CN108257531A - Advertisement placement method, system and computer readable storage medium - Google Patents
Advertisement placement method, system and computer readable storage medium Download PDFInfo
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- CN108257531A CN108257531A CN201810007444.6A CN201810007444A CN108257531A CN 108257531 A CN108257531 A CN 108257531A CN 201810007444 A CN201810007444 A CN 201810007444A CN 108257531 A CN108257531 A CN 108257531A
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- promotional literature
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F19/00—Advertising or display means not otherwise provided for
- G09F19/12—Advertising or display means not otherwise provided for using special optical effects
- G09F19/18—Advertising or display means not otherwise provided for using special optical effects involving the use of optical projection means, e.g. projection of images on clouds
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
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Abstract
The invention discloses a kind of advertisement placement methods.The advertisement placement method is applied to advertisement delivery system, and the advertisement delivery system includes server and intelligent projector, and the advertisement placement method includes：The server receives the advertisement that client terminal is sent and launches request, includes promotional literature, the first playing plan wherein request is launched in the advertisement and launches region；Corresponding intelligent projector is determined, and the promotional literature and the first playing plan are sent to the intelligent projector according to the dispensing region, so that the intelligence projector plays the promotional literature according to first playing plan.The invention also discloses a kind of advertisement delivery system and computer readable storage mediums.The present invention is by using intelligent projector as large-size screen monitors advertisement dispensing device, and construction cost is relatively low, and advertisement replacing cost is relatively low, so as to reduce the input cost of underground garage large-size screen monitors advertisement.
Description
Technical field
The present invention relates to advertisements to launch technical field more particularly to a kind of advertisement placement method, system and computer-readable
Storage medium.
Background technology
The advertisement of underground garage large-size screen monitors is as a kind of advertising media, and there is advertisement to play, and area is big, picture sense is relatively strong, content is broadcast
Put the advantages such as various informative, it has also become the main new manor for launching advertisement of corporate advertising.
The advertisement dispensing device of existing underground garage large-size screen monitors advertisement is mainly shown with large lamp box advertisement and big screen LED
Based on screen, wherein, the construction cost of large lamp box advertisement is although relatively low, but when needing replacing ad content, needs to make
Painting canvas and passing through manually is replaced, and is more troublesome, and cost is higher；And Grand LED Screen can realize ad content
It is switched fast and replaces in time, the replacement cost of ad content is relatively low, but its construction cost is higher, is less compliant in the stream of people
It measures relatively small underground garage and carries out investment construction.Therefore, the input cost of underground garage large-size screen monitors advertisement of the prior art
It is higher.
Invention content
It is a primary object of the present invention to provide a kind of advertisement placement method, system and computer readable storage medium, purport
The input cost for solving existing underground garage large-size screen monitors advertisement is higher the technical issues of.
To achieve the above object, the present invention provides a kind of advertisement placement method, and the advertisement placement method is applied to advertisement
Jettison system, the advertisement delivery system include server and intelligent projector, and the advertisement placement method includes the following steps：
The server receives the advertisement that client terminal is sent and launches request, wherein request is launched in the advertisement includes advertisement
File, the first playing plan and dispensing region；
Corresponding intelligent projector is determined, and the promotional literature and the first playing plan are sent out according to the dispensing region
It send to the intelligent projector, so that the intelligence projector plays the promotional literature according to first playing plan.
Optionally, the advertisement delivery system further includes management terminal, it is described determined according to the dispensing region it is corresponding
Before the step of intelligent projector, including：
The promotional literature is sent to the management terminal so that administrative staff are by the management terminal to described wide
File is accused to be audited；
When the audit for receiving the management terminal return passes through instruction, step is performed：It is true according to the dispensing region
Fixed corresponding intelligent projector.
Optionally, it before described the step of determining corresponding intelligent projector according to the dispensing region, further includes：
First playing plan is sent to the management terminal so that administrative staff by the management terminal according to
First playing plan formulates corresponding second playing plan；
Receive second playing plan that the management terminal returns；
It is described that corresponding intelligent projector is determined according to the dispensing region, and the promotional literature and first are played and counted
It draws and is sent to the intelligent projector, so that the intelligence projector plays the advertisement text according to first playing plan
The step of part, including：
Corresponding intelligent projector is determined, and the promotional literature and the second playing plan are sent out according to the dispensing region
It send to the intelligent projector, so that the intelligence projector plays the promotional literature according to second playing plan.
Optionally, the advertisement placement method further includes：
The promotional literature is stored, and detects whether the promotional literature exceeds pre- constant volume every preset time
Amount；
When the promotional literature exceeds predetermined volumes, then according to the storage time of the promotional literature and/or described the
The important level that one playing plan and/or the promotional literature correspond to client deletes corresponding promotional literature, so that described wide
File is accused in predetermined volumes.
Optionally, the advertisement placement method further includes：
The intelligent device type of projector and current version number are obtained every preset time；
The latest edition number of the intelligent projector is obtained according to the device type, and detect the latest edition number with
Whether current version number is consistent；
When the latest edition number and current version number are inconsistent, send edition upgrading to the intelligent projector and refer to
It enables so that the intelligence projector is updated upgrading according to edition upgrading instruction.
Optionally, the advertisement placement method further includes：
The third playing plan of each intelligent projector is obtained, and corresponding timing is formulated according to the third playing plan and is opened
Shutdown plan；
The timed power on/off plan is sent to corresponding intelligent projector so that the intelligence projector is according to
Timed power on/off plan carries out switching on and shutting down.
Optionally, the advertisement delivery system further includes maintenance terminal, and the advertisement placement method further includes：
In real time or whether the operating status of intelligent projector described in periodic monitor is abnormal；
When the operating status exception for monitoring the intelligent projector, it is whole to the repair to send corresponding maintenance instructions
End.
Optionally, the promotional literature is the video file comprising ad content or the digital pictures comprising ad content
File or the formatted file for presenting advertising content.
In addition, to achieve the above object, the present invention also provides a kind of advertisement delivery system, the advertisement delivery system includes
Program is launched in server and intelligent projector and advertisement, and the advertisement is launched program and performed by the server and intelligent projector
The step of Shi Shixian advertisement placement methods as described above.
In addition, to achieve the above object, it is described computer-readable the present invention also provides a kind of computer readable storage medium
Advertisement is stored on storage medium and launches program, the advertisement launches when program is executed by processor and realizes advertisement as described above
The step of put-on method.
The present invention provides a kind of advertisement placement method, system and computer readable storage medium.The advertisement placement method
Applied to advertisement delivery system, the advertisement delivery system includes server and intelligent projector, the advertisement placement method packet
It includes：The server receives the advertisement that client terminal is sent and launches request, wherein the advertisement launch request include promotional literature,
First playing plan and dispensing region；Corresponding intelligent projector is determined according to the dispensing region, and by the promotional literature
The intelligent projector is sent to the first playing plan, so that the intelligence projector is broadcast according to first playing plan
Put the promotional literature.By the above-mentioned means, the present invention constructs advertisement delivery system, which includes server
With intelligent projector, when the server is used to receive the advertisement dispensing request of client terminal transmission, can be thrown according to the advertisement
It puts the dispensing region in request and determines corresponding intelligent projector, and the promotional literature and first in request is launched into the advertisement and is broadcast
The plan of putting is sent to the intelligence projector, so that the intelligence projector plays corresponding advertisement text according to first playing plan
Part, so as to realize that the real-time dispensing and update of content are launched in advertisement.Due to using intelligent projector as large-size screen monitors in the present invention
Advertisement dispensing device, compared with the prior art medium-and-large-sized lamp box advertisement progress advertisement dispensing, advertisement of the invention update cost have
Significantly reduce, meanwhile, it is middle compared with the prior art that advertisement dispensing is carried out using Grand LED Screen, it is of the invention
Construction cost has and significantly reduces, and therefore, the present invention can reduce the input cost of underground garage large-size screen monitors advertisement.Meanwhile
The size of existing large-size screen monitors advertisement dispensing device is fixed, and the large-size screen monitors advertisement that the present invention is realized by intelligent projector is launched
System, projected picture size can be adjusted flexibly between 100-150 inch.
Description of the drawings
Fig. 1 is the terminal structure schematic diagram of hardware running environment that the embodiment of the present invention is related to；
Fig. 2 is the flow diagram of advertisement placement method first embodiment of the present invention；
Fig. 3 is the advertisement delivery system configuration diagram that the embodiment of the present invention is related to；
Fig. 4 is the flow diagram of advertisement placement method second embodiment of the present invention；
Fig. 5 is the flow diagram of advertisement placement method 3rd embodiment of the present invention；
Fig. 6 is the flow diagram of advertisement placement method fourth embodiment of the present invention；
Fig. 7 is the flow diagram of the 5th embodiment of advertisement placement method of the present invention；
Fig. 8 is the flow diagram of advertisement placement method sixth embodiment of the present invention.
The embodiments will be further described with reference to the accompanying drawings for the realization, the function and the advantages of the object of the present invention.
Specific embodiment
It should be appreciated that the specific embodiments described herein are merely illustrative of the present invention, it is not intended to limit the present invention.
The advertisement dispensing device of existing underground garage large-size screen monitors advertisement is mainly shown with large lamp box advertisement and big screen LED
Based on screen, wherein, the construction cost of large lamp box advertisement is although relatively low, but when needing replacing ad content, needs to make
Painting canvas and passing through manually is replaced, and is more troublesome, and cost is higher；And Grand LED Screen can realize ad content
It is switched fast and replaces in time, the replacement cost of ad content is relatively low, but its construction cost is higher, is less compliant in the stream of people
It measures relatively small underground garage and carries out investment construction.Therefore, the input cost of underground garage large-size screen monitors advertisement of the prior art
It is higher.
In order to solve the above technical problem, the present invention provides a kind of advertisement placement method, system and computer-readable storages
Medium.The advertisement placement method is applied to advertisement delivery system, and the advertisement delivery system includes server and intelligence projects
Machine, the advertisement placement method include：The server receives the advertisement that client terminal is sent and launches request, wherein the advertisement
Request is launched to include promotional literature, the first playing plan and launch region；Determine that corresponding intelligence is thrown according to the dispensing region
Shadow machine, and the promotional literature and the first playing plan are sent to the intelligent projector, so that the intelligence projector
The promotional literature is played according to first playing plan.By the above-mentioned means, the present invention constructs advertisement delivery system, it should
Advertisement delivery system includes server and intelligent projector, when the advertisement that the server is used to receive client terminal transmission is launched
During request, corresponding intelligent projector can be determined according to the dispensing region that the advertisement is launched in request, and please by advertisement dispensing
Promotional literature and the first playing plan in asking are sent to the intelligence projector, so that the intelligence projector first is broadcast according to this
The corresponding promotional literature of plan broadcasting is put, so as to can realize that advertisement launches the real-time of content and launches and update.In the present invention due to
Using intelligent projector as large-size screen monitors advertisement dispensing device, medium-and-large-sized lamp box advertisement carries out advertisement dispensing compared with the prior art,
The advertisement update cost of the present invention has and significantly reduces, meanwhile, it is middle compared with the prior art to use Grand LED Screen
Advertisement dispensing is carried out, construction cost of the invention has and significantly reduces, and therefore, the present invention can reduce underground garage large-size screen monitors
The input cost of advertisement.Meanwhile the size of existing large-size screen monitors advertisement dispensing device is fixed, and the present invention passes through intelligent projector
Come the large-size screen monitors advertisement delivery system realized, projected picture size can be adjusted flexibly between 100-150 inch.
Referring to Fig. 1, Fig. 1 is the terminal structure schematic diagram of hardware running environment that the embodiment of the present invention is related to.
As shown in Figure 1, the terminal can include：Processor 1001, such as CPU, communication bus 1002, user interface
1003, network interface 1004, memory 1005.Wherein, communication bus 1002 is used to implement the connection communication between these components.
User interface 1003 can include display screen (Display), input unit such as keyboard (Keyboard), optional user interface
1003 can also include standard wireline interface and wireless interface.Network interface 1004 can optionally connect including the wired of standard
Mouth, wireless interface (such as Wi-Fi interface).Memory 1005 can be high-speed RAM memory or the memory of stabilization
(non-volatile memory), such as magnetic disk storage.Memory 1005 optionally can also be independently of aforementioned processor
1001 storage device.
It will be understood by those skilled in the art that the restriction of the terminal structure shown in Fig. 1 not structure paired terminal, can wrap
It includes and either combines certain components or different components arrangement than illustrating more or fewer components.
As shown in Figure 1, it can lead to as in a kind of memory 1005 of computer storage media including operating system, network
Believe that program is launched in module, Subscriber Interface Module SIM and advertisement.
In terminal shown in Fig. 1, network interface 1004 is mainly used for connecting background server, is carried out with background server
Data communicate；User interface 1003 is mainly used for connecting client terminal, with client terminal into row data communication；And processor 1001
It can be used for the advertisement stored in memory 1005 is called to launch program, and perform following operate：
The server receives the advertisement that client terminal is sent and launches request, wherein request is launched in the advertisement includes advertisement
File, the first playing plan and dispensing region；
Corresponding intelligent projector is determined, and the promotional literature and the first playing plan are sent out according to the dispensing region
It send to the intelligent projector, so that the intelligence projector plays the promotional literature according to first playing plan.
Further, processor 1001 can call the advertisement stored in memory 1005 to launch program, also perform following
Operation：
The promotional literature is sent to the management terminal so that administrative staff are by the management terminal to described wide
File is accused to be audited；
When the audit for receiving the management terminal return passes through instruction, step is performed：It is true according to the dispensing region
Fixed corresponding intelligent projector.
Further, processor 1001 can call the advertisement stored in memory 1005 to launch program, also perform following
Operation：
First playing plan is sent to the management terminal so that administrative staff by the management terminal according to
First playing plan formulates corresponding second playing plan；
Receive second playing plan that the management terminal returns；
It is described that corresponding intelligent projector is determined according to the dispensing region, and the promotional literature and first are played and counted
It draws and is sent to the intelligent projector, so that the intelligence projector plays the advertisement text according to first playing plan
The step of part, including：
Corresponding intelligent projector is determined, and the promotional literature and the second playing plan are sent out according to the dispensing region
It send to the intelligent projector, so that the intelligence projector plays the promotional literature according to second playing plan.
Further, processor 1001 can call the advertisement stored in memory 1005 to launch program, also perform following
Operation：
The promotional literature is stored, and detects whether the promotional literature exceeds pre- constant volume every preset time
Amount；
When the promotional literature exceeds predetermined volumes, then according to the storage time of the promotional literature and/or described the
The important level that one playing plan and/or the promotional literature correspond to client deletes corresponding promotional literature, so that described wide
File is accused in predetermined volumes.
Further, processor 1001 can call the advertisement stored in memory 1005 to launch program, also perform following
Operation：
The intelligent device type of projector and current version number are obtained every preset time；
The latest edition number of the intelligent projector is obtained according to the device type, and detect the latest edition number with
Whether current version number is consistent；
When the latest edition number and current version number are inconsistent, send edition upgrading to the intelligent projector and refer to
It enables so that the intelligence projector is updated upgrading according to edition upgrading instruction.
Further, processor 1001 can call the advertisement stored in memory 1005 to launch program, also perform following
Operation：
The third playing plan of each intelligent projector is obtained, and corresponding timing is formulated according to the third playing plan and is opened
Shutdown plan；
The timed power on/off plan is sent to corresponding intelligent projector so that the intelligence projector is according to
Timed power on/off plan carries out switching on and shutting down.
Further, processor 1001 can call the advertisement stored in memory 1005 to launch program, also perform following
Operation：
In real time or whether the operating status of intelligent projector described in periodic monitor is abnormal；
When the operating status exception for monitoring the intelligent projector, it is whole to the repair to send corresponding maintenance instructions
End.
Further, digital figure of the promotional literature for the video file comprising ad content or comprising ad content
Piece file or the formatted file for presenting advertising content.
Based on above-mentioned hardware configuration, advertisement placement method embodiment of the present invention is proposed.
The present invention provides a kind of advertisement placement method.
Referring to Fig. 2, Fig. 2 is the flow diagram of advertisement placement method first embodiment of the present invention.
In embodiments of the present invention, which is applied to advertisement delivery system, which includes
Server and intelligent projector, the advertisement placement method include：
Step S10, the server receives the advertisement that client terminal is sent and launches request, wherein request is launched in the advertisement
Including promotional literature, the first playing plan and launch region；
The advertisement placement method is applied to advertisement delivery system, specifically, referring to Fig. 3, Fig. 3 is embodiment of the present invention side
The advertisement delivery system configuration diagram that case is related to, the advertisement delivery system include server and intelligent projector, wherein, intelligence
Projector include it is multiple, be respectively arranged at major underground parking or underground garage or other light it is suitable and it is suitable launch it is wide
The position of announcement, specific installation site and placement quantity can specifically be set according to actual conditions.It should be noted that the intelligence projector
Based on existing projector transformation form, specifically, can in existing projector built-in Android Androids intelligence mainboard
Lead to 4G modules with the whole network, wherein, control centre of the Android intelligence mainboard as intelligent projector is responsible for all portions of connection
Part and the work for coordinating each component, the whole network, which leads to 4G modules, to be responsible for intelligent projector being connected to internet, to build intelligent projection
Communication port between machine and server.Certainly, in a particular embodiment, intelligent projector can also by Wi-Fi, 3G, 4G,
The modes such as 5G, cable and server, which are established, to be communicated to connect, and then receives promotional literature, playing plan that server sends and various
Instruction in embodiments of the present invention, for convenience of reconnaissance is installed, saves wiring cost, can pass through mobile communications network (3G/4G/5G
Network) it is attached, realize the update of advertising information.As shown in figure 3, the advertisement delivery system can also include client terminal,
The client terminal is established with the server and is communicated to connect, wherein, client terminal can be smart mobile phone or tablet electricity
The terminal devices such as brain, PC, PDA (Personal Digital Assistant, palm PC), pocket computer, client terminal
Network can be accessed by modes such as Wi-Fi, 3G, 4G, 5G, cables, request is launched for sending advertisement to server.
It should be noted that for energy conservation and environmental protection, later maintenance cost is saved, in embodiments of the present invention existing projector
DLP projector (digital light processing projector) may be selected, which uses DLP (Digital Light
Processing, digital light processing) technology, energy saving and environment friendly LED (Light Emitting Diode, light emitting diode) is admittedly
State light source service life is up to 30000 hours, is calculated within 16 hours by daily booting, is not had within 5 years more change the bulb, can be greatlyd save dimension
Shield expense.
In embodiments of the present invention, which can be used for receiving the advertisement dispensing request that client terminal is sent, wherein, it should
Advertisement launches request and includes promotional literature, the first playing plan and launch region, wherein, which can be to include advertisement
The video file of content or the digital picture files comprising ad content or the formatted file for presenting advertising content.Specifically
, when advertiser needs to launch advertisement, corresponding advertisement can be logged in by client terminal and launches APP or advertisement dispensing webpage,
It fills in the first playing plan and launches region, and upload promotional literature, and then generate corresponding advertisement and launch request, and be sent to
Server.Wherein, playing plan can include reproduction time and playing duration, and the whole network dispensing, subregion can be included by launching region
It launches and the types such as orientation is launched, the whole network push is launched in all intelligent projectors, subregion dispensing, which can refer to, to be set
It puts and is launched in the intelligent projector in a certain subregion of certain provinces and cities (such as * * cities * * areas), orientation, which launches to refer to, is being set in certain
It is launched in the intelligent projector of a little specific region underground parkings, such as residence area, market region, traffic pattern, train
It stands region, request is launched in certain advertisement can also include other content, such as gray Business Name, cooperation time limit, advertisement
Associated materials of audit etc..
Step S20 determines corresponding intelligent projector, and the promotional literature and first are broadcast according to the dispensing region
The plan of putting is sent to the intelligent projector, so that the intelligence projector is described wide according to first playing plan broadcasting
Accuse file.
Server launches the throwing in request after request is launched in the advertisement for receiving client terminal transmission, according to the advertisement
It puts region and determines corresponding intelligent projector, and promotional literature and the first playing plan are sent to the intelligence projector, so that
It obtains the intelligence projector and plays corresponding promotional literature according to first playing plan.
The embodiment of the present invention provides a kind of advertisement placement method, and the advertisement placement method is applied to advertisement delivery system,
The advertisement delivery system includes server and intelligent projector, and the advertisement placement method includes：The server receives visitor
Request is launched in the advertisement that family terminal is sent, wherein request is launched in the advertisement includes promotional literature, the first playing plan and dispensing
Region；Corresponding intelligent projector is determined, and the promotional literature and the first playing plan are sent according to the dispensing region
To the intelligent projector, so that the intelligence projector plays the promotional literature according to first playing plan.It is logical
Aforesaid way is crossed, the present invention constructs advertisement delivery system, which includes server and intelligent projector, when this
When server is used to receive the advertisement dispensing request of client terminal transmission, the dispensing region in request can be launched according to the advertisement
It determines corresponding intelligent projector, and the promotional literature in advertisement dispensing request and the first playing plan is sent to the intelligence
Projector, so that the intelligence projector plays corresponding promotional literature according to first playing plan, so as to realize advertisement
The real-time of content is launched to launch and update.Due to, as large-size screen monitors advertisement dispensing device, being compared using intelligent projector in the present invention
Advertisement dispensing is carried out in large lamp box advertisement in the prior art, advertisement of the invention update cost has and significantly reduces, together
When, middle compared with the prior art to carry out advertisement dispensing using Grand LED Screen, construction cost of the invention has very great Cheng
The reduction of degree, therefore, the present invention can reduce the input cost of underground garage large-size screen monitors advertisement.Meanwhile existing large-size screen monitors advertisement dispensing is set
Standby size is fixed, and the large-size screen monitors advertisement delivery system that the present invention is realized by intelligent projector, projected picture are big
It is small to be adjusted flexibly between 100-150 inch.
Further, referring to Fig. 4, Fig. 4 is the flow diagram of advertisement placement method second embodiment of the present invention.
Based on first embodiment shown in Fig. 2, which further includes management terminal, should before step S20
Advertisement placement method further includes：
The promotional literature is sent to the management terminal so that administrative staff pass through the management terminal by step S30
The promotional literature is audited；
When the audit for receiving the management terminal return passes through instruction, step S20 is performed：According to the dispensing region
It determines corresponding intelligent projector, and the promotional literature and the first playing plan is sent to the intelligent projector, so that
It obtains the intelligent projector and plays the promotional literature according to first playing plan.
In embodiments of the present invention, which further includes management terminal, which builds with the server
Vertical communication connection, wherein, management terminal can be that smart mobile phone or tablet computer, PC, PDA, pocket computer etc. are whole
End equipment, management terminal can access network by modes such as Wi-Fi, 3G, 4G, 5G, cables, and then receive what server was sent
Promotional literature so that administrative staff audit the promotional literature by the management terminal, so that it is determined that the promotional literature is
The no relevant regulations for meeting advertisement dispensing ensure the authenticity and qualification of the web advertisement.Specifically, review scope can be to look into
See that advertisement whether containing the content for violating the other laws of advertising management regulation and country, rules and regulations, checks the table of ad content
Whether existing form violates advertising management regulation and other national laws, the regulation of regulation.Certainly, review scope can also include：
1) right as principal of advertiser is examined.Check advertiser whether there is the legal capacity and capacity for doing a certain contents advertising；2)
Examine documentary evidence.Whether the documentary evidence that examination advertiser should submit and deliver for a check is true, legal, effective.
When the audit for receiving management terminal return passes through instruction, that is, prove that the ad content by audit, meets
The relevant regulations that advertisement is launched, at this point, then performing step：Corresponding intelligent projector is determined, and will according to the dispensing region
The promotional literature and the first playing plan are sent to corresponding intelligent projector, so that the intelligence projector first is broadcast according to this
The plan of putting plays the promotional literature.
In addition, when receiving the management terminal return instruction that the audit fails, that is, prove that the ad content does not pass through
Audit does not meet the relevant regulations of advertisement dispensing, at this point, the instruction that the audit fails is then sent to client's end by server
End so that advertiser is gone according to the instruction that the audit fails is received in the client terminal in the related underproof advertisement of modification
Hold or advertisement is provided and launch other required testimonial materials.
Further, referring to Fig. 5, Fig. 5 is the flow diagram of advertisement placement method 3rd embodiment of the present invention.
Based on first embodiment shown in Fig. 2, before step S20, which further includes：
First playing plan is sent to the management terminal so that administrative staff pass through the management by step S40
Terminal formulates corresponding second playing plan according to first playing plan；
Step S50 receives second playing plan that the management terminal returns；
At this point, step S20 can include：
Step S21 determines corresponding intelligent projector, and the promotional literature and second are broadcast according to the dispensing region
The plan of putting is sent to the intelligent projector, so that the intelligence projector is described wide according to second playing plan broadcasting
Accuse file.
In embodiments of the present invention, to avoid advertiser when filling in the first playing plan, reproduction time range is more wide
It general (such as the first playing plan filled in is Saturday and the morning on Sunday, playing duration half an hour) or gray is broadcast with other
It is clashed between the plan of putting, which can be launched first in request by server-side after receiving advertisement and launching request
Playing plan is sent to management terminal so that administrative staff formulate corresponding the by management terminal according to first playing plan
Two playing plans, wherein, the formulation of the second playing plan is also needed with reference to the broadcasting in intelligent projector corresponding with launching region
Plan, so as to avoid with being clashed between other playing plans, then, server is returned to by second playing plan.When
When server receives second playing plan of management terminal return, determine that corresponding intelligence is thrown according to the dispensing region
Shadow machine, and the promotional literature and the second playing plan are sent to corresponding intelligent projector, so that the intelligence projector presses
The promotional literature is played according to second playing plan.
Further, referring to Fig. 6, Fig. 6 is the flow diagram of advertisement placement method fourth embodiment of the present invention.
Based on first embodiment shown in Fig. 2, after step S20, which further includes：
Step S60 stores the promotional literature, and detects whether the promotional literature exceeds every preset time
Predetermined volumes；
Step S70, when the promotional literature exceed predetermined volumes when, then according to the storage time of the promotional literature and/
Or first playing plan and/or the promotional literature correspond to the corresponding promotional literature of important level deletion of client, so that
The promotional literature is obtained in predetermined volumes.
In embodiments of the present invention, after server receives promotional literature, which can be stored, but by
The amount of storage of hard disk is limited in server, and for the promotional literature committed memory for avoiding part useless, server can be every
Whether preset time detection promotional literature is beyond predetermined volumes, when the promotional literature exceeds predetermined volumes, then according to wide
The important level deletion that the storage time of announcement file and/or the first playing plan and/or promotional literature correspond to client is corresponding
Promotional literature, so that the promotional literature is in predetermined volumes, so as to expand memory space.Wherein, predetermined volumes can be
Systemic presupposition, or user's manual setting.First playing plan can be used for judging whether the promotional literature has been thrown
Discharge into and determine the release time of the advertisement, the important level of client can according to the advertisement impressions of client, advertisement the
One playing plan etc. is divided, and in embodiments of the present invention, can be deleted according to the significance level of promotional literature, to Mr. Yu
The important promotional literature of a little Very Important Person is not removed, Very Important Person to be facilitated to be directly invoked when needing to launch again, so as to be promoted
The usage experience of client (i.e. advertiser).
It, can be according to the storage time of promotional literature, the first playing plan, extensively it should be noted that when being deleted
It accuses file and corresponds to one or more of important level of client index to determine the significance level of the promotional literature, then delete
The relatively low promotional literature of significance level in a particular embodiment, can be combined with other indexs to be judged, such as this is wide
Accuse the reproduction time of file the last time.
Further, referring to Fig. 7, Fig. 7 is the flow diagram of the 5th embodiment of advertisement placement method of the present invention.
Based on first embodiment shown in Fig. 2, after step S20, which further includes：
Step S80, obtains the third playing plan of each intelligent projector, and is formulated and corresponded to according to the third playing plan
Timed power on/off plan；
The timed power on/off plan is sent to corresponding intelligent projector so that the intelligence projector by step S90
Switching on and shutting down are carried out according to the timed power on/off plan.
In embodiments of the present invention, the dispensing region difference in request is launched due to different gray advertisements, first broadcasts
The plan of putting is also inconsistent, and therefore, the playing plan of corresponding each intelligent projector is also inconsistent, can be thrown at this time according to each intelligence
The playing plan of shadow machine goes to formulate corresponding timed power on/off plan so that it is each intelligence projector according to respective playing plan into
Row switching on and shutting down so as to using electricity wisely, reduce cost.Specifically, the third playing plan of each intelligent projector is obtained, and according to this
Third playing plan formulates corresponding timed power on/off plan, and the timed power on/off plan then is sent to corresponding intelligence throws
Shadow machine so that the intelligence projector carries out switching on and shutting down according to the timed power on/off plan.For example, get a certain intelligent projector
Third playing plan have playing task at 5 points to afternoon for 7 points of morning every workday this month, each 8 points of morning at weekend is under
There is playing task at 10 points of noon, at this point, the timed power on/off plan that can be generated is morning every workday this month 6:55 bootings, afternoon
5:02 shutdown, this month in each morning at weekend 7:55 bootings, afternoon 10:02 shutdown, the wherein setting of available machine time can be according to third
Playing plan reserves the booting reaction time of certain intelligent projector, and the setting of unused time can be pre- according to third playing plan
Stay certain shutdown buffer time.For another example if the third playing plan of a certain intelligence projector is 8 points of every morning this week
To at 1 point in afternoon, afternoon 1:There is playing task between at 11 points in 30 to afternoon, at this point, due to 1 point to 1:Interval time between 30 compared with
It is short, harmful effect of the machine to intelligent projector is frequently switched on to avoid, can directly set every morning this week 7:55 bootings, afternoon
11:02 shutdown.Specific timed power on/off plan lays down a regulation and can be formulated according to specific actual conditions.
Further, referring to Fig. 8, Fig. 8 is the flow diagram of advertisement placement method sixth embodiment of the present invention.
Based on first embodiment shown in Fig. 2, which further includes maintenance terminal, should after step S20
Advertisement placement method further includes：
Step S100, in real time or whether the operating status of intelligent projector described in periodic monitor is abnormal；
Step S110 when the operating status exception for monitoring the intelligent projector, sends corresponding maintenance instructions extremely
The maintenance terminal.
In embodiments of the present invention, which further includes maintenance terminal, which builds with the server
Vertical communication connection, wherein, maintenance terminal can be that smart mobile phone or tablet computer, PC, PDA, pocket computer etc. are whole
End equipment, maintenance terminal can access network by modes such as Wi-Fi, 3G, 4G, 5G, cables, and then receive what server was sent
Maintenance instructions.
In embodiments of the present invention, whether the operating status of intelligent projector described in real-time or periodic monitor is abnormal；Work as prison
When measuring the operating status exception of a certain intelligent projector, corresponding maintenance instructions can be transmitted to the maintenance terminal so that repair
Termination arrangement maintenance personal repairs the intelligence projector, so as to ensure the normal operation of each intelligent projector.
The present invention also provides a kind of advertisement delivery system, the advertisement delivery system is including server and intelligent projector and extensively
It accuses and launches program, the advertisement launches when program is performed by the server and intelligent projector and realizes that any of the above item such as is implemented
Example described in advertisement placement method the step of.
The specific embodiment of advertisement delivery system of the present invention and each embodiment of above-mentioned advertisement placement method are essentially identical, herein
It does not repeat.
The present invention also provides a kind of computer readable storage medium, advertisement throwing is stored on the computer readable storage medium
Program is put, the advertisement placement method realized when program is executed by processor as described in any of the above item embodiment is launched in the advertisement
The step of.
The specific embodiment of computer readable storage medium of the present invention and the basic phase of each embodiment of above-mentioned advertisement placement method
Together, therefore not to repeat here.
It should be noted that herein, term " comprising ", "comprising" or its any other variant are intended to non-row
His property includes, so that process, method, article or system including a series of elements not only include those elements, and
And it further includes other elements that are not explicitly listed or further includes intrinsic for this process, method, article or system institute
Element.In the absence of more restrictions, the element limited by sentence "including a ...", it is not excluded that including this
Also there are other identical elements in the process of element, method, article or system.
The embodiments of the present invention are for illustration only, do not represent the quality of embodiment.
Through the above description of the embodiments, those skilled in the art can be understood that above-described embodiment side
Method can add the mode of required general hardware platform to realize by software, naturally it is also possible to by hardware, but in many cases
The former is more preferably embodiment.Based on such understanding, technical scheme of the present invention substantially in other words does the prior art
Going out the part of contribution can be embodied in the form of software product, which is stored in one as described above
In storage medium (such as ROM/RAM, magnetic disc, CD), including some instructions use so that a station terminal equipment (can be mobile phone,
Computer, server, air conditioner or network equipment etc.) perform method described in each embodiment of the present invention.
It these are only the preferred embodiment of the present invention, be not intended to limit the scope of the invention, it is every to utilize this hair
The equivalent structure or equivalent flow shift that bright specification and accompanying drawing content are made directly or indirectly is used in other relevant skills
Art field, is included within the scope of the present invention.
Claims (10)
1. a kind of advertisement placement method, which is characterized in that the advertisement placement method is applied to advertisement delivery system, the advertisement
Jettison system includes server and intelligent projector, and the advertisement placement method includes the following steps：
The server receives the advertisement that client terminal is sent and launches request, wherein request is launched in the advertisement includes advertisement text
Part, the first playing plan and dispensing region；
Corresponding intelligent projector is determined, and the promotional literature and the first playing plan are sent to according to the dispensing region
The intelligence projector, so that the intelligence projector plays the promotional literature according to first playing plan.
2. advertisement placement method as described in claim 1, which is characterized in that the advertisement delivery system further includes management eventually
End, before described the step of determining corresponding intelligent projector according to the dispensing region, including：
The promotional literature is sent to the management terminal so that administrative staff are by the management terminal to advertisement text
Part is audited；
When the audit for receiving the management terminal return passes through instruction, step is performed：It is determined pair according to the dispensing region
The intelligent projector answered.
3. advertisement placement method as claimed in claim 2, which is characterized in that it is described according to it is described dispensing region determine it is corresponding
Before the step of intelligent projector, further include：
First playing plan is sent to the management terminal so that administrative staff are by the management terminal according to
First playing plan formulates corresponding second playing plan；
Receive second playing plan that the management terminal returns；
It is described that corresponding intelligent projector is determined according to the dispensing region, and the promotional literature and the first playing plan are sent out
It send to the intelligent projector, so that the intelligence projector plays the promotional literature according to first playing plan
Step, including：
Corresponding intelligent projector is determined, and the promotional literature and the second playing plan are sent to according to the dispensing region
The intelligence projector, so that the intelligence projector plays the promotional literature according to second playing plan.
4. advertisement placement method as described in claim 1, which is characterized in that the advertisement placement method further includes：
The promotional literature is stored, and detects whether the promotional literature exceeds predetermined volumes every preset time；
When the promotional literature exceeds predetermined volumes, then broadcast according to the storage time of the promotional literature and/or described first
The important level that the plan of putting and/or the promotional literature correspond to client deletes corresponding promotional literature, so that the advertisement is literary
Part is in predetermined volumes.
5. advertisement placement method as described in claim 1, which is characterized in that the advertisement placement method further includes：
The intelligent device type of projector and current version number are obtained every preset time；
The latest edition number of the intelligent projector is obtained according to the device type, and detect the latest edition number with it is current
Whether version number is consistent；
When the latest edition number and current version number are inconsistent, edition upgrading instruction is sent to the intelligent projector, is made
It obtains the intelligent projector and upgrading is updated according to edition upgrading instruction.
6. advertisement placement method as described in claim 1, which is characterized in that the advertisement placement method further includes：
The third playing plan of each intelligent projector is obtained, and corresponding timed power on/off is formulated according to the third playing plan
Plan；
The timed power on/off plan is sent to corresponding intelligent projector so that the intelligence projector is according to the timing
Switching on and shutting down plan carries out switching on and shutting down.
7. advertisement placement method as described in claim 1, which is characterized in that the advertisement delivery system further includes repair eventually
End, the advertisement placement method further include：
In real time or whether the operating status of intelligent projector described in periodic monitor is abnormal；
When the operating status exception for monitoring the intelligent projector, corresponding maintenance instructions are sent to the maintenance terminal.
8. the advertisement placement method as described in any one of claim 1 to 7, which is characterized in that the promotional literature be comprising
The video file of ad content or the digital picture files comprising ad content or the formatted file for presenting advertising content.
9. a kind of advertisement delivery system, which is characterized in that the advertisement delivery system is including server and intelligent projector and extensively
It accuses and launches program, the advertisement is launched when program is performed by the server and intelligent projector and realized as in claim 1 to 8
The step of any one of them advertisement placement method.
10. a kind of computer readable storage medium, which is characterized in that advertisement throwing is stored on the computer readable storage medium
Program is put, the advertisement launches and realizes that advertisement described in any item of the claim 1 to 8 such as is launched when program is executed by processor
The step of method.
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| CN201810007444.6A CN108257531A (en) | 2018-01-04 | 2018-01-04 | Advertisement placement method, system and computer readable storage medium |
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| CN201810007444.6A CN108257531A (en) | 2018-01-04 | 2018-01-04 | Advertisement placement method, system and computer readable storage medium |
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| CN108257531A true CN108257531A (en) | 2018-07-06 |
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| CN201810007444.6A Pending CN108257531A (en) | 2018-01-04 | 2018-01-04 | Advertisement placement method, system and computer readable storage medium |
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| CN109784981A (en) * | 2018-12-20 | 2019-05-21 | 长沙七丽网络科技有限公司 | Advertisement promotion method, system and computer readable storage medium |
| CN110858466A (en) * | 2018-08-23 | 2020-03-03 | 大众汽车有限公司 | Method and device for displaying and/or adjusting the visual appearance of the exterior of a vehicle |
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| CN112418923A (en) * | 2020-11-16 | 2021-02-26 | 深圳市客恋宝科技有限公司 | Advertisement putting method, system and readable storage medium |
| CN112689170A (en) * | 2020-12-22 | 2021-04-20 | 深圳创维－Rgb电子有限公司 | Content playing method of display terminal, display terminal and readable storage medium |
| CN115587863A (en) * | 2022-10-21 | 2023-01-10 | 深圳柯赛标识智能科技有限公司 | Intelligent advertisement delivery management method, device, equipment and storage medium |
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