CN109032905A - A kind of statistical method and relevant device of click event - Google Patents

A kind of statistical method and relevant device of click event Download PDF

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Publication number
CN109032905A
CN109032905A CN201710432492.5A CN201710432492A CN109032905A CN 109032905 A CN109032905 A CN 109032905A CN 201710432492 A CN201710432492 A CN 201710432492A CN 109032905 A CN109032905 A CN 109032905A
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China
Prior art keywords
information
electric terminal
server
target
object element
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CN201710432492.5A
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Chinese (zh)
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CN109032905B (en
Inventor
何瑞
曾凡
阮华
万志颖
李家昌
史晓茸
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Tencent Technology Shenzhen Co Ltd
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Tencent Technology Shenzhen Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F11/00Error detection; Error correction; Monitoring
    • G06F11/30Monitoring
    • G06F11/34Recording or statistical evaluation of computer activity, e.g. of down time, of input/output operation ; Recording or statistical evaluation of user activity, e.g. usability assessment
    • G06F11/3466Performance evaluation by tracing or monitoring
    • G06F11/3476Data logging
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F11/00Error detection; Error correction; Monitoring
    • G06F11/30Monitoring
    • G06F11/32Monitoring with visual or acoustical indication of the functioning of the machine
    • G06F11/323Visualisation of programs or trace data
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F11/00Error detection; Error correction; Monitoring
    • G06F11/30Monitoring
    • G06F11/34Recording or statistical evaluation of computer activity, e.g. of down time, of input/output operation ; Recording or statistical evaluation of user activity, e.g. usability assessment
    • G06F11/3438Recording or statistical evaluation of computer activity, e.g. of down time, of input/output operation ; Recording or statistical evaluation of user activity, e.g. usability assessment monitoring of user actions
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F11/00Error detection; Error correction; Monitoring
    • G06F11/30Monitoring
    • G06F11/34Recording or statistical evaluation of computer activity, e.g. of down time, of input/output operation ; Recording or statistical evaluation of user activity, e.g. usability assessment
    • G06F11/3452Performance evaluation by statistical analysis
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F2201/00Indexing scheme relating to error detection, to error correction, and to monitoring
    • G06F2201/88Monitoring involving counting

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  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • General Engineering & Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • Quality & Reliability (AREA)
  • General Physics & Mathematics (AREA)
  • Computer Hardware Design (AREA)
  • Data Mining & Analysis (AREA)
  • Life Sciences & Earth Sciences (AREA)
  • Bioinformatics & Cheminformatics (AREA)
  • Bioinformatics & Computational Biology (AREA)
  • Evolutionary Biology (AREA)
  • Probability & Statistics with Applications (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The embodiment of the invention discloses the statistical methods and relevant device of a kind of click event.The method comprise the steps that electric terminal, which obtains target, clicks event, it is the event that the object element on target webpage is clicked that the target, which clicks event, the object element is the either element on the target webpage, the electric terminal generates instruction information, the instruction information is sent to server by the electric terminal, the electric terminal receives the statistical information that the server is sent, the statistical information is the information counted the case where being clicked to the object element, to realize the other flowing of access statistics of the Element-Level on webpage, the access situation of website can accurately be embodied, be conducive to access preference and the access behavior to visitor and carry out more accurate analysis.

Description

A kind of statistical method and relevant device of click event
Technical field
The present invention relates to field of communication technology more particularly to a kind of statistical methods and relevant device of click event.
Background technique
With the development of modern information technologies, having developed on internet diversified can provide service for user Website then needs to count the flowing of access of website to realize more accurately website positioning and realize Website development Analysis.
Using in the website visiting flow statistical method of the prior art, can quantity to the visitor of one website of access with And the indexs such as webpage for being browsed of visitor count, and specifically may include the amount of access of website, access the path of website, access The region of person, visitor is specifically from the website which webpage enters, the webpage of visitor's last time access, current online visit The person of asking etc..
But the prior art is merely able to provide the flowing of access statistics of webpage rank, can not accurately embody website Access situation so that the prior art can not access preference to visitor and access behavior effectively analyzed.
Summary of the invention
The present invention provides the statistical methods and relevant device of a kind of click event, and can be based on the element on webpage The case where being clicked carries out accurate website traffic statistic.
First aspect of the embodiment of the present invention provides a kind of statistical method of click event, comprising:
Electric terminal obtains target and clicks event, and it is the object element quilt on target webpage that the target, which clicks event, The event of click, the object element are the either element on the target webpage;
The electric terminal generates instruction information, and the instruction information is information relevant to target click event;
The instruction information is sent to server by the electric terminal, so that the server is according to the instruction information Statistical information is generated, the statistical information is the information counted the case where being clicked to the object element;
The electric terminal receives the statistical information that the server is sent.
Second aspect of the embodiment of the present invention provides a kind of statistical method of click event, comprising:
Server receives the instruction information that electric terminal is sent, and the instruction information is letter relevant to target click event Breath, it is the event that the object element on target webpage is clicked that the target, which clicks event, the object element be positioned at Either element on the target webpage;
The case where server is clicked the object element according to the instruction information is counted to generate system Count information;
The statistical information is sent to the electric terminal by the server.
The third aspect of the embodiment of the present invention provides a kind of electric terminal, comprising:
Acquiring unit clicks event for obtaining target, and it is the target on target webpage that the target, which clicks event, The event that element is clicked, the object element are the either element on the target webpage;
Generation unit, for generating instruction information, the instruction information is information relevant to target click event;
Transmission unit, for the instruction information to be sent to server, so that the server is believed according to the instruction Breath generates statistical information, and the statistical information is the information counted the case where being clicked to the object element;
Receiving unit, the statistical information sent for receiving the server.
Fourth aspect of the embodiment of the present invention provides a kind of server, comprising:
Receiving unit, for receiving the instruction information of electric terminal transmission, the instruction information is to click event with target Relevant information, it is the event that the object element on target webpage is clicked, the target element that the target, which clicks event, Element is the either element on the target webpage;
Statistic unit, for being clicked according to the instruction information to object element the case where, are counted to generate Statistical information;
Transmission unit, for the statistical information to be sent to the electric terminal.
The 5th aspect of the embodiment of the present invention provides a kind of electric terminal, comprising:
One or more processors unit, storage unit, bus system and one or more programs, the processor Unit is connected with the storage unit by the bus system;
Wherein one or more of programs are stored in the storage unit, and one or more of programs include referring to It enables, described instruction executes the electric terminal as shown in first aspect of the embodiment of the present invention The method.
The 6th aspect of the embodiment of the present invention provides a kind of computer readable storage medium for storing one or more programs, Including one or more programs, one or more of programs include instruction, and described instruction makes institute when being executed by electric terminal State method of the electric terminal execution as described in shown in first aspect of the embodiment of the present invention.
The 7th aspect of the embodiment of the present invention provides a kind of server characterized by comprising
One or more central processing units, memory, bus system and one or more programs, the central processing Device is connected with the memory by the bus system;
Wherein one or more of programs are stored in the memory, and one or more of programs include referring to It enables, described instruction makes the server execute the institute as shown in second aspect of the embodiment of the present invention when being executed by the server The method stated.
Eighth aspect of the embodiment of the present invention provides a kind of computer readable storage medium for storing one or more programs, Including one or more programs, one or more of programs include instruction, and described instruction makes described when being executed by server Server executes the method as described in shown in second aspect of the embodiment of the present invention.
As can be seen from the above technical solutions, the embodiment of the present invention has the advantage that
In the statistical method for clicking event shown in the present embodiment, electric terminal can receive target point in object element Instruction information is generated when hitting event, so that server can be generated when receiving the instruction information for the target element The statistical information that the case where element is clicked is counted, the electric terminal can determine target element according to the statistical information The specific statistical data that element is clicked, so that the other flowing of access statistics of Element-Level on webpage is realized, it being capable of accurate body The access situation for revealing website is conducive to access preference and the access behavior to visitor and carries out more accurate analysis.
Detailed description of the invention
Fig. 1 is a kind of example structure schematic diagram of communication system provided by the present invention;
Fig. 2 is a kind of example structure schematic diagram of electric terminal provided by the present invention;
Fig. 3 is a kind of example structure schematic diagram of server provided by the present invention;
Fig. 4 is a kind of embodiment step flow chart of the statistical method of click event provided by the present invention;
Fig. 5 is a kind of example structure schematic diagram of prompting interface provided by the present invention;
Fig. 6 is a kind of embodiment schematic diagram of statistical information provided by the present invention;
Fig. 7 is another embodiment schematic diagram of statistical information provided by the present invention;
Fig. 8 is another example structure schematic diagram of electric terminal provided by the present invention;
Fig. 9 is another example structure schematic diagram of server provided by the present invention.
Specific embodiment
Method shown in embodiment for a better understanding of the present invention then first says the specific structure of communication system It is bright.
Method shown in the present embodiment is applied to the communication system shown in the present embodiment.
As shown in Figure 1, communication system shown in the present embodiment includes server 110 and is used for and the server communication Multiple electric terminals 120 of connection.
The server 110 is able to carry out data interaction with the electric terminal 120, to realize shown in the present embodiment The method of data translating method and data configuration method.
The specific structure of electric terminal shown in the present embodiment is illustrated below in conjunction with shown in Fig. 2, Fig. 2 is the present invention A kind of example structure schematic diagram of electric terminal provided by embodiment.
The electric terminal includes input unit 205, processor unit 203, output unit 201, communication unit 207, deposits The components such as storage unit 204, radio circuit 208.
These components are communicated by one or more bus.It will be understood by those skilled in the art that shown in Fig. 3 The structure of electric terminal does not constitute a limitation of the invention simultaneously, it is also possible to hub-and-spoke configuration either busbar network, also It may include perhaps combining certain components or different component layouts than illustrating more or fewer components.
In embodiments of the present invention, the electric terminal can be any movement or portable electronic terminal, including but Be not limited to smart phone, removable computer, tablet computer, personal digital assistant (Personal Digital Assistant, PDA), media player, smart television etc..
The electric terminal includes:
Output unit 201, for exporting image to be shown.
Specifically, the output unit 201 includes but is not limited to display screen 3011 and voice output unit 2012.
The display screen 3011 is used for output character, picture and/or video.The display screen 3011 may include display surface Plate, for example, by using liquid crystal display (full name in English: Liquid Crystal Display, English abbreviation: LCD), organic light emission Diode (full name in English: Organi c Light-Emitting Diode, English abbreviation: OLED), Field Emission Display (English Literary full name: field emission display, English abbreviation FED) etc. forms come the display panel that configures.Or the display Screen 3011 may include reflected displaying device, such as electrophoresis-type (electrophoretic) display, or utilize interference of light modulation The display of technology (full name in English: Interferometric Modulation of Light).
For example, sending processor unit 203 to after touch screen detects touch or close gesture operation on it To determine the type of touch event, it is followed by subsequent processing device unit 203 and is provided on a display panel accordingly according to the type of touch event Visual output.Although input unit 205 and output unit 201 are to realize electronics as two independent components in Fig. 1 Terminal outputs and inputs function, but in some embodiments it is possible to touch screen and display panel is integrated and realize Electric terminal outputs and inputs function.For example, the display screen 3011 can show various Graphic User Interfaces, (English is complete Claim: Graphical User Interface, English abbreviation GUI) using as virtual controlling component, including but not limited to window, Scroll bar, icon and scrapbook, so that user is operated by touch control manner.
In the specific embodiment of the invention, the display screen 3011 includes filter and amplifier, is used to processor The video filtering and amplification that unit 203 is exported.Voice output unit 2012 includes digital analog converter, is used to processor The audio signal that unit 203 is exported is converted to analog format from number format.
Processor unit 203, for running corresponding code, docking is collected mail to cease and be handled, and is answered with generating simultaneously output phase Interface.
Specifically, the processor unit 203 is the control centre of electric terminal, it is whole using various interfaces and connection The various pieces of a electric terminal, by running or executing the software program and/or module that are stored in storage unit, and tune With the data being stored in storage unit, to execute the various functions and/or processing data of electric terminal.The processor unit 203 can be made of integrated circuit (full name in English: Integrated Circuit, English abbreviation: IC), such as can be by single The IC of encapsulation is formed, and can also be made of the encapsulation IC of more identical functions of connection or different function.
For example, the processor unit 203 can only include central processing unit (full name in English: Central Processing Unit, English abbreviation: CPU), it is also possible to graphics processor (full name in English: Graphics Processing Unit, English abbreviation: GPU), digital signal processor (full name in English: Digital Signal Processor, English abbreviation: DSP the combination of the control chip (such as baseband chip)) and in communication unit.In embodiments of the present invention, CPU can be Single operation core also may include multioperation core.
Storage unit 204, is used for store code and data, and code is run for processor unit 203.
Specifically, storage unit 204 can be used for storing software program and module, processor unit 203 is deposited by operation The software program and module in storage unit 204 are stored up, thereby executing the various function application and realization data of electric terminal Processing.Storage unit 204 mainly include program storage area and data storage area, wherein program storage area can storage program area, Application program needed at least one function, such as sound playing program, image playing program etc.;Data storage area can store Created data (such as audio data, phone directory etc.) etc. are used according to electric terminal.
In the specific embodiment of the invention, storage unit 204 may include volatile memory, such as non-volatile dynamic State random access memory (full name in English: Nonvolatile Random Access Memory, English abbreviation NVRAM), phase transformation Change random access memory (full name in English: Phase Change RAM, English abbreviation PRAM), magnetic-resistance random access memory (English Literary full name: Magetoresistive RAM, English abbreviation MRAM) etc., it can also include nonvolatile memory, for example, at least One disk memory, Electrical Erasable programmable read only memory (full name in English: Electrically Erasable Programmable Read-Only Memory, English abbreviation EEPROM), flush memory device, such as anti-or flash memory (full name in English: NOR flash memory) or anti-and flash memory (full name in English: NAND flash memory).
Nonvolatile storage stores operating system and application program performed by processor unit 203.The processor list Member 203 is stored in mass storage from the nonvolatile storage load operating program and data to memory and by digital content In.The operating system includes for controlling and managing general system tasks, such as memory management, the control of storage equipment, power supply Management etc., and facilitate the various assemblies communicated between various software and hardwares and/or driver.
In embodiments of the present invention, it is public to can be the android system of Google company, Apple for the operating system This kind of insertion of Windows operating system etc. or Vxworks of the iOS system or Microsoft Corporation exploitation of taking charge of exploitation Formula operating system.
The application program includes any application being mounted on electric terminal, including but not limited to browser, electronics postal Part, instant message service, word processing, keyboard be virtual, widget (Widget), encryption, digital copyright management, voice knowledge Not, speech reproduction, positioning (such as the function of being provided by global positioning system), music etc..
Input unit 205, for realizing user and electric terminal interaction and/or information input into electric terminal.
For example, the input unit 205 can receive the number or character information of user's input, with generation and user setting Or the related signal input of function control.In the specific embodiment of the invention, input unit 205 can be touch screen, can also To be other human-computer interaction interfaces, such as entity enter key, microphone etc., it can also be other external information capture devices, such as Camera etc..
Touch screen shown in the embodiment of the present invention, collectable user touches on it or close operational motion.For example it uses Family using any suitable object or attachment such as finger, stylus on the touchscreen or close to the position of touch screen operational motion, And corresponding attachment device is driven according to preset formula.Optionally, touch screen may include touch detecting apparatus and touch Two parts of controller.Wherein, the touch operation of touch detecting apparatus detection user, and the touch operation that will test is converted to Electric signal, and send the electric signal to touch controller;Touch controller receives the electricity from touch detecting apparatus Signal, and it is converted into contact coordinate, then give the processor unit 203.
The touch controller can also receive the order that processor unit 203 is sent and execution.In addition, the touch screen Touch screen can be realized using multiple types such as resistance-type, condenser type, infrared ray and surface acoustic waves.
In other embodiments of the invention, entity enter key used by the input unit 205 may include but One be not limited in physical keyboard, function key (such as volume control button, switch key etc.), trace ball, mouse, operating stick etc. Kind is a variety of.The input unit 205 of microphone form can collect the voice of user or environment input and convert thereof into telecommunications Number form, order that processor unit 203 is executable.
In some other embodiment of the invention, the input unit 205 can also be various kinds of sensors part, such as Hall device, for detecting the physical quantity of electric terminal, such as power, torque, pressure, stress, position, displacement, speed, acceleration Degree, angle, angular speed, revolution, revolving speed and working condition changed time etc. are transformed into electricity to be detected and be controlled System.Other some senser elements can also include accrued gravity-feed tank, triaxial accelerometer, gyroscope, electronic compass, environment light biography Sensor, proximity sensor, temperature sensor, humidity sensor, pressure sensor, heart rate sensor, Fingerprint Identification Unit etc..
Communication unit 207 makes electric terminal by the communication channel to be connected to long-range clothes for establishing communication channel It is engaged in device, and from media data under the remote server.The communication unit 207 may include WLAN (full name in English: Wireless Local Area Network, English abbreviation: wireless LAN) module, bluetooth module, baseband module etc. be logical Believe module and the corresponding radio frequency of the communication module (full name in English: Radio Frequency, English abbreviation: RF) circuit, For carrying out WLAN communication, Bluetooth communication, infrared communication and/or cellular communications system communication, such as broadband The multiple access (full name in English: Wideband Code Division Multiple Access, English abbreviation: W-CDMA) of code point And/or high-speed downstream packet access (full name in English: High Speed Downlink Packet Access, English abbreviation HSDPA).The communication module is used to control the communication of each component in electric terminal, and can support direct memory access.
In different embodiments of the invention, the various communication modules in the communication unit 207 are generally with integrated electricity The form of road chip (full name in English: Integrated Circuit Chip) occurs, and the property of can be chosen combines, without Including all communication modules and corresponding antenna sets.For example, the communication unit 207 can only include baseband chip, radio frequency core Piece and corresponding antenna are to provide communication function in a cellular communication system.It is established via the communication unit 207 Wireless communication connection, such as WLAN access or WCDMA access, the electric terminal can connect to Cellular Networks (English Full name: Cellular Network) or internet.In some optional embodiments of the invention, in the communication unit 207 Communication module, such as baseband module is desirably integrated into processor unit 203, typical as high pass (Qualcomm) company mentions The APQ+MDM series platform of confession.
Radio circuit 208, for sending and receiving signal in information transmit-receive or communication process.For example, by the downlink of base station After information receives, handled to processor unit 203;In addition, the data for designing uplink are sent to base station.In general, the radio frequency Circuit 208 includes the known circuits for executing these functions, including but not limited to antenna system, radio frequency transceiver, one or Multiple amplifiers, tuner, one or more oscillators, digital signal processor, encoding and decoding (Codec) chipset, Yong Hushen Part module (SIM) card, memory etc..In addition, radio circuit 208 can also be logical with network and other equipment by wireless communication Letter.
Any communication standard or agreement, including but not limited to global system for mobile communications can be used in the wireless communication (full name in English: Global System of Mobile communication, English abbreviation: GSM), general grouped wireless clothes Be engaged in (full name in English: General Packet Radio Service, English abbreviation: GPRS), CDMA (full name in English: Code Division Multiple Access, English abbreviation: CDMA), wideband code division multiple access (full name in English: Wideband Code Division Multiple Access, English abbreviation: WCDMA), high speed uplink downlink packet access technology (English Full name: High Speed Uplink Packet Access, English abbreviation: HSUPA), long term evolution (full name in English: Long Term Evolution, English abbreviation: LTE), Email, short message service (full name in English: Short Messaging Service, English abbreviation: SMS) etc..
Power supply 209, the different components for electron terminal are powered to maintain its operation.Understand as generality, The power supply 209 can be built-in battery, such as common lithium ion battery, nickel-metal hydride battery etc., also include directly to electronics The external power supply, such as AC adapter etc. of terminal power supply.In certain embodiments of the present invention, the power supply 209 can be with Make more extensive definition, such as can also include power-supply management system, charging system, power failure detection circuit, power supply turn Parallel operation or inverter, power supply status indicator (such as light emitting diode), and generate, manage and be distributed with the electric energy of electric terminal Other associated any components.
The specific structure of server shown in the present embodiment is illustrated below in conjunction with shown in Fig. 3:
Fig. 3 is a kind of server architecture schematic diagram provided in an embodiment of the present invention, which can be because of configuration or performance It is different and generate bigger difference, it may include one or more central processing units (central processing Units, CPU) 322 (for example, one or more processors) and memory 332, one or more storages apply journey The storage medium 330 (such as one or more mass memory units) of sequence 342 or data 344.Wherein, 332 He of memory Storage medium 330 can be of short duration storage or persistent storage.The program for being stored in storage medium 330 may include one or one With upper module (diagram does not mark), each module may include to the series of instructions operation in server.Further, in Central processor 322 can be set to communicate with storage medium 330, execute on server 300 a series of in storage medium 330 Instruction operation.
Server 300 can also include one or more power supplys 326, one or more wired or wireless networks Interface 350, one or more input/output interfaces 358, and/or, one or more operating systems 341, such as Windows ServerTM, Mac OS XTM, UnixTM, LinuxTM, FreeBSDTM etc..
Based on communication system shown in the present embodiment, below in conjunction with shown in Fig. 4 to click event shown in the present embodiment The detailed process of statistical method is described in detail:
Step 401, the electric terminal send registration information to the server.
It in the present embodiment, is the traffic statistics for realizing website, then the electric terminal needs will be used for the service The registration information that device is registered is sent to the server.
The present embodiment to the registration information without limitation, as long as the electric terminal can be infused by the registration information Volume arrives the server, so that the server can count the website traffic of the electric terminal.
For example, the registration information shown in the present embodiment can be the information such as user name and password.
Step 402, the server receive the registration information.
Step 403, the server are sent to the electric terminal for information is triggered.
In the present embodiment, after the server receives the registration information, that is, the electric terminal note can determine that On volume to the server.
After the electric terminal is registered on the server, the server can configure the triggering information.
The server shown in the present embodiment can be by the triggering information to the net run on the electric terminal It stands and carries out traffic statistics.
Specifically, website traffic statistic shown in the present embodiment refers to the amount of access of website, it is for describing access one The indexs such as the webpage quantity that the number of visitors of website and visitor are browsed, common statistical indicator include the independence of website Number of visitors, total number of visitors (contain repeat visitor), web page browsing quantity, the web page browsing quantity of each visitor, Visitor is in the mean residence time of website, the end message of visitor, the behavior path of Accessor Access etc..
The present embodiment to the triggering information without limitation, as long as the server can based on the triggering information to institute The flow for stating the website of electric terminal is counted.
Optionally, the triggering information shown in the present embodiment can be pre-set code, described default shown in the present embodiment Code can be javascript code (abbreviation JS code).
The javascript code effect is to obtain the information of visitor, the javascript shown in the present embodiment Code can obtain instruction information relevant to website traffic statistic.
Specifically, triggering information shown in the present embodiment clicks event generation according to target for triggering the electric terminal Indicate information.
More specifically, it is the website operated on the electric terminal that the target shown in the present embodiment, which clicks event, Object element in either objective webpage receives the click event of visitor's input.
Wherein, the object element is the either element on the target webpage.
In the present embodiment, the website is also known as WEB website, refers on network according to certain planning, is opened using webpage The set of the related web page for showing specific content of hair software development.
The target that the target network shown in the present embodiment can receive visitor's input clicks event.
Step 404, the electric terminal receive the triggering information.
The triggering information is embedded in the object code file of the target webpage by step 405, the electric terminal.
In the present embodiment, in the case where the electric terminal receives the triggering information, the electric terminal The triggering information is embedded in the code file of any webpage in the website run on the electric terminal.
It is illustrated below in conjunction with concrete application scene, the electric terminal shown in the present embodiment is receiving the touching In the case where photos and sending messages, the electric terminal can be embedded in the triggering in whole webpages in the website of the electric terminal Information.
Specifically, electric terminal shown in the present embodiment produces prompting interface, allow the user to through the prompt The triggering information is embedded in all webpages in website by interface.
More specifically, the triggering information can be embedded in the website by the electric terminal shown in the present embodiment All webpages code file in.
The present embodiment to the prompting interface without limitation, as long as the electric terminal can be connect by the prompting interface The operation of user's input is received so that the triggering information to be embedded in webpage.
The present embodiment is as shown in connection with fig. 5 illustrated the prompting interface, wherein Fig. 5 is provided by the present invention mentions Show a kind of embodiment schematic diagram at interface.
As shown in figure 5, make user can be carried out according to the prompt information of the prompting interface triggering information input.
Specifically, user can trigger according to the prompting interface when user needs to carry out the traffic statistics of website The input of information, so that triggering information, that is, statistics available visitor triggers thing by the target that mouse inputs on target webpage The operational circumstances of part.
The triggering information can shown in the present embodiment are as follows:
< script type=" text/javascripe " src="/resource/is/com/click.is " Charset="UTF-8"></script>.
Step 406, the electric terminal obtain target and click event.
When having target webpage described in Accessor Access, and being operated to the object element on the target webpage It gets visitor and event is clicked to the target that the object element inputs.
The object element shown in the present embodiment is any point for receiving visitor's input on the webpage Hit the element of operation.
The object element on the target webpage is illustrated below:
The present embodiment to the object element without limitation, as long as the object element can receive visitor input Clicking operation.
Optionally, the object element shown in the present embodiment can be text, and text shown in the present embodiment is in webpage Hold the most important form of expression, enables webpage accurately to show webpage content to be expressed and meaning by text.
Optionally, the object element shown in the present embodiment can also be image, format of the present embodiment to described image Without limitation, such as the format of described image can be JPG format, GIF format or PNG format.
Optionally, the object element shown in the present embodiment can be also hyperlink, if the hyperlink in webpage connects The click event for receiving visitor's input, then can be realized jumping between different web pages on electric terminal, or be linked to On other websites.
Optionally, the object element shown in the present embodiment can also be navigation bar, the navigation shown in the present embodiment Item is one group of hyperlink, for easily browsing web sites, specifically, the navigation bar is generally by multiple buttons and text link Composition.
Optionally, the object element shown in the present embodiment can also be animation, and animation shown in the present embodiment is Flash Animation, animation shown in the present embodiment can be simple interactive animation program, can also pass through complicated dynamic script and program system The animation made.
Optionally, the object element shown in the present embodiment can also be list, list shown in the present embodiment be for It collects the information of visitor or realizes the webpage of the interaction between visitor and webpage, visitor can be by way of filling in list Text is inputted, radio box or check box is chosen, option etc. is chosen in drop-down menu.
Optionally, the object element shown in the present embodiment can also be pressed for audio, video, banner, subtitle, suspension The elements such as button, date stamp, counter.
Step 407, the electric terminal generate instruction information.
Specifically, the electric terminal shown in the present embodiment can be monitored target webpage, when the target webpage On element when receiving the target and clicking event, the electric terminal can automatically generate the instruction information.
Specifically, the object code file of the electric terminal can be clicked automatically according to the target described in event generation Indicate information.
More specifically, the triggering file being embedded in the object code file can be automatically according to the target point It hits event and generates the instruction information.
The present embodiment to the instruction information without limitation, as long as the instruction information shown in the present embodiment be with it is described Target clicks the relevant information of event.
For example, the instruction information that the electric terminal generates includes the coordinates of targets of the object element;
Specifically, the electric terminal shown in the present embodiment can be located on the target webpage according to the object element Specific location generate the coordinates of targets, so as to notify the server to be located at the target webpage by the coordinates of targets On the object element that is clicked.
For another example, the instruction information may also include the time that the object element receives the target click event;
Specifically, the electric terminal shown in the present embodiment can obtain the time that the object element is clicked, and will The time that the object element is clicked is notified by the instruction information to the server.
For another example, the instruction information may also include mark corresponding with the object element;
Specifically, the electric terminal shown in the present embodiment can be previously stored with the presets list, the presets list packet Include different elements and the corresponding relationship of different marks being located on the target webpage.
In the present embodiment, the electric terminal inquires mark corresponding with the object element by described the presets list, Mark corresponding with the object element can be sent to the server by the instruction information by the electric terminal, with It is capable of determining that the server and receives the object element that the target clicks event.
For another example, the instruction information may also include the attribute information of the object element.
Specifically, the attribute information of the object element shown in the present embodiment can indicate that the object element be by Button, image, text, hyperlink, navigation bar etc..
Specifically, the attribute information of the object element can indicate that the object element is located on the target webpage Specific region etc..
Need it is clear that, it is above-mentioned to instruction information included by particular content explanation be optional example, without limitation, For example, the instruction information may also include for carrying out the identical information of website traffic statistic, such as the URL of the target webpage Location accesses the IP address of the visitor of the target webpage, the search engine in this access institute source, this access institute of visitor Other websites in source etc..
The instruction information is sent to the server by step 408, the electric terminal.
How the present embodiment specifically to the server sends the instruction information without limitation to the electric terminal, As long as the instruction information can be sent to the server by the electric terminal.
In the present embodiment, the electric terminal can pass through HTTP (HyperTextMarkupLanguage, supertext mark Note language) GET request mode sends the instruction information.
Wherein, it is standardized according to HTTP, GET is used for acquisition of information, and GET will not modify information, not will increase data, no It will affect the state of resource.
For example, can for sending the HTTP GET of the instruction information shown in the present embodiment are as follows: http: // 2.mf.oa.com/pingd? dm=v2.mf.oa.com&x=1025&y=352&ele=input&id=logi n&class =cbutton&time=12654556545&ip=10.24.251.174.
Step 409, the server receive configuration information.
Specifically, the elder generation executed in timing is had no shown in the present embodiment between step 409 and step 401 to step 409 After limit.
Specifically, the configuration information shown in the present embodiment is used to indicate according to the instruction information to the target element The calculation that the case where element is clicked is counted.
Specific calculation in the present embodiment without limitation, as long as server shown in the present embodiment can be according to described The instruction of configuration information calculates the statistical information for being counted to website traffic.
Step 410, the server generate statistical information.
In the present embodiment, for the server after receiving the instruction information, the server can be by the instruction Information is stored to the database of the server, then the server is when needing to calculate the statistical information, the service The instruction information can be proposed out by device in the database, further according to the configuration information to the object element Situation is clicked to be counted to generate the statistical information.
For example, the configuration information may be used to indicate user need obtain in predetermined period the object element by point Number is hit, then the server can count time that the object element is clicked according to the configuration information in predetermined period Number, for example, the predetermined period is one day, the server, that is, statistics available in one day, time that the object element is clicked Number is 100 times.
For another example, the configuration information can also on the target webpage each element be clicked track, i.e. this implementation Server shown in example can obtain the time that each element is clicked on the target webpage, then the server can basis The time that each element is clicked determines to be located at each element on the target webpage and is clicked track.
The present embodiment generates the statistical information according to the instruction information and the configuration information to the server Explanation be optional example, without limitation.
For example, the statistical information can also be the clicking rate of the object element, in the predetermined period described in access The quantity of the visitor of target webpage, the region that visitor is located at, each target webpage is visited in website in the predetermined period Ask the seniority among brothers and sisters of quantity, the quantity etc. of current online user.
Wherein, the predetermined period can be one day, one week, January etc., specifically in the present embodiment without limitation.
The statistical information is sent to the electric terminal by step 411, the server.
In the present embodiment, in the case where the server generates the statistical information, the server can will be described Statistical information is sent to the electric terminal.
Step 412, the electric terminal receive the statistical information.
In the present embodiment, the electric terminal can receive the server statistical information generated, and to described Statistical information is shown.
The present embodiment shows the concrete mode of the statistical information without limitation to the server.
For example, the electric terminal can show the statistical information by way of table, wherein with the statistical information For the number of clicks of object element, the present embodiment with object element be the modification button being shown on the target webpage, For submitting button and cancel button, then the statistical information can count each institute for the server in the predetermined period The number that object element is clicked is stated to generate the statistical information, statistical information shown in the present embodiment refers to shown in table 1:
Table 1
Object element Statistical information (number being clicked)
Modify button 20
Submit button 123
Cancel button 67
For another example, the electric terminal can show the statistical information by way of pie chart.
Specifically, the present embodiment is display with object element so that the statistical information is the clicking rate of object element as an example On the target webpage modification button, submit button and cancel button for, then the statistical information can be the clothes Business device counts the number that each object element is clicked in the predetermined period to generate the click of each object element The clicking rate of rate, such as described modification button is 16%, and the clicking rate of the cancel button is 14%, the click of the submitting button Rate is 70%, then the statistical information shown with pie chart is shown in Figure 6.
For another example, the electric terminal can show the statistical information by way of tendency chart.
Specifically, using the abscissa of the tendency chart as the period, with the ordinate of the tendency chart for the target element For the number that element is clicked, then the tendency chart can be found in shown in Fig. 7, then user can pass through the tendency chart shown in Fig. 7 Determine the number that the object element is clicked in section in different times.
Using the statistical method of click event shown in the present embodiment, then the electric terminal can will be with target point It hits the relevant instruction information of event and is sent to the server, so that the server can count the object element To indicate that the object element is clicked the statistical information of situation to electric terminal transmission, it is seen then that the present embodiment Shown in the statistical information can be realized the other flowing of access statistics of the Element-Level on webpage, can accurately embody website Access situation, be conducive to access preference to visitor and access behavior carry out more accurate analysis.
It is illustrated below in conjunction with shown in Fig. 8 from structure of the angle of functional module to the electric terminal:
The electric terminal includes:
Acquiring unit 801 clicks event for obtaining target, and it is the mesh on target webpage that the target, which clicks event, The event that mark element is clicked, the object element are the either element on the target webpage;
Generation unit 802, for generating instruction information, the instruction information is letter relevant to target click event Breath;
Transmission unit 803, for the instruction information to be sent to server, so that the server is according to the instruction Information generates statistical information, and the statistical information is the information counted the case where being clicked to the object element;
Receiving unit 804, the statistical information sent for receiving the server.
Optionally, the acquiring unit 801 is also used to receive the server and sends before obtaining target click event Triggering information, the triggering information clicks event according to the target for triggering the electric terminal and generates instruction letter Breath, and the triggering information is embedded in the object code file of the target webpage.
Optionally, the acquiring unit 801 generates in the detailed process of the instruction information, the stored target generation Code file, which is used to click event according to the target, obtains the instruction information.
Optionally, the instruction information that the generation unit 802 generates includes the coordinates of targets of the object element, And/or the object element receives the time that the target clicks event, and/or mark corresponding with the object element, And/or the attribute information of the object element.
Electric terminal shown in the present embodiment is able to carry out the statistical method of click event, and the specific process that executes please be detailed in figure Embodiment shown in 4, does not repeat them here specifically in the present embodiment;
The beneficial effect that the electric terminal shown in the present embodiment executes the statistical method of the click event please be detailed in Shown in Fig. 4, do not repeat them here in the present embodiment specifically.
It is illustrated below in conjunction with shown in Fig. 9 from structure of the angle of functional module to server:
The server includes:
Receiving unit 901, for receiving the instruction information of electric terminal transmission, the instruction information is to click thing with target The relevant information of part, it is the event that the object element on target webpage is clicked, the target that the target, which clicks event, Element is the either element on the target webpage;
Statistic unit 902, for being clicked according to the instruction information to object element the case where counted with Generate statistical information;
Transmission unit 903, for the statistical information to be sent to the electric terminal.
Optionally, before the receiving unit 901 receives the instruction information that electric terminal is sent, the receiving unit 901 It is also used to, configuration triggering information, the triggering information clicks event generation according to the target for triggering the electric terminal The triggering information is sent to the electric terminal by the instruction information, so that the electric terminal is by the triggering information It is embedded in the object code file of the target webpage.
Optionally, the instruction information includes:
The instruction information includes that the coordinates of targets of the object element and/or the object element receive the mesh Punctuate is hit the time of event, and/or the attribute information of mark corresponding with the object element and/or the object element.
Optionally, the statistic unit 902 is also used to receive configuration information, and the configuration information is used to indicate according to The calculation that information the case where being clicked to the object element counted is indicated, according to the configuration information and described The case where instruction information is clicked the object element is counted to generate statistical information.
Server shown in the present embodiment is able to carry out the statistical method of click event, and the specific process that executes please be detailed in Fig. 4 Shown in embodiment, do not repeat them here in the present embodiment specifically;
The beneficial effect that the server shown in the present embodiment executes the statistical method of the click event please be detailed in Fig. 4 It is shown, it does not repeat them here in the present embodiment specifically.
It is apparent to those skilled in the art that for convenience and simplicity of description, the system of foregoing description, The specific work process of device and unit, can refer to corresponding processes in the foregoing method embodiment, and details are not described herein.
In several embodiments provided herein, it should be understood that disclosed system, device and method can be with It realizes by another way.For example, the apparatus embodiments described above are merely exemplary, for example, the unit It divides, only a kind of logical function partition, there may be another division manner in actual implementation, such as multiple units or components It can be combined or can be integrated into another system, or some features can be ignored or not executed.Another point, it is shown or The mutual coupling, direct-coupling or communication connection discussed can be through some interfaces, the indirect coupling of device or unit It closes or communicates to connect, can be electrical property, mechanical or other forms.
The unit as illustrated by the separation member may or may not be physically separated, aobvious as unit The component shown may or may not be physical unit, it can and it is in one place, or may be distributed over multiple In network unit.It can select some or all of unit therein according to the actual needs to realize the mesh of this embodiment scheme 's.
It, can also be in addition, the functional units in various embodiments of the present invention may be integrated into one processing unit It is that each unit physically exists alone, can also be integrated in one unit with two or more units.Above-mentioned integrated list Member both can take the form of hardware realization, can also realize in the form of software functional units.
If the integrated unit is realized in the form of SFU software functional unit and sells or use as independent product When, it can store in a computer readable storage medium.Based on this understanding, technical solution of the present invention is substantially The all or part of the part that contributes to existing technology or the technical solution can be in the form of software products in other words It embodies, which is stored in a storage medium, including some instructions are used so that a computer Equipment (can be personal computer, server or the network equipment etc.) executes the complete of each embodiment the method for the present invention Portion or part steps.And storage medium above-mentioned includes: USB flash disk, mobile hard disk, read-only memory (ROM, Read-Only Memory), random access memory (RAM, Random Access Memory), magnetic or disk etc. are various can store journey The medium of sequence code.
The above, the above embodiments are merely illustrative of the technical solutions of the present invention, rather than its limitations;Although referring to before Stating embodiment, invention is explained in detail, those skilled in the art should understand that: it still can be to preceding Technical solution documented by each embodiment is stated to modify or equivalent replacement of some of the technical features;And these It modifies or replaces, the spirit and scope for technical solution of various embodiments of the present invention that it does not separate the essence of the corresponding technical solution.

Claims (14)

1. a kind of statistical method of click event characterized by comprising
Electric terminal obtains target and clicks event, and it is that the object element on target webpage is clicked that the target, which clicks event, Event, the object element is either element on the target webpage;
The electric terminal generates instruction information, and the instruction information is information relevant to target click event;
The instruction information is sent to server by the electric terminal, so that the server is generated according to the instruction information Statistical information, the statistical information are the information counted the case where being clicked to the object element;
The electric terminal receives the statistical information that the server is sent.
2. statistical method according to claim 1, which is characterized in that the electric terminal obtain target click event it Before, the method also includes:
The electric terminal receives the triggering information that the server is sent, and the triggering information is for triggering the electric terminal Event, which is clicked, according to the target generates the instruction information;
The triggering information is embedded in the object code file of the target webpage by the electric terminal.
3. statistical method according to claim 2, which is characterized in that the electric terminal generates instruction information and includes:
The stored object code file of electric terminal clicks event according to the target and obtains the instruction information.
4. statistical method according to any one of claims 1 to 3, which is characterized in that the electric terminal generates instruction letter Breath includes:
The instruction information that the electric terminal generates include the object element coordinates of targets and/or the target element Element receives the time that the target clicks event, and/or mark corresponding with the object element and/or the target element The attribute information of element.
5. a kind of statistical method of click event characterized by comprising
Server receives the instruction information that electric terminal is sent, and the instruction information is information relevant to target click event, It is the event that the object element on target webpage is clicked that the target, which clicks event, and the object element is positioned at described Either element on target webpage;
The case where server is clicked the object element according to the instruction information is counted to generate statistics letter Breath;
The statistical information is sent to the electric terminal by the server.
6. statistical method according to claim 5, before the server receives the instruction information that electric terminal is sent, institute State method further include:
The server configuration triggering information, the triggering information click thing according to the target for triggering the electric terminal Part generates the instruction information;
The triggering information is sent to the electric terminal by the server, so that the electric terminal is by the triggering information It is embedded in the object code file of the target webpage.
7. statistical method according to claim 5 or 6, which is characterized in that the instruction information includes:
The instruction information includes that the coordinates of targets of the object element and/or the object element receive the target point It hits the time of event, and/or the attribute information of mark corresponding with the object element and/or the object element.
8. according to the described in any item statistical methods of claim 5 to 7, which is characterized in that the method also includes:
The server receives configuration information, and the configuration information is used to indicate according to the instruction information to the object element The calculation that the case where being clicked is counted;
The case where server is clicked the object element according to the instruction information is counted to generate statistics letter Breath includes:
The server is clicked the case where progress to the object element according to the configuration information and the instruction information Statistics is to generate statistical information.
9. a kind of electric terminal characterized by comprising
Acquiring unit clicks event for obtaining target, and it is the object element on target webpage that the target, which clicks event, The event being clicked, the object element are the either element on the target webpage;
Generation unit, for generating instruction information, the instruction information is information relevant to target click event;
Transmission unit, for the instruction information to be sent to server, so that the server is raw according to the instruction information At statistical information, the statistical information is the information counted the case where being clicked to the object element;
Receiving unit, the statistical information sent for receiving the server.
10. a kind of server characterized by comprising
Receiving unit, for receiving the instruction information of electric terminal transmission, the instruction information is related to target click event Information, it is the event that the object element on target webpage is clicked that the target, which clicks event, and the object element is Either element on the target webpage;
Statistic unit, for being clicked according to the instruction information to object element the case where, are counted to generate statistics Information;
Transmission unit, for the statistical information to be sent to the electric terminal.
11. a kind of electric terminal characterized by comprising
One or more processors unit, storage unit, bus system and one or more programs, the processor unit It is connected with the storage unit by the bus system;
Wherein one or more of programs are stored in the storage unit, and one or more of programs include instruction, Described instruction makes the electric terminal execute such as the described in any item sides of Claims 1-4 when being executed by the electric terminal Method.
12. a kind of computer readable storage medium for storing one or more programs, which is characterized in that including one or more journeys Sequence, one or more of programs include instruction, and described instruction executes the electric terminal such as The described in any item methods of Claims 1-4.
13. a kind of server characterized by comprising
One or more central processing units, memory, bus system and one or more program, the central processing unit and The memory is connected by the bus system;
Wherein one or more of programs are stored in the memory, and one or more of programs include instruction, institute State instruction makes the server execute such as the described in any item methods of claim 5 to 8 when being executed by the server.
14. a kind of computer readable storage medium for storing one or more programs, which is characterized in that including one or more journeys Sequence, one or more of programs include instruction, and described instruction makes the server execute such as right when being executed by server It is required that 5 to 8 described in any item methods.
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