CN110796475A - Information processing method, device and system based on operation platform - Google Patents

Information processing method, device and system based on operation platform Download PDF

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CN110796475A
CN110796475A CN201910884122.4A CN201910884122A CN110796475A CN 110796475 A CN110796475 A CN 110796475A CN 201910884122 A CN201910884122 A CN 201910884122A CN 110796475 A CN110796475 A CN 110796475A
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user
coupon
information
transaction rule
interest
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刘�东
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Beijing Youfu Computer Technology Co Ltd
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Beijing Youfu Computer Technology Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0208Trade or exchange of goods or services in exchange for incentives or rewards
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0239Online discounts or incentives

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Abstract

The invention discloses an information processing method, a device, a system and a computer readable medium based on an operation platform, wherein the method comprises the steps of pushing discount transaction rule information based on a coupon to a client, wherein the discount transaction rule information comprises an activation condition and a coupon limit of the coupon; responding to a request of a client, and binding the preferential transaction rule with a unique identifier of an associated user of the client; and monitoring the account data of the user bound with the preferential transaction rule, and when the account data of the user meets the activation condition of the interest ticket, the third party calculates the interest amount according to the interest amount and sends the interest amount to the account of the user. The invention can be customized to meet the actual requirements of different users, and solves the problem that the proposed financial product can not be customized to meet the actual requirements of each user.

Description

Information processing method, device and system based on operation platform
Technical Field
The invention relates to the field of computer information processing, in particular to an information processing method, device and system based on an operation platform.
Background
With the rapid development and progress of social economy, more and more wealth can be controlled by people, the management of the wealth is not stored in banks any more, and more attention is paid to purchasing financing products.
Different financing products have different interest rates, however, the interest rate of the financing products is established under the influence of various factors, and the interest rate after being established cannot be changed or adjusted, and often cannot meet the actual requirements of each user in a customized manner.
Disclosure of Invention
The invention aims to solve the problem that the proposed financial product can not be customized to meet the actual requirements of each user.
In order to solve the above technical problem, a first aspect of the present invention provides an information processing method based on an operation platform, including:
pushing discount transaction rule information based on the information ticket to a client, wherein the discount transaction rule information comprises an activation condition and an information credit of the information ticket;
responding to a request of a client, and binding the preferential transaction rule with a unique identifier of an associated user of the client;
and monitoring the account data of the user bound with the preferential transaction rule, and when the account data of the user meets the activation condition of the interest ticket, the third party calculates the interest amount according to the interest amount and sends the interest amount to the account of the user.
According to a preferred embodiment of the present invention, the account data of the user includes credit data of the user, and the activation condition of the coupon includes a condition of the credit data of the user.
According to a preferred embodiment of the present invention, further comprising: and updating the coupon transaction rule based on the information coupon in real time according to the account data of the user, and pushing the updated coupon transaction rule to the associated client of the user.
According to a preferred embodiment of the present invention, the updating the coupon-based discount transaction rule in real time according to the account data of the user comprises:
and acquiring credit data in the account data of the user, inputting the credit data of the user into a coupon generation model, and generating a coupon limit of a discount transaction rule according to the coupon generation model.
According to a preferred embodiment of the invention, the information ticket generation model is trained by historical user attribute information and information ticket use effect data.
According to a preferred embodiment of the invention, the historical user attribute information comprises historical credit data information.
According to a preferred embodiment of the present invention, the information on the effect of using the coupon includes information on the user's action after using the coupon.
In order to solve the above technical problem, a second aspect of the present invention provides an information processing apparatus based on an operation platform, including:
the system comprises a pushing module, a receiving module and a processing module, wherein the pushing module is used for pushing discount transaction rule information based on a coupon to a client, and the discount transaction rule information comprises an activation condition and a coupon limit of the coupon;
the binding module is used for responding to a request of a client and binding the preferential transaction rule with the unique identification of the associated user of the client;
and the issuing module is used for monitoring the account data of the user bound with the preferential transaction rule, and when the account data of the user meets the activation condition of the interest ticket, the third party calculates the interest amount according to the interest amount and sends the interest amount to the account of the user.
According to a preferred embodiment of the present invention, the account data of the user includes credit data of the user, and the activation condition of the coupon includes a condition of the credit data of the user.
According to a preferred embodiment of the present invention, further comprising: and the rule updating module is used for updating the discount transaction rule based on the coupon in real time according to the account data of the user and pushing the updated discount transaction rule to the associated client of the user.
According to a preferred embodiment of the present invention, the updating the coupon-based discount transaction rule in real time according to the account data of the user comprises:
and acquiring credit data in the account data of the user, inputting the credit data of the user into a coupon generation model, and generating a coupon limit of a discount transaction rule according to the coupon generation model.
According to a preferred embodiment of the invention, the information ticket generation model is trained by historical user attribute information and information ticket use effect data.
According to a preferred embodiment of the invention, the historical user attribute information comprises historical credit data information.
According to a preferred embodiment of the present invention, the information on the effect of using the coupon includes information on the user's action after using the coupon.
In order to solve the above technical problem, a third aspect of the present invention provides an information processing system based on an operation platform, including:
a storage unit for storing a computer executable program;
and the processing unit is used for reading the computer executable program in the storage unit so as to execute the information processing method based on the operation platform.
In order to solve the above technical problem, a fourth aspect of the present invention provides a computer-readable medium for storing a computer-readable program for executing the operation platform-based information processing method.
By adopting the technical scheme, the practical requirements of different users can be met in a customized manner, and the problem that the released financial product can not meet the practical requirements of each user in a customized manner is solved.
Drawings
In order to make the technical problems solved by the present invention, the technical means adopted and the technical effects obtained more clear, the following will describe in detail the embodiments of the present invention with reference to the accompanying drawings. It should be noted, however, that the drawings described below are only illustrations of exemplary embodiments of the invention, from which other embodiments can be derived by those skilled in the art without inventive step.
Fig. 1 is a schematic flow chart of an information processing method based on an operation platform in an embodiment of the present invention;
FIG. 2 is a schematic structural diagram of an information processing apparatus based on an operation platform according to an embodiment of the present invention;
FIG. 3 is a block diagram of an embodiment of an information processing system based on an operation platform;
fig. 4 is a schematic structural diagram of a computer-readable storage medium in an embodiment of the present invention.
Detailed Description
Exemplary embodiments of the present invention will now be described more fully hereinafter with reference to the accompanying drawings, in which exemplary embodiments of the invention may be embodied in many specific forms, and should not be construed as limited to the embodiments set forth herein. Rather, these exemplary embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the concept of the invention to those skilled in the art.
The structures, properties, effects or other characteristics described in a certain embodiment may be combined in any suitable manner in one or more other embodiments, while still complying with the technical idea of the invention.
In describing particular embodiments, specific details of structures, properties, effects, or other features are set forth in order to provide a thorough understanding of the embodiments by one skilled in the art. However, it is not excluded that a person skilled in the art may implement the invention in a specific case without the above-described structures, performances, effects or other features.
The flow chart in the drawings is only an exemplary flow demonstration, and does not represent that all the contents, operations and steps in the flow chart are necessarily included in the scheme of the invention, nor does it represent that the execution is necessarily performed in the order shown in the drawings. For example, some operations/steps in the flowcharts may be divided, some operations/steps may be combined or partially combined, and the like, and the execution order shown in the flowcharts may be changed according to actual situations without departing from the gist of the present invention.
The block diagrams in the figures generally represent functional entities and do not necessarily correspond to physically separate entities. I.e. these functional entities may be implemented in the form of software, or in one or more hardware modules or integrated circuits, or in different network and/or processing unit devices and/or microcontroller devices.
The same reference numerals denote the same or similar elements, components, or parts throughout the drawings, and thus, a repetitive description thereof may be omitted hereinafter. It will be further understood that, although the terms first, second, third, etc. may be used herein to describe various elements, components, or sections, these elements, components, or sections should not be limited by these terms. That is, these phrases are used only to distinguish one from another. For example, a first device may also be referred to as a second device without departing from the spirit of the present invention. Furthermore, the term "and/or", "and/or" is intended to include all combinations of any one or more of the listed items.
Fig. 1 is a flow diagram of an information processing method based on an operation platform according to the present invention. As shown in fig. 1, the method of the present invention has the following steps:
s1, pushing coupon-based discount transaction rule information to the client, wherein the discount transaction rule information comprises the activation condition and the coupon limit of the coupon.
On the basis of the scheme, further, the account data of the user comprises credit data of the user, and the activation condition of the coupon comprises the condition of the credit data of the user.
In this embodiment, the credit data of the user is determined from the transaction record of the user. In the user's transaction record, the greater the number of purchased goods, the higher the user's credit data.
Specifically, the activation condition of the coupon is a threshold value of the credit data of the user, and when the credit data of the user exceeds the threshold value, the coupon is activated, and the user can use the coupon.
S2, responding to the request of the client, and binding the preferential transaction rule with the unique identification of the associated user of the client.
In this embodiment, the unique identifier of the user may be a user name, a mobile phone number, a mailbox, or the like of the user, and the user account is associated with the unique identifier of the user. And after the information coupon is pushed to the user, the information coupon is sent to an account associated with the unique identification of the user according to the request of the user. The user can check the corresponding information ticket in the account of the user, can check the limit and the activation condition of the information ticket, and at the moment, the use state of the information ticket is defaulted to be the non-activated state and cannot be used.
S3, monitoring the account data of the user bound with the preferential transaction rule, and when the account data of the user meets the activation condition of the interest ticket, the third party calculates the interest amount according to the interest amount and sends the interest amount to the account of the user.
In the embodiment, the third party monitors the user credit data in the account data of the user in real time, and when the credit data of the user account can meet the activation condition of the coupon in the user account, the use state of the coupon is changed into the activation state, so that the user can use the coupon. And after the user selects to use the information ticket, the third party calculates the information money according to the information amount of the information ticket and the credit data of the user.
In this embodiment, the coupon transaction rule information may further include a coupon expiration date, and the coupon is activated and then coupon discount is performed within the coupon expiration date. The third party calculates the interest amount, which can be the amount of the current day or the total amount in the calculation period.
On the basis of the above scheme, further, the method further comprises the following steps: and updating the coupon transaction rule based on the information coupon in real time according to the account data of the user, and pushing the updated coupon transaction rule to the associated client of the user.
In this embodiment, different levels are divided for the credit data, the different levels correspond to different preferential transaction rules, and when the credit data of the user reaches the corresponding levels, the preferential transaction rules of the user are adjusted, so that different requirements of different users can be met. And when the credit data of the user is higher, giving the user a higher interest limit.
On the basis of the above scheme, further, the updating the coupon-based coupon transaction rule in real time according to the account data of the user includes:
and acquiring credit data in the account data of the user, inputting the credit data of the user into a coupon generation model, and generating a coupon limit of a discount transaction rule according to the coupon generation model.
On the basis of the scheme, the information coupon generating model is formed by training historical user attribute information and information coupon use effect data. In order to obtain the best effect, the information ticket generating model is trained through historical user attribute information and information ticket using effect data. And inputting the credit data of the user into the trained information coupon generation model to obtain the corresponding information coupon limit.
On the basis of the above scheme, further, the historical user attribute information includes historical credit data information.
On the basis of the above scheme, further, the information on the use effect of the coupon includes the user action and expenditure information after the coupon is used. And judging the use effect of the information coupon by acquiring the information of the dynamic payment after the user uses the information coupon.
As shown in fig. 2, in the present embodiment, there is also provided an information processing apparatus based on an operation platform, and the information processing apparatus 200 includes:
the pushing module 201 is configured to push coupon transaction rule information based on a coupon to a client, where the coupon transaction rule information includes an activation condition and a coupon limit of the coupon.
On the basis of the scheme, further, the account data of the user comprises credit data of the user, and the activation condition of the coupon comprises the condition of the credit data of the user.
In this embodiment, the credit data of the user is determined from the transaction record of the user. In the user's transaction record, the greater the number of purchased goods, the higher the user's credit data.
Specifically, the activation condition of the coupon is a threshold value of the credit data of the user, and when the credit data of the user exceeds the threshold value, the coupon is activated, and the user can use the coupon.
A binding module 202, configured to respond to a request of a client, and bind the preferential transaction rule with a unique identifier of an associated user of the client.
In this embodiment, the unique identifier of the user may be a user name, a mobile phone number, a mailbox, or the like of the user, and the user account is associated with the unique identifier of the user. And after the information coupon is pushed to the user, the information coupon is sent to an account associated with the unique identification of the user according to the request of the user. The user can check the corresponding information ticket in the account of the user, can check the limit and the activation condition of the information ticket, and at the moment, the use state of the information ticket is defaulted to be the non-activated state and cannot be used.
And the interest-bearing module 203 is used for monitoring the account data of the user bound with the preferential transaction rule, and when the account data of the user meets the activation condition of the interest ticket, the third party calculates the interest-bearing amount according to the interest-bearing amount and sends the interest-bearing amount to the account of the user.
In the embodiment, the third party monitors the user credit data in the account data of the user in real time, and when the credit data of the user account can meet the activation condition of the coupon in the user account, the use state of the coupon is changed into the activation state, so that the user can use the coupon. And after the user selects to use the information ticket, the third party calculates the information money according to the information amount of the information ticket and the credit data of the user.
In this embodiment, the coupon transaction rule information may further include a coupon expiration date, and the coupon is activated and then coupon discount is performed within the coupon expiration date. The third party calculates the interest amount, which can be the amount of the current day or the total amount in the calculation period.
On the basis of the above scheme, further, the information processing apparatus 200 further includes a rule updating module 204, configured to update the coupon-based preferential transaction rule in real time according to the account data of the user, and push the updated preferential transaction rule to the associated client of the user.
In this embodiment, different levels are divided for the credit data, the different levels correspond to different preferential transaction rules, and when the credit data of the user reaches the corresponding levels, the preferential transaction rules of the user are adjusted, so that different requirements of different users can be met. And when the credit data of the user is higher, giving the user a higher interest limit.
On the basis of the above scheme, further, the updating the coupon-based coupon transaction rule in real time according to the account data of the user includes:
and acquiring credit data in the account data of the user, inputting the credit data of the user into a coupon generation model, and generating a coupon limit of a discount transaction rule according to the coupon generation model.
On the basis of the scheme, the information coupon generating model is formed by training historical user attribute information and information coupon use effect data. In order to obtain the best effect, the information ticket generating model is trained through historical user attribute information and information ticket using effect data. And inputting the credit data of the user into the trained information coupon generation model to obtain the corresponding information coupon limit.
On the basis of the above scheme, further, the historical user attribute information includes historical credit data information.
On the basis of the above scheme, further, the information on the use effect of the coupon includes the user action and expenditure information after the coupon is used. And judging the use effect of the information coupon by acquiring the information of the dynamic payment after the user uses the information coupon.
As shown in fig. 3, an information processing system based on an operation platform is further disclosed in an embodiment of the present invention, and the information processing system shown in fig. 3 is only an example and should not bring any limitation to the functions and the scope of use of the embodiment of the present invention.
The operation platform based information processing system 300 includes a storage unit 320 for storing a computer executable program; a processing unit 310 for reading the computer executable program in the storage unit to execute the steps of various embodiments of the present invention.
The operation platform based information processing system 300 in this embodiment further includes a bus 330 that connects different system components (including the storage unit 320 and the processing unit 310), a display unit 340, and the like.
The storage unit 320 stores a computer readable program, which may be a code of a source program or a read-only program. The program may be executed by the processing unit 310 such that the processing unit 310 performs the steps of various embodiments of the present invention. For example, the processing unit 310 may perform the steps as shown in fig. 1.
The storage unit 320 may include readable media in the form of volatile storage units, such as a random access memory unit (RAM)3201 and/or a cache storage unit 3202, and may further include a read only memory unit (ROM) 3203. The storage unit 320 may also include a program/utility 3204 having a set (at least one) of program modules 3205, such program modules 3205 including, but not limited to: an operating system, one or more application programs, other program modules, and program data, each of which, or some combination thereof, may comprise an implementation of a network environment.
Bus 330 may be one or more of several types of bus structures, including a memory unit bus or memory unit controller, a peripheral bus, an accelerated graphics port, a processing unit, or a local bus using any of a variety of bus architectures.
The operations platform-based information handling system 300 may also communicate with one or more external devices 370 (e.g., keyboard, display, network device, bluetooth device, etc.) such that a user may interact with the processing unit 310 via input/output (I/O) interfaces 350 via these external devices 370, and with one or more networks (e.g., Local Area Network (LAN), Wide Area Network (WAN), and/or a public network such as the internet) via network adapter 360. Network adapter 360 may communicate with other modules of the operations platform based information handling system 300 via bus 330. It should be understood that although not shown in the figures, other hardware and/or software modules may be used in the operations platform-based information handling system 300, including but not limited to: microcode, device drivers, redundant processing units, external disk drive arrays, RAID systems, tape drives, and data backup storage systems, among others.
FIG. 4 is a schematic diagram of one computer-readable medium embodiment of the present invention. As shown in fig. 4, the computer program may be stored on one or more computer readable media. The computer readable medium may be a readable signal medium or a readable storage medium. A readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples (a non-exhaustive list) of the readable storage medium include: an electrical connection having one or more wires, a portable disk, a hard disk, a random access memory unit (RAM), a read-only memory unit (ROM), an erasable programmable read-only memory unit (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory unit (CD-ROM), an optical storage unit, a magnetic storage unit, or any suitable combination of the foregoing. The computer program, when executed by one or more data processing devices, enables the computer-readable medium to implement the above-described method of the invention, namely:
s1, pushing coupon transaction rule information based on the information ticket to the client, wherein the coupon transaction rule information comprises an activation condition and an information limit of the information ticket;
s2, responding to the request of the client, and binding the preferential transaction rule with the unique identification of the associated user of the client;
s3, monitoring the account data of the user bound with the preferential transaction rule, and when the account data of the user meets the activation condition of the interest ticket, the third party calculates the interest amount according to the interest amount and sends the interest amount to the account of the user.
Through the above description of the embodiments, those skilled in the art will readily understand that the exemplary embodiments of the present invention described herein may be implemented by software, or by software in combination with necessary hardware. Therefore, the technical solution according to the embodiment of the present invention can be embodied in the form of a software product, which can be stored in a computer-readable storage medium (which can be a CD-ROM, a usb disk, a removable hard disk, etc.) or on a network, and includes several instructions to make a data processing device (which can be a personal computer, a server, or a network device, etc.) execute the above-mentioned method according to the present invention.
The computer readable storage medium may include a propagated data signal with readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A readable storage medium may also be any readable medium that is not a readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a readable storage medium may be transmitted using any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, RF, etc., or any suitable combination of the foregoing.
Program code for carrying out operations for aspects of the present invention may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, C + + or the like and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computing device, partly on the user's device, as a stand-alone software package, partly on the user's computing device and partly on a remote computing device, or entirely on the remote computing device or server. In the case of a remote computing device, the remote computing device may be connected to the user computing device through any kind of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or may be connected to an external computing device (e.g., through the internet using an internet service provider).
The first embodiment is as follows:
the method comprises the steps that a coupon is pushed to a user in a mobile phone client of the user, the activation condition of displaying the coupon on the coupon is that credit data of the user reaches 10000, and the coupon quota is 1% of annual interest rate.
In this embodiment, the credit data of the user is the amount of financial products purchased by the user. If the user purchases 5000 financial products, the credit data is adjusted to 5000; if the user purchases 10000 financing products, the credit data is adjusted to 10000.
The user gets the information ticket from the mobile phone client, the information ticket is bound with the client ID logged in the client, at the moment, the credit data of the user account does not reach ten thousand, and the information ticket is in an inactivated state and cannot be used.
In this embodiment, the coupon may use different colors to represent different states, such as gray to represent an inactivated state, and may be a color that is noticeable to the user, such as yellow, red, or colored, after the state is changed to an activated state.
And monitoring the account of the user in real time, adjusting the credit data of the user to 10000 when the user purchases a financial product with the quota of 10000 and the term of 15 days, meeting the activation condition of the information ticket, modifying the state of the information ticket into the activation state at the moment, and enabling the user to use the information ticket.
In this embodiment, after the coupon state is changed to the activated state, the coupon can be validated after the user clicks and uses the coupon, or can be validated automatically.
And after the third-party platform receives the effective message, calculating the interest amount according to the credit data, the interest amount and the time limit of the user:
10000×1%×15÷365=4.11。
the third party platform sends the interest amount to the account of the user.
In the embodiment, the total amount of the interest amount in the period is calculated and sent to the user account at one time, and in other embodiments, the interest amount of each day can be calculated and the interest amount of each day is sent to the user account.
Example 2:
the difference from the embodiment 1 is that different financial products correspond to different weights, and the credit data is obtained by calculation according to the amount of the financial product and the amount of the financial product. For example, the first financial product may be weighted 0.8 and the second financial product may be weighted 1.1. When the user purchases 10000 of first financial products, the credit data is 8000; when the user purchases 10000 of the second financial product, the credit data is 11000.
The rest is the same as the first embodiment and is not described again.
In summary, the present invention can be implemented as a method, an apparatus, an electronic device, or a computer-readable medium executing a computer program. Some or all of the functions of the present invention may be implemented in practice using general purpose data processing equipment such as a micro-processing unit or a digital signal processing unit (DSP).
While the foregoing embodiments have described the objects, aspects and advantages of the present invention in further detail, it should be understood that the present invention is not inherently related to any particular computer, virtual machine or electronic device, and various general-purpose machines may be used to implement the present invention. The invention is not to be considered as limited to the specific embodiments thereof, but is to be understood as being modified in all respects, all changes and equivalents that come within the spirit and scope of the invention.

Claims (10)

1. An information processing method based on an operation platform is characterized by comprising the following steps:
pushing discount transaction rule information based on the information ticket to a client, wherein the discount transaction rule information comprises an activation condition and an information credit of the information ticket;
responding to a request of a client, and binding the preferential transaction rule with a unique identifier of an associated user of the client;
and monitoring the account data of the user bound with the preferential transaction rule, and when the account data of the user meets the activation condition of the interest ticket, the third party calculates the interest amount according to the interest amount and sends the interest amount to the account of the user.
2. The information processing method according to claim 1, wherein the account data of the user includes credit data of the user, and the activation condition of the coupon includes a condition of the credit data of the user.
3. The information processing method according to any one of claims 1 to 2, further comprising: and updating the coupon transaction rule based on the information coupon in real time according to the account data of the user, and pushing the updated coupon transaction rule to the associated client of the user.
4. The information processing method of any one of claims 1 to 3, wherein the updating the coupon-based offer transaction rule in real time according to the account data of the user comprises:
and acquiring credit data in the account data of the user, inputting the credit data of the user into a coupon generation model, and generating a coupon limit of a discount transaction rule according to the coupon generation model.
5. The information processing method according to any one of claims 1 to 4, wherein the coupon generation model is trained from historical user attribute information and coupon usage effect data.
6. The information processing method of any one of claims 1 to 5, wherein the historical user attribute information includes historical credit data information.
7. The information processing method according to any one of claims 1 to 6, wherein the coupon use effect data includes user movement information after using the coupon.
8. An information processing apparatus based on an operation platform, comprising:
the system comprises a pushing module, a receiving module and a processing module, wherein the pushing module is used for pushing discount transaction rule information based on a coupon to a client, and the discount transaction rule information comprises an activation condition and a coupon limit of the coupon;
the binding module is used for responding to a request of a client and binding the preferential transaction rule with the unique identification of the associated user of the client;
and the interest-attaching module is used for monitoring the account data of the user bound with the preferential transaction rule, and when the account data of the user meets the activation condition of the interest-attaching ticket, the third party calculates the interest-attaching amount according to the interest-attaching amount and sends the interest-attaching amount to the account of the user.
9. An information processing system based on an operation platform, comprising:
a storage unit for storing a computer executable program;
a processing unit, configured to read the computer-executable program in the storage unit to execute the operation platform-based information processing method according to any one of claims 1 to 7.
10. A computer-readable medium for storing a computer-readable program, wherein the computer-readable program is configured to execute the operation platform-based information processing method according to any one of claims 1 to 7.
CN201910884122.4A 2019-09-19 2019-09-19 Information processing method, device and system based on operation platform Pending CN110796475A (en)

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