JP6347080B2 - Privilege grant system, control method used therefor, computer program and server device - Google Patents

Description

  The present invention relates to a privilege grant system or the like in which at least one service terminal that provides a service to each user, a user terminal, and a server device are connected via a network.

  A game system is known in which a service terminal that provides a service to each user, a user terminal, and a server device are connected via a network, and a game is used as a service and a game machine is used as a service terminal. (For example, refer to Patent Document 1).

JP 2006-175004 A

  On the other hand, advertisements such as posters may be used to promote the use of games provided by game machines. In addition, as an example of such use promotion, there is a case where an event that gives a privilege for a game is used. That is, for example, for the purpose of promoting the use of a game, an advertisement may be used to give a privilege for the game. Such advertisements often include a two-dimensional code for granting a privilege, an AR code, a serial code, and the like as information for granting a privilege. And the user terminal used with the game system of patent document 1, etc. may be utilized for acquisition of such information.

  However, advertisements such as posters are often not limited in scope. In particular, in the case of advertisements using physical media such as posters and magazines, there is a tendency that the target is set widely. As a result, there are many cases where uniform benefits are used for each user in an event. For this reason, the value of a privilege will vary. For example, in an event in which a privilege that exerts an effect at the beginning of the game is given, there is a high possibility that it is not attractive to existing users. On the other hand, in an event in which a privilege that exerts an effect in the middle of the game is given, there is a high possibility that it is not attractive for a user who plays the game for the first time. That is, it is highly possible that an appropriate privilege cannot be given to each user in the provision of a uniform privilege. As a result, there is a possibility that the effect of the event, and thus the use promotion effect of the game cannot be sufficiently obtained.

  Then, an object of this invention is to provide the privilege provision system etc. which can provide an appropriate privilege by each user.

  The privilege grant system according to the first aspect of the present invention includes at least one service terminal that provides a service to each user, and a user terminal that acquires candidate information for specifying a plurality of privilege candidates related to the service, , A privilege grant system in which the server device is connected via a network, and individual information that is described in association with individual information individually associated with each user and user identification information for identifying each user Data storage means for storing data, and the individual information indicating the individual information of the target user corresponding to the user identification information when the candidate information and the user identification information are acquired by the user terminal so as to be associated with each other Information specifying means for specifying information from the individual information data, and the candidate information based on the target individual information It includes an information providing means for providing information imparting benefits are determined as the corresponding privilege to be assigned to the target user from the award candidates, the.

  The privilege grant system according to the second aspect of the present invention provides a service to each user and at least one user terminal that acquires candidate information for specifying a plurality of privilege candidates related to the service, and a server A privilege grant system in which a device is connected via a network, and individual information data that is described in association with individual information individually associated with each user and user identification information for identifying each user. Target individual information indicating the individual information of the target user corresponding to the user identification information when the data storage means for storing and the candidate information and the user identification information are acquired by the user terminal so as to be associated with each other. Corresponding to the candidate information based on the information specifying means for specifying from the individual information data and the target individual information And a, and information providing means for providing information imparting benefits is determined as a privilege to be assigned to the target user from the award candidates that.

  According to the control method of the present invention, at least one service terminal that provides a service to each user, a user terminal that obtains candidate information for specifying a plurality of privilege candidates related to the service, and a server device include a network Data storage means for storing individual information data described in association with individual information individually associated with each user and user identification information for identifying each user When the user terminal acquires the candidate information and the user identification information so as to be associated with each other, the individual information of the target user corresponding to the user identification information is shown in a computer incorporated in the privilege grant system comprising An information specifying procedure for specifying the individual object information from the individual information data, and the individual object It is intended to execute, and the information providing procedures for providing information grant privilege to be determined as a privilege to be assigned to the target user from the award candidates corresponding to the candidate information based on the distribution.

  Moreover, the computer program for the privilege grant system of the present invention includes at least one service terminal that provides services to each user, a user terminal that acquires candidate information for specifying a plurality of privilege candidates related to the service, A privilege grant system in which a server device is connected via a network, and individual information data in which individual information individually associated with each user and user identification information for identifying each user are described in association with each other A target user corresponding to the user identification information when the candidate information and the user identification information are acquired by the user terminal so that the candidate information and the user identification information are associated with each other. Whether the target individual information indicating the individual information is the individual information data It functions as an information providing unit that provides information on a privilege to be determined as a privilege to be given to the target user from each privilege candidate corresponding to the candidate information based on the information specifying unit to be identified and the target individual information It is comprised as follows.

  Similarly, the server device according to the first embodiment of the present invention is a user who acquires at least one service terminal that provides a service to each user and candidate information for specifying a plurality of privilege candidates related to the service. A server device that is connected to a terminal via a network, and stores individual information associated with individual information associated with each user and user identification information for identifying each user. Data acquisition means, and when the candidate information and the user identification information are acquired by the user terminal so as to be associated with each other, the target individual information indicating the individual information of the target user corresponding to the user identification information is Information specifying means specified from the individual information data, and each privilege score corresponding to the candidate information based on the target individual information And a, and information providing means for providing information imparting benefits is determined as a privilege to be assigned to the target user from.

  Alternatively, in the server device according to the second aspect of the present invention, at least one user terminal that provides a service to each user and acquires candidate information for specifying a plurality of privilege candidates related to the service is a network. A data storage means for storing individual information individually associated with each user and user identification information for identifying each user in association with each other. When the candidate information and the user identification information are acquired by the user terminal so as to be associated with each other, target individual information indicating the individual information of the target user corresponding to the user identification information is specified from the individual information data The information specifying means, and from each privilege candidate corresponding to the candidate information based on the target individual information It includes an information providing means for providing information imparting benefits is determined as a privilege to be granted to the elephant user.

The figure which shows the outline | summary of the whole structure of the game system which functions as a privilege provision system which concerns on one form of this invention. The figure which shows the structure of the principal part of the control system of a game system. Explanatory drawing for demonstrating an example of the privilege provision service which concerns on a 1st form. Explanatory drawing for demonstrating an example of the relationship between the game condition in a privilege provision service, and a privilege. The figure which shows an example of the content of privilege candidate data. The figure which shows an example of the content of play data. The figure which shows an example of the content of shop management data. The figure which shows an example of the procedure of the process of the privilege provision service which concerns on a 1st form. The figure which shows an example of the flowchart of a privilege determination process routine. The figure which shows an example of the flowchart of an advertisement privilege provision process routine. Explanatory drawing for demonstrating an example of the privilege provision service which concerns on a 2nd form.

  Hereinafter, a game system that functions as a privilege grant system according to an embodiment of the present invention will be described. That is, although the privilege grant system can be applied to various services, a case where a game is adopted as an example of a service will be described. FIG. 1 is a diagram showing an outline of the overall configuration of a game system according to an embodiment of the present invention. As shown in FIG. 1, the game system 1 includes a center server 2 as a server device and a plurality of game machines GM. Each game machine GM is connected to the center server 2 via the network 3. As an example, each game machine GM is configured as a business (commercial) game machine. Commercial game machines are game machines that allow a predetermined range of games to be played for a fee or free of charge. As an example, each game machine GM provides a card game for a fee. Specifically, for example, each game machine GM provides a card game in a range corresponding to the price in exchange for consumption of a predetermined price. Each game machine GM is installed in an appropriate number in a commercial facility such as a store 4 as a facility. Each game machine GM may provide a card game free of charge in exchange for a predetermined start operation such as use of an ID card described later.

  The center server 2 is not limited to an example constituted by a single physical device. For example, one logical center server 2 may be configured by a server group as a plurality of physical devices. Further, the center server 2 may be logically configured using cloud computing. Furthermore, each game machine GM may function as the center server 2.

  A user terminal 5 is connected to the center server 2 via the network 3. The user terminal 5 is a type of network terminal device that exhibits various functions by executing software distributed from the center server 2. In the example of FIG. 1, a mobile phone (including a smartphone) is used as an example of the user terminal 5. In addition, as the user terminal 5, for example, various network terminal devices that can be connected to the network and are used for personal use of the user, such as a personal computer, a portable game machine, and a portable tablet terminal device, are used. Good.

  As an example, the network 3 is configured to realize network communication using a TCP / IP protocol. Typically, the network 3 is configured by combining the Internet as a WAN and an intranet as a LAN. In the example of FIG. 1, the center server 2 and each game machine GM are connected to the network 3 via the router 3a, and the user terminal 5 is connected to the network 3 via the access point 3b.

  The network 3 is not limited to a form using the TCP / IP protocol. As the network 3, various forms using a wired line for communication or a wireless line (including infrared communication, short-range wireless communication, etc.) may be used. Alternatively, the communication between the user terminal 5 and each game machine GM or the like conforms to a predetermined standard so as to include various information such as a two-dimensional code without using a communication line (including wired and wireless), for example. It may be realized using a code (for example, a two-dimensional code) generated in conformity. Therefore, the term “network (or communication line)” includes a form of transmitting and receiving information without using a line, such as a communication method using such a code.

  The center server 2 provides various game machine services to each game machine GM or its user. As the game machine service, for example, a service for receiving user identification information from each game machine GM and authenticating the user may be provided. Further, a service may be provided in which the play data of the authenticated user is received from each game machine GM and stored, or the play data to be stored is provided to each game machine GM. Furthermore, in the game machine service, a program or data for each game machine GM is distributed and updated via the network 3, and when a plurality of users play a common game via the network 3, the users are A matching service for matching may be included.

  Further, the center server 2 provides various Web services to the user of the user terminal 5 via the network 3. The Web service includes, for example, a game information service that provides various types of information related to a game provided by each game machine GM. The Web service also includes a distribution service that distributes various data or software (including applications) to each user terminal 5 (including updates of data and the like). Web services include services such as a community service that provides a place for information exchange, exchange, and sharing by users, and a service that provides a user ID for identifying each user. Further, the Web service includes a privilege providing service. The privilege providing service is a service for providing a privilege for a game through an advertisement or the like. Details of the privilege providing service will be described later.

  Next, the main part of the control system of the game system 1 for realizing the privilege providing service will be described. FIG. 2 is a diagram illustrating a configuration of a main part of the control system of the game system 1. As shown in FIG. 2, the center server 2 includes a control unit 10 as a computer and a storage unit 11. The control unit 10 is configured as a computer unit combining a microprocessor and various peripheral devices such as an internal storage device (for example, ROM and RAM) necessary for the operation of the microprocessor. Note that an input device such as a keyboard and an output device such as a monitor can be connected to the control unit 10, but these are not shown.

  The storage unit 11 is connected to the control unit 10. The storage unit 11 is configured by a large-capacity storage medium such as a magnetic tape, for example, so that the storage can be held without power supply. The storage unit 11 stores a server program 15. The server program 15 is a computer program necessary for the center server 2 to provide various services to the game machine GM and the user terminal 5. When the control unit 10 reads and executes the server program 15, a game machine service management unit 16 and a web service management unit 17 are provided inside the control unit 10.

  The game machine service management unit 16 executes a process for providing the game machine service described above. On the other hand, the web service management unit 17 executes processing necessary to provide the above-described web service. The game machine service management unit 16 and the web service management unit 17 are logical devices realized by a combination of computer hardware and a computer program. Various other logical devices may be provided inside the control unit 10, but these are not shown.

  The storage unit 11 further stores various data that can be referred to as the server program 15 is executed. For example, such data includes ID management data, play data 18, privilege candidate data 19, and store management data 20. The ID management data is data for managing various IDs such as user IDs. Details of play data 18, privilege candidate data 19, and store management data 20 will be described later.

  On the other hand, each game machine GM is provided with a control unit 30 and a storage unit 31. The control unit 30 is configured as a computer unit in which a microprocessor and various peripheral devices such as an internal storage device (for example, ROM and RAM) necessary for the operation of the microprocessor are combined.

  The control unit 30 can be connected to various input devices or output devices such as a card reader, a code reader, a control panel, a monitor, a speaker, or a coin authentication device in the same manner as a known game machine. A code reader is a known device for reading various codes. The code reader is used, for example, for reading a two-dimensional code printed on a game card such as a character card. On the other hand, a card reader is a well-known device that reads various information recorded in a storage medium in a non-contact state using short-range wireless communication. As an example, the card reader is used for reading an ID card CD. The ID card CD is provided with a non-volatile storage medium (not shown) such as an IC chip or a magnetic stripe. The ID card CD stores, for example, a unique ID (hereinafter sometimes referred to as a card ID) for each ID card CD. The card ID is used, for example, to call play data 18 stored on the center server 2. Further, the card ID is managed in association with a unique user ID for each user, one-to-one or many-to-one, for example, via the above-described ID management data. Further, the card ID may store a value consumed as a predetermined consideration at the time of playing the card game. Then, a predetermined price for playing the card game may be paid via the ID card CD. However, these input devices or output devices are not shown in FIG.

  The storage unit 31 is connected to the control unit 30. The storage unit 31 is configured by, for example, a magnetic recording medium, an optical recording medium, a flash SSD (Solid State Drive), or the like so that the storage can be held without supplying power. In the storage unit 31, game data 34 and a game program 35 are stored. The game program 35 is a computer program necessary for each game machine GM to provide a card game. Along with the execution of the game program 35, a game providing unit 37 is provided inside the control unit 30. The game providing unit 37 executes various processes necessary for providing a card game. The game providing unit 37 is a logical device realized by a combination of computer hardware and a computer program. Various other logical devices may be provided inside the control unit 30, but their illustration is omitted.

  The game data 34 is data that can be referred to as the game program 35 is executed. The game data 34 includes, for example, image data, sound effect data, the above-described ID management data, and play data 18. As an example, at least a part of the ID management data and the play data 18 is provided from the center server 2 so that a necessary part is included. The image data is data necessary for displaying various images such as various game screens for card games on the monitor. The sound effect data is data necessary for causing the speaker to reproduce various sounds for card games such as sound effects. The game data 34 may include various other data necessary for providing the card game, but the description and illustration thereof are omitted.

  The user terminal 5 is provided with a control unit 40 and a storage unit 41. The control unit 40 is configured as a computer unit in which a microprocessor and various peripheral devices such as an internal storage device (for example, ROM and RAM) necessary for the operation of the microprocessor are combined.

  The control unit 40 can be connected to various input devices and output devices provided in a known computer device that can be connected to a network. For example, such various input devices may include a camera and a GPS (Global Positioning System) receiver. As an example, the camera is used to acquire information from the advertising medium AD. Specifically, the advertising medium AD includes, as an example, a two-dimensional code for a privilege providing service. As an example, the two-dimensional code is generated based on a predetermined standard so as to include advertisement information. The camera is used for reading the two-dimensional code, for example. That is, as an example, the user terminal 5 may have a two-dimensional code reading function and a so-called GPS function (a function for calculating position information). However, in FIG. 2, illustration of those input devices or output devices is omitted.

  The storage unit 41 is connected to the control unit 40. The storage unit 41 is configured by, for example, a non-volatile semiconductor storage device or the like so that the storage can be held even when power is not supplied. The storage unit 41 stores terminal data 44 and a terminal program 45. The terminal program 45 is a computer program necessary for the user terminal 5 to receive a web service from the center server 2. When the control unit 40 reads and executes the terminal program 45, a Web service processing unit 46 is provided inside the control unit 40.

  For example, the web service processing unit 46 cooperates with the web service management unit 17 of the center server 2 to execute various processes necessary for the user to use the web service. As an example of such a Web service, the Web service processing unit 46 executes various processes necessary for providing the privilege providing service. In addition, the Web service processing unit 46 performs various other well-known processes necessary for providing the Web service, for example. The Web service processing unit 46 is a logical device realized by a combination of computer hardware and a computer program. Various other logical devices may be provided inside the control unit 40, but these are not shown.

  On the other hand, the terminal data 44 is various data that can be referred to as the terminal program 45 is executed. For example, the terminal data 44 may include ID management data and privilege candidate data 19. As an example, at least a part of the ID management data and the privilege candidate data 19 is provided from the center server 2 so that a necessary part is included. The terminal data 44 may include various other data necessary for providing the Web service, but the description and illustration thereof are omitted.

  Next, a card game provided by each game machine GM will be described. As an example, the card game is executed after the user ID is provided through the ID card CD. That is, as an example, each game machine GM provides a card game while identifying each user. Note that reading the ID card CD may be omitted.

  The card game is a type of game in which a character defined by a character card is reproduced during the game and used as a play medium. In a card game, for example, a battle is executed through a character reproduced by a character card. The battle includes a battle with an opponent character prepared in the game and a battle with another user's character. The battle may be executed by a plurality of characters. In such a case, a plurality of character cards may be used for character reproduction. Furthermore, the character grows through these battles. That is, the development of the character reproduced by the character card is also provided as a game element. After the game is played, a character that has grown through the play is generated as another character card. Therefore, characters in the game are continuously nurtured through the character card. Further, since the character card is generated based on the game result, the character card is highly unique.

  In the card game, for example, various events are also prepared. And the character grows up by the event. More specifically, the opponent character includes a normal opponent character and a special opponent character (sometimes referred to as a boss character). The normal opponent character is an opponent character whose number of appearances is not limited. On the other hand, the boss character is an opponent character that is different from the normal opponent character. More specifically, the boss character is an opponent character whose number of appearances is limited, such as only one at a time. As an example, a battle with a boss character is used as an event.

  Various items are also prepared in the card game. As an example, these items are given to each character through the above-described battle or event. The assigned item is used by each character as a possessed item in subsequent battles and the like. Furthermore, those items are recorded on each character card etc., and are taken over by the game after the next time. As an example, each game machine GM provides such a card game.

  Next, the detail of a privilege provision service is demonstrated for every form. As described above, the privilege providing service is a service for providing a privilege for a game via an advertisement or the like. More specifically, as an example, the privilege providing service is a service for providing information on a plurality of privilege candidates via the advertising medium AD, and providing appropriate privileges to each user from among the privilege candidates. is there. The privilege providing service is used, for example, to promote the use of a game via a privilege. That is, the privilege providing service is used as part of an event for promoting the use of a card game, for example. The advertisement medium AD is also used as part of the privilege providing service through the advertisement of such an event and the provision of information on each privilege candidate.

(First form)
FIG. 3 is an explanatory diagram for explaining an example of the privilege providing service according to the first embodiment. As shown in FIG. 3, in the case of the privilege providing service according to the first mode, for example, each store 4 displays an advertising medium AD such as a poster. For example, a two-dimensional code CG is printed on the advertising medium AD. The two-dimensional code CG is generated in accordance with a predetermined standard so as to include advertisement information. That is, the advertising information is recorded in the advertising medium AD via the two-dimensional code CG. And as an example, each user terminal 5 acquires advertising information from advertising media AD via two-dimensional code CG. Specifically, each user terminal 5 reads the two-dimensional code CG via, for example, a camera and acquires advertisement information included therein.

  For example, information about a card game is posted on the advertising medium AD. In addition, for example, information on various events for promoting the use of a card game is posted on the advertising medium AD. In the advertising medium AD, for example, information on each privilege candidate for a privilege providing service is posted as part of the information on such an event. As each privilege candidate, for example, a privilege corresponding to the usage status of each user's card game is prepared. Specifically, each privilege candidate according to each user's game situation is prepared as an example of the use situation. That is, as an example, the advertising medium AD provides information on an event in which a privilege according to the game situation is provided from among a plurality of privilege candidates as information for the privilege providing service. Therefore, the advertisement information is information for specifying a plurality of privilege candidates corresponding to such an event. As information for specifying a plurality of privilege candidates, for example, information on a unique event ID may be used for each event. That is, the advertisement information may include event ID information as an example. Alternatively, the advertisement information may include information on each privilege candidate itself. Furthermore, the advertisement information may include, for example, information for specifying a card game (for example, a unique game ID for each game). As the advertisement information, for example, information on this event ID is recorded in the two-dimensional code CG. As a result, the advertising medium AD is used as part of the privilege providing service via the advertising information. Moreover, advertisement information functions as candidate information of this invention by including the information of event ID for specifying a some privilege candidate.

  For example, the user terminal 5 reads the two-dimensional code CG through a dedicated application. For example, the dedicated application may be provided from the center server 2 as part of a Web service (distribution service). As an example, the dedicated application is configured to request input of a user ID at the time of activation (during use). For example, the dedicated application is configured to read the two-dimensional code CG through the camera of the user terminal 5. That is, the dedicated application also acquires user ID information when reading the two-dimensional code CG. As a result, the user terminal 5 acquires a user ID and advertisement information via a dedicated application. Then, the dedicated application provides the acquired user ID and advertisement information to the center server 2 via the network 3.

  On the other hand, the center server 2 is provided with a plurality of privilege candidate groups BC for various events. Specifically, the center server 2 stores a plurality of privilege candidate groups BC respectively corresponding to a plurality of events having different contents. In addition, each store 4 may be posted with a plurality of advertising media that respectively post information on a plurality of events. As each privilege candidate, for example, game elements (for example, items) for various games provided by various game machines including each game machine GM may be used. And the center server 2 specifies the privilege candidate group BCt of the object corresponding to the advertisement information from among the plurality of privilege candidate groups BC based on the advertisement information provided from the user terminal 5. The target privilege candidate group BCt includes the privilege B of a plurality of privilege candidates for the event. The center server 2 also acquires the game situation of the user P in the game corresponding to the target privilege candidate group BCt based on the user ID. Furthermore, the center server 2 determines a privilege B to be given to the user P from the target privilege candidate group BCt based on the game situation of the user P, and provides the user terminal 5 with information on the determined privilege B. To do. And the user terminal 5 provides the information of the acquired privilege B to the user P via a dedicated application, for example.

  On the other hand, the privilege B determined through the advertisement information is granted when the grant condition is satisfied, for example. As an example, the grant condition is satisfied when each game is actually played by the user P to whom each privilege B is given. The granting condition may further include, for example, at least one of a time condition and a place condition as a requirement. That is, as an example, the grant condition may be satisfied when each game is actually played by the user P within a predetermined time (time condition). Alternatively, the grant condition is satisfied, for example, when the game machine GM that provides the game is placed in the same store 4 as the posting store 4 of the advertisement medium AD that provides the advertisement information (location condition). May be. In this case, the advertisement information may further include information on the posting place. Then, the information on the posting location may be used to determine whether or not the game machine GM is in the same store 4 as the posting store 4. Alternatively, for example, a dedicated application may acquire information on the acquisition position of the advertisement medium AD through the GPS function. And a place condition may be judged based on the information of this acquisition position. On the other hand, the granting conditions may be omitted. That is, the privilege B may be given unconditionally with provision of the privilege B to the user terminal 5 regardless of whether or not the game is played.

  When the grant condition is satisfied, that is, when each game is actually played by the user P to which each privilege B is given as an example, the privilege B is actually played by the user P (or the user P) by each game machine GM. Character). Specifically, when using each game machine GM, for example, an ID card CD is used. For this reason, each game machine GM acquires the user ID of the user P via the ID card CD. In addition, each game machine GM provides the acquired user ID information to the center server 2. On the other hand, when there is a privilege B to be given to the user based on the user ID, the center server 2 provides information on the privilege B to each game machine GM. And each game machine GM gives a privilege to the user P actually, when the privilege B which should be provided to the user P based on the information acquired from the center server 2 exists. In the first embodiment, each game machine GM functions as a service terminal of the present invention, and a card game provided by each game machine GM functions as a service of the present invention.

  In the example of FIG. 3, the privilege candidate group BC includes another privilege candidate group BCo and a target privilege candidate group BCt. As an example, the target privilege candidate group BCt corresponds to each privilege candidate of an event posted on the advertising medium AD. On the other hand, the other privilege candidate group BCo corresponds to each privilege candidate of an event other than the event posted by the advertising medium AD (for example, an event targeting a game other than the card game or another event of the card game). In addition, the target privilege candidate group BCt includes, as an example, three privilege B as privilege candidates. Specifically, the target privilege candidate group BCt includes A privilege B1, B privilege B2, and C privilege B3 as privilege candidates. And in the center server 2, B privilege B2 is determined as the privilege B which should be provided to the user P from among privilege candidates based on the game situation of the user P who acquired advertisement information. For this reason, when the user P plays a card game using the ID card CD in the game machine GM, the B privilege B2 is given to the user P. As an example, the privilege providing service is provided in this way using the advertising medium AD, the user terminal 5, and each game machine GM. In this case, the user P functions as the target user of the present invention, and the B privilege B2 functions as the granted privilege of the present invention.

  FIG. 4 is an explanatory diagram for explaining an example of a relationship between a game situation and a privilege in the privilege providing service. As shown in FIG. 4, the game situation includes, for example, a frequency situation and a progress situation. The frequency situation is a situation of the frequency of playing the game. For example, the determination may be made based on the frequency situation and the result of access to the game using the user ID (hereinafter sometimes referred to as login). The progress status is a status of progress in the game. For example, the progress situation includes contents that proceed according to the play situation (usage situation) such as the level of the character used in the game. As an example, the progress situation may be determined based on this content, that is, the level. As an example, the user P is classified into a plurality of user classifications PG based on these frequency situations or progress situations, and different privilege B is determined from the privilege candidates according to the user classification PG to which the user P belongs.

  Specifically, in the example of FIG. 4, the target privilege candidate group BCt includes, as privilege candidates, a first candidate (for example, A privilege B1), a second candidate (for example, B privilege B2), and a third candidate (for example, , C privilege B3). On the other hand, the user P is classified into, for example, a new user PG1, an active user PG2, and a dormant user PG3 based on the frequency situation. For example, the new user PG <b> 1 is classified when the user P has never played the target game of the privilege B, that is, when the user P has no play record (use record) in the target game of the privilege B. . The active user PG <b> 2 is classified when the user P is playing the game targeted for the privilege B at a predetermined frequency, that is, when the game targeted for the privilege B is regularly played (used). On the other hand, when the user P has not played the target game of the privilege B for a predetermined period or longer, that is, the user P does not have the play record of the target game of the privilege B within the predetermined period. are categorized.

  As an example, the new user PG1 is associated with the first candidate, the active user PG2 is associated with the second candidate, and the dormant user PG3 is associated with the third candidate. The first candidate A privilege B1 is given to the new user PG1, the second candidate B privilege B2 is given to the active user PG2, and the third candidate C privilege B3 is given to the dormant user PG3. As determined.

  Similarly, for example, based on the progress situation, the user P is classified into three, a first progress user PG4, a second progress user PG5, and a third progress user PG6. The first progress user PG4 is classified, for example, when the user P has progressed to a range corresponding to the first progress in the target game of the privilege B. Similarly, the second progress user PG5 and the third progress user PG6 are classified according to the progress (second progress or third progress) in the target game of the benefit B.

  As an example, the first progress user PG4 is associated with the first candidate, the second progress user PG5 is associated with the second candidate, and the third progress user PG6 is associated with the third candidate. The first progress user PG4 has the first candidate A privilege B1, the second progress user PG5 has the second candidate B privilege B2, and the third progress user PG6 has the third candidate C privilege B3. Each is determined as a privilege B to be granted. As an example, the privilege B to be granted is determined from among the privilege candidates according to the game situation. Further, information on the game situation including the frequency situation and the progress situation functions as individual information of the present invention, and information on the game situation corresponding to the user P functions as target individual information.

  Next, details of play data 18, privilege candidate data 19, and store management data 20 will be described. The privilege candidate data 19 is data for specifying a privilege candidate included in each privilege candidate group BC. The privilege candidate data 19 is also used to specify a target user class PG to which the privilege B of each privilege candidate is to be given. That is, the privilege candidate data 19 functions as data associating each privilege candidate with each user classification PG as an example.

  FIG. 5 is a diagram illustrating an example of the contents of the privilege candidate data 19. As illustrated in FIG. 5, the privilege candidate data 19 includes, for example, information on a privilege candidate group ID, an event ID, a privilege candidate, a grant target, and a grant condition. And the privilege candidate data 19 is comprised as a set of the record described as an example so that these information might mutually be linked | related.

  The privilege candidate group ID is information of a unique ID for each privilege candidate group BC. That is, the privilege candidate group ID is information for identifying each privilege candidate group BC. The event ID is information of a unique ID for each event for promoting the use of the game, that is, for each event posted on the advertising medium AD. That is, the event ID is information for identifying each event. As an example, details of each event may be managed in association with an event ID by ID management data.

  The privilege candidate is information for specifying the privilege B of the privilege candidate included in each privilege candidate group BC. For example, information on a unique ID for each benefit B may be used as information on the privilege candidate. That is, as an example, the privilege ID of each privilege B included as a privilege candidate in each privilege candidate group BC is described so as to be associated with one privilege candidate group ID. The grant target is information indicating the user classification PG to which the privilege B of each privilege candidate should be granted. For example, as the information to be given, information of a unique ID (hereinafter sometimes referred to as a classification ID) for each user classification PG such as the new user PG1 is used. That is, it describes so that each privilege candidate group ID (record) may be associated with information on the classification ID indicating the user classification PG to be granted for each privilege candidate.

  The granting conditions are as described above. The information on the grant conditions is used when, for example, a plurality of grant conditions (for example, including a time condition, including a location condition, or including both of them) are applied according to an event or the like. . For example, each privilege candidate group ID may describe condition ID information for identifying each grant condition. The details of each granting condition may be managed in association with the condition ID, for example, by ID management data. As an example, the privilege candidate data 19 is configured in this way. Note that the grant condition information may be omitted if, for example, there is only one grant condition, or if the grant condition itself does not exist.

  The play data 18 is data in which information about past play results of each user P is described. The play data 18 is used, for example, to take over the previous play results (past results) from the next time onward or to take over the setting contents (individual setting contents) unique to each user P.

  FIG. 6 is a diagram illustrating an example of the contents of the play data 18. As shown in FIG. 6, the play data 18 includes, for example, user ID, attribute information, and record data information. The play data 18 is, for example, configured as a set of records described so that these pieces of information are associated with each other.

  The user ID is as described above. The attribute information is information indicating the attribute of each user P. The attribute information may include, for example, personal information such as sex, age, and address. The performance data is information indicating the past play performance of each user P. The record data includes, for example, game ID, frequency status, progress status, acquisition right, score, and item information.

  The game ID is information of a unique ID for each type of game. That is, the game ID is information for identifying each game. The frequency status is information indicating the frequency status of each game. As the frequency status information, for example, information indicating the new user PG1, the active user PG2, or the dormant user PG3 may be described as described above. Further, for example, as information indicating the new user PG1 or the like, a login time and a logout (cancellation of access to the game using the user ID) time may be used. That is, for example, when there is no information indicating the previous login as information such as the login time, the information may be determined as information indicating the new user PG1. The progress status is information indicating the progress of each game. As the progress status information, for example, information indicating the first progress user PG4, the second progress user PG5, or the third progress user PG6 may be described as described above. Further, for example, character level information may be used as information indicating the first degree user PG4 or the like.

  The acquisition right is information indicating the right to acquire each privilege B. As an example, when the center server 2 determines the privilege B to be given based on the advertisement information and the game situation, information on the privilege ID corresponding to the privilege B is stored in the play data 18 as acquisition right information. Described. For example, the acquisition right information is used to actually grant the privilege B determined at the time of playing each game machine GM. The score is information indicating the score in each game. The item is information indicating an item owned in each game. As an example, the play data 18 is configured in this way. Further, the user ID information functions as user identification information of the present invention. The play data 18 described in association with the game situation such as the frequency situation and the user ID functions as the individual information data of the present invention.

  The store management data 20 is data for managing each store 4. For example, the store management data 20 is used for specifying each game machine GM installed in each store 4. As an example, the store management data 20 may function as a part of ID management data. FIG. 7 is a diagram illustrating an example of the contents of the store management data 20. As illustrated in FIG. 7, the store management data 20 includes store ID, position, and housing ID information. The store management data 20 is, for example, configured as a set of records described so that these pieces of information are associated with each other.

  The store ID is unique ID information for each store 4. That is, the store ID is information for identifying each store 4. The position is information indicating the position where each store 4 is arranged. As the position information, for example, information on address, latitude, and longitude (position acquired by the GPS function) may be used. The housing ID is information of a unique ID for each game machine GM. That is, the case ID is information for identifying each game machine GM. For example, an IP address, a unique device ID, or the like may be used as the housing ID. As an example, the store management data 20 is configured in this way.

  As an example, the store ID or position information may be used for the determination when the above-described provision condition includes a place condition. Specifically, for example, information on a store ID may be used as information on a posting place included in advertisement information. In this case, for example, the location condition may be satisfied when the game is provided by the game machine GM having the chassis ID associated with the store ID via the store management data 20. Alternatively, when the position information is provided by a dedicated application, the position information may be used to determine the same store 4 as the posting store 4 of the advertising medium AD. That is, it may be determined whether or not they are the same store 4 based on the position information and the acquisition position information.

  Next, with reference to FIGS. 8-10, the process for implement | achieving the privilege provision service which concerns on a 1st form is demonstrated. FIG. 8 is a diagram illustrating an example of a procedure of the privilege providing service according to the first embodiment. As shown in FIG. 8, user ID information is first input to the user terminal 5 by the user P (step S1). As an example, the user information is input through a dedicated application executed by the Web service processing unit 46. More specifically, for example, the dedicated application requests the user P to input a user ID when activated. Then, the user ID information is provided to the user terminal 5 through the dedicated application.

  When the dedicated application is activated along with the input of the user ID, the user P reads the two-dimensional code CG of the advertising medium AD. Specifically, for example, the dedicated application reads the two-dimensional code CG of the advertisement medium AD through the camera of the user terminal 5. Advertisement information is recorded in the two-dimensional code CG. That is, the user terminal 5 acquires advertisement information from the two-dimensional code CG via the dedicated application (step S2).

  When the advertisement information is acquired, the dedicated application transmits the advertisement information and the user ID input at the time of activation to the center server 2 via the network 3 (step S3). More specifically, the user terminal 5 transmits the acquired advertisement information and user ID to the Web service management unit 17 of the center server 2 through a dedicated application.

  When receiving the advertisement information and the user ID, the web service management unit 17 first specifies the game situation based on the user ID (step S11). Specifically, the Web service management unit 17 refers to the play data 18 and specifies the performance data corresponding to the acquired user ID. As an example, the result data includes information on the frequency status and the progress status as described above. That is, as an example, the Web service management unit 17 refers to the play data 18 and specifies information on the frequency situation and the progress situation corresponding to the acquired user ID.

  When the Web service management unit 17 specifies game status information such as the frequency status and the progress status, the Web service management unit 17 refers to the privilege candidate data 19 and first specifies the target privilege candidate group BCt based on the advertisement information. Subsequently, the Web service management unit 17 determines a privilege B to be granted from the target privilege candidate group BCt based on the specified game situation information (step S12). Specifically, as described above, for example, the Web service management unit 17 sets the user classification (classification based on the game situation) such as the new user PG1 set by the privilege candidate data 19 and the privilege such as the first candidate. A privilege B to be given to the user P who has acquired the advertisement information is determined based on the association with the candidate.

  After determining the privilege B to be granted, the Web service management unit 17 transmits the determination result to the user terminal 5. Specifically, the web service management unit 17 provides the determined benefit B information to the user terminal 5 via the network 3 (step S13). And the user terminal 5 provides the information of the acquired privilege B to the user P via a dedicated application, for example (step S4). Further, the Web service management unit 17 reflects the determination result in the play data 18. Specifically, the Web service management unit 17 updates the content of the play data 18 so that the acquisition right information corresponding to the determined privilege B is associated with the user ID corresponding to the user P who acquired the advertisement information. (Step S14).

  On the other hand, when the ID card CD is used, the game service processing unit 26 of each game machine GM acquires the user ID information from the ID card CD (step S21). When the game service processing unit 26 acquires the user ID information, the game service processing unit 26 transmits the user ID information to the game machine service management unit 16 of the center server 2 via the network 3 (step S22).

  After acquiring the user ID information from the game machine service management unit 16, the game machine service management unit 16 specifies a record corresponding to the user ID of the play data 18 (step S31). Further, the game machine service management unit 16 refers to the specified play data 18 and determines whether or not the grant condition is satisfied (step S32). As an example, the grant condition is satisfied when the game is played by the user P for whom the privilege B is determined as described above. That is, as an example, the grant condition is satisfied when the game machine GM is used by the user P having the acquisition right. Accordingly, the game machine service management unit 16 determines that the grant condition is satisfied when the acquisition right exists for the user ID acquired from each game machine GM, and that the grant condition is not satisfied when the acquisition right does not exist. To do.

  Then, the game machine service management unit 16 actually grants the privilege B to the user P (or the character of the user P) when the grant conditions are satisfied. Specifically, for example, when the privilege B is an item, the contents of the play data 18 are updated so that the item corresponding to the privilege B is owned by the user P (step S33).

  In addition, the game machine service management unit 16 provides the game machine GM with the updated play data 18 when the grant condition is satisfied, or with the specified play data 18 (no update) when the grant condition is not satisfied. (Step S34). Specifically, the game machine service management unit 16 provides the play data 18 to the game machine GM via the network 3 so that the play data 18 is stored in the storage unit 21 of the game machine GM. Moreover, this provision is performed as an example so that at least the part corresponding to the acquired user ID may be included. Further, this provision may include information for guiding the provision of the privilege B. And each game machine GM may guide provision of privilege B to the user P based on this information. Thereby, when the grant conditions are satisfied, the play data 18 having the information of the privilege B is provided to each game machine GM, and the privilege B is reflected in the card game through reference to the play data 18 by each game machine GM. That is, the privilege B is actually given to each user P through the update of the play data 18. As an example, the privilege providing service is realized by such a procedure. And among the privilege candidates provided via advertisement medium AD, privilege B according to a game situation is given to each user P at the time of a game play.

  The process procedure of FIG. 8 is implement | achieved by the privilege determination process and an advertisement privilege provision process as an example. A privilege determination process is a process for determining the privilege B which should be provided to each user P according to a game condition among the privilege candidates which advertisement medium AD provides. The privilege determination process is expressed by a routine of FIG. 9 as an example. FIG. 9 is a diagram illustrating an example of a flowchart of a privilege determination processing routine. The routine of FIG. 9 is executed, for example, along with a process (step S1) of acquiring user ID information through a dedicated application. In addition, the step number corresponding to FIG. 8 is attached | subjected and description of each step of FIG. 9 is abbreviate | omitted. In FIG. 9, the process mainly executed by the Web service processing unit 46 of the control unit 40 via the dedicated application is the user terminal 5 and the process mainly executed by the Web service management unit 17 of the control unit 10 is the center server. 2, respectively.

  On the other hand, the advertisement privilege granting process is a process for actually granting the privilege B determined by the privilege determining process to the user P. As an example, the advertising privilege grant process is expressed by the routine of FIG. FIG. 10 is a diagram illustrating an example of a flowchart of an advertising privilege grant processing routine. The routine in FIG. 10 is executed each time a process (step S21) for obtaining user ID information is performed via the ID card CD, for example. Note that step numbers corresponding to those in FIG. 8 are given and description of each step in FIG. 10 is omitted. In FIG. 9, the process mainly executed by the game service processing unit 36 of the control unit 30 is the game machine GM, and the process mainly executed by the game machine service management unit 16 of the control unit 10 is the center server 2. Described. Furthermore, the control unit 10 of the center server 2, the control unit 30 of each game machine GM, and the control unit 40 of each user terminal 5 are independent or cooperate with each other, in addition to the routine of FIG. 9 or FIG. Various known processes are executed. However, those descriptions are also omitted.

  As described above, according to this embodiment, event information using the advertising medium AD or the like is provided as part of the privilege providing service. Specifically, information on a privilege grant event is provided via the advertising medium AD. Further, the advertisement information of the event provided by the advertisement medium AD is acquired by the user terminal 5 through the dedicated application. Therefore, the opportunity of privilege provision can be provided for any user P through the advertising medium AD and the user terminal 5. As a privilege candidate, for example, a privilege B related to a card game provided by each game machine GM is adopted. Thus, any user P can be guided to each game machine GM through the event of the advertising medium AD.

  Further, as each privilege candidate, a privilege B according to the game situation of each user P is prepared. And the privilege B which should be provided to each user P is determined according to each user's P game condition from them. That is, the game situation of each user P is reflected in the determination of the privilege B given by the event. Specifically, for example, as the privilege B to be given to the user P, the A privilege B1 for prompting the first user to play for the new user PG1, and the B privilege B2 for maintaining the play for the active user PG2. The C privilege B3 for prompting resumption of play is adopted for the dormant user PG3. As described above, information on the game situation that is more relevant to the privilege B can be used to determine the privilege B to be given to the user P. By these, compared with the case where the same privilege B is uniformly given to arbitrary users P, the appropriate privilege B can be provided by each user P. As a result, since the value of the privilege B for each user can be improved, the effect of granting the privilege can also be improved. That is, the guidance effect to each game machine GM can be improved through the privilege providing service. As a result, the expansion of the user layer of each game machine GM or the activation of the use of the existing user P can be promoted.

  Further, when the granting condition includes a time condition or a place condition, the provision of the privilege B is restricted based on the time or the place. For this reason, there is a high possibility that each nearby game machine GM is used for granting the privilege B. Therefore, the advertising medium AD directly contributes to promoting the use of each game machine GM in the vicinity thereof. That is, it is possible to promote the use immediately after obtaining the advertisement information, or the use on the spot (the same store 4 as the posting store 4). As a result, the use promotion effect by the advertising medium AD can be improved.

  In the above embodiment, as an example, the control unit 10 of the center server 2 functions as the information specifying unit and the privilege determining unit of the present invention by executing Step S11 or Step S12 of the routine of FIG. 9 through the Web service management unit 17. To do. Similarly, the control unit 10 of the center server 2 functions as information providing means of the present invention by executing step S35 of the routine of FIG. 10 through the Web service management unit 17 as an example. On the other hand, for example, the storage unit 11 of the center server 2 functions as the data storage means of the present invention by storing the play data 18.

(Second form)
Next, a privilege providing service according to the second embodiment of the present invention will be described. In the privilege providing service according to the second mode, each user terminal 5 also functions as a game machine. That is, each user terminal 5 provides the above-mentioned card game as an example. As a result, the use of each game machine GM may be omitted in the second form compared to the first form. In the following, the same reference numerals are used for the components common to the first embodiment, and the description thereof is omitted.

  FIG. 11 is an explanatory diagram for explaining an example of the privilege providing service according to the second embodiment. As shown in FIG. 11, as an example, each user terminal 5 is provided with a game application AP. The game application AP is software for causing each user terminal 5 to function as a game machine. As an example, the game application AP may be provided from the center server 2 as a part of the Web service. The game application AP is executed by the Web service processing unit 46. That is, when the web service processing unit 46 executes the game application AP, each user terminal 5 functions as a game machine that provides a card game instead of each game machine GM, for example.

  For example, the game application AP requests each user P to input a user ID at the time of activation. That is, the user ID is input by each user P when the game application AP is activated. The game application AP also functions as the dedicated application described above. That is, each user terminal 5 acquires advertisement information from the advertisement medium AD via the game application AP.

  As an example, the advertising medium AD includes a physical medium AD1 and an electronic medium AD2. The physical medium AD1 includes, for example, a paper medium advertisement such as a poster. As an example, the above-described two-dimensional code CG is printed on the physical medium AD1. Then, as described above, each user terminal 5 reads the two-dimensional code CG via the game application AP and acquires advertisement information.

  The electronic medium AD2 includes, for example, a web advertisement or an application advertisement. Web advertisements are advertisements constructed on various server devices connected via the network 3. For example, the web advertisement may be displayed by an application different from the game application AP such as a web browser. In the case of a web advertisement, as an example, the game application AP may access the web advertisement via the network 3 and obtain advertisement information from a server device that provides the web advertisement. Alternatively, the advertisement information displayed on the web advertisement may be input to the game application AP by the user P.

  On the other hand, application advertisements are advertisements provided in various applications. As an example, such an application includes a game application AP. That is, the game application AP also functions as an advertising medium AD as an example. Moreover, the application advertisement in game application AP may be accessed by operation of each user P, for example. Then, the game application AP may specify advertisement information provided by the application advertisement based on the access result of each user P, and may acquire the advertisement information based on this specification.

  When the game application AP acquires the advertisement information, the game application AP provides the advertisement information and the user ID to the center server 2 as in the first embodiment. Similarly to the first embodiment, the center server 2 also specifies the target privilege candidate group BCt based on the advertisement information and the user ID, and determines the privilege B to be given from the privilege candidate according to the game situation. After the determination, the center server 2 provides the determined benefit B information to the game application AP. And the privilege B is actually provided to the user P at the time of provision of a card game. For example, when the grant condition includes a place condition, for example, the place condition is satisfied when the provision of the card game through the game application AP is within a predetermined range from the place where the advertisement medium AD is posted or the place where the advertisement information is obtained. May be. Further, the place where the card game is provided or the place where the advertisement information is obtained may be obtained by the GPS function of each user terminal 5, for example.

  As a result, as an example, the game application AP also executes processing to be executed by the game service processing unit 36 of each game machine GM in the first mode. Specifically, the Web service processing unit 46 of the control unit 40 executes, for example, each process executed by the game service processing unit 36 instead of the game service processing unit 36 of the control unit 30 in FIGS. Also good. As a result, in this embodiment, each game machine GM may not be connected to the game system 1. That is, each game machine GM may be omitted. As an example, the privilege providing service of the second form is realized in this way. And in the 2nd form, each user terminal 5 functions also as a service terminal of this invention.

  As described above, according to this embodiment, the user terminal 5 is used instead of the game machine GM. Specifically, as an example, the user terminal 5 provides a card game. Therefore, an arbitrary user P can be guided to use of the card game provided by the user terminal 5 through the event of the advertising medium AD. At that time, an appropriate privilege B can be given by each user P from among the privilege candidates provided by the event. That is, also in this case, the value of the privilege B for each user can be improved. Therefore, while being able to improve the effect of privilege provision, the guidance effect to the card game of the user terminal 5 can be improved. As a result, as in the case of the first mode, it is possible to promote the expansion of the user layer of the card game of the user terminal 5 or the activation of the use of the existing user P.

  The present invention is not limited to the above-described embodiments, and can be implemented in an appropriate form. For example, in the first embodiment, a poster (physical medium) is used as an example of the advertising medium AD. However, the advertising medium AD is not limited to such a form. For example, as in the second embodiment, various physical media AD1 (for example, magazines and newspapers) and various electronic media AD2 may be used. In the above-described form, the physical medium AD1 provides advertisement information via the two-dimensional code CG as an example. However, the provision of advertisement information is not limited to such a form. For example, AR code, serial NO, URL, or the like may be used as advertisement information for specifying an event (or privilege candidate). In this case, information such as these AR codes may function as candidate information of the present invention. In addition, for example, in the second embodiment described above, provision of advertisement information may be requested when the game application AP is installed (for example, when the center server 2 provides a program for executing the game application AP). . Specifically, for example, when the game application AP is installed, the user P is requested to input advertisement information such as a serial number or an event ID, and after the input (may be omitted if there is no advertisement information), the game application AP May be installed. For example, in the case of the new user PG1, a usage record is generated with the first activation of the game application AP. Therefore, for example, the new user PG1 is determined based on a new user condition such as a user within a predetermined time from the first login. When advertisement information is provided at the time of installation, for example, this new user condition can be omitted. In addition, the new user PG1 can be determined more accurately.

  In each above-mentioned form, as each privilege candidate, privilege B (for example, A privilege B1 etc.) which changes according to a game situation is used. However, the privilege candidate is not limited to such a form. For example, as each privilege candidate, a privilege B having a different number (or amount) according to the game situation may be used. That is, for example, depending on the progress status, the number of A privilege B1 differs depending on the progress, such as one A privilege B1 for the first progress user and two A privilege B1 for the second progress user. Good. Alternatively, as the privilege B, virtual currency or points (for example, those given inside and outside the game, used within the game, or used for exchanging with a privilege outside the game) may be used. The amount of virtual currency or the like may differ depending on the game situation. Further, the privilege B may include a plurality of elements. For example, when an item is used as the privilege B, a plurality of items (elements) may be prepared as each privilege candidate. That is, a plurality of items may be prepared as the privilege B for each privilege candidate. And, for example, the items that are actually given among those items may be determined by the user's selection. Furthermore, each privilege candidate may change according to various conditions. For example, even if the event is the same, a different privilege B may be prepared for each day of the week. Or each privilege candidate may change according to time or the frequency | count of acquisition (that is, privilege B may be provided in multiple times to the same user P).

  In each of the above embodiments, for example, frequency information or progress information is used as the game situation. However, the game situation is not limited to such a form. Various game situations related to the privilege B may be used. For example, when there is a user who plays only on a specific day or time, such a result may be used. And the privilege candidate according to it (for example, the item etc. which can be used only on the day of the week or time which is not normally used) may be used as privilege B. Further, the game situation is not limited to the game situation directly related to the privilege B. For example, when it is necessary to guide users between different games, the privilege B may be determined depending on the game situation of another game. Further, the individual information is not limited to game situation information. For example, attribute information (including personal information) such as male and female may be used as individual information.

  Moreover, in each above-mentioned form, the center server 2 determines the privilege B which should be provided from each privilege candidate based on a game condition. However, the present invention is not limited to such a form. For example, the user terminal 5 may determine the privilege B to be granted. This determination may be executed based on, for example, play data 18 (target individual information) provided in advance by the center server 2. In this case, for example, by specifying the target user's play data for provision of the user terminal 5, the control unit 10 of the center server 2 functions as the information specifying means of the present invention. Similarly, for example, by providing the user terminal 5 with information on each privilege candidate including the privilege B to be granted, the control unit 10 of the center server 2 functions as an information providing unit of the present invention.

  Further, in each of the above-described forms, the actual grant of the privilege B to be granted is executed by the center server 2. However, the provision of the privilege B is not limited to such a form. For example, when there is no grant condition or when the grant condition is satisfied only by the user terminal 5, the grant of the privilege B may be executed by the user terminal 5. Similarly, the granting of the privilege B may be executed by each game machine GM. In these cases, for example, the management of the grant of the privilege B is realized by the center server 2 updating the play data 18 with the notification of the grant result.

  Further, the game provided by each game machine GM or the user terminal 5 is not limited to the card game. Each game machine GM or the like may provide various games such as an action game, a role playing game, a simulation game, and a shooting game. Similarly, the game machine GM is not limited to a commercial game machine. Examples of the game machine GM include portable game machines (smartphones, tablet PCs, and portable personal computers that can execute games) such as home-use stationary game machines (including stationary personal computers that can execute games). A suitable form such as a portable terminal such as a computer) may be adopted. Further, as described above, the user terminal 5 may function as the game machine GM. Therefore, these various game machines may naturally function as the user terminal 5.

  In each of the above-described embodiments, the control unit 30 and the storage unit 31 are provided in the game machine GM. However, the game machine of the present invention is not limited to such a form. For example, the control unit 30 and the storage unit 31 may be logically provided on the network using cloud computing. That is, the game machine GM may be configured as a terminal that displays and provides the processing result of the control unit 30 through the network 3. The same applies to the user terminal 5. Furthermore, for example, when the game machine GM functions as the center server 2, the game system of the present invention may be realized by a single game machine without the center server 2. In each of the above-described embodiments, a game is employed as an example of a service. Specifically, a card game is provided as an example of a service via the game machine GM or the user terminal 5. However, the service provided by the service terminal (including the user terminal 5) is not limited to a game. For example, in the second embodiment, various applications that provide various services such as communication or video may be used instead of the game application AP. Various services provided by these various applications may be used as the service of the present invention.

  Hereinafter, an example of the present invention obtained from the above contents will be described. In addition, in the following description, in order to make an understanding of this invention easy, the reference sign of the accompanying drawing was attached in parenthesis, but this invention is not limited to the form of illustration by it.

  The privilege grant system (1) according to the first embodiment of the present invention specifies at least one service terminal (GM) that provides a service to each user (P) and a plurality of privilege candidates (BCt) related to the service. Is a privilege grant system in which a user terminal (5) that acquires candidate information to be connected and a server device (2) are connected via a network (3), and individual information individually associated with each user and Data storage means (11) for storing individual information data (18) described in association with user identification information (for example, user ID) for identifying each user, the candidate information and the user identification information When acquired by the user terminal so as to be associated with each other, the target individual information indicating the individual information of the target user corresponding to the user identification information is Granting privilege (for example, determined as a privilege to be given to the target user from each privilege candidate corresponding to the candidate information on the basis of the information specifying means (10) specified from the individual information data and the target individual information (for example, Information providing means (10) for providing information on B privilege B2).

  Alternatively, the server device (2) according to the first embodiment of the present invention includes at least one service machine (GM) that provides a service to each user (P) and a plurality of privilege candidates (BCt) related to the service. A user terminal (5) that acquires candidate information for specifying the user information is a server device connected via the network (3) to identify individual information related to each user individually and each user Data storage means (11) for storing individual information data (18) described in association with user identification information (for example, user ID), and the candidate information and the user identification information so as to be associated with each other. When acquired by the user terminal, target individual information indicating the individual information of the target user corresponding to the user identification information is identified from the individual information data. Information specifying means (10) to be performed, and information on a grant privilege (for example, B privilege B2) determined as a privilege to be granted to the target user from each privilege candidate corresponding to the candidate information based on the target individual information Information providing means (10) for providing

  The privilege grant system (1) according to the second aspect of the present invention provides candidate information for specifying a plurality of privilege candidates (BCt) related to the service while providing a service to each user (P). A privilege grant system in which at least one user terminal (5) and a server device (2) are connected via a network (3), and identify individual information and each user individually related to each user Data storage means (11) for storing individual information data (18) described with user identification information (for example, user ID) associated with each other, and the candidate information and the user identification information are associated with each other When acquired by the user terminal, target individual information indicating the individual information of the target user corresponding to the user identification information is converted into the individual information data. Information specifying means (10) to be specified from the target and grant privilege (for example, B privilege B2) determined as a privilege to be granted to the target user from each privilege candidate corresponding to the candidate information based on the target individual information And information providing means (10) for providing the information of

  Or the server apparatus (2) which concerns on the 2nd form of this invention acquires candidate information for specifying a some privilege candidate (BCt) relevant to the said service while providing a service to each user (P). The server device to which at least one user terminal (5) to be connected is connected via the network (3), and individually associated with each user and user identification information for identifying each user (for example, a user Data storage means (11) for storing individual information data (18) described in association with each other (ID), and when the candidate information and the user identification information are acquired by the user terminal so as to be associated with each other Information specifying means for specifying target individual information indicating the individual information of the target user corresponding to the user identification information from the individual information data 10) and information provision that provides information on a grant privilege (for example, B privilege B2) determined as a privilege to be granted to the target user from each privilege candidate corresponding to the candidate information based on the target individual information Means (10).

  According to the privilege grant system or server device according to the first and second aspects of the present invention, candidate information for specifying each privilege candidate is acquired by the user terminal. Therefore, a privilege grant opportunity can be provided to any user via the user terminal. Moreover, the privilege which should be provided to each user is determined based on each user's individual information, and the information of the privilege is provided. That is, the individual information of each user is reflected in the determination of the privilege actually given among the privilege candidates. Thereby, compared with the case where the same privilege is uniformly given to arbitrary users, an appropriate privilege can be given to each user. As a result, since the value of the privilege for each user can be improved, the effect of providing the privilege can also be improved.

  The determination of the granted privilege may be executed by various devices such as a user terminal or a service terminal, for example. For example, as one aspect of the privilege grant system according to the first and second aspects of the present invention, a privilege determination unit (10) that determines the grant privilege from each privilege candidate corresponding to the candidate information based on the target individual information. ) May be employed.

  In one aspect of the privilege grant system according to the first and second aspects of the present invention, information on the usage status of each user regarding the service may be employed as the individual information. In this case, the usage status of the service can be reflected in the determination of the privilege related to the service. That is, individual information that is more relevant to the privilege can be used to determine the privilege. As a result, a more appropriate privilege can be given to each user.

  Various situations may be adopted as the usage situation. For example, in one aspect of the privilege grant system according to the first and second aspects of the present invention, the usage status includes a frequency status indicating the usage frequency of the service, and the usage frequency of the service is set as each privilege candidate. Each corresponding privilege (B) may be prepared, and the grant privilege may be determined as a privilege according to the use frequency of the service, based on the frequency status information of the target user. Further, in this aspect, the target user may be, based on the frequency status information, a new user (PG1) who does not use the service, an active user (PG2) who uses the service regularly, or It is classified as a dormant user (PG3) who has not used the service within a predetermined period, and the plurality of privilege candidates correspond to a first candidate (for example, A privilege B1) corresponding to the new user and the active user. A second candidate (e.g., B privilege B2) and a third candidate (e.g., C privilege B3) corresponding to the dormant user, and the grant privilege is based on the frequency status information of the target user, If the target user is the new user, the privilege corresponding to the first candidate, and if the target user is the active user, the privilege corresponding to the third candidate is included in the privilege. The benefits in the case of a user corresponding to the third candidate may be determined, respectively. Alternatively, the service includes content that progresses according to the usage results, and the usage status includes a progress status that indicates the progress of the content, and each privilege according to the progress of the content as each privilege candidate A privilege may be prepared, and the grant privilege may be determined as a privilege corresponding to the degree of progress of the content based on the progress status information of the target user.

  The information providing means may provide information on the granted privilege in various modes. For example, in one aspect of the privilege grant system according to the first and second aspects of the present invention, the information providing means provides the grant privilege information by granting the grant privilege to the target user. Also good. Alternatively, in one aspect of the privilege grant system of the present invention, the information providing unit may provide information on the grant privilege when a grant condition is satisfied.

  Various conditions may be adopted as the application condition. For example, in the aspect using the grant condition of the present invention, the grant condition may be satisfied when the service is executed by the target user within a predetermined time. Alternatively, in the privilege grant system according to the first aspect of the present invention, the at least one service terminal includes a plurality of service terminals arranged in different facilities, and the user terminal records the candidate information. The candidate information is acquired via an advertising medium (AD) associated with each facility (4), and the grant condition is provided by the service to the target user by a service terminal arranged at the facility associated with the advertising medium. May be satisfied if done. In this case, when the service terminal in the same facility as the advertisement medium provides a service to the user who acquired the candidate information via the advertisement medium, information on the granted privilege is provided. That is, the advertising medium directly contributes to promoting the use of service terminals in the same facility. For this reason, the utilization promotion effect by an advertising medium can be improved. Similarly, in the privilege grant system according to the second mode of the present invention, the user terminal acquires the candidate information via an advertising medium for recording the candidate information and provides the service when the service is provided. The candidate information includes information indicating an advertisement place where the advertisement medium is provided, and the grant condition is satisfied even when the provision place is within a predetermined range from the advertisement place. Good. In this case as well, the use promotion effect by the advertising medium can be improved.

  The user terminal may acquire candidate information in various modes. For example, in one aspect of the privilege grant system according to the first and second aspects of the present invention, the user terminal may acquire the candidate information via an advertising medium (AD) in which the candidate information is recorded. Good. Various services may be adopted as services provided by the service terminal or the user terminal. For example, in the privilege grant system according to the first and second aspects of the present invention, a game may be adopted as the service.

  The control method of the present invention is a user who acquires candidate information for specifying at least one service terminal (GM) that provides a service to each user (P) and a plurality of privilege candidates (BCt) related to the service. A privilege granting system in which a terminal (5) and a server device (2) are connected via a network (3), and individually identifying individual information related to each user and user identification for identifying each user The candidate information is stored in a computer (10) incorporated in a privilege grant system (1) having data storage means (11) for storing individual information data (18) in which information (for example, user ID) is described in association with each other. And the user identification information corresponding to the user identification information when acquired by the user terminal so that the user identification information is associated with each other. Information identifying procedure for identifying the target individual information indicating the individual information from the individual information data, and a privilege to be given to the target user from each privilege candidate corresponding to the candidate information based on the target individual information And an information providing procedure for providing information on the granted privilege (for example, B privilege B2).

  Further, the computer program for the privilege grant system of the present invention specifies at least one service terminal (GM) that provides a service to each user (P) and a plurality of privilege candidates (BCt) related to the service. Is a privilege grant system (1) in which a user terminal (5) that acquires candidate information for the server and a server device (2) are connected via a network (3), and individually associated with each user And a privilege grant system (1) comprising data storage means (11) for storing individual information data (18) in which user identification information (for example, user ID) for identifying each user is described in association with each other. The computer (10) is acquired by the user terminal so that the candidate information and the user identification information are associated with each other. The information specifying means for specifying the target individual information indicating the individual information of the target user corresponding to the user identification information from the individual information data, and each privilege candidate corresponding to the candidate information based on the target individual information From the above, it is configured to function as an information providing unit that provides information on a granted privilege (for example, B privilege B2) determined as a privilege to be given to the target user. By executing the control method or computer program of the present invention, the privilege grant system of the present invention can be realized.

1 Game system 2 Center server (server device)
3 Network (communication line)
4 stores (facility)
5 User terminal 10 Control unit (computer, information specifying means, information providing means, privilege determining means)
11 Recording unit (data storage means)
18 Play data (individual information data)
B privilege B1 A privilege (1st candidate)
B2 B privilege (2nd candidate)
B3 C privilege (3rd candidate)
AD advertising media GM game machine (service terminal)
PG1 New user PG2 Active user PG3 Dormant user

Claims (15)

A privilege in which at least one service terminal that provides a service to each user, a user terminal that acquires candidate information for specifying a plurality of privilege candidates related to the service, and a server device are connected via a network. A granting system,
Data storage means for storing individual information individually associated with each user and individual information data described in association with user identification information for identifying each user;
When the candidate information and the user identification information are acquired by the user terminal so as to be associated with each other, target individual information indicating the individual information of the target user corresponding to the user identification information is specified from the individual information data Information identification means;
Based on the target individual information, information on the grant privilege determined as a privilege to be granted to the target user from each privilege candidate corresponding to the candidate information is added to the service as a privilege of the service. Information providing means for providing to the service terminal,
Equipped with a,
The information providing means provides information of the grant privilege when grant conditions are satisfied,
A plurality of service terminals arranged in different facilities as the at least one service terminal;
The user terminal records the candidate information and acquires the candidate information via an advertising medium associated with each facility,
The privilege granting system is characterized in that the granting condition is satisfied when the service is provided to the target user by a service terminal arranged in a facility associated with the advertising medium . A privilege grant system in which at least one user terminal that provides a service to each user and acquires candidate information for specifying a plurality of privilege candidates related to the service and a server device are connected via a network Because
Data storage means for storing individual information individually associated with each user and individual information data described in association with user identification information for identifying each user;
When the candidate information and the user identification information are acquired by the user terminal so as to be associated with each other, target individual information indicating the individual information of the target user corresponding to the user identification information is specified from the individual information data Information identification means;
Based on the target individual information, information on the grant privilege determined as a privilege to be granted to the target user from each privilege candidate corresponding to the candidate information is added to the service as a privilege of the service. Information providing means for providing to the user terminal,
Equipped with a,
The information providing means provides information of the grant privilege when grant conditions are satisfied,
The user terminal obtains the candidate information via an advertising medium that records the candidate information, and obtains the service providing location when providing the service,
The candidate information includes information indicating an advertisement place where the advertisement medium is provided,
The grant condition is fulfilled when the provision place is within a predetermined range from the advertisement place .   The privilege grant system of Claim 1 or 2 further provided with the privilege determination means which determines the said grant privilege from each privilege candidate corresponding to the said candidate information based on the said object separate information.   The privilege provision system as described in any one of Claims 1-3 by which the information of the utilization condition regarding the said service of each user is employ | adopted as the said individual information. The usage status includes a frequency status indicating the usage frequency of the service,
As each privilege candidate, each privilege according to the usage frequency of the service is prepared,
The privilege grant system according to claim 4, wherein the grant privilege is determined as a privilege according to the use frequency of the service based on the frequency status information of the target user. Based on the frequency status information, the target user may be a new user who does not use the service, an active user who regularly uses the service, or a dormant user who does not use the service within a predetermined period. Classified into at least one of
The plurality of privilege candidates include at least one of a first candidate corresponding to the new user, a second candidate corresponding to the active user, and a third candidate corresponding to the dormant user,
Based on the frequency information of the target user, the granted privilege is a privilege corresponding to the first candidate when the target user is the new user, and the third candidate when the target user is the active user. The privilege granting system according to claim 5, wherein the privilege corresponding to is determined as a privilege corresponding to the third candidate in the case of the dormant user. The service includes content that progresses according to usage results,
The usage status includes a progress status indicating the progress of the content,
As each privilege candidate, each privilege according to the degree of progress of the content is prepared,
The privilege grant system according to claim 4, wherein the grant privilege is determined as a privilege corresponding to a degree of progress of the content based on information on the progress status of the target user.   The privilege providing system according to any one of claims 1 to 7, wherein the information providing unit provides information on the granted privilege by granting the granted privilege to the target user. The privilege grant system according to any one of claims 1 to 8, wherein the grant condition is satisfied when the service is executed by the target user within a predetermined time. The privilege grant system according to any one of claims 1 to 9 , wherein the user terminal acquires the candidate information via an advertising medium in which the candidate information is recorded. The privilege grant system according to any one of claims 1 to 10 , wherein a game is adopted as the service. A privilege in which at least one service terminal that provides a service to each user, a user terminal that acquires candidate information for specifying a plurality of privilege candidates related to the service, and a server device are connected via a network. Incorporated in a privilege granting system comprising data storage means for storing individual information individually associated with each user and user identification information for identifying each user in association with each other. Computer
When the candidate information and the user identification information are acquired by the user terminal so as to be associated with each other, target individual information indicating the individual information of the target user corresponding to the user identification information is specified from the individual information data Information identification procedure;
Based on the target individual information, information on the grant privilege determined as a privilege to be granted to the target user from each privilege candidate corresponding to the candidate information is added to the service as a privilege of the service. Information providing procedure to be provided to the service terminal,
Was executed,
The information providing procedure provides information on the grant privilege when grant conditions are satisfied,
A plurality of service terminals arranged in different facilities as the at least one service terminal;
The user terminal records the candidate information and acquires the candidate information via an advertising medium associated with each facility,
The said grant conditions are satisfy | filled when the said service is provided to the said target user by the service terminal arrange | positioned in the plant | facility linked | related with the said advertising medium . A privilege in which at least one service terminal that provides a service to each user, a user terminal that acquires candidate information for specifying a plurality of privilege candidates related to the service, and a server device are connected via a network. Incorporated in a privilege granting system comprising data storage means for storing individual information individually associated with each user and user identification information for identifying each user in association with each other. Computer
When the candidate information and the user identification information are acquired by the user terminal so as to be associated with each other, target individual information indicating the individual information of the target user corresponding to the user identification information is specified from the individual information data Based on the information specifying means and the target individual information, information about the grant privilege determined as the privilege to be granted to the target user from each privilege candidate corresponding to the candidate information is given to the service by the grant privilege. It is configured to function as information providing means to be provided to the service terminal so as to be added as a privilege ,
The information providing means provides information of the grant privilege when grant conditions are satisfied,
A plurality of service terminals arranged in different facilities as the at least one service terminal;
The user terminal records the candidate information and acquires the candidate information via an advertising medium associated with each facility,
The grant condition is a computer program for a privilege grant system that is satisfied when the service is provided to the target user by a service terminal arranged in a facility associated with the advertisement medium . A server device in which at least one service terminal that provides a service to each user and a user terminal that acquires candidate information for specifying a plurality of privilege candidates related to the service are connected via a network. ,
Data storage means for storing individual information individually associated with each user and individual information data described in association with user identification information for identifying each user;
When the candidate information and the user identification information are acquired by the user terminal so as to be associated with each other, target individual information indicating the individual information of the target user corresponding to the user identification information is specified from the individual information data Information identification means;
Based on the target individual information, information on the grant privilege determined as a privilege to be granted to the target user from each privilege candidate corresponding to the candidate information is added to the service as a privilege of the service. Information providing means for providing to the service terminal,
Equipped with a,
The information providing means provides information of the grant privilege when grant conditions are satisfied,
A plurality of service terminals arranged in different facilities as the at least one service terminal;
The user terminal records the candidate information and acquires the candidate information via an advertising medium associated with each facility,
The server device is characterized in that the grant condition is satisfied when the service is provided to the target user by a service terminal arranged in a facility associated with the advertisement medium . While providing a service to each user, it is a server device to which at least one user terminal for acquiring candidate information for specifying a plurality of privilege candidates related to the service is connected via a network,
Data storage means for storing individual information individually associated with each user and individual information data described in association with user identification information for identifying each user;
When the candidate information and the user identification information are acquired by the user terminal so as to be associated with each other, target individual information indicating the individual information of the target user corresponding to the user identification information is specified from the individual information data Information identification means;
Based on the target individual information, information on the grant privilege determined as a privilege to be granted to the target user from each privilege candidate corresponding to the candidate information is added to the service as a privilege of the service. Information providing means for providing to the user terminal,
Equipped with a,
The information providing means provides information of the grant privilege when grant conditions are satisfied,
The user terminal obtains the candidate information via an advertising medium that records the candidate information, and obtains the service providing location when providing the service,
The candidate information includes information indicating an advertisement place where the advertisement medium is provided,
The server device is characterized in that the provision condition is satisfied when the provision place is within a predetermined range from the advertisement place .