JP2002056273A - Advertisement display managing system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide an advertisement display managing system, with which an advertisement user can register advertising time by judging the condition of reserving an advertisement display device or condition around the install place of the advertisement display device while utilizing the Internet. SOLUTION: The advertisement user is connected to a total control site 100 by a user terminal 1, inputs advertisement data, selects an advertisement display device 15 and transmits advertisement information to the total control site 100 after selecting a display time zone by judging the condition of reserving the advertisement display device 15 or condition around the advertisement display device by passage amount and image data, etc., and the total control site 100 transmits the advertisement information transmitted from the user terminal 1 to the advertisement display device 15.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an advertisement display management system and, more particularly, to an advertisement display management system using an advertisement user terminal connected to a network such as the Internet, a PHS or a mobile phone and a remotely operable advertisement display device. About the system.

[0002]

2. Description of the Related Art An example of a conventional advertisement display management system is disclosed in Japanese Utility Model Registration No. 3049233. Registered utility model No. 304923 shown in FIG.
The advertisement display management system described in Japanese Patent Publication No. 3 is a display device used as an electric bulletin board installed in a station, a street, or the like, and has a PHS telephone, a modem, and a control device, and can be remotely operated. A predetermined advertisement display device from among 13 to 15 is called by a telephone from a computer in the headquarters 100 and a predetermined distribution signal is given to display an arbitrary advertisement content. Also, a memory is incorporated in each advertisement display device, and
Can be temporarily stored. The status of the advertisement display device is reported to the general command center 100 as a reply signal.

Another example of a conventional advertisement display management system is disclosed in Japanese Patent Application Laid-Open No. 09-244600. As shown in FIG.
The advertisement display management system described in Japanese Patent Publication No. 00 is an advertisement display system in which the cost of the advertiser is reduced and the price is reduced by the advertisement client inputting his own source and reservation data. And a multi-screen display device 15-5 for displaying an advertisement image or the like on the multi-screen,
In the advertisement display system for displaying the advertisement video at a desired screen position at a desired time zone under the control of 5-4, a video input playback device 15- for inputting a video from a storage medium 15-6.
7, a printer 18-8 for outputting reservation data and the like,
A display unit 15-9b and an operation unit 15 for inputting reservation data
-9a, a control unit 15 for controlling the above-mentioned units and connecting to the LAN 15-3 to exchange data with the server 15-2 and the like.
-9c, and the server for receiving and storing the video data and the reservation data is connected to the LAN, and the output control device 15-4 is connected to the LAN.
Is configured to output the advertisement video stored in the server to the multi-screen display device 15-5 based on the reservation data as appropriate. The fee settlement means 15-10 is configured by connecting a card reader 15-10C1 and a modem 15-10C2, and is connected to a credit company or the like through a public line, so that the fee is settled.

Another example of a conventional advertisement display management system is disclosed in Japanese Patent Application Laid-Open No. 07-168544, in which a registered user inputs information from one unspecified location without technical restrictions. This is a control system capable of displaying advertisements and notifications on arbitrarily selected registered display devices.

[0005] The configuration is such that a plurality of slave stations having storage means and a display device capable of receiving and transmitting are registered within the range of the communication means.
Configure a system to connect to multiple terminal devices via the master station, create display content information with display content creation support software operated in the system, set display locations and time conditions with the same posting support software, The system shows in the guide,
Select sounds, characters, and pictures, add the contents prepared by the individual as appropriate, convert it to a system displayable, create it, while specifying the location and time while limiting it, determine the conditions for posting reservations and expenses The slave station edits and adjusts the slave station idle time and the overlapped reservation during the multiple reservation period provided by the system, and then executes the reservation display after the temporary storage of the slave station, and the execution record can be transmitted.

[0006]

However, this conventional advertisement display management system has a problem that it is difficult for an advertisement user to register effective advertisement information. The reason is that, when registering the advertising information, the advertising user cannot confirm the past information of the surrounding situation where the advertising display device is installed, the installation location, the event information planned in the future, and the like. .

An object of the present invention is to provide an advertisement display management system capable of efficiently managing information of an advertisement display device and information of an advertisement user using the Internet.

[0008]

SUMMARY OF THE INVENTION The present invention relates to an advertisement display management system, comprising: an Internet; a user terminal connected to the Internet; a general command office connected to the Internet; and an advertisement connected to the Internet. A display device, a traffic sensor attached to the advertisement display device, and a digital camera attached to the advertisement display device, wherein the user terminal is an advertisement user registration unit for registering a user with the headquarters, Means for registering an advertisement, an advertisement display device selecting means for displaying an advertisement, an advertisement date reservation means for displaying an advertisement reservation status on a calendar to make an advertisement date reservation, and grasping an event at each advertisement display device installation location. Means for grasping an image for grasping the traffic volume or the situation at each advertisement display device installation location, Means for making an advertisement display reservation while confirming the situation, and means for displaying billing information for the advertisement reserved by the user, wherein the headquarters office manages information necessary for system operation; Advertisement display means for receiving advertisement information from an advertisement user and displaying the information; reception advertisement information means for receiving and managing the advertisement information from the advertisement user; advertisement display device management means for managing information specific to the advertisement display device; It has an event information management means of a display device installation location, and a weather information management means of an advertisement display device installation location, wherein the advertisement display device measures the traffic volume of the advertisement display device installation location and periodically sends it to the general command office. Means for transmitting, means for taking in the situation image of the place where the advertisement display device is installed, and periodically transmitting the image to the headquarters, and advertisement according to instructions from the headquarters or the advertising user. And having a means for transmitting to the centralized command post captures the status image of the shown device location.

In the advertisement display management system according to the present invention, an advertisement user connects to a headquarters office with a user terminal, inputs advertisement data, selects an advertisement display device, reserves an advertisement display device, and displays a status around the advertisement display device. Judging by the traffic volume and image data, etc., after selecting the display time zone, the advertising information is sent to the commanding office, which sends the advertising information sent from the user terminal to the advertising display device Perform the operation of doing.

[0010]

DESCRIPTION OF THE PREFERRED EMBODIMENTS Next, an embodiment of an advertisement display management system according to the present invention will be described in detail with reference to the drawings.
A first embodiment of the advertisement display management system of the present invention shown in FIG.
, A general command office 100 connected to the Internet 12, and advertisement display devices 13 to 15 connected to the Internet 12.

The user terminal 1 is an information processing terminal such as a personal computer or a mobile computer that can be connected to the Internet. The user terminal 1 is provided with an advertisement user registration unit for registering a user in the general command office 100. The user registration information includes a user ID for user identification, a password for user authentication,
Includes credit card information for reimbursement of advertising system usage fees and information such as addresses, telephone numbers, and e-mail addresses for contacting users.

Further, the user terminal 1 registers an advertisement content, selects an advertisement display device for displaying an advertisement, reserves an advertisement date by a calendar displaying the status of advertisement reservation, furthermore, performs an event of an advertisement display device installation location and an advertisement display device installation location. It has a function to make an advertisement display reservation while confirming the surrounding images, the traffic volume by time and the reservation status.

The headquarters office 100 is used by the operator of the advertisement display management system, and is composed of an information processing device such as a workstation or a server that can be connected to the Internet. The headquarters office 100 has a database 101 for storing and managing information required for operation of the advertisement display management system, such as advertisement user registration information and advertisement data registered by the advertisement user.

The headquarters office 100 includes the advertising user terminal 1
And has a function of managing the advertisement information and displaying the advertisement information to the advertisement display devices 13 to 15 in order to display the advertisement information at the time specified and registered by the advertisement user. The headquarters command center 100 has an advertisement display device management function for managing specific information such as the traffic volume at the installation site of the advertisement display device, image information around the installation site, installation operation cost, and maintenance information of the advertisement display device. The headquarters office 100 has a function of managing event information around the installation location of the advertisement display device.

The advertisement display devices 13 to 15 measure the traffic volume at the place where the advertisement display device is installed, and transmit the traffic to the general command center 100 periodically. It also captures the status image of the installation location of the advertisement display device and periodically transmits it to the command center 100. It has a function of taking in a situation image of the installation location of the advertisement display device in accordance with an instruction from the commanding center 100 or the user terminal 1 and transmitting it to the commanding center 100.

FIG. 2 is a front view showing the configuration of the advertisement display device. The PHS or mobile phone 21 attached to the advertisement display device for connecting the advertisement display device and the headquarters 100 via the Internet, and the advertisement display device. Camera 2
2 and a traffic sensor 23 attached to the advertisement display device.

Next, the operation of the first embodiment of the present invention will be described in detail with reference to the drawings. FIG. 3 is a user information registration screen of the user terminal 1 screen. User ID for user identification, password for user authentication,
Enter the credit card information for the payment of the advertising system fee and the name, address, telephone number, and e-mail address for contacting the user, and click the send button 31 to send it to the command center 100 and confirm the registration information Is displayed on the user terminal 1 screen, and after confirming the content, pressing the OK button registers the content.

Upon user registration, the user ID, password, credit card information, name, address, telephone number, e-mail address, and billing information are registered in the database 101 as user information 71, as shown in the user registration information of FIG. You. The registered advertising user is the display device 13 connected to the headquarters 100.
To 15 can be distributed.

For example, the user terminal 1 is a user connected to a personal computer or a mobile computer, and can operate the screen of the user terminal 1 to register advertisement information of a registered user. FIG. 4 shows an example of an advertisement registration screen of the user terminal 1. The advertisement information is input to the input area 41 or an already created advertisement information file is inserted using the file insertion 44, and the display device 13 is selected by the advertisement display device selection 42. To 15, and the calendar 43 is displayed. The calendar 43 displays the date and time information and the daily reservation status graph 46 of the advertisement display device selected in the advertisement display device selection 42, so that the advertisement user operating the user terminal 1 screen can easily grasp the registration status. It has become.

The event display button 45 displays events around the installation location of the advertisement display device. When the event display button 45 is clicked, event information 50 is displayed on the user terminal 1 screen as shown in FIG. The event information is updated at the headquarters 100, and past information (export information, image information, event contact information, etc.) and future schedules are registered and can be freely viewed on the user terminal 1 screen. be able to.

When an advertisement date is selected on the user terminal screen shown in FIG. 4 (for example, February 2nd), a display time selection screen shown in FIG. 6 is displayed.
The user designates the minute by 2, designates the second (in the example, in units of 5 seconds) by the second selection 63, confirms the amount on the amount display 64, and clicks the send button 65
When the button is clicked, the registered contents are transmitted to the commanding center 100. The transmitted data is the received advertisement management screen (Fig. 9)
Is registered and displayed as information 1.

In the example of the display time selection screen shown in FIG.
It shows the reservation status of the friendship on Tuesday, February 2, and the time selection 61 allows the traffic volume and the reservation status to be grasped at a glance. The traffic amount is information transmitted from each advertisement display device at regular intervals (every 10 minutes in the example), and this information is recorded, converted into hourly units and displayed.
In the example of FIG. 6, the traffic amount is displayed as a painted pattern, but it is also possible to display the traffic amount as a numerical value. As for future information, it is also possible to display information on the same day of the previous year and display past average data.

Further, when the location of the traffic volume in the traffic time selection 61 is selected, an image of the situation for each time zone around the installation of the advertisement display device is displayed. The advertisement user grasps the situation of the street and the street (students, housewives, office workers, the elderly, etc.) with images and selects the time slot of the reservation status by referring to these information, and the minute selection 62 is displayed. Is done.

In the minute selection 62, the traffic amount and reservation status every 10 minutes can be grasped at a glance. This traffic amount is transmitted from each display device at regular intervals (in the example, 1).
(Every 0 minutes), and this information is recorded and displayed.
In the example of FIG. 6, the traffic amount is displayed as a painted pattern, but it is also possible to display the traffic amount as a numerical value. As for future information, it is also possible to display information on the same day of the previous year and display past average data. When the advertising user selects a zone of the reservation status with reference to this information, a second selection 63 is displayed.

In the second selection 63, already reserved portions are marked as reserved 66, and unreserved portions are blank with no mark. When the advertising user selects an unreserved location, a mark is added, the billing information is displayed on the price display 64, and the required unreserved location is sequentially selected. If you select Reserved 66,
The reserved advertisement is displayed, the content can be confirmed, and the advertisement can be displayed effectively. After the selection is completed and the total amount is confirmed, when the transmission button 65 is clicked, the reservation information is transmitted to the commanding center 100. Thereafter, the headquarters office notifies the reservation result.

The user terminal 2 shown in FIG. 1 is a user connected to a mobile phone or a PHS, so that the same operation as the screen of the user terminal 1 (FIG. 4) can be simplified.
Further, in the case of a user who uses an e-mail or a facsimile, it is also possible to receive the content transmitted by the user at the supervising command office 100 and input the advertisement information.

Next, the procedure for displaying an advertisement in the headquarters 100 will be described with reference to the flowchart of FIG. First, information is received from an advertisement user (S81), and in the received advertisement content confirmation, an object that is not suitable for an advertisement (for example, an object that is not appropriate for a public place) is deleted and the ad user is notified of the reason. In addition, the number of cases judged to be inappropriate and deleted is counted, and when the number reaches a certain number or more, a procedure for deleting the user registration is taken, and the advertising user is notified of the reason (S82).

Information is collected for each advertisement display device (S8).
3) Information is distributed using the Internet for each advertisement display device (S84), and an advertisement is displayed on the advertisement display device (S8).
5). The advertising display procedure in S81 to S84 is based on the headquarters 1
00 is processed.

The advertisement information transmitted from the advertisement user transmitted to the headquarters command center 100 is managed for each user as shown in a received advertisement information management screen (FIG. 9), and a database is provided so that which user has transmitted the advertisement can be seen at a glance. 101 is registered and managed. The received information is, as shown in the user advertisement information (FIG. 10), the transmission date, hour, minute, second, display data (#store special sale information ~), advertisement display device, display start time (5 seconds in the example). , Display mode (repeated display,
Flow character display, fixed display, etc.) are registered.

Next, the information for each advertisement display device is shown in FIG.
Explanation will be made based on 0. In each advertisement display device, display device-specific information (for example, installation location, administrator contact information, display device type, price list, etc.) and advertisement information transmitted from the advertisement user are recorded. Advertising information transmitted from each advertising user can be confirmed in a list such as information 1 to information n, and details of each information are shown in the advertising information for each display device (FIG. 12).

Each information includes display date, start time, display data (#store special sale information ~), display mode (repeated display, flow character display, fixed display, etc.), and result information (whether or not to display). , Advertising user ID, etc. This FIG.
The display data is transmitted to the advertisement display device based on the display device-specific advertisement information, and the advertisement desired by the advertisement user is displayed.

Next, a second embodiment of the advertisement display management system of the present invention will be described in detail with reference to the drawings. FIG. 13 is a block diagram showing the system configuration of the second embodiment of the advertisement display management system of the present invention. Figure 1
As shown in FIG. 3, the second embodiment of the present invention comprises an Internet 12, a user terminal 1 connected to the Internet 12, a general command office 100 connected to the Internet 12, and an advertisement display connected to the Internet 12. Apparatuses 13 to 15, a PHS or mobile phone 21 attached to the advertisement display device for connecting the advertisement display device and the headquarters 100 via the Internet, a camera 22 attached to the advertisement display device, and a camera attached to the advertisement display device. It has a traffic sensor 23 and a local weather forecast site 13 connected to the Internet 12.

The local weather forecast site 16 is connected to the general command office 100 via the Internet 12, and the general command station 100 displays local weather forecast information of each of the areas where the advertisement display devices 13 to 15 are installed in the local weather forecast. Forecast site 1
6 to the database 100, and the information can be browsed from the screen of the user terminal.

[0034]

As described above, according to the present invention,
Advertisers can check the surroundings where the ad display device is installed when registering advertising information,
Advertising users can register effective advertising information.

Further, according to the present invention, a sensor or a CCD camera is attached to the advertisement display device, and the status of the display device (people traffic, vehicle traffic, images, etc.) is periodically transmitted to the headquarters. Advertisers can easily determine the situation, and can perform effective advertisement display themselves.

Further, according to the present invention, since the advertisement user can select the advertisement time by judging the reservation status of the display device and the time (hour, minute, second), the headquarters or the master station can display the display device, the display content, and the display time. What is more, it is not necessary to perform the work of adjusting the overlapping reservation.

The present invention is particularly applicable to the Internet, P
Advertisement display devices can be installed anywhere in the country to use the terminals of advertising users connected to networks such as HS and mobile phones, and advertisement display devices that can be remotely operated. It can also be used for events.

Also, the present invention provides a mobile terminal, a mobile phone, and a PHS connected to the Internet.
Advertisement can be arbitrarily issued by using, for example, and can be effectively used for various advertisements of each store.

[Brief description of the drawings]

FIG. 1 is a block diagram illustrating a system configuration according to a first embodiment of this invention.

FIG. 2 is a front view illustrating a configuration of an advertisement display device.

FIG. 3 is an explanatory diagram showing a user information registration screen displayed on a user terminal screen.

FIG. 4 is an explanatory diagram showing an advertisement display reservation registration screen displayed on a user terminal screen.

FIG. 5 is an explanatory diagram showing an event information display screen displayed on a user terminal screen.

FIG. 6 is an explanatory diagram showing an advertisement display time selection screen displayed on the user information screen.

FIG. 7 is an explanatory diagram showing “registered” user information.

FIG. 8 is a flowchart illustrating an advertisement display procedure according to the first embodiment of the present invention.

FIG. 9 is an explanatory diagram showing a received advertisement information management screen.

FIG. 10 is an explanatory diagram showing user advertisement information and details thereof.

FIG. 11 is an explanatory diagram showing advertisement display device-specific information.

FIG. 12 is an explanatory diagram showing advertisement information for each advertisement display device and details thereof.

FIG. 13 is a block diagram illustrating a system configuration according to a second embodiment of this invention.

FIG. 14 is a block diagram showing an example of the related art.

FIG. 15 is a block diagram showing another conventional example.

[Explanation of symbols]

1 User Terminal (Personal Computer or Mobile Computer) 2 User Terminal (PHS or Mobile Phone) 12 Internet 13-15 Advertising Display Device 16 Local Weather Forecast Site 21 PHS or Mobile Phone 22 Camera 23 Traffic Measurement Sensor 31 Send Button 41 Display Data Display field 42 Advertising display device selection field 43 Calendar 44 File insertion button 45 Event display button 46 Reservation status graph 50 Event display field 61 Time selection field 62 Minute selection field 63 Second selection field 64 Amount display field 65 Send button 66 Reserved 71 User Information 100 General Command 101 Database

Claims (18)

[Claims] 1. An Internet, a user terminal connected to the Internet, a general command office connected to the Internet, an advertisement display device connected to the Internet, and a traffic sensor attached to the advertisement display device. A digital camera attached to the advertisement display device, wherein the user terminal includes an advertisement user registration unit for registering a user with the general command office, an advertisement content registration unit for registering advertisement content, and an advertisement display for displaying an advertisement. Device selection means;
Advertisement day reservation means for displaying the advertisement reservation status in a calendar to make an advertisement date reservation, means for grasping the events at each advertisement display device installation location, and grasping the image to grasp the traffic volume or status at each advertisement display device installation location Means for making an advertisement display reservation while confirming the hourly traffic volume and the reservation status; and a means for displaying billing information for the advertisement reserved by the user. User registration management means for managing information, advertisement display means for receiving advertisement information from the advertisement user and displaying the information, reception advertisement information means for receiving and managing the advertisement information from the advertisement user, and unique information of the advertisement display device. Advertising display device management means for managing, event information management means of the advertisement display device installation location,
An advertising display device installation location weather information managing unit, wherein the advertisement display device measures the traffic volume of the advertisement display device installation location and periodically transmits it to the general command center; A means for taking in the situation image and periodically transmitting the situation image to the headquarters, and a means for taking in the situation image of the installation location of the advertisement display device according to an instruction from the headquarters or the advertising user and transmitting to the headquarters. Advertising display management system. 2. The advertisement display management system according to claim 1, wherein the advertisement user selects and registers the advertisement display device and the advertisement time. 3. The advertisement display management system according to claim 1, wherein the advertisement user registers the advertisement time by judging the installation location of the advertisement display device from the traffic amount and the image data. 4. The advertisement display management system according to claim 1, wherein the headquarters has a function of fetching a weather condition of an installation location of the advertisement display device from a local weather forecast site and registering the information in a database. 5. The advertisement display management system according to claim 1, wherein the advertisement user determines a weather condition of a place where the advertisement display device is installed and registers an advertisement time. 6. The advertisement display management system according to claim 1, wherein the advertisement user determines an event content at a place where the advertisement display device is installed and registers an advertisement time. 7. The advertisement display management system according to claim 2, wherein the advertisement information created by the advertisement user is transmitted to the headquarters and displayed as an advertisement. 8. The advertisement display management system according to claim 1, wherein said network is the Internet. 9. The advertisement display management system according to claim 1, wherein the advertisement display device is portable. 10. The advertisement display management system according to claim 1, wherein the headquarters office receives the advertisement information from the advertisement user via facsimile or electronic mail and registers the advertisement display. 11. The advertisement display management system according to claim 1, wherein an interval at which the traffic volume measured by said advertisement display device is transmitted to a headquarters is variable. 12. The advertisement display management system according to claim 1, wherein an interval at which the situation image captured by the advertisement display device is transmitted to a headquarters is variable. 13. The advertisement display management according to claim 1, wherein the advertisement display device can change a direction of a digital camera that captures a situation image of an advertisement display device installation location according to an instruction from the headquarters. system. 14. The advertisement display management system according to claim 1, wherein the advertisement display device changes the direction of the digital camera according to an instruction from an advertisement user terminal. 15. The advertisement display management system according to claim 1, wherein the advertisement user registers the advertisement information using a portable portable information terminal connected to the Internet. 16. The advertisement display management system according to claim 1, wherein the advertisement user can change and cancel the advertisement information registered once using a portable portable information terminal connected to the Internet. 17. The advertisement display management system according to claim 1, wherein the billing information is transmitted by electronic mail at an appropriate time for each advertisement user. 18. The advertisement display management system according to claim 1, wherein a usage fee is automatically deducted from a credit card company registered by the advertisement user based on billing information for each advertisement user.