KR100803693B1 - Method and system of providing message-based service, and storage media storing instructions performing the same - Google Patents

Abstract

A method and a system for providing a massage based service, and a recording medium of storing instructions for executing the same are provided to find information necessary for a transmitter and/or a receiver from a message and provide a service necessary for the transmitter and/or the receiver. A method for providing a massage based service comprises the following steps of: receiving a message(S210); generating information(context) necessary for a transmitter and/or a receiver of the inputted message by extracting a keyword based on the inputted message(S220); determining a content provider based on the generated context(S230); and transmitting a service providing message produced by the determined content provider or a service providing message pre-defined according to the determined content provider to the transmitter and/or the receiver(S240).

Description

METHOD AND SYSTEM OF PROVIDING MESSAGE-BASED SERVICE, AND STORAGE MEDIA STORING INSTRUCTIONS PERFORMING THE SAME}

Embodiments of the present invention relate to message-based services, and more particularly, to a method and system for providing message-based services, and a recording medium for storing instructions for executing the same.

As mobile communication services develop today, various services using mobile phones are also developing. For example, in the past, the message service meant a short message service (SMS) that transmits only simple text, but now, a short message service (LMS, long message service) and a multimedia message service (MMS) are used. , Multimedia Messaging Service, and e-mail service.

Messages sent by the sender or received by the receiver sometimes do not contain special content, but most contain information that is needed by the sender and / or receiver. Thus, if the necessary information for the sender and / or receiver can be obtained from the message and the required service can be provided to the sender and / or the receiver, the sender and / or the receiver can be provided with helpful information.

Also, if the information needed by the sender and / or receiver is advertising information about a particular service, the advertiser may provide the necessary advertising information to the sender and / or receiver.

An object of the present invention is to provide a method for providing a message-based service that can provide a service necessary for a sender and / or receiver from a message in order to solve the problems of the prior art.

Another object of the present invention is to provide a system for performing the method.

Another object of the present invention is to provide a recording medium for storing instructions for executing the method.

In order to achieve the above object, a method of providing a message-based service of the present invention includes receiving a message, extracting a keyword based on the received message, and information necessary for a sender and / or a receiver of the received message (hereinafter, Generating a " situation information ", determining a content provider based on the generated situation information, and providing a service provision message written by the determined content provider or a service defined in advance according to the determined content provider. Sending a message to the sender and / or the recipient.

According to an embodiment, the sender may further include transmitting the message to a predetermined specific number. According to another embodiment, the receiving of the message may include receiving the message by the sender and / or the receiver. And determining whether to subscribe to the message-based service, and receiving the message.

The generating of the situation information may include generating the situation information based on at least one of personal information of the sender and / or the receiver, location information of the sender and / or the receiver, the extracted keyword, and time information. It may include.

The generating of the context information may include generating the context information by combining first context information generated from a message sent by the sender to the receiver and second context information generated from a message that the receiver responds to the sender. It may include a step.

The determining of the content provider based on the generated context information may include determining the content provider based on an amount paid by the two or more content providers for the message-based service when there are two or more content providers. It may include a step.

The determining of the content provider may be based on a weighted round robin scheme based on the amount, a probability determined based on the amount, or a content provider providing the largest amount of the two or more content providers. The method may include determining the content provider.

The method is characterized in that the sender and / or the receiver provide information provided by the content provider based on the feedback information when the service providing message includes feedback information for receiving feedback by the sender and / or the receiver. The method may further include accessing the service.

The method may further include generating statistical data when the sender and / or the receiver access a service provided by the content provider based on the feedback information.

In order to achieve the above object, a system for providing a message-based service of the present invention includes means for receiving a message, extracting a keyword based on the received message, and information necessary for the sender and / or receiver of the received message ( Means for generating " situation information ", means for determining a content provider based on the generated situation information, and a service provision message written by the determined content provider or in advance according to the determined content provider. Means for sending a defined service provision message to the sender and / or the receiver.

The means for generating the situation information may be based on at least one of personal information of the sender and / or the receiver, location information of the sender and / or the receiver, the extracted keyword and time information. It may include a means for.

The means for determining a content provider based on the generated context information includes determining the content provider based on an amount paid by each of the two or more content providers for the message-based advertising service, when there are two or more content providers. And means for doing so.

The system provides a service provided by the content provider based on the feedback information by the sender and / or the receiver when the advertisement message includes feedback information to be inputted by the sender and / or the receiver. The apparatus may further include means for connecting to the apparatus.

In order to achieve the another object, a computer-readable storage medium of the present invention stores instructions for performing a method of providing a message-based service when executed by a computer, the method comprising receiving a message; Extracting keywords based on the received message and generating information (hereinafter, referred to as "situation information") necessary for the sender and / or the receiver of the received message; based on the generated situation information Determining a content provider, and sending a service provision message written by the determined content provider or a service provision message predefined according to the determined content provider to the sender and / or the recipient.

One embodiment of the present invention can find out the information necessary for the sender and / or receiver from the message can be provided by the service required for the sender and / or receiver.

In addition, in one embodiment of the present invention, the advertiser may provide necessary advertisement information to the sender and / or receiver if the information required by the sender and / or receiver is advertising information about a specific service.

In addition, an embodiment of the present invention may increase the revenue of the service provider by providing necessary information to the sender and / or receiver found from the message.

Since descriptions of embodiments of the present invention are merely illustrated for structural to functional descriptions of the present invention, the scope of the present invention should not be construed as limited by the embodiments described in the present invention. That is, the embodiments of the present invention may be variously modified and may have various forms, and thus, it should be understood that the present invention includes equivalents capable of realizing the technical idea of the present invention.

On the other hand, the meaning of the terms described in the present invention will be understood as follows.

Terms such as “first” and “second” are used to distinguish one component from other components, and the scope of the present invention should not be limited by these terms. For example, the first component may be named a second component, and similarly, the second component may also be named a first component.

The term “and / or” should be understood to include all combinations that can be presented from one or more related items. For example, “first item, second item, and / or third item” means “at least one or more of the first item, the second item, and the third item”. Or a combination of all items that can be presented from two or more of the first, second and third items as well as the third item.

When a component is referred to as being "connected" to another component, it should be understood that there may be other components in between, although it may be directly connected to the other component. On the other hand, when a component is said to be "directly connected" to another component, it should be understood that there is no other component in between. On the other hand, other expressions describing the relationship between the components, such as "between" and "immediately between" or "neighboring to" and "directly neighboring to", should be interpreted as well.

Singular expressions described herein are to be understood to include plural expressions unless the context clearly indicates otherwise, and the terms "comprise" or "having" include elements, features, numbers, steps, operations, and elements described. It is to be understood that the present invention is intended to designate that there is a part or a combination thereof, and does not exclude in advance the possibility of the presence or addition of one or more other features or numbers, steps, actions, components, parts or combinations thereof. .

Each step described in the present invention may occur out of the stated order unless the context clearly dictates the specific order. That is, each step may occur in the same order as specified, may be performed substantially simultaneously, or may be performed in the reverse order.

Unless otherwise defined, all terms used herein have the same meaning as commonly understood by one of ordinary skill in the art to which the present invention belongs. Terms such as those defined in the commonly used dictionaries should be construed as having meanings consistent with the meanings in the context of the related art, and shall be interpreted as having ideal or overly formal meanings unless expressly defined in this application. Can't be.

1 is a diagram illustrating a message-based service providing system according to an embodiment of the present invention, and FIG. 2 is a flowchart illustrating a message-based service providing method according to an embodiment of the present invention.

Referring to FIG. 1, a message-based service providing system 100 includes a sender 110, a situation information server 120, a service providing message server 130, and a receiver 140, and a base station capable of interconnecting them. 150 may be further included.

According to an embodiment, the contextual information server 120 and the service providing message server 130 may be implemented as one server. According to another exemplary embodiment, the contextual information server 120 and the service providing message server 130 may be implemented. ) Can be implemented as a separate server.

The contextual information server 120 receives a message (step S210). According to an embodiment, when the sender 110 transmits a message to a predetermined specific number, the situation information server 120 may receive a message. According to another embodiment, the situation information server 120 may determine whether the sender 110 and / or the receiver 140 subscribe to the message-based service and receive a message.

The context information server 120 extracts a keyword based on the received message and generates information (hereinafter, referred to as "situation information") necessary for the sender 110 and / or the receiver 140 of the received message ( Step S220). According to an embodiment, the contextual information server 120 may include personal information of the sender 110 and / or receiver 140, location information of the sender 110 and / or receiver 140, extracted keywords, and time information. The situation information may be generated based on at least one.

For example, the personal information may include age, date of birth, occupation, consumption pattern, preferred brand information, and the like, and the location information may include at least one base station information directly connected to the terminal or global positioning system (GPS) information of the terminal. It may include.

The service providing message server 130 determines the content provider based on the situation information generated by the situation information server 120 (step S230). According to an embodiment, when there are two or more content providers, the service providing message server 130 may determine the content providers based on the amount paid by each of the two or more content providers for the message-based service.

For example, the service providing message server 130 may adopt a weighted round robin method based on the amount paid for the message-based service. That is, if the content provider according to the situation information corresponds to A, B and C, content provider A pays 60% of the total amount, content provider B pays 30% of the total amount, and content provider C pays 10% of the total amount. If so, the service providing message server 130 determines 6 out of 10 as content provider A, 3 as content provider B, and 1 as content provider C.

For another example, the service providing message server 130 may determine the content provider according to a probability determined based on the amount paid for the message-based service. That is, if the content provider according to the situation information corresponds to A, B and C, content provider A pays 60% of the total amount, content provider B pays 30% of the total amount, and content provider C pays 10% of the total amount. If so, the service providing message server 130 determines the content provider A with a probability of 6/10, determines the content provider B with a probability of 3/10, and determines the content provider C with a probability of 1/10. .

For another example, the service providing message server 130 may determine, as the content provider, the content provider that provided the most amount of content among two or more content providers based on the amount paid for the message-based service.

The service providing message server 130 transmits the service providing message created by the determined content provider or the predefined service providing message according to the determined content provider to the sender 110 and / or the receiver 140 (step S240).

For example, if the determined content provider has a commercial purpose, the service providing message server 130 may transmit a service providing message written by the content provider, and if the determined content provider has a non-commercial purpose, the service providing message server. 130 may transmit a predefined service provision message according to the determined content provider.

If the service providing message sent from the service providing message server 130 includes feedback information for receiving feedback by the sender 110 and / or the receiver 140, the sender 110 and / or the receiver ( 140 accesses the service provided by the content provider based on the feedback information (step S250).

When the sender 110 and / or the receiver 140 access the service provided by the content provider based on the feedback information, the service providing message server 130 generates statistical data (step S260).

Hereinafter, specific embodiments will be described with reference to FIGS. 3 to 8.

3 and 4 are diagrams for explaining a process of generating a service providing message based on messages transmitted between a sender and a receiver by the message-based service providing system of FIG. 1.

The sender 110 transmits a message M1 including the content "Sehun Ah, see you in front of Lotte Department Store in Myeong-dong this evening at 6 pm.

The contextual information server 120 extracts a keyword based on the message M1. For example, the keyword may be "6 dinner tonight", "Myeongdong XX department store", "dinner dinner", "clothes". The contextual information server 120 generates information 310 (hereinafter, “first contextual information”) 310 necessary for the sender 110 and / or the receiver 140 of the message M1.

The receiver 140 responds to the sender 110 with a message M2 that includes, "Yes, shall we eat spaghetti or pizza? Clothes in Y Plaza? Or where?"

The contextual information server 120 extracts a keyword based on the message M2. For example, the keywords may be "spaghetti", "pizza", "Y plaza". The contextual information server 120 generates information (hereinafter, “second contextual information”) 320 necessary for the sender 140 and / or the receiver 110 of the message M2.

According to an embodiment, the situation information server 120 may separately process the first and second situation information generated from the message M1 sent by the sender 110 and the message M2 responded by the receiver 140. According to another embodiment, the situation information server 120 may receive the first and second situation information generated from the message M1 sent by the sender 110 and the message M2 responded by the receiver 140. In aggregate, the situation information 410 may be generated.

For example, the situation information server 120 transmits the sender 110 when the receiver 140 responds to the sender 110 by the receiver 140 within a predetermined time after the sender 110 transmits the message M1. The situation information 410 may be generated by combining the first and second contextual information generated from the message M1 sent by) and the message M2 replied by the receiver 140.

The service providing message server 130 determines the content provider based on the situation information 410. For example, the content provider may include "Myeongdong Pizzeria", "Myeongdong Spaghetti", "Myeongdong XX Department Store", "Myeongdong YY Fashion", and the service providing message server 130 may include the sender 110 and / or The content provider may be classified based on the personal information of the receiver 140.

The service providing message server 130 transmits the service providing message 420 written by the content provider to the sender 110 and / or the receiver 140. For example, the service providing message server 130 may transmit a message 420a written by the “Myeong-dong Pizzeria” to the sender 110 and the receiver 140.

5 and 6 are views for explaining a process of generating a service providing message based on the message transmitted by the sender in the message-based service providing system of FIG.

The sender 110 transmits a message M3 including the content of "Miss! Annoyed" to the receiver 140.

The contextual information server 120 extracts a keyword based on the message M3. For example, a keyword may include "trouble". The contextual information server 120 generates information (hereinafter, “third contextual information”) 610 necessary for the receiver 140 of the message M3.

The service providing message server 130 determines the content provider based on the third context information 610. For example, the content provider may correspond to a content provider 620 that provides "coloring", "emoticon pack".

If there are two or more content providers 620, each of the two or more content providers 620 may determine the content provider based on the amount paid for the message-based service.

The service providing message server 130 transmits the service providing message 620 prepared by the content provider to the receiver 140. For example, the service providing message server 130 may transmit a message 620a written by the coloring content provider to the receiver 140.

7 and 8 are diagrams for explaining a process of generating a service providing message by the message-based service providing system of FIG. 1 when a sender transmits a message to a predetermined specific number.

The sender 110 transmits a message M4 including the content of "Myeongdong Pizza" to a predefined specific number. For example, the specific number may correspond to an identification number corresponding to an additional service provided by the carrier.

The contextual information server 120 extracts a keyword based on the message M4. For example, a keyword may include "myeongdong pizza". The contextual information server 120 generates information (hereinafter, “fourth contextual information”) 810 necessary for the sender 110 of the message M4.

The service providing message server 130 determines the content provider based on the fourth situation information 810. For example, the content provider may include "Myeongdong Pizzeria" and "Myeongdong DD Pizza."

If there are two or more content providers 620, each of the two or more content providers 620 may determine the content provider based on the amount paid for the message-based service.

The service providing message server 130 transmits the service providing message 620 prepared by the content provider to the sender 110. For example, the service providing message server 130 may transmit a message 820a written by “Myeongdong Pizza Hut” to the receiver 140.

7 and 8 assume that the content provider has a commercial purpose, but according to another embodiment, the content provider may have a non-commercial purpose. For example, when the sender 110 transmits a message M5 "Myeongdong Police Station" to a specific number, the service providing message server 130 transmits a predefined service providing message to the sender 110 according to the content provider. Can be.

Meanwhile, since the method performed by the context information server 120 and the service providing message server 130 may be implemented as a computer program, a storage medium storing instructions for performing the method may also be easily implemented.

Although described above with reference to a preferred embodiment of the present invention, those skilled in the art will be variously modified and changed within the scope of the invention without departing from the spirit and scope of the invention described in the claims below I can understand that you can.

Embodiments of the present invention presented above may have an effect including the following advantages. However, all the embodiments of the present invention are not meant to include them all, and thus the scope of the present invention should not be understood as being limited thereto.

One embodiment of the present invention can find out the information necessary for the sender and / or receiver from the message can be provided by the service required for the sender and / or receiver.

In addition, in one embodiment of the present invention, the advertiser may provide necessary advertisement information to the sender and / or receiver if the information required by the sender and / or receiver is advertising information about a specific service.

In addition, an embodiment of the present invention may increase the revenue of the service provider by providing necessary information to the sender and / or receiver found from the message.

1 is a diagram illustrating a message-based service providing system according to an embodiment of the present invention, and FIG. 2 is a flowchart illustrating a message-based service providing method according to an embodiment of the present invention.

3 and 4 are diagrams for explaining a process of generating a service providing message based on messages transmitted between a sender and a receiver by the message-based service providing system of FIG. 1.

5 and 6 are views for explaining a process of generating a service providing message based on the message transmitted by the sender in the message-based service providing system of FIG.

7 and 8 are diagrams for explaining a process of generating a service providing message by the message-based service providing system of FIG. 1 when a sender transmits a message to a predetermined specific number.

Claims (14)

Receiving a message; Extracting keywords based on the received message to generate information (hereinafter referred to as "situation information") necessary for the sender and / or receiver of the received message; Determining a content provider based on the generated situation information; And Sending a service provision message written by the determined content provider or a service provision message predefined according to the determined content provider to the sender and / or the receiver. The method of claim 1, And the sender sending the message to a predefined specific number. The method of claim 1, wherein the step of receiving the message is Determining whether the sender and / or the receiver have subscribed to the message-based service and receiving the message. The method of claim 1, wherein generating the situation information Generating said contextual information based on at least one of personal information of said sender and / or said receiver, location information of said sender and / or said receiver, said extracted keyword and time information. . The method of claim 4, wherein generating the situation information And generating the context information by combining the first context information generated from the message sent by the sender to the receiver and the second context information generated from the message responded to the sender by the receiver. Way. The method of claim 1, wherein determining the content provider based on the generated context information If there are two or more content providers, determining the content providers based on the amount paid by each of the two or more content providers for the message-based service. 7. The method of claim 6, wherein determining the content provider Determining the content provider based on a weighted round robin scheme based on the amount, a probability determined based on the amount, or a content provider that provided the most of the two or more content providers; Method comprising the. The method of claim 1, If the service providing message includes feedback information for receiving feedback by the sender and / or the receiver, the sender and / or the receiver access the service provided by the content provider based on the feedback information. The method further comprises the step of. The method of claim 8, Generating statistical data when the sender and / or the receiver accesses a service provided by the content provider based on the feedback information. Means for receiving a message; Means for extracting keywords based on the received message to generate information (hereinafter referred to as "situation information") necessary for the sender and / or receiver of the received message; Means for determining a content provider based on the generated situation information; And Means for sending a service provision message written by the determined content provider or a service provision message predefined according to the determined content provider to the sender and / or the receiver. The apparatus of claim 10, wherein the means for generating the situation information is Means for generating the contextual information based on at least one of personal information of the sender and / or the receiver, location information of the sender and / or the receiver, the extracted keywords and time information. system. The apparatus of claim 10, wherein the means for determining a content provider based on the generated contextual information And if there are more than one content providers, means for determining the content providers based on an amount paid by each of the two or more content providers for the message-based advertising service. The method of claim 10, The sender and / or the receiver accessing a service provided by the content provider based on the feedback information if the advertisement message includes feedback information for receiving feedback by the sender and / or the receiver. The system further comprises means for. A computer-readable storage medium storing instructions for performing a method of providing a message-based service when executed by a computer, comprising: The method is Receiving a message; Extracting keywords based on the received message to generate information (hereinafter referred to as "situation information") necessary for the sender and / or the recipient of the received message; Determining a content provider based on the generated situation information; And Sending a service provision message written by the determined content provider or a service provision message predefined according to the determined content provider to the sender and / or the receiver.

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