CN103428652A - Method and device for pushing message of mobile phone - Google Patents
Method and device for pushing message of mobile phone Download PDFInfo
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- CN103428652A CN103428652A CN201310338007XA CN201310338007A CN103428652A CN 103428652 A CN103428652 A CN 103428652A CN 201310338007X A CN201310338007X A CN 201310338007XA CN 201310338007 A CN201310338007 A CN 201310338007A CN 103428652 A CN103428652 A CN 103428652A
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Abstract
The invention discloses a method and a device for pushing a message of a mobile phone. The method comprises the steps of: monitoring a mobile phone operating behavior of a user; judging whether the mobile phone enters into fragmentized garbage time based on the mobile phone operating behavior of the user; when the mobile phone enters into the fragmentized garbage time, judging whether a pushing message satisfied with a triggering condition exists; if the pushing message exists, pushing the pushing message satisfied with the triggering condition to a mobile phone screen for displaying, otherwise, not pushing the pushing message. According to the invention, the message is pushed when the mobile phone enters into the fragmentized garbage time, so that antipathy for the pushing message caused by the interference to the normal use of a user is not only avoided, but the fragmentized garbage time of the user is also filled efficiently, message useful for the user may be pushed to users in need, the message pushing purpose is also accomplished, and the win-win of the user and the message pushing side is achieved.
Description
Technical field
The present invention relates to the mobile phone application, particularly a kind of cellphone information method for pushing and cellphone information pusher.
Background technology
Along with popularizing of intelligent terminal, operating system platform based on intelligent terminal is as a operating system of Android (Android, a operating system of Google exploitation), the exploitation of iOS(Apple) etc. the application software of exploitation greatly enriched the function of smart mobile phone.Third party's application software of developing based on Android platform and iOS platform has at present all reached nearly 1,000,000, this wherein most application software be all to be provided freely to the cellphone subscriber by the types of applications shop to download use, its main profit model is by modes such as embedding advertisement bars in application, the guiding user clicks advertisement, thereby by acquisitions such as numbers of clicks, takes in from advertiser there.
But this mode is used the experience impact of application larger on the user.When the user uses application, advertisement bar can be jumped out and occupy limited user's screen space, make the operation that has affected the user when advertisement bar is jumped out, the user has been formed to interference, affected user's normally using and experiencing application, therefore the advertisement bar often occurred is sick of by the user gradually, even had influence on the existence of application itself, the user that for example has can, because advertisement bar disturbs and reduces the use of this application frequently, even unload this application and then seek the alternate application that other do not have advertisement to disturb.
Summary of the invention
In view of this, the invention provides a kind of cellphone information method for pushing and cellphone information pusher, and then realize the mode can accept with the cellphone subscriber purpose to user's pushed information.
The application's technical scheme is achieved in that
A kind of cellphone information method for pushing comprises:
The mobile phone operation behavior of monitor user ';
Judge according to described user's mobile phone operation behavior whether described mobile phone enters the fragmentation rubbish time;
When entering fragmentation during the rubbish time, judge whether to meet the pushed information of trigger condition, if having, the pushed information that will meet described trigger condition pushes and shows, otherwise does not carry out the propelling movement of pushed information.
Further, described trigger condition comprises the number of times to be pushed that remains of the current residing position of mobile phone, current date and time, the essential information of mobile phone, described pushed information; Described pushed information is shown in predefined zone in mobile phone screen; The described fragmentation rubbish time comprises: start process, shutdown process, screen locking process and screen-unblocking process.
Further, after entering start process:
If described mobile phone has set start-up picture, described start-up picture replaced with to described pushed information and be shown in described mobile phone screen;
If described mobile phone does not have set start-up picture, directly described pushed information is shown in to described mobile phone screen;
After entering shutdown process:
If described mobile phone has set shutdown picture, described shutdown picture is replaced with to described pushed information and is shown in described mobile phone screen;
If described mobile phone does not have set shutdown picture, directly described pushed information is shown in to described mobile phone screen.
Further, described screen locking process is initiatively triggered by the user, or described screen locking process is issued to without mode of operation the screen locking set the user and is automatically triggered by cell phone system during the triggered time.
Further, from triggering described screen locking process, described pushed information is shown in to described mobile phone screen, after the displaying time of described pushed information finishes, described mobile phone enters screen lock state.
Further, described screen-unblocking process comprises screen ignition phase and release stage;
When entering described screen ignition phase:
In the situation that the mobile phone screen protection is not set, when the user initiatively triggers the screen ignition phase, described pushed information is shown in to described mobile phone screen, after the displaying time of described pushed information finishes, enter system main screen interface or locking screen interface;
In the situation that the mobile phone screen protection is set, when entering locking screen interface, described pushed information is replaced to described mobile phone screen protection and is shown in described mobile phone screen;
When entering described release during the stage:
When the user completes the needed Password Input of release, phonetic order or touch screen operation, before entering complete released state, described pushed information is shown in to described mobile phone screen.
Further, described pushed information comprises button or the touch screen operating gesture that stops described pushed information;
When described mobile phone screen shows described pushed information, stop the button of described pushed information by click, or by the touch screen operating gesture in the described pushed information of described mobile phone screen executive termination, to stop the demonstration of described pushed information;
Described pushed information comprises button or the touch screen operating gesture that enters described pushed information link;
When described mobile phone screen shows described pushed information, enter the button of described pushed information link by click, perhaps by carry out the touch screen operating gesture that enters described pushed information link at described mobile phone screen, to enter introducing in detail the page or entering the internet web page link page of described pushed information details of described pushed information;
Described pushed information comprises button or the touch screen operating gesture of described pushed information being shared to propagation;
When described mobile phone screen shows described pushed information, enter by click the button that described pushed information is shared propagation, perhaps, by described mobile phone screen, carrying out and enter the touch screen operating gesture that described pushed information is shared propagation, with the popularization link by described pushed information or word profile information, by third party's application of appointment, propagated.
Further, described pushed information is obtained by the following method:
Monitor the essential information of described mobile phone and the current location information of described mobile phone;
By predetermined period, the current location information of the essential information of described mobile phone and described mobile phone is uploaded to the Long-distance Control server;
Download the display mode of Long-distance Control server-assignment and pushed information, pushed information trigger condition and/or pushed information that current location information essential information described mobile phone and described mobile phone is complementary.
Further, the current location information of described mobile phone comprises:
The sign of the current latitude and longitude coordinates information that the GPS positional information of described mobile phone, the described mobile phone network assistance locate mode based on WiFi and base station information is obtained, described mobile phone mobile network's of living in cell ID and described mobile phone WiFi access point of living in;
The essential information of described mobile phone comprises:
Type, OS Type and version, User Identity number, terminal iidentification number, Subscriber Number ownership place, list of application, application usage behavior information are installed;
Wherein, described application usage behavior information comprises:
Use title, date and the zero-time of application, residing geographical position, use duration while using application, and the consumed flow of using application.
Further, described pushed information is obtained by the following method:
Whether the renewal of the display mode of the renewal of trigger condition of renewal, pushed information of pushed information and/or pushed information is arranged, if the renewal of downloading the display mode of the renewal of trigger condition of renewal, pushed information of described pushed information and/or pushed information from described Long-distance Control server is arranged with inquiry by predetermined period access Long-distance Control server.
A kind of cellphone information pusher comprises:
Monitoring modular, for the mobile phone operation behavior of monitor user ';
Time judgment module, judge for the described user's that monitors according to described monitoring modular mobile phone operation behavior whether described mobile phone enters the fragmentation rubbish time;
Memory module, for storing pushed information;
Trigger judge module, for when entering fragmentation during the rubbish time, judge whether to meet the pushed information of trigger condition, if having, the pushed information that will meet described trigger condition is pushed to display module, otherwise does not carry out the propelling movement of pushed information;
Display module, be shown in mobile phone screen for triggering the next pushed information of judge module propelling movement.
Further, described cellphone information pusher also comprises:
Upper transmission module and download module;
Described monitoring modular, also essential information and the current location information for monitoring described mobile phone;
Described upper transmission module, for uploading to the Long-distance Control server by predetermined period by the current location information of the essential information of described mobile phone and described mobile phone;
Described download module, for downloading the display mode of pushed information, pushed information trigger condition and/or pushed information that the current location information Long-distance Control server-assignment and essential information described mobile phone and described mobile phone is complementary.
Further:
Described upper transmission module, also for the renewal of the display mode of the renewal of the trigger condition of renewal, pushed information that whether pushed information is arranged with inquiry by predetermined period access Long-distance Control server and/or pushed information;
Described download module, also for the renewal of the display mode of the renewal of the trigger condition of the renewal of downloading described pushed information from described Long-distance Control server, pushed information and/or pushed information.
From such scheme, can find out, cellphone information method for pushing provided by the present invention and cellphone information pusher are by the mobile phone usage behavior of monitor user ', judge the fragmentation rubbish time that user mobile phone is used, be that the user is waiting for the fragment times such as mobile phone power-on shutdown, screen locking release, this time user, mobile phone is not needed to do operation and can't operate yet, in waiting for or do not pay close attention to the state of mobile phone.Pushed information (for example advertisement information) at this time, do not disturb thereby can not cause user's normal use the dislike to pushed information of bringing, and effectively filled up user's the fragmentation rubbish time, may be pushed to the user who needs to user's Useful Information, also completed the purpose of information pushing, reached user and gray doulbe-sides' victory simultaneously.
In addition, cellphone information method for pushing of the present invention and cellphone information pusher can also be according to the positions at the current place of user mobile phone, push selectively more can the match user demand advertising message, for example, when according to positional information, determining that the user is positioned at certain shopping center, can push to user mobile phone sales promotion information of certain trade company in shopping center etc.
A plurality of pushed information contents and corresponding trigger condition be downloaded and be preserved to cellphone information method for pushing of the present invention and cellphone information pusher can in advance at mobile phone, for example user's current location and time meet particular requirement, only play the ad content that meets trigger condition.In the pushed information procedure for displaying, interested user can have access to by specific operation the more detailed content of pushed information, as corresponding advertisement webpage url page face etc., uninterested user can stop immediately by specific operation the demonstration of pushed information, also can not do any operation awaits and show.This procedure for displaying can be set to not affect fully period of reservation of number, also can be set to extend the stand-by period on a small quantity.
The pushed information content can be regular or irregularly from the Long-distance Control server, be downloaded to user mobile phone, also can regularly from Control Server side advertisement content update, detect and automatically complete fresh content download and the application of (such as comprising ad content, advertisement trigger condition, display mode etc.) by user mobile phone.Compared with prior art by described Long-distance Control server more perfect the centralized management of pushed information, and make pushed information more targeted, pushed information more directly can be pushed to needed user.
The accompanying drawing explanation
Fig. 1 is cellphone information method for pushing embodiment flow chart of steps of the present invention;
Fig. 2 is cellphone information pusher example structure schematic diagram of the present invention.
Embodiment
In order to make purpose of the present invention, technical scheme and advantage clearer, referring to the accompanying drawing embodiment that develops simultaneously, the present invention is described in further detail.
As shown in Figure 1, cellphone information method for pushing embodiment step of the present invention comprises:
The mobile phone operation behavior of step 1, monitor user ';
Step 2, according to described user's mobile phone operation behavior, judge whether described mobile phone enters the fragmentation rubbish time;
Step 3, when entering fragmentation during the rubbish time, judge whether to meet the pushed information of trigger condition, if having, pushed information is pushed in mobile phone screen and shows, otherwise do not carry out the propelling movement of pushed information.
Above-mentioned cellphone information method for pushing embodiment of the present invention, utilize the fragmentation rubbish time to carry out the propelling movement of information, when the user uses application, do not carry out information pushing.And then this cellphone information method for pushing embodiment is applied to cell phone system, substitute existing user and carry out the mode of information pushing when using application, thereby cause and disturb the dislike to pushed information of bringing in neither can the situation to user's normal use mobile phone, also effectively filled up user's the fragmentation rubbish time simultaneously, may be pushed to needed user to user's Useful Information, complete again the purpose of information pushing.The method is applied to the propelling movement of current advertising message, can reach the purpose of user and gray doulbe-sides' victory.
Reach the above-mentioned experience of user to mobile phone that do not affect if want, can effectively carry out information pushing again.Defining of fragmentation rubbish time is extremely important.In the embodiment of the present invention, stand-by period by the user can't operating handset the time, complete operation to be about to stop using the definition for the period of mobile phone be the fragmentation rubbish time, in this fragmentation rubbish time scope, the user can't carry out the operation of mobile phone application or can not carry out the operation of mobile phone application subjective again, thereby during this period of time, the propelling movement of information can not affect the operating experience of user to mobile phone, and during this period of time, the information pushed is also watched by the user easily, can reach the purpose of information pushing.
Through observing, find that the fragmentation rubbish time mainly can comprise start process, shutdown process, screen locking process and the screen-unblocking process of mobile phone, although the fragmentation rubbish time mainly comprises above-mentioned start process, shutdown process, screen locking process and screen-unblocking process, the present invention is not limited only to these processes.
In above-mentioned cellphone information method for pushing embodiment, described user's mobile phone operation behavior mainly comprises user's button operation, touch screen operation and phonetic order operation.
When entering fragmentation during the rubbish time, in embodiment of the present invention step 3, the process of information pushing is mainly as follows.
1) after entering start process: judge whether described mobile phone is provided with start-up picture; If described mobile phone has set start-up picture, described start-up picture replaced with to described pushed information and be shown in described mobile phone screen; If described mobile phone does not have set start-up picture, directly described pushed information is shown in to described mobile phone screen.
2) after entering shutdown process: judge whether described mobile phone is provided with the shutdown picture; If described mobile phone has set shutdown picture, described shutdown picture is replaced with to described pushed information and is shown in described mobile phone screen; If described mobile phone does not have set shutdown picture, directly described pushed information is shown in to described mobile phone screen.
3) in the time of in the screen locking process:
This screen locking process can initiatively be triggered by the user, or this screen locking process is issued to without mode of operation the screen locking set the user and is automatically triggered by cell phone system during the triggered time.The triggering mode of this screen locking can adopt screen locking means commonly used in smart mobile phone to realize, repeats no more herein.
From triggering this screen locking process, described pushed information is shown in to described mobile phone screen, after the displaying time of described pushed information finishes, described mobile phone enters screen lock state.
4) in the time of in the screen-unblocking process:
This screen-unblocking process comprises two stages: screen ignition phase and release stage.Wherein, screen ignition phase for example user operates by button operation, touch screen operation or phonetic order, mobile phone screen is lighted by screen lock state (blank screen state), with the time of seeing, closing screen by button operation, touch screen operation or phonetic order operation subsequently, while perhaps reaching subsequently the time value that set screen lights, the automatic closing hand phone screen of cell phone system.And the release stage mainly refers to that the user is by inputting unlocking pin, phonetic order or touch screen operation, to enter the stage at cell phone system master interface.
4.1) when entering described screen ignition phase:
When if mobile phone does not arrange the mobile phone screen protection, when initiatively triggering the screen ignition phase, the user (for example by button operation, touch screen operation or phonetic order operation, triggers the screen ignition phase), described pushed information is shown in to mobile phone screen, after the displaying time of described pushed information finishes, enter system main screen interface or locking screen interface (being screen lock state or blank screen state);
When if mobile phone is provided with the mobile phone screen protection, when entering locking screen interface, (locking screen interface now is for showing the mobile phone screen protection, can pass through button operation, touch screen operation or phonetic order operation triggers), pushed information is replaced to the mobile phone screen protection and is shown in described mobile phone screen.
4.2) when entering described release during the stage:
When the user completes the needed Password Input of release, phonetic order or touch screen operation, before entering complete released state, described pushed information is shown in to described mobile phone screen.
Can comprise the button or the touch screen operating gesture that stop described pushed information in the pushed information of the embodiment of the present invention; When described mobile phone screen shows described pushed information, stop the button of described pushed information by click, or by the touch screen operating gesture in the described pushed information of described mobile phone screen executive termination, to stop the demonstration of described pushed information.Like this, the user can see the mood of pushed information and whether want to see the idea of pushed information selects whether to close shown pushed information according to own during the rubbish time at fragmentation.For example, the pushed information of seeing when entering the screen ignition phase as the user is not that own institute likes or during needed information, can close this pushed information by the button or the touch screen operating gesture that stop described pushed information.Can adopt mode of the prior art by the virtual push button on screen or touch screen operating gesture with the concrete implementation of closing pushed information, repeat no more herein.
Also can comprise the button or the touch screen operating gesture that enter described pushed information link in the pushed information of the embodiment of the present invention; When described mobile phone screen shows described pushed information, enter the button of described pushed information link by click, perhaps by carry out the touch screen operating gesture that enters described pushed information link at described mobile phone screen, to enter introducing in detail the page or entering the internet web page link page of described pushed information details of described pushed information.The link method provided in existing pushed information can be provided the touch screen operating gesture that adds linking button or link is set in pushed information, repeats no more herein.
Also can comprise button or the touch screen operating gesture of described pushed information being shared to propagation in the pushed information of the embodiment of the present invention; When described mobile phone screen shows described pushed information, enter by click the button that described pushed information is shared propagation, perhaps, by described mobile phone screen, carrying out and enter the touch screen operating gesture that described pushed information is shared propagation, with the popularization link by described pushed information or word profile information, by third party's application (as micro-letter, microblogging etc.) of appointment, propagated.Add in pushed information and share the touch screen operating gesture that button or setting share the sharing method provided in existing pushed information can be provided, repeat no more herein.
In the present invention, pushed information is shown in predefined zone in mobile phone screen, and for example the upper area of mobile phone screen, lower area or central region, can avoid institute's pushed information to block the content that the user need to see like this.For example, when the user need to see the time, trigger the screen ignition phase by button operation, touch screen operation or phonetic order operation, at this moment mobile phone screen will show the current time, now described pushed information also is shown in mobile phone screen simultaneously, block for fear of institute's pushed information the time that the user need to see, the setting of pushed information position should not blocked the shown current time content of mobile phone screen.If the shown current time content of mobile phone screen is positioned at the central region of mobile phone screen, pushed information is shown in upper area and/or the lower area of mobile phone screen; If the shown current time content of mobile phone screen is positioned at the upper area of mobile phone screen, pushed information is shown in central region and/or the lower area of mobile phone screen; If the shown current time content of mobile phone screen is positioned at the lower area of mobile phone screen, pushed information is shown in upper area and/or the central region of mobile phone screen.About how pushed information being shown in to predefined certain zone in mobile phone screen, can adopt conventional means in the mobile phone propelling movement to realize, to repeat no more herein.
In the embodiment of the present invention, described pushed information can comprise and be not limited to Word message, graphical information, audio-frequency information and video information, and its content is mainly the propelling movement of advertising message, also can be as the propelling movement purposes of other information, such as warning, prompting etc.
In the embodiment of the present invention, residing fragmentation rubbish time when mobile phone screen can equal to push this message to duration of the demonstration of described pushed information, also can be less than the residing fragmentation rubbish time while pushing this message.Mobile phone screen to duration of the demonstration of described pushed information can User use habit arranged, any duration in 0 to 10 second etc. for example can be set.
In the embodiment of the present invention, described pushed information is obtained by the following method:
Monitor the essential information of described mobile phone and the current location information of described mobile phone;
By predetermined period, the current location information of the essential information of described mobile phone and described mobile phone is uploaded to the Long-distance Control server;
Download the display mode of Long-distance Control server-assignment and pushed information, pushed information trigger condition and/or pushed information that current location information essential information described mobile phone and described mobile phone is complementary.
According to above-mentioned pushed information acquisition methods embodiment, can realize the propelling movement of pushed information content targetedly, be described as follows:
The essential information of the mobile phone of monitoring comprises type, OS Type and version, User Identity number (as IMSI), terminal iidentification is number (as IMEI(International Mobile Equipment Identity, the International Mobile Equipment Identity code) or MEID(Mobile Equipment Identifier, mobile terminal identification number)), the Subscriber Number ownership place, list of application is installed, application usage behavior information, the current location information of the mobile phone of monitoring comprises the GPS(Global Positioning System of described mobile phone, global positioning system) positional information, the current latitude and longitude coordinates information that described mobile phone is obtained by other locate modes (as the network assistance locate mode based on WiFi and base station information), described mobile phone mobile network's of living in cell ID, and described mobile phone WiFi(WLAN (wireless local area network) of living in) sign of access point.Wherein, application usage behavior information refers to that the user uses mobile phone application (phone for example, note, multimedia message, data service etc.) concrete condition, comprise title, date and the zero-time of using application, the relevant informations such as consumed flow of use residing geographical position while applying, using duration and use application.The essential information of mobile phone for example, is carried out the user behavior feature mining for backstage (, Long-distance Control server or other can carry out system or the device of data mining), to determine to this user mobile phone, pushes which kind of information and how to push.Can judge user's the information such as mobile phone Brang Preference, zone of action preference, consumption preference according to the mobile phone essential information gathered, thereby carry out information pushing targetedly.
By predetermined period, the current location information of the essential information of described mobile phone and described mobile phone is uploaded to the Long-distance Control server.Like this, the Long-distance Control server just can obtain the essential information of described mobile phone and the current location information of described mobile phone, and chooses according to the essential information of described mobile phone and the current location information tissue of described mobile phone the pushed information that is applicable to described mobile phone.For example, the essential information of the mobile phone that the user uses comprises that this mobile phone is certain brand money mobile phone, what the Long-distance Control server just can know that this user uses like this is this mobile phone of this brand, and then can choose and this mobile phone of this brand compatible pushed information mutually, be positioned at certain zone, position, mobile phone sales field (sign of the WiFi access point by GPS positional information or this mobile phone sales field obtains) and upload this positional information after the Long-distance Control server in the current location information that monitors this mobile phone, the Long-distance Control server just can know that this user is at present just in this mobile phone sales field like this, and then the advertisement information of Long-distance Control server this mobile phone brand that can distribute this user to use according to this positional information (this mobile phone sales field) is used for this mobile phone-downloaded.Afterwards, download the display mode of the Long-distance Control advertisement information, pushed information trigger condition and/or the pushed information that are positioned at this mobile phone brand that this position, mobile phone sales field is complementary with brand message this mobile phone and this mobile phone server-assignment.Like this, just, completed obtaining of pushed information.Now, the pushed information of utilizing aforementioned cellphone information method for pushing to show is exactly the advertisement information of this mobile phone brand.
In the embodiment of the present invention, described pushed information also can be obtained by the following method:
Whether the renewal of the display mode of the renewal of trigger condition of renewal, pushed information of pushed information and/or pushed information is arranged, if the renewal of downloading the display mode of the renewal of trigger condition of renewal, pushed information of described pushed information and/or pushed information from described Long-distance Control server is arranged with inquiry by predetermined period access Long-distance Control server.
By obtaining of the method, can be regularly by the pushed information content update of Long-distance Control server in mobile phone.
Above-mentioned two kinds of methods of obtaining pushed information, the pushed information of downloading from described Long-distance Control server can be stored in the memory space of mobile phone, wait entering fragmentation during the rubbish time, then by above-mentioned cellphone information method for pushing, pushed information is shown in to mobile phone screen.Thereby needn't all need to download this pushed information when mobile phone screen shows pushed information at every turn, and then save the surfing flow of mobile phone.
The trigger condition of described pushed information includes but not limited to: the current residing position of mobile phone (as longitude and latitude, cell ID, administrative region (as x province x city)), current date and time, the essential information of mobile phone, described pushed information remain number of times to be pushed etc.Wherein, about administrative region, can be based on the current residing longitude and latitude of mobile phone and mobile phone the cell ID under current judge the administrative region at the current place of mobile phone.Essential information about mobile phone: according to the type of mobile phone, can determine whether to carry out the propelling movement of some mobile phone advertisement on this mobile phone; According to current application behavioural information (such as whether recent user has used certain class application), can determine whether to carry out the advertisement pushing of some application on this mobile phone, etc.
Said method can be realized the information pushing targetedly of mobile phone, this targetedly information pushing be based on the essential information that user mobile phone gathers (including but not limited to the application characteristic of home zone of mobile phone number, type, use, movable geographic area feature etc.), these information are uploaded to the Long-distance Control server when access Long-distance Control server, by the Long-distance Control server, complete the excavation of pushed information and pushed information content and the trigger condition that will be complementary with the essential information of user mobile phone send back user mobile phone.The pushed information that user mobile phone only issues according to the Long-distance Control server and trigger condition, monitor and currently whether meet trigger condition (as time, position etc.) and carry out the information demonstration.
The embodiment of the present invention also provides a kind of cellphone information pusher, as shown in Figure 2, comprises monitoring modular 10, time judgment module 20, memory module 30, triggers judge module 40 and display module 50; Wherein, described monitoring modular 10 is for the mobile phone operation behavior of monitor user '; Described time judgment module 20 judges for the described user's that monitors according to described monitoring modular 10 mobile phone operation behavior whether described mobile phone enters the fragmentation rubbish time; Described memory module 30 is for storing pushed information; Described triggering judge module 40, for when entering fragmentation during the rubbish time, judges whether to meet the pushed information of trigger condition, if having, the pushed information that will meet described trigger condition is pushed to display module 50, otherwise does not carry out the propelling movement of pushed information; Described display module 50 is shown in mobile phone screen for triggering the next pushed information of judge module 40 propelling movement.
Further, described cellphone information pusher, also comprise transmission module 60 and download module 70; Described monitoring modular 10 is also for monitoring mobile phone essential information and the current location information of described mobile phone; Described upper transmission module 60 is for uploading to the Long-distance Control server by predetermined period by the current location information of the essential information of described mobile phone and described mobile phone; Described download module 70 is for the display mode of pushed information, pushed information trigger condition and/or the pushed information downloading the current location information Long-distance Control server-assignment and essential information described mobile phone and described mobile phone and be complementary.Wherein, described mobile phone essential information comprises user's business usage behavior information, such as the user, when uses what business etc.Mobile phone essential information and the current location information of 10 pairs of described mobile phones of described monitoring modular need to constantly be monitored.
In addition, described upper transmission module 60 is also for the renewal of the display mode of the renewal of the trigger condition of renewal, pushed information that whether pushed information is arranged with inquiry by predetermined period access Long-distance Control server and/or pushed information; Described download module 70 is also for the renewal of the display mode of the renewal of the trigger condition of the renewal of downloading described pushed information from described Long-distance Control server, pushed information and/or pushed information.
Above-mentioned cellphone information method for pushing of the present invention and cellphone information pusher are by the mobile phone usage behavior of monitor user ', judge the fragmentation rubbish time that user mobile phone is used, be that the user is waiting for the fragment times such as mobile phone power-on shutdown, screen locking release, this time user, mobile phone is not needed to do operation and can't operate yet, in waiting for or do not pay close attention to the state of mobile phone.Pushed information (for example advertisement information) at this time, do not disturb thereby can not cause user's normal use the dislike to pushed information of bringing, and effectively filled up user's the fragmentation rubbish time, may be pushed to the user who needs to user's Useful Information, also completed the purpose of information pushing, reached user and gray doulbe-sides' victory simultaneously.
In addition, cellphone information method for pushing of the present invention and cellphone information pusher can also be according to the positions at the current place of user mobile phone, push selectively more can the match user demand advertising message, for example, when according to positional information, determining that the user is positioned at certain shopping center, can push to user mobile phone sales promotion information of certain trade company in shopping center etc.
A plurality of pushed information contents and corresponding trigger condition be downloaded and be preserved to cellphone information method for pushing of the present invention and cellphone information pusher can in advance at mobile phone, for example user's current location and time meet particular requirement, only play the ad content that meets trigger condition.In the pushed information procedure for displaying, interested user can have access to by specific operation the more detailed content of pushed information, as corresponding advertisement webpage url page face etc., also can be by sharing propagation, interested information is shared (as micro-letter, microblogging etc.), uninterested user can stop immediately by specific operation the demonstration of pushed information, also can not do any operation awaits and show.This procedure for displaying can be set to not affect fully period of reservation of number, also can be set to extend the stand-by period on a small quantity.
The pushed information content can be regular or irregularly from the Long-distance Control server, be downloaded to user mobile phone, also can regularly from Control Server side advertisement content update, detect and automatically complete fresh content download and the application of (such as comprising ad content, advertisement trigger condition, display mode etc.) by user mobile phone.Compared with prior art by described Long-distance Control server more perfect the centralized management of pushed information, and make pushed information more targeted, pushed information more directly can be pushed to needed user.
The foregoing is only preferred embodiment of the present invention, in order to limit the present invention, within the spirit and principles in the present invention not all, any modification of making, be equal to replacement, improvement etc., within all should being included in the scope of protection of the invention.
Claims (12)
1. a cellphone information method for pushing comprises:
The mobile phone operation behavior of monitor user ';
Judge according to described user's mobile phone operation behavior whether described mobile phone enters the fragmentation rubbish time;
When entering fragmentation during the rubbish time, judge whether to meet the pushed information of trigger condition, if having, the pushed information that will meet described trigger condition pushes in mobile phone screen and shows, otherwise does not carry out the propelling movement of pushed information.
2. cellphone information method for pushing according to claim 1 is characterized in that: described trigger condition comprises the number of times to be pushed that remains of the current residing position of mobile phone, current date and time, the essential information of mobile phone, described pushed information; Described pushed information is shown in predefined zone in mobile phone screen; The described fragmentation rubbish time comprises: start process, shutdown process, screen locking process and screen-unblocking process.
3. cellphone information method for pushing according to claim 2 is characterized in that:
After entering start process:
If described mobile phone has set start-up picture, described start-up picture replaced with to described pushed information and be shown in described mobile phone screen;
If described mobile phone does not have set start-up picture, directly described pushed information is shown in to described mobile phone screen;
After entering shutdown process:
If described mobile phone has set shutdown picture, described shutdown picture is replaced with to described pushed information and is shown in described mobile phone screen;
If described mobile phone does not have set shutdown picture, directly described pushed information is shown in to described mobile phone screen.
4. cellphone information method for pushing according to claim 2 is characterized in that:
Described screen locking process is initiatively triggered by the user, or described screen locking process is issued to without mode of operation the screen locking set the user and is automatically triggered by cell phone system during the triggered time; From triggering described screen locking process, described pushed information is shown in to described mobile phone screen, after the displaying time of described pushed information finishes, described mobile phone enters screen lock state.
5. cellphone information method for pushing according to claim 2 is characterized in that:
Described screen-unblocking process comprises screen ignition phase and release stage;
When entering described screen ignition phase:
In the situation that the mobile phone screen protection is not set, when the user initiatively triggers the screen ignition phase, described pushed information is shown in to described mobile phone screen, after the displaying time of described pushed information finishes, enter system main screen interface or locking screen interface;
In the situation that the mobile phone screen protection is set, when entering locking screen interface, described pushed information is replaced to described mobile phone screen protection and is shown in described mobile phone screen;
When entering described release during the stage:
When the user completes the needed Password Input of release, phonetic order or touch screen operation, before entering complete released state, described pushed information is shown in to described mobile phone screen.
6. cellphone information method for pushing according to claim 1 is characterized in that:
Described pushed information comprises button or the touch screen operating gesture that stops described pushed information;
When described mobile phone screen shows described pushed information, stop the button of described pushed information by click, or by the touch screen operating gesture in the described pushed information of described mobile phone screen executive termination, to stop the demonstration of described pushed information;
Described pushed information comprises button or the touch screen operating gesture that enters described pushed information link;
When described mobile phone screen shows described pushed information, enter the button of described pushed information link by click, perhaps by carry out the touch screen operating gesture that enters described pushed information link at described mobile phone screen, to enter introducing in detail the page or entering the internet web page link page of described pushed information details of described pushed information;
Described pushed information comprises button or the touch screen operating gesture of described pushed information being shared to propagation;
When described mobile phone screen shows described pushed information, enter by click the button that described pushed information is shared propagation, perhaps, by described mobile phone screen, carrying out and enter the touch screen operating gesture that described pushed information is shared propagation, with the popularization link by described pushed information or word profile information, by third party's application of appointment, propagated.
7. cellphone information method for pushing according to claim 1, is characterized in that, described pushed information is obtained by the following method:
Monitor the essential information of described mobile phone and the current location information of described mobile phone;
By predetermined period, the current location information of the essential information of described mobile phone and described mobile phone is uploaded to the Long-distance Control server;
Download the display mode of Long-distance Control server-assignment and pushed information, pushed information trigger condition and/or pushed information that current location information essential information described mobile phone and described mobile phone is complementary.
8. cellphone information method for pushing according to claim 7 is characterized in that:
The current location information of described mobile phone comprises:
The sign of the current latitude and longitude coordinates information that the GPS positional information of described mobile phone, the described mobile phone network assistance locate mode based on WiFi and base station information is obtained, described mobile phone mobile network's of living in cell ID and described mobile phone WiFi access point of living in;
The essential information of described mobile phone comprises:
Type, OS Type and version, User Identity number, terminal iidentification number, Subscriber Number ownership place and list of application, application usage behavior information are installed;
Wherein, described application usage behavior information comprises:
Use title, date and the zero-time of application, residing geographical position, use duration while using application, and the consumed flow of using application.
9. cellphone information method for pushing according to claim 1, is characterized in that, described pushed information is obtained by the following method:
Whether the renewal of the display mode of the renewal of trigger condition of renewal, pushed information of pushed information and/or pushed information is arranged, if the renewal of downloading the display mode of the renewal of trigger condition of renewal, pushed information of described pushed information and/or pushed information from described Long-distance Control server is arranged with inquiry by predetermined period access Long-distance Control server.
10. a cellphone information pusher, is characterized in that, comprising:
Monitoring modular, for the mobile phone operation behavior of monitor user ';
Time judgment module, judge for the described user's that monitors according to described monitoring modular mobile phone operation behavior whether described mobile phone enters the fragmentation rubbish time;
Memory module, for storing pushed information;
Trigger judge module, for when entering fragmentation during the rubbish time, judge whether to meet the pushed information of trigger condition, if having, the pushed information that will meet described trigger condition is pushed to display module, otherwise does not carry out the propelling movement of pushed information;
Display module, be shown in mobile phone screen for triggering the next pushed information of judge module propelling movement.
11. cellphone information pusher according to claim 10, is characterized in that, also comprises:
Upper transmission module and download module;
Described monitoring modular, also for monitoring mobile phone essential information and the current location information of described mobile phone;
Described upper transmission module, for uploading to the Long-distance Control server by predetermined period by the current location information of the essential information of described mobile phone and described mobile phone;
Described download module, for downloading the display mode of pushed information, pushed information trigger condition and/or pushed information that the current location information Long-distance Control server-assignment and essential information described mobile phone and described mobile phone is complementary.
12. cellphone information method for pushing according to claim 11 is characterized in that:
Described upper transmission module, also for the renewal of the display mode of the renewal of the trigger condition of renewal, pushed information that whether pushed information is arranged with inquiry by predetermined period access Long-distance Control server and/or pushed information;
Described download module, also for the renewal of the display mode of the renewal of the trigger condition of the renewal of downloading described pushed information from described Long-distance Control server, pushed information and/or pushed information.
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| CN201310338007XA CN103428652A (en) | 2013-08-06 | 2013-08-06 | Method and device for pushing message of mobile phone |
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| CN201310338007XA CN103428652A (en) | 2013-08-06 | 2013-08-06 | Method and device for pushing message of mobile phone |
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