CN108184144B - Live broadcast method and device, storage medium and electronic equipment - Google Patents
Live broadcast method and device, storage medium and electronic equipment Download PDFInfo
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- CN108184144B CN108184144B CN201711448475.7A CN201711448475A CN108184144B CN 108184144 B CN108184144 B CN 108184144B CN 201711448475 A CN201711448475 A CN 201711448475A CN 108184144 B CN108184144 B CN 108184144B
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L65/00—Network arrangements, protocols or services for supporting real-time applications in data packet communication
- H04L65/80—Responding to QoS
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
- H04N21/25866—Management of end-user data
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
- H04N21/44213—Monitoring of end-user related data
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
- H04N21/4508—Management of client data or end-user data
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/4784—Supplemental services, e.g. displaying phone caller identification, shopping application receiving rewards
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Abstract
The application provides a live broadcast method, a live broadcast device, electronic equipment and a storage medium, wherein the method comprises the following steps: sending target task data to an anchor client, wherein the target task data comprises tasks used for indicating user behavior data correlation; collecting behavior data of the anchor client and the audience client; monitoring target behavior data related to the target task data; and obtaining a completion result of the anchor client to the task related to the user behavior data according to the first matching degree of the target behavior data and the target task data. Aims to increase the interest and the interactivity of live broadcast.
Description
Technical Field
The application relates to the internet field, especially relates to the live broadcast field.
Background
Internet live broadcast is a new media mode, a main broadcast client sends a live video stream to a server, the live video stream reflects live broadcast content of a user (main broadcast) of the main broadcast client, and currently common live broadcast content includes: the method comprises the steps that talent performance (singing, dancing, kitchen art exhibition and the like) of a main broadcast, game picture exhibition of electronic games played by the main broadcast and the like are realized, after a server receives a video stream of the main broadcast, the video stream of the main broadcast is distributed to audience client sides in the same live broadcast room as the client side of the main broadcast, users (audiences) of the audience client sides can interact with the main broadcast in a mode of giving virtual gifts or chatting, interactivity is also an important characteristic that internet live broadcast is different from a traditional media mode, however, the interaction mode is mainly one-way interaction of the audiences to the main broadcast, the given virtual gifts are taken as an example, and after the audience gives the virtual gifts, pictures or animations of the virtual live broadcasts are only displayed on an interface of the main broadcast room without interaction of the main broadcast to the audiences. Currently, the interaction method in live broadcasting cannot meet the requirements of users, and a new interaction method is urgently needed to better increase the interactivity between the anchor and audiences.
Disclosure of Invention
In order to overcome the problems in the related art, the application provides a live broadcast method, a live broadcast device, a storage medium and electronic equipment. The method comprises the following specific steps:
a live method, the method comprising:
sending target task data to an anchor client, wherein the target task data comprises tasks used for indicating user behavior data correlation;
collecting behavior data of the anchor client and the audience client;
monitoring target behavior data related to the target task data;
and obtaining a completion result of the anchor client to the task related to the user behavior data according to the first matching degree of the target behavior data and the target task data.
In some examples, the target task is generated based on anchor information and/or audience information of an online anchor of an anchor client;
the anchor information includes any one of: the method comprises the steps that the popularity value of the anchor, the condition that the anchor completes a historical task, the identity information of the anchor, the subscribed information of the anchor, the shared information of the anchor, the live broadcast duration information of the anchor, the positioning information of an anchor client and the broadcast mode information of the anchor client are obtained;
the audience information includes at least any one of: viewer preference information, recorded information of a live broadcast watched by a viewer, identity information of the viewer, and gender information of the viewer.
In some examples, obtaining the completion result includes:
according to the result, the resources corresponding to the target task data are distributed to the corresponding audience client;
the corresponding viewer client is randomly generated, or determined by the anchor client, or preset. In some examples, the target behavior data includes user-triggered interaction data of the anchor client or the viewer client, data shared with the live broadcast room, or viewer login and logout data in the live broadcast room.
In some examples, the target task data further includes related task data indicating live content data;
after the target task data is sent to the anchor client, the method further includes:
acquiring a live broadcast image frame sent by a main broadcast client;
performing image recognition on the live broadcast image frame to acquire target live broadcast content data related to the target task data;
and obtaining a completion result of the anchor client to the task related to the live broadcast content data according to the second matching degree of the target live broadcast content data and the target task data.
In some examples, the targeted live content data includes any one of: action characteristic data and role attribute data of the target key object;
the target key object comprises an anchor image or an avatar image.
In some examples, the image recognition of the live image frame and the feature information extraction include:
inputting the live broadcast image frame into a neural network model to obtain an output result of the neural network model;
acquiring target live broadcast content data according to the output result;
the neural network model includes: a convolutional neural network model, a deep full convolutional neural network model, a cyclic neural network model, a full convolutional neural network model, and a deep convolutional neural network model.
In some examples, the target task data further includes related task data indicating live content data;
after the target task data is sent to the anchor client, the method further includes:
calling interfaces of other application programs to acquire target live broadcast content data related to the target task data;
and obtaining a completion result of the anchor client to the task related to the live broadcast content data according to the second matching degree of the target live broadcast content data and the target task data.
A live device, comprising:
the system comprises a sending module, a receiving module and a processing module, wherein the sending module is used for sending target task data to an anchor client, and the target task data comprises tasks used for indicating the relevance of user behavior data;
the processing module is used for collecting behavior data of the anchor client and the audience client;
monitoring target behavior data related to the target task data;
and obtaining a completion result of the anchor client to the task related to the user behavior data according to the first matching degree of the target behavior data and the target task data.
An electronic device, comprising:
a processor; a memory for storing the processor-executable instructions;
wherein the processor is configured to perform the following operations:
sending target task data to an anchor client, wherein the target task data comprises tasks used for indicating user behavior data correlation;
collecting behavior data of the anchor client and the audience client;
monitoring target behavior data related to the target task data;
and obtaining a completion result of the anchor client to the task related to the user behavior data according to the first matching degree of the target behavior data and the target task data.
A storage medium having stored thereon a computer program for execution by a processor to:
sending target task data to an anchor client, wherein the target task data comprises tasks used for indicating user behavior data correlation;
collecting behavior data of the anchor client and the audience client;
monitoring target behavior data related to the target task data;
and obtaining a completion result of the anchor client to the task related to the user behavior data according to the first matching degree of the target behavior data and the target task data.
The application provides a new interaction mode in live broadcasting, and the anchor client is guided to complete a target task by sending target task data to the anchor client; and then monitoring target behavior data related to the target task data to obtain a target task completion result. For example, when the target task data is 100 virtual gifts that require the anchor to get the audience present in a live broadcast, the interaction behavior of the audience directly affects whether the anchor completes the target task, thus forming an interaction mode of "anchor → audience → anchor". Therefore, the scheme provided by the application not only increases the interestingness of the anchor, but also effectively increases the interactivity between the anchor and audiences.
Drawings
The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present application and together with the description, serve to explain the principles of the application.
Fig. 1 is a schematic diagram of a live scene provided by an exemplary embodiment of the present application;
FIG. 2 is a partial flow diagram of a live method provided by an exemplary embodiment of the present application;
FIG. 3 is a partial flow diagram of another live method shown in an exemplary embodiment of the present application;
FIG. 4 is a partial flow diagram of another live method shown in an exemplary embodiment of the present application;
FIG. 5 is a schematic illustration of an anchor client interface shown in an exemplary embodiment of the present application;
FIG. 6 is a partial flow diagram of another live method shown in an exemplary embodiment of the present application;
FIG. 7 is a schematic diagram of another anchor client interface shown in an exemplary embodiment of the present application;
FIG. 8 is a logical block diagram of an electronic device shown in an exemplary embodiment of the present application;
fig. 9 is a logic block diagram of a live device according to an exemplary embodiment of the present application.
Detailed Description
Reference will now be made in detail to the exemplary embodiments, examples of which are illustrated in the accompanying drawings. When the following description refers to the accompanying drawings, like numbers in different drawings represent the same or similar elements unless otherwise indicated. The embodiments described in the following exemplary embodiments do not represent all embodiments consistent with the present application. Rather, they are merely examples of apparatus and methods consistent with certain aspects of the present application, as detailed in the appended claims.
The terminology used herein is for the purpose of describing particular embodiments only and is not intended to be limiting of the application. As used in this application and the appended claims, the singular forms "a", "an", and "the" are intended to include the plural forms as well, unless the context clearly indicates otherwise. It should also be understood that the term "and/or" as used herein refers to and encompasses any and all possible combinations of one or more of the associated listed items.
It is to be understood that although the terms first, second, third, etc. may be used herein to describe various information, such information should not be limited to these terms. These terms are only used to distinguish one type of information from another. For example, first information may also be referred to as second information, and similarly, second information may also be referred to as first information, without departing from the scope of the present application. The word "if" as used herein may be interpreted as "at … …" or "when … …" or "in response to a determination", depending on the context.
The interactive action in the present internet live basically is audience to the one-way interaction of anchor, leads to the interactive action more singlely, and audience's participation is less, and in order to increase live interactive, this application provides a brand-new live mode to increase live interactive and interesting.
In order to increase the interactivity and the interestingness of internet live broadcast, the method and the system provide a brand-new live broadcast mode to increase the interactivity and the interestingness of internet live broadcast. Referring to fig. 1, which is a schematic view of an application scenario of live broadcasting schematically illustrated in an embodiment of the present application, a first viewer client 111, a second viewer client 121, and an anchor client 131 are respectively installed on electronic devices 110, 120, and 130, and the anchor client 131 may call a camera to record a video, take a photo, or make a live video stream through screen capture or other methods, and then send the live video stream to the server 100 through a network. The live video stream mainly comprises video image frames and audio data. In the live broadcast process, users of the audience client and the anchor client may execute user behaviors by triggering the control, for example, the first audience client 111 may click on the controls such as "virtual gift", "barrage", and "share", execute the user behaviors, and upload the user behavior data to the server 100. The server 100 is configured to provide background services for internet live broadcast, for example, store a corresponding relationship between each anchor client and each viewer client, distribute live broadcast video streams, record user behavior data, and the like. When the first viewer client 111, the second viewer client 121 and the anchor client 131 are in the same live broadcast room, the video image frames produced by the anchor client 131 may be displayed on the interfaces of the first viewer client 111 and the second viewer client 121, and the video image frames may reflect live broadcast content.
The "electronic device" proposed by the embodiments of the present application includes both a device with a wireless signal receiver, which is only a device with a wireless signal receiver without transmission capability, and a device with receiving and transmitting hardware, which is a device with receiving and transmitting hardware capable of two-way communication over a two-way communication link. Such a device may include: a cellular or other communication device having a single line display or a multi-line display or a cellular or other communication device without a multi-line display; PCS (Personal Communications Service), which may combine voice, data processing, facsimile and/or data communication capabilities; a PDA (Personal Digital Assistant), which may include a radio frequency receiver, a pager, internet/intranet access, a web browser, a notepad, a calendar and/or a GPS (Global Positioning System) receiver; a conventional laptop and/or palmtop computer or other device having and/or including a radio frequency receiver. As used herein, a "terminal" or "terminal device" may be portable, transportable, installed in a vehicle (aeronautical, maritime, and/or land-based), or situated and/or configured to operate locally and/or in a distributed fashion at any other location(s) on earth and/or in space. The "electronic Device" used herein may also be a communication terminal, a web terminal, a music/video playing terminal, such as a PDA, an MID (Mobile Internet Device) and/or a Mobile phone with music/video playing function, and may also be a smart tv, a set-top box, and the like.
The 'live broadcast room' provided by the embodiment of the application refers to a social network platform, an instant messaging platform and the like which are aggregated by a plurality of users, the users enter the live broadcast room in a client logging mode, the users exist in the live broadcast room in the identity of members, and the members with various identities, such as audiences and anchor broadcasters and the like, are contained in the same live broadcast room. The user can arbitrarily join or quit the live broadcast room. For users with certain rights (e.g., the anchor), they can add or delete live room members, and can also create or dismiss live rooms. Within the live room, any number of members may utilize interactive activities such as chatting (e.g., chatting with barrage messages), talking, video, or pushing electronic gifts. The "live room" may also be a tag that may be associated with the ID of the anchor.
The "anchor client" and "viewer client" may refer to software installed on an electronic device, and in some cases, the anchor client is integrated with the viewer client on one piece of software, which may be referred to as the anchor client when the identity of the user is anchor, and the viewer client when the identity of the user is viewer.
The server provided by the embodiment of the present application may be a server device, may also be a generic term of a server system, and may also be at least one piece of software installed on the server device.
Referring to fig. 2, a partial flowchart of a live broadcasting method provided in an exemplary embodiment of the present application is shown, where the live broadcasting method may be executed by a server, and some steps are as follows:
s210: sending target task data to an anchor client, wherein the target task data comprises tasks used for indicating user behavior data correlation;
the behavior data provided by the embodiment of the application can be data generated by a user of the client through the trigger control. The behavioral data may be anchor or audience-triggered interaction data, which may include any one or more of: data of presenting a virtual gift by the audience, data of connecting the audience with the main broadcast, data of connecting the main broadcast with the main broadcast, barrage data of the audience or the main broadcast, and the like. The behavior data can also be data of an anchor or audience sharing live broadcast room, or data of audience login and logout in the live broadcast room, and the like.
S220: collecting behavior data of the anchor client and the audience client;
in this step, the server may collect the behavior data of the user sent by all the clients.
S230: monitoring target behavior data related to the target task data;
in this step, the server may correspondingly monitor related target behavior data according to the target task data, for example: the target task is to anchor 100 virtual gifts given by the audience in one live broadcast, and the target behavior data may be: in the live broadcast, the viewer's client in the same live broadcast room as the main broadcast adds the behavior data of the virtual gift.
S240: and obtaining a completion result of the anchor client to the task related to the user behavior data according to the first matching degree of the target behavior data and the target task data.
In this step, when the matching degree of the target behavior data and the target task data reaches a preset threshold, the result may be regarded as completed, and when the matching degree does not reach the preset threshold, the result may be regarded as incomplete.
In some examples, the target tasks may be divided into two categories, the first category being for indicating tasks related to user behavior data; the second type comprises the first type tasks and the tasks used for indicating the tasks related to the live content data; the live content data provided by the embodiment of the application can comprise action characteristic data and attribute data of a target key object in a video image frame; the target key object may be an anchor, a character, a virtual character, or the like in the video image frame, and the virtual character may be hero in the game screen. For example, the tasks related to live content data may be: the main broadcast (target key object) jumps a section of appointed dance or sings a song in the live broadcast process, or carries out the live broadcast of a appointed game today, and obtains the winning of the game by using a specific virtual character.
Taking the target task as a first type target task as an example, the server sends target task data to the anchor client, and the server monitors related target behavior data according to the target task data, for example, the target task is: the live broadcast acquires 100 virtual gifts, and the target behavior data is the behavior data of the audience of the anchor client for presenting the virtual gifts. When the matching degree of the target behavior data and the target task reaches a preset threshold value within a specified time limit, completing the target task; and if the target task is not completed yet when the specified time limit is reached, the target task is not completed. In this embodiment, the target task data is completed by the anchor client, and the interaction behavior of the viewer directly affects whether the anchor completes the target task, so as to form an interaction mode of "anchor → viewer → anchor". Therefore, the scheme provided by the application not only increases the interestingness of the anchor, but also effectively increases the interactivity between the anchor and audiences.
Taking the target task as the second type target task as an example, the live broadcast content may be many, such as talent show, outdoor activities and show of other application program pictures, and the show of the other application program pictures may be live game and application program teaching. In some examples, if the live content is a presentation of a picture of another application program, behavior data executed by a user in the other application program may be acquired by calling an interface of the other application program, and target live content data related to the target task data may be acquired from the behavior data.
In other examples, other applications may be non-open-source applications, and the interface of the application cannot be called to obtain behavior data executed by the user in the other applications. In order to solve the above problem, referring to fig. 3, for another live broadcasting method exemplarily shown in the embodiment of the present application, some steps are as follows:
s210: sending target task data to a main broadcasting client, wherein the target task data comprises task data used for indicating the relevance of user behavior data and live broadcast content data;
s220: collecting behavior data of the anchor client and the audience client;
s230: monitoring target behavior data related to the target task data;
s231: acquiring a live broadcast image frame sent by a main broadcast client;
s232: performing image recognition on the live broadcast image frame to acquire target live broadcast content data related to the target task data;
in the step, target live broadcast content data can be acquired from a live broadcast image frame by utilizing a machine learning technology; specifically, the live broadcast image frame may be input into a neural network model, and an output result of the neural network model is obtained; acquiring target live broadcast content data according to the output result; the neural network model is formed by sample training. The neural network model includes: a convolutional neural network model, a deep full convolutional neural network model, a cyclic neural network model, a full convolutional neural network model, a deep convolutional neural network model, and the like.
In this step, the feature information may also be obtained according to the target task data, the target video image frame may be obtained according to the feature information, and the target live broadcast content data may be obtained from the target video image frame. For example, the task of indicating live content is: the method comprises the steps of obtaining the win of a game, carrying out image recognition on a video image frame, recognizing what game is played on the air of a main broadcast according to the picture of the video image frame, calling corresponding characteristic information when the game wins or loses after determining the game played on the air of the main broadcast, taking the video image frame as a target image frame when the characteristic information exists in the video image frame, and considering that the win of the game is obtained if the target live broadcast content data recognized in the target image frame is the win. The present application does not limit the manner of image recognition.
S241: and obtaining a completion result of the anchor client to the target task according to the first matching degree of the target behavior data and the target task data and the second matching degree of the target live broadcast content data and the target task data.
The method and the device for acquiring the live target content data in the live broadcast acquire the live target content data through the image recognition technology, can greatly liberate the labor cost of operation workers, can acquire the completion result of target tasks in any forms, greatly enrich the types of the tasks in the live broadcast, and increase the interest of the live broadcast.
In some examples, the target task data may be generated based on the anchor information and/or audience information of the online anchor of the anchor client, and referring to fig. 4, which is a partial flowchart of another live broadcasting method provided in an exemplary embodiment of the present application, before step S210, step S410 may further be performed: target task data is generated based on the anchor information and/or audience information of the online anchor of the anchor client. In some examples, the anchor information may include at least any one of: the method comprises the following steps that the popularity value of the anchor, the condition that the anchor completes a historical task, the identity information of the anchor, the subscribed information of the anchor, the shared information of the anchor, the live broadcast duration information of the anchor, the positioning information of an anchor client, the broadcasting mode information of the anchor client and the like are obtained; the live broadcast has many forms of positioning, and the positioning information of the anchor client can be the live broadcast form positioning of the anchor client, such as talent show, game live broadcast, outdoor live broadcast and the like. The audience information may include at least any one of: the information of the preference of the audience, the recorded information of the live broadcast watched by the audience, the identity information of the audience, the sex information of the audience and the like.
In some examples, task data may be generated based on audience information, and target task data may be selected from the task data based on anchor information. Because the audience information can reflect the preference of the audience, the task data generated according to the audience information can guide the anchor to execute the favorite behaviors of the audience or produce the direct broadcast content popular with the audience, and then the target task data suitable for the anchor can be selected from the task data according to the anchor data so as to ensure the reasonability of the task distribution. For example, a plurality of task data are generated according to audience information, a task one "jump a dance a section in live broadcasting today, and obtain 100 virtual gifts" and a task two "use a character b to complete the winning of a game c today, and obtain 100 virtual gifts", according to the main broadcasting information of the online main broadcasting, such as the main broadcasting history live broadcasting information, if the main broadcasting is a game main broadcasting, a task two can be allocated to the main broadcasting; of course, the target task can also be allocated to the anchor according to the location information of the anchor, and if the anchor is located in the category of songs and dances, the task can be allocated to the anchor.
In some examples, the target task may be displayed on an interface of the anchor client or may be displayed on an interface of the corresponding viewer client; in some examples, the task may be presented on the viewer client's interface in response to a selection by the anchor, such as: when the target task is displayed on the interface of the anchor client, a selection control can be displayed, when the anchor clicks the selection control, an instruction is sent to the server, and after receiving the instruction, the server sends the target task data to the corresponding audience client. In some examples, the anchor may choose to display the target task on the viewer client's interface once every ten minutes. For example, referring to fig. 5, which is an interface schematic diagram of an anchor client shown in an exemplary embodiment of the present application, the anchor client runs on an electronic device 510, an interface 520 may show target task data 521 sent by a server, and may also show a control 523 "show a target task at a viewer client", where when the anchor clicks the control, the target task data may be shown on an interface of a corresponding viewer client. The display mode can be dynamic display or static display. The dynamic presentation may be a scrolling presentation, or a timed presentation. The associated client may be a chairman-designated viewer client of the chairman client or all viewer clients within the live room.
Referring to fig. 6, to further increase interactivity, in some examples, after step S240, step S250 may be performed: and according to the result, the resources corresponding to the target task data are distributed to the corresponding audience client. The corresponding viewer client is randomly generated, or determined by the anchor client, or preset. The determination by the anchor client may be: after the anchor completes the task, the anchor can distribute the resource corresponding to the target task to the audience appointed by the anchor client; the pre-reservation may be that after the anchor completes the task, the resource corresponding to the target task is issued to any audience participating in the completion of the target task, so as to increase the enthusiasm of audience participation. Referring to fig. 7, which is a schematic diagram illustrating an anchor client interface according to an exemplary embodiment of the present application, the anchor client runs on an electronic device 510, the interface 520 may show target task data 521 sent by a server, and when a target task is completed, a "release reward" control 522 may be shown on the interface, so that a corresponding viewer client obtains a resource corresponding to the target task. The live broadcast content of the anchor can directly influence whether the anchor can complete the target task, and the completion condition of the target task can influence whether the audience can obtain the target task resource, so that an interaction mode of 'anchor → audience → anchor → audience' is formed. Therefore, the scheme provided by the application not only increases the interestingness of the anchor, but also effectively increases the interactivity between the anchor and audiences.
In some examples, when the resource corresponding to the target task data is issued to the corresponding viewer client, information of the viewer client obtaining the corresponding resource may be displayed in the live broadcast.
Corresponding to the embodiment of the live broadcast method, the application also provides an embodiment of a live broadcast device.
The embodiment of the live device can be applied to the electronic equipment. The device embodiments may be implemented by software, or by hardware, or by a combination of hardware and software. Taking a software implementation as an example, as a logical device, the device is formed by reading, by a processor of the electronic device where the device is located, a corresponding computer program instruction in the nonvolatile memory into the memory for operation. From a hardware aspect, as shown in fig. 8, the present application is a hardware structure diagram of an electronic device where a live broadcast apparatus is located, and except for the processor, the memory, the network interface, and the nonvolatile memory shown in fig. 8, the electronic device where the apparatus is located in the embodiment may also include other hardware according to an actual function of the live broadcast apparatus, which is not described again. Referring to fig. 8, the present application further discloses an electronic device, including: a memory storing processor-executable instructions; wherein the processor is coupled to the memory for reading program instructions stored by the memory and, in response, performing the following:
sending target task data to an anchor client, wherein the target task data comprises tasks used for indicating user behavior data correlation;
collecting behavior data of the anchor client and the audience client;
monitoring target behavior data related to the target task data;
and obtaining a completion result of the anchor client to the task related to the user behavior data according to the first matching degree of the target behavior data and the target task data.
Referring to fig. 9, a live device 900 disclosed in the present application includes:
a sending module 910, configured to send target task data to an anchor client, where the target task data includes a task for indicating that the task is related to user behavior data;
a processing module 920, configured to collect behavior data of the anchor client and the viewer client; monitoring target behavior data related to the target task data; and obtaining a completion result of the anchor client to the task related to the user behavior data according to the first matching degree of the target behavior data and the target task data.
In some examples, the target task is generated based on anchor information and/or audience information of an online anchor of an anchor client;
the anchor information includes any one of: the method comprises the steps that the popularity value of the anchor, the condition that the anchor completes a historical task, the identity information of the anchor, the subscribed information of the anchor, the shared information of the anchor, the live broadcast duration information of the anchor, the positioning information of an anchor client and the broadcast mode information of the anchor client are obtained;
the audience information includes at least any one of: viewer preference information, recorded information of a live broadcast watched by a viewer, identity information of the viewer, and gender information of the viewer.
In some examples, after obtaining the completion result, the processing module 920 is configured to, according to the result, issue the resource corresponding to the target task data to the corresponding viewer client;
the corresponding viewer client is randomly generated, or determined by the anchor client, or preset. In some examples, the target behavior data includes user-triggered interaction data of the anchor client or the viewer client, data shared with the live broadcast room, or viewer login and logout data in the live broadcast room.
In some examples, the target task data further includes related task data indicating live content data;
after the target task data is sent to the anchor client, the processing module 920 is further configured to obtain a live broadcast image frame sent by the anchor client;
performing image recognition on the live broadcast image frame to acquire target live broadcast content data related to the target task data;
and obtaining a completion result of the anchor client to the task related to the live broadcast content data according to the second matching degree of the target live broadcast content data and the target task data.
And obtaining a completion result of the anchor client to the target task according to the target behavior data and the matching degree of the target live broadcast content data and the target task data.
In some examples, the target live content data includes data related to target key objects.
In some examples, the image recognition is performed on the live broadcast image frame to extract feature information, and the processing module 920 is configured to input the live broadcast image frame into a neural network model to obtain an output result of the neural network model;
acquiring target live broadcast content data according to the output result;
the neural network model includes: a convolutional neural network model, a deep full convolutional neural network model, a cyclic neural network model, a full convolutional neural network model, and a deep convolutional neural network model.
In some examples, the target task data further includes related task data indicating live content data;
after the target task data is sent to the anchor client, the processing module 920 is further configured to call an interface of another application program;
acquiring target live broadcast content data according to the target task data;
and obtaining a completion result of the anchor client to a task related to the live broadcast content data according to the second matching degree of the target live broadcast content data and the target task data.
Embodiments of the present application may take the form of a computer program product embodied on one or more storage media including, but not limited to, disk storage, CD-ROM, optical storage, and the like, in which program code is embodied. Computer-usable storage media include permanent and non-permanent, removable and non-removable media, and information storage may be implemented by any method or technology. The information may be computer readable instructions, data structures, modules of a program, or other data. Examples of the storage medium of the computer include, but are not limited to: phase change memory (PRAM), Static Random Access Memory (SRAM), Dynamic Random Access Memory (DRAM), other types of Random Access Memory (RAM), Read Only Memory (ROM), Electrically Erasable Programmable Read Only Memory (EEPROM), flash memory or other memory technologies, compact disc read only memory (CD-ROM), Digital Versatile Discs (DVD) or other optical storage, magnetic tape storage or other magnetic storage devices, or any other non-transmission medium, may be used to store information that may be accessed by a computing device.
Other embodiments of the present application will be apparent to those skilled in the art from consideration of the specification and practice of the invention disclosed herein. This application is intended to cover any variations, uses, or adaptations of the invention following, in general, the principles of the application and including such departures from the present disclosure as come within known or customary practice within the art to which the invention pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the application being indicated by the following claims.
It will be understood that the present application is not limited to the precise arrangements described above and shown in the drawings and that various modifications and changes may be made without departing from the scope thereof. The scope of the application is limited only by the appended claims.
The above description is only exemplary of the present application and should not be taken as limiting the present application, as any modification, equivalent replacement, or improvement made within the spirit and principle of the present application should be included in the scope of protection of the present application.
Claims (10)
1. A live broadcast method, the method comprising:
generating a target task based on the anchor information and/or audience information of the online anchor of the anchor client;
sending target task data to a main broadcasting client, wherein the target task data comprises tasks used for indicating user behavior data and related to live broadcast content data;
collecting behavior data of the anchor client and the audience client;
monitoring target behavior data related to the target task data;
acquiring a live broadcast image frame sent by a main broadcast client;
performing image recognition on the live broadcast image frame to acquire target live broadcast content data related to the target task data;
and obtaining a completion result of the anchor client to the target task according to the first matching degree of the target behavior data and the target task data and the second matching degree of the target live broadcast content data and the target task data.
2. The method of claim 1,
the anchor information includes at least any one of: the method comprises the steps that anchor historical live broadcast information, the popularity value of the anchor, the condition that the anchor completes a historical task, identity information of the anchor, subscribed information of the anchor, shared information of the anchor, live broadcast duration information of the anchor, positioning information of an anchor client and broadcasting mode information of the anchor client are obtained;
the audience information includes at least any one of: viewer preference information, recorded information of a live broadcast watched by a viewer, identity information of the viewer, and gender information of the viewer.
3. The method of claim 1, wherein obtaining the completion result comprises:
according to the result, the resources corresponding to the target task data are distributed to the corresponding audience client;
the corresponding viewer client is randomly generated, or determined by the anchor client, or preset.
4. The method of claim 1, wherein the target behavior data comprises user-triggered interaction data of an anchor client or a viewer client, sharing live room data, or viewer login and logout data within a live room.
5. The method of claim 1, wherein the target live content data comprises any one of: action characteristic data and role attribute data of the target key object;
the target key object comprises an anchor image or an avatar image.
6. The method of claim 1, wherein the image recognition of the live video frame and the extraction of feature information comprise:
inputting the live broadcast image frame into a neural network model to obtain an output result of the neural network model;
acquiring target live broadcast content data according to the output result;
the neural network model includes any one of: a convolutional neural network model, a deep full convolutional neural network model, a cyclic neural network model, a full convolutional neural network model, and a deep convolutional neural network model.
7. The method of claim 1, wherein the target task data is further used to indicate a task related to live content data;
after the target task data is sent to the anchor client, the method further includes:
calling interfaces of other application programs to acquire target live broadcast content data related to the target task data;
and obtaining a completion result of the anchor client to the task related to the live broadcast content data according to the second matching degree of the target live broadcast content data and the target task data.
8. A live broadcast apparatus, comprising:
the system comprises a sending module, a task processing module and a task processing module, wherein the sending module is used for generating a target task based on the anchor information and/or audience information of an online anchor of an anchor client; sending target task data to a main broadcasting client, wherein the target task data comprises tasks used for indicating user behavior data and related to live broadcast content data;
the processing module is used for collecting behavior data of the anchor client and the audience client; monitoring target behavior data related to the target task data; acquiring a live broadcast image frame sent by a main broadcast client; performing image recognition on the live broadcast image frame to acquire target live broadcast content data related to the target task data; and obtaining a completion result of the anchor client to the target task according to the first matching degree of the target behavior data and the target task data and the second matching degree of the target live broadcast content data and the target task data.
9. An electronic device, comprising:
a processor; a memory for storing the processor-executable instructions;
wherein the processor is configured to perform the following operations:
generating a target task based on the anchor information and/or audience information of the online anchor of the anchor client;
sending target task data to a main broadcasting client, wherein the target task data comprises tasks used for indicating user behavior data and related to live broadcast content data;
collecting behavior data of the anchor client and the audience client;
monitoring target behavior data related to the target task data;
acquiring a live broadcast image frame sent by a main broadcast client;
performing image recognition on the live broadcast image frame to acquire target live broadcast content data related to the target task data;
and obtaining a completion result of the anchor client to the target task according to the first matching degree of the target behavior data and the target task data and the second matching degree of the target live broadcast content data and the target task data.
10. A storage medium having a computer program stored thereon, the program being executable by a processor to perform operations comprising:
generating a target task based on the anchor information and/or audience information of the online anchor of the anchor client;
sending target task data to a main broadcasting client, wherein the target task data comprises tasks used for indicating user behavior data and related to live broadcast content data;
collecting behavior data of the anchor client and the audience client;
monitoring target behavior data related to the target task data;
acquiring a live broadcast image frame sent by a main broadcast client;
performing image recognition on the live broadcast image frame to acquire target live broadcast content data related to the target task data;
and obtaining a completion result of the anchor client to the target task according to the first matching degree of the target behavior data and the target task data and the second matching degree of the target live broadcast content data and the target task data.
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