CN112927001A - Resource link delivery method and device and storage medium - Google Patents
Resource link delivery method and device and storage medium Download PDFInfo
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- CN112927001A CN112927001A CN201911242813.0A CN201911242813A CN112927001A CN 112927001 A CN112927001 A CN 112927001A CN 201911242813 A CN201911242813 A CN 201911242813A CN 112927001 A CN112927001 A CN 112927001A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0257—User requested
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0267—Wireless devices
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0273—Determination of fees for advertising
Abstract
The application discloses a resource link releasing method, a resource link releasing device and a storage medium. The resource link release method comprises the following steps: receiving a resource access request for accessing a preset resource from a remote terminal device, wherein the resource access request is sent by the terminal device in response to a trigger operation of clicking a first link address associated with the preset resource; responding to the resource access request, and determining the operating system type of the operating system of the terminal equipment; and returning the preset resource corresponding to the type of the operating system to the terminal equipment.
Description
Technical Field
The present application relates to the field of advertisement delivery technologies, and in particular, to a method, an apparatus, and a storage medium for delivering resource links.
Background
The existing technology for advertising through resource links needs to generate (or called package) a target link for an operating system (such as an android system) of each terminal device, and when a user accesses the link, the user automatically jumps to the corresponding target link (for example, when the user accesses the android link, the user jumps to the android link). This approach is inconvenient with respect to advertising for products with multiple operating system end users. Therefore, a publisher who delivers the product needs to place a plurality of links to deliver the advertisement, and the target user needs to select a corresponding access link according to the operating system of the terminal device of the target user, and cannot access the target user if the target user selects a wrong target link. Therefore, not only is the user experience poor, but also the bandwidth traffic of the product publisher is wasted by the advertisement delivery in this way. And further causes the problems of high use cost, low efficiency and poor user experience of advertisement delivery.
Aiming at the technical problems that the publisher needs to add a plurality of target links in the delivered advertisements in the prior art, the use cost of advertisement delivery is high, the efficiency is low and the user experience is poor, and an effective solution is not provided at present.
Disclosure of Invention
Embodiments of the present disclosure provide a method and an apparatus for delivering resource links, and a storage medium, so as to solve at least the technical problems in the prior art that a publisher needs to add a plurality of target links in a delivered advertisement, which results in high use cost, low efficiency, and poor user experience in advertisement delivery.
According to an aspect of the embodiments of the present disclosure, a method for delivering a resource link is provided, including: receiving a resource access request for accessing a preset resource from a remote terminal device, wherein the resource access request is sent by the terminal device in response to a trigger operation of clicking a first link address associated with the preset resource; responding to the resource access request, and determining the operating system type of the operating system of the terminal equipment; and returning the preset resource corresponding to the type of the operating system to the terminal equipment. .
According to another aspect of the embodiments of the present disclosure, there is also provided a storage medium including a stored program, wherein the method of any one of the above is performed by a processor when the program is executed.
According to another aspect of the embodiments of the present disclosure, there is also provided a resource link releasing device, including: the resource access request receiving module is used for receiving a resource access request for accessing a preset resource from a remote terminal device, wherein the resource access request is sent by the terminal device in response to a trigger operation of clicking a first link address associated with the preset resource; the operating system type determining module is used for responding to the resource access request and determining the operating system type of the operating system of the terminal equipment; and the preset resource returning module is used for returning the preset resource corresponding to the type of the operating system to the terminal equipment.
According to another aspect of the embodiments of the present disclosure, there is also provided a resource link releasing device, including: a processor; and a memory coupled to the processor for providing instructions to the processor for processing the following processing steps: receiving a resource access request for accessing a preset resource from a remote terminal device, wherein the resource access request is sent by the terminal device in response to a trigger operation of clicking a first link address associated with the preset resource; responding to the resource access request, and determining the operating system type of the operating system of the terminal equipment; and returning the preset resource corresponding to the type of the operating system to the terminal equipment.
Thus, according to this embodiment, the publisher encapsulates a plurality of target links corresponding to the operating systems of the terminal devices of a plurality of types in one intelligent resource link, then the server intelligently identifies the operating system type of the terminal device of the User through the User-Agent in the User resource access request, and then the server returns the preset resource corresponding to the operating system type of the terminal device of the User to the terminal device of the User. Therefore, according to the technical scheme of the embodiment, the server judges that the operating system of the user terminal equipment allocates resources, and the user does not need to select a link matched with the type of the operating system of the user terminal equipment from a plurality of target links of preset resources, so that the technical problems that in the prior art, publishers need to add a plurality of target links in the delivered advertisements, the use cost of advertisement delivery is high, the efficiency is low, and the user experience is poor are solved.
Drawings
The accompanying drawings, which are included to provide a further understanding of the disclosure and are incorporated in and constitute a part of this application, illustrate embodiment(s) of the disclosure and together with the description serve to explain the disclosure and not to limit the disclosure. In the drawings:
fig. 1 is a hardware block diagram of a computing device for implementing the method according to embodiment 1 of the present disclosure;
fig. 2 is a schematic diagram of a system for placement of resource links according to embodiment 1 of the present disclosure;
fig. 3 is a flowchart illustrating a resource link delivery method according to a first aspect of embodiment 1 of the present disclosure;
FIG. 4 is a flow chart of resource link generation and access according to the first aspect of embodiment 1 of the present disclosure;
fig. 5 is a block diagram of a resource linking system according to a first aspect of embodiment 1 of the present disclosure;
fig. 6 is a schematic diagram of a resource linked delivery apparatus according to embodiment 2 of the present disclosure; and
fig. 7 is a schematic diagram of a resource linked delivery apparatus according to embodiment 3 of the present disclosure.
Detailed Description
In order to make those skilled in the art better understand the technical solutions of the present disclosure, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below with reference to the drawings in the embodiments of the present disclosure. It is to be understood that the described embodiments are merely exemplary of some, and not all, of the present disclosure. All other embodiments, which can be derived by a person skilled in the art from the embodiments disclosed herein without making any creative effort, shall fall within the protection scope of the present disclosure.
It should be noted that the terms "first," "second," and the like in the description and claims of the present disclosure and in the above-described drawings are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used is interchangeable under appropriate circumstances such that the embodiments of the disclosure described herein are capable of operation in sequences other than those illustrated or otherwise described herein. Furthermore, the terms "comprises," "comprising," and "having," and any variations thereof, are intended to cover a non-exclusive inclusion, such that a process, method, system, article, or apparatus that comprises a list of steps or elements is not necessarily limited to those steps or elements expressly listed, but may include other steps or elements not expressly listed or inherent to such process, method, article, or apparatus.
Example 1
There is also provided, in accordance with the present embodiment, a method of resource-linked delivery, the steps illustrated in the flowchart of the figure being executable on a computer system, such as a set of computer-executable instructions, and although a logical order is illustrated in the flowchart, in some cases the steps illustrated or described may be executed in an order different than that presented herein.
The method embodiments provided by the present embodiment may be executed in a mobile terminal, a computer terminal, a server or a similar computing device. Fig. 1 illustrates a hardware block diagram of a computing device for implementing a method for delivering resource links. As shown in fig. 1, the computing device may include one or more processors (which may include, but are not limited to, a processing device such as a microprocessor MCU or a programmable logic device FPGA), a memory for storing data, and a transmission device for communication functions. Besides, the method can also comprise the following steps: a display, an input/output interface (I/O interface), a Universal Serial Bus (USB) port (which may be included as one of the ports of the I/O interface), a network interface, a power source, and/or a camera. It will be understood by those skilled in the art that the structure shown in fig. 1 is only an illustration and is not intended to limit the structure of the electronic device. For example, the computing device may also include more or fewer components than shown in FIG. 1, or have a different configuration than shown in FIG. 1.
It should be noted that the one or more processors and/or other data processing circuitry described above may be referred to generally herein as "data processing circuitry". The data processing circuitry may be embodied in whole or in part in software, hardware, firmware, or any combination thereof. Further, the data processing circuitry may be a single, stand-alone processing module, or incorporated in whole or in part into any of the other elements in the computing device. As referred to in the disclosed embodiments, the data processing circuit acts as a processor control (e.g., selection of a variable resistance termination path connected to the interface).
The memory may be configured to store software programs and modules of application software, such as program instructions/data storage devices corresponding to the resource link delivery method in the embodiments of the present disclosure, and the processor executes various functional applications and data processing by running the software programs and modules stored in the memory, that is, implements the above-mentioned resource link delivery method of the application program. The memory may include high speed random access memory, and may also include non-volatile memory, such as one or more magnetic storage devices, flash memory, or other non-volatile solid-state memory. In some instances, the memory may further include memory located remotely from the processor, which may be connected to the computing device over a network. Examples of such networks include, but are not limited to, the internet, intranets, local area networks, mobile communication networks, and combinations thereof.
The transmission device is used for receiving or transmitting data via a network. Specific examples of such networks may include wireless networks provided by communication providers of the computing devices. In one example, the transmission device includes a Network adapter (NIC) that can be connected to other Network devices through a base station to communicate with the internet. In one example, the transmission device may be a Radio Frequency (RF) module, which is used for communicating with the internet in a wireless manner.
The display may be, for example, a touch screen type Liquid Crystal Display (LCD) that may enable a user to interact with a user interface of the computing device.
It should be noted here that in some alternative embodiments, the computing device shown in fig. 1 described above may include hardware elements (including circuitry), software elements (including computer code stored on a computer-readable medium), or a combination of both hardware and software elements. It should be noted that FIG. 1 is only one example of a particular specific example and is intended to illustrate the types of components that may be present in a computing device as described above.
Fig. 2 is a schematic diagram of a system of the resource link delivery method according to the present embodiment. Referring to fig. 2, the system includes: the system comprises a server 200, a terminal device 100 and terminal devices 301-303. The server 200 is connected to the terminal device 100 and the terminal devices 301 to 303 via a network. Wherein the terminal device 100 transmits the generated resource link to the server 200 for storage. And the server 200 receives the resource access requests of the terminal devices 301 to 303 and sends preset resources corresponding to the resource access requests to the terminal devices 301 to 303. It should be noted that the server 200 in the system can be adapted to the above-mentioned hardware structure.
In the above operating environment, according to the first aspect of the present embodiment, a method for delivering resource links is provided, and the method is implemented by the server 200 shown in fig. 2. Fig. 3 shows a flow diagram of the method, which, with reference to fig. 3, comprises:
s302: receiving a resource access request for accessing a preset resource from a remote terminal device, wherein the resource access request is sent by the terminal device in response to a trigger operation of clicking a first link address associated with the preset resource;
s304: responding to the resource access request, and determining the operating system type of the operating system of the terminal equipment; and
s306: and returning the preset resources corresponding to the type of the operating system to the terminal equipment.
Specifically, fig. 4 shows a flowchart of generation and access of a resource link described in this embodiment, and referring to fig. 2 to 4, when a publisher 400 needs to perform advertisement delivery on its own resource (for example, software products, commodities, and other products that need to be added with users), the publisher 400 may generate an intelligent resource link on its terminal device 100, where the resource link may include an android-end resource link, an IOS-end resource link, a computer-end link, and the like (the resource link may be, for example, a personalized promotion page or an installer package download address of each end). And the publisher 400 may send the generated resource links to the promoted platform (which may be, for example, a social platform, an entertainment platform, etc.) according to its own needs. And then, under the condition that the user browses and clicks the resource link promoted by the publisher 400 from the platform of the terminal equipment 301-303, sending a resource access request of preset resources to the server 200.
In this case, the server 200 receives a resource access request for accessing the preset resource from a remote terminal device (i.e., the terminal device 301 to 303 of the user), wherein the resource access request is sent by the terminal device 301 to 303 in response to a trigger operation of the user clicking on the first link address associated with the preset resource (S302). The preset resources may be pages, program installation packages and the like, and the resource access request includes header information of web pages in the User terminal devices 301 to 303, where the header information includes detailed information of a browser type, and the server 200 may determine, through a User-Agent (i.e., a User Agent) in the header information, a browser type (i.e., an android terminal, an IOS terminal, a PC terminal and the like) of the terminal devices 301 to 303 of the current resource access request.
Further, the server 200 determines an operating system type of the operating system of the user terminal device 301-303 in response to the user resource access request (S304), for example: the server 200 judges the browser type of the terminal equipment 301-303 of the current resource access request according to the User-Agent (namely the User Agent) in the header information of the resource access request sent by the User terminal equipment 301-303.
Further, the server 200 returns the preset resources corresponding to the operating system types of the terminal devices 301 to 303 of the user to the terminal devices 301 to 303 of the user (S306), for example, when the operating system type of the terminal device 301 of the user is an android operating system, the server 200 may send the preset resources (pages or packages) corresponding to the android terminal to the terminal device 301 of the user.
As described in the background art, in the existing technology for advertisement delivery through resource links, a target link needs to be generated (or called as encapsulation) for an operating system (such as an android system) of each terminal device, and when a user accesses the link, the user automatically jumps to the corresponding target link (for example, when the user accesses the android link, the user jumps to the android link). This approach is inconvenient with respect to advertising for products with multiple operating system end users. Therefore, a publisher who delivers the product needs to place a plurality of links to deliver the advertisement, and the target user needs to select a corresponding access link according to the operating system of the terminal device of the target user, and cannot access the target user if the target user selects a wrong target link. Therefore, not only is the user experience poor, but also the bandwidth traffic of the product publisher is wasted by the advertisement delivery in this way. And further causes the problems of high use cost, low efficiency and poor user experience of advertisement delivery.
In view of this, according to the technical solution of this embodiment, the publisher 400 encapsulates a plurality of target links of the operating systems of a plurality of types of terminal devices in an intelligent resource link, then the server 200 intelligently identifies the operating system types of the terminal devices 301 to 303 of the User through a User-Agent in the resource access request of the terminal devices 301 to 303 of the User, and then the server 200 returns the preset resource corresponding to the operating system types of the terminal devices 301 to 303 of the User to the terminal devices 301 to 303 of the User. Therefore, according to the technical scheme of the embodiment, resources are allocated by judging the operating system types of the user terminal equipment 301-303 through the server 200, a user does not need to select a link matched with the operating system type of the user terminal equipment from a plurality of target links of preset resources, and the technical problems that in the prior art, a publisher needs to add a plurality of target links in a delivered advertisement, so that the use cost of advertisement delivery is high, the efficiency is low, and the user experience is poor are solved.
Optionally, returning the preset resource corresponding to the operating system type to the operation of the terminal device, further includes: and under the condition that the operating system type is an android operating system, returning android terminal resources of preset resources to the terminal equipment.
Specifically, referring to fig. 4, the server 200 returns the preset resource corresponding to the operating system type of the terminal device 301 to 303 of the user to the operation of the terminal device, for example, when the operating system type of the terminal device of the user 301 to 303 is an android operating system, the server 200 returns the android terminal resource of the preset resource to the terminal device 301 to 303, where the android terminal resource may be an android terminal page of the resource, an android program installation package, and the like. Therefore, resources are allocated by judging the operating systems of the user terminal equipment 301-303 through the server 200, and the user does not need to select a link matched with the operating system type of the user terminal equipment from a plurality of target links of preset resources. And further, the technical problems that in the prior art, publishers need to add a plurality of target links in the delivered advertisements, and therefore the use cost of advertisement delivery is high, the efficiency is low, and the user experience is poor are solved.
Optionally, returning the preset resource corresponding to the operating system type to the operation of the terminal device, further includes: and returning the IOS end resource of the preset resource to the terminal equipment under the condition that the type of the operating system is the IOS.
Specifically, referring to fig. 4, the server 200 returns the preset resource corresponding to the operating system type of the terminal device 301 to 303 of the user to the terminal device, for example, when the operating system type of the terminal device 301 to 303 of the user is an IOS operating system, the server 200 returns the IOS end resource of the preset resource to the terminal device 301 to 303, where the IOS end resource may be an IOS end page of the resource and an IOS program installation package. Therefore, resources are allocated by judging the operating systems of the user terminal equipment 301-303 through the server 200, and the user does not need to select a link matched with the operating system type of the user terminal equipment from a plurality of target links of preset resources. And further, the technical problems that in the prior art, publishers need to add a plurality of target links in the delivered advertisements, and therefore the use cost of advertisement delivery is high, the efficiency is low, and the user experience is poor are solved.
Optionally, returning the preset resource corresponding to the operating system type to the operation of the terminal device, further includes: and returning the computer side resources of the preset resources to the terminal equipment under the condition that the operating system is a computer operating system.
Specifically, referring to fig. 4, the server 200 returns the preset resource corresponding to the operating system type of the terminal devices 301 to 303 of the user to the terminal device, for example, when the operating system type of the terminal devices 301 to 303 of the user is a computer operating system, the server 200 returns the computer resource of the preset resource to the terminal devices 301 to 303, where the computer resource may be a computer side page of the resource, a computer program installation package, and the like. Therefore, the server 200 judges the operating system types of the user terminal equipment 301-303 to allocate resources, and the user does not need to select a link matched with the operating system type of the user terminal equipment from a plurality of target links of preset resources. And further, the technical problems that in the prior art, publishers need to add a plurality of target links in the delivered advertisements, and therefore the use cost of advertisement delivery is high, the efficiency is low, and the user experience is poor are solved.
Optionally, returning the preset resource corresponding to the operating system type to the operation of the terminal device, further includes: and under the condition that the type of the operating system is not matched with the preset type of the operating system, returning the preset operating system end resource in the preset resource to the terminal equipment.
Specifically, referring to fig. 4, when the server 200 returns the preset resources corresponding to the operating system types of the terminal devices 301 to 303 of the users to the operation of the terminal devices, for example, the preset resources may be returned to the terminal devices when the operating system types of the terminal devices of the users 301 to 303 are not matched with the preset operating system types (for example, the preset operating system types are an android operating system, an IOS operating system, and a computer operating system, but the operating systems of the terminal devices 301 to 303 of the users are not three preset types), the server 200 returns the preset operating system side resources in the preset resources to the terminal devices, for example, the publisher 400 preset the computer side resources to return all the terminal devices that are not matched with the preset operating system types of the terminal devices. Therefore, resources are allocated by judging the operating systems of the user terminal equipment 301-303 through the server 200, and the user does not need to select a link matched with the operating system type of the user terminal equipment from a plurality of target links of preset resources. And further, the technical problems that in the prior art, publishers need to add a plurality of target links in the delivered advertisements, and therefore the use cost of advertisement delivery is high, the efficiency is low, and the user experience is poor are solved.
Further, referring to fig. 1, according to a second aspect of the present embodiment, there is provided a storage medium. The storage medium comprises a stored program, wherein the method of any of the above is performed by a processor when the program is run.
Thus, according to this embodiment, the publisher 400 encapsulates a plurality of target links of operating systems of a plurality of types of terminal devices in one intelligent resource link, then the server 200 intelligently identifies the operating system types of the terminal devices 301 to 303 of the User through a User-Agent in the User resource access request, and then the server 200 returns preset resources corresponding to the operating system types of the terminal devices 301 to 303 of the User to the terminal devices 301 to 303 of the User. Therefore, according to the technical scheme of the embodiment, resources are allocated by judging the operating systems of the user terminal devices 301-303 through the server 200, a user does not need to select a link matched with the operating system type of the user terminal device from a plurality of target links of preset resources, and the technical problems that in the prior art, a publisher needs to add a plurality of target links in a delivered advertisement, so that the use cost of advertisement delivery is high, the efficiency is low, and the user experience is poor are solved.
In addition, referring to fig. 4, in a specific example, assuming that there is a product a having three terminals, namely a PC terminal, an Android terminal, and an iOS terminal, the present invention is implemented through the following steps: 201, according to three different access links (which may be personalized promotion pages or installation package download addresses of each end, etc.) of a PC end, an Android end, and an iOS end of a product a, generating an intelligent link, and configuring a jump strategy of the link: the user accesses the intelligent link through the PC end and jumps to the access link of the PC end, the user accesses the access link of the intelligent link through the Android end and jumps to the access link of the Android end, and the user accesses the access link of the intelligent link through the iOS end and jumps to the access link of the iOS end; 202, distributing links in modes of advertising by using the intelligent links generated by the 201 and the like; 203, accessing the intelligent link by the user; 204, the access request reaches the linked server, and the server program automatically matches the resources of the corresponding end according to the difference of the User-agents of the end from which the request comes and returns the resources to the User; 205A, if the visitor is the PC end user, the intelligent link jumps to the access link of the PC end; 205B, if the visitor is the Android user, the intelligent link jumps to an access link of the Android terminal; 205C, if the visitor is an iOS end user, the intelligent link jumps to the access link of the iOS end; 206, the user accesses the resource. The resource may be a page or a program installation package.
Further, fig. 5 shows a structure diagram 500 of the resource linking system, and referring to fig. 5, the resource linking system 500 includes: the link management module 501, the forwarding control module 502, the data statistics module 503, and the storage module 504, wherein the link management module 501 is configured to implement adding, deleting, modifying, and querying an access link in a resource link. The link is newly added, namely link generation, the forwarding strategy of the intelligent link can be customized according to the target link needing to be jumped, and the target addresses of a plurality of ends are packaged into an intelligent resource link to be provided for a user to use. One or more of a target link accessed by a PC end user, a target link accessed by an Android end user and a target link accessed by an iOS end user can be selected and configured. The resource links and their configuration generated according to the policy are stored in a storage module 504. Link deletion may be used to delete unused links (e.g., the publisher may delete the target link on the PC without the user on the PC). And modifying the link, wherein the existing link can be modified. And a link query, which can query the currently created link.
Further, the forwarding control module 502 is used to read the configuration information of the storage module 504, according to the method, under the condition that a User sends a request for accessing a resource link, users from different ends are forwarded to target links of respective ends according to a User-Agent in a User Http request Header according to a forwarding strategy (if the User-Agent is a PC User and a forwarding strategy is configured, the User is forwarded to the configured PC end target link, if the User-Agent is an Android mobile phone User and the forwarding strategy is configured, the User is forwarded to the configured Android end target link, if the User-Agent is the iOS mobile phone User and the forwarding strategy is configured, the User is forwarded to the configured iOS end target link, and if the User-Agent is not matched, the User is forwarded to a configured default target link (such as the PC end link)), and an access log is written into a storage module.
Further, the data statistics module 503 is configured to count and present total access data of the resource links and access data of each end according to the access log stored by the storage module, so as to analyze the promoted data at a later stage.
Further, the storage module 504 is configured to store all the generated service data, such as the intelligent link, the intelligent link forwarding policy, and the access log.
It should be noted that, for simplicity of description, the above-mentioned method embodiments are described as a series of acts or combination of acts, but those skilled in the art will recognize that the present invention is not limited by the order of acts, as some steps may occur in other orders or concurrently in accordance with the invention. Further, those skilled in the art should also appreciate that the embodiments described in the specification are preferred embodiments and that the acts and modules referred to are not necessarily required by the invention.
Through the above description of the embodiments, those skilled in the art can clearly understand that the method according to the above embodiments can be implemented by software plus a necessary general hardware platform, and certainly can also be implemented by hardware, but the former is a better implementation mode in many cases. Based on such understanding, the technical solutions of the present invention may be embodied in the form of a software product, which is stored in a storage medium (e.g., ROM/RAM, magnetic disk, optical disk) and includes instructions for enabling a terminal device (e.g., a mobile phone, a computer, a server, or a network device) to execute the method according to the embodiments of the present invention.
Example 2
Fig. 6 shows a resource-linked delivery apparatus 600 according to the present embodiment, the apparatus 600 corresponding to the method according to the first aspect of embodiment 1. Referring to fig. 6, the apparatus 600 includes: a resource access request receiving module 610, configured to receive a resource access request for accessing a preset resource from a remote terminal device, where the resource access request is sent by the terminal device in response to a trigger operation of clicking a first link address associated with the preset resource; an operating system type determining module 620, configured to determine, in response to the resource access request, an operating system type of an operating system of the terminal device; and a preset resource returning module 630, configured to return a preset resource corresponding to the type of the operating system to the terminal device.
Optionally, the preset resource returning module 630 includes: and the first preset resource returning submodule is used for returning the android terminal resources of the preset resources to the terminal equipment under the condition that the operating system type is an android operating system.
Optionally, the preset resource returning module 630 further includes: and the second preset resource returning submodule is used for returning the IOS end resources of the preset resources to the terminal equipment under the condition that the type of the operating system is the IOS.
Optionally, the preset resource returning module 630 further includes: and the third preset resource returning submodule is used for returning the computer side resources of the preset resources to the terminal equipment under the condition that the operating system is the computer operating system.
Optionally, the preset resource returning module 630 includes: and the fourth preset resource returning submodule is used for returning the preset operating system end resource in the preset resource to the terminal equipment under the condition that the operating system type is not matched with the preset operating system type.
Therefore, according to this embodiment, the publisher encapsulates a plurality of target links of the operating systems of the terminal devices of a plurality of types in one intelligent resource link, then the server intelligently identifies the operating system type of the terminal device of the User through the User-Agent in the User resource access request, and then the server returns the preset resource corresponding to the operating system type of the terminal device of the User to the terminal device of the User. Therefore, according to the technical scheme of the embodiment, the server judges that the operating system of the user terminal equipment allocates resources, and the user does not need to select a link matched with the type of the operating system of the user terminal equipment from a plurality of target links of preset resources, so that the technical problems that in the prior art, publishers need to add a plurality of target links in the delivered advertisements, the use cost of advertisement delivery is high, the efficiency is low, and the user experience is poor are solved.
Example 3
Fig. 7 shows a resource-linked delivery apparatus 700 according to the present embodiment, the apparatus 700 corresponding to the method according to the first aspect of embodiment 1. Referring to fig. 7, the apparatus 700 includes: a processor 710; and a memory 720, coupled to the processor 710, for providing instructions to the processor 710 to process the following process steps: receiving a resource access request for accessing a preset resource from a remote terminal device, wherein the resource access request is sent by the terminal device in response to a trigger operation of clicking a first link address associated with the preset resource; responding to the resource access request, and determining the operating system type of the operating system of the terminal equipment; and returning the preset resource corresponding to the type of the operating system to the terminal equipment.
Optionally, returning the preset resource corresponding to the operating system type to the operation of the terminal device, further includes: and under the condition that the operating system type is an android operating system, returning android terminal resources of preset resources to the terminal equipment.
Optionally, returning the preset resource corresponding to the operating system type to the operation of the terminal device, further includes: and returning the IOS end resource of the preset resource to the terminal equipment under the condition that the type of the operating system is the IOS.
Optionally, returning the preset resource corresponding to the operating system type to the operation of the terminal device, further includes: and returning the computer side resources of the preset resources to the terminal equipment under the condition that the operating system is a computer operating system.
Optionally, returning the preset resource corresponding to the operating system type to the operation of the terminal device, further includes: and under the condition that the type of the operating system is not matched with the preset type of the operating system, returning the preset operating system end resource in the preset resource to the terminal equipment.
Therefore, according to this embodiment, the publisher encapsulates a plurality of target links of the operating systems of the terminal devices of a plurality of types in one intelligent resource link, then the server intelligently identifies the operating system type of the terminal device of the User through the User-Agent in the User resource access request, and then the server returns the preset resource corresponding to the operating system type of the terminal device of the User to the terminal device of the User. Therefore, according to the technical scheme of the embodiment, the server judges that the operating system of the user terminal equipment allocates resources, and the user does not need to select a link matched with the type of the operating system of the user terminal equipment from a plurality of target links of preset resources, so that the technical problems that in the prior art, publishers need to add a plurality of target links in the delivered advertisements, the use cost of advertisement delivery is high, the efficiency is low, and the user experience is poor are solved.
The above-mentioned serial numbers of the embodiments of the present invention are merely for description and do not represent the merits of the embodiments.
In the above embodiments of the present invention, the descriptions of the respective embodiments have respective emphasis, and for parts that are not described in detail in a certain embodiment, reference may be made to related descriptions of other embodiments.
In the embodiments provided in the present application, it should be understood that the disclosed technology can be implemented in other ways. The above-described embodiments of the apparatus are merely illustrative, and for example, the division of the units is only one type of division of logical functions, and there may be other divisions when actually implemented, for example, a plurality of units or components may be combined or may be integrated into another system, or some features may be omitted, or not executed. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection through some interfaces, units or modules, and may be in an electrical or other form.
The units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units can be selected according to actual needs to achieve the purpose of the solution of the embodiment.
In addition, functional units in the embodiments of the present invention may be integrated into one processing unit, or each unit may exist alone physically, or two or more units are integrated into one unit. The integrated unit can be realized in a form of hardware, and can also be realized in a form of a software functional unit.
The integrated unit, if implemented in the form of a software functional unit and sold or used as a stand-alone product, may be stored in a computer readable storage medium. Based on such understanding, the technical solution of the present invention may be embodied in the form of a software product, which is stored in a storage medium and includes instructions for causing a computer device (which may be a personal computer, a server, or a network device) to execute all or part of the steps of the method according to the embodiments of the present invention. And the aforementioned storage medium includes: a U-disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a removable hard disk, a magnetic or optical disk, and other various media capable of storing program codes.
The foregoing is only a preferred embodiment of the present invention, and it should be noted that, for those skilled in the art, various modifications and decorations can be made without departing from the principle of the present invention, and these modifications and decorations should also be regarded as the protection scope of the present invention.
Claims (10)
1. A method for delivering resource links is characterized by comprising the following steps:
receiving a resource access request for accessing a preset resource from a remote terminal device, wherein the resource access request is sent by the terminal device in response to a trigger operation of clicking a first link address associated with the preset resource;
responding to the resource access request, and determining the operating system type of the operating system of the terminal equipment; and
and returning the preset resource corresponding to the type of the operating system to the terminal equipment.
2. The method according to claim 1, wherein the operation of returning the preset resource corresponding to the operating system type to the terminal device further comprises:
and under the condition that the operating system type is an android operating system, returning the android terminal resources of the preset resources to the terminal equipment.
3. The method according to claim 1, wherein the operation of returning the preset resource corresponding to the operating system type to the terminal device further comprises:
and returning the IOS end resource of the preset resource to the terminal equipment under the condition that the type of the operating system is an IOS operating system.
4. The method according to claim 1, wherein the operation of returning the preset resource corresponding to the operating system type to the terminal device further comprises:
and under the condition that the operating system type is a computer operating system, returning the computer end resources of the preset resources to the terminal equipment.
5. The method according to claim 1, wherein the operation of returning the preset resource corresponding to the operating system type to the terminal device further comprises:
and under the condition that the type of the operating system is not matched with the preset type of the operating system, returning the preset operating system end resource in the preset resource to the terminal equipment.
6. A storage medium comprising a stored program, wherein the method of any one of claims 1 to 5 is performed by a processor when the program is run.
7. A resource linked delivery device, comprising:
the resource access request receiving module is used for receiving a resource access request for accessing a preset resource from a remote terminal device, wherein the resource access request is sent by the terminal device in response to a trigger operation of clicking a first link address associated with the preset resource;
the operating system type determining module is used for responding to the resource access request and determining the operating system type of the operating system of the terminal equipment; and
and the preset resource returning module is used for returning the preset resource corresponding to the type of the operating system to the terminal equipment.
8. The apparatus of claim 7, wherein the default resource returning module comprises:
and the first preset resource returning submodule is used for returning the android terminal resources of the preset resources to the terminal equipment under the condition that the operating system type is an android operating system.
9. The apparatus of claim 7, wherein the default resource return module further comprises:
and the second preset resource returning submodule is used for returning the IOS end resources of the preset resources to the terminal equipment under the condition that the type of the operating system is the IOS.
10. A resource linked delivery device, comprising:
a processor; and
a memory coupled to the processor for providing instructions to the processor for processing the following processing steps:
receiving a resource access request for accessing a preset resource from a remote terminal device, wherein the resource access request is sent by the terminal device in response to a trigger operation of clicking a first link address associated with the preset resource;
responding to the resource access request, and determining the operating system type of the operating system of the terminal equipment; and
and returning the preset resource corresponding to the type of the operating system to the terminal equipment.
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| CN201911242813.0A CN112927001A (en) | 2019-12-06 | 2019-12-06 | Resource link delivery method and device and storage medium |
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| CN201911242813.0A CN112927001A (en) | 2019-12-06 | 2019-12-06 | Resource link delivery method and device and storage medium |
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