JP2022092826A - Information processing apparatus, terminal device, information processing method, and program - Google Patents

Abstract

To solve the conventional problem that information on a series of operations on a web page cannot be acquired and used.SOLUTION: An information processing apparatus 2 includes: an operation receiving unit 221 which receives two or more pieces of operation information on operations on a web page of a user in association with a user identifier which identifies the user; an operation set acquisition unit 233 which acquires an operation set, which is a set of series of operation information that satisfies operation set condition for acquiring an operation set, from the two or more pieces of operation information received by the operation receiving unit 221; a title acquisition unit 234 which acquires a title identifying the operation set; and an accumulation unit 237 which accumulates an operation set bookmark having the operation set acquired by the operation set acquisition unit 233 and the title, in association with the user identifier. Accordingly, information on a series of operations on a web page can be acquired and used.SELECTED DRAWING: Figure 2

Description

The present invention relates to an information processing apparatus or the like that acquires and uses a set of two or more operation information based on an operation performed by a user on one or two or more websites.

Conventionally, there have been various techniques for registering and using bookmarks on web pages (see Non-Patent Document 1). Further, for example, there is an information processing device that guides a user to another web page on which information related to the posted content of the web page bookmarked by the user is posted (see Patent Document 1).
(See, for example, Patent Document 1).

Japanese Unexamined Patent Publication No. 2020-57339

"Create, display and edit bookmarks", [online], [Search on November 17, 2nd year of Reiwa], Internet [URL: https://support.google.com/chrome/answer/188842?co=GENIE .Platform% 3DDesktop & hl = ja]

However, in the prior art, information regarding a series of operations on a web page could not be acquired and used.

The information processing apparatus of the first invention has an operation receiving unit that receives two or more operation information related to an operation on a user's web page in association with a user identifier that identifies the user, and two or more operation receiving units that receive the operation receiving unit. An operation set acquisition unit that acquires an operation set that is a set of operation information that satisfies the operation set condition for acquiring the operation set from the operation information of, and a title acquisition unit that acquires a title that identifies the operation set. It is an information processing apparatus including a storage unit that stores an operation set bookmark having an operation set and a title acquired by the operation set acquisition unit in association with a user identifier.

With such a configuration, an operation set bookmark related to a series of operations on a web page can be acquired and used.

Further, the information processing apparatus of the second invention is a partial title acquisition unit that acquires a partial title that identifies each one or more subsets that are a part of the operation information of the operation set for the first invention. The storage unit is an information processing device that stores the partial titles in association with the subset corresponding to the partial titles.

With this configuration, the operation set bookmark can be used more easily by acquiring the operation set bookmark having a partial title for a part of the series of operations on the web page.

Further, in the information processing apparatus of the third invention, with respect to the second invention, the partial title acquisition unit manages to store a partial title management table that manages the correspondence between one or more operation information and the partial title. From the table storage unit, search for one or more operation information corresponding to one or more operation information received by the operation receiving unit, acquire the partial title source paired with the searched one or more operation information, and obtain the partial title source. It is an information processing device that acquires a partial title by using it.

With such a configuration, the operation set bookmark can be used more easily by acquiring the operation set bookmark having a partial title.

Further, the information processing apparatus of the fourth invention further includes and accumulates an environment acquisition unit for acquiring environmental information regarding the environment of operation for the user's web page for any one of the first to third inventions. The unit is an information processing device that stores the environmental information acquired by the environment acquisition unit in association with the operation set bookmark.

With such a configuration, environmental information can be added to the operation set bookmark.

Further, the information processing apparatus of the fifth invention further includes an input receiving unit for receiving input information input by the user or another user other than the user for any one of the first to fourth inventions. The storage unit is an information processing device that stores the input information received by the input reception unit in association with the operation set bookmark.

With such a configuration, the user can add information to the operation set bookmark.

Further, in the information processing apparatus of the sixth invention, for any one of the first to fifth inventions, the operation set condition starts browsing one or two or more web pages and then closes the web page. It is the operation information in one session from the start of browsing one or more web pages to the movement to a web page other than one or more web pages, and the operation set acquisition unit is one. It is an information processing device that acquires an operation set that is a set of operation information in a session.

With such a configuration, an operation set bookmark related to an operation in one session, which is a series of operations on a web page, can be acquired and used.

Further, in the information processing apparatus of the seventh invention, for any one of the first to fifth inventions, the operation set condition is an end instruction which is an instruction to end the acquisition of the operation information constituting the operation set. The operation set acquisition unit further includes an end instruction receiving unit for receiving the end instruction, and the operation set acquisition unit receives a series of operation information received by the operation receiving unit before the end instruction receiving unit receives the end instruction. It is an information processing device that acquires an operation set that is a set.

With such a configuration, an operation set bookmark related to a series of operations corresponding to a user's instruction can be acquired and used.

Further, the information processing apparatus of the eighth invention is an instruction to transmit an operation set bookmark to any one of the first to seventh inventions, and a transmission instruction corresponding to a user identifier is a terminal device. A bookmark acquisition unit that stores an operation set bookmark that is paired with a transmission instruction receiving unit that receives a transmission instruction and a user identifier corresponding to a transmission instruction from a bookmark storage unit that stores one or more operation set bookmarks in association with the user identifier. It is an information processing device further provided with a unit and a bookmark transmission unit for transmitting an operation set bookmark acquired by the bookmark acquisition unit to the terminal device.

With such a configuration, an operation set bookmark can be acquired and used by using a series of operations on a web page.

Further, the information processing apparatus of the ninth invention is an instruction to transmit an operation set bookmark to any one of the first to seventh inventions, and a transmission instruction corresponding to a user identifier is a terminal device. A bookmark storage unit that stores one or more operation set bookmarks by associating an operation set bookmark that is paired with a transmission instruction receiving unit received from and a user identifier different from the user identifier corresponding to the transmission instruction to the user identifier. It is an information processing device further provided with a bookmark acquisition unit acquired from the bookmark acquisition unit and a bookmark transmission unit for transmitting the operation set bookmark acquired by the bookmark acquisition unit to the terminal device.

With such a configuration, the operation set bookmark of another person can be acquired and used.

Further, the information processing apparatus of the tenth invention is a user in which one or more user information having one or more attribute values of the user is stored in association with the user identifier for the eighth or ninth invention. It further includes an information storage unit and a user attribute value acquisition unit that acquires one or more attribute values corresponding to a user identifier paired with the operation set bookmark acquired by the bookmark acquisition unit from the user information storage unit, and is a bookmark transmission unit. Is an information processing device that transmits one or more attribute values acquired by the user attribute value acquisition unit in association with the operation set bookmark.

With such a configuration, it is possible to provide the attribute value of the user who performed the operation that is the basis for acquiring the operation set bookmark.

Further, the terminal device of the eleventh invention includes a terminal transmitting unit that transmits a transmission instruction, which is an instruction to transmit an operation set bookmark, and a terminal receiving unit that receives an operation set bookmark in response to transmission of the transmission instruction. , A terminal device including a terminal output unit that outputs all or part of information of an operation set bookmark.

With such a configuration, the operation set bookmark can be received and used.

Further, in the terminal device of the twelfth invention, with respect to the eleventh invention, the terminal receiving unit also receives one or more attribute values of the user in association with the operation set bookmark, and the terminal output unit. Is a terminal device that outputs one or more attribute values in association with all or part of the operation set bookmark.

With such a configuration, the operation set bookmark can be used more easily.

Further, in the terminal device of the thirteenth invention, with respect to the eleventh or twelfth invention, the terminal receiving unit also receives the environmental information in association with the operation set bookmark, and the terminal output unit is , Operation set A terminal device that outputs environmental information in association with all or part of bookmarks.

With such a configuration, the operation set bookmark can be used more easily.

Further, in the terminal device of the fourteenth invention, for any one of the eleventh to thirteenth inventions, the terminal receiving unit is associated with the operation set bookmark and input by one user or another user. The terminal output unit is a terminal device that also receives the input information and outputs the input information in association with all or a part of the operation set bookmark.

With such a configuration, the operation set bookmark can be used more easily.

Further, the terminal device of the fifteenth invention sequentially executes processing corresponding to each of two or more operation information possessed by the operation set bookmark for any one of the eleventh to fourteenth inventions. It is a terminal device further provided with a terminal reproduction unit.

With such a configuration, a series of operations indicated by the operation set bookmark can be reproduced.

Further, the terminal device of the sixteenth invention provides one or more menu items corresponding to one or more operation information possessed by the available operation set bookmarks for any one of the eleventh to fifteenth inventions. A terminal menu configuration unit that constitutes a selection menu, a terminal menu output unit that outputs a selection menu, a terminal instruction reception unit that receives instructions for one or more menu items of the selection menu output by the terminal menu output unit, and an instruction. It is a terminal device further comprising a terminal execution unit that executes processing using one or more operation information corresponding to a menu item for.

With such a configuration, the operation set bookmark can be acquired and a part of the operation information possessed by the operation set bookmark can be used.

According to the information processing apparatus according to the present invention, information regarding a series of operations on a web page can be acquired and used.

Conceptual diagram of the information system A in the first embodiment Block diagram of the information system A A flowchart illustrating an operation example of the terminal device 1. A flowchart illustrating an operation example of the information processing apparatus 2. Flow chart explaining an example of the bookmark acquisition process A flowchart illustrating an example of the bookmark configuration process. Diagram showing the same partial title management table The figure which shows the user information management table The figure which shows the operation information management table Diagram showing the bookmark management table The figure which shows the example of the operation set bookmark etc. Figure showing the same output example Overview of the computer system Block diagram of the computer system

Hereinafter, embodiments of the information processing apparatus and the like will be described with reference to the drawings. In addition, since the components with the same reference numerals perform the same operation in the embodiment, the description may be omitted again.

(Embodiment 1)
In the present embodiment, an information processing device that acquires and stores an operation set, which is a set of two or more operation information based on operations performed by a user on one or two or more websites, and a title of the set. explain. The range of the operation set is, for example, a session described later or a range based on a user instruction.

Further, in the present embodiment, an information processing apparatus capable of adding a partial title to a portion of the operation set will be described.

Further, in the present embodiment, for example, an information processing device that acquires and stores environmental information such as a date and time will be described.

Further, in the present embodiment, the information processing device that acquires and stores the information input by the user will be described.

Further, in the present embodiment, a terminal device that can receive and use an operation set bookmark (hereinafter, appropriately referred to as “bookmark”) will be described. The bookmark may be your own or someone else's. Further, the use is, for example, the reproduction of all or a part of the bookmark.

Further, in the present embodiment, the terminal device that receives and outputs the user attribute value and the environmental information paired with the user identifier corresponding to the bookmark will be described.

FIG. 1 is a conceptual diagram of the information system A in the present embodiment. The information system A includes one or more terminal devices 1 and an information processing device 2. The one or more terminal devices 1 and the information processing device 2 can communicate with each other via a network such as the Internet.

The terminal device 1 is a device used by the user. The terminal device 1 is, for example, a so-called personal computer, a tablet terminal, a smartphone, or the like, and the type thereof does not matter.

The information processing device 2 is a device that manages operation set bookmarks. The information processing device 2 is, for example, an ASP server, a cloud server, or the like. However, the type of the information processing device 2 does not matter.

FIG. 2 is a block diagram of the information system A according to the present embodiment.

The terminal device 1 includes a terminal storage unit 11, a terminal reception unit 12, a terminal processing unit 13, a terminal transmission unit 14, a terminal reception unit 15, and a terminal output unit 16. The terminal reception unit 12 includes a terminal instruction reception unit 121. The terminal processing unit 13 includes a terminal reproduction unit 131, a terminal menu configuration unit 132, and a terminal execution unit 133. The terminal output unit 16 includes a terminal menu output unit 161.

The information processing device 2 includes a storage unit 21, a reception unit 22, a processing unit 23, and a transmission unit 24. The storage unit 21 includes a management table storage unit 210, a user information storage unit 211, an operation information storage unit 212, and a bookmark storage unit 213. The receiving unit 22 includes an operation receiving unit 221, a start instruction receiving unit 222, an end instruction receiving unit 223, an input receiving unit 224, and a transmission instruction receiving unit 225. The processing unit 23 includes an operation information storage unit 231, an attribute value acquisition unit 232, an operation set acquisition unit 233, a title acquisition unit 234, a partial title acquisition unit 235, an environment acquisition unit 236, a storage unit 237, a bookmark acquisition unit 238, and a user. The attribute value acquisition unit 239 is provided. The transmission unit 24 includes a bookmark transmission unit 241.

Various types of information are stored in the terminal storage unit 11 that constitutes the terminal device 1. The various types of information include, for example, a user identifier, a user terminal identifier, a user attribute value, and the like. The user identifier is information that identifies the user, and is, for example, an ID. The user identifier may be a telephone number, a credit card number, an email address, or the like. The user terminal identifier is information that identifies the terminal device 1, and is, for example, a cookie ID, a session identifier, an IP address, a MAC address, or the like. Further, the attribute value of the user is, for example, a static attribute value such as the gender and age of the user. The user terminal identifier may be considered to be a user identifier.

The terminal reception unit 12 receives input of instructions, information, and the like from the user. The instructions, information, and the like are, for example, operation information, login instructions, transmission instructions, input information, start instructions, end instructions, instructions received by the terminal instruction receiving unit 121 described later, and the like. The operation information is information related to the operation of the user's website.

The operation information is, for example, information indicating that a button has been pressed, information indicating that an anchor has been instructed, information on an operation for jumping to another page, information input in a field, or the like. The operation information is, for example, "rightButtonON" (the right mouse button is pressed), "drug object A" (the object A is dragged), "<purchased product ID> 123 <quantity> 3" (123). Access the web page specified by "jump http://www.xxx.co.jp" (URL "http://www.xxx.co.jp") What was done) etc. The operation information here is, for example, primitive operation information, but it is preferable that the operation information is information that can be viewed by a person to determine the meaning and significance of the operation (for example, a natural language sentence). That is, the data structure of the operation information, the particle size of the information, etc. do not matter. The operation information is usually information that identifies an operation performed by the user, but may include information related to processing performed by the information processing apparatus 2 due to the user's operation.

The login instruction is a login instruction. The login instruction has, for example, a user identifier. The login instruction has, for example, a user identifier and a password. A website may be called a web page. A website has one or more web pages. The website is, for example, an EC site. However, the number and type of websites do not matter.

The transmission instruction is an instruction to transmit the operation set bookmark. The transmission instruction has, for example, a user identifier. The transmission instruction has, for example, a user identifier of the user of the terminal device 1. The transmission instruction has, for example, a user identifier of the user of the terminal device 1 and a user identifier of another user. The user identifier of another user is a user identifier paired with the operation set bookmark transmitted to the terminal device 1. The transmission instruction has, for example, information (eg, a URL) that identifies a web page.

The input information is information that is received in association with the operation set bookmark. The input information is the information constituting the operation set bookmark or the information corresponding to the operation set bookmark. The information constituting the operation set bookmark is, for example, a title or a partial title. The information corresponding to the operation set bookmark is, for example, a comment (may be called an annotation or the like).

The operation set bookmark for the input information may be a bookmark created by the operation of the user who inputs the input information, or may be a bookmark created by the operation of another user. The other user is a user other than the user who inputs the input information. When the input information input by another user is accepted for the operation set bookmark, communication by a plurality of people is possible via the operation set bookmark.

Further, the "input information" may be information for modifying any of the information constituting the operation set bookmark that has already been accumulated.

Further, the input information is a flag for the registered operation set bookmark, and may be a flag indicating that the bookmark is a favorite. Further, the input information may be information indicating the priority of the registered operation set bookmark. The information indicating such flags and priorities makes it easier for the user to acquire the operation set bookmark that he / she wants.

The start instruction is an instruction to start acquisition of the operation information constituting the operation set. Further, the end instruction is an instruction to end the acquisition of the operation information constituting the operation set. By accepting the start instruction of the next operation set bookmark, the end instruction for the current operation set bookmark may be automatically accepted.

The input means for instructions and information may be any means such as a touch panel, a keyboard, a mouse, and a menu screen.

Acceptance means accepting information input from input devices such as keyboards, mice, and touch panels, receiving information transmitted via wired or wireless communication lines, and recording media such as optical disks, magnetic disks, and semiconductor memories. It is a concept including acceptance of information read from.

The terminal instruction receiving unit 121 receives instructions for one or more menu items included in the selection menu output by the terminal menu output unit 161 described later. The selection menu is constructed, for example, using some information of the operation set bookmark.

The terminal processing unit 13 performs various processes. The various processes are, for example, processes performed by the terminal reproduction unit 131, the terminal menu configuration unit 132, and the terminal execution unit 133. The various processes include, for example, a process of changing the instructions and information received by the terminal receiving unit 12 into instructions and information of a structure to be transmitted, and a process of changing to a structure of outputting the information received by the terminal receiving unit 15. And so on. The terminal processing unit 13 may acquire position information (for example, (latitude, longitude), address, etc.) that specifies the position of the terminal device 1. In such a case, the terminal processing unit 13 has, for example, a GPS receiver.

The terminal reproduction unit 131 sequentially executes the processes corresponding to each of the two or more operation information possessed by the operation set bookmark. Execution of the process corresponding to the operation information is, for example, execution of the operation information or execution of an executable process (program, function, method, etc.) corresponding to the operation information.

The terminal menu configuration unit 132 constitutes a selection menu having one or more menu items corresponding to one or more operation information possessed by the operation set bookmark received by the terminal reception unit 15. The terminal menu configuration unit 132 acquires, for example, a partial title that identifies each of one or more subsets of the operation set bookmark, and selects the partial title or a menu item in which the information acquired from the partial title is expressed. Configure the menu. The terminal menu configuration unit 132 constitutes a selection menu having the environmental information received together with the operation set bookmark. The terminal menu configuration unit 132 constitutes a selection menu having input information received together with the operation set bookmark.

The menu items correspond to the subsets described later. Further, the selection menu may be a pull-down menu or a set of buttons, and the form thereof does not matter. The selection menu may have one or more selection targets.

The terminal execution unit 133 executes a process using one or more operation information corresponding to the menu item for the instruction. The process using the operation information is, for example, the execution of the operation information and the execution of an executable process (a program, a function, a method, or the like) corresponding to the operation information.

The terminal transmission unit 14 transmits various instructions and information. The various instructions and information are, for example, login instructions, operation information, transmission instructions, start instructions, end instructions, and input information.

The terminal transmission unit 14 transmits, for example, a transmission instruction, which is an instruction to transmit an operation set bookmark, to the information processing apparatus 2. The trigger for sending the transmission instruction does not matter. The terminal transmission unit 14 transmits a transmission instruction having a user identifier, for example, by inputting a user's instruction. The terminal transmission unit 14 automatically transmits a transmission instruction when, for example, a predetermined condition is satisfied. The terminal transmission unit 14 transmits, for example, a transmission instruction having identification information (for example, a URL) of the web page in response to the output of the web page. The terminal transmission unit 14 transmits, for example, a transmission instruction having identification information of the web page in response to the transmission of the URL which is a request for receiving the web page.

The terminal receiving unit 15 receives the operation set bookmark from the information processing apparatus 2 in response to the transmission of the transmission instruction. The terminal receiving unit 15 may also receive the partial title in association with the subset of the operation set bookmark. The terminal receiving unit 15 may also receive one or more attribute values of the user in association with the operation set bookmark. Such an attribute value is an attribute value of the user who performed the operation that is the source of the operation set bookmark. The terminal receiving unit 15 may also receive environmental information in association with the operation set bookmark.

The terminal output unit 16 outputs all or part of the information of the operation set bookmark received by the terminal reception unit 15. The terminal output unit 16 may also output the partial title received by the terminal reception unit 15, one or more attribute values, and one or more of the environmental information. It is preferable that the terminal output unit 16 also outputs one or more attribute values in association with the operation set bookmark. It is preferable that the terminal output unit 16 also outputs environmental information in association with the operation set bookmark.

By looking at the operation set bookmark, the user can know the operation performed by himself / herself or another user on the web page.

Here, the output means display on a display, projection using a projector, printing by a printer, sound output, transmission to an external device, storage in a recording medium, storage in another processing device, another program, or the like. It is a concept that includes delivery of processing results.

The terminal menu output unit 161 outputs the selection menu configured by the terminal menu configuration unit 132. The selection menu may be all or part of the operation set bookmark.

Various types of information are stored in the storage unit 21 that constitutes the information processing device 2. The various types of information are, for example, a management table described later, user information described later, operation information, bookmarks, information on arithmetic expressions for calculating a score, and operation set conditions.

The operation set condition is a condition for acquiring an operation set. The operation set condition is, for example, operation information in one session. The session is from starting to view the web page using the browser to closing the browser. It should be noted that the transition to one or more other web pages may be performed from the start of viewing the web page to the closing of the browser. The operation set condition is, for example, operation information from the start of viewing a web page to the reception of a user's end instruction using a browser. The operation set condition is, for example, operation information from receiving the start instruction of the user to terminating the browser. The operation set condition is, for example, operation information from receiving the start instruction of the user to receiving the end instruction. The operation set condition is, for example, operation information from the start of browsing one or more web pages to the closing of the web page. The operation set condition is, for example, operation information from the start of browsing one or two or more web pages to the movement to a web page other than one or more web pages. The operation set condition corresponds to, for example, a set of operation information from one operation information to another operation information possessed by the condition.

It is preferable that the operation set conditions are managed for each web page or website. That is, it is preferable that the storage unit 21 stores the operation set condition as a pair with the identification information (for example, URL) of the web page or the website. The operation set conditions may be common to all web pages or all websites.

The partial title management table is stored in the management table storage unit 210. The partial title management table is a table that manages the correspondence between the operation condition information and the partial title source. The operation condition information is information indicating a condition related to one or more operation information. The subtitle source is information that is the source of the subtitle. The source of the partial title may be a partial title. The partial title management table has, for example, one or more correspondence information. The correspondence information is, for example, a set of the operation condition information and the partial title source. The partial title is usually one or more types of information such as text, image, moving image, and sound.

One or more user information is stored in the user information storage unit 211. The user information has one or more attribute values of the user. The user information is associated with the user identifier. What is associated with the user identifier may include the user identifier.

The attribute value of 1 or more is usually a static attribute value, but may include a dynamic attribute value. A static attribute value is usually an attribute value that does not change. The static attribute value may be considered as an attribute value that does not change from moment to moment. The static attribute value is, for example, a name, age, address, telephone number, credit card number, e-mail address, user terminal identifier, user identifier, password, or the like. The user terminal identifier is information that identifies the terminal device 1, and is, for example, a cookie ID, a session identifier, an IP address, a MAC address, or the like. The user identifier is information that identifies the user, and is, for example, an ID. The user identifier may be a telephone number, a credit card number, an email address, or the like. The dynamic attribute value is an attribute value that can be dynamically changed by a user operation or the like. Dynamic attribute values include, for example, real-time dynamic attribute values and historical information utilization dynamic attribute values. The real-time dynamic attribute value is an attribute value that changes from moment to moment in real time. The real-time dynamic attribute value is, for example, the staying time of the web page currently viewed by the user, the number of web pages viewed during the current stay, and the like. The dynamic attribute value using historical information is a dynamic attribute value acquired by using the history of operation information at the time of a past visit. The historical information usage dynamic attribute value is, for example, the number of purchases, the purchase price, the total purchase price, the average staying time, the average number of PVs, the number of visits, the score described later, and the like.

The operation information storage unit 212 stores one or more operation information for each user. The operation information storage unit 212 stores one or more operation information in association with the user identifier. The received operation information and the operation information stored in the operation information storage unit 212 may be different or the same. For example, the data structure or the like may be different between the operation information received by the operation receiving unit 221 and the operation information stored in the operation information storage unit 212. For example, the operation information received by the operation receiving unit 221 is primitive operation information (for example, "rightButtonON"), and the operation information stored in the operation information storage unit 212 is information on which the meaning and significance of the operation can be determined (for example). For example, "The XX page was displayed") may be used. In such a case, the processing unit 23 configures the operation information stored in the operation information storage unit 212 by using the received operation information.

The bookmark storage unit 213 stores one or more operation set bookmarks. Operation set A bookmark is a collection of information about a user's set of operations on one or more web pages or one or more websites. The operation set bookmark is associated with the user identifier. The operation set bookmark has an operation set and a title. An operation set is a set of one or more operation information. An operation set is usually a set of operation information acquired by a series of operations. The title may be any information that can identify the operation set. The title is, for example, input information described later, an identifier of a web page (for example, URL, IRL), and content in the web page. The content in the web page is, for example, the title of the web page, the OGP image. Since the operation set bookmark is different from the well-known bookmark that registers the URL of the website, it may be paraphrased as the operation set data. The operation set bookmark may be associated with a flag indicating a favorite. The operation set bookmark may be associated with information indicating the priority of the operation set bookmark. The information indicating such flags and priorities makes it easier for the user to acquire the operation set bookmark that he / she wants.

The receiving unit 22 receives various information, instructions, and the like. The various information and instructions are, for example, login instructions, operation information, start instructions, end instructions, input information, and transmission instructions.

The login instruction is an instruction to log in to the information processing apparatus 2. The login instruction usually has a user identifier. The login instruction may have a password or the like.

The operation receiving unit 221 receives two or more operation information in association with a user identifier that identifies the user. The operation receiving unit 221 usually receives operation information from the terminal device 1. The operation receiving unit 221 may receive the operation information one by one, or may receive two or more operation information at a time.

The start instruction receiving unit 222 receives the start instruction. The start instruction is an instruction to start acquisition of the operation information constituting the operation set. The start instruction usually corresponds to the user identifier.

The end instruction receiving unit 223 receives the end instruction. The end instruction is an instruction to end the acquisition of the operation information constituting the operation set. The end instruction is a new acquisition instruction that overwrites the acquisition of the operation information that constitutes the operation set. The end instruction usually corresponds to the user identifier.

The input receiving unit 224 receives the input information input by the user from the terminal device 1. The input receiving unit 224 usually receives the input information associated with the operation set bookmark. The input information may be a title corresponding to the operation set, a user's comment corresponding to the operation set, or the like. The input information is usually information corresponding to the operation set, but the content thereof does not matter.

The transmission instruction receiving unit 225 receives the transmission instruction from the terminal device 1. The transmission instruction is an instruction for prompting the transmission of the operation set bookmark. The transmission instruction is an instruction corresponding to the user identifier. The transmission instruction corresponds to, for example, the user identifier of the user of the terminal device 1 who transmitted the transmission instruction. Further, the transmission instruction corresponds to a user identifier of another user who is a user other than the user of the terminal device 1 that transmitted the transmission instruction. The transmission instruction may have an ID that identifies the operation set bookmark to be transmitted.

The processing unit 23 performs various processes. The various processes are login processes. The processing unit 23 executes a login process for the user of the terminal device 1 in response to the received login instruction. Since the execution of the login process is a known technique, detailed description thereof will be omitted. Further, it is assumed that the execution of the login process usually includes the transmission of the result of the login process to the terminal device 1. Normally, when a valid user identifier or the like is received, the processing unit 23 permits login and enables communication with the terminal device 1. Normally, when an invalid user identifier or the like is received, the processing unit 23 disallows login and sends an error message to the terminal device 1. Further, it is preferable that the processing unit 23 performs a process of associating the user identifier of the login instruction with the user terminal identifier. The user terminal identifier may be included in the login instruction or may be received together with the login instruction.

The processing unit 23 constantly acquires information regarding browsing by a user who is visiting the website. Browsing information includes the length of stay on a website or web page, the number of pages browsed, and the like. That is, for example, the processing unit 23 constantly measures the staying time of the site or web page of the user who is visiting the website. Further, the processing unit 23 performs product purchase processing, payment processing, and the like based on the received operation information. Further, the processing unit 23 updates the dynamic attribute value of the user based on the received operation information.

The processing unit 23 performs response processing, which is processing according to the received operation information. The response processing is, for example, transmission of a web page corresponding to the operation information, purchase processing of a product corresponding to the operation information, payment processing corresponding to the operation information, and the like. The process may be anything as long as it follows the operation information.
The processing unit 23 performs processing and acquires the processing result. The processing result is, for example, a destination web page, a panel on which the result of a product purchase instruction is described, an error message, or the like. Further, since the response processing of the processing unit 23 is a known technique, detailed description thereof will be omitted.

The operation information storage unit 231 stores, for example, the operation information received by the operation reception unit 221 in the operation information storage unit 212 in pair with the user terminal identifier. The operation information storage unit 231 stores, for example, the operation information received by the operation reception unit 221 in the operation information storage unit 212 in pair with the user identifier included in the login instruction. Pairing with a user terminal identifier may be paired with a user identifier.

For example, the operation information storage unit 231 stores the operation information received by the operation reception unit 221 in association with the user terminal identifier received in pairs with the operation information before executing the login process of the processing unit 23. Accumulate in 212. It should be noted that receiving in pairs does not have to be received at the same time.

The operation information storage unit 231 is associated with the user terminal identifier or user identifier received in pairs with the login instruction or operation information, for example, after the login process of the processing unit 23 is executed, and the operation information unit 221 receives the operation information. Is stored in the operation information storage unit 212.

The attribute value acquisition unit 232 acquires one or more attribute values of the user who visits the website. Here, one or more attribute values may include the above-mentioned static attribute value and dynamic attribute value. The attribute value acquisition unit 232 acquires one or more attribute values of a user who visits a website by using one or more received operation information. The attribute value acquisition unit 232 usually acquires one or more static attribute values from the user information storage unit 211. Further, the attribute value acquisition unit 232 usually acquires one or more dynamic attribute values by using one or more received operation information. Further, the attribute value acquisition unit 232 acquires one or more dynamic attribute values, which are dynamically changing attribute values, by using one or more operation information received by the operation reception unit 221. It is preferable that the attribute value acquisition unit 232 acquires one or more attribute values of the user while visiting the website, but the timing of acquiring the attribute values does not matter.

The attribute value acquisition unit 232 is one or more attribute values of a user who visits the website, and is compared with one or more attribute values of another user who is a user other than the user, so as to satisfy a predetermined condition. Acquires one or more characteristic attribute values. Here, satisfying the predetermined conditions means that (1) the proportion of people who have the same attribute value as the user's attribute value is below the threshold value or smaller than the threshold value, and (2) other people who have the same attribute value. There is no such thing, (3) the number of people having the same attribute value as the user's attribute value is less than or equal to the threshold value or less than the threshold value, and (4) the same attribute value as the pre-stored attribute value is possessed.

The attribute value acquisition unit 232 acquires and acquires one or more operation information accumulated before login and one or more operation information accumulated after login from the operation information storage unit 212 for one terminal device 1. Acquire one or more attribute values using two or more operation information.

The attribute value acquisition unit 232 uses two or more of the user's one or more attribute values and one or more operation information received by the operation reception unit 221 from the user's terminal device 1 for one user. , Calculate the score of one user.

The attribute value acquisition unit 232 is an increasing function whose parameters are, for example, one or more of the staying time, the number of purchases, the purchase amount, the total purchase amount, the number of PVs, the average staying time, and the number of visits of the website or web page. To calculate the score. The score is, for example, information indicating the importance of the user from the viewpoint of the administrator of the web page. The number of PVs is the number of page views.

The operation set acquisition unit 233 acquires an operation set that is a set of a series of operation information satisfying the operation set condition from two or more operation information received by the operation reception unit 221.

The operation set acquisition unit 233 may automatically acquire the operation set, or may acquire the operation set according to an instruction from the user.

The operation set acquisition unit 233 acquires, for example, an operation set that is a set of operation information in one session.

The operation set acquisition unit 233 acquires, for example, an operation set that is a set of received operation information from the reception of the start instruction to the reception of the end instruction.

The title acquisition unit 234 acquires a title that identifies the operation set. The title may be any information that can identify the operation set. The title is, for example, input information, a URL, an IRL, content in a web page (for example, a page title, an OGP image), or the like.

The partial title acquisition unit 235 acquires a partial title that identifies each subset of one or more. The subset is a part of the operation information that the operation set has. The subtitle may be any information that can identify the subset. The partial title is, for example, input information, content in a web page, or the like.

The partial title acquisition unit 235 searches for the operation condition information corresponding to one or more operation information received by the operation reception unit 221 from the management table storage unit 210, and partially selects the partial title source paired with the searched operation condition information. Acquire from the title management table and acquire the partial title using the relevant partial title source.

The environment acquisition unit 236 acquires environmental information regarding the environment of operation for the user's web page. The environmental information is, for example, date and time information, user terminal information, and location information. The date and time information is information for specifying the date and time, for example, information indicating the date and time of bookmark creation and information indicating the date and time of session start. The terminal information is, for example, a type of terminal device 1. The type of the terminal device 1 is, for example, a "PC", a "tablet", and a "smartphone".

The environment acquisition unit 236 acquires date and time information from, for example, a clock (not shown). The environment acquisition unit 236 acquires, for example, the received information on the type of the terminal device 1. The environment acquisition unit 236 acquires, for example, the position information that specifies the position of the received terminal device 1.

The storage unit 237 stores the operation set bookmark having the operation set acquired by the operation set acquisition unit 233 and the title acquired by the title acquisition unit 234 in association with the user identifier. This user identifier is the user identifier of the user who performed the operation that is the basis of the operation set.

It is preferable that the storage unit 237 also stores the partial title acquired by the partial title acquisition unit 235 in association with the subset corresponding to the partial title.

It is preferable that the storage unit 237 also stores the environment information acquired by the environment acquisition unit 236 in association with the operation set bookmark.

It is preferable that the storage unit 237 also stores the input information received by the input reception unit 224 in association with the operation set bookmark. The input information may be the title of the operation set bookmark.

The storage unit 237 normally stores the operation set bookmark in the bookmark storage unit 213, but it may be stored in an external device (not shown).

The bookmark acquisition unit 238 acquires one or more operation set bookmarks paired with the user identifier corresponding to the transmission instruction from the bookmark storage unit 213 in which one or more operation set bookmarks are stored in association with the user identifier. do.

The bookmark acquisition unit 238 associates one or more operation set bookmarks paired with a user identifier different from the user identifier corresponding to the transmission instruction with the user identifier, and stores one or more operation set bookmarks. It may be obtained from the storage unit 213.

The bookmark acquisition unit 238 acquires, for example, one or more operation set bookmarks corresponding to the identification information (for example, URL) of the web page included in the transmission instruction from the bookmark storage unit 213. The operation set bookmark corresponding to the identification information of the web page is a bookmark including the operation information obtained by the operation of the web page.

The bookmark acquisition unit 238 acquires, for example, one or more operation set bookmarks paired with a user identifier of a user similar to the user identified by the user identifier corresponding to the transmission instruction from the bookmark storage unit 213.

The bookmark acquisition unit 238 is, for example, one or two or more operation set bookmarks paired with a user identifier of a user similar to the user identified by the user identifier corresponding to the transmission instruction, and identifies the web page of the transmission instruction. One or more operation set bookmarks corresponding to information (for example, URL) are acquired from the bookmark storage unit 213.

The other user similar to one user is, for example, a user having one or more user attribute values of one user and one or more user attribute values of another user similar to each other. In such a case, the bookmark acquisition unit 238 determines the degree of similarity between, for example, a vector having one or more user attribute values of one user as an element and a vector having one or more user attribute values of another user as an element. It calculates, determines another user whose similarity is equal to or greater than the threshold value or is greater than the threshold value, and acquires an operation set bookmark paired with the user identifier of the other user.

The user attribute value acquisition unit 239 acquires one or more attribute values corresponding to the user identifier paired with the operation set bookmark acquired by the bookmark acquisition unit 238 from the user information storage unit 211. The attribute value acquired by the user attribute value acquisition unit 239 does not matter.

The transmission unit 24 may transmit various types of information. The various information is, for example, an operation set bookmark, a partial title, environment information, input information, a user identifier, and one or more attribute values of the user.

The bookmark transmission unit 241 transmits the operation set bookmark acquired by the bookmark acquisition unit 238 to the terminal device 1.

It is preferable that the bookmark transmission unit 241 also transmits one or more attribute values acquired by the user attribute value acquisition unit 239 in association with the operation set bookmark.

The bookmark transmission unit 241 may transmit one or more information of environment information, input information, user identifier, one or more attribute values of the user, and the like in association with the operation set bookmark.

The terminal storage unit 11, the storage unit 21, the management table storage unit 210, the user information storage unit 211, the operation information storage unit 212, and the bookmark storage unit 213 are preferably non-volatile recording media, but are volatile recording media. But it is feasible.

The process of storing information in the terminal storage unit 11 or the like does not matter. For example, the information may be stored in the terminal storage unit 11 or the like via the recording medium, or the information transmitted via the communication line or the like may be stored in the terminal storage unit 11 or the like. Well, or the information input via the input device may be stored in the terminal storage unit 11 or the like.

The terminal reception unit 12 and the terminal instruction reception unit 121 can be realized by a device driver for input means such as a touch panel or a keyboard, control software for a menu screen, or the like.

Terminal processing unit 13, terminal playback unit 131, terminal menu configuration unit 132, terminal execution unit 133, processing unit 23, operation information storage unit 231, attribute value acquisition unit 232, operation set acquisition unit 233, title acquisition unit 234, partial title. The acquisition unit 235, the environment acquisition unit 236, the storage unit 237, the bookmark acquisition unit 238, and the user attribute value acquisition unit 239 can usually be realized from a processor, a memory, or the like. The processing procedure of the terminal processing unit 13 and the like is usually realized by software, and the software is recorded in a recording medium such as ROM. However, it may be realized by hardware (dedicated circuit). The processor is, for example, a CPU, an MPU, a GPU, or the like, and the type thereof does not matter.

The terminal transmission unit 14, the transmission unit 24, and the bookmark transmission unit 241 are usually realized by wireless or wired communication means, but may be realized by broadcasting means.

The terminal receiving unit 15, the receiving unit 22, the operation receiving unit 221, the start instruction receiving unit 222, the end instruction receiving unit 223, the input receiving unit 224, and the transmitting instruction receiving unit 225 are usually realized by wireless or wired communication means. However, it may be realized by means of receiving a broadcast.

The terminal output unit 16 and the terminal menu output unit 161 may or may not include output devices such as displays and speakers. The terminal output unit 16 can be realized by the driver software of the output device, the driver software of the output device, the output device, or the like.

Next, the operation of the information system A will be described. First, an operation example of the terminal device 1 will be described with reference to the flowchart of FIG.

(Step S301) The terminal reception unit 12 determines whether or not the login instruction has been accepted. If the login instruction is accepted, the process goes to step S302, and if the login instruction is not accepted, the process goes to step S305.

(Step S302) The terminal processing unit 13 configures a login instruction to be transmitted from the login instruction received in step S301. The terminal transmission unit 14 transmits the login instruction to the information processing device 2.

(Step S303) The terminal receiving unit 15 determines whether or not the result of the login process has been received. If the result of the login process is received, the process goes to step S304, and if the result of the login process is not received, the process returns to step S303.

(Step S304) The terminal output unit 16 outputs the result of the login process received in step S303. Return to step S301.

(Step S305) The terminal reception unit 12 determines whether or not an operation has been received from the user. If the operation is accepted, the process goes to step S306, and if the operation is not accepted, the process goes to step S310.

(Step S306) The terminal processing unit 13 configures operation information based on the operation received in step S305.

(Step S307) The terminal transmission unit 14 transmits the operation information configured in step S306 to the information processing device 2.

(Step S308) The terminal receiving unit 15 determines whether or not the processing result corresponding to the operation information has been received from the information processing apparatus 2. If the processing result is received, the process proceeds to step S309, and if the processing result is not received, the process returns to step S308.

(Step S309) The terminal output unit 16 outputs the processing result received in step S308. Return to step S301.

(Step S310) The terminal reception unit 12 determines whether or not a transmission instruction has been received from the user. If the transmission instruction is accepted, the process goes to step S311. If the transmission instruction is not accepted, the process goes to step S315.

(Step S311) The terminal processing unit 13 configures a transmission instruction to be transmitted. Next, the terminal transmission unit 14 transmits the transmission instruction to the information processing device 2.

The terminal processing unit 13 acquires, for example, a user identifier stored in the terminal storage unit 11 and constitutes a transmission instruction having the user identifier. Further, the terminal processing unit 13 constitutes a transmission instruction having a user identifier input by the user. The user identifier input by the user is a user identifier that identifies the bookmark to be received, and may be a user identifier of another person. Further, the user identifier input by the user may be a user identifier selected by the user from one or more user identifiers.

(Step S312) The terminal receiving unit 15 determines whether or not one or more operation set bookmarks have been received from the information processing device 2. If the bookmark is received, the process goes to step S313, and if the bookmark is not received, the process returns to step S312.

(Step S313) The terminal menu configuration unit 132 configures one or more operation set bookmarks to be output by using one or more operation set bookmarks received in step S312. Note that one operation set bookmark may have one or more menu items.

(Step S314) The terminal output unit 16 outputs one or more operation set bookmarks configured in step S313. Return to step S301.

(Step S315) The terminal reception unit 12 determines whether or not the instruction for the output bookmark has been received. If the instruction is accepted, the process goes to step S316, and if the instruction is not accepted, the process returns to step S301.

(Step S316) The terminal processing unit 13 substitutes 1 for the counter i.

(Step S317) The terminal processing unit 13 determines whether or not the i-th operation information exists, which is the operation information corresponding to the instruction for the bookmark. If the i-th operation information exists, the process goes to step S318, and if the i-th operation information does not exist, the process returns to step S301.

(Step S318) The terminal execution unit 133 acquires the i-th operation information.

(Step S319) The terminal execution unit 133 executes a process corresponding to the operation information acquired in step S318. The execution of the process corresponding to the operation information may be the execution of the operation information, the execution of one or two or more processes corresponding to the operation information, or the like.

(Step S320) The terminal processing unit 13 increments the counter i by 1. Return to step S317.

(Step S321) The terminal reception unit 12 determines whether or not the start instruction or the end instruction has been received. If the start instruction or the end instruction is accepted, the process goes to step S322, and if the instruction is not accepted, the process goes to step S323.

(Step S322) The terminal processing unit 13 acquires a user identifier from the terminal storage unit 11. The terminal transmission unit 14 transmits a start instruction or an end instruction to the information processing apparatus 2 in association with the user identifier.

(Step S323) The terminal reception unit 12 determines whether or not the input information has been received. If the input information is accepted, the process goes to step S324, and if the input information is not accepted, the process returns to step S301.

(Step S324) The terminal processing unit 13 acquires the user identifier from the terminal storage unit 11. Further, the terminal processing unit 13 acquires the identifier of the operation set bookmark corresponding to the input information. Further, the terminal processing unit 13 acquires the item identifier corresponding to the input information. The terminal transmission unit 14 transmits the input information, the user identifier, the operation set bookmark identifier, and the item identifier. Return to step S301.

The item identifier is the identification information of the item in which the input information is accumulated, and is the information for identifying the item corresponding to the operation set bookmark. The item identification information is, for example, a "title", a "partial title", and a "user comment". The "user comment" indicates that the comment is a comment input by the user with respect to the operation set bookmark.

In the flowchart of FIG. 3, the process is terminated by turning off the power or interrupting the end of the process.

Next, an operation example of the information processing apparatus 2 will be described with reference to the flowchart of FIG.

(Step S401) The receiving unit 22 determines whether or not a login instruction has been received from the terminal device 1. If the login instruction is received, the process goes to step S402, and if the login instruction is not received, the process goes to step S404.

(Step S402) The processing unit 23 executes a login process for the user of the terminal device 1 in response to the received login instruction. The execution of the login process usually includes transmission of the result of the login process to the terminal device 1.

(Step S403) The processing unit 23 associates the user terminal identifier with the user identifier. For example, the processing unit 23 stores the user terminal identifier and the user identifier of the login instruction as a pair in the storage unit 21. Return to step S401.

(Step S404) The operation receiving unit 221 determines whether or not the operation information or the like has been received from the terminal device 1 of the user who is a visitor to the website. If the operation information or the like is received, the process goes to step S405, and if the operation information or the like is not received, the process goes to step S411. The operation information and the like are, for example, operation information and a user terminal identifier. Further, the operation information and the like are, for example, operation information and a user identifier. Further, the operation information and the like include, for example, one or more attribute values of the user.

(Step S405) The processing unit 23 performs processing according to the operation information received in step S404.

(Step S406) The transmission unit 24 transmits the processing result regarding the processing result in step S405 to the terminal device 1.

(Step S407) The operation information storage unit 231 stores the operation information received in step S404 in the operation information storage unit 212 in association with the user terminal identifier or the user identifier received in pairs with the login instruction or the operation information. ..

(Step S408) The processing unit 23 determines whether or not the user terminal identifier corresponding to the terminal device 1 that has transmitted the operation information is new (whether or not the user is the first visit). If it is new, it goes to step S409, and if it is not new, it returns to step S401.

(Step S409) The processing unit 23 stores the user terminal identifier in the operation information storage unit 212 as a pair with the received operation information.

(Step S410) The transmission unit 24 transmits the user terminal identifier to the terminal device 1 that has transmitted the operation information and the like. Return to step S401. The user terminal identifier may be received by the terminal device 1, stored, and used as the user identifier.

(Step S411) The transmission instruction receiving unit 225 determines whether or not the transmission instruction has been received. If the transmission instruction is received, the process goes to step S412, and if the transmission instruction is not received, the process goes to step S414.

(Step S412) The processing unit 23 acquires the operation set bookmark. An example of such a bookmark acquisition process will be described with reference to the flowchart of FIG.

(Step S413) The bookmark transmission unit 241 transmits the operation set bookmark acquired in step S412 to the terminal device 1. Return to step S401.

(Step S414) The processing unit 23 determines whether or not to configure a bookmark. If you want to configure a bookmark, go to step S415. If you do not want to configure a bookmark, go to step S417. The processing unit 23 determines that the bookmark is configured by receiving an instruction from the terminal device 1, for example. Further, the processing unit 23 determines that the bookmark is configured when, for example, it detects that the session has ended (for example, when it receives the session end information from the terminal device 1). The condition for the processing unit 23 to determine that the bookmark is configured does not matter.

(Step S415) The processing unit 23 constitutes a bookmark. An example of such bookmark configuration processing will be described with reference to the flowchart of FIG.

(Step S416) The storage unit 237 stores the operation set bookmark configured in step S415 in the bookmark storage unit 213 in association with the user identifier. Return to step S401.

(Step S417) The start instruction receiving unit 222 determines whether or not the start instruction has been received. If the start instruction is received, the process goes to step S418, and if the start instruction is not received, the process goes to step S419.

(Step S418) The processing unit 23 stores the start instruction received in step S417 in association with the user identifier or the user terminal identifier. Return to step S401.

(Step S419) The input receiving unit 224 determines whether or not the input information or the like has been received. If the input information or the like is received, the process proceeds to step S420, and if the input information or the like is not received, the process returns to step S401.

(Step S420) The storage unit 237 stores the received input information as the item information corresponding to the received bookmark identifier and the received item identification information.

In the flowchart of FIG. 4, it is preferable that the attribute value acquisition unit 232 acquires and accumulates one or more dynamic attribute values of the user at a predetermined timing. It should be noted that the predetermined timing does not matter.

Further, in the flowchart of FIG. 4, the processing is terminated by the power off or the interrupt of the processing termination.

Next, an example of the bookmark acquisition process in step S412 will be described with reference to the flowchart of FIG.

(Step S501) The bookmark acquisition unit 238 substitutes 1 for the counter i.

(Step S502) The bookmark acquisition unit 238 determines whether or not the i-th operation set bookmark corresponding to the transmission instruction exists in the bookmark storage unit 213. If the i-th operation set bookmark exists, the process proceeds to step S503, and if it does not exist, the process returns to higher-level processing.

(Step S503) The bookmark acquisition unit 238 acquires the i-th operation set bookmark corresponding to the transmission instruction from the bookmark storage unit 213.

(Step S504) The bookmark acquisition unit 238 determines whether or not one or more partial titles corresponding to the i-th operation set bookmark acquired in step S503 exist in the bookmark storage unit 213. If one or more partial titles exist, the process goes to step S505, and if they do not exist, the process goes to step S506.

(Step S505) The bookmark acquisition unit 238 acquires one or more partial titles corresponding to the i-th operation set bookmark from the bookmark storage unit 213.

(Step S506) The bookmark acquisition unit 238 determines whether or not the environment information corresponding to the i-th operation set bookmark acquired in step S503 exists in the bookmark storage unit 213. If the environmental information exists, it goes to step S507, and if it does not exist, it goes to step S508.

(Step S507) The bookmark acquisition unit 238 acquires the environment information corresponding to the i-th operation set bookmark acquired in step S503 from the bookmark storage unit 213.

(Step S508) The bookmark acquisition unit 238 determines whether or not the input information corresponding to the i-th operation set bookmark acquired in step S503 exists in the bookmark storage unit 213. If the input information exists, it goes to step S509, and if it does not exist, it goes to step S510.

(Step S509) The bookmark acquisition unit 238 acquires the input information corresponding to the i-th operation set bookmark acquired in step S503 from the bookmark storage unit 213.

(Step S510) The bookmark acquisition unit 238 configures an operation set bookmark or the like to be transmitted by using the acquired information. In addition to the operation set bookmark, the operation set bookmark or the like has, for example, one or more partial titles, environment information, and one or more information among input information.

(Step S511) The bookmark acquisition unit 238 increments the counter i by 1. Return to step S502.

In the flowchart of FIG. 5, the bookmark acquisition unit 238 acquires, for example, one or two or more operation set bookmarks corresponding to the URL of the transmission instruction. Further, the bookmark acquisition unit 238 acquires, for example, one or two or more operation set bookmarks paired with the user identifier of the transmission instruction. Further, the bookmark acquisition unit 238 acquires, for example, one or two or more operation set bookmarks that are paired with the user identifier of another person possessed by the transmission instruction.

Next, an example of the bookmark configuration process in step S415 will be described with reference to the flowchart of FIG.

(Step S601) The operation set acquisition unit 233 acquires an operation set, which is a set of one or more operation information satisfying the operation set condition, from the operation information storage unit 212.

The operation set acquisition unit 233 acquires, for example, an operation set, which is a set of one or more operation information in one session, from the operation information storage unit 212.

(Step S602) The title acquisition unit 234 acquires a title. The title acquisition unit 234 acquires, for example, the content (for example, a title) in the web page identified by the identification information paired with the operation set. The title acquisition unit 234 acquires, for example, a title which is input information transmitted from the terminal device 1.

(Step S603) The partial title acquisition unit 235 substitutes 1 for the counter i.

(Step S604) The partial title acquisition unit 235 determines whether or not the i-th correspondence information exists in the partial title management table. If the i-th correspondence information exists, the process goes to step S605, and if the i-th correspondence information does not exist, the process goes to step S610.

(Step S605) The partial title acquisition unit 235 determines whether or not the operation set acquired in step S601 includes a subset that is one or more operation information that matches the operation condition information of the i-th correspondence information. To judge. If a subset exists, go to step S606, if not, go to step S609.

(Step S606) The partial title acquisition unit 235 acquires the partial title source of the i-th corresponding information.

(Step S607) The partial title acquisition unit 235 acquires a partial title using the partial title source acquired in step S606.

(Step S608) The partial title acquisition unit 235 associates the partial title acquired in step S607 with the subset in the operation set acquired in step S601.

(Step S609) The partial title acquisition unit 235 increments the counter i by 1. Return to step S604.

(Step S610) The environment acquisition unit 236 acquires one or more environmental information.

(Step S611) The storage unit 237 acquires the user identifier corresponding to the operation set acquired in step S601 from the operation information storage unit 212.

(Step S612) The storage unit 237 constitutes an operation set bookmark including the operation set acquired in step S601 and the title acquired in step S602, and bookmarks the operation set bookmark in association with the acquired information. It accumulates in the storage unit 213. Return to higher-level processing. The acquired information is, for example, one or more partial titles, environmental information, and one or more user identifiers.

Hereinafter, the specific operation of the information system A in the present embodiment will be described. The conceptual diagram of the information system A is FIG.

Now, it is assumed that the information processing device 2 is, for example, a server in which a web page of an EC site for purchasing a product is stored. Then, it is assumed that the user visits the EC site and performs operations such as browsing the product and purchasing the product.

And now, it is assumed that the partial title management table shown in FIG. 7 is stored in the management table storage unit 210 of the information processing apparatus 2. The partial title management table is a table that manages information for acquiring partial titles. The partial title management table has "ID", "operation condition information", and "partial title source". The "partial title source" has an "icon" and "text".

Further, the user information storage unit 211 of the information processing apparatus 2 now stores a user information management table having the structure shown in FIG. Records having "user identifier", "name", "email address", "static attribute value", and "dynamic attribute value" are stored in the user information management table. Here, the "static attribute value" has "gender", "age", "unmarried / married", "hometown", "member" and the like. "Unmarried / married" is information indicating whether the person is unmarried or married. "Member" indicates whether or not the member is registered in this system (whether or not the member is a member). Here, the user corresponding to the member value "1" is a member, and the user corresponding to the member value "0" is not a member. The "dynamic attribute value" has a "real-time dynamic attribute value" and a "history information utilization dynamic attribute value". The "real-time dynamic attribute value" has "stay time" and "number of pages viewed" here. "Stay time" is the time spent on the site during the current visit. "Number of pages viewed" is the number of pages viewed within the site during the current visit. The "history information utilization dynamic attribute value" has, here, "visits", "purchases", "total purchase amount", "average number of PVs", "score", and the like. "Number of visits" is the number of times the user has visited this EC site so far. The "number of purchases" is the number of times a user has purchased a product on this EC site so far. The "total purchase price" is the total price of the product purchased by the user on this EC site so far. The "average number of PVs" is the average number of pages viewed per visit by the user. The "score" is the user's score. Here, the storage unit 21 stores an arithmetic expression for calculating the score by an increasing function having one or more attribute values of "number of visits", "number of purchases", "total purchase amount", and "average number of PVs" as parameters. Suppose that it is. Further, it is preferable that this calculation formula is a calculation formula for calculating a score using information of one or more of static attribute values. For example, in the case of the member "1", the calculation formula may be a calculation formula calculated so as to increase the value of the score. For example, it is preferable that the arithmetic expression is, for example, multiplying the score value by 1.1 in the case of the member "1" and not changing the score value in the case of the member "0".

Further, the operation information management table having the structure shown in FIG. 9 is stored in the operation information storage unit 212. In the operation information management table, one or more operation information is stored for each user. Here, the operation information management table stores records having "ID", "user identifier", "date and time", "operation type identifier", and "operation information". The "ID" is information for identifying a record. The "date and time" is generally the date and time when the operation was performed or the date and time when the operation information was received. The "operation type identifier" is information indicating the type of operation information. The operation type identifier "a" indicates that the operation information is information that identifies the user's operation. The operation type identifier "b" indicates that the operation information is information that identifies the process executed by the information processing apparatus 2.

Further, the bookmark storage unit 213 stores a bookmark management table having the structure shown in FIG. One or two or more operation set bookmarks are stored in the bookmark management table. In the bookmark management table, one or more records having "ID", "user identifier", "operation set bookmark", "partial title", and "environmental information" are stored. The record here is information having an operation set in one session.

The "ID" is information for identifying a record. The "user identifier" is an identifier of the user who has performed an operation for acquiring the operation information that is the basis of the operation set. Here, the "operation set bookmark" has "input information", "title", "OGP image", and "operation set". The "partial title" has an "icon" and "text". The "environmental information" has a "session start date and time", a "viewing start date and time", a "device category", and a "bookmark date and time".

The "input information" here is the information input by the user to the operation set bookmark. The "input information" may be NULL. The "title" is a typical character string of a web page viewed by a user, and here is the title of the web page. Further, the "OGP image" is an OGP image of a web page viewed by the user. The "icon" is an image that symbolizes the partial title. "Text" is a character string that constitutes a partial title. The "session start date and time" is information indicating the date and time when the session was started. The "browsing start date and time" is information indicating the date and time when the browsing of the web page is started. The "device category" is a type of terminal device 1 used by a user for browsing a web page, and here, for example, a smartphone (mobile), a tablet terminal (tab), or a personal computer (PC). The "bookmark date and time" is information indicating the date and time when the operation set bookmark was created.

In such a situation, when the user operates the terminal device 1, the terminal reception unit 12 of the terminal device 1 receives a login instruction or operation information. Then, the terminal processing unit 13 constitutes the information to be transmitted. Next, the terminal transmission unit 14 transmits the configured information to the information processing device 2.

Then, the receiving unit 22 of the information processing apparatus 2 receives the login instruction or the operation information. Then, the processing unit 23 performs processing according to the received login instruction or operation information. Then, the transmission unit 24 transmits the processing result regarding the processing result in the processing unit 23 to the terminal device 1.

By the above processing, the user can log in to this EC site, browse product information on this EC site, and purchase products.

Then, the operation information storage unit 231 of the information processing apparatus 2 stores the received operation information in the operation information management table. Before the user logs in, the operation information storage unit 231 stores the operation information in the operation information management table in association with the user terminal identifier (here, Cookie ID). Further, after login, the operation information is stored in the operation information management table in association with the user terminal identifier and the corresponding user identifier. As a result, the information processing apparatus 2 can seamlessly use the operation information before login and the operation information after login even when the visitor of this EC site logs in during the visit.

Further, the attribute value acquisition unit 232 acquires one or more attribute values of the user by using the accumulated operation information by the above-mentioned process, and accumulates them in the user information management table of FIG.

Further, the processing unit 23 determines that the bookmark is configured when the operation set condition is satisfied. Then, the operation set acquisition unit 233 acquires an operation set, which is a set of one or more operation information satisfying the operation set condition, from the operation information storage unit 212. The operation set is, for example, a set of one or more operation information in one session.

Next, the title acquisition unit 234 acquires a title. Here, it is assumed that the title is the input information "I like" input by the user.

Next, the partial title acquisition unit 235 refers to the partial title management table of FIG. 7 by the above-mentioned processing, acquires five partial titles, associates them with the operation set, and accumulates them.

Next, the environment acquisition unit 236 acquires the "session start time" and "viewing start time" using the "date and time" information in the operation information management table (FIG. 9). Further, the environment acquisition unit 236 acquires the device category "mobile" received from the terminal device 1. Further, the environment acquisition unit 236 acquires the current time constituting the bookmark from a clock (not shown). Then, the environment acquisition unit 236 stores such environment information in the bookmark management table in association with the operation set. Such information is a record of "ID = BM1" in FIG.

After that, it is assumed that the user (user identifier = 1) instructs the terminal device 1 to output the web page (URL: https: // AAA ...) of the EC site.

Next, the terminal device 1 accesses the web page, receives the web page, and outputs the web page.

Further, the terminal device 1 constitutes a transmission instruction having the user identifier "1" and the URL "https: // AAA ..." of the web page according to the output of the web page, and the transmission instruction is used as information. It is assumed that the information has been transmitted to the processing device 2.

Next, the transmission instruction receiving unit 225 of the information processing apparatus 2 receives the transmission instruction. First, the bookmark acquisition unit 238 acquires an operation set bookmark or the like corresponding to the URL "https: // AAA ..." of the web page from the bookmark management table of FIG. Here, it is assumed that three operation set bookmarks and the like have been acquired. Further, the operation set bookmark and the like are, here, an operation set bookmark, a partial title (icon and text), and environmental information (session start date / time, browsing start date / time, device category, bookmark date / time).

FIG. 11 shows an example of the acquired operation set bookmark and the like. In FIG. 11, 1101 is input information (here, it may be called a bookmark title), 1102 is the session start date and time, 1103 is the number of operation information in one session, 1104 is the device category, 1105 is the OGP image, and 1106. Is the title of the page, 1107 is the number of operation information on the page, and 1108 is the attribute value of the user.

Next, the bookmark transmission unit 241 transmits, for example, the acquired three operation set bookmarks and the like to the terminal device 1.

Next, the terminal device 1 receives and outputs three operation set bookmarks and the like. An example of such an output is shown in FIG. 1201 in FIG. 12 is a web page of "URL: https: // AAA ...". 1202 to 1204 are received operation set bookmarks and the like. Further, the terminal output unit 16 opens and outputs the operation set of the web page being browsed (here, the page of jacket A) in the information possessed by the operation set bookmark or the like, and the operation set not being browsed is displayed. Close (display only the first title and OPG image etc.).

By browsing the above operation set bookmarks and the like, the user can know what kind of operation has been performed on the page that he or another person is browsing.

Next, when the user instructs, for example, the menu item of "jacket D" 1206, the terminal reception unit 12 receives the instruction. Then, the terminal processing unit 13 acquires one or more operation information corresponding to the "jacket D" and executes the processing corresponding to the one or more operation information. By executing such a process, for example, the web page of "Jacket D" is opened, and the operation for the web page is reproduced.

As described above, according to the present embodiment, an operation set bookmark related to a series of operations on a web page can be acquired and used.

Further, according to the present embodiment, the operation set bookmark can be used more easily by acquiring the operation set bookmark having a partial title for a part of the series of operations on the web page.

Further, according to the present embodiment, the operation set bookmark can be used more easily by acquiring the operation set bookmark to which the environment information and the attribute value of the user are added.

Further, according to the present embodiment, an operation set bookmark related to an operation in one session, which is a series of operations for a web page, can be acquired and used.

Further, according to the present embodiment, an operation set bookmark related to a series of operations corresponding to a user's instruction can be acquired and used.

Further, according to the present embodiment, the operation set bookmark can be acquired and used by using a series of operations of oneself or another person on the web page.

The processing in this embodiment may be realized by software. Then, this software may be distributed by software download or the like. Further, this software may be recorded on a recording medium such as a CD-ROM and disseminated. It should be noted that this also applies to other embodiments herein. The software that realizes the terminal device 1 in this embodiment is the following program. That is, this program receives the computer from the terminal transmitter that sends the transmission instruction, which is an instruction to send the operation set bookmark having the operation set and the title, and the operation set bookmark in response to the transmission of the transmission instruction. It is a program for functioning as a terminal receiving unit and a terminal output unit that outputs all or part of the information of the operation set bookmark.

Further, the software that realizes the information processing apparatus 2 in the present embodiment is the following program. That is, this program has an operation receiving unit that receives two or more operation information related to an operation on a user's web page in association with a user identifier that identifies the user, and two or more operation receiving units that are received by the operation receiving unit. An operation set acquisition unit that acquires an operation set that is a set of operation information that satisfies the operation set condition for acquiring the operation set, and a title acquisition unit that acquires a title that identifies the operation set. , This is a program for making the operation set bookmark having the operation set acquired by the operation set acquisition unit and the title function as a storage unit to be stored in association with the user identifier.

Further, FIG. 13 shows the appearance of a computer that executes the program described in the present specification to realize the terminal device 1 or the information processing device 2 of the various embodiments described above. The above-described embodiment can be realized by computer hardware and a computer program executed on the computer hardware. FIG. 13 is an overview view of the computer system 300, and FIG. 14 is a block diagram of the system 300.

In FIG. 13, the computer system 300 includes a computer 301 including a CD-ROM drive 3012, a keyboard 302, a mouse 303, and a monitor 304.

In FIG. 14, the computer 301 includes a CD-ROM drive 3012, an MPU 3013, a bus 3014, a ROM 3015, a RAM 3016, and a hard disk 3017. The ROM 3015 stores a program such as a boot-up program. The RAM 3016 is connected to the MPU 3013 to temporarily store the instructions of the application program and provide a temporary storage space. The hard disk 3017 usually stores application programs, system programs, and data. Although not shown here, the computer 301 may further include a network card that provides a connection to the LAN.

The program for causing the computer system 300 to execute the function of the information processing apparatus 2 of the above-described embodiment may be stored in the CD-ROM 3101, inserted into the CD-ROM drive 3012, and further transferred to the hard disk 3017. Further, the program may be transmitted to the computer 301 via a network (not shown) and stored in the hard disk 3017. The program is loaded into RAM 3016 at run time. The program may be loaded directly from the CD-ROM3101 or the network.

The program does not necessarily have to include an operating system (OS), a third-party program, or the like that causes the computer 301 to execute the functions of the information processing apparatus 2 of the above-described embodiment. The program need only contain a portion of the instructions that will call the appropriate module in a controlled manner and provide the desired result. It is well known how the computer system 300 works, and detailed description thereof will be omitted.

In the above program, in the step of transmitting information and the step of receiving information, the processing performed by the hardware, for example, the processing performed by the modem or the interface card in the transmission step (only performed by the hardware). Processing) is not included.

Further, the number of computers that execute the above program may be singular or plural. That is, centralized processing may be performed, or distributed processing may be performed.

Further, it goes without saying that in the above embodiment, the two or more communication means existing in one device may be physically realized by one medium.

Further, in the above embodiment, each process may be realized by centralized processing by a single device, or may be realized by distributed processing by a plurality of devices.

It goes without saying that the present invention is not limited to the above embodiments, and various modifications can be made, and these are also included in the scope of the present invention.

As described above, the information processing apparatus according to the present invention has an effect that information related to a series of operations on a web page can be acquired and used, and is useful as a server apparatus or the like.

A Information system 1 Terminal device 2 Information processing device 11 Terminal storage unit 12 Terminal reception unit 13 Terminal processing unit 14 Terminal transmission unit 15 Terminal reception unit 16 Terminal output unit 21 Storage unit 22 Reception unit 23 Processing unit 24 Transmission unit 121 Terminal instruction reception Unit 131 Terminal playback unit 132 Terminal menu configuration unit 133 Terminal execution unit 161 Terminal menu output unit 210 Management table storage unit 211 User information storage unit 212 Operation information storage unit 213 Bookmark storage unit 221 Operation reception unit 222 Start instruction reception unit 223 End instruction Reception unit 224 Input reception unit 225 Transmission instruction reception unit 231 Operation information storage unit 232 Attribute value acquisition unit 233 Operation set acquisition unit 234 Title acquisition unit 235 Partial title acquisition unit 236 Environment acquisition unit 237 Storage unit 238 Bookmark acquisition unit 239 User attribute value Acquisition unit 241 Bookmark transmission unit

Claims (20)

An operation receiving unit that receives two or more operation information related to an operation on a user's web page in association with a user identifier that identifies the user.
An operation set acquisition unit that acquires an operation set that is a set of a series of operation information that satisfies the operation set condition for acquiring the operation set from two or more operation information received by the operation reception unit.
A title acquisition unit that acquires a title that identifies the operation set, and
An information processing device including a storage unit that stores an operation set bookmark having an operation set acquired by the operation set acquisition unit and the title in association with the user identifier. Further, a partial title acquisition unit for acquiring a partial title that identifies each of one or more subsets that is a part of the operation information possessed by the operation set is provided.
The accumulation part is
The information processing apparatus according to claim 1, wherein the partial title is also stored in association with the subset corresponding to the partial title. The partial title acquisition unit
Search for one or more operation information corresponding to one or more operation information received by the operation receiving unit from the management table storage unit that stores the partial title management table that manages the correspondence between one or more operation information and the partial title. The information processing apparatus according to claim 2, wherein a partial title source paired with the searched one or more operation information is acquired, and the partial title is acquired using the partial title source. Further provided with an environment acquisition unit for acquiring environmental information regarding the environment of operation for the user's web page.
The accumulation part is
The information processing device according to any one of claims 1 to 3, wherein the environment information acquired by the environment acquisition unit is also stored in association with the operation set bookmark. Further provided with an input receiving unit for receiving input information input by the user or another user other than the user.
The accumulation part is
The information processing apparatus according to any one of claims 1 to 4, wherein the input information received by the input receiving unit is also stored in association with the operation set bookmark. The operation set condition is
From the start of browsing one or more web pages to the closing of the web page, or from the start of browsing one or two or more web pages to the move to a web page other than the one or more web pages. It is the operation information in one session,
The operation set acquisition unit is
The information processing apparatus according to any one of claims 1 to 5, which acquires an operation set which is a set of operation information in the one session. The operation set condition is
It is to receive an end instruction which is an instruction to end the acquisition of the operation information constituting the operation set.
Further provided with an end instruction receiving unit for receiving the end instruction, the end instruction receiving unit is further provided.
The operation set acquisition unit is
The information according to any one of claims 1 to 5, wherein an operation set, which is a set of a series of operation information received by the operation receiving unit, is acquired by the time the end instruction receiving unit receives the end instruction. Processing equipment. Operation set A transmission instruction receiving unit that receives a transmission instruction from a terminal device, which is an instruction to transmit a bookmark and is an instruction corresponding to a user identifier.
A bookmark acquisition unit that acquires an operation set bookmark paired with a user identifier corresponding to the transmission instruction from a bookmark storage unit that stores one or more operation set bookmarks in association with the user identifier.
The information processing device according to any one of claims 1 to 7, wherein the terminal device further includes a bookmark transmission unit that transmits an operation set bookmark acquired by the bookmark acquisition unit. Operation set A transmission instruction receiving unit that receives a transmission instruction from a terminal device, which is an instruction to transmit a bookmark and is an instruction corresponding to a user identifier.
A bookmark acquisition unit that acquires an operation set bookmark paired with a user identifier different from the user identifier corresponding to the transmission instruction from the bookmark storage unit in which one or more operation set bookmarks are stored in association with the user identifier.
The information processing device according to any one of claims 1 to 7, wherein the terminal device further includes a bookmark transmission unit that transmits an operation set bookmark acquired by the bookmark acquisition unit. A user information storage unit that stores one or more user information having one or more attribute values of the user in association with the user identifier.
It further includes a user attribute value acquisition unit that acquires one or more attribute values corresponding to a user identifier paired with the operation set bookmark acquired by the bookmark acquisition unit from the user information storage unit.
The bookmark transmitter is
The information processing device according to claim 8 or 9, wherein one or more attribute values acquired by the user attribute value acquisition unit are also transmitted in association with the operation set bookmark. Operation set A terminal transmitter that sends a transmission instruction, which is an instruction to send a bookmark, and
A terminal receiver that receives the operation set bookmark in response to the transmission of the transmission instruction, and
A terminal device including a terminal output unit that outputs all or part of the information of the operation set bookmark. The terminal receiver is
It also receives one or more attribute values of the user in association with the operation set bookmark.
The terminal output unit is
The terminal device according to claim 11, which outputs an attribute value of 1 or more in association with all or a part of the operation set bookmark. The terminal receiver is
The environment information is also received in association with the operation set bookmark,
The terminal output unit is
The terminal device according to claim 11 or 12, wherein the environmental information is also output in association with all or a part of the operation set bookmark. The terminal receiver is
The input information input by one user or another user is also received in association with the operation set bookmark.
The terminal output unit is
The terminal device according to any one of claims 11 to 13, wherein the input information is also output in association with all or part of the operation set bookmark. The terminal device according to any one of claims 11 to 14, further comprising a terminal reproduction unit that sequentially executes a process corresponding to each of two or more operation information possessed by the operation set bookmark. A terminal menu component that constitutes a selection menu having one or more menu items corresponding to one or more operation information of the operation set bookmark, and
The terminal menu output unit that outputs the selection menu and
A terminal instruction receiving unit that receives instructions for one or more menu items of the selection menu output by the terminal menu output unit, and a terminal instruction receiving unit.
The terminal device according to any one of claims 11 to 15, further comprising a terminal execution unit that executes processing using one or more operation information corresponding to the menu item for the instruction. It is an information processing method realized by an operation receiving unit, an operation set acquisition unit, a title acquisition unit, and a storage unit.
An operation receiving step in which the operation receiving unit receives two or more operation information related to an operation on a user's web page in association with a user identifier that identifies the user.
The operation set acquisition unit acquires an operation set which is a set of a series of operation information satisfying the operation set condition for acquiring the operation set from two or more operation information received in the operation reception step. Steps and
A title acquisition step in which the title acquisition unit acquires a title that identifies the operation set,
An information processing method comprising a storage step in which the storage unit stores an operation set bookmark having an operation set acquired in the operation set acquisition step and the title in association with the user identifier. It is an information processing method realized by a terminal transmitting unit, a terminal receiving unit, and a terminal output unit.
A terminal transmission step in which the terminal transmission unit transmits a transmission instruction, which is an instruction to transmit an operation set bookmark having an operation set and a title.
A terminal receiving step in which the terminal receiving unit receives an operation set bookmark in response to the transmission of the transmission instruction.
An information processing method in which the terminal output unit includes a terminal output step for outputting all or part of information of the operation set bookmark. Computer,
An operation receiving unit that receives two or more operation information related to an operation on a user's web page in association with a user identifier that identifies the user.
An operation set acquisition unit that acquires an operation set that is a set of a series of operation information that satisfies the operation set condition for acquiring the operation set from two or more operation information received by the operation reception unit.
A title acquisition unit that acquires a title that identifies the operation set, and
A program for making an operation set bookmark having the operation set acquired by the operation set acquisition unit and the title function as a storage unit that stores the operation set bookmark in association with the user identifier. Computer,
A terminal transmitter that sends a transmission instruction, which is an instruction to send an operation set bookmark having an operation set and a title.
A terminal receiver that receives the operation set bookmark in response to the transmission of the transmission instruction, and
A program for functioning as a terminal output unit that outputs all or part of the information of the operation set bookmark.

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