CN110363594A - A kind of management method and system that advertisement accurately is launched - Google Patents
A kind of management method and system that advertisement accurately is launched Download PDFInfo
- Publication number
- CN110363594A CN110363594A CN201910657397.4A CN201910657397A CN110363594A CN 110363594 A CN110363594 A CN 110363594A CN 201910657397 A CN201910657397 A CN 201910657397A CN 110363594 A CN110363594 A CN 110363594A
- Authority
- CN
- China
- Prior art keywords
- advertisement
- point
- launched
- management
- numbered
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
Landscapes
- Business, Economics & Management (AREA)
- Engineering & Computer Science (AREA)
- Accounting & Taxation (AREA)
- Development Economics (AREA)
- Strategic Management (AREA)
- Finance (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Economics (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The embodiment of the invention discloses management methods and system that a kind of advertisement accurately is launched, centralized management is numbered in advertisement points whole in region, it is that advertisement to be put matches suitable point according to the status information of advertisement point and fixed condition, and summarizes and generate release position bit number inventory, one-to-one dispensing is carried out according to release position bit number inventory when dispensing, each point is accurate to for the management of advertisement point, unified management mode, it is at low cost, efficient administration, and precisely orderly launch according to the actual conditions of each point, the accuracy that advertisement is launched is higher.
Description
Technical field
The present embodiments relate to advertisements to launch technical field, and in particular to a kind of management method that advertisement accurately is launched and
System.
Background technique
Advertisement is a kind of form of service relevant to life, is commodity producers, operator, links up information between consumer
Important means and enterprise dominate the market, promote the sale of products, the important form of utility service, main purpose be expand it is economical
Benefit.Effective launch of advertisement is to guarantee that advertisement can bring the important content of obvious economic well-being of workers and staff, existing advertisement for advertiser
When dispensing, since advertisement point bit quantity is generally more, distribution is also relatively wide, lacks effective management to advertisement point, for
The more specific location information of point can not accomplish accurately to manage, and advertisement cannot be accurate to specific point when launching, and can only manage
To general point range and region, management cost is higher, and inventory is launched in advertisement can only count on Site Summary number, and advertisement is launched
Accuracy is poor.
Summary of the invention
For this purpose, the embodiment of the present invention provides a kind of management method and system that advertisement accurately is launched, it is existing wide to solve
It accuses to launch and cannot be accurate to specific advertisement point, lack effective management to point, it is poor that accuracy is launched in advertisement.
To achieve the goals above, the embodiment of the present invention provides the following technical solutions:
According to a first aspect of the embodiments of the present invention, a kind of management method that advertisement accurately is launched, the method are proposed
Include:
Management is numbered to advertisement point in region, generate numbered list and is stored；
According to the status information and advertisement fixed condition of the advertisement point, launched for advertisement to be put matching is suitable
Advertisement point, and generate release position bit number inventory；
According to the release position bit number inventory, corresponding dispensing advertisement point is thrown to by advertisement to be put is one-to-one.
Further, described according to the release position bit number inventory, by advertisement to be put it is one-to-one be thrown to it is corresponding
After dispensing advertisement point, further includes:
The status information of the advertisement point is updated and is stored.
Further, described that management is numbered to advertisement point in region, it generates numbered list and stores, comprising:
Management is numbered to advertisement point according to the form of " address code+time+digital coding ".
Further, the status information of the advertisement point includes that whether advertisement point is normal or damage, advertisement point exist
It is whether idle or whether there is waiting conflict in release time section.
Further, the advertisement fixed condition includes placement position region, launches commercial circle type and prohibit investment bank's industry.
According to a second aspect of the embodiments of the present invention, a kind of advertisement accurately Delivery Management System, the system packet are proposed
It includes:
Number module, for management to be numbered to advertisement point in region, generate numbered list and stores；
Matching module is advertisement to be put for the status information and advertisement fixed condition according to the advertisement point
Matching is corresponding to launch advertisement point, and generates release position bit number inventory；
Putting module, for according to the release position bit number inventory, by advertisement to be put it is one-to-one be thrown to it is corresponding
Launch advertisement point.
Further, the system also includes:
State management module is updated and stores for the status information to the advertisement point.
According to a third aspect of the embodiments of the present invention, a kind of computer storage medium is proposed, the computer storage is situated between
Comprising one or more program instructions in matter, one or more of program instructions are used to execute side as described in relation to the first aspect
Method.
The embodiment of the present invention has the advantages that
The embodiment of the present invention proposes a kind of management method and system that advertisement accurately is launched, by advertisement points whole in region
Centralized management is numbered in position, is that advertisement to be put matches suitable point according to the status information of advertisement point and fixed condition
Position, and summarize and generate release position bit number inventory, one-to-one dispensing is carried out according to release position bit number inventory when dispensing, for wide
The management for accusing point is accurate to each point, is managed collectively mode, at low cost, efficient administration, and according to each point
Actual conditions precisely orderly launch, and the accuracy that advertisement is launched is higher.
Detailed description of the invention
It, below will be to embodiment party in order to illustrate more clearly of embodiments of the present invention or technical solution in the prior art
Formula or attached drawing needed to be used in the description of the prior art are briefly described.It should be evident that the accompanying drawings in the following description is only
It is merely exemplary, it for those of ordinary skill in the art, without creative efforts, can also basis
The attached drawing of offer, which is extended, obtains other implementation attached drawings.
Fig. 1 is the flow diagram for the management method that a kind of advertisement accurately that the embodiment of the present invention 1 provides is launched；
Fig. 2 is the structural schematic diagram for the management system that a kind of advertisement accurately that the embodiment of the present invention 2 provides is launched.
Specific embodiment
Embodiments of the present invention are illustrated by particular specific embodiment below, those skilled in the art can be by this explanation
Content disclosed by book is understood other advantages and efficacy of the present invention easily, it is clear that described embodiment is the present invention one
Section Example, instead of all the embodiments.Based on the embodiments of the present invention, those of ordinary skill in the art are not doing
Every other embodiment obtained under the premise of creative work out, shall fall within the protection scope of the present invention.
Embodiment 1
As shown in Figure 1, the present embodiment proposes a kind of management method that advertisement accurately is launched, this method comprises:
S110, management is numbered to advertisement point in region, generates numbered list and stores.
Further, management is numbered to advertisement point according to the form of " address code+time+digital coding ".Its
In, digital coding is to be encoded from biased exponent according to advertisement point by increasing, for example the number of some point is " 000120191 ",
In 0001 encoded for four bit address, represent the location information of point, 2019 be year information, and 1 is the digital coding of point.
S120, status information and advertisement fixed condition according to advertisement point throw for advertisement to be put matching is suitable
Advertisement point is put, and generates release position bit number inventory.
Further, the status information of advertisement point includes that whether advertisement point is normal or damage, advertisement point are being launched
It is whether idle or whether there is waiting conflict in time interval.Advertisement fixed condition includes placement position region, launches commercial circle
Type and taboo investment bank's industry etc. condition.The status information of each point is counted and is recorded, first according to each advertisement point
The status information of position judges whether advertisement point can be used, and is screened further according to specific fixed condition, is advertisement to be put
Point is launched with suitable.
S130, according to release position bit number inventory, be thrown to corresponding dispensing advertisement point for advertisement to be put is one-to-one.
After matching suitable advertisement point for advertisement to be put, carrying out one-to-one dispensing according to inventory be can be completed extensively
It accuses and launches.Advertisement can be thrown to corresponding point after advertisement is launched by staff and advertisement is acquired by RFID technique
FRID label information on paper, the change information of upper periodical advertisement on monitoring site are believed according to the variation of collected upper periodical advertisement
Breath can verify the input situation of advertisement.
Further, according to release position bit number inventory, corresponding dispensing advertisement is thrown to by advertisement to be put is one-to-one
After point, further includes: the status information of advertisement point is updated and is stored.It, can be according to reality after advertisement is launched
Input situation updates the status information of point using the dispensing to next time as reference.
The management method that a kind of advertisement accurately that the present embodiment proposes is launched, is accurate to the management of advertisement point each
A point is managed collectively mode, at low cost, efficient administration, and precisely orderly throw according to the actual conditions of each point
It puts, the accuracy that advertisement is launched is higher.
Embodiment 2
It is corresponding with above-described embodiment 1, as shown in Fig. 2, the present embodiment proposes a kind of advertisement accurately dispensing management system
System, the system include:
Number module 210, for management to be numbered to advertisement point in region, generate numbered list and stores；
Matching module 220 is advertisement to be put for the status information and advertisement fixed condition according to advertisement point
Advertisement point is launched with corresponding, and generates release position bit number inventory；
Putting module 230 is thrown to corresponding throwing for advertisement to be put is one-to-one for according to release position bit number inventory
Put advertisement point.
Further, which further includes state management module 240, is updated for the status information to advertisement point
And it stores.
Function performed by each component has existed in a kind of advertisement accurately Delivery Management System provided in an embodiment of the present invention
It is discussed in detail in above-described embodiment 1, therefore does not do excessively repeat here.
Embodiment 3
Corresponding with above-described embodiment 1, the present embodiment proposes a kind of computer storage medium, computer storage medium
In comprising one or more program instructions, one or more program instructions are for executing method as described in Example 1.
Although above having used general explanation and specific embodiment, the present invention is described in detail, at this
On the basis of invention, it can be made some modifications or improvements, this will be apparent to those skilled in the art.Therefore,
These modifications or improvements without departing from theon the basis of the spirit of the present invention are fallen within the scope of the claimed invention.
Claims (8)
1. the management method that a kind of advertisement accurately is launched, which is characterized in that the described method includes:
Management is numbered to advertisement point in region, generate numbered list and is stored；
According to the status information and advertisement fixed condition of the advertisement point, advertisement is launched for advertisement to be put matching is suitable
Point, and generate release position bit number inventory；
According to the release position bit number inventory, corresponding dispensing advertisement point is thrown to by advertisement to be put is one-to-one.
2. the management method that a kind of advertisement accurately according to claim 1 is launched, which is characterized in that described according to the throwing
Point number abstract is put, is thrown to advertisement to be put is one-to-one after corresponding dispensing advertisement point, further includes:
The status information of the advertisement point is updated and is stored.
3. the management method that a kind of advertisement accurately according to claim 1 is launched, which is characterized in that described to wide in region
It accuses point and management is numbered, generate numbered list and store, comprising:
Management is numbered to advertisement point according to the form of " address code+time+digital coding ".
4. the management method that a kind of advertisement accurately according to claim 1 is launched, which is characterized in that the advertisement point
Status information includes whether advertisement point normal or whether damage, advertisement point idle or deposit in release time section
In waiting conflict.
5. the management method that a kind of advertisement accurately according to claim 1 is launched, which is characterized in that item is launched in the advertisement
Part includes placement position region, launches commercial circle type and prohibit investment bank's industry.
6. a kind of advertisement accurately Delivery Management System, which is characterized in that the system comprises:
Number module, for management to be numbered to advertisement point in region, generate numbered list and stores；
Matching module is matched for the status information and advertisement fixed condition according to the advertisement point for advertisement to be put
It is corresponding to launch advertisement point, and generate release position bit number inventory；
Putting module is thrown to corresponding dispensing for advertisement to be put is one-to-one for according to the release position bit number inventory
Advertisement point.
7. a kind of advertisement accurately Delivery Management System according to claim 6, which is characterized in that the system also includes:
State management module is updated and stores for the status information to the advertisement point.
8. a kind of computer storage medium, which is characterized in that refer in the computer storage medium comprising one or more programs
It enables, one or more of program instructions are for executing the method as described in claim 1.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910657397.4A CN110363594A (en) | 2019-07-19 | 2019-07-19 | A kind of management method and system that advertisement accurately is launched |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910657397.4A CN110363594A (en) | 2019-07-19 | 2019-07-19 | A kind of management method and system that advertisement accurately is launched |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN110363594A true CN110363594A (en) | 2019-10-22 |
Family
ID=68221332
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201910657397.4A Pending CN110363594A (en) | 2019-07-19 | 2019-07-19 | A kind of management method and system that advertisement accurately is launched |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN110363594A (en) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112288500A (en) * | 2020-11-20 | 2021-01-29 | 四川长虹电器股份有限公司 | Method for positioning, binding and fixed-point operation of advertising player |
Citations (9)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20120150639A1 (en) * | 2009-08-17 | 2012-06-14 | Huawei Technologies Co., Ltd. | Method, apparatus, and system for placing advertisement |
| CN104252650A (en) * | 2014-09-30 | 2014-12-31 | 北京工商大学 | Automated instant digital sign advertisement release method |
| CN107256501A (en) * | 2017-07-14 | 2017-10-17 | 环球智达科技（北京）有限公司 | A kind of advertisement placement method |
| CN107679893A (en) * | 2017-09-19 | 2018-02-09 | 巴士在线科技有限公司 | Outdoor large-size screen monitors advertisement placement method and device |
| CN107886353A (en) * | 2017-10-31 | 2018-04-06 | 上海雅直科技有限公司 | A kind of operation system and its method of work for advertisement facility management |
| CN108062678A (en) * | 2016-11-08 | 2018-05-22 | 阿里巴巴集团控股有限公司 | A kind of advertisement bit allocation method, device and advertisement delivery system |
| CN108320188A (en) * | 2018-02-06 | 2018-07-24 | 上海致趣广告有限公司 | A kind of advertisement precision marketing method and device |
| CN108537576A (en) * | 2018-03-26 | 2018-09-14 | 深圳市微享空间科技有限公司 | Community's advertisement placement method, device, terminal device and storage medium |
| CN109118272A (en) * | 2018-07-20 | 2019-01-01 | 山东星宏电讯有限责任公司 | A kind of advertisement screen management system |
-
2019
- 2019-07-19 CN CN201910657397.4A patent/CN110363594A/en active Pending
Patent Citations (9)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20120150639A1 (en) * | 2009-08-17 | 2012-06-14 | Huawei Technologies Co., Ltd. | Method, apparatus, and system for placing advertisement |
| CN104252650A (en) * | 2014-09-30 | 2014-12-31 | 北京工商大学 | Automated instant digital sign advertisement release method |
| CN108062678A (en) * | 2016-11-08 | 2018-05-22 | 阿里巴巴集团控股有限公司 | A kind of advertisement bit allocation method, device and advertisement delivery system |
| CN107256501A (en) * | 2017-07-14 | 2017-10-17 | 环球智达科技（北京）有限公司 | A kind of advertisement placement method |
| CN107679893A (en) * | 2017-09-19 | 2018-02-09 | 巴士在线科技有限公司 | Outdoor large-size screen monitors advertisement placement method and device |
| CN107886353A (en) * | 2017-10-31 | 2018-04-06 | 上海雅直科技有限公司 | A kind of operation system and its method of work for advertisement facility management |
| CN108320188A (en) * | 2018-02-06 | 2018-07-24 | 上海致趣广告有限公司 | A kind of advertisement precision marketing method and device |
| CN108537576A (en) * | 2018-03-26 | 2018-09-14 | 深圳市微享空间科技有限公司 | Community's advertisement placement method, device, terminal device and storage medium |
| CN109118272A (en) * | 2018-07-20 | 2019-01-01 | 山东星宏电讯有限责任公司 | A kind of advertisement screen management system |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112288500A (en) * | 2020-11-20 | 2021-01-29 | 四川长虹电器股份有限公司 | Method for positioning, binding and fixed-point operation of advertising player |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| JP2574966B2 (en) | Method for storing product configuration information and device for defining and tracking product configuration | |
| CN110297766A (en) | Method for testing software and software testing system based on distributed test node cluster | |
| CN107358372A (en) | Box for material circulation distribution method, device and electronic equipment | |
| CN108491254A (en) | A kind of dispatching method and device of data warehouse | |
| US9754235B1 (en) | System and method for authoritative item identification based on facility operations | |
| BR112013020153A2 (en) | systems and methods for providing action gift cards | |
| CN109299901A (en) | A kind of method, apparatus, equipment and the storage medium of determining commodity distribution shops | |
| CN109544015B (en) | Task allocation method based on data processing and related equipment | |
| CN108153852A (en) | A kind of data processing method, device, terminal device and storage medium | |
| CN109062936A (en) | A kind of data query method, computer readable storage medium and terminal device | |
| CN104503989A (en) | Method for completing collection of isomerous database | |
| CN110503359A (en) | One kind adopting management system with pin surely | |
| CN110363594A (en) | A kind of management method and system that advertisement accurately is launched | |
| CN106920052A (en) | Inventory type information processing method and processing device | |
| US8340990B2 (en) | Logistics planning in a business environment | |
| CN107247715A (en) | The synchronous method of WMS systems and ERP system | |
| CN116090959A (en) | Mail wheel material purchasing processing method, mail wheel material purchasing processing system, electronic equipment and storage medium | |
| CN106487591A (en) | A kind of server automatic get-on carriage statistic device and its system | |
| CN103218255A (en) | Information management method and system for server assembly | |
| CN104580398A (en) | Method and device for pushing Internet content and client for presenting Internet content | |
| CN103984779A (en) | Data updating method and device | |
| CN112905722B (en) | Behavior recognition method and device and storage medium | |
| CN112446676B (en) | Enterprise management flow carding system | |
| CN104331809A (en) | Product anti-channel conflict method and system | |
| TW201617983A (en) | Distribution center management method and system |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20191022 |
|
| RJ01 | Rejection of invention patent application after publication |