CN112150198A - Marketing cabinet using method, marketing cabinet using system, server and storage medium - Google Patents

Marketing cabinet using method, marketing cabinet using system, server and storage medium Download PDF

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Publication number
CN112150198A
CN112150198A CN202010994658.4A CN202010994658A CN112150198A CN 112150198 A CN112150198 A CN 112150198A CN 202010994658 A CN202010994658 A CN 202010994658A CN 112150198 A CN112150198 A CN 112150198A
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gift
marketing
cabinet
user
rule
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马海燕
齐源
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Shenzhen Fengchao Network Technology Co ltd
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Shenzhen Fengchao Network Technology Co ltd
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0236—Incentive or reward received by requiring registration or ID from user
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/08—Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
    • G06Q10/083—Shipping
    • G06Q10/0836—Recipient pick-ups
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0237—Discounts or incentives, e.g. coupons or rebates at kiosk

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Abstract

The invention provides a using method of a marketing cabinet, which is executed by the marketing cabinet and comprises the following steps: acquiring an order creating request of a merchant, wherein the order creating request comprises a marketing rule, and the marketing rule comprises one or more gift getting conditions; generating a marketing two-dimensional code based on the marketing rule; receiving a gift getting request sent by scanning the marketing two-dimensional code by a user mobile terminal; sending a gift getting condition to the user mobile terminal based on the marketing rule; judging whether the user mobile terminal finishes gift getting conditions; if the marketing rule is finished, determining a first gift based on the marketing rule; and opening the lattice door corresponding to the first gift so that the user can receive the first gift. According to the invention, through the customizable marketing cabinet, a merchant can realize the purpose of self-help developing marketing activity conversion users without investing in hardware and software development cost, and other merchants can continuously hold activities to use after one activity is finished, so that software and hardware resources are saved.

Description

Marketing cabinet using method, marketing cabinet using system, server and storage medium
Technical Field
The embodiment of the invention relates to the field of express cabinet use, in particular to a method and a system for using a marketing cabinet, a server and a storage medium.
Background
In the existing business field, in order to advertise or perform marketing activities on products, merchants often need to organize a ground marketing activity to achieve the purpose of obtaining customers by giving gifts to users. In the prior art, a merchant generally realizes the following two ways: the other method is to purely manually organize marketing activities to give gifts, or customize hardware and develop matched software to carry out marketing activities to give gifts according to needs, and realize marketing functions by customizing an express cabinet with marketing functions.
The first mode that the manual organization needs to consume more manpower and time, and the express cabinet with the marketing function needs to be customized to realize the requirement of investing hardware and software development cost, and when the marketing activity of a merchant is finished, the cabinet machine cannot be used continuously, so that the waste of software and hardware resources is easily caused.
Disclosure of Invention
The invention provides a using method and device of a marketing cabinet, a server and a storage medium, which can realize the purpose of self-help developing marketing activity conversion users by utilizing a self-service marketing cabinet which can be customized without investing in hardware and software development cost for merchants, can be used for other merchants to continuously hold activities after a campaign is finished, can continuously utilize resources, and does not cause waste of software and hardware resources. The method comprises the following steps:
in a first aspect, the present invention provides a method for using a marketing cabinet, which is performed by a marketing cabinet, including:
acquiring an order creating request of a merchant, wherein the order creating request comprises a marketing rule, and the marketing rule comprises one or more gift getting conditions;
generating a marketing two-dimensional code based on the marketing rule;
receiving a gift getting request sent by scanning the marketing two-dimensional code by a user mobile terminal;
sending one or more to-be-executed gift drawing conditions to the user mobile terminal based on the marketing rules;
judging whether the user mobile terminal completes one or more gift getting conditions or not;
if the marketing rule is finished, determining a first gift based on the marketing rule;
and opening the lattice door corresponding to the first gift so that the user can receive the first gift.
Further, the determining whether the user mobile terminal performs one or more gift retrieval conditions includes:
judging whether a gift completion prompt of a third party and/or a user mobile terminal is received;
and if so, determining that the user mobile terminal completes one or more gift getting conditions.
Further, the order creation request further includes an activity start-stop time, and then the order creation request further includes the activity start-stop time after the order creation request of the merchant is obtained;
determining a usage cost of the marketing cabinet based on the campaign start-stop time;
generating a checkout code and/or a fee order based on the usage fee to cause a merchant to pay the usage fee;
acquiring a payment success prompt of a third-party bank system;
performing an activation operation within the activity start-stop time based on the payment success prompt.
Further, the order creation request further includes a preset gift number, and after the activation operation is performed within the activity start-stop time, the method further includes:
judging whether the number of the gifts thrown in the activity starting and stopping time range is equal to the preset number of the gifts or not;
and if not, sending prompt information to the merchant.
Further, the opening the corresponding grid door of the first gift to make the user receive the first gift further comprises:
judging whether the current time of the cabinet machine is within the activity starting and stopping time range or not;
if not, the initialization operation is executed.
Further, the marketing rule further includes a gift extraction rule, and the determining the first gift based on the marketing rule includes:
determining the first gift from one or more gifts released in advance based on a preset gift extraction rule.
Further, the opening the corresponding grid door of the first gift to enable the user to receive the first gift further comprises:
judging whether the corresponding grid door is opened or not;
if not, judging whether a second gift meeting the gift extraction rule exists;
if yes, opening the grid door corresponding to the second gift;
if not, sending a mailing address filling prompt to the mobile terminal of the user;
and acquiring a mailing address fed back by the mobile terminal of the user, and sending the mailing address and the name of the first gift to a merchant so that the merchant mails the first gift to the user based on the mailing address.
In a second aspect, the present invention provides a system for using a marketing cabinet, comprising:
the system comprises a first acquisition module, a second acquisition module and a third acquisition module, wherein the first acquisition module is used for acquiring an order creation request of a merchant, the order creation request comprises a marketing rule, and the marketing rule comprises one or more gift receiving conditions;
the two-dimension code generating module is used for generating a marketing two-dimension code based on the marketing rule;
the receiving module is used for receiving a gift receiving request sent by the mobile terminal of the user scanning the marketing two-dimensional code;
the sending module is used for sending one or more to-be-executed gift getting conditions to the user mobile terminal based on the marketing rules;
the judging module is used for judging whether the user mobile terminal completes one or more gift obtaining conditions;
the gift determination module is used for determining a first gift based on the marketing rule if the marketing rule is finished;
and the grid door opening module is used for opening the grid door corresponding to the first gift so that a user can receive the first gift.
In a third aspect, the present invention provides a server, comprising a memory, a processor and a program stored in the memory and executable on the processor, wherein the processor executes the program to implement a method for using a marketing cabinet as described in any one of the above.
In a fourth aspect, the present invention provides a terminal readable storage medium, on which a program is stored, wherein the program, when executed by a processor, is capable of implementing a method for using a marketing cabinet as described in any one of the above.
By utilizing the self-service marketing cabinet which can be defined by users, the purpose of self-service development of marketing activity conversion users can be realized without investing in hardware and software development cost for merchants, and the users can be continuously held by other merchants after one event is finished, so that resources can be continuously utilized, and the waste of software and hardware resources is avoided.
Drawings
Fig. 1 is a flowchart illustrating a method for using the marketing cabinet according to the first embodiment.
Fig. 2 is a flowchart of a method for using the marketing cabinet of the second embodiment.
Fig. 3 is a flowchart of a method for using the marketing cabinet of the third embodiment.
Fig. 4 is a flowchart of an alternative method of the third embodiment.
Fig. 5 is a system block diagram of a fourth embodiment.
Fig. 6 is a system block diagram of four alternative embodiments of the present embodiment.
Fig. 7 is a block diagram of a server in the fifth embodiment.
Detailed Description
The present invention will be described in further detail with reference to the accompanying drawings and examples. It is to be understood that the specific embodiments described herein are merely illustrative of the invention and are not limiting of the invention. It should be further noted that, for the convenience of description, only some of the structures related to the present invention are shown in the drawings, not all of the structures.
Before discussing exemplary embodiments in more detail, it should be noted that some exemplary embodiments are described as processes or methods depicted as flowcharts. Although a flowchart may describe the steps as a sequential process, many of the steps can be performed in parallel, concurrently or simultaneously. In addition, the order of the steps may be rearranged. A process may be terminated when its operations are completed, but may have additional steps not included in the figure. A process may correspond to a method, a function, a procedure, a subroutine, a subprogram, etc.
Furthermore, the terms "first," "second," and the like may be used herein to describe various orientations, actions, steps, elements, or the like, but the orientations, actions, steps, or elements are not limited by these terms. These terms are only used to distinguish one direction, action, step or element from another direction, action, step or element. For example, the first feature information may be the second feature information or the third feature information, and similarly, the second feature information and the third feature information may be the first feature information without departing from the scope of the present application. The first characteristic information, the second characteristic information and the third characteristic information are characteristic information of the distributed file system, but are not the same characteristic information. The terms "first", "second", etc. are not to be construed as indicating or implying relative importance or implicitly indicating the number of technical features indicated. Thus, a feature defined as "first" or "second" may explicitly or implicitly include one or more of that feature. In the description of the present invention, "plurality", "batch" means at least two, e.g., two, three, etc., unless specifically limited otherwise.
Example one
The embodiment provides a method for using a marketing cabinet, which is executed by the marketing cabinet, and the marketing cabinet can implement data intercommunication with a wechat public number, an applet, an APP and/or a webpage address of a third party through a cloud system, and specifically, as shown in fig. 1, the method includes the following steps:
s101, obtaining an order creating request of a merchant, wherein the order creating request comprises marketing rules, and the marketing rules comprise one or more gift getting conditions.
In this step, optionally, the marketing cabinet posts or displays an order creating two-dimensional code on the cabinet body in advance, and the merchant scans the two-dimensional code to initiate an order creating request and enters an marketing page to fill out marketing rules and gift getting conditions.
S102, generating a marketing two-dimensional code based on the marketing rule;
and S103, receiving a gift getting request sent by the mobile terminal of the user by scanning the marketing two-dimensional code.
In this step, optionally, the marketing cabinet further includes a code scanner, and when the signal is not good, the mobile terminal cannot scan the marketing two-dimensional code, the method further includes: and the acquisition code scanner scans the gift pick-up request acquired by the user mobile terminal.
S104, sending one or more to-be-executed gift getting conditions to the user mobile terminal based on the marketing rules;
in steps S103-S104, the consumer scans the marketing two-dimensional code of the marketing cabinet through the mobile terminal to initiate a gift retrieval request, and after obtaining the gift retrieval request, the cabinet machine requests the user to perform corresponding operations of gift retrieval according to preset marketing rules, such as paying attention to a public number, registering a wechat applet, allowing authorization and/or binding user information.
Optionally, in another embodiment, the order creation request further includes a gift pickup two-dimensional code provided by the merchant, and when the marketing cabinet sends one or more to-be-executed gift pickup conditions to the user mobile terminal, the marketing cabinet sends the gift pickup two-dimensional code provided by the merchant. The gift receiving two-dimensional code is used for linking a user terminal to a marketing website, a small program and other marketing pages of a merchant, and a user scans the gift receiving two-dimensional code to enter the marketing pages to complete gift extraction games, rotary tables, lottery egg opening, lottery guessing and other marketing activities in the pages. Alternatively, the two embodiments may be performed simultaneously, for example, the user first performs a marketing campaign involving public numbers, registering WeChat applets, allowing authorization and/or binding user information, and then completes a gift drawing game, a carousel, a lottery egg, a bonus guess, and the like in the page after entering the corresponding marketing page.
S105, judging whether the user mobile terminal completes one or more gift obtaining conditions;
specifically, the step S105 includes: judging whether a gift completion prompt of a third party and/or a user mobile terminal is received; and if so, determining that the user mobile terminal completes one or more gift getting conditions.
When the user performs operations of paying attention to the public number, registering the WeChat small program, allowing authorization and/or binding user information and the like, illustratively, after paying attention to the public number, the WeChat public number platform sends a gift completion prompt to a marketing cabinet, and the marketing cabinet determines that the mobile terminal of the user performs one or more gift receiving conditions.
And S106, if the marketing is finished, determining a first gift based on the marketing rule.
In this step, the marketing rule is preset by the merchant, and illustratively, the merchant specifies that the consumer can obtain a grade a gift by consuming a grade a preset amount, and can obtain a grade B gift by consuming a grade B preset amount. Illustratively, the merchant specifies a gift draw probability of C for the consumer when eggs are played in a lottery interface. The marketing cabinet determines a first gift obtained by the consumer based on marketing rule calculations.
S107, opening a grid door corresponding to the first gift so that a user can receive the first gift.
In this step, optionally, the marketing cabinet may send the authorization information allowed by the user to the cloud service system, and when the merchant sends the opening instruction to the marketing cabinet through the cloud service system, the marketing cabinet opens the lattice door corresponding to the first gift.
The self-service marketing cabinet that this embodiment can be customized through utilizing, makes the trade company need not invest into hardware and software development cost, can realize developing the purpose of marketing campaign conversion user by oneself, and a campaign finishes can supply other trade companies to continuously hold the campaign and use, and sustainable utilization resource does not cause the wasting of software and hardware resources.
Example two
As shown in fig. 2, in the present embodiment, on the basis of the above embodiment, a step of activating the cabinet machine within the start and end time of the campaign, and after the campaign is ended, initializing the cabinet machine to wait for the next activation of the marketing campaign is added, so that one cabinet machine can deal with a plurality of different kinds of marketing campaigns. The method comprises the following steps:
s201, acquiring an order creating request of a merchant, wherein the order creating request comprises a marketing rule, and the marketing rule comprises one or more gift getting conditions;
in this step, the order creation request further includes a campaign start-stop time, and optionally, if the current marketing cabinet has an ongoing marketing campaign, the selectable campaign start-stop time is selected from a date when the ongoing marketing campaign ends. Optionally, the order creation request further includes a marketing campaign name. And after the counter acquires the order creation request, displaying the starting and ending time of the activity, the name of the marketing activity and/or the marketing rule on a screen of the marketing counter so as to enable a consumer to view the marketing counter.
S2021, determining the use cost of the marketing cabinet based on the activity start and stop time;
s2022, generating a collection code and/or a fee order based on the use fee so that the merchant pays the use fee;
s2023, acquiring a payment success prompt of the third-party bank system;
s2024, based on the payment success prompt, executing an activation operation within the activity start and stop time.
In the above steps S2021-S2024, the cabinet determines the activity duration and calculates the estimated cost according to the activity start/end time, optionally, the cloud service system obtains the activity duration, calculates the cost required for the activity according to the activity duration, generates a payment receiving code and/or a cost order according to the cost, and sends the payment receiving code and/or the cost order to the marketing cabinet display screen and/or the user mobile terminal.
After payment is completed, the marketing cabinet is activated, a merchant can acquire interface docking authority of the marketing cabinet in a code scanning or identity verification mode, and interface docking is completed based on a marketing demand and a micro signal, a small program, an APP (application) or a webpage address of the merchant.
Meanwhile, the merchant acquires the lattice control authority of the marketing cabinet in a code scanning or identity verification mode, and gift throwing actions are completed on site. In this step, optionally, the merchant sends a batch door opening instruction to the marketing cabinet based on the preset number of gifts, so that the marketing cabinet can open the lattice door in batches, and the efficiency of putting gifts is improved.
Before the time of the marketing campaign begins, the cabinet machine judges whether a merchant completes the butt joint with a corresponding marketing page, a WeChat platform and/or an applet interface or not based on a preset marketing rule; if not, sending a prompt to require the merchant to finish docking as soon as possible;
optionally, this step is followed by: judging whether the number of the gifts thrown in the activity starting and stopping time range is equal to the preset number of the gifts or not; and if not, sending prompt information to the merchant. In the step, the cabinet machine determines the number of the delivered gifts based on the grid occupation condition, compares the number with the preset number of the gifts, and reminds a merchant to finish the delivery of the gifts as soon as possible if the number is inconsistent.
S203, generating a marketing two-dimensional code based on the marketing rule;
s204, receiving a gift getting request sent by scanning the marketing two-dimensional code by the mobile user terminal;
s205, sending one or more to-be-executed gift getting conditions to the user mobile terminal based on the marketing rules;
s206, judging whether the user mobile terminal completes one or more gift obtaining conditions;
s207, if the marketing is finished, determining a first gift based on the marketing rule;
s208, opening a grid door corresponding to the first gift so that the user can receive the first gift.
In the step, after the marketing cabinet opens the corresponding grid door, the door opening information of the grid door is sent to the cloud service system, the cloud service system informs the merchant that the door opening is successful, and the merchant informs the user that the cabinet door is opened through a short message or other modes to prompt the user to get a gift.
S2091, judging whether the current time of the cabinet air conditioner is within the activity starting and stopping time range;
and S2092, if not, executing initialization operation.
In the embodiment, the cabinet machine is activated only within the activity starting and ending time by adding the setting of the activity starting and ending time, and the activity is ended, namely, the cabinet machine is initialized to wait for the next step of activating the marketing activity, so that the cabinet machine can deal with multiple different types of marketing activities.
EXAMPLE III
In this embodiment, on the basis of the above embodiment, a gift extraction rule is added to the marketing rule, as shown in fig. 3, the method includes the following steps:
s301, acquiring an order creating request of a merchant, wherein the order creating request comprises marketing rules, and the marketing rules comprise one or more gift receiving conditions and gift extraction rules;
s302, generating a marketing two-dimensional code based on the marketing rule;
s303, receiving a gift getting request sent by scanning the marketing two-dimensional code by the mobile terminal of the user;
s304, sending one or more gift getting conditions to be executed to the user mobile terminal based on the marketing rules;
s305, judging whether the user mobile terminal completes one or more gift obtaining conditions;
s306, if the gift drawing is finished, determining the first gift from one or more pre-released gifts based on a preset gift drawing rule;
s307, opening a grid door corresponding to the first gift to enable a user to receive the first gift.
As shown, in an alternative embodiment, as shown in fig. 4, the step S307 further includes:
s3071, judging whether the corresponding grille door is opened or not;
s3072, if the gift drawing device is not opened, judging whether a second gift meeting the gift drawing rule exists;
s3073, if yes, opening a lattice door corresponding to the second gift;
s3074, if not, sending a mailing address filling prompt to the mobile terminal of the user;
s3075, a mailing address fed back by the mobile end of the user is obtained, and the mailing address and the name of the first gift are sent to a merchant so that the merchant mails the first gift to the user based on the mailing address.
In the step, after the marketing cabinet opens the corresponding grid door, the door opening information of the grid door is sent to the cloud service system, the cloud service system informs the merchant that the door opening is successful, and the merchant informs the user that the cabinet door is opened through a short message or other modes to prompt the user to get a gift.
If the cabinet door is opened unsuccessfully, the marketing cabinet judges whether a second gift meeting the gift extraction rule exists, and the step comprises the following steps: under the gift receiving rule, a user draws a plurality of gifts including a first gift and a second gift at the same time, and the marketing cabinet opens the grid door corresponding to the second gift when the grid door corresponding to the first gift cannot be opened; the step can also be: and based on the gift extraction rule, carrying out gift extraction calculation again, judging that other second gifts meeting the rule can be obtained, and if so, opening the grid door corresponding to the second gifts.
And if no other gift is to be received, displaying a mailing address filling column on the display screen or sending the mailing address filling column to the mobile terminal of the user so that the consumer inputs the mailing address. The cloud server sends the mailing address and the first gift name to the merchant so that the merchant can mail the user to the home online.
In the embodiment, the gift extraction rule is determined in the marketing rule, so that when the user acquires a gift, the user encounters the situation that the grid door cannot be opened or the gift is lost, a second gift with similar rule is extracted or the mailing address is selected to be filled in so that the merchant mails the gift to the user online, and the situation that the user cannot acquire the gift due to grid failure or gift loss is avoided.
Example four
As shown in fig. 5, the present embodiment provides a system 4 for using a marketing cabinet, including:
a first obtaining module 401, configured to obtain an order creation request of a merchant, where the order creation request includes a marketing rule, and the marketing rule includes one or more gift obtaining conditions;
a two-dimension code generation module 402, configured to generate a marketing two-dimension code based on the marketing rule;
a receiving module 403, configured to receive a gift getting request sent by scanning the marketing two-dimensional code by the mobile user terminal;
a sending module 404, configured to send one or more to-be-executed gift retrieval conditions to the user mobile terminal based on the marketing rule; the module is further configured to: judging whether a gift completion prompt of a third party and/or a user mobile terminal is received; and if so, determining that the user mobile terminal completes one or more gift getting conditions.
A determining module 405, configured to determine whether the user mobile terminal completes one or more gift obtaining conditions;
a gift determining module 406, configured to determine, if the marketing rule is completed, a first gift based on the marketing rule; this module functions, marketing rule still includes the gift extraction rule, then this module still is used for: determining the first gift from one or more gifts released in advance based on a preset gift extraction rule.
And the grid door opening module 407 is configured to open the grid door corresponding to the first gift, so that the user can receive the first gift. The module is further configured to: judging whether the corresponding grid door is opened or not; if not, judging whether a second gift meeting the gift extraction rule exists; if yes, opening the grid door corresponding to the second gift; if not, sending a mailing address filling prompt to the mobile terminal of the user; and acquiring a mailing address fed back by the mobile terminal of the user, and sending the mailing address and the name of the first gift to a merchant so that the merchant mails the first gift to the user based on the mailing address.
In an alternative embodiment, as shown in fig. 6, further comprising:
a charging module 408 for determining a usage charge of the marketing cabinet based on the campaign start-stop time; generating a checkout code and/or a fee order based on the usage fee to cause a merchant to pay the usage fee; acquiring a payment success prompt of a third-party bank system; performing an activation operation within the activity start-stop time based on the payment success prompt.
A gift number detection module 409, configured to determine whether the number of gift drops within the activity start-stop time range is equal to the preset number of gifts after performing an activation operation within the activity start-stop time; and if not, sending prompt information to the merchant.
An initialization module 410, configured to determine whether a current time of the cabinet is within the activity start-stop time range; if not, the initialization operation is executed.
The terminal characteristic acquisition device provided by the embodiment of the invention can execute the using method of the marketing cabinet provided by any embodiment of the invention, and has the corresponding executing method and beneficial effects of the functional module.
EXAMPLE five
The present embodiment provides a schematic structural diagram of a server, as shown in fig. 7, the server includes a processor 501, a memory 502, an input device 503, and an output device 504; the number of the processors 501 in the server may be one or more, and one processor 501 is taken as an example in the figure; the processor 501, the memory 502, the input device 503 and the output device 504 in the device/terminal/server may be linked by a bus or other means, which is exemplified in fig. 7.
The memory 502 is a computer-readable storage medium, and can be used for storing software programs, computer-executable programs, and modules, such as program instructions/modules (e.g., the first obtaining module 301, the second obtaining module 302, etc.) corresponding to the using method of the marketing cabinet in the embodiment of the present invention. The processor 501 executes various functional applications of the device/terminal/server and data processing by executing software programs, instructions and modules stored in the memory 502, namely, implements the above-mentioned method.
The memory 502 may mainly include a program storage area and a data storage area, wherein the program storage area may store an operating system, an application program required for at least one function; the storage data area may store data created according to the use of the terminal, and the like. Further, the memory 502 may include high speed random access memory, and may also include non-volatile memory, such as at least one magnetic disk storage device, flash memory device, or other non-volatile solid state storage device. In some examples, the memory 502 may further include memory located remotely from the processor 501, which may be linked to a device/terminal/server through a network. Examples of such networks include, but are not limited to, the internet, intranets, local area networks, mobile communication networks, and combinations thereof.
The input means 503 may be used to receive input numeric or character information and generate key signal inputs related to user settings and function control of the device/terminal/server. The output device 504 may include a display device such as a display screen.
Fifth, the embodiment of the present invention provides a server, which can execute the using method of the marketing cabinet provided in any embodiment of the present invention, and has the functional modules and beneficial effects corresponding to the executing method.
EXAMPLE six
An embodiment of the present invention further provides a computer-readable storage medium, on which a computer program is stored, where the computer program, when executed by a processor, implements a method for using a marketing cabinet, as provided in any embodiment of the present invention:
acquiring an order creating request of a merchant, wherein the order creating request comprises a marketing rule, and the marketing rule comprises one or more gift getting conditions;
generating a marketing two-dimensional code based on the marketing rule;
receiving a gift getting request sent by scanning the marketing two-dimensional code by a user mobile terminal;
sending one or more to-be-executed gift drawing conditions to the user mobile terminal based on the marketing rules;
judging whether the user mobile terminal completes one or more gift getting conditions or not;
if the marketing rule is finished, determining a first gift based on the marketing rule;
and opening the lattice door corresponding to the first gift so that the user can receive the first gift.
The computer-readable storage media of embodiments of the invention may take any combination of one or more computer-readable media. The computer readable medium may be a computer readable signal medium or a computer readable storage medium. A computer readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples (a non-exhaustive list) of the computer readable storage medium would include the following: an electrical link having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the context of this document, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device.
A computer readable signal medium may include a propagated data signal with computer readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device.
Program code embodied on a storage medium may be transmitted over any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, RF, etc., or any suitable combination of the foregoing.
Computer program code for carrying out operations for aspects of the present invention may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, Smalltalk, C + +, or the like, as well as conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or terminal. In the case of a remote computer, the remote computer may be linked to the user's computer through any type of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or the link may be made to an external computer (for example, through the Internet using an Internet service provider).
It is to be noted that the foregoing is only illustrative of the preferred embodiments of the present invention and the technical principles employed. It will be understood by those skilled in the art that the present invention is not limited to the particular embodiments described herein, but is capable of various obvious changes, rearrangements and substitutions as will now become apparent to those skilled in the art without departing from the scope of the invention. Therefore, although the present invention has been described in greater detail by the above embodiments, the present invention is not limited to the above embodiments, and may include other equivalent embodiments without departing from the spirit of the present invention, and the scope of the present invention is determined by the scope of the appended claims.

Claims (10)

1. A method of using a marketing cabinet, performed by a marketing cabinet, comprising:
acquiring an order creating request of a merchant, wherein the order creating request comprises a marketing rule, and the marketing rule comprises one or more gift getting conditions;
generating a marketing two-dimensional code based on the marketing rule;
receiving a gift getting request sent by scanning the marketing two-dimensional code by a user mobile terminal;
sending one or more to-be-executed gift drawing conditions to the user mobile terminal based on the marketing rules;
judging whether the user mobile terminal completes one or more gift getting conditions or not;
if the marketing rule is finished, determining a first gift based on the marketing rule;
and opening the lattice door corresponding to the first gift so that the user can receive the first gift.
2. The method of claim 1, wherein determining whether the mobile subscriber performs one or more gift acquisition conditions comprises:
judging whether a gift completion prompt of a third party and/or a user mobile terminal is received;
and if so, determining that the user mobile terminal completes one or more gift getting conditions.
3. The method for using a marketing cabinet according to claim 1, wherein the order creation request further comprises a start-stop time of the campaign, and further comprises, after the obtaining the order creation request of the merchant;
determining a usage cost of the marketing cabinet based on the campaign start-stop time;
generating a checkout code and/or a fee order based on the usage fee to cause a merchant to pay the usage fee;
acquiring a payment success prompt of a third-party bank system;
performing an activation operation within the activity start-stop time based on the payment success prompt.
4. The method of claim 3, wherein the order creation request further includes a preset number of gifts, and further comprising, after the activation operation is performed within the activity start-stop time:
judging whether the number of the gifts thrown in the activity starting and stopping time range is equal to the preset number of the gifts or not;
and if not, sending prompt information to the merchant.
5. The method of claim 3, wherein the step of opening the corresponding door of the first gift to allow the user to pick up the first gift further comprises:
judging whether the current time of the cabinet machine is within the activity starting and stopping time range or not;
if not, the initialization operation is executed.
6. The method of using a marketing cabinet according to claim 1, wherein the marketing rules further include gift extraction rules, and determining the first gift based on the marketing rules includes:
determining the first gift from one or more gifts released in advance based on a preset gift extraction rule.
7. The method of using a marketing cabinet of claim 6, wherein said opening a corresponding door of the first gift to allow a user to pick up the first gift further comprises:
judging whether the corresponding grid door is opened or not;
if not, judging whether a second gift meeting the gift extraction rule exists;
if yes, opening the grid door corresponding to the second gift;
if not, sending a mailing address filling prompt to the mobile terminal of the user;
and acquiring a mailing address fed back by the mobile terminal of the user, and sending the mailing address and the name of the first gift to a merchant so that the merchant mails the first gift to the user based on the mailing address.
8. A system for using a marketing cabinet, comprising:
the system comprises a first acquisition module, a second acquisition module and a third acquisition module, wherein the first acquisition module is used for acquiring an order creation request of a merchant, the order creation request comprises a marketing rule, and the marketing rule comprises one or more gift receiving conditions;
the two-dimension code generating module is used for generating a marketing two-dimension code based on the marketing rule;
the receiving module is used for receiving a gift receiving request sent by the mobile terminal of the user scanning the marketing two-dimensional code;
the sending module is used for sending one or more to-be-executed gift getting conditions to the user mobile terminal based on the marketing rules;
the judging module is used for judging whether the user mobile terminal completes one or more gift obtaining conditions;
the gift determination module is used for determining a first gift based on the marketing rule if the marketing rule is finished;
and the grid door opening module is used for opening the grid door corresponding to the first gift so that a user can receive the first gift.
9. A server comprising a memory, a processor and a program stored on the memory and executable on the processor, wherein the processor when executing the program implements a method of using a marketing cabinet as claimed in any one of claims 1 to 7.
10. A terminal readable storage medium having a program stored thereon, wherein the program when executed by a processor is capable of implementing a method of using a marketing cabinet as claimed in any one of claims 1 to 7.
CN202010994658.4A 2020-09-21 2020-09-21 Marketing cabinet using method, marketing cabinet using system, server and storage medium Pending CN112150198A (en)

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