considering information on the amount of money that can be received when playing the advertising video and the total time for which the advertising video must be played. For example, if the advertising price is $1, it can be a 1-minute advertising video, and if the advertising price is $2, it can be a 2-minute advertising video. However, the advertising price and play time are not specifically limited, and the advertiser terminal 20 can arbitrarily You can set it.

When the user terminal 30 selects and plays an advertising video, it can be displayed by subtracting it from the total number of times the advertising video can be played. Additionally, if the user terminal 30 selects an advertising video but does not receive information that all frames of the advertising video have been played for a predetermined time, the total number of times the advertising video can be played may be increased and displayed. For example, for an advertising video in which the total advertising cost for the advertising video is $1,000 and the advertising unit price is $1, a total of 1,000 user terminals 30 can select and play the advertisement. The total number of times the advertising video is played may be provided to the user terminal 30. At this time, the user terminal 30 can select and play the corresponding advertising video, and when the user terminal 30 selects and plays the advertising video, the revenue distribution server 10 advertises the user terminal 30 that played the advertising video. A message can be displayed indicating that the video has finished playing. And when the user terminal 30 selects an advertising video (before playing it yet), the remaining number of 999 times, with 1 time subtracted from the total number of plays of 1,000, may be displayed. The remaining number of times may be transmitted and displayed not only to the user terminal 30 that has selected the advertising video, but also to other user terminals 30 that have not yet selected the advertising video. In other words, the total number of times an advertising video can be selected can change in real time.

If the user terminal 30 selects an advertising video but does not receive information that all frames of the advertising video are played for a predetermined time, the total number of times the advertising video can be played may be displayed increased. For example, when the first user terminal 30 selects an advertising video, 1 is deducted from the number of possible plays and displayed on the first user terminal 31, the second user terminal 32, and the N-th user terminal 33. However, if the information that the entire frame of the advertising video is played for a predetermined time is not transmitted from the first user terminal 31 to the revenue distribution server 10, the information that the first user terminal 31 selected the advertising video is deleted. And the number of possible plays may be increased by 1 and displayed on the first user terminal 31, the second user terminal 32, and the N-th user terminal 33. The method of determining a winner and distributing advertising revenue in a rock-paper-scissors game according to an embodiment of the present invention provides information on changes in the number of plays in real time, allowing users to quickly select an advertising video and focus on advertising. It can encourage you to watch. However, the fact that the first user terminal 31 cannot select and play the advertising video is based on the assumption that there are no remaining plays. If there are remaining plays, the advertising video can be selected and played again. If an advertising video has a high advertising price or the total number of times an advertising video can be played is small, the total number of times an advertising video can be played decreases quickly and a situation may arise where the user cannot even make a choice, so the user watching the advertising video Concentration can be increased. In addition, many user terminals 30, 31, 32, and 33 become interested in the selected advertising video, which can induce competitive selection (click or touch).

If the number of times the user terminal 30 plays the advertising video matches the total number of times the advertising video can be played, the user terminal 30 that did not select the advertising video plays the advertising video with the information on which the advertising video was uploaded. Information on the amount you can receive may be deleted. That is, if the advertising price is set to $1 and the total advertising cost is set to $1,000, when the advertising video is played 1,000 times, the advertising video is deleted from the user terminal 30 that did not select and can no longer be selected.

Even if the number of times the user terminal 30 can play the advertising video through selection is 0, the advertising video is not deleted, and when play of the advertising video is completed, the advertising video can be finally deleted. Even when the number of times that can be played is 0, if the user terminal 30 selects an advertising video but does not receive information that the entire frame of the advertising video has been played for a predetermined time, the total number of times that the advertising video can be played increases. Other user terminals (30, 31, 32, 33) are given the opportunity to select an advertising video.

In step S300, the revenue distribution server 10 can confirm information that one or more user terminals 30 have played all frames of the advertising video. In one embodiment, it may be determined that the user terminal 30 has played all frames of the advertising video by checking information on the first and last frames of the advertising video being played. However, since the user terminal 30 can generate information that the first frame and the last frame are played through skipping, the revenue distribution server 10 collects information on frames in which play is missing among the frames of the advertising video and information on the missing frames. Information on the frame in which the advertising video corresponding to was played can be received.

Figure 3 is a conceptual diagram showing a method of checking frame information in which an advertising video is played according to an embodiment of the present invention.

Referring to FIG. 3, 310 represents an advertising video as frames according to time. If the frame of the advertising video is displayed based on time, the 310 advertising video has a length corresponding to 100 seconds, and when the user terminal 30 selects the 310 advertising video and plays it, it is played sequentially from 0 seconds to 100 seconds.

When the revenue distribution server 10 confirms the information that the first and last frames of the advertising video have been played, a message indicating that the playing of the advertising video has been completed can be sent to the user terminal 30 that has played all of the advertising video and displayed. . If the user terminal 30 plays the advertising video 310 by skipping it, the revenue distribution server 10 can collect information on frames that are missing from play among the frames of the advertising video. For example, in the 320 advertising video, it can be determined that 321, 323, and 325 are played, but 322 and 324 are not played and are skipped. Even if the first and last frames of the advertising video are played, game participation points may not be awarded if skips such as 322 and 324 are found. Afterwards, when the user terminal 30 receives information that frames 331 and 332 (which do not need to match 322 and 324) corresponding to frames 322 and 324 that were skipped like frame 330 are played, game participation points can be paid. In the conventional invention, skipping itself is made impossible and the advertising video is encouraged to be played unconditionally. However, in one embodiment of the present invention, the user terminal 30 is allowed to skip, but if all the missing frames are played even later, the game is played. Participation points were awarded. As a result of the experiment, it was found that the user terminal 30 played the advertising video more than several times to find the missing frame, and the present invention applied this to have a difference from the prior art.

A predetermined URL can be stored in the advertising video, and a predetermined URL page can be accessed according to the user's selection. That is, the revenue distribution server 10 can connect the advertising video to a predetermined URL page based on a signal when the user touches the user terminal 30. This will be explained in detail below.

If you play an advertising video frame for more than a predetermined time and access the URL page and stay for more than a predetermined time, you can receive game participation points. For example, if the advertising video is 100 seconds long, you can receive game participation points if you play for more than 50 seconds and access the predetermined URL page and search for more than 20 seconds. In order for the user terminal 30 to receive game participation points, it must play the advertising video for 100 seconds. However, if it plays the advertising video for up to 50 seconds, accesses a predetermined URL page, and stays for 20 seconds, it can earn game participation points. Therefore, multiple advertising videos can be played in a short period of time, and advertisers can attract users to the advertiser's URL page.

In this specification, game participation points may refer to points given according to the number of times the user terminal 30 plays the advertising video. For example, if the user terminal 30 plays 10 advertising videos, it can obtain 10 game participation points.

In this specification, game match information refers to specific (rock-paper-scissors) information that can be used by playing the rock-paper-scissors game equal to the game participation points. For example, if the user terminal 30 converts 10 game participation points into game match information, 10 pieces of rock-paper-scissors information can be obtained.

division Game competition information Line 1 scissors Line 2 rock Line 3 paper Line 4 scissors Line 5 scissors Line 6 rock Line 7 scissors Line 8 paper Line 9 paper Line 10 scissors

Referring to [Table 1] above, the user terminal 30 played 10 advertising videos and acquired 10 game participation points. Afterwards, in order to participate in the game, 10 game participation points were converted into game match information, and when participating in the rock-paper-scissors game, they can be used in order starting from row 1. The user terminal 30 can arbitrarily set the game competition information placed in each row. In another embodiment, the user terminal 30 may receive game match information arranged in each row at random using a known random algorithm. In another embodiment, the revenue distribution server 10 provides the number of game match information equal to the number of game participation points, but may add the number of game match information a predetermined number of times at the request of the user terminal 30. For example, if the user terminal 30, which has 10 game participation points, played the game but did not win, ask the user terminal 30 whether to add the number of game match information, and if there is an additional request, the game match You can add information. At this time, it is desirable to set the number of added game competition information to 3 or less, but this number does not limit the scope of the present invention.

division First user terminal Second user terminal victory Line 1 scissors scissors draw Line 2 rock rock draw Line 3 paper paper draw Line 4 scissors scissors draw Line 5 paper paper draw Line 6 paper paper draw Line 7 paper paper draw Line 8 scissors scissors draw Line 9 rock rock draw Line 10 rock rock draw Line 11 beam (additional)

Referring to [Table 2] above, the first user terminal 30 and the second user terminal 30 participate in the game by converting 10 game participation points into 10 game match information (rows 1 to 10). However, even after 10 games, it is impossible to decide on a winner. At this time, the revenue distribution server 10 inquires whether to add game competition information to the first user terminal 31 and the second user terminal 32, and the first user terminal 31 does not add it, so the second user terminal ( 32) was determined to add one row, so the second user terminal 32 added a beam to row 11. The first user terminal 31 and the second user terminal 32 play the game again, but at this time, the game match information of row 1 of the first user terminal 31 and row 11 of the second user terminal 32 is used. do. Since row 1 of the first user terminal 31 is scissors and row 11 of the second user terminal 32 is visible, the first user terminal 31 wins.

In step S500, the user terminal 30 may select one of rock, paper, scissors, and paper as many as the number of game participation points. In another embodiment, randomly determined game match information may be arranged according to the user's request. The game competition information determined here may be transmitted to the profit distribution server 10.

In step S600, the revenue distribution server 10 may proceed with the rock-paper-scissors game based on the game competition information and determine the final winning user terminal 30. Looking specifically at how the revenue distribution server 10 determines the final winning user terminal 30, the revenue distribution server 10 randomly selects two user terminals (the first user terminal 31) among the user terminals 30. ) and the second user terminal (32)) can be selected. When the first user terminal 31 and the second user terminal 32 are selected, one row of game competition information of the first user terminal 31 is compared with one row of game competition information of the second user terminal 32, and the rock, paper, scissors You can proceed with the Bo game. The game follows the well-known Rock, Paper, Scissors game rules. If row 1 of the game match information of the first user terminal 31 and row 1 of the game match information of the second user terminal 32 are the same, row 2 of the game match information of the first user terminal 32 and row 1 of the game match information of the second user terminal By comparing the second row of game match information in (32), the winner can be determined by playing a rock-paper-scissors game.

And if the entire row of game match information of the first user terminal (31) and the entire line of game match information of the second user terminal (32) are the same, the revenue distribution server (10) will connect the first user terminal (31) and the second user terminal. You can inquire about adding game match information at (32) and receive the added game match information. If both the first user terminal 31 and the second user terminal 32 have added game match information, the added game match information can be compared to play a rock-paper-scissors game to determine the winner. In another embodiment, when all rows of game competition information of the first user terminal 31 and all rows of game competition information of the second user terminal 32 are the same, the first user terminal 31 and the second user terminal 32 Inquire whether to add game match information, but if the second user terminal (32) adds the game match information and the first user terminal (31) does not add the game match information, the added information of the second user terminal (32) By comparing the game match information with the next-ranked game match information of the first user terminal 31, a rock-paper-scissors game can be played to determine the winner. Here, as explained in [Table 2], the next priority of the game match information in the first row becomes the game match information in the second row, and the next rank of the game match information in the second row becomes the game match information in the third row. Since there is no 11th row game match information after the 10th row game match information of the first user terminal (31), the next priority of the 10th row game match information of the first user terminal (31) is the first user terminal (31)'s second priority. Line 1 is game competition information. In other words, it can be used as game competition information by rotating from row 1 to row 10. The 11th row game match information is added after the 10th row game match information of the second user terminal 32, and the next-ranked game match information of the 10th row game match information of the second user terminal 32 is the 11th row game match information. It becomes information (information), and a game can be played with the first row game competition information (scissors) of the first user terminal 31. In this case, the first user terminal 31 wins.

More generally, if the game match information N row of the first user terminal 31 is used and the game match information M row of the second user terminal 32 is used, in the next game, the first user terminal ( By comparing the game match information N+1 row of 31) with the game match information M+1 row of the second user terminal 32, a rock-paper-scissors game can be played to determine the winner. Here, M and N may be the same number or different numbers. It may also vary depending on the number of wins in the rock-paper-scissors game and the number of game match information added. In addition, if all rows of game competition information of the user terminal 30 are used in the game, the winner can be determined by returning to the first row of game competition information of the user terminal 30 and sequentially comparing them to play a rock-paper-scissors game.

Figure 4 shows how a user terminal plays a rock-paper-scissors game according to an embodiment of the present invention.

Referring to Figure 4, U1, U2, U3, U4, U5, U6, U7, U8, and U9 represent user terminals 30 participating in the game. To explain the method of the rock-paper-scissors game, nine user terminals (U1, U2, U3, U4, U5, U6, U7, U8, U9) are used as an example, but the number of user terminals (30) participating in the game is is not limited to a specific number and can be 90 or more. The user terminal 30 participating in the game holds game competition information. At this time, two user terminals 30 are randomly selected and a rock-paper-scissors game is played. U1 and U4 play a rock-paper-scissors game, and U4 advances to the next rock-paper-scissors game. U3 and U7 play a rock-paper-scissors game, and U3 advances to the next rock-paper-scissors game. As the game progresses like this, U2 has no opponent in the rock-paper-scissors game, but advances to the next rock-paper-scissors game with a bye. In the same way, U3 and U6 advance to the next rock-paper-scissors game, and U9 advances to the next rock-paper-scissors game by default since there is no opponent for the rock-paper-scissors game. Finally, U3 and U9 play a rock-paper-scissors game, and U3 is determined as the final winner user terminal (30).

In step S700, the revenue distribution server 10 may transmit the remaining amount, excluding the predetermined fee from the total advertising cost, to the final winning user terminal 30, U3. The advertising cost displayed on the user terminal 30 is preferably displayed as the amount before the commission is deducted, and the amount excluding a certain percentage of the advertising cost secured by the final winning user terminal 30 may be transmitted to the user terminal. there is. A known method can be used to transmit a certain amount of money to the user terminal, and a detailed explanation will be omitted. Additionally, the user terminal 30 can visit the advertiser's website through the URL linked to the advertising video using the amount obtained from the game. In one embodiment, when the final winning user terminal 20 accesses the advertiser's website, products sold on the advertiser's website may be provided at a discounted price to encourage the user to use the money secured in the game. there is.

The revenue distribution server according to an embodiment of the present invention provides advertising video, total advertising cost, advertising unit price, game competition information, rock-paper-scissors game result, final winner user terminal 30, and final winner user terminal to the user terminal 30. The amount and bye information provided at (30) and the final number of participants can be transmitted and displayed. Through this, the fairness of the game can be secured and it is possible to check which advertising video the user terminal 30 mainly selects.

Figure 5 is a table showing a processing method when a user terminal plays a plurality of advertising videos with different advertising prices according to an embodiment of the present invention.

Referring to Figure 5, one or more user terminals 30 can play a plurality of advertising videos with different advertising prices. The first user terminal 31 played 10 $1 advertising videos, 1 $2 advertising video, and 0 $3 advertising videos. At this time, the obtained advertising video play amount is $12. The second user terminal 32 played one $1 advertising video, two $2 advertising videos, and three $3 advertising videos. At this time, the obtained advertising video play amount is $14. The third user terminal 33 played 0 $1 advertising videos, 0 $2 advertising videos, and 5 $3 advertising videos. At this time, the obtained advertising video play amount is $15. The fourth user terminal (not shown) played three $1 advertising videos, four $2 advertising videos, and five $3 advertising videos. At this time, the obtained advertising video play amount is $26. If the minimum advertising video play amount to participate in the rock-paper-scissors game is $13, the second user terminal 32, the third user terminal 33, and the fourth user terminal (not shown) can participate in the rock-paper-scissors game. However, the first user terminal 31 cannot participate in the rock-paper-scissors game.

As in Example 1 of FIG. 5, when the exchange rate is set to 1:2, the second user terminal 32 can obtain 7 game participation points. As shown in Example 2 of FIG. 5, when the exchange rate is set to 1:3, the second user terminal 32 can obtain 4 game participation points. Four game participation points can be converted into four rows of game match information. The third user terminal 33 holds an advertising video play amount of $15. As shown in Example 2 of FIG. 5, when the exchange rate is set to 1:3, the third user terminal 33 can obtain 5 game participation points. The third user terminal 33 has five game participation points, and converted four of the five into game match information (rock, rock, scissors, paper). The fourth user terminal 30 has 8 game participation points, but converted 5 into game match information and generated 5 rows of game match information: rock, scissors, scissors, rock, scissors.

Those skilled in the art will understand that information and signals may be represented using any of a variety of different technologies and techniques. For example, data, instructions, commands, information, signals, bits, symbols and chips that may be referenced in the above description include voltages, currents, electromagnetic waves, magnetic fields or particles, optical fields. It can be expressed by particles or particles, or any combination thereof. Those skilled in the art will understand that the various illustrative logical blocks, modules, processors, means, circuits and algorithm steps described in connection with the embodiments disclosed herein can be used in various forms of electronic hardware. It will be understood that it may be implemented by a program or design code or a combination of both. To clearly illustrate this interoperability of hardware and software, various illustrative components, blocks, modules, circuits and steps have been described above generally with respect to their functionality. Whether this functionality is implemented as hardware or software depends on the specific application and design constraints imposed on the overall system. A person skilled in the art may implement the described functionality in a variety of ways for each specific application.

The various embodiments presented herein may be implemented as a method, device, or article of manufacture using standard programming and/or engineering techniques. The term “article of manufacture” includes a computer program or media accessible from any computer-readable device. For example, computer-readable media include magnetic storage devices (e.g., hard disks, floppy disks, magnetic strips, etc.), optical disks (e.g., CDs, DVDs, etc.), smart cards, and flash memory. Includes, but is not limited to, devices (e.g., EEPROM, cards, sticks, key drives, etc.). Additionally, various storage media presented herein include one or more devices and/or other machine-readable media for storing information.

The specific order or hierarchy of steps described herein are exemplary embodiments. Based on design priorities, the specific order or hierarchy of steps in the processes may be rearranged within the scope of the present invention. The method claims herein present elements of the various steps in a sample order but are not meant to be limited to the specific order or hierarchy presented.

The description of the embodiments described herein is provided to enable anyone skilled in the art to use or practice the present invention. Various modifications to these embodiments will be apparent to those skilled in the art. The general principles defined herein may be applied to other embodiments without departing from the scope of the invention. And the present invention is not limited to the embodiments presented herein, but should be construed in the broadest scope consistent with the principles and novel features presented herein.

10: Profit distribution server
20: Advertiser terminal
30: User terminal
310, 320, 330: Advertising video frame

Claims (10)

A computer program stored in a computer-readable storage medium, wherein the computer program, when executed on one or more processors of a computing device, causes the computer program to perform steps for determining a winner in a rock-paper-scissors game and distributing advertising revenue, the steps comprising:
A revenue distribution server receiving an advertising video from one or more advertiser terminals, a total advertising cost for the advertising video, and an advertising price paid when the advertising video is played once - where the total advertising cost is added to the advertising price. Amount multiplied by the total number of times the advertising video is played - (Step A);
A step (step B) of the revenue distribution server transmitting and displaying information on the advertising video uploaded to one or more user terminals and information on the amount of money that can be received when the advertising video is played;
A step (step C) of the revenue distribution server confirming information that one or more user terminals have played all frames of the advertising video;
A step (step D) of the revenue distribution server providing game participation points corresponding to information on the entire frame of the advertising video being played to one or more user terminals;
A step (step) in which the one or more user terminals transmit game competition information to the revenue distribution server in which one of Rock, Paper, Scissors is selected by the user or is randomly determined according to the user's request in the number corresponding to the game participation points. E);
A step (step F) in which the revenue distribution server plays a rock-paper-scissors game based on the game match information and determines a final winning user terminal;
A step (step G) of the revenue distribution server transmitting the remaining amount excluding the predetermined commission from the total advertising cost to the final winning user terminal; and
When the one or more user terminals play a plurality of advertising videos with different advertising prices, the opportunity to participate in the rock-paper-scissors game is provided to the user terminal whose advertising video play amount secured by playing the advertising videos is more than a predetermined amount. granting the game participation points according to a predetermined ratio in the rock-paper-scissors game;
Including,
The step of determining the final winning user terminal (step F);
randomly selecting two user terminals (a first user terminal and a second user terminal) among the one or more user terminals;
Comparing one row of game competition information of the first user terminal with one row of game competition information of the second user terminal and determining a winner by playing a rock-paper-scissors game;
When the first row of game match information of the first user terminal and the first row of game match information of the second user terminal are the same, two rows of game match information of the first user terminal and two rows of game match information of the second user terminal Comparing and playing a rock-paper-scissors game to determine the winner;
If the entire row of game match information of the first user terminal and the entire line of game match information of the second user terminal are the same, inquire whether to add game match information to the first user terminal and the second user terminal, and add the game match information. Comparing game match information and playing a rock-paper-scissors game to determine the winner; and
If the entire row of game match information of the first user terminal and the entire line of game match information of the second user terminal are the same, inquire whether the game match information is added to the first user terminal and the second user terminal. When the first user terminal adds game match information and the second user terminal does not add game match information, the added game match information of the first user terminal is compared with the next-ranked game match information of the second user terminal and scissors Playing a game of rock and roll to determine a winner;
Including,
The step of determining the final winning user terminal (step F);
If row N of the game match information of the first user terminal is used and row M of the game match information of the second user terminal is used, in the next game, row N+1 of the game match information of the first user terminal and the row M of the game match information of the second user terminal are used. 2. Comparing the M+1 rows of the game match information of the user terminal and playing a rock-paper-scissors game to determine the winner; and
If all rows of the game match information of the user terminal are used in the game, returning to the first row of game match information of the user terminal and comparing them sequentially to determine a winner by playing a rock-paper-scissors game;
Including,
A step (step C) of the revenue distribution server confirming information that one or more user terminals have played the entire frame of the advertising video;
Confirming information about the first and last frames of the advertising video being played;
Collecting information about frames missing from play among frames of the advertising video and displaying the information on the one or more user terminals;
Receiving frame information in which the advertising video was played corresponding to the missing frame information; and
When the one or more user terminals play the advertising video at once and no missing frames are found, or when the advertising video is played multiple times and no missing frames are found, information that all of the advertising videos have been played is sent to the one or more user terminals. transmitting and displaying a message indicating that play of the advertising video has been completed on the one or more user terminals that have played all of the advertising video;
Including,
A step (step C) of the revenue distribution server confirming information that one or more user terminals have played the entire frame of the advertising video;
Receiving, by the one or more user terminals, a signal from a user for touching at least a portion of the advertising video while playing the advertising video - where a predetermined URL is stored in the advertising video;
Connecting to a predetermined URL page in the advertising video based on the touch signal - where the URL page is a website provided by the advertiser terminal; and
Playing more than a predetermined frame of the advertising video and paying the game participation points if the time spent on the URL page is more than a predetermined time - Here, if the advertising video is 100 seconds, playing for more than 50 seconds , If the time to access and search a predetermined URL page is more than 20 seconds -;
Including,
A computer program stored on a computer-readable storage medium. delete delete According to paragraph 1,
A step (step B) of the revenue distribution server transmitting and displaying information on the advertising video uploaded to one or more user terminals and information on the amount of money that can be received when playing the advertising video;
When the one or more user terminals select and play the advertising video, displaying a decrease in the total number of times the advertising video can be played;
If the one or more user terminals select the advertising video but do not receive information that all frames of the advertising video are played for a predetermined time, increasing and displaying the total number of times the advertising video can be played;
If the number of times that the one or more user terminals play the advertising video and the total number of times that the advertising video can be played match, in the user terminal that did not select the advertising video, the information on which the advertising video was uploaded and the advertising video A step of deleting information on the amount of money that can be received when playing;
Including,
A computer program stored on a computer-readable storage medium. delete delete According to paragraph 1,
The number of game competition information is provided as the number of game participation points,
Characterized in adding the number of game match information a predetermined number of times according to the request of the one or more user terminals,
A computer program stored on a computer-readable storage medium. According to paragraph 1,
The step of determining the final winning user terminal (step F);
Among the one or more user terminals, two user terminals (a first user terminal and a second user terminal) are randomly selected to play a rock-paper-scissors game,
Characterized by the fact that the last remaining user terminal is treated as a by default and participates in the next rock-paper-scissors game.
A computer program stored on a computer-readable storage medium. According to paragraph 1,
Transmitting and displaying the game match information, the result of the rock-paper-scissors game, the final winner user terminal, the amount of money and default information provided to the final winner user terminal, and the final number of participants to the one or more user terminals;
Containing more,
A computer program stored on a computer-readable storage medium. delete

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