CN111866050B

CN111866050B - Information pushing method and device and information displaying method and device

Info

Publication number: CN111866050B
Application number: CN201910407506.7A
Authority: CN
Inventors: 请求不公布姓名; 张卫东
Original assignee: Beijing Qisheng Technology Co Ltd
Current assignee: Beijing Qisheng Technology Co Ltd
Priority date: 2019-05-16
Filing date: 2019-05-16
Publication date: 2023-06-02
Anticipated expiration: 2039-05-16
Also published as: CN111866050A

Abstract

The present disclosure relates to the field of computer networks, and in particular, to an information pushing method and apparatus, and an information displaying method and apparatus. According to the method and the device, the identification information of the information to be pushed, which is matched with the geographical position information, can be determined through the obtained geographical position information of the sharing device, and after the fact that the information to be pushed is not stored in the sharing device is determined based on the identification information, the information to be pushed can be sent to the sharing device so as to display the information to be pushed through the sharing device. By adopting the scheme, the information to be pushed matched with the geographic position can be displayed through the sharing equipment at different geographic positions, the information can be pushed in a targeted mode, and the accuracy of information pushing is improved.

Description

Information pushing method and device and information displaying method and device

Technical Field

The present disclosure relates to the field of computer networks, and in particular, to an information pushing method and apparatus, and an information displaying method and apparatus.

Background

The appearance of sharing equipment (such as sharing bicycles and sharing vehicles) brings great convenience to the life of people, and the sharing equipment has the characteristics of high use frequency and strong mobility and can be put in various areas of a city.

In general, people acquire information by spreading various multimedia devices, such as browsing news at a computer end or a mobile phone end, watching news at a television end, etc., and the information acquisition mode is usually not targeted, for example, residents living in southern cities do not acquire requirements for pushing information of heavy down jackets.

Disclosure of Invention

In view of this, an object of the embodiments of the present application is to provide an information pushing method and apparatus, and an information display method and apparatus, which can display information to be pushed matching with different geographic locations through sharing devices located at the different geographic locations, so that information can be pushed with pertinence, and accuracy of information pushing is improved.

The application mainly comprises the following aspects:

in a first aspect, an embodiment of the present application provides an information pushing method, where the information pushing method includes:

obtaining geographic position information of sharing equipment;

determining identification information of information to be pushed, which is matched with the geographic position information, according to the geographic position information;

and after the fact that the information to be pushed is not stored in the sharing equipment is determined based on the identification information, the information to be pushed is sent to the sharing equipment, and the information to be pushed is displayed through the sharing equipment.

In one possible implementation manner, before the obtaining the geographic location information of the sharing device, the information pushing method further includes:

acquiring an operation area of the sharing equipment, and dividing the operation area into a plurality of subareas;

determining identification information of information to be pushed, which is matched with each sub-area, according to the area position information of each sub-area in the plurality of sub-areas;

and carrying out association storage on the region position information of each sub region, the information to be pushed matched with each sub region and the identification information of the information to be pushed matched with each sub region.

In a possible implementation manner, the determining, according to the geographic location information, identification information of information to be pushed, which matches with the geographic location information, includes:

determining a sub-region corresponding to the geographic position information according to the geographic position information;

and determining identification information of the information to be pushed, which is matched with the geographic position information, according to the regional position information of the subregion corresponding to the geographic position information.

In a possible implementation manner, after the sending the information to be pushed to the sharing device, the information pushing method further includes:

Receiving feedback information sent by the sharing equipment;

determining whether the sharing equipment successfully receives the information to be pushed or not according to the feedback information;

and after the shared equipment is determined to not successfully receive the information to be pushed, the information to be pushed is sent to the shared equipment again.

In a second aspect, an embodiment of the present application further provides an information display method, where the information display method includes:

reporting the geographic position information to a server;

if the information to be pushed, which is sent by the server and is matched with the geographic position information, is received, updating the stored information to be pushed;

and when successful unlocking or locking is detected, displaying the stored information to be pushed.

In one possible implementation, the geographic location information is reported to the server by one or more of the following means:

reporting geographic position information to the server at regular time; reporting geographic position information to the server at intervals of preset time length; when an unlocking instruction is received, reporting geographical position information to the server; and when a locking instruction is received, reporting the geographic position information to the server.

In one possible implementation, the information to be pushed is presented by one or more of the following ways:

A voice broadcasting mode; a video playing mode; and a text display mode.

In a third aspect, an embodiment of the present application further provides an information pushing method, where the information pushing method includes:

detecting whether the information to be pushed corresponding to at least one electronic fence is updated or not;

when the fact that the information to be pushed is updated is detected, the updated information to be pushed is sent to near field communication equipment in the electronic fence corresponding to the updated information to be pushed according to the electronic fence corresponding to the updated information to be pushed, and the information to be pushed is sent to sharing equipment entering the electronic fence corresponding to the updated information to be pushed through the near field communication equipment.

In a possible implementation manner, before the detecting whether the information to be pushed corresponding to the at least one electronic fence is updated, the information pushing method further includes:

acquiring the operation area of the shared equipment, and dividing the operation area into a plurality of electronic fences;

according to the regional position information of each electronic fence in the plurality of electronic fences, determining information to be pushed, which is matched with each electronic fence, and sending the information to be pushed, which is matched with each electronic fence, to near field communication equipment in each electronic fence.

In a fourth aspect, an embodiment of the present application further provides an information pushing method, where the information pushing method includes:

detecting whether sharing equipment enters an electronic fence;

when the fact that the sharing equipment enters the electronic fence is detected, judging whether the sharing equipment stores the information to be pushed which is matched with the electronic fence most recently or not based on the identification information of the information to be pushed corresponding to the electronic fence;

and after the information to be pushed is determined not to be stored in the sharing equipment, sending the information to be pushed to the sharing equipment so as to display the information to be pushed through the sharing equipment.

In a possible implementation manner, the information pushing method further includes:

and receiving and storing the information to be pushed sent by the server.

In a fifth aspect, embodiments of the present application further provide an information pushing apparatus, where the information pushing apparatus includes:

the first acquisition module is used for acquiring geographic position information of the sharing equipment;

the first determining module is used for determining identification information of information to be pushed, which is matched with the geographic position information, according to the geographic position information acquired by the first acquiring module;

And the sending module is used for sending the information to be pushed to the sharing equipment after the information to be pushed is determined not to be stored in the sharing equipment based on the identification information, so that the information to be pushed is displayed through the sharing equipment.

In one possible implementation manner, the information pushing device further includes:

the second acquisition module is used for acquiring an operation area of the sharing equipment and dividing the operation area into a plurality of subareas;

the second determining module is used for determining identification information of information to be pushed, which is matched with each sub-area, according to the area position information of each sub-area in the plurality of sub-areas, which is acquired by the second acquiring module;

the storage module is used for carrying out association storage on the region position information of each sub region, the information to be pushed matched with each sub region and the identification information of the information to be pushed matched with each sub region.

In a possible implementation manner, the first determining module is configured to determine the identification information of the information to be pushed, which matches with the geographic location information, according to the following steps:

In one possible implementation manner, the information pushing device further includes a receiving module and a third determining module:

the receiving module is used for receiving feedback information sent by the sharing equipment;

the third determining module is configured to determine, according to the feedback information received by the receiving module, whether the sharing device successfully receives the information to be pushed;

the sending module is further configured to send the information to be pushed to the sharing device again after determining, according to the third determining module, that the sharing device does not successfully receive the information to be pushed.

In a sixth aspect, embodiments of the present application further provide an information display apparatus, including:

the reporting module is used for reporting the geographic position information to the server;

the updating module is used for updating the stored information to be pushed if the information to be pushed, which is matched with the geographical position information and is sent by the server, is received;

and the display module is used for displaying the stored information to be pushed when the successful unlocking or locking is detected.

In a possible implementation manner, the reporting module is configured to report the geographic location information to the server through one or more of the following manners:

In a possible implementation manner, the display module is configured to display the information to be pushed by one or more of the following manners:

a voice broadcasting mode; a video playing mode; and a text display mode.

In a seventh aspect, embodiments of the present application further provide an information pushing apparatus, where the information pushing apparatus includes:

the detection module is used for detecting whether the information to be pushed, which corresponds to at least one electronic fence respectively, is updated or not;

the first sending module is used for sending updated information to be pushed to near field communication equipment in the electronic fence corresponding to the updated information to be pushed according to the electronic fence corresponding to the updated information to be pushed when the detection module detects that the information to be pushed is updated, so that the information to be pushed is sent to sharing equipment entering the electronic fence corresponding to the updated information to be pushed through the near field communication equipment.

the acquisition module is used for acquiring the operation area of the shared equipment and dividing the operation area into a plurality of electronic fences;

the second sending module is used for determining information to be pushed matched with each electronic fence according to the area position information of each electronic fence in the plurality of electronic fences, and sending the information to be pushed matched with each electronic fence to near field communication equipment in each electronic fence.

In an eighth aspect, embodiments of the present application further provide an information pushing apparatus, where the information pushing apparatus includes:

the detection module is used for detecting whether the sharing equipment enters the electronic fence;

the judging module is used for judging whether the sharing equipment stores the information to be pushed which is matched with the electronic fence most recently or not based on the identification information of the information to be pushed corresponding to the electronic fence when the sharing equipment is detected to enter the electronic fence;

and the sending module is used for sending the information to be pushed to the sharing equipment after the information to be pushed is determined not to be stored in the sharing equipment, so that the information to be pushed is displayed through the sharing equipment.

and the receiving module is used for receiving and storing the information to be pushed sent by the server.

In a ninth aspect, embodiments of the present application further provide an electronic device, including: a processor, a memory and a bus, the memory storing machine readable instructions executable by the processor, the processor and the memory communicating via the bus when the electronic device is running, the machine readable instructions when executed by the processor performing the steps of the information pushing method described in the above-mentioned first aspect or any of the possible implementations of the first aspect, or performing the steps of the information presentation method described in the above-mentioned second aspect or any of the possible implementations of the second aspect, or performing the steps of the information pushing method described in the above-mentioned third aspect or any of the possible implementations of the third aspect, or performing the steps of the information pushing method described in the above-mentioned fourth aspect or any of the possible implementations of the fourth aspect.

In a tenth aspect, the embodiments of the present application further provide a computer readable storage medium, on which a computer program is stored, which when executed by a processor performs the steps of the information pushing method described in the first aspect or any of the possible implementation manners of the first aspect, or performs the steps of the information presentation method described in the second aspect or any of the possible implementation manners of the second aspect, or performs the steps of the information pushing method described in the third aspect or any of the possible implementation manners of the third aspect, or performs the steps of the information pushing method described in the fourth aspect or any of the possible implementation manners of the fourth aspect.

In the embodiment of the present invention, through the obtained geographical location information of the sharing device, the identification information of the information to be pushed, which is matched with the geographical location information, may be determined, and after determining that the information to be pushed is not stored in the sharing device based on the identification information, the information to be pushed may be sent to the sharing device, so that the information to be pushed is displayed through the sharing device. By adopting the scheme, the information to be pushed matched with the geographic position can be displayed through the sharing equipment at different geographic positions, the information can be pushed in a targeted mode, and the accuracy of information pushing is improved.

In order to make the above objects, features and advantages of the present application more comprehensible, preferred embodiments accompanied with figures are described in detail below.

Drawings

In order to more clearly illustrate the technical solutions of the embodiments of the present application, the drawings that are needed in the embodiments will be briefly described below, it being understood that the following drawings only illustrate some embodiments of the present application and therefore should not be considered limiting the scope, and that other related drawings may be obtained according to these drawings without inventive effort for a person skilled in the art.

Fig. 1 shows a flowchart of an information pushing method provided in an embodiment of the present application;

FIG. 2 is a flowchart of an information presentation method according to an embodiment of the present application;

fig. 3 shows a flowchart of another information pushing method provided in an embodiment of the present application;

fig. 4 shows a flowchart of yet another information pushing method provided in an embodiment of the present application;

FIG. 5 is a functional block diagram of an information pushing device according to an embodiment of the present disclosure;

FIG. 6 is a functional block diagram of an information display device according to an embodiment of the present disclosure;

FIG. 7 is a functional block diagram of another information pushing device according to an embodiment of the present application;

FIG. 8 is a functional block diagram of yet another information pushing device according to an embodiment of the present application;

fig. 9 shows a schematic structural diagram of an electronic device according to an embodiment of the present application.

Detailed Description

For the purpose of making the objects, technical solutions and advantages of the embodiments of the present application more clear, the technical solutions of the embodiments of the present application will be clearly and completely described below with reference to the accompanying drawings in the embodiments of the present application, and it should be understood that the accompanying drawings in the present application are only for the purpose of illustration and description, and are not intended to limit the protection scope of the present application. In addition, it should be understood that the schematic drawings are not drawn to scale. A flowchart, as used in this application, illustrates operations implemented according to some embodiments of the present application. It should be appreciated that the operations of the flow diagrams may be implemented out of order and that steps without logical context may be performed in reverse order or concurrently. Moreover, one or more other operations may be added to the flow diagrams and one or more operations may be removed from the flow diagrams as directed by those skilled in the art.

In addition, the described embodiments are only some, but not all, of the embodiments of the present application. The components of the embodiments of the present application, which are generally described and illustrated in the figures herein, may be arranged and designed in a wide variety of different configurations. Thus, the following detailed description of the embodiments of the present application, as provided in the accompanying drawings, is not intended to limit the scope of the application, as claimed, but is merely representative of selected embodiments of the application. All other embodiments, which can be made by those skilled in the art based on the embodiments of the present application without making any inventive effort, are intended to be within the scope of the present application.

In order to enable those skilled in the art to make use of the present application, the following embodiments are provided in connection with a specific application scenario "show information through shared devices in different areas", and it is possible for those skilled in the art to apply the general principles defined herein to other embodiments and application scenarios without departing from the spirit and scope of the present application.

The method, the device, the electronic equipment or the computer readable storage medium described below in the embodiments of the present application may be applied to any scenario where information pushing and information displaying are required, and the embodiments of the present application do not limit specific application scenarios, and any scheme using the method and the device for information pushing and the method and the device for information displaying provided in the embodiments of the present application are all within the scope of protection of the present application.

It should be noted that, before the present application is put forward, a manner of obtaining information is generally spread through various multimedia devices, for example, news is browsed at a computer end or a mobile phone end, news is browsed at a television end, and the information obtaining manner is generally not specific, for example, residents living in a southern city do not have obtaining requirements for pushing information of heavy down jackets.

In view of the above problems, according to the embodiment of the present application, through the obtained geographical location information of the sharing device, identification information of information to be pushed, which is matched with the geographical location information, may be determined, after it is determined that the information to be pushed is not stored in the sharing device based on the identification information, the information to be pushed may be sent to the sharing device, so that the information to be pushed is displayed through the sharing device. By adopting the scheme, the information to be pushed matched with the geographic position can be displayed through the sharing equipment at different geographic positions, the information can be pushed in a targeted mode, and the accuracy of information pushing is improved.

The sharing device may be a device capable of moving, such as a sharing bicycle, a sharing electric vehicle, a sharing automobile, or the like.

In order to facilitate understanding of the present application, the technical solutions provided in the present application are described in detail below in conjunction with specific embodiments.

Example 1

Firstly, an architecture of an information recommendation system applicable to the application is described, the recommendation system comprises a server and at least one sharing device, wherein the sharing device can be in different geographic positions due to use of a user, the sharing device can communicate with the server, and the server can send information to be pushed to the sharing device. Specifically, the server may divide the operation area of the sharing device into a plurality of sub-areas, match appropriate information to be pushed for each sub-area, and after the sharing device reports the geographical location information to the server, the server may determine the sub-area where the sharing device is located according to the geographical location information, and send information to be pushed, which is matched with the sub-area where the sharing device is located, to the sharing device.

In view of the above description of the information recommendation system, the workflow of the server and the workflow of the sharing device in the information recommendation system are described below, respectively.

Referring to fig. 1, fig. 1 is a flowchart of an information pushing method provided in an embodiment of the present application, which is applied to a server in an information pushing system, and as shown in fig. 1, the information pushing method provided in the embodiment of the present application includes the following steps:

S101: and obtaining the geographic position information of the sharing equipment.

In a specific implementation, the server firstly acquires the geographic position information of at least one sharing device, and specifically, the server can acquire the geographic position information of each sharing device at regular time; the geographical position information of each sharing device can be obtained every preset time length; the geographical position information of the sharing equipment can be reported regularly by the sharing equipment; the geographical position information of the sharing equipment can be reported by the sharing equipment every preset time length; the geographical location information of the sharing device can be reported by the sharing device when the sharing device receives an unlocking instruction or a locking instruction. Thus, the server can acquire the geographic position information of the sharing equipment in various modes, and the flexibility of acquiring the geographic position information is improved.

S102: and determining identification information of the information to be pushed, which is matched with the geographic position information, according to the geographic position information.

In a specific implementation, the server may divide the operation area of the sharing device into a plurality of sub-areas in advance, and match the same or different information to be pushed for each sub-area, so as to determine, when the geographical location information of one sharing device is obtained, according to the sub-area where the geographical location information is located, the identifier of the information to be pushed that should be pushed to the sharing device, that is, determine the identifier information of the information to be pushed that matches the geographical location information. Therefore, the information to be pushed with geographic position pertinence can be matched for the sharing equipment in different geographic positions.

Here, the identification information may be an information name of the information to be pushed, or may be a code number of the information to be pushed, such as 00.

S103: and after the fact that the information to be pushed is not stored in the sharing equipment is determined based on the identification information, the information to be pushed is sent to the sharing equipment, and the information to be pushed is displayed through the sharing equipment.

In a specific implementation, after determining the identification information of the information to be pushed, which is matched with the geographical position information of the sharing device at the moment, the server also needs to acquire the identification information of the information to be pushed, which is stored by the sharing device, and in one case, the sharing device does not store any information to be pushed, and then the server directly sends the information to be pushed, which is matched with the geographical position, to the sharing device; in another case, the server needs to compare the two pieces of identification information if the two pieces of identification information are different, which indicates that the shared device stores information to be pushed corresponding to other geographic positions or information to be pushed before updating, which is matched with the geographic positions, and the server needs to send the information to be pushed, which is matched with the geographic positions, to the shared device, so that after the shared device downloads the information to be pushed, the information to be pushed can be displayed after the unlocking or locking is detected to be successful; in another case, the server needs to compare the two pieces of identification information if the two pieces of identification information are the same, which indicates that the sharing device stores the information to be pushed corresponding to the geographic position, and the server does not need to send the information to be pushed to the sharing device, so that the sharing device can directly display the stored information to be pushed.

It should be noted that, the information to be pushed includes pushed content, and a certain storage space needs to be occupied, so when determining whether the information to be pushed is stored in the sharing device, the server may only obtain the identification information of the information to be pushed in the sharing device, so that the process speed may be greatly improved.

In the embodiment of the application, the server can determine the identification information of the information to be pushed matched with the geographical position information through the obtained geographical position information of the sharing device, and after determining that the information to be pushed is not stored in the sharing device based on the identification information, the server can send the information to be pushed to the sharing device so as to display the information to be pushed through the sharing device. By adopting the scheme, the information to be pushed matched with the geographic position can be displayed through the sharing equipment at different geographic positions, the information can be pushed in a targeted mode, and the accuracy of information pushing is improved.

In a possible implementation manner, before the obtaining the geographical location information of the sharing device in step S101, the information pushing method further includes the following steps:

step a: and acquiring an operation area of the sharing equipment, and dividing the operation area into a plurality of subareas.

In a specific implementation, before sending the information to be pushed to each sharing device, the server may acquire an operation area of the sharing device in advance and divide the operation area into a plurality of sub-areas, specifically, the operation area may be equally divided into a plurality of sub-areas, or may be divided according to an actual geographic location in the operation area, for example, if the operation area is a certain city, the operation area may be divided according to each area of the city.

Step b: and determining identification information of the information to be pushed, which is matched with each sub-area, according to the area position information of each sub-area in the plurality of sub-areas.

In a specific implementation, the same or different information to be pushed may be matched for each sub-area according to the area position information of each sub-area in the divided multiple sub-areas, and specifically, the identification information of the information to be pushed matched for each sub-area may be determined first.

Step c: and carrying out association storage on the region position information of each sub region, the information to be pushed matched with each sub region and the identification information of the information to be pushed matched with each sub region.

In a specific implementation, for each sub-area, the area location information, the information to be pushed and the identification of the information to be pushed corresponding to each sub-area can be associated and stored in a one-to-one correspondence manner, and specifically, the information to be pushed can be stored in a database in a server, so that the information to be pushed with regional pertinence can be matched for different geographic positions.

In a possible implementation manner, in step S102, the determining, according to the geographic location information, identification information of information to be pushed that matches the geographic location information includes the following steps:

step 1021: and determining a subarea corresponding to the geographic position information according to the geographic position information.

In a specific implementation, after obtaining the geographic position information of a sharing device, the server determines a subarea where the geographic position is located according to the geographic position information.

Step 1022: and determining identification information of the information to be pushed, which is matched with the geographic position information, according to the regional position information of the subregion corresponding to the geographic position information.

In a specific implementation, after determining the region position information of the sub-region where the sharing device is located, the server may query the database for the identification information of the information to be pushed, which is matched with the sub-region, and then call the information to be pushed from the database, and send the information to be pushed to the sharing device, so that the sharing device can display the information to be pushed.

In a possible implementation manner, after the information to be pushed is sent to the sharing device in step S103, the information pushing method further includes:

Receiving feedback information sent by the sharing equipment; determining whether the sharing equipment successfully receives the information to be pushed or not according to the feedback information; and after the shared equipment is determined to not successfully receive the information to be pushed, the information to be pushed is sent to the shared equipment again.

In a specific implementation, after sending information to be pushed to a sharing device, a server receives feedback information sent by the sharing device, and the server can confirm whether the sharing device receives the information to be pushed or not through the feedback information, and send the information to be pushed to the sharing device again when confirming that the sharing device does not successfully receive the information to be pushed. In this way, the sharing device can be ensured to receive the information to be pushed.

Here, due to the problems of signals of the communication network, the sharing device may not completely receive the information to be pushed, or the sharing device may not download the information to be pushed successfully.

Referring to fig. 2, fig. 2 is a flowchart of an information display method provided in an embodiment of the present application, which is applied to at least one sharing device in an information push system, as shown in fig. 2, the information display method provided in the embodiment of the present application includes the following steps:

S201: and reporting the geographic position information to a server.

In a specific implementation, the sharing device may report its geographic location information to the server at regular time; the geographic position information of the mobile terminal can be reported to the server at intervals of preset time; and when an unlocking instruction or a locking instruction is received, the geographic position information of the unlocking instruction or the locking instruction can be reported to the server, and the specific reporting mode can be set according to actual needs.

S202: and if the information to be pushed, which is sent by the server and is matched with the geographic position information, is received, updating the stored information to be pushed.

In specific implementation, after reporting the geographic position information of the sharing device to the server, if receiving information to be pushed, which is sent by the server and is matched with the geographic position information, and indicating that the sharing device does not store the information to be pushed, which is sent by the server, updating the stored information to be pushed; if the information to be pushed sent by the server is not received, the information to be pushed matched with the geographical position information is stored in the sharing equipment, and updating of the information to be pushed is not needed.

S203: and when successful unlocking or locking is detected, displaying the stored information to be pushed.

In a specific implementation, the time for the sharing device to receive the information to be pushed from the server may be different from the time for displaying the information to be pushed, and the time for the sharing device to display the information to be pushed may be flexibly set. In the method, when the sharing device detects that unlocking or locking is successful, the stored information to be pushed is displayed to the user, so that the user can watch or hear the information to be pushed displayed by the sharing device beside the sharing device, resources can be effectively utilized, and waste of the resources is avoided.

In the embodiment of the application, the sharing device reports the geographic position information to the server, updates the stored information to be pushed after receiving the information to be pushed, which is sent by the server and is matched with the geographic position information, and displays the stored information to be pushed when the successful unlocking or locking is detected. By adopting the scheme, the information to be pushed matched with the geographic position can be displayed through the sharing equipment at different geographic positions, the information can be pushed in a targeted mode, and the accuracy of information pushing is improved.

In a specific implementation, the sharing device may report its geographic location information to the server at regular time; the geographic position information of the mobile terminal can be reported to the server at intervals of preset time; and when an unlocking instruction or a locking instruction is received, the geographic position information of the unlocking instruction or the locking instruction can be reported to the server, and the specific reporting mode can be set according to actual needs. Thus, the sharing device can report the geographic position information to the server in various modes, and the flexibility of reporting the geographic position information is improved.

a voice broadcasting mode; a video playing mode; and a text display mode.

In a specific implementation, different modes for displaying the information to be pushed can be selected according to specific conditions of the sharing device, for example, if the sharing device is a sharing single vehicle, the information to be pushed can be displayed in a voice broadcasting mode; if the sharing device is used for sharing the automobile, the information to be pushed can be displayed in a video playing mode or a text display mode.

Example two

Firstly, a description is given of an architecture of another information recommendation system applicable to the application, where the recommendation system includes a server, at least one near field communication device, and at least one sharing device, where the sharing device may appear in different geographic locations due to use of a user, and when entering an electronic fence area where the near field communication device is located, the sharing device communicates with the near field communication device, and the near field communication device communicates with the server. The server may send the information to be pushed to each near field communication device, and each near field communication device may send the information to be pushed to a sharing device that enters an electronic fence area where the near field communication device is located. Specifically, the server may divide an operation area of the sharing device into a plurality of electronic fences, match appropriate pushing information for each electronic fence, send information to be pushed to the near field communication device in each electronic fence, and send information to be pushed to each sharing device entering the electronic fence where the near field communication device is located, so that the sharing device can display the information to be pushed.

In view of the above description of the information recommendation system, the following describes the workflow of the server in the information recommendation system and the workflow of the near field communication device, respectively.

Referring to fig. 3, fig. 3 is a flowchart of another information pushing method provided in an embodiment of the present application, which is applied to a server in an information pushing system, and as shown in fig. 3, the information pushing method provided in the embodiment of the present application includes the following steps:

s301: and detecting whether the information to be pushed, which corresponds to at least one electronic fence, is updated or not.

In a specific implementation, the server may divide an operation area of the sharing device into a plurality of sub-areas in advance, set an electronic fence for each sub-area, match the same or different information to be pushed for each electronic fence, store the area location information of each electronic fence, the information to be pushed matched by each electronic fence, and the identification information of the information to be pushed matched by each electronic fence in a database in an associated manner, and respectively send the information to be pushed to the near field communication device in the corresponding electronic fence. When the server detects that the information to be pushed corresponding to at least one electronic fence in the database is updated, the updated information to be pushed is respectively sent to near field communication equipment in the updated electronic fence.

Here, the update of the information to be pushed may be the update of the content of the information to be pushed, or may be the replacement of the information to be pushed.

S302: when the fact that the information to be pushed is updated is detected, the updated information to be pushed is sent to near field communication equipment in the electronic fence corresponding to the updated information to be pushed according to the electronic fence corresponding to the updated information to be pushed, and the information to be pushed is sent to sharing equipment entering the electronic fence corresponding to the updated information to be pushed through the near field communication equipment.

In the implementation, when the server detects that the information to be pushed corresponding to at least one electronic fence in the database is updated, the updated information to be pushed is sent to the near field communication devices in the updated electronic fences respectively, so that the near field communication devices in the electronic fences can send the information to be pushed to the sharing devices entering the electronic fences corresponding to the near field communication devices.

In the embodiment of the application, the server sends updated information to be pushed to the near field communication device in the electronic fence corresponding to the updated information to be pushed by detecting whether the information to be pushed respectively corresponds to at least one electronic fence is updated, and when detecting that the information to be pushed is updated, the server sends the information to be pushed to the sharing device entering the electronic fence corresponding to the updated information to be pushed through the near field communication device according to the updated electronic fence corresponding to the updated information to be pushed. By adopting the scheme, different information to be pushed can be matched with different electronic fence areas, and the information to be pushed corresponding to different electronic fence areas can be updated.

In a possible implementation manner, before the step S301 of detecting whether the information to be pushed corresponding to the at least one electronic fence is updated, the information pushing method further includes:

acquiring the operation area of the shared equipment, and dividing the operation area into a plurality of electronic fences; according to the regional position information of each electronic fence in the plurality of electronic fences, determining information to be pushed, which is matched with each electronic fence, and sending the information to be pushed, which is matched with each electronic fence, to near field communication equipment in each electronic fence.

In a specific implementation, the server may divide an operation area of the sharing device into a plurality of sub-areas in advance, set an electronic fence for each sub-area, match the same or different information to be pushed for each electronic fence, store the area location information of each electronic fence, the information to be pushed matched by each electronic fence, and the identification information of the information to be pushed matched by each electronic fence in a database in an associated manner, and respectively send the information to be pushed to the near field communication device in the corresponding electronic fence. By adopting the scheme, different information to be pushed can be matched with different electronic fence areas, the information can be pushed in a targeted mode, and the accuracy of information pushing is improved.

Referring to fig. 4, fig. 4 is a flowchart of another information pushing method provided in an embodiment of the present application, which is applied to at least one near field communication device in an information pushing system, as shown in fig. 4, and the information pushing method provided in the embodiment of the present application includes the following steps:

s401: it is detected whether a sharing device enters the electronic fence.

In an implementation, a near field communication device is disposed in each electronic fence, and the near field communication device can detect whether a sharing device enters the electronic fence where the near field communication device is located.

S402: when the fact that the sharing equipment enters the electronic fence is detected, whether the sharing equipment stores the information to be pushed which is matched with the electronic fence and is latest is judged based on the identification information of the information to be pushed corresponding to the electronic fence.

In a specific implementation, when the near field communication device detects that a sharing device enters an electronic fence area where the near field communication device is located, after obtaining identification information of information to be pushed corresponding to the electronic fence, the near field communication device also needs to obtain the identification information of the information to be pushed stored by the sharing device, in one case, the sharing device does not store any information to be pushed, and then the near field communication device directly sends the information to be pushed matched with the electronic fence to the sharing device; in another case, the shared device stores information to be pushed, the near field communication device needs to compare the two pieces of identification information, if the two pieces of identification information are different, it is indicated that the shared device stores information to be pushed corresponding to other electronic fences, or the information to be pushed before updating is matched with the electronic fence, the near field communication device also needs to send information to be pushed matched with the point in blue to the shared device, and after the shared device downloads the information to be pushed, the information to be pushed can be displayed after unlocking or locking is detected to be successful; in another case, the information to be pushed is stored in the sharing device, the near field communication device needs to compare the two pieces of identification information, if the two pieces of identification information are the same, it is indicated that the information to be pushed corresponding to the electronic fence is stored in the sharing device, the near field communication device does not need to send the information to be pushed to the sharing device, and the sharing device can directly display the stored information to be pushed.

Here, the near field communication device may perform bluetooth communication with the sharing device, or may perform network communication.

S403: and after the information to be pushed is determined not to be stored in the sharing equipment, sending the information to be pushed to the sharing equipment so as to display the information to be pushed through the sharing equipment.

In an implementation, after determining that the sharing device does not store the information to be pushed, which is matched with the electronic fence where the near field communication device is located, the near field communication device sends the information to be pushed to the sharing device, so that the sharing device can display the information to be pushed to a user in a preset scene.

In the embodiment of the application, when the fact that the sharing device enters the electronic fence is detected, the near field communication device judges whether the sharing device stores information to be pushed, which is matched with the electronic fence, or not based on the identification information of the information to be pushed corresponding to the electronic fence, and after the fact that the sharing device does not store the information to be pushed is determined, the information to be pushed is sent to the sharing device, so that the information to be pushed is displayed through the sharing device. By adopting the scheme, the information to be pushed matched with the sharing fence can be displayed through the sharing equipment in different electronic fences, the information can be pushed in a targeted mode, and the accuracy of information pushing is improved.

In a possible implementation manner, the information pushing method further includes: and receiving and storing the information to be pushed sent by the server.

In an implementation, the near field communication device may receive information to be pushed, which is first sent by the server and matches with the electronic fence where the near field communication device is located, or may receive updated information to be pushed, which is sent by the server, and store the updated information to send the information to be pushed to the sharing device entering the electronic fence.

Example III

Based on the same application concept, the third embodiment of the present application further provides an information pushing device corresponding to the information pushing method provided by the first embodiment and an information displaying device corresponding to the information displaying method provided by the first embodiment, and since the principle of solving the problem by the device in the embodiment of the present application is similar to that of the information pushing method and the information displaying method provided by the first embodiment of the present application, the implementation of the device can refer to the implementation of the method, and the repetition is omitted.

Referring to fig. 5, a functional block diagram of an information pushing device 500 according to an embodiment of the present application is shown, where the information pushing device 500 includes:

A first obtaining module 510, configured to obtain geographical location information of a sharing device;

a first determining module 520, configured to determine, according to the geographic location information acquired by the first acquiring module 510, identification information of information to be pushed that matches with the geographic location information;

and the sending module 530 is configured to send the information to be pushed to the sharing device after determining that the information to be pushed is not stored in the sharing device based on the identification information, so that the information to be pushed is displayed by the sharing device.

In this embodiment of the present application, the information pushing apparatus 500 may determine, through the obtained geographical location information of the sharing device, identification information of information to be pushed that matches the geographical location information, and after determining, based on the identification information, that the sharing device does not store the information to be pushed, send the information to be pushed to the sharing device, so as to display the information to be pushed through the sharing device. By adopting the scheme, the information to be pushed matched with the geographic position can be displayed through the sharing equipment at different geographic positions, the information can be pushed in a targeted mode, and the accuracy of information pushing is improved.

In one possible implementation, the information pushing device 500 further includes:

In a possible implementation manner, the first determining module 520 is configured to determine the identification information of the information to be pushed that matches the geographic location information according to the following steps:

In one possible implementation manner, the information pushing device 500 further includes a receiving module and a third determining module:

the sending module 530 is further configured to send the information to be pushed to the sharing device again after determining, according to the third determining module, that the sharing device does not successfully receive the information to be pushed.

Referring to fig. 6, a functional block diagram of an information display device 600 according to an embodiment of the present application is provided, where the information display device 600 includes:

a reporting module 610, configured to report geographical location information to a server;

the updating module 620 is configured to update the stored information to be pushed if receiving the information to be pushed, which is sent by the server and matches with the geographical location information;

and the display module 630 is configured to display the stored information to be pushed when the success of unlocking or locking is detected.

In this embodiment of the present application, the information display device 600 reports the geographical location information to the server, updates the stored information to be pushed after receiving the information to be pushed, which is sent by the server and matches with the geographical location information, and displays the stored information to be pushed when successful unlocking or locking is detected. By adopting the scheme, the information to be pushed matched with the geographic position can be displayed through the sharing equipment at different geographic positions, the information can be pushed in a targeted mode, and the accuracy of information pushing is improved.

In one possible implementation, the reporting module 610 is configured to report the geographic location information to the server by one or more of the following manners:

In a possible implementation manner, the display module 630 is configured to display the information to be pushed by one or more of the following manners:

a voice broadcasting mode; a video playing mode; and a text display mode.

Example IV

Based on the same application conception, the fourth embodiment of the present application further provides an information pushing device corresponding to the information pushing method provided by the second embodiment, and since the principle of solving the problem by the device in the embodiment of the present application is similar to that of the information pushing method provided by the second embodiment of the present application, the implementation of the device can refer to the implementation of the method, and the repetition is omitted.

Referring to fig. 7, a functional block diagram of another information pushing device 700 provided in an embodiment of the present application is shown, where the information pushing device 700 includes:

The detection module 710 is configured to detect whether information to be pushed, which corresponds to at least one electronic fence, is updated;

the first sending module 720 is configured to send, when it is detected by the detecting module 710 that there is an update of information to be pushed, the updated information to be pushed to a near field communication device in an electronic fence corresponding to the updated information to be pushed according to an electronic fence corresponding to the updated information to be pushed, so that the information to be pushed is sent to a sharing device entering the electronic fence corresponding to the updated information to be pushed through the near field communication device.

In this embodiment of the present application, by detecting whether the information to be pushed corresponding to at least one electronic fence respectively is updated, when it is detected that the information to be pushed is updated, according to the electronic fence corresponding to the updated information to be pushed, the information pushing device 700 sends the updated information to be pushed to a near field communication device in the electronic fence corresponding to the updated information to be pushed, so as to send the information to be pushed to a sharing device entering the electronic fence corresponding to the updated information to be pushed through the near field communication device. By adopting the scheme, different information to be pushed can be matched with different electronic fence areas, and the information to be pushed corresponding to different electronic fence areas can be updated.

In one possible implementation, the information pushing device 700 further includes:

Referring to fig. 8, a functional block diagram of still another information pushing apparatus 800 according to an embodiment of the present application is shown, where the information pushing apparatus 800 includes:

a detection module 810, configured to detect whether a sharing device enters an electronic fence;

a judging module 820, configured to, when detecting that the sharing device enters the electronic fence, judge whether the sharing device stores information to be pushed that is most recently matched with the electronic fence, based on identification information of information to be pushed corresponding to the electronic fence;

and the sending module 830 is configured to send the information to be pushed to the sharing device after determining that the information to be pushed is not stored in the sharing device, so that the information to be pushed is displayed by the sharing device.

In this embodiment of the present application, when it is detected that a sharing device enters an electronic fence, the information pushing apparatus 800 determines whether information to be pushed, which is matched with the electronic fence, is stored in the sharing device based on identification information of the information to be pushed corresponding to the electronic fence, and after determining that the information to be pushed is not stored in the sharing device, sends the information to be pushed to the sharing device, so as to display the information to be pushed through the sharing device. By adopting the scheme, the information to be pushed matched with the sharing fence can be displayed through the sharing equipment in different electronic fences, the information can be pushed in a targeted mode, and the accuracy of information pushing is improved.

In one possible implementation, the information pushing device 800 further includes:

Example five

Based on the same application concept, referring to fig. 9, a schematic structural diagram of an electronic device 900 provided in an embodiment of the present application includes: a processor 910, a memory 920 and a bus 930, where the memory 920 stores machine readable instructions executable by the processor 910, where when the electronic device 900 is running, the processor 910 and the memory 920 communicate through the bus 930, where the machine readable instructions are executed by the processor 910 to perform steps of an information push method as shown in fig. 1, or to perform steps of an information presentation method as shown in fig. 2, or to perform steps of an information push method as shown in fig. 3, or to perform steps of an information push method as shown in fig. 4.

Based on the same application concept, the fifth embodiment of the present application further provides a computer readable storage medium, on which a computer program is stored, which when executed by a processor, performs the steps of the information pushing method shown in fig. 1, or performs the steps of the information presentation method shown in fig. 2, or performs the steps of the information pushing method shown in fig. 3, or performs the steps of the information pushing method shown in fig. 4.

Specifically, the storage medium can be a general storage medium, such as a mobile disk, a hard disk, and the like, and when the computer program on the storage medium is run, the information pushing method and the information displaying method can be executed, so that information to be pushed, which is matched with different geographic positions, can be displayed through sharing equipment positioned at the different geographic positions, information can be pushed in a targeted manner, and the accuracy of information pushing is improved.

It will be clear to those skilled in the art that, for convenience and brevity of description, specific working procedures of the above-described system and apparatus may refer to corresponding procedures in the foregoing method embodiments, which are not described herein again. In the several embodiments provided in this application, it should be understood that the disclosed systems, devices, and methods may be implemented in other manners. The above-described apparatus embodiments are merely illustrative, for example, the division of the units is merely a logical function division, and there may be other manners of division in actual implementation, and for example, multiple units or components may be combined or integrated into another system, or some features may be omitted, or not performed. Alternatively, the coupling or direct coupling or communication connection shown or discussed with each other may be through some communication interface, device or unit indirect coupling or communication connection, which may be in electrical, mechanical or other form.

The units described as separate units may or may not be physically separate, and units shown as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units may be selected according to actual needs to achieve the purpose of the solution of this embodiment.

In addition, each functional unit in each embodiment of the present application may be integrated in one processing unit, or each unit may exist alone physically, or two or more units may be integrated in one unit.

The functions, if implemented in the form of software functional units and sold or used as a stand-alone product, may be stored in a non-volatile computer readable storage medium executable by a processor. Based on such understanding, the technical solutions of the present application may be embodied in essence or a part contributing to the prior art or a part of the technical solutions, or in the form of a software product, which is stored in a storage medium and includes several instructions to cause a computer device (which may be a personal computer, a server, or a network device, etc.) to perform all or part of the steps of the methods described in the embodiments of the present application. And the aforementioned storage medium includes: a U-disk, a removable hard disk, a Read-Only Memory (ROM), a random access Memory (Random Access Memory, RAM), a magnetic disk, or an optical disk, or other various media capable of storing program codes.

The foregoing is merely a specific embodiment of the present application, but the protection scope of the present application is not limited thereto, and any person skilled in the art can easily think about changes or substitutions within the technical scope of the present application, and the changes or substitutions are covered in the protection scope of the present application. Therefore, the protection scope of the present application shall be subject to the protection scope of the claims.

Claims

1. An information pushing method is characterized by comprising the following steps:

obtaining geographical position information reported by the sharing travel equipment when unlocking or locking is successful;

according to the geographic position information, determining identification information of information to be pushed, which is matched with an operation area where the geographic position indicated by the geographic position information is located;

and after the fact that the information to be pushed is not stored in the sharing travel equipment is determined based on the identification information, the information to be pushed is sent to the sharing travel equipment, and the information to be pushed is displayed through the sharing travel equipment.

2. The information pushing method according to claim 1, wherein before the obtaining the geographical location information of the shared traveling device, the information pushing method further includes:

acquiring an operation area of the shared traveling equipment, and dividing the operation area into a plurality of subareas;

3. The information pushing method according to claim 2, wherein the determining, according to the geographic location information, identification information of information to be pushed that matches the geographic location information includes:

4. The information pushing method according to claim 1, wherein after the sending the information to be pushed to the shared traveling device, the information pushing method further comprises:

receiving feedback information sent by the sharing travel equipment;

determining whether the shared traveling equipment successfully receives the information to be pushed or not according to the feedback information;

And after the shared travel equipment is determined to not successfully receive the information to be pushed, the information to be pushed is sent to the shared travel equipment again.

5. An information display method, comprising:

reporting the geographic position information to a server;

if receiving information to be pushed of an operation area where the geographic position indicated by the geographic position information matching sent by the server is located, updating the stored information to be pushed;

6. The information presentation method of claim 5, wherein the geographical location information is reported to the server by one or more of:

7. The information presentation method according to claim 5, wherein the information to be pushed is presented by one or more of the following means:

A voice broadcasting mode; a video playing mode; and a text display mode.

8. An information pushing method is characterized by comprising the following steps:

when the fact that the information to be pushed is updated is detected, the updated information to be pushed is sent to near field communication equipment in the electronic fence corresponding to the updated information to be pushed according to the electronic fence corresponding to the updated information to be pushed, so that the information to be pushed is sent to shared travel equipment entering the electronic fence corresponding to the updated information to be pushed after unlocking or locking is successful through the near field communication equipment.

9. The information pushing method according to claim 8, wherein before the detecting whether the information to be pushed corresponding to the at least one electronic fence respectively is updated, the information pushing method further includes:

acquiring an operation area of the shared traveling equipment, and dividing the operation area into a plurality of electronic fences;

10. An information pushing method is characterized by comprising the following steps:

detecting whether a shared traveling device enters an electronic fence;

when the fact that the shared travel equipment enters the electronic fence is detected, judging whether the shared travel equipment stores the latest information to be pushed, which is matched with the electronic fence, or not based on the identification information of the information to be pushed corresponding to the electronic fence;

after the fact that the information to be pushed is not stored in the sharing travel equipment is determined, the information to be pushed is sent to the sharing travel equipment, and the information to be pushed is displayed after unlocking or locking is successful through the sharing travel equipment.

11. The information pushing method according to claim 10, characterized in that the information pushing method further comprises:

and receiving and storing the information to be pushed sent by the server.

12. An information pushing apparatus, characterized by comprising:

the first acquisition module is used for acquiring geographic position information reported by the shared travel equipment when unlocking or locking is successful;

the first determining module is used for determining identification information of information to be pushed, which is matched with the geographic position information, according to an operation area where the geographic position indicated by the geographic position information acquired by the first acquiring module is located;

And the sending module is used for sending the information to be pushed to the sharing travel equipment after the fact that the information to be pushed is not stored in the sharing travel equipment is determined based on the identification information, so that the information to be pushed is displayed through the sharing travel equipment.

13. The information pushing device of claim 12, wherein the information pushing device further comprises:

the second acquisition module is used for acquiring an operation area of the shared traveling equipment and dividing the operation area into a plurality of subareas;

14. The information pushing device according to claim 13, wherein the first determining module is configured to determine the identification information of the information to be pushed that matches the geographical location information according to:

15. The information pushing device of claim 12, further comprising a receiving module and a third determining module:

the receiving module is used for receiving feedback information sent by the sharing travel equipment;

the third determining module is configured to determine, according to the feedback information received by the receiving module, whether the shared traveling device successfully receives the information to be pushed;

the sending module is further configured to send the information to be pushed to the shared traveling device again after the third determining module determines that the shared traveling device does not successfully receive the information to be pushed.

16. An information display device, comprising:

the updating module is used for updating the stored information to be pushed if the information to be pushed, which is sent by the server and is matched with the operation area where the geographic position indicated by the geographic position information is located, is received;

17. The information presentation device of claim 16, wherein the reporting module is configured to report the geographic location information to the server by one or more of:

18. The information presentation device of claim 16, wherein the presentation module is configured to present the information to be pushed by one or more of:

a voice broadcasting mode; a video playing mode; and a text display mode.

19. An information pushing apparatus, characterized by comprising:

the first sending module is used for sending updated information to be pushed to near field communication equipment in the electronic fence corresponding to the updated information to be pushed according to the electronic fence corresponding to the updated information to be pushed when the detection module detects that the information to be pushed is updated, so that the information to be pushed is sent to shared travel equipment entering the electronic fence corresponding to the updated information to be pushed through the near field communication equipment after unlocking or locking is successful.

20. The information pushing device of claim 19, wherein the information pushing device further comprises:

the acquisition module is used for acquiring the operation area of the shared traveling equipment and dividing the operation area into a plurality of electronic fences;

21. An information pushing apparatus, characterized by comprising:

the detection module is used for detecting whether the shared traveling equipment enters the electronic fence;

the judging module is used for judging whether the shared travel equipment stores the information to be pushed which is matched with the electronic fence most recently or not based on the identification information of the information to be pushed corresponding to the electronic fence when the shared travel equipment is detected to enter the electronic fence;

and the sending module is used for sending the information to be pushed to the shared travel equipment after the fact that the information to be pushed is not stored in the shared travel equipment is determined, so that the information to be pushed is displayed after unlocking or locking is successful through the shared travel equipment.

22. The information pushing device of claim 21, wherein the information pushing device further comprises:

23. An electronic device, comprising: a processor, a memory and a bus, said memory storing machine readable instructions executable by said processor, said processor and said memory communicating via said bus when the electronic device is running, said machine readable instructions when run by said processor performing the steps of the information pushing method according to any of claims 1 to 4, or the steps of the information presentation method according to any of claims 5 to 7, or the steps of the information pushing method according to claim 8 or 9, or the steps of the information pushing method according to claim 10 or 11.

24. A computer-readable storage medium, on which a computer program is stored, which computer program, when being executed by a processor, performs the steps of the information pushing method according to any one of claims 1 to 4, or performs the steps of the information presentation method according to any one of claims 5 to 7, or performs the steps of the information pushing method according to claim 8 or 9, or performs the steps of the information pushing method according to claim 10 or 11.