CN114764720A - Display content unlocking method, device, equipment and readable storage medium - Google Patents

Display content unlocking method, device, equipment and readable storage medium Download PDF

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Publication number
CN114764720A
CN114764720A CN202110031617.XA CN202110031617A CN114764720A CN 114764720 A CN114764720 A CN 114764720A CN 202110031617 A CN202110031617 A CN 202110031617A CN 114764720 A CN114764720 A CN 114764720A
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content
unlocking
segment
display
video
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Inventor
林晓佳
范杨
阮良
刘子文
李远青
黄鹏飞
蒋梦婷
翁青霄
凌周骏一
周晶晶
李龙飞
廖昕苑
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Tencent Technology Shenzhen Co Ltd
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Tencent Technology Shenzhen Co Ltd
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Priority to CN202110031617.XA priority Critical patent/CN114764720A/en
Priority to PCT/CN2022/070833 priority patent/WO2022148447A1/en
Publication of CN114764720A publication Critical patent/CN114764720A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0239Online discounts or incentives
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F9/00Arrangements for program control, e.g. control units
    • G06F9/06Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
    • G06F9/44Arrangements for executing specific programs
    • G06F9/451Execution arrangements for user interfaces
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/472End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content

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  • Business, Economics & Management (AREA)
  • Theoretical Computer Science (AREA)
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  • Databases & Information Systems (AREA)
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Abstract

The application discloses a display content unlocking method, device and equipment and a readable storage medium, and relates to the field of interface interaction. The method comprises the following steps: displaying an unlock panel for indicating a segment length of the unlocked content segment; receiving a trigger operation for unlocking the content segment; displaying a recommended content browsing interface based on the triggering operation; and displaying the content segment of the display content in response to the unlocking timing ending. The unlocking control is displayed in the unlocking panel, so that the user is prompted to unlock the content segments in a mode of browsing recommended contents, the user can watch part or all of the displayed contents in a mode of unlocking the content segments, and if the content of the currently displayed content is not the content expected by the user, the content segments of other displayed contents can be unlocked and previewed, so that the human-computer interaction efficiency of the user in the process of determining the displayed content is improved.

Description

Method, device and equipment for unlocking display content and readable storage medium
Technical Field
The embodiment of the application relates to the field of interface interaction, in particular to a method, a device, equipment and a readable storage medium for unlocking display content.
Background
The video tile advertisement is an advertisement form that unlocks a video through an advertisement played in a player, that is, a form that unlocks a video by first watching advertisement contents before playing the video.
In the related art, the video tile advertisement is played before the video is played, such as: after a user selects a television episode to be played, before the television episode is played, firstly playing advertisement content in a player for a fixed time, and after the advertisement content is played, loading video content of the television episode for playing.
However, when the video tile advertisement is played in the above manner, since the user can watch the actual video content after the advertisement content is played, and determine whether the video content is the video content that the user needs to watch, when the video content is not the video content that the user needs, another video needs to be selected and the advertisement content needs to be watched again, and the selection efficiency of the video content is low.
Disclosure of Invention
The embodiment of the application provides an unlocking method, device and equipment for display content and a readable storage medium, which can improve the diversity of unlocking modes of the display content and the display efficiency of the display content. The technical scheme is as follows:
in one aspect, a method for unlocking display content is provided, and the method includes:
displaying an unlocking panel, wherein the unlocking panel is used for indicating to unlock a content segment of the display content in a mode of browsing recommended content, and the unlocking panel is also used for indicating the segment length of the unlocked content segment of the display content;
receiving a trigger operation for unlocking the content fragment;
displaying a recommended content browsing interface based on the trigger operation, wherein the recommended content browsing interface comprises an unlocking timing which is used for indicating the timing duration of browsing the recommended content when the content fragment is unlocked;
in response to the unlock timer ending, displaying the content segment of the presentation content.
In another aspect, an unlocking device for displaying content is provided, the device including:
the display module is used for displaying an unlocking panel, the unlocking panel is used for indicating to unlock the content fragment of the display content in a mode of browsing recommended content, and the unlocking panel is also used for indicating the fragment length of the unlocked content fragment of the display content;
the receiving module is used for receiving the trigger operation of unlocking the content fragment;
the display module is further configured to display a recommended content browsing interface based on the trigger operation, where the recommended content browsing interface includes an unlocking timing, and the unlocking timing is used to indicate a timing duration for unlocking the content segment and requiring browsing of the recommended content;
the display module is further configured to display the content segment of the display content in response to the end of the unlock timing.
In another aspect, a computer device is provided, where the computer device includes a processor and a memory, where the memory stores at least one program, and the at least one program is loaded by the processor and executed to implement the method for unlocking a display content as described in any one of the embodiments of the present application.
In another aspect, a computer-readable storage medium is provided, in which at least one instruction, at least one program, a set of codes, or a set of instructions is stored, and the at least one instruction, the at least one program, the set of codes, or the set of instructions is loaded and executed by a processor to implement the method for unlocking a display content as described in any of the embodiments of the present application.
In another aspect, a computer program product or computer program is provided, the computer program product or computer program comprising computer instructions stored in a computer readable storage medium. The processor of the computer device reads the computer instructions from the computer-readable storage medium, and executes the computer instructions, so that the computer device executes the method for unlocking the display content in any of the above embodiments.
The beneficial effects brought by the technical scheme provided by the embodiment of the application at least comprise:
the unlocking control is displayed in the unlocking panel, so that a user is prompted to unlock content segments in a mode of browsing recommended contents, the user can watch part or all of the segments in the displayed contents in a mode of unlocking the content segments, and if the content of the currently displayed content is not the content expected by the user, the content segments of other displayed contents can be unlocked and previewed, so that the man-machine interaction efficiency of the user in determining the displayed contents is improved, and the problems that the display efficiency is low and the data interaction amount between a terminal and a server is large due to the fact that complete patch advertisements need to be watched when the displayed contents are selected are solved.
Drawings
In order to more clearly illustrate the technical solutions in the embodiments of the present application, the drawings required to be used in the description of the embodiments are briefly introduced below, and it is obvious that the drawings in the description below are only some embodiments of the present application, and it is obvious for those skilled in the art to obtain other drawings without creative efforts.
FIG. 1 is an interface schematic diagram of an unlock panel provided by an exemplary embodiment of the present application;
FIG. 2 is a schematic illustration of an implementation environment provided by an exemplary embodiment of the present application;
FIG. 3 is a flowchart of a method for unlocking presentation content according to an exemplary embodiment of the present application;
FIG. 4 is an interface schematic diagram of an unlock control provided based on the embodiment shown in FIG. 3;
FIG. 5 is an interface schematic diagram of a video clip unlocking process provided based on the embodiment shown in FIG. 3;
FIG. 6 is a block diagram illustrating an overall structure of content segment unlock logic provided in an exemplary embodiment of the present application;
FIG. 7 is a flowchart of a method for unlocking presentation content provided by another exemplary embodiment of the present application;
fig. 8 is a schematic diagram of a drawing process of a progress bar provided based on the embodiment shown in fig. 7;
fig. 9 is a schematic diagram of a material pulling process provided based on the embodiment shown in fig. 7;
FIG. 10 is a process flow diagram of pre-unlock and post-unlock provided based on the embodiment shown in FIG. 7;
FIG. 11 is a schematic diagram of an unlock validity period prompt interface provided based on the embodiment shown in FIG. 7;
FIG. 12 is a flowchart of a method for unlocking presentation content provided by another exemplary embodiment of the present application;
FIG. 13 is a schematic interface diagram provided in accordance with the embodiment shown in FIG. 12 upon receipt of a selection operation on a close control;
fig. 14 is a schematic overall view of an unlocking process of a video clip according to an exemplary embodiment of the present application;
fig. 15 is a block diagram illustrating an unlocking apparatus for a display content according to an exemplary embodiment of the present application;
fig. 16 is a block diagram illustrating an unlocking apparatus for a display content according to another exemplary embodiment of the present application;
fig. 17 is a schematic structural diagram of a computer device according to an exemplary embodiment of the present application.
Detailed Description
To make the objects, technical solutions and advantages of the present application more clear, embodiments of the present application will be described in further detail below with reference to the accompanying drawings.
First, a brief description is given of terms referred to in the embodiments of the present application:
incentive advertisement: the method includes the steps of obtaining a certain return through advertisement display, in the embodiment of the application, encouraging the playing of the advertisement to be used for obtaining unlocking of content segments in display content, wherein the display content includes content in the forms of video content, electronic book content, news content and the like, and the embodiment of the application is not limited to the above. When the display content is realized as video content, the playing of the advertisement is stimulated to unlock video clips in the video content; when the display content is realized as the electronic book content, the playing of the advertisement is stimulated to unlock chapter sections in the electronic book content; when the display content is realized as cartoon content, motivating the playing of the advertisement for unlocking a certain number of pages of the cartoon, or motivating the playing of the advertisement for unlocking a certain number of pages of the cartoon content when the cartoon is displayed in a cartoon frame form; when the presentation content is implemented as knowledge-based content, the motivation advertisement is played for unlocking a certain amount of knowledge in the knowledge-based content, such as: if the knowledge content is news content, the advertisement is stimulated to be played for unlocking the news; when the knowledge content is knowledge search content, the advertisement playing is stimulated to unlock a certain number of search results; when the knowledge content is daily popular words, the advertisement is encouraged to be played to unlock a certain number of popular words, and the form of the knowledge content is not limited in the embodiment of the application.
In some embodiments, the incentive advertisement corresponds to an unlock length, which is illustratively, when the display content is video content, the incentive advertisement corresponds to an unlock segment duration, such as: the incentive advertisement A can unlock the video clip of 20 minutes, and the incentive advertisement B can unlock the video clip of 30 minutes; when the display content is the content of the electronic book, the incentive advertisement corresponds to the number of the unlocked chapters, such as: the method comprises the following steps that an advertisement A is stimulated to unlock 10 chapters in the content of the electronic book, and an advertisement B is stimulated to unlock 12 chapters in the content of the electronic book; when the display content is news content, the incentive advertisement corresponds to the unlocked news amount, such as: incentive ad a can unlock 10 news and incentive ad B can unlock 15 news.
In some embodiments, the incentive advertisement is an unlocking manner of the display content when the account of the login application belongs to a designated account type, illustratively, when the account of the login application belongs to a general account, the display content is unlocked by the incentive advertisement, and when the account of the login application belongs to a member account, the display content can be unlocked directly without viewing the incentive advertisement.
In some embodiments, the user may also choose to unlock the presentation content in other ways before triggering the display of the incentive advertisement, such as: resource exchange mode, account type switching mode, etc. Illustratively, taking a resource exchange mode as an example, when a user selects display content, an unlocking panel is firstly displayed, the unlocking panel comprises an unlocking control and a payment control, when the user selects the payment control, a payment interface is displayed, and after the user completes resource exchange on the payment interface, the display content is unlocked, so that the display content is displayed. Taking an account type switching mode as an example, when a user selects display content, an unlocking panel is firstly displayed, the unlocking panel comprises an unlocking control and an account type switching control, the account type switching control is used for indicating the user to switch an account from a common account to a member account, when the user selects the account type switching control, an account type switching interface is displayed, and the user completes account type switching operation in the account type switching interface, so that the display content is unlocked by the identity of the member account.
Referring to fig. 1, an interface schematic diagram of an unlocking panel provided in an exemplary embodiment of the present application is shown, as shown in fig. 1, the unlocking panel 100 includes an unlocking control 110, a payment control 120, and an account type switching control 130, where the unlocking control 110 is used to instruct to unlock a content segment in a display content in a manner of viewing an incentive advertisement, the payment control 120 is used to instruct to unlock a content segment or a complete display content in the display content in a resource exchange manner, and the account type switching control 130 is used to instruct to unlock a content segment or a complete display content in the display content in a manner of switching an account type.
Fig. 2 is a schematic diagram of an implementation environment provided by an exemplary embodiment of the present application, as shown in fig. 2, the implementation environment includes a terminal 210 and a server 220, where the terminal 210 and the server 220 are connected through a communication network 230.
The terminal 210 has an application program installed therein for displaying the display content, such as: the application includes a video playing application, a short video social program, an e-book reading program, an instant messaging application, a social platform program, a shopping program, and a financial management program, which are not limited in the embodiments of the present application. In this embodiment, a video playback application installed in the terminal 210 is taken as an example for description. The video playing application is used for playing videos.
In some embodiments, when the video selected by the user needs to be played by unlocking, the terminal 210 first displays an unlocking panel for the user to select an unlocking mode, and when the user selects to unlock the video by watching the incentive advertisement, the terminal 210 obtains the advertisement material of the incentive advertisement from the server 220 to play. Optionally, the terminal 210 may acquire the video resource from the server 220 for synchronous loading while acquiring the advertisement material from the server 220, so that the video can be directly played after the advertisement is activated.
The terminal 210 is also used to provide computation of unlock logic, such as: when the playing time of the incentive advertisement reaches the required time, it is determined that the displayed content is successfully unlocked, and when the displayed content is not unlocked completely and the user selects to close the incentive advertisement, the terminal 210 judges the unlocking logic and prompts the user that the currently displayed content is not unlocked completely.
The server 220 is mainly used for providing advertisement material and display content material to the terminal 210, and the terminal 210 pulls corresponding material from the server 220 for display or playing based on the selection operation of the user.
The terminal 210 may be at least one of a smart phone, a tablet computer, a portable laptop, a desktop computer, an intelligent speaker, an intelligent wearable device, an intelligent television, an intelligent vehicle-mounted device, and the like, the server 220 may be a physical server or a cloud server providing cloud computing services, and the server 220 may be implemented as one server or a server cluster or distributed system formed by a plurality of servers.
When the terminal and the server cooperatively implement the scheme provided by the embodiment of the present application, the terminal and the server may be directly or indirectly connected in a wired or wireless communication manner, which is not limited in the embodiment of the present application.
With reference to the above description, an application scenario related to the embodiment of the present application is illustrated.
First, the displayed content unlocking method provided by the embodiment of the application is applied to a video playing scene.
In the video playing application program, after a user selects a target video, the playing right of the target video is locked, so that an unlocking panel is displayed before the target video is played. The unlocking panel comprises an unlocking control and an unlocking fragment prompt, wherein the unlocking control is used for indicating that the video fragment is unlocked in a mode of playing the incentive advertisement, and the unlocking fragment prompt is used for indicating the fragment duration of the video fragment which can be unlocked after the incentive advertisement is played currently, such as: the prompt content of 'watching advertisement and unlocking for 20 minutes' is displayed on the unlocking section prompt and is used for indicating that the video section of 20 minutes in the target video can be unlocked after the motivational advertisement is watched at present.
When the user clicks on the unlocking control, skipping to the advertisement playing interface to play the incentive advertisement, and when the playing duration of the incentive advertisement reaches the required duration, such as: and when the countdown time length of the unlocking countdown is 0, determining that the playing time length of the incentive advertisement reaches the required time length, and unlocking the 20-minute video clip in the target video.
Secondly, the displayed content unlocking method provided by the embodiment of the application is applied to an electronic book reading scene.
In the electronic book reading program, after a user selects a target electronic book, since the reading right of the target electronic book is locked, or a part of chapter reading right in the target electronic book is locked, an unlocking panel is displayed before the content of the locked electronic book is displayed. The unlocking panel comprises an unlocking control and an unlocking fragment prompt, wherein the unlocking control is used for indicating that the electronic book chapters are unlocked in a mode of playing the incentive advertisement, and the unlocking fragment prompt is used for indicating the number of the electronic book chapters which can be unlocked after the incentive advertisement is played currently, such as: the prompt content of 'watching the advertisement and unlocking 5 chapters' is displayed on the unlocking segment prompt and used for indicating that the locked 5 chapters in the target electronic book can be unlocked after the excitation advertisement is watched at present.
And when the user clicks on the unlocking control, jumping to an advertisement playing interface to play the incentive advertisement, and unlocking 5 chapters in the target electronic book when the playing time of the incentive advertisement reaches the required time.
Thirdly, the displayed content unlocking method provided by the embodiment of the application is applied to a news browsing scene.
In the social platform program, after a user selects a news browsing function, all or part of news browsing permissions in a news browsing interface are locked, so that when the user browses to the locked news, an unlocking panel is displayed. The unlocking panel comprises an unlocking control and an unlocking fragment prompt, wherein the unlocking control is used for indicating that the news browsing permission is unlocked in a mode of playing the incentive advertisement, and the unlocking fragment prompt is used for indicating the quantity of news contents which can be unlocked after the incentive advertisement is played currently, such as: the unlocking segment prompt is displayed with prompt content of 'watching advertisement and unlocking 10 news' and is used for indicating that the locked 10 news in the news browsing function can be unlocked after the user watches the incentive advertisement at present.
And when the user clicks the unlocking control, jumping to an advertisement playing interface to play the incentive advertisement, and unlocking the locked 10 news in the news browsing function when the playing time of the incentive advertisement reaches the required time.
It should be noted that the video playing scene, the electronic book reading scene, and the news browsing scene are all schematic examples, and the embodiment of the present application may also be applied to a display scene of display content, and the embodiment of the present application does not limit the specific form and the display scene of the display content.
With reference to the above, a method for unlocking a display content provided in an embodiment of the present application is described, fig. 3 is a flowchart of a method for unlocking a display content provided in an exemplary embodiment of the present application, and the method is applied to a terminal for example, as shown in fig. 3, the method includes:
step 301, displaying an unlocking panel.
The unlocking panel is used for indicating that the content segment of the display content is unlocked in a mode of browsing the recommended content, and the unlocking panel is also used for indicating the segment length of the content segment of the unlocked display content.
In some embodiments, the unlocking panel comprises an unlocking control, and the unlocking control is used for indicating that the content segment of the display content is unlocked in a mode of browsing the recommended content; the unlocking control corresponds to an unlocking fragment prompt, and the unlocking fragment prompt is used for indicating the fragment length of the content fragment of the display content unlocked based on the unlocking control.
In some embodiments, the trigger condition for displaying the unlock panel includes at least one of:
firstly, after a user selects the display content, because the display content is the content with the locked display authority, and the authority is locked aiming at all types of accounts, an unlocking panel is displayed based on the selection operation of the user;
secondly, after the user selects the display content, the display content is the content with the display authority locked, and the authority is locked aiming at the account with the specified type, so the account type of the account logged in the current application program is confirmed, and when the account type accords with the specified type, an unlocking panel is displayed;
thirdly, the display content comprises a part with the locked display permission and a part with the unlocked display permission, when a user selects the display content, the unlocked part is firstly displayed, and when the display of the unlocked part is finished or the display of the first unlocked part is finished, an unlocking panel is displayed to indicate to unlock the subsequent locked part;
fourthly, the display content comprises at least two segments with locked display permissions, and after the ith locked segment is played, an unlocking panel is displayed to indicate to unlock the subsequent (i + 1) th locked segment, wherein i is a positive integer, and the value of i is less than or equal to the total number of the locked segments.
The above manner of displaying the unlocking panel is only an illustrative example, and the unlocking panel may also be displayed under other trigger conditions, which is not limited in the embodiment of the present application.
In some embodiments, the unlock segment prompt may be implemented within the unlock control, i.e., the unlock control itself displays the unlock segment prompt; alternatively, the unlocking control and unlocking fragment prompt are implemented as two separate display elements.
When the unlocking segment prompt is realized in the unlocking control, the unlocking control is displayed as the unlocking segment prompt, such as: a line of text "see advertisement unlock for 20 minutes" that can be touched is displayed in the unlock panel, and then performing touch operation on the text can be implemented as a trigger operation for unlocking the content segment. Optionally, the unlocking control further includes a touch-controllable unlocking icon, that is, the unlocking icon and the unlocking fragment prompt form an interface representation of the unlocking control, and touch operation is performed on the unlocking fragment prompt or touch operation is performed on the unlocking icon, which can be implemented as trigger operation for unlocking the content fragment.
When the unlocking control and the unlocking segment prompt are realized as two independent display elements, the unlocking control realizes a touch unlocking icon, the unlocking segment prompt is realized as a text display element in the unlocking panel, and the unlocking segment prompt is displayed on the peripheral side of the unlocking icon, if: an unlock segment prompt is displayed to the right of the unlock icon. The touch operation on the unlocking icon can be realized as a trigger operation for unlocking the content segment. The unlocking segment is prompted to be a touch-enabled display element (that is, a touch operation performed on the text display element can be implemented as a trigger operation for unlocking the content segment), or a non-touch-enabled display element.
In this embodiment, it is described by taking an example that the unlocking section prompt is implemented in the unlocking control, optionally, the unlocking control includes an unlocking icon and an unlocking section prompt, as shown in fig. 4, the unlocking panel 400 includes an unlocking control 410, where the unlocking control 410 includes an unlocking icon 411 and an unlocking section prompt 412. When the user touches the unlock icon 411 or the unlock-segment prompt 412 (e.g., clicking, double-clicking, sliding, gravity pressing, long-pressing, etc. on the unlock-segment prompt 412), both implemented as a touch to the unlock control 410, in some embodiments, the function of the unlock icon 411 may be integrated on the unlock-segment prompt 412. Wherein the unlock segment prompt 412 indicates that the segment length of the content segment of the presentation unlocked based on the unlock control 410 is 20 minutes.
The segment length is used to indicate the length or number of unlocked content segments in the presentation content. Such as: when the display content is realized as video content, the segment length is the segment duration; when the display content is realized as the content of the electronic book, the length of the segment is realized as the number of chapters, the number of pages of the electronic book, the number of paragraphs of the electronic book and the like; when the display content is realized as news content, the segment length is realized as the number of news, or the number of dates corresponding to the news, or the length of the news content, which is not limited in the embodiment of the present application.
In some embodiments, the content segment is a preset designated segment corresponding to the unlocking process; or, the content segment is a self-defined segment set by the user according to the segment length; alternatively, the content segments are randomly determined segments in the application.
Optionally, when the content segment is a preset designated segment, that is, the unlocked content segment is a default segment, illustratively, when the user opens the video a for unlocking for the first time, the video segment unlocked for the first time defaults to a segment starting from 00:00 of the progress bar.
Step 302, receiving a trigger operation for unlocking a video clip.
In some embodiments, the unlocking panel includes an unlocking control, and the triggering operation received on the unlocking control is used as the triggering operation for unlocking the video clip.
The trigger operation on the unlocking control comprises at least one of the following operation forms:
firstly, receiving touch control (such as clicking, double clicking, sliding, gravity pressing, long pressing and other operations on an unlocking control) operation on the unlocking control, and taking the touch control operation as a trigger operation on the unlocking control;
and secondly, receiving an input operation of the external output equipment, wherein the input operation corresponds to the unlocking control, and then taking the input operation as a trigger operation of the unlocking control.
The trigger operation is used for instructing the user to select to unlock the content segments in the display content in a mode of browsing the recommended content.
And 303, displaying a recommended content browsing interface based on the triggering operation, wherein the recommended content browsing interface comprises unlocking timing.
The unlocking timing is used for indicating the timing duration that the recommended content needs to be browsed when the content segment of the displayed content is unlocked. In some embodiments, the timing duration of the unlock content segment and the display duration of the recommended content are two independent durations, illustratively, the recommended content is implemented as an incentive advertisement video, the total duration of the incentive advertisement video is 60 seconds, and the timing duration of the unlock content segment is 10 seconds in total, that is, when the incentive advertisement video is played in the recommended content browsing interface, the recommendation timing of the incentive advertisement video and the unlock timing of the content segment are performed at the same time, when the unlock timing of the content segment is ended and the recommendation timing of the incentive advertisement video is not ended, the incentive advertisement video continues to be played, and at this time, the content segment is unlocked.
In some embodiments, in response to the display duration of the recommended content reaching the required duration, a cover layer is displayed on the recommended content browsing interface, the cover layer includes an identifier of the recommended content and a detail control, and the detail control is used for jumping to a detail interface corresponding to the recommended content. In some embodiments, when the recommended content is displayed in the recommended content browsing interface, effect conversion of out-linking, small programs and application downloading can be realized at a specified position or any position of the recommended content and the detail control in the cover layer. Optionally, the time duration of the unlocking content segment is less than or equal to the display duration of the recommended content.
In some embodiments, the unlocked content segment is displayed in response to the display duration of the recommended content reaching a desired duration.
In some embodiments, the unlock timer is also displayed in the form of a countdown, that is, an unlock countdown is included in the recommended content browsing interface, and the unlock countdown is used for indicating a countdown time length for which the recommended content needs to be browsed to unlock the content segment. Illustratively, the time length of browsing recommended content required by unlocking a content segment is 10 seconds, when a recommended content browsing interface is displayed based on a trigger operation and the recommended content is displayed, the unlocking countdown is displayed from 10 seconds, and the countdown time length of the unlocking countdown is reduced from second to second as the system time advances.
In some embodiments, since the unlock timing is used to indicate a duration of unlocking the content segment, and the recommended content further corresponds to a display duration, when the unlock timing is over, the content segment in the display content is unlocked; and when the display duration of the recommended content reaches the required duration, the complete content of the displayed content is unlocked. Or when the unlocking timing is finished, the first content segment in the display content is unlocked; and when the display duration of the recommended content reaches the required duration, unlocking a second content segment in the display content, wherein the segment length of the second content segment is greater than that of the first content segment. In some embodiments, the first piece of content is contained within the second piece of content.
Illustratively, the duration of the incentive advertisement is 60 seconds, and the unlocking duration required for unlocking the video clip a (clip duration is 20 minutes) is 10 seconds, so that the video clip a is unlocked when the duration of the incentive advertisement viewed by the user reaches 10 seconds, and the video clip B is unlocked when the duration of the incentive advertisement viewed by the user reaches 60 seconds (clip duration is 40 minutes).
In some embodiments, the recommended content browsing interface is jumped from the unlock panel to display, such as: the unlocking panel is a panel area which is displayed on the playing interface in a superposed mode, and the recommended content browsing interface is an independent interface which is displayed in a skipping mode from the playing interface.
And step 304, responding to the end of the unlocking timing, and displaying the content segment of the display content.
In some embodiments, when the unlocking timer is over, the content segment in the display content is unlocked, so that the user can select to view the content segment, namely, the terminal displays the content segment. Taking video as an example, the presentation content includes video content, and the content segments include video segments in the video content. Displaying the part which is not unlocked in the first performance state and displaying the part of the video clip which is unlocked in the second performance state on the progress bar corresponding to the video content, thereby playing the video clip in the video content.
Referring to fig. 5, which is a schematic interface diagram illustrating a video clip unlocking process according to an exemplary embodiment of the present application, as shown in fig. 5, an unlocking panel 500 is first displayed, where the unlocking panel 500 includes an unlocking control 510. When a trigger operation on the unlocking control 510 is received, a recommended content browsing interface 520 is displayed, wherein an incentive advertisement video is played in the recommended content browsing interface 520, an unlocking timer 521 (displayed in a countdown mode) is displayed in the upper left corner of the recommended content browsing interface 520, as shown in fig. 5, the timer content of the unlocking timer 521 is "content that can be unlocked after 5 seconds", the recommendation timer 522 (displayed in a countdown mode) is displayed in the upper right corner of the recommended content browsing interface 520, the timer content of the recommendation timer is "59 seconds", that is, the playing time length of the incentive advertisement video is still remaining 59 seconds, a closing control 523 is displayed on the right side of the recommendation timer 522, and when a user clicks the closing control 523 after the unlocking timer 521 is ended, a video clip 524, specifically, an unlocking part 531 of the video clip 524, is displayed. Wherein a highlighted unlocked portion 531 and an unlocked portion 532 are included in the progress bar 530. The unlocking part 531 is a custom segment set by the user according to the segment length, such as: the unlocking part 531 is an unlocking fragment which is self-defined by a user within the limited range of the fragment length; alternatively, the unlock section 531 is a randomly determined section in the application.
If the user does not click the close control 523 before the incentive advertisement video is played, after the incentive advertisement video is played, a cover layer 540 is displayed on the recommended content browsing interface 520 in an overlapping manner, wherein the cover layer 540 comprises an identifier 541 and a detail control 542 of recommended content. Wherein the details control 542 user links to the product details introduction interface corresponding to the identification 541.
In some embodiments, after the covering layer 540 is superimposed on the recommended content browsing interface 520, the recommended content browsing interface 520 still includes a closing control 523, and the user can activate playing of the advertisement video and display the video segment 524 by triggering the closing control 523.
In some embodiments, the close control 523 is not clicked before the end of the incentive advertisement video play, and the video segment 524 is displayed directly after the end of the incentive advertisement video play. Fig. 5 is a schematic illustration only, and the display content after the end of the incentive advertisement video playing is not limited in the embodiment of the present application.
Optionally, in another embodiment, the presentation content includes e-book content, and then the content segments include chapter segments in the e-book content, and when the content segments are displayed, the section that is not unlocked is displayed in a third presentation state on a directory page corresponding to the e-book, and the section that is unlocked is displayed in a fourth presentation state, and the chapter segments in the e-book content are displayed.
In summary, according to the unlocking method for the display content provided by this embodiment, the unlocking control is displayed in the unlocking panel, so that the user is prompted to unlock the content clip in a manner of browsing the recommended content, the user can watch part or all of the clips in the display content in a manner of unlocking the content clip, and if the content of the current display content is not the content desired by the user, the content clips of other display contents can be unlocked and previewed, so that the human-computer interaction efficiency of the user in determining the display content is improved, and the problems of low display efficiency and large data interaction amount between the terminal and the server caused by the need of watching a complete patch advertisement when selecting the display content are avoided.
Illustratively, as shown in fig. 6, the architecture includes a client 610 (i.e. corresponding to an application installed in the terminal), an authentication backend 620, a vendor Platform (SSP) 630, and an advertisement engine 640.
The client 610 includes an advertisement authentication module 611 and an incentive advertisement interface 612. The client 610 is mainly responsible for advertisement display, wherein the advertisement authentication module 611 is configured to interact with the authentication background 620, and determine whether an account logged in the current client is a member account, thereby determining whether an advertisement needs to be played. The authentication backend 620 is responsible for accepting the authorization request of the SSP630 and returning the unlock point to the client 610. The SSP630 functions as an intermediary layer responsible for forwarding advertisement requests and providing management of unlock points and authorization for unlocking. The ad engine 640 assumes output of the final ad data.
In some embodiments, the presentation content includes at least one of video content and e-book content, and fig. 7 is a flowchart of a method for unlocking the presentation content according to another exemplary embodiment of the present application, which is exemplified by applying the method to a terminal, as shown in fig. 7, and the method includes:
step 701, displaying an unlocking panel.
The unlocking panel is used for indicating that the content segment of the display content is unlocked in a mode of browsing the recommended content, and the unlocking panel is also used for indicating the segment length of the unlocked content segment of the display content.
In some embodiments, an unlocking control is included in the unlocking panel, and the unlocking control is used for indicating that the content segment of the display content is unlocked in a mode of browsing the recommended content; the unlocking control corresponds to an unlocking fragment prompt, and the unlocking fragment prompt is used for indicating the fragment length of the content fragment of the display content unlocked based on the unlocking control.
The clip length is used to indicate the length or number of unlocked clip content in the presentation content. Such as: when the display content is realized as video content, the segment length is the segment duration; when the display content is realized as the content of the electronic book, the length of the segment is realized as the number of chapters, the number of pages of the electronic book, the number of paragraphs of the electronic book and the like; when the presentation content is implemented as news content, the segment length is implemented as news number, or date number corresponding to news, or news content length, and the like, which is not limited in the embodiment of the present application.
Step 702, receiving a trigger operation for unlocking a video clip.
In some embodiments, the unlocking panel includes an unlocking control, and the triggering operation received on the unlocking control is used as the triggering operation for unlocking the video clip.
The trigger operation is used for instructing the user to select to unlock the content segments in the display content in a mode of browsing the recommended content.
And 703, displaying a recommended content browsing interface based on the trigger operation, wherein the recommended content browsing interface comprises unlocking timing.
The unlocking time is used for indicating the time duration of the recommended content needing to be browsed when the content segment is unlocked. In some embodiments, the timing duration of the unlocking content segment and the display duration of the recommended content are two independent durations.
And step 704, in response to the end of the unlocking timing, displaying the part which is not unlocked in the first expression state and displaying the unlocked video clip part in the second expression state on the progress bar corresponding to the video content.
In the related art, the progress bar includes the following elements: default state, buffered, played. And the drawing strategy of the element is 'simple superposition' of layers. The opacity and the priority are strongly coupled, when an element which does not conform to the principle of 'high priority-high opacity' appears, the color error of the whole rendering effect can be caused, for example, in the scene of the motivational advertisement, the priority of the element of 'locked interval' is higher than that of 'played interval', and the opacity is lower than that of 'played interval'.
In this embodiment, a strategy of segment rendering is proposed, that is, a segment of interval allows only one element to be rendered, so as to ensure that the rendering of the element is not interfered, thereby removing the coupling relationship between priority and opacity. Due to the independent drawing principle of the elements, the method is not limited by transparency.
The overall steps of the scheme are divided into 2 steps: 1. calculating drawing coordinates of each element according to requirements; 2. and uniformly drawing the elements according to the coordinates. Prior to implementation of the solution, the elements need to be prioritized according to design requirements. And drawing the elements with high priority preferentially, and if the elements with high priority exist in a section of interval, drawing the elements with low priority without drawing. Mutually exclusive with the priority elements.
Elements are managed by using a variable array, the array sequence, namely the sequence of X coordinates from small to large, and the elements are drawn one by one according to the sequence when finally drawn.
Referring to fig. 8, schematically, a drawing process diagram of a progress bar provided in an exemplary embodiment of the present application is shown, and as shown in fig. 8, the process includes: step 801, initialization. I.e. adjusting the full coordinate margin, initializing an element covering the full coordinate, the element type being blank, and the array size being 1. And step 802, determining element drawing coordinates according to the information. I.e., the element coverage area for which the P0 priority is calculated. The existing blank element is split into an interval expected to be drawn and a blank interval through a splitting function, and the element of the interval expected to be drawn is a corresponding element type, such as a locking interval. The blank interval is not processed for subsequent low-priority elements to process. Step 803, the elements of all priorities are processed step by step, following the loop of step 802. At step 804, the unprocessed span is treated as a default span and is populated with the lowest priority element type. At step 805, all intervals of the progress bar are filled with valid elements. And finally, traversing the element array, and drawing the graph to finish the drawing of the progress bar. A progress bar 810 is obtained.
In some embodiments, the unlocking section is used for indicating the section duration of the video section, the video section comprises at least two sub-sections, before the part which is not unlocked is displayed in the first performance state, a sub-section setting operation is received on a progress bar corresponding to the video content, and the distribution condition of the at least two sub-sections on the progress bar is determined based on the setting operation and the section duration.
In some embodiments, the setting process of the sub-segment is implemented before the triggering operation of the unlocking control is received, or after the recommended content is browsed.
Setting at least two sub-segments in the video content, and receiving a starting position setting operation on a progress bar corresponding to the video content for an ith sub-segment, wherein i is a positive integer, so that the starting time of the ith sub-segment is determined based on the starting position setting operation; and receiving an ending position setting operation in a limiting range of the segment time length, wherein the segment time length is used for limiting the total time length of at least two sub-segments, and determining the ending time of the ith sub-segment based on the ending position setting operation.
Illustratively, the segment duration is 20 minutes, the user sets the starting time (1: 20: 00) and the ending time (1:33:00) of a first sub-segment to obtain the duration of the first sub-segment as 13 minutes, then sets the starting time (2:11:00) and the ending time (2:13:00) of a second sub-segment to obtain 2 minutes of the duration of the second sub-segment, and then sets the starting time (2:22:00) of a third sub-segment, and the ending time of the third sub-segment needs to be controlled within (2:27:00) or (2:27:00) due to the limitation of the segment duration.
Step 705, playing a video clip in the video content.
In some embodiments, for the case that at least two sub-segments are included in the video segment, the sub-segments are played one by one.
In some embodiments, when the unlocking panel is displayed, the terminal pulls the bottom materials from the server, so as to avoid the failure of pulling the advertisement order. Referring to fig. 9, which schematically illustrates a material pulling process provided in an exemplary embodiment of the present application, as shown in fig. 9, first, the terminal enters a detail page 901, that is, the above-mentioned unlocking panel, so as to request SSP, pull the bibliographic order material 902, and store the bibliographic order material. After the terminal clicks the incentive advertisement 903, the real-time order materials are pulled 904, when the order pulling fails, the pocket bottom order materials are obtained for loading, and when the order pulling succeeds, the order materials are downloaded from the real-time material pool. When the terminal plays the incentive advertisement, the downloading process and the playing process are executed at the same time, namely, the downloading process and the playing process are asynchronously realized.
That is, in the process shown in fig. 9 above, first, the incentive advertisement is preloaded with pocket bottom order and pocket bottom video material and periodically with new pocket bottom order material assets. When the incentive advertisement order pulling fails, the pocket bottom order and the materials can be loaded, and the advertisement playing success rate is improved. Secondly, the incentive advertisement maintains a material downloading pool, so that the caching and multiplexing of the material can be realized, and if the material returned by the background is locally downloaded, the material is directly played, and the experience is smooth. Meanwhile, in order to effectively reduce the memory occupation of the material pool and reduce invalid material searching, an overdue material cleaning strategy and a Least Recently Used (LRU) memory cleaning two-dimensional strategy are added to the materials. 1. Directly cleaning materials with expired validity; 2. when the memory of the material pool exceeds the set value, the materials are sorted in a queue according to the used date, and the materials which are not used for the longest time are preferentially cleaned until the memory is smaller than the set value. In addition, aiming at the situations that no material is cached and real-time downloading is needed, the material is downloaded and played simultaneously, and double-pipeline parallelism of material downloading and video playing is realized.
In some embodiments, during the download of the incentive advertisement, the content segments of the presentation content (i.e., video content) are preloaded simultaneously.
Optionally, since the incentive advertisement is used for unlocking the display content in segments, in the related art, in consideration of security and anti-cheating, each segment needs to be unlocked separately, and only after the advertisement is viewed, the background unlocks the playing permission of the corresponding segment after the unlocking permission is obtained. Therefore, the player resource needs to be refreshed after each successful unlocking, so that the video is really unlocked.
In the embodiment of the application, a video authentication mechanism is still reserved for safety, but the whole episode is unlocked, that is, the user only needs to authenticate when entering the display content for the first time; aiming at the problem of time consumption of request, when unlocking for the second time (the unlocked segment exists), a state management mechanism in the program is adopted, and authentication does not need to be requested again. And when the video is unlocked for the first time, the background server returns the complete video playing authority, which is called as pre-unlocking. And after the subsequent segment is unlocked, unlocking directly according to the response of successful unlocking, which is called as 'complementary unlocking'.
Referring to fig. 10, schematically, a flowchart of a process of pre-unlocking and post-unlocking according to an exemplary embodiment of the present application is shown, as shown in fig. 10, where the process includes: and step 1001, the terminal enters a video detail interface. Step 1002, sending an authentication request to a server, and acquiring an unlocking state and a video playing permission. And step 1003, judging whether the video clip is unlocked. And step 1004, when the video clip is unlocked, the video clip is watched. Step 1005, requesting to unlock the next section or the section is overdue. Step 1006, after viewing the advertisement, sends an unlock request.
In response to the end of the unlocking timing, in step 706, the part which is not unlocked is displayed in the third representation state and the unlocked chapter section part is displayed in the fourth representation state on the directory page corresponding to the e-book content.
In some embodiments, the unlock segment prompt is to indicate a number of chapters of a chapter segment, the chapter segment including at least one chapter. Firstly, receiving chapter selection operation on a catalogue page corresponding to the content of the electronic book, and determining the distribution condition of at least one chapter on the catalogue page based on the chapter selection operation and the number of chapters.
And step 707, displaying the chapter sections in the e-book content.
In some embodiments, the unlocking of the content segments corresponds to an unlocking validity period. And responding to the end of the unlocking timing, unlocking the content segment, and displaying validity period prompt information on the display content of the content segment, wherein the validity period prompt information is used for indicating the unlocking validity period of the content segment. And in response to the validity period prompt message reaching the display duration, canceling the display of the validity period prompt message and displaying the content segment.
Referring to fig. 11, which is a schematic diagram of an unlock validity period prompt interface provided in an exemplary embodiment of the present application, as shown in fig. 11, a validity period prompt message 1110 is displayed in a display interface 1100 of the clip content, and the content in the validity period prompt message 1110 is "unlocked for 20 minutes, please watch before 16:59 today".
In summary, according to the unlocking method for the displayed content provided by this embodiment, the unlocking control is displayed in the unlocking panel, so that the user is prompted to unlock the content segments in a manner of browsing the recommended content, the user can view part or all of the segments in the displayed content in a manner of unlocking the content segments, and if the content of the currently displayed content is not the content desired by the user, the content segments of other displayed contents can be unlocked and previewed, so that the man-machine interaction efficiency of the user when determining the displayed content is improved, and the problems of low display efficiency and large data interaction amount between the terminal and the server caused by the need of watching a complete patch advertisement when selecting the displayed content are avoided.
According to the method provided by the embodiment, when at least two sub-segments exist for the video content, the user can select the at least two sub-segments, so that the video content in the time period required to be checked by the user is unlocked, the man-machine interaction efficiency is improved, and the playing efficiency of the video content is improved.
In some embodiments, a closing control is further included in the recommended content browsing interface, and the closing control is used for indicating that the display of the recommended content is stopped. Fig. 12 is a flowchart of a method for unlocking display content according to another exemplary embodiment of the present application, which is described by taking the method as an example and applied to a terminal, and as shown in fig. 12, the method includes:
step 1201, displaying an unlocking panel.
The unlocking panel is used for indicating that the content segment of the display content is unlocked in a mode of browsing the recommended content, and the unlocking panel is also used for indicating the segment length of the content segment of the unlocked display content.
In some embodiments, the unlocking panel comprises an unlocking control, and the unlocking control is used for indicating that the content segment of the display content is unlocked in a mode of browsing the recommended content; the unlocking control corresponds to an unlocking fragment prompt, and the unlocking fragment prompt is used for indicating the fragment length of the content fragment of the display content unlocked based on the unlocking control.
The segment length is used to indicate the length or the number of the unlocked segment content in the presentation content. Such as: when the display content is realized as video content, the segment length is the segment duration; when the display content is realized as the content of the electronic book, the length of the segment is realized as the number of chapters, the number of pages of the electronic book, the number of paragraphs of the electronic book and the like; when the display content is realized as news content, the segment length is realized as the number of news, or the number of dates corresponding to the news, or the length of the news content, which is not limited in the embodiment of the present application.
Step 1202, receiving a trigger operation for unlocking a video clip.
In some embodiments, the unlocking panel includes an unlocking control, and the triggering operation received on the unlocking control is used as the triggering operation for unlocking the video clip.
The trigger operation is used for instructing the user to select to unlock the content segments in the display content in a mode of browsing the recommended content.
Step 1203, displaying a recommended content browsing interface based on the triggering operation, wherein the recommended content browsing interface includes unlocking timing.
The unlocking time is used for indicating the time duration of the recommended content needing to be browsed when the content segment is unlocked. In some embodiments, the timing duration of the unlocking content segment and the display duration of the recommended content are two independent durations.
And step 1204, receiving a selection operation on the closing control.
And indicating that the user needs to close the browsing of the recommended content based on the selection operation of the closing control.
Step 1205, an unlocking state corresponding to the timing duration of the unlocking timing is determined based on the selection operation.
The content segment unlocking method comprises the following steps that an unlocking state comprises any one of an unlocking state and a locking state, wherein the unlocking state indicates that the timing duration of recommended content reaches the required duration, and the content segment is successfully unlocked; and the locking state indicates that the timing duration of the recommended content does not reach the required duration, and the unlocking of the content segment is unsuccessful.
In step 1206, in response to the timing duration indicating that the content segment is in the unlocked state, the content segment of the display content is displayed.
Step 1207, responding to the timing duration indicating that the content segment is in the locked state, and displaying the prompt information, the prompt confirmation control and the prompt cancellation control.
The prompting information is used for prompting the unlocking condition of the content fragment, the prompting confirmation control is used for indicating the user to confirm to quit browsing the recommended content, and the prompting cancellation control is used for indicating the user to continue browsing the recommended content.
And step 1208, in response to receiving the selection operation of the prompt cancellation control, continuing unlocking timing and resuming to display the recommended content.
Step 1209, in response to receiving the selection operation of the prompt confirmation control, resuming displaying the unlock panel.
Illustratively, as shown in fig. 13, when the recommended content is displayed in the recommended content browsing interface 1300, the unlocking time of the recommended content is counted down to 5 seconds, and the unlocking time is 6 seconds, when the terminal receives the selection operation on the closing control 1310, a prompt message 1320, a prompt confirmation control 1321 and a prompt cancellation control 1322 are displayed, where the prompt message 1320 includes a content "at least 6 seconds are required to be viewed to unlock the content". When a selection operation on the prompt cancel control 1322 is received, the unlock timing is continued, and the display of the recommended content is resumed. When a selection operation on the prompt confirmation control 1321 is received, the unlock panel 1330 is restored to be displayed.
In summary, according to the unlocking method for the displayed content provided by this embodiment, the unlocking control is displayed in the unlocking panel, so that the user is prompted to unlock the content segments in a manner of browsing the recommended content, the user can view part or all of the segments in the displayed content in a manner of unlocking the content segments, and if the content of the currently displayed content is not the content desired by the user, the content segments of other displayed contents can be unlocked and previewed, so that the man-machine interaction efficiency of the user when determining the displayed content is improved, and the problems of low display efficiency and large data interaction amount between the terminal and the server caused by the need of watching a complete patch advertisement when selecting the displayed content are avoided.
According to the method provided by the embodiment, when the user needs to close and display the recommended content, the unlocking timing of the recommended content is confirmed firstly, and interaction is performed respectively aiming at the condition that the unlocking timing indication is in the unlocking state and the condition that the unlocking timing indication is in the locking state, so that the interaction efficiency and the accuracy are improved.
Schematically, fig. 14 is a general schematic diagram of an unlocking process of a video clip according to an exemplary embodiment of the present application, as shown in fig. 14, the unlocking process includes:
step 1401, requesting member authority authentication.
The member authority authentication refers to authenticating the authority of an account logged in the terminal, and judging whether the account belongs to a specified account with a video watching authority, if so, the member authority authentication refers to authenticating the authority of the account logged in the terminal, and if not, the member authority authentication refers to authenticating the authority of the account with the video watching authority: when the account number belongs to the member account number, the member account number has the video watching authority and passes the authentication; and when the account belongs to the common account, the common account does not have video watching permission.
At step 1402, an incentive advertisement portal is presented.
In some embodiments, the display triggers an unlock interface that activates the advertisement when the account belongs to a common account.
Step 1403, after the user clicks, the user requests the SSP to pull the order.
When the user selects to play the incentive advertisement, an advertisement playing order is generated as an exposure event of the advertisement.
Step 1404, incentivize advertisement play.
When the order is pulled, video materials are obtained from the material pool to be played based on the success or failure of pulling of the order, when the pulling is successful, the video materials are obtained from the real-time material pool, and when the pulling is failed, the video materials are obtained from the bottom material pool.
Step 1405, the advertisement is stimulated to be played while downloading.
The download and the play of the incentive advertisement are carried out asynchronously, aiming at the situation that no material cache is needed and real-time download is needed, namely, the situation that video materials are obtained from a material pool is carried out, the materials are downloaded and played simultaneously, and the double-pipeline parallelism of the material download and the video play is realized.
Step 1406, the advertisement is activated to play normally.
And step 1407, judging whether the progress meets the unlocking requirement.
That is, it is determined whether the play time period of the incentive advertisement reaches the required time period. And when the required time length is not reached, determining that the playing progress of the incentive advertisement does not meet the unlocking requirement.
When satisfied, step 1408, pre-unlocks.
The pre-unlocking refers to that the background server requests the playing authority of the current video content.
In step 1409, SSP determines whether the unlock has occurred.
At step 1410, when unlocked, the local unlocked state is updated.
Optionally, the current video segment is updated to an unlocked state.
Step 1411, the incentive advertisement continues to be played.
Optionally, since the user does not click on the close control, that is, the display of the currently-activated advertisement is not closed, the activated advertisement continues to be played.
And step 1412, ending the playing and displaying the covering layer.
The cover layer is used for displaying an identifier of an advertiser corresponding to the incentive advertisement and a detail control, and the detail control is used for being linked to a specified webpage, a purchase interface, an applet interface and the like, which is not limited in the embodiment of the application.
In step 1413, after the user clicks close, the unlock logic is supplemented.
The complementary unlocking logic is to unlock the video clip on the basis of acquiring the video content authority when the clip content is unlocked.
Step 1414, determine whether the advertisement playing progress meets the unlocking requirement.
And judging whether the playing time length of the incentive advertisement reaches the required time length. And when the required time length is not reached, determining that the playing progress of the incentive advertisement does not meet the unlocking requirement.
And step 1415, if the conditions are met, the unlocking is supplemented if the unlocking is not performed.
The complementary unlocking process is used for indicating the unlocking of the video clip.
At step 1416, the SSP is requested to unlock.
At step 1417, the callback request is ended, closing the incentive advertisement.
And the user clicks to close, so that the callback request is finished according to the completion of the complementary unlocking, the playing of the incentive advertisement is closed, and the unlocked content fragment is displayed.
And step 1418, when the unlocking requirement is not met, displaying and closing the pop-up window.
And when the unlocking requirement is not met, prompting the unlocking requirement in the closing popup window, thereby prompting the user that the unlocking requirement is not met currently, and closing the incentive advertisement and being incapable of unlocking the video clip for displaying.
At step 1419, click off, then close the advertisement and return to the query page.
The query page is also the aforementioned incentive advertisement portal, i.e. the unlock panel of the video clip.
Step 1420, when the incentive advertisement exception exits early, prompts the user to close the advertisement retry.
In summary, according to the unlocking method for the displayed content provided by this embodiment, the unlocking control is displayed in the unlocking panel, so that the user is prompted to unlock the content segments in a manner of browsing the recommended content, the user can view part or all of the segments in the displayed content in a manner of unlocking the content segments, and if the content of the currently displayed content is not the content desired by the user, the content segments of other displayed contents can be unlocked and previewed, so that the man-machine interaction efficiency of the user when determining the displayed content is improved, and the problems of low display efficiency and large data interaction amount between the terminal and the server caused by the need of watching a complete patch advertisement when selecting the displayed content are avoided.
Fig. 15 is a block diagram illustrating a structure of an unlocking apparatus for a display content according to an exemplary embodiment of the present application, where, as shown in fig. 15, the apparatus includes:
a display module 1510 configured to display an unlocking panel, where the unlocking panel is configured to instruct to unlock a content segment of the display content in a manner of browsing recommended content, and the unlocking panel is further configured to instruct a segment length of the content segment of the display content that is unlocked;
a receiving module 1520, configured to receive a trigger operation for unlocking the content fragment;
the display module 1510 is further configured to display a recommended content browsing interface based on the trigger operation, where the recommended content browsing interface includes an unlocking timing, and the unlocking timing is used to indicate a timing duration for unlocking the content segment and requiring browsing of the recommended content;
the display module 1510 is further configured to display the content segment of the presentation content in response to the unlocking timer ending.
In an alternative embodiment, the presentation content comprises video content, and the content segments comprise video segments of the video content;
the display module 1510 is further configured to display, on the progress bar corresponding to the video content, the non-unlocked portion in the first performance state, and display the unlocked portion of the video clip in the second performance state;
the display module 1510 is further configured to play the video segment in the video content.
In an optional embodiment, the unlock segment prompt is configured to indicate a segment duration of the video segment, where the video segment includes at least two sub-segments;
the receiving module 1520, further configured to receive a sub-segment setting operation on a progress bar corresponding to the video content;
as shown in fig. 16, the apparatus further includes:
a determining module 1530, configured to determine, based on the setting operation and the segment duration, a distribution of the at least two sub-segments on the progress bar.
In an optional embodiment, the receiving module 1520 is further configured to, for the ith sub-segment, receive a start position setting operation on a progress bar corresponding to the video content, where i is a positive integer;
the determining module 1530, configured to determine a starting time of the ith sub-segment based on the starting position setting operation;
the receiving module 1520, further configured to receive an end position setting operation within a limited range of the segment duration, where the segment duration is used to limit a total duration of the at least two sub-segments;
the determining module 1530 is further configured to determine a termination time of the ith sub-segment based on the termination position setting operation.
In an alternative embodiment, the presentation content comprises ebook content, and the content segments comprise chapter segments in the ebook content;
the display module 1510 is further configured to display, on a directory page corresponding to the e-book content, a portion that is not unlocked in a third presentation state, and display, in a fourth presentation state, the chapter section portion that is unlocked;
the display module 1510 is further configured to display the chapter sections in the e-book content.
In an optional embodiment, the unlock-segment prompt is used to indicate the number of chapters of the chapter segment, and the chapter segment includes at least one chapter;
the receiving module 1520, further configured to receive a chapter selection operation on a directory page corresponding to the content of the electronic book;
the device further comprises:
a determining module 1530 for determining the distribution of the at least one section on the catalog page based on the section selecting operation and the number of sections.
In an optional embodiment, the recommended content browsing interface further includes a close control, where the close control is used to instruct to stop displaying the recommended content;
the receiving module 1520, further configured to receive a selection operation on the closing control;
the determining module 1530 is further configured to determine, based on the selecting operation, an unlocking state corresponding to the timing duration of the unlocking timing;
the display module 1510 is further configured to display the content segment of the display content in response to the timing duration indicating that the content segment is in an unlocked state.
In an optional embodiment, the display module 1510 is further configured to, in response to the timing duration indicating that the content segment is in the locked state, display a prompt message, a prompt confirmation control, and a prompt cancellation control, where the prompt message is used to prompt an unlocking condition of the content segment;
the display module 1510 is further configured to continue the unlocking timing and resume displaying the recommended content in response to receiving a selection operation of the prompt cancellation control;
the display module 1510 is further configured to resume displaying the unlocking panel in response to receiving a selection operation of the prompt confirmation control.
In an optional embodiment, the display module 1510 is further configured to, in response to that the display duration of the recommended content reaches a required duration, display a covering layer on the recommended content browsing interface, where the covering layer includes an identifier of the recommended content and a detail control, and the detail control is configured to jump to a detail interface corresponding to the recommended content.
In an alternative embodiment, the content segment corresponds to an unlock validity period;
the display module 1510 is further configured to unlock the content segment in response to the unlocking timing ending; displaying validity period prompt information on a display interface of the content fragment, wherein the validity period prompt information is used for indicating the unlocking validity period of the content fragment;
the display module 1510 is further configured to cancel displaying the validity period prompting message and display the content segment in response to the validity period prompting message reaching a display duration.
In summary, the unlocking device for the displayed content provided in this embodiment prompts the user to unlock the content segments in a manner of browsing the recommended content by displaying the unlocking control in the unlocking panel, and the user can view part or all of the segments in the displayed content by unlocking the content segments.
It should be noted that: the unlocking device for display content provided in the foregoing embodiment is only exemplified by the division of each functional module, and in practical applications, the foregoing function distribution may be completed by different functional modules according to needs, that is, the internal structure of the device is divided into different functional modules, so as to complete all or part of the functions described above. In addition, the unlocking device for the display content provided in the above embodiment has the same concept as the unlocking method embodiment for the display content, and the specific implementation process thereof is described in the method embodiment and is not described herein again.
Fig. 17 shows a block diagram of a computer device 1700 according to an exemplary embodiment of the present application. The computer device 1700 may be a terminal.
Generally, computer device 1700 includes: a processor 1701, and a memory 1702.
The processor 1701 may include one or more processing cores. The processor 1701 may also include a main processor, which is a processor for Processing data in the wake state and is also called a Central Processing Unit (CPU), and a coprocessor; a coprocessor is a low power processor for processing data in a standby state. In some embodiments, the processor 1701 may be integrated with a GPU (Graphics Processing Unit) that is responsible for rendering and drawing content that the display screen needs to display.
Memory 1702 may include one or more computer-readable storage media, which may be non-transitory. In some embodiments, a non-transitory computer readable storage medium in the memory 1702 is used to store at least one instruction for execution by the processor 1701 to implement the method for unlocking a presentation provided by the method embodiments of the present application.
In some embodiments, computer device 1700 may also optionally include: a peripheral interface 1703 and at least one peripheral. The processor 1701, memory 1702 and peripheral interface 1703 may be connected by buses or signal lines. Various peripheral devices may be connected to peripheral interface 1703 by a bus, signal line, or circuit board. Specifically, the peripheral device includes: at least one of radio frequency circuit 1704, display screen 1705, camera assembly 1706, audio circuit 1707, positioning assembly 1708, and power supply 1709.
In some embodiments, computer device 1700 also includes one or more sensors 1710. The one or more sensors 1710 include, but are not limited to: acceleration sensor 1711, gyro sensor 1712, pressure sensor 1713, fingerprint sensor 1714, optical sensor 1715, and proximity sensor 1716.
Those skilled in the art will appreciate that the architecture shown in FIG. 17 is not intended to be limiting of the computer device 1700 and may include more or fewer components than those shown, or some components may be combined, or a different arrangement of components may be used.
Embodiments of the present application further provide a computer device, which includes a processor and a memory, where the memory stores at least one instruction, at least one program, a code set, or a set of instructions, and the at least one instruction, the at least one program, the code set, or the set of instructions is loaded and executed by the processor to implement the method for unlocking the display content provided by the foregoing method embodiments.
Embodiments of the present application further provide a computer-readable storage medium, where at least one instruction, at least one program, a code set, or a set of instructions is stored on the computer-readable storage medium, and the at least one instruction, the at least one program, the code set, or the set of instructions is loaded and executed by a processor to implement the method for unlocking the display content provided by the above method embodiments.
Embodiments of the present application also provide a computer program product or computer program comprising computer instructions stored in a computer readable storage medium. The processor of the computer device reads the computer instructions from the computer-readable storage medium, and executes the computer instructions, so that the computer device executes the method for unlocking the display content in any of the above embodiments.
Optionally, the computer-readable storage medium may include: a Read Only Memory (ROM), a Random Access Memory (RAM), a Solid State Drive (SSD), or an optical disc. The Random Access Memory may include a resistive Random Access Memory (ReRAM) and a Dynamic Random Access Memory (DRAM). The above-mentioned serial numbers of the embodiments of the present application are merely for description and do not represent the merits of the embodiments.
It will be understood by those skilled in the art that all or part of the steps for implementing the above embodiments may be implemented by hardware, or may be implemented by a program instructing relevant hardware, where the program may be stored in a computer-readable storage medium, and the above-mentioned storage medium may be a read-only memory, a magnetic disk or an optical disk, etc.
The above description is only exemplary of the present application and should not be taken as limiting, as any modification, equivalent replacement, or improvement made within the spirit and principle of the present application should be included in the protection scope of the present application.

Claims (15)

1. A method for unlocking a presentation, the method comprising:
displaying an unlocking panel, wherein the unlocking panel is used for indicating that a content segment of the display content is unlocked in a manner of browsing recommended content, and the unlocking panel is also used for indicating the segment length of the unlocked content segment of the display content;
receiving a trigger operation for unlocking the content fragment;
displaying a recommended content browsing interface based on the trigger operation, wherein the recommended content browsing interface comprises an unlocking timing which is used for indicating a timing duration for unlocking the content segments and needing to browse the recommended content;
in response to the unlocking timer ending, displaying the content segment of the display content.
2. The method of claim 1, wherein the presentation content comprises video content, and wherein the content segments comprise video segments of the video content;
the displaying the content segment of the presentation content comprises:
displaying the part which is not unlocked in a first performance state and displaying the unlocked video clip part in a second performance state on a progress bar corresponding to the video content;
and playing the video clip in the video content.
3. The method of claim 2, wherein the unlock segment prompt is configured to indicate a segment duration of the video segment, the video segment comprising at least two sub-segments;
before displaying the un-unlocked portion in the first presentation state and displaying the unlocked portion of the video segment in the second presentation state, the method further comprises:
receiving a sub-segment setting operation on a progress bar corresponding to the video content;
and determining the distribution condition of the at least two sub-segments on the progress bar based on the setting operation and the segment duration.
4. The method according to claim 3, wherein receiving a sub-segment setting operation on a progress bar corresponding to the video content comprises:
for the ith sub-segment, receiving an initial position setting operation on a progress bar corresponding to the video content, wherein i is a positive integer;
determining a starting time of the ith sub-segment based on the starting position setting operation;
receiving a termination position setting operation within a limitation range of the segment duration, wherein the segment duration is used for limiting the total duration of the at least two sub-segments;
determining a termination time instant of the ith sub-segment based on the termination position setting operation.
5. The method of claim 1, wherein the presentation content comprises ebook content, and wherein the content segments comprise chapter segments within the ebook content;
the displaying the content segment of the presentation content comprises:
displaying the part which is not unlocked in a third representation state and displaying the section segment part which is unlocked in a fourth representation state on a directory page corresponding to the content of the electronic book;
displaying the chapter sections in the e-book content.
6. The method of claim 5, wherein the unlock segment prompt indicates a number of chapters of the chapter segment, the chapter segment including at least one chapter;
before displaying the part which is not unlocked in a third presentation state and displaying the section segment part which is unlocked in a fourth presentation state on the directory page corresponding to the content of the electronic book, the method further comprises:
receiving chapter selection operation on a directory page corresponding to the content of the electronic book;
determining a distribution of the at least one chapter over the catalog page based on the chapter selection operation and the chapter count.
7. The method according to any one of claims 1 to 6, wherein the recommended content browsing interface further comprises a closing control, and the closing control is used for instructing to stop the display of the recommended content;
the displaying the content segment of the presentation content in response to the unlock timer ending, comprising:
receiving a selection operation on the closing control;
determining an unlocking state corresponding to the timing duration of the unlocking timing based on the selection operation;
and responding to the timing duration indicating that the content segment is in an unlocked state, and displaying the content segment of the display content.
8. The method of claim 7, further comprising:
responding to the timing duration to indicate that the content segment is in a locked state, and displaying prompt information, a prompt confirmation control and a prompt cancellation control, wherein the prompt information is used for prompting the unlocking condition of the content segment;
in response to receiving the selection operation of the prompt cancellation control, continuing the unlocking timing and resuming to display the recommended content;
and responding to the received selection operation of the prompt confirmation control, and resuming to display the unlocking panel.
9. The method according to any one of claims 1 to 6,
the method further comprises the following steps:
and responding to the fact that the display duration of the recommended content reaches the required duration, displaying a covering layer on the recommended content browsing interface, wherein the covering layer comprises the identification of the recommended content and a detail control, and the detail control is used for jumping to a detail interface corresponding to the recommended content.
10. The method according to any one of claims 1 to 6, wherein the content fragment corresponds to an unlocking validity period;
the unlocking and displaying the content segment of the display content in response to the unlocking timing ending comprises the following steps:
unlocking the content segment in response to the unlocking timing ending;
displaying validity period prompt information on a display interface of the content fragment, wherein the validity period prompt information is used for indicating the unlocking validity period of the content fragment;
and in response to the validity period prompt message reaching the display duration, canceling the display of the validity period prompt message and displaying the content segment.
11. An unlocking device for displaying contents, the device comprising:
the display module is used for displaying an unlocking panel, the unlocking panel is used for indicating to unlock the content fragment of the display content in a mode of browsing recommended content, and the unlocking panel is also used for indicating the fragment length of the unlocked content fragment of the display content;
a receiving module for
The display module is further configured to display a recommended content browsing interface based on the trigger operation, where the recommended content browsing interface includes an unlocking timing, and the unlocking timing is used to indicate a timing duration for unlocking the content segment and requiring browsing of the recommended content;
the display module is further configured to display the content segment of the display content in response to the end of the unlock timing.
12. The apparatus of claim 11, wherein the presentation content comprises video content, and wherein the content segments comprise video segments of the video content;
the display module is further configured to display, on the progress bar corresponding to the video content, a part that is not unlocked in a first performance state, and display the unlocked part of the video clip in a second performance state;
the display module is further configured to play the video segment in the video content.
13. The apparatus of claim 11, wherein the presentation content comprises ebook content, and wherein the content segments comprise chapter segments within the ebook content;
the display module is further configured to display, on a directory page corresponding to the content of the electronic book, a part that is not unlocked in a third presentation state, and display, in a fourth presentation state, the section part that is unlocked;
the display module is further configured to display the chapter sections in the content of the electronic book.
14. A computer device, characterized in that the computer device comprises a processor and a memory, wherein at least one program is stored in the memory, and the at least one program is loaded and executed by the processor to realize the unlocking method of the exhibition content according to any one of claims 1 to 10.
15. A computer-readable storage medium, wherein at least one program is stored in the storage medium, and the at least one program is loaded and executed by a processor to implement the method for unlocking a presentation according to any one of claims 1 to 10.
CN202110031617.XA 2021-01-11 2021-01-11 Display content unlocking method, device, equipment and readable storage medium Pending CN114764720A (en)

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US20170061483A1 (en) * 2015-08-29 2017-03-02 Jie Cheng Method and system for delivering managed messages
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