KR102335933B1 - Advertising medium matching system capable of automatic inspecting advertisement - Google Patents

Abstract

The present invention relates to an advertising medium matching system and, more specifically, to an advertising medium matching system capable of automatically inspecting an advertisement, which can minimize input manpower and shorten an advertising insertion period by automating advertising medium matching work through a matching platform that matches to an advertising medium of a proper advertising company according to advertisement conditions of an advertiser and can minimize manpower and time required for an advertisement inspecting process by automatically inspecting whether the advertisement to be promoted to advertising mediums produced by the advertiser is properly produced according to requirements of each advertising medium to correct the advertisement.

Description

ADVERTISING MEDIUM MATCHING SYSTEM CAPABLE OF AUTOMATIC INSPECTING ADVERTISEMENT

The present invention relates to an advertisement medium matching system, and more particularly, by automating the advertisement medium matching task through a matching platform that matches the advertisement medium of an appropriate advertiser according to the advertisement conditions of the advertiser, as well as minimizing the input manpower and posting advertisements. Time can be shortened, and advertisers can automatically create advertisements to be promoted in advertisement media according to the requirements of each advertisement medium, so they can easily post advertisements without having their own mobile designer. The manpower and time required in the production process can be minimized, and the manpower and time required in the advertisement production inspection process are minimized by making the product on its own and automatically inspecting and correcting whether the product is produced according to the guide of the advertisement medium. It relates to an advertisement medium matching system capable of inspecting advertisement productions that can be ordered.

Recently, the population who performs shopping, search, etc. through Internet access using a mobile terminal such as a tablet or a smart phone as well as Internet access using a PC is increasing significantly. With the spread of these mobile terminals and the development of Internet communication technology, as the number of people who try to access mobile sites such as blogs, cafes, and portal sites during their spare time while traveling is increasing, advertisers' products are targeted to users using the Internet or mobile. Various advertising methods and advertising media to be exposed are increasing. As advertising media for exposing advertisements are diversified and advertisement methods are also diversified, advertisers invest a lot of time and money in selecting how and where to advertise their advertisements.

On the other hand, if an advertiser incorrectly selects an advertisement medium that is not suitable for their product, the advertisement effect may be insufficient compared to the invested advertisement cost, which may cause economic loss to the advertiser.

Accordingly, there is a need for an advertisement medium matching system that automatically recommends an advertisement method suitable for an advertiser among various online advertisement methods. It is necessary to develop an advertisement medium matching system that can increase the advertisement effect compared to the advertisement cost.

In addition, as advertising media diversifies, it takes a lot of effort, time, and cost to produce advertisement products required to execute advertisements in each advertising medium according to the production guide required by each medium and inspect whether they conform to the production guide. It is necessary to develop an advertisement medium matching system that can automatically produce and inspect advertisement products that can automatically produce and inspect advertisement products for each medium that advertisers want to execute.

Korean Patent Publication No. 10-2013-0118520 (published on October 30, 2013)

Accordingly, the technical task of the present invention was conceived in this respect, and the present invention not only minimizes input manpower by automating the advertisement medium matching task through a matching platform that matches the advertisement medium of an appropriate advertiser according to the advertisement conditions of the advertiser. An advertisement medium matching system capable of shortening the advertisement publication period is provided.

In addition, the present invention minimizes the manpower and time required in the process of producing and inspecting advertisements by automatically inspecting and modifying the advertisements produced or produced by the advertiser to meet the requirements of each advertisement medium. It provides an advertisement media matching system that can automatically produce and inspect advertisement products that can be ordered.

According to an embodiment of the present invention, there is provided an advertisement medium matching system for an advertiser and an advertiser using a platform server that is connected to a network with a first terminal of an advertiser, a second terminal of an advertisement broker, and a third terminal of the advertiser, respectively, the platform The server includes: a management unit for managing an advertiser DB server in which advertisement media information of an advertiser is stored; Advertisement condition information is received from the first terminal, an advertisement medium of an advertiser is selected according to the advertisement condition information, the selection result is transmitted to the third terminal, and a final matching result is displayed according to whether the third terminal is approved or not. 1 information processing unit to transmit to the terminal; and a content determination unit that determines whether the advertisement content transmitted from the first terminal is written in a preset format.

The advertisement condition information includes an advertisement budget, an advertisement schedule, an advertiser type of business, an advertisement purpose, and an advertisement product, and the information processing unit advertises according to the sequentially input advertisement budget, advertisement schedule, advertiser type, advertisement purpose, and advertisement product. You can select the company's advertising medium.

The information processing unit may transmit production guide information for each advertisement medium to the first terminal after transmitting the final matching result.

The content determination unit may compare the production guide information for each advertisement medium transmitted to the first terminal with the advertisement content information transmitted from the first terminal to determine whether the advertisement content has been prepared in accordance with a preset format.

The content determination unit compares the production guide information for each advertising medium transmitted to the first terminal with the advertisement content information confirmed through a Uniform Resource Locator (URL) connection transmitted from the first terminal, and sets the advertisement content in a preset format It can be judged whether it is written in accordance with the

The content determination unit may determine by comparing the size and position of the image of the advertisement content, the size, position and number of text, and the size and position of the image presented in the production guide information, the size of the text, and the position and number of the text, respectively. have.

When the image size of the advertisement content is less than or equal to 3% of the size presented in comparison with the image size presented in the production guide information, it is determined that the advertisement content is written in accordance with a preset format, and the number of texts of the advertisement content is determined by the production When the number of texts presented in the guide information is equal to or less than the number of texts presented in the guide information, it is determined that the text is written in a preset format. However, compared to spacing between letters, it can be judged that it is written according to the preset style only in the case of the suggested leading or spacing.

The platform server may further include an advertisement content production unit for producing advertisement content by an advertiser's input to match the size and position of the image, the size of the text, and the position and number of texts presented in the production guide information.

The management unit may further include an advertisement agency DB server, wherein the advertisement agency DB server stores and manages at least one of advertisement condition information, advertiser information, performance information, and other information of the matched advertisement after matching the advertisement medium. .

The other information may be any one of platform server access status information of the first terminal, information on the number of times of downloading an advertisement medium introduction from the first terminal, information on changing the advertisement medium of the advertiser, and information in charge of an advertiser and an advertiser.

According to an embodiment of the present invention, the advertisement medium matching operation is automated through a matching platform that matches the advertisement medium of an appropriate advertiser according to the advertisement conditions of the advertiser, thereby minimizing the input manpower and shortening the advertisement publication period. there is

In addition, there is an effect of matching the optimal advertising medium through the matching platform to increase the advertising effect compared to the advertiser's investment advertising cost.

In addition, there is an effect that the advertiser can minimize the manpower and time required in the process of producing the product by automatically producing the advertisement product to be promoted in the advertisement medium according to the requirements of each advertisement medium.

In addition, there is an effect that the advertiser can minimize the manpower and time required in the advertisement production inspection process by automatically inspecting and correcting whether the advertisement production to be promoted on the advertisement medium is produced to meet the requirements of each advertising medium.

Effects of the present invention are not limited to the effects mentioned above, and other effects not mentioned will be clearly understood by those skilled in the art from the description of the claims.

The summary set forth above as well as the detailed description of the preferred embodiments of the present application set forth below may be better understood when read in conjunction with the accompanying drawings. For the purpose of illustrating the invention, there are shown in the drawings preferred embodiments. It should be understood, however, that the present application is not limited to the precise arrangements and instrumentalities shown.
1 is a schematic diagram for explaining an advertisement medium matching system according to an embodiment of the present invention.
2 and 3 are reference diagrams for explaining an advertisement matching process using an advertisement medium matching system according to an embodiment of the present invention.
4 is a reference diagram for explaining advertisement condition information input by an advertiser for advertisement medium matching.
5 is a reference diagram for explaining a method for determining whether a content is erroneous by a content determination unit of a platform server constituting an advertisement medium matching system.
6 is a reference diagram for explaining a method of producing content through a content production unit of a platform server constituting an advertisement medium matching system.
7 is a reference diagram for explaining information stored and managed in an advertisement broker DB server after matching an advertisement medium.

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings. However, the accompanying drawings are only described to more easily disclose the contents of the present invention, and those of ordinary skill in the art can easily understand that the scope of the present invention is not limited to the scope of the accompanying drawings. you will know

And, in describing the embodiment of the present invention, the same name and the same reference numerals are used for components having the same function, but substantially not completely the same as the components of the prior art.

In addition, the terms used in the present application are only used to describe specific embodiments, and are not intended to limit the present invention. The singular expression includes the plural expression unless the context clearly dictates otherwise. In the present application, terms such as “comprise” or “have” are intended to designate that a feature, number, step, operation, component, part, or combination thereof described in the specification exists, but one or more other features It should be understood that this does not preclude the existence or addition of numbers, steps, operations, components, parts, or combinations thereof.

In addition, in describing the components of the present invention, terms such as first, second, A, B, (a), (b), etc. may be used. These terms are only for distinguishing the elements from other elements, and the nature, order, order, or number of the elements are not limited by the terms. When it is described that a component is “connected”, “coupled” or “connected” to another component, the component may be directly connected or connected to the other component, but other components may be interposed between each component. It will be understood that each component may be “interposed” or “connected”, “coupled” or “connected” through another component.

Hereinafter, the advertisement medium matching system according to the present invention will be described in detail with reference to the accompanying drawings, and in the description with reference to the accompanying drawings, the same or corresponding components are given the same reference numbers, A description will be omitted.

1 is a schematic diagram for explaining an advertisement medium matching system according to an embodiment of the present invention. Referring to FIG. 1 , the advertisement medium matching system according to the present embodiment uses a platform server 400 between advertisers and advertisers. Match the advertising medium.

In this embodiment, the terminal may be a fixed terminal implemented as a computer device or a mobile terminal. For example, the terminal may be a smart phone, a mobile phone, a navigation system, a computer, a notebook computer, a digital broadcasting terminal, a personal digital assistant (PDA), a portable multimedia player (PMP), a tablet PC, or the like. For example, the terminal may communicate with another terminal and/or a server through a network using a wireless or wired communication method.

The communication method is not limited, and not only a communication method using a communication network (eg, a mobile communication network, a wired Internet, a wireless Internet, a broadcasting network) that the network may include, but also short-range wireless communication between devices may be included. For example, the network is a personal area network (PAN), a local area network (LAN), a campus area network (CAN), a metropolitan area network (MAN), a wide area network (WAN), a broadband network (BBN), the Internet, etc. It may include any one of the networks of , or include one or more arbitrary networks.

In this embodiment, the server may be implemented as a computer device or a plurality of computer devices that communicates with one or more terminals through a network to provide commands, codes, files, contents, services, and the like.

In this embodiment, an advertiser means a person (a natural person, a corporation) who issues advertisements as a subject of advertising activity, an advertiser means a principal who operates an advertising medium on which advertisements are displayed, and an advertising agency means a person who operates an advertising medium matching system. As a subject, it refers to a person (natural person, corporation) who matches advertisers and advertisers using the advertising medium matching system.

The platform server 400 is connected to the first terminal 100 of the advertiser, the second terminal 200 of the advertisement broker, and the third terminal 300 of the advertiser through a network, and matches the advertisement medium of the advertiser and the advertiser.

Referring to FIG. 1 , specifically, the platform server 400 may include a management unit, an information processing unit, and a content determination unit.

The platform server 400 may be controlled and managed by the second terminal 200 of the advertisement broker.

The management unit manages the advertiser DB server in which the information of the advertiser is stored.

The advertiser DB server refers to a server in which information (data) about an advertisement medium operated by an advertiser is stored. In this case, the information stored in the advertiser DB server may be the size and sales of the advertiser, and the number of users of the advertising medium operated by the advertiser, the number of daily visitors, the number of effective clicks (the number of times actual product purchase occurs after confirming the advertisement information), etc. can

The information processing unit receives advertisement condition information from the first terminal 100 , selects an advertisement medium of an advertiser according to the advertisement condition information, transmits the selection result to the third terminal 300 , and whether the third terminal 300 is approved Accordingly, the final matching result is transmitted to the first terminal 100 .

2 and 3 are reference views for explaining the advertisement matching process using the advertisement medium matching system according to an embodiment of the present invention. Hereinafter, the matching process of the advertisement medium matching system with reference to FIGS. 2 and 3 is shown. to explain

The advertiser inputs desired advertisement condition information to the platform server 400 through the first terminal 100 . In this case, the platform server 400 may request membership registration to input personal information for identification of the advertiser as a preliminary step.

4 is a reference diagram for explaining advertisement information input by the advertiser for advertisement medium matching. Referring to FIG. 4 , the advertiser inputs advertisement condition information to the platform server 400 through the first terminal 100 (Request for Suggestion).

In this case, the advertisement condition information input by the advertiser may include an advertisement budget, an advertisement schedule, an advertiser type of business, an advertisement purpose, and an advertisement product.

Specifically, the advertiser industry can be classified into finance, education, and general industry. At this time, finance can be card, securities, insurance, loan, banking, and other financial industries, and education can be divided into preschool, schooling, and adult based on age. can be distinguished.

The advertisement product may be classified for a billing method such as DA (display AD), CPA (cost per action), CPS (cost per sale), CPM (cost per mile), CPP (cost per period) or an advertisement type method. .

The desired advertisement schedule is the start date of the advertisement displayed on the advertisement medium, the advertisement amount is the minimum (maximum) execution amount of the advertisement, and the advertisement period means the period during which the advertisement is displayed on the advertisement medium.

The advertising budget refers to the amount an advertiser can pay for the advertisement of an advertising medium.

The information processing unit of the platform server 400 selects an advertisement medium of an advertiser according to advertisement condition information input from the first terminal 100 . Specifically, the advertisement company DB server selects an advertisement medium that matches the advertisement condition information input from the first terminal 100 .

The information processing unit selects the advertisement medium of the advertiser according to the advertisement budget, advertisement schedule, advertiser industry type, advertisement purpose, and advertisement product sequentially input from the first terminal 100 . That is, if the advertiser first determines the payable advertisement budget, the advertisement schedule that can be published can be determined. When the advertisement schedule is confirmed, the advertiser's industry can be selected, and when the advertiser's industry is selected, the advertisement purpose and the advertisement product are sequentially selected. It can be specified, and when an advertisement product is also specified, the advertisement medium that the advertiser can designate is matched by the information processing unit. According to the advertisement condition information that is sequentially performed as described above, advertisement media that can be designated by the advertiser are provided, and when the advertiser selects any one of the provided advertisement media, the advertisement medium is finally matched.

As described above, matching the advertisement medium of an appropriate advertiser according to the advertisement conditions of the advertiser is performed automatically rather than the experience of the person in charge, thereby minimizing the input manpower and time, and shortening the advertisement publication period.

The information processing unit transmits the advertisement medium selection result selected by the advertisement medium selection process as described above to the third terminal 300 of the advertiser, and requests whether to approve the advertisement.

The advertisement medium selection result transmitted to the third terminal 300 through the information processing unit is finally approved by the advertiser's selection. Advertisers may select whether to publish advertisements in an advertisement medium in consideration of the suitability of the advertisement material, advertisement amount, advertisement period, etc., and when the advertisement is selected to be published, the advertisement placement decision result may be transmitted to the information processing unit of the platform server 400 . . In this case, if supplementation is necessary according to the evaluation result of the advertiser, it is possible to request the addition of supplementary information.

The information processing unit may transmit a result of determining whether to publish an advertisement transmitted from the third terminal 300 to the first terminal 100 of the advertiser.

At this time, when the advertisement publication approval determination result is transmitted from the third terminal 300 to the information processing unit of the platform server 400 , the information processing unit transmits the final matching result to the first terminal 100 of the advertiser, and the final matching result Along with the transmission, the production guide for each advertisement medium may be transmitted to the first terminal 100 .

Depending on the advertisement medium, the advertisement format (position/size of image, position/size/space/space, etc. of text) may be different depending on the advertisement medium. It helps advertisers to produce advertisements according to the production guide for each advertisement medium.

The advertiser creates advertisement content to match the production guide for each advertisement medium transmitted through the platform server 400 and transmits it to the platform server 400 .

In the transmitted advertisement content, it is determined by the content determination unit of the platform server 400 whether the advertisement content creation is made to conform to the production guide.

Meanwhile, in the present embodiment, it has been described that advertisement content information compared with the production guide information for each advertisement medium is transmitted from the first terminal 100 of the advertiser, but unlike this, the URL (Uniform Resource Locator) from the first terminal 100 is Information is transmitted and it is also possible to determine whether the advertisement content is written in accordance with a preset format by comparing the confirmed advertisement content information obtained through URL (Uniform Resource Locator) access with the production guide information for each advertisement medium.

5 is a reference diagram for explaining how the content determination unit of the platform server 400 constituting the advertisement medium matching system determines whether or not the content is erroneous. Referring to FIG. 5 , the content determination unit is the first terminal 100 By comparing the size and position of the image and the text size and position of the advertisement content transmitted through can

Specifically, by comparing the size of the image of the advertisement content transmitted from the first terminal 100 and the location and size of the location information (A') based on the size and location information (A) of the image presented by the production guide, If it exceeds the preset % (for example, 3%) on the X and Y axes based on the center of the figure, it is determined that the position of the image is out of the production guide information, and if the size of the image is larger than the preset size, the image It can be judged that the size of is out of the production guide information. In this case, only when the size of the image of the advertisement content is less than or equal to 3% or less of the size presented in the production guide information compared to the size of the image presented in the production guide information, it may be determined that the image has been created in accordance with the preset form.

On the other hand, in the case of text, size and position information (B1) of the text input part of the advertisement content transmitted from the first terminal 100 based on the size and position information (B1, B2, B3) of the text input part suggested by the production guide ', B2', B3') and the size of the input part are compared, and the text input part exceeds a preset % (eg 5%) in the X and Y axes based on the center of the figure. It is determined that the position of is out of the production guide information, and when the size of the text input part exceeds 3%, it can be determined that the size of the text input part is out of the production guide information.

Meanwhile, only when the number of texts is equal to or less than the number of texts presented in the guide information compared to the number of texts presented in the guide information, it can be determined that the text is written in accordance with the preset form.

In addition, the leading or spacing applied to the text of the advertisement content may be determined to be written in a preset format only in the same case as the suggested leading or spacing compared to the leading or spacing applied to the text presented in the production guide information.

In this embodiment, the reason that it is determined that it is written in accordance with the preset abbreviation only when the spacing and spacing of the text of the advertisement content are the same as the spacing and spacing applied to the text presented in the production guide information. This is to maintain the unity between multiple advertisements published in the same advertisement medium, as it greatly affects readability and visibility in the case of text spacing or line spacing.

The content determination unit may determine whether the advertisement content transmitted through the first terminal 100 is erroneous, and if the determination result deviates from the production guide information, it may request the first terminal 100 to rewrite the advertisement content. In this case, when the image and text deviates from the information of the production guide, the content determination unit may provide an immediate reply to the first terminal 100 for incorrect content to guide the part to be accurately corrected.

Thereafter, when it is determined that the advertisement content has been created according to the production guide information as a result of the determination, an approval decision may be transmitted to the first terminal 100 .

When the content determination unit determines that the advertisement content creation is appropriate, the final determined advertisement content is transmitted to the third terminal 300 of the advertiser.

By automatically determining whether or not the advertisement content created in this way is erroneous by the platform server 400 rather than the person in charge of the advertisement broker, manpower and time input for the determination can be minimized.

Meanwhile, FIG. 6 is a reference diagram for explaining a method of producing content through the content production unit of the platform server 400 constituting the advertisement medium matching system. Referring to FIG. 6 , the platform server 400 includes the content production unit may include more.

The content production unit creates advertisement content according to the input of the advertiser so as to match the size and position of the image, the size of the text, and the position and number of texts presented in the production guide information. Specifically, the advertiser may upload and input advertisement images and advertisement text through the content production unit, at this time, the advertiser accesses the content production unit included in the platform server 400 through the application installed in the first terminal 100 to You can upload advertisement images and advertisement text.

When an advertisement image and advertisement text are uploaded and input by the advertiser, the content determination unit determines whether the advertisement content of the input advertisement image and advertisement text is written in accordance with a preset form.

In this way, since images and texts can be input in the platform server 400 , a product can be produced immediately, and through this, the manpower and time required to produce the product can be minimized.

The third terminal 300 publishes the final advertisement content transmitted through the platform server 400 in the advertisement medium.

Meanwhile, FIG. 7 is a reference diagram for explaining information stored and managed in an advertisement agency DB server after matching an advertisement medium. The management unit of the platform server 400 may further include an advertisement agency DB server.

The advertisement intermediary DB server is a place that stores and manages various information of the matched advertisement after matching the advertisement medium with the advertiser, and is controlled by the management unit. In this case, the information stored in the advertisement broker DB server may be any one of advertisement condition information, advertiser information, performance information, and other information of the matched advertisement. In addition, other information includes information on the access status of the platform server 400 of the first terminal 100 , information on the number of times of downloading the advertisement medium introduction from the first terminal 100 , information on changing the advertisement medium of the advertiser, information in charge of the advertiser and the advertiser may be any one of

This information can be used as statistical information, and specifically, based on this information, it can be used as statistical information such as automatic recommendation of high-efficiency media at a specific time, preferred media by industry, and effect analysis according to media characteristics. .

In addition, it is possible to analyze advertisement effects such as when the effect of each industry is high and effective media by analyzing the type of advertisement, advertiser information, execution media, advertisement budget, and advertisement efficiency, and through this, it is possible to recommend and matching can be done.

According to the present invention as described above, it is possible to minimize the input manpower and shorten the advertisement publication period by automating the advertisement medium matching operation through a matching platform that matches the advertisement medium of an appropriate advertiser according to the advertisement conditions of the advertiser. In addition, there is an effect of matching the optimal advertising medium through the matching platform to increase the advertising effect compared to the advertiser's investment advertising cost.

In addition, there is an effect that the advertiser can minimize the manpower and time required in the advertisement production inspection process by automatically inspecting and correcting whether the advertisement production to be promoted on the advertisement medium is produced to meet the requirements of each advertising medium.

As described above, preferred embodiments according to the present invention have been reviewed, and the fact that the present invention can be embodied in other specific forms without departing from the spirit or scope of the present invention in addition to the above-described embodiments is one of ordinary skill in the art. It is obvious to them. Therefore, the above-described embodiments are to be regarded as illustrative rather than restrictive, and accordingly, the present invention is not limited to the above description, but may be modified within the scope of the appended claims and their equivalents.

100: first terminal
200: second terminal
300: third terminal
400: platform server

Claims (10)

As an advertisement medium matching system of an advertiser and an advertiser, using a platform server connected to each network with the first terminal of the advertiser, the second terminal of the advertisement broker, and the third terminal of the advertiser,
The platform server,
a management unit for managing an advertiser DB server in which advertisement media information of an advertiser is stored;
Advertisement condition information is received from the first terminal, an advertisement medium of an advertiser is selected according to the advertisement condition information, the selection result is transmitted to the third terminal, and a final matching result is displayed according to whether the third terminal is approved or not. 1 information processing unit to transmit to the terminal; and
and a content determination unit for determining whether the advertisement content transmitted from the first terminal is written in a preset format;
The information processing unit, after transmitting the final matching result, transmits production guide information for each advertisement medium to the first terminal,
The content determination unit,
By comparing the production guide information for each advertisement medium transmitted to the first terminal with the advertisement content information transmitted from the first terminal, it is determined whether the advertisement content is written in accordance with a preset form,
The content determination unit determines by comparing the size and position of the image of the advertisement content, the size, position and number of text, and the size and position of the image presented in the production guide information, the size of the text, and the position and number of the text, respectively,
If the image size of the advertisement content is less than or equal to 3% of the size presented in comparison with the image size presented in the production guide information, it is determined that it is written in accordance with the preset form,
If the number of texts of the advertisement content is equal to or less than the number of texts presented in the production guide information, it is determined that the content is written in accordance with a preset form,
If the size and position of the text input part of the advertisement content is less than or equal to 3% or less of the suggested size compared to the size of the text input part presented in the production guide information, it is determined that the text input part is written to fit the size of the preset form, Comparing with the center of the figure of the text input part presented in the production guide information, if it is less than or equal to 5% or less compared to the X and Y axes, it is judged that it has been written according to the location of the preset form,
The leading or spacing applied to the text of the advertisement content is compared with the leading or spacing applied to the text presented in the production guide information, and only in the case of the same leading or spacing, it is judged to be written in accordance with the preset format;
The management unit further includes an advertisement intermediary DB server,
The advertisement agency DB server stores and manages at least one of advertisement condition information, advertiser information, performance information, and other information of the matched advertisement after matching the advertisement medium.
According to claim 1,
The advertisement condition information includes an advertisement budget, an advertisement schedule, an advertiser type of business, an advertisement purpose, and an advertisement product,
The information processing unit,
Advertisement medium matching system capable of inspecting advertisement productions, characterized in that the advertisement medium of the advertiser is selected according to the advertisement budget, advertisement schedule, advertiser industry type, advertisement purpose, and advertisement product inputted sequentially.
delete delete delete delete delete According to claim 1,
The platform server,
Advertisement production inspection, characterized in that it further comprises an advertisement content production unit for producing advertisement contents according to the input of the advertiser to match the size and position of the image, the size of the text, and the position and number of texts presented in the production guide information A possible advertising medium matching system.
delete According to claim 1,
The other information is
Advertisement production inspection, characterized in that any one of information on the access status of the platform server of the first terminal, information on the number of times of downloading the advertisement medium introduction from the first terminal, information on changing the advertisement medium of the advertiser, and information on the person in charge of the advertiser and the advertiser A possible advertising medium matching system.

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