CN112165452A - Control management system based on advertisement machine multi-screen display playing and equipment thereof - Google Patents
Control management system based on advertisement machine multi-screen display playing and equipment thereof Download PDFInfo
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- CN112165452A CN112165452A CN202010901237.2A CN202010901237A CN112165452A CN 112165452 A CN112165452 A CN 112165452A CN 202010901237 A CN202010901237 A CN 202010901237A CN 112165452 A CN112165452 A CN 112165452A
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- 238000012545 processing Methods 0.000 claims description 7
- 230000005540 biological transmission Effects 0.000 claims description 6
- 238000004806 packaging method and process Methods 0.000 claims description 3
- 239000004973 liquid crystal related substance Substances 0.000 description 3
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L65/00—Network arrangements, protocols or services for supporting real-time applications in data packet communication
- H04L65/60—Network streaming of media packets
- H04L65/75—Media network packet handling
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- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L65/00—Network arrangements, protocols or services for supporting real-time applications in data packet communication
- H04L65/40—Support for services or applications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L65/00—Network arrangements, protocols or services for supporting real-time applications in data packet communication
- H04L65/60—Network streaming of media packets
- H04L65/70—Media network packetisation
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Abstract
The invention relates to the technical field of multi-screen display of advertising machines, in particular to a control management system and equipment thereof based on multi-screen display playing of advertising machines, wherein the control management system comprises a host machine terminal and the advertising machines which are in communication connection, and any host machine terminal is connected with a plurality of advertising machines; the host machine terminal is used for arranging external advertisement data and forming advertisement arranging and playing data; the system is also used for collecting advertisement editing and playing data and forming audio and video naked stream data; the audio and video naked stream data are transmitted to the advertisement machines with different addresses; the advertisement machine is used for playing audio and video naked stream data received by the advertisement machine. The invention mainly solves the problems that the existing host machine terminal is usually only connected with one advertisement playing terminal and adopts a network module to directly transmit advertisement data, so that the traffic consumption is large, and the cost is high because a plurality of host machine terminals with the same quantity need to be equipped if a plurality of advertisement playing terminals exist in the same range.
Description
Technical Field
The invention relates to the technical field of multi-screen display of advertising machines, in particular to a control management system and equipment based on multi-screen display playing of an advertising machine.
Background
The advertisement player is a new generation intelligent device which utilizes a standard liquid crystal display and a liquid crystal television to realize information display and video advertisement playing in modes of networking, multimedia system control and the like. The advertisement machine is mainly used in commercial terminal advertisement system running on LCD screen or LCD screen in commercial building, supermarket, etc. and shows TV advertisement program and other programs.
With the popularity of the advertisement machine, the popularization of the liquid crystal LCD display equipment and the technical development of network streaming media, the advertisement machine is gradually changed into a special digital network media playing terminal from an initial display screen and a DVD player, the functions become rich, the application becomes diversified, and the timeliness becomes stronger and stronger.
However, data transmission of the existing advertisement playing terminal mostly depends on network modules such as 3g, 4g, wifi and the like, so that a large amount of data traffic can be generated when the number of the advertisement terminals is too large.
Therefore, a control management system based on the multi-screen display playing of the advertising player and the equipment thereof have come into play.
Disclosure of Invention
The invention provides a control management system and equipment based on advertisement machine multi-screen display playing, and mainly solves the problems that the flow consumption is large because the existing host machine terminal is usually only connected with one advertisement playing terminal and a network module is adopted to directly transmit advertisement data, and the cost is high because a plurality of host machine terminals with the same number need to be equipped if a plurality of advertisement playing terminals exist in the same range.
The invention provides a control management system based on multi-screen display playing of an advertising machine, which is characterized in that: the system comprises a host machine terminal and advertisement machines which are in communication connection, wherein any host machine terminal is connected with a plurality of advertisement machines;
the host machine terminal is used for arranging external advertisement data and forming advertisement arranging and playing data; the system is also used for collecting the advertisement editing and playing data and forming audio and video naked stream data; the advertisement machine is also used for forwarding the audio and video naked stream data to different addresses;
and the advertising machine is used for playing the audio and video bare stream data received by the advertising machine.
Preferably, the host terminal collects the advertisement arranging and playing data and forms the audio and video bare stream data by using a hardware coding function or a soft coding function; the audio/video bare stream data is also packaged; and the advertisement machine is also used for forwarding the audio and video naked stream data which is packaged to different addresses.
Preferably, the host terminal is further configured to package the audio/video bare stream data after being packaged according to a real-time information transmission protocol, and forward the packaged audio/video bare stream data to the advertisement machines of different addresses.
Preferably, the host terminal is further configured to play the external advertisement data.
Preferably, the system further comprises a media publishing system in communication connection with the host terminal;
the media publishing system is used for sending the external advertisement data to the host machine terminal;
the host terminal is used for receiving the external advertisement data transmitted by the media publishing system.
The invention also provides control management equipment based on the multi-screen display playing of the advertising machine, which comprises a host machine terminal and the advertising machine; the host machine terminal comprises a processing chip, a first communication module and a first network port; the advertising machine comprises a second communication module and a second network port; the host machine terminal and the advertising machine can realize wired communication connection through the first network port and the second network port, or realize wireless communication connection through the first communication module and the second communication module;
the host machine terminal is used for receiving external advertisement data through the first communication module;
the processing chip is used for arranging the external advertisement data and forming advertisement arranging and playing data; the system is also used for collecting the advertisement editing and playing data and forming audio and video naked stream data; and the audio and video bare stream data is forwarded to the advertising machine with different addresses through the first network port or the first communication module.
Preferably, the media distribution system establishes communication connection with the host terminal through the first communication module;
and the media publishing system is used for sending external advertisement data to the host machine terminal.
From the above, the following beneficial effects can be obtained by applying the technical scheme provided by the invention:
firstly, the control management system and the control management equipment mainly adopt a real-time information transmission protocol to transmit audio and video bare stream data, can play the audio and video bare stream data for a long time, and reduce delay as much as possible;
secondly, the control management system and the equipment provided by the invention mainly control a plurality of advertisement machines through a single host machine terminal, thereby reducing the number of the host machine terminals and reducing the equipment cost;
thirdly, the control management system and the control management device provided by the invention are mainly connected with a plurality of advertisement machines through a host machine terminal, so that when the plurality of advertisement machines play the same advertisement data, repeated downloading of the advertisement data can be avoided, unnecessary loss of flow is reduced, and the operation cost is further reduced.
Drawings
In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, and it is obvious that the drawings in the following description are only some embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to these drawings without creative efforts.
Fig. 1 is a connection block diagram of a control management system in embodiment 1 of the present invention;
fig. 2 is a flowchart of an internal data operation of a host terminal in the control management system in embodiment 1 of the present invention;
fig. 3 is a schematic structural diagram of a control management device in embodiment 2 of the present invention.
Detailed Description
The technical solution in the embodiments of the present invention will be clearly and completely described below with reference to the accompanying drawings in the embodiments of the present invention. It is to be understood that the described embodiments are merely exemplary of the invention, and not restrictive of the full scope of the invention. All other embodiments, which can be obtained by a person skilled in the art without inventive effort based on the embodiments of the present invention, are within the scope of the present invention.
The existing host machine terminal is usually only connected with one advertisement playing terminal, and a network module is adopted to directly transmit advertisement data, so that the problem of high traffic consumption is caused, and if a plurality of advertisement playing terminals exist in the same range, the host machine terminals with the same number need to be equipped, so that the problem of high cost is caused.
Example 1
As shown in fig. 1 and fig. 2, in order to solve the above problem, the present embodiment provides a control and management system based on multi-screen display playing of an advertisement player, which mainly includes a host terminal 10 and an advertisement player 20 connected in communication, and any host terminal 10 is connected to a plurality of advertisement players 20. The host machine terminal 10 is used for arranging external advertisement data and forming advertisement arranging and playing data; the system is also used for collecting advertisement editing and playing data and forming audio and video naked stream data; the advertisement player 20 is also used for forwarding the audio and video naked stream data to different addresses; and the advertising machine 20 is used for playing the audio/video naked stream data received by the advertising machine.
Preferably, but not limited to, if the host terminal 10 is connected to the advertisement player 20 in wireless communication, the host terminal 10 may distinguish different advertisement players 20 by network address; if the host terminal 10 is connected to the advertisement player 20 in a wired communication manner, the host terminal 10 can distinguish different advertisement players 20 through different network ports.
In this embodiment, the host terminal 10 converts the external advertisement data into audio/video naked stream data after multiple processing, and directly transmits the audio/video naked stream data to the advertisement player 20 for playing, and the same audio/video naked stream data can be delivered to the advertisement player 20 delivering the same advertisement content, thereby reducing the situation of repeatedly downloading the same advertisement data and reducing unnecessary loss of traffic.
More specifically, the host terminal 10 is configured to collect advertisement editing and playing data, and form audio and video bare stream data by using a hardware coding function or a soft coding function; the audio and video bare stream data is also packaged; and is also used for forwarding the audio and video bare stream data which is packaged to the advertising machine 20 with different addresses.
Preferably, but not limited to, the host terminal 10 automatically selects a hardware coding function or a soft coding function to code according to the acquired advertisement arrangement playing data.
Preferably, but not limited to, the packaged audio/video bare stream data should be decompressed and played by the advertisement player 20 after receiving the data. The encapsulation of the host terminal 10 may be performed for the destination of the audio/video bare stream data to be encapsulated correspondingly, that is, the encapsulated audio/video bare stream data, and the decompression corresponding to the encapsulation may be performed at the receiving side (that is, the corresponding advertisement machine 20), and may be specifically performed through the same set of key.
In this embodiment, the audio/video naked stream data sent by the host terminal 10 determines the playing content of the advertisement player 20, so that when the host terminal 10 is used for a large number of advertisement players 20, it is necessary to obtain a large amount of external advertisement data, and forward the external advertisement data after arranging, encoding and packaging the external advertisement data one by one.
More specifically, the host terminal 10 is further configured to package the audio/video bare stream data after being packaged according to a real-time information transmission protocol, and forward the packaged audio/video bare stream data to the advertisement machines 20 with different addresses.
The real-time information transfer protocol (hereinafter abbreviated as the RTMP protocol) is an application layer protocol, and the reliability of information transfer needs to be ensured by an underlying reliable transport layer protocol (usually TCP). After the link establishment based on the transport layer protocol is completed, the RTMP protocol also requires the client and the server to establish an RTMP Connection link over the transport layer link through a "handshake" where some control information is transmitted. Included are CreateStream commands that create a Stream link for transmitting specific audio-visual data and command information that controls the transmission of such information. When the RTMP protocol is transmitted, data is formatted, a Message in the format is called as an RTMP Message, when the RTMP protocol is actually transmitted, in order to better realize multiplexing, sub-packaging and information fairness, a sending end divides the Message into chunks with Message IDs, each Chunk can be an independent Message or a part of the Message, and a receiving end reduces the chunks into a complete Message according to the length of data contained in the chunks, the Message IDs and the length of the Message, so that the information is transmitted and received.
In this embodiment, the RTMP protocol is adopted, so that the advertisement player 20 can play the audio and video bare stream data in real time.
More specifically, the host terminal 10 is further configured to play external advertisement data.
In this embodiment, the host terminal 10, after receiving the external advertisement data, can directly view the advertisement data to determine whether the advertisement content is suitable for being delivered to the advertisement machine 20 or to which advertisement machine 20 the advertisement content is suitable for being delivered.
More specifically, a media distribution system 30 is also included that is communicatively coupled to the host terminal 10. The media publishing system 30 is configured to send external advertisement data to the quality and the terminal; the host terminal 10 is configured to receive external advertisement data transmitted from the media distribution system 30.
Preferably, but not limited to, a plurality of host terminals 10 are connected to the media distribution system 30.
In this embodiment, the media publishing system 30 is used for publishing advertisement data designed by designers and the like, and the advertisement data is provided for the host terminal 10 to obtain, and then the host terminal 10 can download the data and process the data into audio and video naked stream data and transmit the audio and video naked stream data to the advertisement player 20 for playing.
Example 2
As shown in fig. 3, in order to solve the foregoing problem, the present embodiment proposes a control management device based on the multi-screen display playing of the advertisement player 20, which mainly includes a host terminal 10 and an advertisement player 20; the host terminal 10 includes a processing chip 11, a first communication module 12 and a first network port 13; the advertisement machine 20 comprises a second communication module 21 and a second network port 22; the host terminal 10 and the advertisement player 20 may be connected in wired communication through the first network port 13 and the second network port 22, or in wireless communication through the first communication module 12 and the second communication module 21.
The first communication module 12 is configured to receive external advertisement data; the processing chip 11 is used for changing external advertisement data of the disk and forming advertisement arranging and playing data; the system is also used for collecting advertisement editing and playing data and forming audio and video naked stream data; and is also used for forwarding the audio/video bare stream data to the advertisement player 20 with different addresses through the first network port 13 and the first communication module 12.
Preferably, but not limited to, the first communication module 12 and the second communication module 21 are both wireless communication modules, and the first network port 13 and the second network port 22 are network cable interfaces.
In the present embodiment, the host terminal 10 and the advertisement machine 20 are usually located in the same building, so when the network is laid out, the range of the host terminal 10 and the advertisement machine 20 can be considered, that is, the host terminal 10 and the advertisement machine 20 can have the line communication connection in the building, and similarly, if they are located in the same building, the wireless communication connection can also be realized.
More specifically, the media distribution system 30 is further included, wherein the first communication module 12 establishes a communication connection with the host terminal 10. The media distribution system 30 is configured to send external advertisement data to the host terminal 10.
In the present embodiment, the media distribution system 30 is not located, so the host terminal 10 may only connect through the internet to obtain the external advertisement data.
To sum up, in the control management system and the device thereof based on the multi-screen display playing of the advertisement player provided in embodiments 1 and 2, the advertisement playing process of the multiple advertisement players is mainly controlled by any host terminal, so that the device cost is reduced, and meanwhile, if the multiple advertisement players have the same advertisement content, the same advertisement data can be prevented from being repeatedly downloaded, so that the process cost is saved.
The above-described embodiments do not limit the scope of the present invention. Any modification, equivalent replacement, and improvement made within the spirit and principle of the above-described embodiments should be included in the protection scope of the technical solution.
Claims (7)
1. The utility model provides a control management system based on advertisement machine multi-screen display broadcast which characterized in that: the system comprises a host machine terminal and advertisement machines which are in communication connection, wherein any host machine terminal is connected with a plurality of advertisement machines;
the host machine terminal is used for arranging external advertisement data and forming advertisement arranging and playing data; the system is also used for collecting the advertisement editing and playing data and forming audio and video naked stream data; the advertisement machine is also used for forwarding the audio and video naked stream data to different addresses;
and the advertising machine is used for playing the audio and video bare stream data received by the advertising machine.
2. The system for controlling and managing the playing of the displays on the multiple screens of the advertising player as claimed in claim 1, wherein:
the host machine terminal is used for collecting the advertisement editing and playing data and forming the audio and video bare stream data by utilizing a hardware coding function or a soft coding function; the audio/video bare stream data is also packaged; and the advertisement machine is also used for forwarding the audio and video naked stream data which is packaged to different addresses.
3. The system for controlling and managing the playing of the displays on the multiple screens of the advertising player as claimed in claim 2, wherein:
and the host machine terminal is also used for packaging the audio and video bare stream data after being packaged according to a real-time information transmission protocol and then forwarding the audio and video bare stream data to the advertising machines with different addresses.
4. The system according to claim 3, wherein the system comprises:
and the host machine terminal is also used for playing the external advertisement data.
5. A control and management system based on a multi-screen display playing of an advertising machine as claimed in any one of claims 1 to 4, wherein: the media publishing system is in communication connection with the host machine terminal;
the media publishing system is used for sending the external advertisement data to the host machine terminal;
the host terminal is used for receiving the external advertisement data transmitted by the media publishing system.
6. The utility model provides a control management equipment based on advertisement machine multi-screen display broadcast which characterized in that: the system comprises a host machine terminal and an advertisement machine; the host machine terminal comprises a processing chip, a first communication module and a first network port; the advertising machine comprises a second communication module and a second network port; the host machine terminal and the advertising machine can realize wired communication connection through the first network port and the second network port, or realize wireless communication connection through the first communication module and the second communication module;
the first communication module is used for receiving external advertisement data;
the processing chip is used for arranging the external advertisement data and forming advertisement arranging and playing data; the system is also used for collecting the advertisement editing and playing data and forming audio and video naked stream data; and the audio and video bare stream data is forwarded to the advertising machine with different addresses through the first network port or the first communication module.
7. The device for controlling and managing the playing of the displays on the multiple screens of the advertising player as claimed in claim 6, wherein: the media publishing system is used for establishing communication connection with the host machine terminal through the first communication module;
and the media publishing system is used for sending external advertisement data to the host machine terminal.
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| Application Number | Priority Date | Filing Date | Title |
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| CN202010901237.2A CN112165452A (en) | 2020-09-01 | 2020-09-01 | Control management system based on advertisement machine multi-screen display playing and equipment thereof |
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| CN202010901237.2A CN112165452A (en) | 2020-09-01 | 2020-09-01 | Control management system based on advertisement machine multi-screen display playing and equipment thereof |
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Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN110933470A (en) * | 2019-11-29 | 2020-03-27 | 杭州当虹科技股份有限公司 | Video data sharing method |
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