CN111340466B - Block chain point blending system based on user advertisement value - Google Patents
Block chain point blending system based on user advertisement value Download PDFInfo
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- CN111340466B CN111340466B CN202010116205.1A CN202010116205A CN111340466B CN 111340466 B CN111340466 B CN 111340466B CN 202010116205 A CN202010116205 A CN 202010116205A CN 111340466 B CN111340466 B CN 111340466B
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- 238000004891 communication Methods 0.000 abstract description 3
- 230000006399 behavior Effects 0.000 description 6
- 238000007726 management method Methods 0.000 description 6
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q20/00—Payment architectures, schemes or protocols
- G06Q20/04—Payment circuits
- G06Q20/06—Private payment circuits, e.g. involving electronic currency used among participants of a common payment scheme
- G06Q20/065—Private payment circuits, e.g. involving electronic currency used among participants of a common payment scheme using e-cash
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q20/00—Payment architectures, schemes or protocols
- G06Q20/38—Payment protocols; Details thereof
- G06Q20/381—Currency conversion
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
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Abstract
The invention discloses a blockchain point exchange system based on user advertising value, which comprises a service system and a blockchain system, wherein the service system comprises a point mall SAAS platform, a point exchange platform and an advertising alliance platform, the blockchain system is responsible for interfacing the service system and provides blockchain capability for the service system, the blockchain system comprises intelligent contracts, node management and basic service, and the intelligent contracts comprise point creation, point recharging, point rule, point issuing, point inquiry and point exchange. The invention constructs a novel integration distribution flow network which is public, transparent, non-tamperable, traceable and circulated, and prices of the integration are priced through the advertising value created by the integration user on the whole platform (the advertising value is created by the flow generated by the real behavior of the user), thereby realizing the communication of the integration.
Description
Technical Field
The invention belongs to the technical field of integral exchange, and particularly relates to a blockchain integral exchange system based on user advertising value.
Background
The point marketing is a common means for a merchant to cultivate high-quality loyalty customers, the current point variety is various, the living aspect is involved, the value of the domestic point release amount is counted to be hundreds of billions of primordial notes, the actual point consumption rate is only 20%, the point is only a chicken rib for most users, and the point marketing effect is very small.
The existing integration mode has the following problems: merchants issue points in a centralized manner, and the issuing of the points is opaque and lacks public confidence; most of the points cannot circulate and can only be used on a fixed platform, so that the value of the points is weakened, the user is not felt about the points, and the operation effect cannot be achieved.
Disclosure of Invention
The invention aims to provide a blockchain point redemption system based on advertising value of users, which constructs a novel point issuance circulation network which is public, transparent, non-tamperable, traceable and circulated, and prices of points are priced by the advertising value created by the point users on the whole platform, so that the redemption of the points is realized, and the problems in the prior art are solved in the background technology.
In order to achieve the above purpose, the invention adopts the following technical scheme:
a blockchain point exchanging system based on user advertisement value comprises a service system and a blockchain system, wherein the service system comprises a point mall SAAS platform, a point exchanging platform and an advertisement alliance platform, the point mall SAAS platform is responsible for docking a business system of a merchant and providing point application capability for the merchant, the point exchanging platform is responsible for docking a point user and exchanging points on the point exchanging platform for the point user, the advertisement alliance platform is responsible for advertisement delivery and display management and measuring the advertisement value of the user, the blockchain system is responsible for docking the business system and provides blockchain capability for the service system, and the blockchain system comprises intelligent contracts, node management and basic services, wherein the intelligent contracts comprise point creation, point charging, point rules, point issuing, point inquiring and point exchanging.
Preferably, the points creation is that the merchant creates own points on the system itself, the system itself creates an intelligent contract on the blockchain system for the merchant to manage the points of the merchant, the act of creating the intelligent contract and the code of the intelligent contract are recorded on the blockchain system, and all people can see the points.
Preferably, after the merchant creates the point application, the merchant needs to recharge on the system itself to generate points, and after the recharging is successful, the points corresponding to the amount are generated in the intelligent contract account of the merchant points on the blockchain system, and the points can be rewarded to the user by the merchant according to a certain rule, the action of generating the points by recharging can be recorded on the blockchain system, and all people can check the points.
Preferably, the point rule is a rule that a merchant can dynamically add point issuance to an intelligent contract applied by the merchant point through the system itself, the rule is used for the merchant to issue points to users, the rule is recorded on a blockchain, and all people can see the rule.
Preferably, the credit issuing is that a merchant uploads user behaviors and issues credits to the user through an intelligent contract interface of the system calling the blockchain system by the system, the credit issuing behaviors are recorded on the blockchain system, and all people can see the credit issuing behaviors.
Preferably, the point query is that the user and merchant can view information on the blockchain system, including user point information and smart contract information, through a browser within the blockchain system.
Preferably, the point exchange is a C2C transaction function using a blockchain point wallet APP to implement points, and the user can manage the points obtained in the merchant APP after associating the merchant points on the APP, for example, to a main account, to a transaction account, to transfer accounts, to exchange, etc.
Preferably, the point pricing is to price the point price of the merchant by the advertisement value generated by the point user of the merchant, so that the point user can be prevented from flowing to the large merchant unidirectionally, and the point pricing formula is as follows: price of merchant points = (number of valid ad clicks for merchant point user X price per valid click on ad syndication platform)/total number of merchant points issued.
Preferably, the node management includes a supervision node, a catering node, a transportation trip node, a movie drama node, a hotel node, and the like.
The invention has the technical effects and advantages that: compared with the prior art, the blockchain point blending system based on the user advertising value has the following advantages:
1. the invention realizes the communication of the points by constructing a novel point distribution and circulation network which is public, transparent, non-tamperable, traceable and circulated and pricing the price of the points through the advertising value created by the point user on the whole platform.
2. The essence of the invention is a distributed account book, which has the characteristics of non-falsification, traceability, multi-center, data sharing and the like, and solves the trust problem by the technology, thereby realizing the capability of value transfer on the Internet.
Drawings
FIG. 1 is a block flow diagram of the integration creation of the present invention;
FIG. 2 is a block diagram of the integral recharge process of the present invention;
FIG. 3 is a flow chart of the integration rule of the present invention;
FIG. 4 is a block flow diagram of the credit issuing of the present invention;
FIG. 5 is a block flow diagram of an integrated query of the present invention;
fig. 6 is a block flow diagram of the integral exchange of the present invention.
Detailed Description
The following description of the embodiments of the present invention will be made clearly and completely with reference to the accompanying drawings, in which it is apparent that the embodiments described are only some embodiments of the present invention, but not all embodiments. The specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention. All other embodiments, which can be made by those skilled in the art based on the embodiments of the invention without making any inventive effort, are intended to be within the scope of the invention.
The invention provides a blockchain point exchange system based on user advertising value, which is shown in fig. 6, and comprises a service system and a blockchain system, wherein the service system comprises a point mall SAAS platform, a point exchange platform and an advertising alliance platform, the point mall SAAS platform is responsible for docking a business system of a merchant and providing point application capability for the merchant, the point exchange platform is responsible for docking a point user and exchanging points for the point user on the point exchange platform, the advertising alliance platform is responsible for advertising and display management and measuring advertising value of the user, the blockchain system is responsible for docking the business system and provides blockchain capability for the service system, and the blockchain system comprises intelligent contracts, node management and basic services, and the intelligent contracts comprise point creation, point filling, point rules, point issuing, point inquiring and point exchanging.
Preferably, the point creation is that the merchant creates its own point on the system itself, the system itself creates a smart contract for the merchant on the blockchain system for managing the points of the merchant, the act of creating the smart contract and the code of the smart contract are recorded on the blockchain system, and all people can see the points.
Preferably, after the merchant creates the point application, the merchant needs to recharge on the system itself to generate points, and after the recharge is successful, the points corresponding to the amount are generated in the intelligent contract account of the merchant points on the blockchain system, the points can be rewarded to the user by the merchant according to a certain rule, the action of generating the points by recharging can be recorded on the blockchain system, and all people can check the points.
Preferably, the point rule is a rule that a merchant can dynamically add point issuance to an intelligent contract applied by the merchant point through the system itself, the rule is used for the merchant to issue points to users, the rule is recorded on a blockchain, and all people can see the rule.
Preferably, the credit issuing is that a merchant uploads user behaviors and issues credits to the user through an intelligent contract interface of the system calling the blockchain system by the system, the credit issuing behaviors are recorded on the blockchain system, and all people can see the credit issuing behaviors.
Preferably, the point query is that the user and merchant can view information on the blockchain system, including user point information and smart contract information, through a browser within the blockchain system.
Preferably, the point exchange is a C2C transaction function using a blockchain point wallet APP to implement points, and the user can manage the points obtained in the merchant APP after associating the merchant points on the APP, such as presenting to a main account, presenting to a transaction account, transferring accounts, exchanging, etc.
Preferably, the point pricing is to price the point price of the merchant by the advertisement value generated by the point user of the merchant, so that the point user can be prevented from flowing to the large merchant unidirectionally, because the point pricing of the merchant is higher as long as the user of the small merchant is active enough to generate more advertisement value, and the point pricing formula is as follows: price of merchant points = (number of valid ad clicks for merchant point user X price per valid click on ad syndication platform)/total number of merchant points issued.
Preferably, the node management includes a supervision node, a catering node, a transportation trip node, a movie drama node, a hotel node, and the like.
Structural principle: the invention establishes a novel public, transparent, non-tamperable, traceable and circulated point issuing circulation network, and pricing the price of the point through the advertising value of the point user on the exchange platform, meanwhile, after the merchant is in butt joint with the SAAS platform, the merchant also has advertisements on the APP, and the user can create advertising value there, thereby realizing the communication of the point; the essence of the invention is a distributed account book, which has the characteristics of non-falsification, traceability, multi-center, data sharing and the like, and solves the trust problem by the technology, thereby realizing the capability of value transfer on the Internet.
Finally, it should be noted that: the foregoing description is only illustrative of the preferred embodiments of the present invention, and although the present invention has been described in detail with reference to the foregoing embodiments, it will be apparent to those skilled in the art that modifications may be made to the embodiments described, or equivalents may be substituted for elements thereof, and any modifications, equivalents, improvements or changes may be made without departing from the spirit and principles of the present invention.
Claims (8)
1. A blockchain point presentation system based on user advertising value comprises a business system and a blockchain system, and is characterized in that: the business system comprises an integral mall SAAS platform, an integral exchange platform and an advertisement alliance platform, wherein the integral mall SAAS platform is responsible for interfacing a business system of a merchant and providing integral application capability for the merchant, the integral exchange platform is responsible for interfacing integral users and exchanging the integral on the integral exchange platform for the integral users, the advertisement alliance platform is responsible for advertisement putting and displaying management and measuring the advertisement value of the users, the blockchain system is responsible for interfacing the business system and providing blockchain capability for the business system, and the blockchain system comprises intelligent contracts, node management and basic service, wherein the intelligent contracts comprise integral creation, integral pricing, integral recharging, integral rules, integral issuing, integral inquiry and integral exchanging; wherein the point pricing is to price the point price of the merchant by the advertisement value generated by the point user of the merchant, the point user can be prevented from flowing to the large merchant in one direction, and the point pricing formula is as follows: price of merchant points = (number of valid ad clicks for merchant point user X price per valid click on ad syndication platform)/total number of merchant points issued.
2. The blockchain point redemption system based on user advertising value of claim 1, wherein: the points are created by a merchant on a system, the system creates an intelligent contract for the merchant on a blockchain system for managing the points of the merchant, the act of creating the intelligent contract and the code of the intelligent contract are recorded on the blockchain system, and all people can see the points.
3. The blockchain point redemption system based on user advertising value of claim 1, wherein: the point recharging is that after the merchant creates the point application, the merchant needs to recharge on the system itself to generate points, and after the recharging is successful, the points corresponding to the amount can be generated in the intelligent contract account of the merchant points on the blockchain system, the points can be rewarded to the user by the merchant according to a certain rule, the action of generating the points through recharging can be recorded on the blockchain system, and all people can check the points.
4. The blockchain point redemption system based on user advertising value of claim 1, wherein: the point rule is a rule that a merchant adds point issuance to an intelligent contract applied by the system itself to the merchant point, the rule is used for the merchant to issue points to a user, the rule is recorded on a blockchain, and all people can see the rule.
5. The blockchain point redemption system based on user advertising value of claim 1, wherein: and the credit issuing is that a merchant uploads the user behavior and issues the credit to the user through an intelligent contract interface of the system calling the blockchain system, the credit issuing behavior is recorded on the blockchain system, and all people can check the credit.
6. The blockchain point redemption system based on user advertising value of claim 1, wherein: the points query is that the user and merchant can view information on the blockchain system, including user points information and smart contract information, through a browser within the blockchain system.
7. The blockchain point redemption system based on user advertising value of claim 1, wherein: the point exchange is a C2C transaction function for realizing points by using a blockchain point wallet APP, and a user can manage the points obtained in the merchant APP after associating merchant points on the APP.
8. The blockchain point redemption system based on user advertising value of claim 1, wherein: the node management comprises a supervision node, a catering node, a traffic trip node, a movie drama node and a hotel node.
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| CN202010116205.1A CN111340466B (en) | 2020-02-25 | 2020-02-25 | Block chain point blending system based on user advertisement value |
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| Publication number | Priority date | Publication date | Assignee | Title |
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| CN111861586A (en) * | 2020-08-04 | 2020-10-30 | 西安西链智库科技有限公司 | Intelligent contract information issuing system based on block chain technology |
| CN111861827A (en) * | 2020-08-20 | 2020-10-30 | 王英杰 | Ecological circle system of old university based on block chain |
| CN112116408A (en) * | 2020-09-30 | 2020-12-22 | 深圳市玖昔科技发展股份有限公司 | Integral operation platform based on block chain |
| CN112767043A (en) * | 2021-01-26 | 2021-05-07 | 中国人寿保险股份有限公司上海数据中心 | Multi-platform integration system and method based on block chain and storage medium |
| CN114493718A (en) * | 2022-02-14 | 2022-05-13 | 刘�英 | Block chain-based user traffic point generation and transaction method and system |
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