JP2010271995A - Net shopping management apparatus - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a net shopping management apparatus by which a commodity is retrieved easily and intuitively. <P>SOLUTION: The net shopping management apparatus includes: a means for extracting commodity data randomly from a commodity database, and laying out it in a commodity field of a shopping page to display it, for initial display of the shopping page; a means for, if a user has input a search word, searching the commodity database by the search word, laying out hit commodity data in the commodity field of the shopping page, and displaying it in place of display of a prior commodity field; a means for, if the user has selected a commodity in the commodity field, searching the commodity database by a category of the commodity, laying out hit commodity data in the commodity field of the shopping page, and displaying it in place of display of a prior commodity field; and a means for, if the user has requested expansion, searching the commodity database by a related category of a commodity displayed currently, laying out hit commodity data in the commodity field of the shopping page, and displaying it in place of display of a prior commodity field. <P>COPYRIGHT: (C)2011,JPO&INPIT

Description

  The present invention relates to a technology for buying and selling products via a network such as the Internet.

  Recently, buying and selling of products using the Internet has been actively performed, and such online shopping has become an indispensable existence in daily life.

  However, since there are many online shopping sites on the Internet, each site has been devised to capture customers.

  By the way, in a general online shopping site, by inputting a search word and instructing execution of a search, a list of products that match the search conditions is displayed, and purchase can be made by selecting a desired product from the list. It can be performed (for example, refer to Patent Document 1).

JP 2002-183163 A

As described above, in general online shopping sites, a search based on a text-based search word is repeated to find a desired product, and the following problems have been pointed out.
(1) If the input search word is out of focus, no product may be displayed as a search result, and it may be unclear what search word should be input next.
(2) If there are too many products displayed as search results, it is necessary to perform a further narrowed search, but there is a case where it is wondering what search word to input next.
(3) If the search condition is narrowed down too much, it is necessary to loosen the search condition, but there are cases where it is unclear what kind of search word should be input.
(4) In general, there are many users who feel inconvenience in searching for products.

  The present invention has been proposed in view of the above-described conventional problems, and an object of the present invention is to provide an online shopping management apparatus capable of easily and intuitively searching for products.

  In order to solve the above problems, according to the present invention, as described in claim 1, product data is randomly extracted from a product database at the initial display of a shopping page, and is laid out in a product column of the shopping page. When the user inputs a search word, the product database is searched using the search word, the hit product data is laid out in the product field of the shopping page, and the previous product field is displayed. When the user selects a product in the product column instead of displaying the product database, the product database is searched according to the category of the product, and the hit product data is laid out in the product column on the shopping page. The means to display instead of displaying the product column, and if there is a request for expansion by the user, A network shopping management device comprising: a means for searching the product database according to a related category of a displayed product, laying out hit product data in a product field of a shopping page, and displaying instead of displaying the previous product field It is a summary.

  In addition, as described in claim 2, in the initial display of the shopping page, a step of randomly extracting the product data from the product database, laying out and displaying it in the product field of the shopping page, and inputting a search word from the user The product database is searched using the search word, the hit product data is laid out in the product field of the shopping page, and displayed in place of the display of the previous product field; A process of searching the product database according to the category of the product when the product is selected, laying out the hit product data in the product field of the shopping page, and displaying it instead of displaying the previous product field; If there is a request for expansion by, depending on the category of the product currently displayed Serial searches the product database, and the layout of the product data hit product column shopping page can be configured as an Internet shopping management method comprising the step of displaying in place of the display of the previous item column.

  In the online shopping management apparatus of the present invention, it is possible to easily and intuitively search for products.

It is a figure which shows the structural example of the system concerning one Embodiment of this invention. It is a figure which shows the data structure example of a goods database. It is a figure which shows the hardware structural example of a net shopping management server. It is a sequence diagram (the 1) which shows the process example of embodiment. It is a sequence diagram (the 2) which shows the process example of embodiment. It is a sequence diagram (the 3) which shows the process example of embodiment. It is a figure which shows the example of a screen of a shopping page.

  Hereinafter, preferred embodiments of the present invention will be described.

<Configuration>
FIG. 1 is a diagram showing a configuration example of a system according to an embodiment of the present invention.

  In FIG. 1, a plurality of user terminals 2 such as a PC (Personal Computer), a mobile phone, and a PDA (Personal Digital Assistants) operated by a user are connected to a network 1 such as the Internet. The user terminal 2 includes a general browser (Web browser) 21. The browser 21 performs request / acquisition / display of page data described in a language such as HTML (Hyper Text Markup Language), transmission of form data, and the like according to HTTP (Hyper Text Transfer Protocol) which is a standard protocol of the Internet. It has a function.

  On the other hand, the network 1 is connected to a network shopping management server 3 that performs product search and purchase management for access from the browser 21 of the user terminal 2 operated by the user.

  The online shopping management server 3 includes, as function units, a product selection page management unit 31, a product random extraction unit 32, a product layout unit 33, a word search unit 34, a category narrowing search unit 35, a related category expansion search unit 36, and a product purchase process. Part 37. These functional units are realized by a computer program executed on hardware resources such as a CPU (Central Processing Unit), a ROM (Read Only Memory), and a RAM (Random Access Memory) of a computer constituting the net shopping management server 3. It is what is done. These functional units do not need to be arranged on a single computer, and may be distributed as necessary.

  In addition, a product database 301 is provided as a database referred to by the online shopping management server 3. This database systematically holds predetermined data on a storage medium such as an HDD (Hard Disk Drive) in a computer that holds the database.

  FIG. 2 is a diagram illustrating an example of the data structure of the product database 301, and includes items such as “product ID”, “product name”, “image”, “amount”, “category”, and “related category”. “Product ID” is information for identifying a product to be sold (purchased). “Product name” is the name of the product. “Image” is an appearance image of the product. “Amount” is the selling price of the product. “Category” is a genre to which the product belongs. The “related category” is another genre related to the genre to which the product belongs.

  Returning to FIG. 1, the product selection page management unit 31 has functions for managing product search, product browsing, purchase product selection, and the like.

  The product random extraction unit 32 has a function of randomly extracting a predetermined number of product IDs from the product database 301 in response to a request from the product selection page management unit 31.

  When a product ID list is passed from the product random extraction unit 32, the word search unit 34, the category narrowing search unit 35, or the related category expansion search unit 36, the product layout unit 33 acquires display target data from the product database 301, It has functions for calculating the display size per product in the column, generating display data for the product column, and the like.

  The word search unit 34 has a function of performing a search from the product database 301 based on a query instructed by the user in response to a request from the product selection page management unit 31.

  In response to a request from the product selection page management unit 31, the category narrowing search unit 35 searches the product database 301 from the product ID of the product selected by the user, acquires a category, and searches the product database 301 based on the category. It has a function to perform.

  In response to a request from the product selection page management unit 31, the related category extended search unit 36 searches the product database 301 from the product ID of the product to be displayed, acquires the related category, and based on the related category It has a function of searching from the product database 301.

  The product purchase processing unit 37 has a function of performing predetermined processing for product purchase with the browser 21 of the user terminal 2.

  FIG. 3 is a diagram illustrating a hardware configuration example of the net shopping management server 3.

  In FIG. 3, the net shopping management server 3 is connected to a CPU 3002, ROM 3003, RAM 3004, NVRAM (Non-Volatile Random Access Memory) 3005, I / F (Interface) 3006, and I / F 3006 connected to a system bus 3001. Also provided are an I / O (Input / Output Device) 3007 such as a keyboard, mouse, monitor, CD / DVD (Compact Disk / Digital Versatile Disk) drive, HDD 3008, NIC (Network Interface Card) 3009, and the like. M is a medium (recording medium) such as a CD / DVD in which a program or data is stored.

<Operation>
4 to 6 are sequence diagrams illustrating processing examples of the above embodiment.

  In FIG. 4, when the user of the user terminal 2 intends to purchase a product, the browser 21 of the user terminal 2 accesses the product selection page management unit 31 of the net shopping management server 3 to make a shopping page request (step S101). . For the page request, a message including a GET method according to HTTP which is a standard protocol of the Internet and a request URI (Uniform Resource Indicator) is transmitted from the browser 21 of the user terminal 2 to the product selection page management unit 31 of the net shopping management server 3. Is done.

  In response to this, the product selection page management unit 31 of the online shopping management server 3 makes an initial product search request to the product random extraction unit 32 (step S102). Since communication from the product selection page management unit 31 to the product random extraction unit 32 is communication in the online shopping management server 3, it can be in any format.

  In response to this, the product random extraction unit 32 of the online shopping management server 3 randomly extracts a predetermined number of product IDs from the product database 301 (step S103). Random extraction may be performed uniformly from all products or may be performed uniformly for each category.

  The product random extraction unit 32 of the online shopping management server 3 delivers the extracted product ID list to the product layout unit 33 (step S104). Since communication from the product random extraction unit 32 to the product layout unit 33 is communication in the online shopping management server 3, it can be in any format.

  In response to this, the product layout unit 33 of the online shopping management server 3 refers to the product database 301 based on each product ID included in the product ID list, and acquires display target data such as product names, images, and amounts ( Step S105).

  The product layout unit 33 of the online shopping management server 3 calculates the display size of the display frame per product from the total number of products in the product ID list (step S106). That is, the display size of the display frame is calculated in accordance with the total number of products randomly extracted from the product database 301 within a predetermined range between the maximum and minimum display sizes. Usually, the predetermined number to be extracted at random is set to be larger than the number of display frames at the minimum display size. Therefore, when the total number of products in the product ID list is a predetermined number extracted at random, the display size becomes the minimum. When the total number of products extracted at random is smaller than the number of display frames at the minimum display size (such as when the number of product registrations is small), the total display size is larger than the minimum display size.

  Then, the product layout unit 33 of the net shopping management server 3 generates product column data by laying out display target data of each product in the display frame of the calculated display size (step S107). In the product column data, the display position of the product moves at a predetermined speed by Javascript or the like, and the user can view the moving product as if he / she is doing window shopping. Yes.

  The product layout unit 33 of the online shopping management server 3 delivers the generated product column data to the product selection page management unit 31 (step S108). Since communication from the product layout unit 33 to the product selection page management unit 31 is communication in the online shopping management server 3, it can be in any format.

  The product selection page management unit 31 of the online shopping management server 3 generates a shopping page by combining the product column data passed from the product layout unit 33 with display data such as a product search column (step S109). It transmits to the browser 21 of the terminal 2 (step S110). The page data is transmitted from the product selection page management unit 31 of the net shopping management server 3 to the browser 21 of the user terminal 2 according to an HTTP response or the like.

  The browser 21 of the user terminal 2 displays the received shopping page (step S111). FIG. 7 is a diagram showing a screen example of a shopping page, and a product column is provided in a square shape surrounding a product search column in the center. The product search field includes a search word input field, a “search” button, and an “extension” button. In the illustrated product column, for example, the first product display starts from the lower right display frame, and the display position sequentially moves in the direction of the arrow. When the moving product display at the top reaches the display frame, it disappears from the product column.

  In addition, although the case where the display position is changed on the browser 21 of the user terminal 2 by using JavaScript or the like incorporated in the shopping page has been described, page update data is periodically transmitted from the net shopping management server 3 to the browser 21 of the user terminal 2. The page update data may be sent to the internet shopping management server 3 from the browser 21 of the user terminal 2 or periodically.

  Returning to FIG. 4, when the user of the user terminal 2 inputs a search word into the search word input field and instructs a search by clicking the “search” button with a mouse or the like (step S <b> 112), online shopping management is performed from the browser 21 of the user terminal 2. A query including a search word is transmitted to the product selection page management unit 31 of the server 3 (step S113). The query is transmitted from the browser 21 of the user terminal 2 to the product selection page management unit 31 of the net shopping management server 3 as a parameter added to data such as HTML added to the POST method or PUT method of HTTP or the GET method. The

  In response to this, the product selection page management unit 31 of the online shopping management server 3 transmits the query to the word search unit 34 (step S114). Since communication from the product selection page management unit 31 to the word search unit 34 is communication in the online shopping management server 3, it can be in any format.

  In response, the word search unit 34 of the online shopping management server 3 performs a search from the product database 301 based on the query (step S115), and delivers a list of product IDs hit by the search to the product layout unit 33 (step S116). ). Since communication from the word search unit 34 to the product layout unit 33 is communication in the online shopping management server 3, it can be in any format.

  In response to this, the product layout unit 33 of the online shopping management server 3 refers to the product database 301 based on each product ID included in the product ID list, and acquires display target data such as product names, images, and amounts ( Step S117).

  Further, the product layout unit 33 of the net shopping management server 3 calculates the display size of the display frame per product from the total number of products in the product ID list (step S118). That is, the display size of the display frame is calculated according to the total number of products searched from the product database 301 within a predetermined range between the maximum and minimum display sizes.

  Then, the product layout unit 33 of the online shopping management server 3 lays out display target data of each product in the display frame of the calculated display size to generate product column data (step S119), and generates the generated product column data. The product selection page management unit 31 is handed over (step S120). Since communication from the product layout unit 33 to the product selection page management unit 31 is communication in the online shopping management server 3, it can be in any format.

  The product selection page management unit 31 of the online shopping management server 3 generates a shopping page by combining the product column data passed from the product layout unit 33 with the display data such as the product search column (step S121), and the user It transmits to the browser 21 of the terminal 2 (step S122). The page data is transmitted from the product selection page management unit 31 of the net shopping management server 3 to the browser 21 of the user terminal 2 according to an HTTP response or the like.

  The browser 21 of the user terminal 2 displays the received shopping page (step S123). The displayed shopping page is the same as that shown in FIG. 7, but the products displayed in the product column are not extracted at random but are hit by the search word entered by the user and narrowed down. It will be. In addition, the display frame of the product column changes in size according to the number of hit products. That is, the size of the display frame increases when there are few products, and the size of the display frame decreases when there are many products.

  Next, in FIG. 5, when the user of the user terminal 2 selects a desired product image from the product column of the shopping page by mouse click or the like (step S124), the product selection of the net shopping management server 3 is performed from the browser 21 of the user terminal 2. The product ID corresponding to the selected product image is transmitted to the page management unit 31 (step S125). This product ID is sent from the browser 21 of the user terminal 2 to the product selection page management unit 31 of the net shopping management server 3 as a parameter added to data such as HTML added to the POST method or PUT method of HTTP or the GET method. Sent.

  In response to this, the product selection page management unit 31 of the online shopping management server 3 transmits the product ID to the category narrowing search unit 35 (step S126). Since communication from the product selection page management unit 31 to the category narrowing search unit 35 is communication within the online shopping management server 3, it can be in any format.

  In response to this, the category narrowing search unit 35 of the online shopping management server 3 searches the product database 301 based on the passed product ID, and acquires the category attached to the product with the product ID (step S127).

  Then, the category narrowing search unit 35 of the online shopping management server 3 performs a search from the product database 301 based on the acquired category (step S128), and delivers a list of product IDs hit by the search to the product layout unit 33 (step S128). S129). Since communication from the category narrowing search unit 35 to the product layout unit 33 is communication in the online shopping management server 3, it can be in any format.

  In response to this, the product layout unit 33 of the online shopping management server 3 refers to the product database 301 based on each product ID included in the product ID list, and acquires display target data such as product names, images, and amounts ( Step S130).

  Further, the product layout unit 33 of the online shopping management server 3 calculates the display size of the display frame per product from the total number of products in the product ID list (step S131). That is, the display size of the display frame is calculated according to the total number of products searched from the product database 301 within a predetermined range between the maximum and minimum display sizes.

  Then, the product layout unit 33 of the online shopping management server 3 lays out display target data of each product in the display frame of the calculated display size to generate product column data (step S132), and generates the generated product column data. The product selection page management unit 31 is handed over (step S133). Since communication from the product layout unit 33 to the product selection page management unit 31 is communication in the online shopping management server 3, it can be in any format.

  The product selection page management unit 31 of the online shopping management server 3 generates a shopping page by synthesizing the product column data passed from the product layout unit 33 to the display data such as the product search column (step S134). It transmits to the browser 21 of the terminal 2 (step S135). The page data is transmitted from the product selection page management unit 31 of the net shopping management server 3 to the browser 21 of the user terminal 2 according to an HTTP response or the like.

  The browser 21 of the user terminal 2 displays the received shopping page (step S136). The displayed shopping page is the same as that shown in FIG. 7, but the products displayed in the product column are hits in the search by the category of the product selected by the user, and are narrowed down. In addition, the display frame of the product column changes in size according to the number of hit products. That is, the size of the display frame increases when there are few products, and the size of the display frame decreases when there are many products.

  Next, in FIG. 5, when the user of the user terminal 2 gives an instruction for expansion from the product column of the shopping page by clicking the “extension” button with a mouse or the like (step S 137), the browser 21 of the user terminal 2 An expansion request is transmitted to the product selection page management unit 31 (step S138). This extension request is sent from the browser 21 of the user terminal 2 to the product selection page management unit 31 of the net shopping management server 3 as a parameter added to data such as HTML added to the POST method or PUT method of HTTP or the GET method. Sent.

  In response to this, the product selection page management unit 31 of the online shopping management server 3 transmits the expansion request and a list of product IDs included in the current product column to the related category extended search unit 36 (step S139). ). Since communication from the product selection page management unit 31 to the related category extended search unit 36 is communication in the online shopping management server 3, it can be in any format.

  In response to this, the related category expansion search unit 36 of the online shopping management server 3 searches the product database 301 based on each product ID included in the passed product ID list, and relates to the product with the product ID. A category is acquired (step S140).

  Then, the related category expansion search unit 36 of the online shopping management server 3 performs a search from the product database 301 based on the acquired related category (step S141), hits the search, and stores a list of product IDs in the product layout unit 33. Deliver (step S142). Since communication from the related category extended search unit 36 to the product layout unit 33 is communication in the online shopping management server 3, it can be in any format.

  In response to this, the product layout unit 33 of the online shopping management server 3 refers to the product database 301 based on each product ID included in the product ID list, and acquires display target data such as product names, images, and amounts ( Step S143).

  Further, the product layout unit 33 of the net shopping management server 3 calculates the display size of the display frame per product from the total number of products in the product ID list (step S144). That is, the display size of the display frame is calculated according to the total number of products searched from the product database 301 within a predetermined range between the maximum and minimum display sizes.

  Then, the product layout unit 33 of the online shopping management server 3 lays out display target data of each product in the display frame of the calculated display size to generate product column data (step S145), and generates the generated product column data. The product selection page management unit 31 is handed over (step S146). Since communication from the product layout unit 33 to the product selection page management unit 31 is communication in the online shopping management server 3, it can be in any format.

  The product selection page management unit 31 of the online shopping management server 3 generates a shopping page by synthesizing the product field data passed from the product layout unit 33 into the product search field or the like (step S147). It transmits to the browser 21 (step S148). The page data is transmitted from the product selection page management unit 31 of the net shopping management server 3 to the browser 21 of the user terminal 2 according to an HTTP response or the like.

  The browser 21 of the user terminal 2 displays the received shopping page (step S149). The displayed shopping page is the same as that shown in FIG. 7, but the product displayed in the product column has been expanded by the search by the related category of the product displayed in the current product column. It will be a thing. In addition, the display frame of the product column changes in size according to the number of hit products. That is, the size of the display frame increases when there are few products, and the size of the display frame decreases when there are many products.

  Next, in FIG. 6, when the user of the user terminal 2 instructs the product purchase selection from the product column of the shopping page by mouse click or left click of the purchase button provided near the product image (step S150). The product ID of the selected product is transmitted from the browser 21 of the user terminal 2 to the product purchase processing unit 37 of the online shopping management server 3 (step S151). This product ID is transmitted from the browser 21 of the user terminal 2 to the product purchase processing unit 37 of the net shopping management server 3 as data added to the HTTP POST method or PUT method, etc., or as a parameter added to the GET method. Is done.

  Thereafter, a product purchase process is performed between the product purchase processing unit 37 of the online shopping management server 3 and the browser 21 of the user terminal 2 (step S152).

<Summary>
As described above, according to the present embodiment, there are the following advantages.
(1) Since a product extracted at random is displayed without inputting any search word, the operation can be started as if window shopping was performed.
(2) Easy and easy by narrowing down the search by entering the search word that came up, by narrowing down by searching for the same category by selecting products in the product column, and by searching for related categories of products in the product column as appropriate. You can search for products intuitively.

  The present invention has been described above by the preferred embodiments of the present invention. While the invention has been described with reference to specific embodiments, various modifications and changes may be made to the embodiments without departing from the broad spirit and scope of the invention as defined in the claims. Obviously you can. In other words, the present invention should not be construed as being limited by the details of the specific examples and the accompanying drawings.

DESCRIPTION OF SYMBOLS 1 Network 2 User terminal 21 Browser 3 Net shopping management server 31 Goods selection page management part 32 Goods random extraction part 33 Goods layout part 34 Word search part 35 Category narrowing search part 36 Related category expansion search part 37 Goods purchase processing part 301 Goods database

Claims (2)

When initial display of the shopping page, means for randomly extracting the product data from the product database, laying out and displaying in the product column of the shopping page,
Means for searching the product database by the search word when the user inputs a search word, laying out the hit product data in the product field of the shopping page, and displaying it instead of displaying the previous product field; ,
When the user selects a product in the product column, the product database is searched according to the category of the product, and the hit product data is laid out in the product column on the shopping page and displayed instead of the previous product column display. Means to
When there is a request for expansion by the user, the product database is searched according to the related category of the product currently displayed, and the hit product data is laid out in the product field on the shopping page, and the previous product field is displayed. An internet shopping management device comprising: a means for displaying instead. For initial display of the shopping page, product data is randomly extracted from the product database, laid out in the product field of the shopping page, and displayed.
A step of searching the product database by the search word when the user inputs a search word, laying out the hit product data in the product field of the shopping page, and displaying it instead of displaying the previous product field; ,
When the user selects a product in the product column, the product database is searched according to the category of the product, and the hit product data is laid out in the product column on the shopping page and displayed instead of the previous product column display. And a process of
When there is a request for expansion by the user, the product database is searched according to the related category of the product currently displayed, and the hit product data is laid out in the product field on the shopping page, and the previous product field is displayed. A network shopping management method comprising: a step of displaying instead.

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