CN108153832B - Push information display method and device - Google Patents
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- CN108153832B CN108153832B CN201711332694.9A CN201711332694A CN108153832B CN 108153832 B CN108153832 B CN 108153832B CN 201711332694 A CN201711332694 A CN 201711332694A CN 108153832 B CN108153832 B CN 108153832B
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- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/955—Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
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- H04L67/55—Push-based network services
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Abstract
The disclosure relates to a method and a device for displaying push information. The method comprises the following steps: when a trigger instruction for push information is received, acquiring a preset Uniform Resource Locator (URL) related to a direct service and included in the push information; and responding to the preset URL by adopting the direct service, and opening a preset interface of the target application corresponding to the push information through the preset URL. According to the technical scheme, when the terminal determines that a user needs to refer to the push information of the target application, the terminal can respond to the preset URL which is contained in the push information and is related to the direct service through the direct service, and open the preset interface of the target application corresponding to the push information through the preset URL. The scheme of displaying the push information in the direct service is realized, the condition that the terminal needs to install the target application to look up the push information of the target application is avoided, and the click rate of the push information and the activation rate of the target application are improved.
Description
Technical Field
The present disclosure relates to the field of terminal technologies, and in particular, to a method and an apparatus for displaying push information.
Background
With the development of various network applications, information website platforms, and the increase of the number of network users, network advertisements have become one of the important popularization channels for merchants in various industries. In the related art, an application provider may put an advertisement of a target application to be promoted on a platform application, and the platform application may push the advertisement of the target application as a piece of information to a user when pushing the information to the user. When browsing the information pushed by the platform application, the user can click the advertisement if the user is interested in the advertisement. If the terminal is provided with the target application, the terminal jumps to the target application to open the advertisement when detecting the click of the user; if the target application is not installed in the terminal, the terminal can jump to a web page of the target application through the browser, and the content of the advertisement is displayed through the web page.
Disclosure of Invention
In order to overcome the problems in the related art, the embodiments of the present disclosure provide a method and an apparatus for displaying push information. The technical scheme is as follows:
according to a first aspect of the embodiments of the present disclosure, there is provided a push information display method, including:
when a trigger instruction for push information is received, acquiring a preset Uniform Resource Locator (URL) related to a direct service and included in the push information, wherein the preset URL is linked to a preset interface of a target application corresponding to the push information;
and responding to the preset URL by adopting the direct service, and opening a preset interface of the target application corresponding to the push information through the preset URL.
The technical scheme provided by the embodiment of the disclosure can have the following beneficial effects: when determining that a user needs to refer to the push information of the target application, the terminal can open the push information through the direct service, namely, the direct service responds to a preset URL (uniform resource locator) related to the direct service and included in the push information, and opens a preset interface of the target application corresponding to the push information through the preset URL. The scheme of displaying the push information in the direct service is realized, the condition that the terminal needs to install the target application to look up the push information of the target application is avoided, and the click rate of the push information and the activation rate of the target application are improved.
In an embodiment, when a trigger instruction for push information is received, the obtaining a preset uniform resource locator URL related to a direct service included in the push information includes:
when the trigger instruction for the push information is received, detecting whether the terminal supports the direct service;
and when the terminal supports the direct service, acquiring the preset URL related to the direct service and included in the push information.
In one embodiment, the method further comprises:
when the terminal does not support the direct service, acquiring a standby URL included in the push information, wherein the standby URL is linked to a webpage corresponding to the push information;
and adopting a browser to respond to the standby URL to open a webpage corresponding to the push information.
In one embodiment, the method further comprises:
and when the push information is detected to be clicked and the clicking mode meets a preset rule, confirming that the trigger instruction is received.
In one embodiment, the method further comprises:
and after responding to the preset URL by adopting the direct service and opening a preset interface of a target application corresponding to the push information through the preset URL, sending feedback information to a server, wherein the feedback information comprises an information identifier of the push information, so that the server can count the times of opening the push information by adopting the direct service according to the feedback information.
According to a second aspect of the embodiments of the present disclosure, there is provided a push information display device including:
the device comprises a first acquisition module, a second acquisition module and a third acquisition module, wherein the first acquisition module is used for acquiring a preset Uniform Resource Locator (URL) related to a direct service and included in push information when a trigger instruction of the push information is received, and the preset URL is linked to a preset interface of a target application corresponding to the push information;
and the first response module is used for responding to the preset URL by adopting the direct service and opening a preset interface of the target application corresponding to the push information through the preset URL.
In one embodiment, the first obtaining module comprises:
the detection submodule is used for detecting whether the terminal supports the direct service or not when the trigger instruction of the push information is received;
and the obtaining submodule is used for obtaining the preset URL which is contained in the push information and is related to the direct service when the terminal supports the direct service.
In one embodiment, the apparatus further comprises:
a second obtaining module, configured to obtain a standby URL included in the push information when the terminal does not support the direct service, where the standby URL is linked to a webpage corresponding to the push information;
and the second response module is used for responding the standby URL by adopting a browser to open a webpage corresponding to the push information.
In one embodiment, the apparatus further comprises:
and the confirming module is used for confirming that the triggering instruction is received when the pushing information is clicked and the clicking mode meets a preset rule.
In one embodiment, the apparatus further comprises:
and the sending module is used for sending feedback information to a server after responding to the preset URL by adopting the direct service and opening a preset interface of a target application corresponding to the push information through the preset URL, wherein the feedback information comprises an information identifier of the push information, so that the server can count the times of opening the push information by adopting the direct service according to the feedback information.
According to a third aspect of the embodiments of the present disclosure, there is provided a push information display device including:
a processor;
a memory for storing processor-executable instructions;
wherein the processor is configured to:
when a trigger instruction for push information is received, acquiring a preset Uniform Resource Locator (URL) related to a direct service and included in the push information, wherein the preset URL is linked to a preset interface of a target application corresponding to the push information;
and responding to the preset URL by adopting the direct service, and opening a preset interface of the target application corresponding to the push information through the preset URL.
According to a fourth aspect of embodiments of the present disclosure, there is provided a computer-readable storage medium having stored thereon computer instructions which, when executed by a processor, implement the steps of the method according to any one of the embodiments of the first aspect.
It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure.
Drawings
The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present disclosure and together with the description, serve to explain the principles of the disclosure.
Fig. 1a is a flowchart illustrating a push information display method according to an example embodiment.
FIG. 1b is a jump diagram of a terminal interface shown in accordance with an exemplary embodiment.
FIG. 1c is a flow diagram illustrating a push information display method according to an example embodiment.
FIG. 1d is a flow diagram illustrating a push information display method according to an example embodiment.
Fig. 2 is a flowchart illustrating a push information display method according to an example embodiment.
Fig. 3 is an interaction diagram illustrating a push information display method according to an exemplary embodiment.
Fig. 4a is a schematic structural diagram of a push information display device according to an exemplary embodiment.
Fig. 4b is a schematic structural diagram of a push information display device shown according to an exemplary embodiment.
Fig. 4c is a schematic structural diagram of a push information display device shown according to an exemplary embodiment.
Fig. 4d is a schematic structural diagram of a push information display device shown according to an exemplary embodiment.
Fig. 4e is a schematic structural diagram of a push information display device shown according to an exemplary embodiment.
Fig. 5 is a block diagram illustrating a structure of a push information display apparatus according to an exemplary embodiment.
Detailed Description
Reference will now be made in detail to the exemplary embodiments, examples of which are illustrated in the accompanying drawings. When the following description refers to the accompanying drawings, like numbers in different drawings represent the same or similar elements unless otherwise indicated. The implementations described in the exemplary embodiments below are not intended to represent all implementations consistent with the present disclosure. Rather, they are merely examples of apparatus and methods consistent with certain aspects of the present disclosure, as detailed in the appended claims.
The technical scheme provided by the embodiment of the disclosure relates to a terminal, which can be a mobile phone, a tablet computer, a palm computer and other devices capable of installing application programs of direct services, and the embodiment of the disclosure does not limit the terminal. In the related art, when the push information of the target application is sent to the terminal, the push information can be opened through the target application installed locally on the terminal, or can be opened through a network page. Because the functions of the web pages are simple and crude, and the display effect is poor, the user experience is poor when the web pages are opened. The target application installed locally can provide various functions and various display effects, but the terminal is required to be installed in advance, the time for installing the target application is long, and occupied resources are more, so that few users select to install the target application to look up the push information, and the push information is poor in releasing effect. In the technical scheme provided by the embodiment of the disclosure, when determining that a user needs to refer to push information of a target application, a terminal may open the push information through a direct service, that is, respond to a preset URL (Uniform Resource Locator) related to the direct service included in the push information through the direct service, and open a preset interface of the target application corresponding to the push information through the preset URL. The scheme of displaying the push information in the direct service is realized, the condition that the terminal needs to install the target application to look up the push information of the target application is avoided, and the click rate of the push information and the activation rate of the target application are improved.
Fig. 1a is a flowchart illustrating a push information display method applied to a terminal according to an exemplary embodiment, and as shown in fig. 1a, the push information display method includes the following steps 101 to 103:
in step 101, when a trigger instruction for the push information is received, a preset URL related to the direct service included in the push information is obtained, and the preset URL is linked to a preset interface of a target application corresponding to the push information.
For example, an information provider may deliver push information for a targeted application among multiple applications, which may be advertisements delivered by the information provider in multiple platforms. The application for receiving the information delivery is a platform application, and the platform application may be any application, such as a today's headline, a microblog, or a wechat, and the embodiment of the present disclosure does not limit this.
Assuming that any one platform application is installed in the terminal, the platform application can display a push list according to the instruction of the user, and display the push information released by the information provider in the recommendation list. In the process of browsing the push list, if the push information of the target application is interested, the user can click the push information in the push list according to a preset rule. When the terminal detects that the push information is clicked, whether the clicking mode of the click meets the preset rule or not can be determined. If the clicking mode of the click meets the preset rule, the terminal can confirm that the triggering instruction is received; if the clicking mode of the click does not meet the preset rule, the operation can be confirmed to be the misoperation of the user, and the terminal can keep the current state unchanged.
Alternatively, the preset rule is assumed to be a single click. When detecting that the push information of the target application is clicked, the terminal determines whether the click is a single click, namely whether the push information is clicked once. If the click is a single click, the terminal can confirm that the trigger instruction is received; if the click is not a click, the terminal can keep the current state unchanged. In practical applications, the preset rule may also be a double click, a long click, or a preset number of clicks according to a preset frequency, and the like, which is not limited in the embodiment of the present disclosure.
When determining that a trigger instruction for the push information is received, the terminal may obtain a preset URL related to the direct service included in the push information, where the preset URL may be linked to a preset interface of a target application corresponding to the push information. Optionally, the information provider may set a plurality of open links for the push information, where a first preset field of each open link is provided with an application identifier for responding to the open link, and a second preset field is provided with an interface identifier corresponding to the open link. When determining that a trigger instruction for push information is received, the terminal may obtain an open link of an application identifier of which the first preset field is a direct service from a plurality of open links included in the push information, where the open link is a preset URL.
In step 102, responding to the preset URL by using the direct service, and opening a preset interface of the target application corresponding to the push information through the preset URL.
For example, because the direct service can directly open the interface of the target application on the basis that the target application is not installed, after the terminal determines to obtain the preset URL, the terminal can be instructed to install the direct service to be opened, and the platform application directly jumps to the direct service to respond to the preset URL, so that the preset interface of the target application corresponding to the push information can be opened through the preset URL.
A specific jumping process may be as shown in fig. 1b, the terminal 10 displays a recommendation list 10a in the platform application, the recommendation list 10a includes push information 10a1, and in order to facilitate the user to refer to the relevant content, the terminal may display the picture related to the push information and the title of the push information at the corresponding position of the push information 10a1 in the recommendation list 10 a. If the user needs to refer to the push information 10a1, the user can click on the push information 10a1 in the recommendation list 10a, that is, the area on the screen where the push information 10a1 is displayed. When detecting the click operation, the terminal 10 acquires the preset URL included in the push information 10a1, then directly jumps to a direct service from the platform application, and uses the direct service to respond to the preset URL to display a target interface 10b, where the target interface 10b is a preset interface of a target application corresponding to the push information 10a1, and specifically, the target interface 10b may display a title and content of the push information. Assuming that the push information 10a1 is a reference news of the internet news, the reference news may be any news, that is, the target application corresponding to the push information 10a1 is an application program of the internet news, and the preset interface is an interface of the reference news in the internet news. When the terminal 10 detects the click operation on the push information 10a1, the terminal acquires a preset URL included in the push information 10a1, then directly jumps to a direct service from the platform application, and uses the direct service to respond to the preset URL to display the interface 10b of the reference news of the internet news.
In the technical scheme provided by the embodiment of the disclosure, when determining that a user needs to refer to push information of a target application, a terminal can open the push information through a direct service, that is, respond to a preset URL related to the direct service included in the push information through the direct service, and open a preset interface of the target application corresponding to the push information through the preset URL. The scheme of displaying the push information in the direct service is realized, the condition that the terminal needs to install the target application to look up the push information of the target application is avoided, and the click rate of the push information and the activation rate of the target application are improved.
In one embodiment, as shown in fig. 1c, in step 101, when a trigger instruction for push information is received, acquiring a preset URL related to a direct service included in the push information may be implemented by steps 1011 and 1012:
in step 1011, when a trigger instruction for pushing information is received, it is detected whether the terminal supports the direct service.
In step 1012, when the terminal supports the direct service, a preset URL related to the direct service included in the push information is acquired.
For example, although the information provider sets a preset URL related to the direct service for the push information, if the terminal does not support the direct service, the terminal may be crashed because of being unable to respond to the preset URL. In order to avoid the situation, when the terminal receives a trigger instruction for pushing information, whether the terminal supports the direct service or not can be determined, if the terminal supports the direct service, the terminal can obtain the preset URL, and the direct service is adopted to respond to the preset URL; if the terminal does not support the direct service, the terminal may obtain a standby URL (fallback URL) included in the push information, and open a webpage corresponding to the push information by using a browser to respond to the standby URL, where the standby URL is linked to the webpage corresponding to the push information.
Optionally, in order to improve the success rate of opening the pushed information, the information provider may set a plurality of different open links for the pushed information, and arrange priorities for the plurality of different open links, where an address with the highest priority may be a preset URL related to a direct service, and the terminal may preferentially select the preset URL to open the pushed information; the address with the priority lower than the preset URL is a standby URL, and when the terminal determines that the push information cannot be opened through the preset URL, the terminal can select the standby URL to open the push information.
Specifically, assume that the information provider sets two open links, the higher priority being a preset URL associated with the express service and the lower priority being a backup URL associated with the browser. After acquiring the trigger instruction, the terminal may first detect whether the terminal currently supports the direct service. If the direct service is supported, the terminal can acquire the preset URL which is higher in priority and related to the direct service, then the direct service is adopted to respond to the preset URL, and a preset interface of a target application corresponding to the push information is opened through the preset URL; if the direct service is not supported, the terminal can acquire a standby URL which is lower in priority and related to the browser, then the browser is adopted to respond to the standby URL, a webpage corresponding to the push information is opened through the standby URL, and the webpage displays the content of the push information.
In the technical scheme provided by the embodiment of the disclosure, when determining that a user needs to refer to push information of a target application and currently supports a direct service, a terminal responds to a preset URL (uniform resource locator) related to the direct service included in the push information through the direct service and opens a preset interface of the target application corresponding to the push information through the preset URL. The scheme of displaying the push information in the direct service is realized, the condition that the terminal needs to install the target application to look up the push information of the target application is avoided, and the click rate of the push information and the activation rate of the target application are improved.
In one embodiment, as shown in fig. 1d, the method further comprises step 103:
in step 103, after responding to the preset URL with the direct service and opening the preset interface of the target application corresponding to the push information through the preset URL, the server sends feedback information to the server, where the feedback information includes an information identifier of the push information, so that the server counts the number of times of opening the push information with the direct service according to the feedback information.
For example, in order to facilitate an information provider to count the number of times of opening the push information and further calculate the effect of pushing the push information, the terminal may generate feedback information after responding to the preset URL with a direct service and opening a preset interface of a target application corresponding to the push information through the preset URL, where the feedback information includes an information identifier of the push information. The server may set different counters for different push messages. After receiving the feedback information, according to the information identifier, an operation of adding 1 may be performed on a counter of the push information corresponding to the information identifier, where the number recorded in the counter is the number of times that the push information is opened in different terminals through a direct service. The information provider can consult the numbers in the reference counter in real time and calculate the effect of pushing information to be delivered.
In the technical scheme provided by the embodiment of the disclosure, the terminal can send feedback information to the server after opening the preset interface of the target application corresponding to the push information by adopting the direct service response preset URL, and the server can count the opening times of the direct service opening of the push information in different terminals after acquiring the feedback information and feed the opening times back to the information provider who delivers the push information, so that the information provider can count the information delivery effect conveniently.
The implementation is described in detail below by way of several embodiments.
Fig. 2 is a flowchart illustrating a push information display method according to an exemplary embodiment, where an execution subject is a terminal, and as shown in fig. 2, the method includes the following steps 201 to 207:
in step 201, a push list is displayed on the platform application according to the user instruction, wherein the push list comprises push information.
In step 202, when it is detected that the push information is clicked and the click manner meets a preset rule, it is determined that a trigger instruction is obtained.
In step 203, detecting whether the terminal supports the direct service according to the trigger instruction; if the terminal currently supports the direct service, executing step 204; if the terminal does not support the direct service currently, step 206 is executed.
In step 204, a preset URL related to the direct service included in the push information is obtained, and the preset URL is linked to a preset interface of the target application corresponding to the push information.
In step 205, the preset URL is responded with the direct service, a preset interface of the target application corresponding to the push information is opened through the preset URL, and the process is ended.
In step 206, the backup URL included in the push information is obtained.
In step 207, the browser is used to respond to the alternate URL to open the web page corresponding to the pushed information.
The embodiment of the disclosure provides a pushed information display method, and when determining that a user needs to look up pushed information of a target application, a terminal can open the pushed information through a direct service, that is, respond to a preset URL related to the direct service included in the pushed information through the direct service, and open a preset interface of the target application corresponding to the pushed information through the preset URL. The scheme of displaying the push information in the direct service is realized, the condition that the terminal needs to install the target application to look up the push information of the target application is avoided, and the click rate of the push information and the activation rate of the target application are improved.
Fig. 3 is an interaction diagram illustrating a push information display method according to an exemplary embodiment, where an execution subject is a terminal and a server, and as shown in fig. 3, the method includes the following steps 301 to 310:
in step 301, the terminal displays a push list on the platform application according to the user instruction, wherein the push list comprises push information.
In step 302, when it is detected that the push information is clicked and the click manner meets a preset rule, the terminal confirms that the trigger instruction is obtained.
In step 303, the terminal detects whether the direct service is supported according to the trigger instruction; if the direct service is not supported currently, go to step 304; if a direct service is currently supported, step 306 is performed.
In step 304, the terminal acquires the backup URL included in the push information.
In step 305, the terminal uses the browser to respond to the backup URL to open the web page corresponding to the push message, and the process is ended.
In step 306, the terminal obtains a preset URL related to the direct service included in the push information, where the preset URL is linked to a preset interface of a target application corresponding to the push information.
In step 307, the terminal responds to the preset URL with a direct service, and opens a preset interface of the target application corresponding to the push information through the preset URL.
In step 308, the terminal generates feedback information according to the information identifier of the push information.
In step 309, the terminal transmits the feedback information to the server.
In step 310, the server counts the number of times of opening the push information through the direct service according to the number of the received feedback information including the information identifier of the push information, so as to calculate the delivery effect of the push information.
The embodiment of the disclosure provides a pushed information display method, and when determining that a user needs to look up pushed information of a target application, a terminal can open the pushed information through a direct service, that is, respond to a preset URL related to the direct service included in the pushed information through the direct service, and open a preset interface of the target application corresponding to the pushed information through the preset URL. The scheme of displaying the push information in the direct service is realized, the condition that the terminal needs to install the target application to look up the push information of the target application is avoided, and the click rate of the push information and the activation rate of the target application are improved.
The following are embodiments of the disclosed apparatus that may be used to perform embodiments of the disclosed methods.
Fig. 4a is a schematic structural diagram illustrating a push information display device 40 according to an exemplary embodiment, where the device 40 may be implemented as part of or all of an electronic device through software, hardware, or a combination of the two. As shown in fig. 4a, the push information display device 40 includes a first obtaining module 401 and a first responding module 402.
The first obtaining module 401 is configured to, when receiving a trigger instruction for push information, obtain a preset uniform resource locator URL related to a direct service and included in the push information, where the preset URL is linked to a preset interface of a target application corresponding to the push information;
a first response module 402, configured to respond to the preset URL with the direct service, and open a preset interface of the target application corresponding to the push information through the preset URL.
In one embodiment, as shown in fig. 4b, the first acquisition module 401 includes a detection sub-module 4011 and an acquisition sub-module 4012.
The detection submodule 4011 is configured to detect whether the terminal supports the direct service when the trigger instruction for the push information is received.
The obtaining sub-module 4012 is configured to obtain the preset URL related to the direct service included in the push information when the terminal supports the direct service.
In one embodiment, as shown in fig. 4c, the apparatus 40 further comprises a second obtaining module 403 and a second responding module 404.
The second obtaining module 403 is configured to obtain a standby URL included in the push information when the terminal does not support the direct service, where the standby URL is linked to a webpage corresponding to the push information.
A second response module 404, configured to respond to the standby URL with a browser to open a webpage corresponding to the push information.
In an embodiment, as shown in fig. 4d, the apparatus 40 further includes a confirmation module 405, where the confirmation module 405 is configured to confirm that the trigger instruction is received when it is detected that the push information is clicked and a click manner meets a preset rule.
The above embodiments are equally applicable to the push information display device 40 shown in fig. 4b and 4 c.
In an embodiment, as shown in fig. 4e, the apparatus 40 further includes a sending module 406, where the sending module 406 is configured to send feedback information to a server after responding to the preset URL with the direct service and opening a preset interface of a target application corresponding to the push information through the preset URL, where the feedback information includes an information identifier of the push information, so that the server counts, according to the feedback information, the number of times of opening the push information with the direct service.
The above embodiments are equally applicable to the push information display device 40 shown in fig. 4b, 4c and 4 d.
The embodiment of the disclosure provides a pushed information display device, which can open pushed information through a direct service when determining that a user needs to look up the pushed information of a target application, namely, respond to a preset URL related to the direct service and included in the pushed information through the direct service, and open a preset interface of the target application corresponding to the pushed information through the preset URL. The scheme of displaying the push information in the direct service is realized, the condition that the terminal needs to install the target application to look up the push information of the target application is avoided, and the click rate of the push information and the activation rate of the target application are improved.
The disclosed embodiment provides a push information display device, which includes:
a processor;
a memory for storing processor-executable instructions;
wherein the processor is configured to:
when a trigger instruction for push information is received, acquiring a preset Uniform Resource Locator (URL) related to a direct service and included in the push information, wherein the preset URL is linked to a preset interface of a target application corresponding to the push information;
and responding to the preset URL by adopting the direct service, and opening a preset interface of the target application corresponding to the push information through the preset URL.
In one embodiment, the processor may be further configured to: when the trigger instruction for the push information is received, detecting whether the terminal supports the direct service; and when the terminal supports the direct service, acquiring the preset URL related to the direct service and included in the push information.
In one embodiment, the processor may be further configured to: when the terminal does not support the direct service, acquiring a standby URL included in the push information, wherein the standby URL is linked to a webpage corresponding to the push information; and adopting a browser to respond to the standby URL to open a webpage corresponding to the push information.
In one embodiment, the processor may be further configured to: and when the push information is detected to be clicked and the clicking mode meets a preset rule, confirming that the trigger instruction is received.
In one embodiment, the processor may be further configured to: and after responding to the preset URL by adopting the direct service and opening a preset interface of a target application corresponding to the push information through the preset URL, sending feedback information to a server, wherein the feedback information comprises an information identifier of the push information, so that the server can count the times of opening the push information by adopting the direct service according to the feedback information.
The embodiment of the disclosure provides a pushed information display device, which can open pushed information through a direct service when determining that a user needs to look up the pushed information of a target application, namely, respond to a preset URL related to the direct service and included in the pushed information through the direct service, and open a preset interface of the target application corresponding to the pushed information through the preset URL. The scheme of displaying the push information in the direct service is realized, the condition that the terminal needs to install the target application to look up the push information of the target application is avoided, and the click rate of the push information and the activation rate of the target application are improved.
With regard to the apparatus in the above-described embodiment, the specific manner in which each module performs the operation has been described in detail in the embodiment related to the method, and will not be elaborated here.
Fig. 5 is a block diagram illustrating a structure of a push information display apparatus 50 according to an exemplary embodiment, where the apparatus 50 is applied to a terminal device. For example, the apparatus 50 may be a mobile phone, a computer, a digital broadcast terminal, a messaging device, a game console, a tablet device, a medical device, an exercise device, a personal digital assistant, and the like.
The apparatus 50 may include one or more of the following components: processing component 502, memory 504, power component 506, multimedia component 508, audio component 510, input/output (I/O) interface 512, sensor component 514, and communication component 516.
The processing component 502 generally controls overall operation of the device 50, such as operations associated with display, telephone calls, data communications, camera operations, and recording operations. The processing components 502 may include one or more processors 520 to execute instructions to perform all or a portion of the steps of the methods described above. Further, the processing component 502 can include one or more modules that facilitate interaction between the processing component 502 and other components. For example, the processing component 502 can include a multimedia module to facilitate interaction between the multimedia component 508 and the processing component 502.
The memory 504 is configured to store various types of data to support operations at the apparatus 50. Examples of such data include instructions for any application or method operating on the device 50, contact data, phonebook data, messages, pictures, videos, and so forth. The memory 504 may be implemented by any type or combination of volatile or non-volatile memory devices such as Static Random Access Memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic or optical disks.
The power supply component 506 provides power to the various components of the device 50. The power components 506 may include a power management system, one or more power supplies, and other components associated with generating, managing, and distributing power for the device 50.
The multimedia component 508 includes a screen that provides an output interface between the device 50 and the user. In some embodiments, the screen may include a Liquid Crystal Display (LCD) and a Touch Panel (TP). If the screen includes a touch panel, the screen may be implemented as a touch screen to receive an input signal from a user. The touch panel includes one or more touch sensors to sense touch, slide, and gestures on the touch panel. The touch sensor may not only sense the boundary of a touch or slide action, but also detect the duration and pressure associated with the touch or slide operation. In some embodiments, the multimedia component 508 includes a front facing camera and/or a rear facing camera. The front camera and/or the rear camera may receive external multimedia data when the device 50 is in an operating mode, such as a shooting mode or a video mode. Each front camera and rear camera may be a fixed optical lens system or have a focal length and optical zoom capability.
The audio component 510 is configured to output and/or input audio signals. For example, audio component 510 includes a Microphone (MIC) configured to receive external audio signals when apparatus 50 is in an operating mode, such as a call mode, a recording mode, and a voice recognition mode. The received audio signals may further be stored in the memory 504 or transmitted via the communication component 516. In some embodiments, audio component 510 further includes a speaker for outputting audio signals.
The I/O interface 512 provides an interface between the processing component 502 and peripheral interface modules, which may be keyboards, click wheels, buttons, etc. These buttons may include, but are not limited to: a home button, a volume button, a start button, and a lock button.
The sensor assembly 514 includes one or more sensors for providing various aspects of status assessment for the device 50. For example, the sensor assembly 514 may detect an open/closed state of the device 50, the relative positioning of the components, such as a display and keypad of the device 50, the sensor assembly 514 may also detect a change in the position of the device 50 or a component of the device 50, the presence or absence of user contact with the device 50, the orientation or acceleration/deceleration of the device 50, and a change in the temperature of the device 50. The sensor assembly 514 may include a proximity sensor configured to detect the presence of a nearby object without any physical contact. The sensor assembly 514 may also include a light sensor, such as a CMOS or CCD image sensor, for use in imaging applications. In some embodiments, the sensor assembly 514 may also include an acceleration sensor, a gyroscope sensor, a magnetic sensor, a pressure sensor, or a temperature sensor.
The communication component 516 is configured to facilitate communication between the apparatus 50 and other devices in a wired or wireless manner. The device 50 may access a wireless network based on a communication standard, such as WiFi, 2G or 3G, or a combination thereof. In an exemplary embodiment, the communication component 516 receives a broadcast signal or broadcast related information from an external broadcast management system via a broadcast channel. In an exemplary embodiment, the communication component 516 further includes a Near Field Communication (NFC) module to facilitate short-range communications. For example, the NFC module may be implemented based on Radio Frequency Identification (RFID) technology, infrared data association (IrDA) technology, Ultra Wideband (UWB) technology, Bluetooth (BT) technology, and other technologies.
In an exemplary embodiment, the apparatus 50 may be implemented by one or more Application Specific Integrated Circuits (ASICs), Digital Signal Processors (DSPs), Digital Signal Processing Devices (DSPDs), Programmable Logic Devices (PLDs), Field Programmable Gate Arrays (FPGAs), controllers, micro-controllers, microprocessors or other electronic components for performing the above-described methods.
In an exemplary embodiment, a non-transitory computer-readable storage medium comprising instructions, such as the memory 504 comprising instructions, executable by the processor 520 of the apparatus 50 to perform the above-described method is also provided. For example, the non-transitory computer readable storage medium may be a ROM, a Random Access Memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, and the like.
The disclosed embodiments also provide a non-transitory computer-readable storage medium, where instructions in the storage medium, when executed by a processor of the apparatus 50, enable the apparatus 50 to perform the above-mentioned push information display method, where the method includes:
when a trigger instruction for push information is received, acquiring a preset Uniform Resource Locator (URL) related to a direct service and included in the push information, wherein the preset URL is linked to a preset interface of a target application corresponding to the push information;
and responding to the preset URL by adopting the direct service, and opening a preset interface of the target application corresponding to the push information through the preset URL.
In an embodiment, when a trigger instruction for push information is received, the obtaining a preset uniform resource locator URL related to a direct service included in the push information includes: when the trigger instruction for the push information is received, detecting whether the terminal supports the direct service; and when the terminal supports the direct service, acquiring the preset URL related to the direct service and included in the push information.
In one embodiment, the method further comprises: when the terminal does not support the direct service, acquiring a standby URL included in the push information, wherein the standby URL is linked to a webpage corresponding to the push information; and adopting a browser to respond to the standby URL to open a webpage corresponding to the push information.
In one embodiment, the method further comprises: and when the push information is detected to be clicked and the clicking mode meets a preset rule, confirming that the trigger instruction is received.
In one embodiment, the method further comprises: and after responding to the preset URL by adopting the direct service and opening a preset interface of a target application corresponding to the push information through the preset URL, sending feedback information to a server, wherein the feedback information comprises an information identifier of the push information, so that the server can count the times of opening the push information by adopting the direct service according to the feedback information.
Other embodiments of the disclosure will be apparent to those skilled in the art from consideration of the specification and practice of the disclosure disclosed herein. This application is intended to cover any variations, uses, or adaptations of the disclosure following, in general, the principles of the disclosure and including such departures from the present disclosure as come within known or customary practice within the art to which the disclosure pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the disclosure being indicated by the following claims.
It will be understood that the present disclosure is not limited to the precise arrangements described above and shown in the drawings and that various modifications and changes may be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.
Claims (8)
1. A method for displaying push information, comprising:
when a trigger instruction for push information is received, acquiring a preset Uniform Resource Locator (URL) related to a direct service and included in the push information, wherein the preset URL is linked to a preset interface of a target application corresponding to the push information;
responding to the preset URL by adopting the direct service, and opening a preset interface of the target application corresponding to the push information through the preset URL;
the method further comprises the following steps:
when the fact that the push information is clicked and the clicking mode meets a preset rule is detected, the fact that the trigger instruction is received is confirmed;
when the fact that the push information is clicked and the clicking mode does not meet the preset rule is detected, the fact that the clicking operation is misoperation of the user is confirmed, and the current state is kept unchanged;
the method further comprises the following steps:
and after responding to the preset URL by adopting the direct service and opening a preset interface of a target application corresponding to the push information through the preset URL, sending feedback information to a server, wherein the feedback information comprises an information identifier of the push information, so that the server can count the times of opening the push information by adopting the direct service according to the feedback information.
2. The method according to claim 1, wherein the obtaining, when a trigger instruction for push information is received, a preset Uniform Resource Locator (URL) related to a direct service included in the push information comprises:
when the trigger instruction for the push information is received, detecting whether the terminal supports the direct service;
and when the terminal supports the direct service, acquiring the preset URL related to the direct service and included in the push information.
3. The method of claim 2, further comprising:
when the terminal does not support the direct service, acquiring a standby URL included in the push information, wherein the standby URL is linked to a webpage corresponding to the push information;
and adopting a browser to respond to the standby URL to open a webpage corresponding to the push information.
4. A pushed information display device, comprising:
the device comprises a first acquisition module, a second acquisition module and a third acquisition module, wherein the first acquisition module is used for acquiring a preset Uniform Resource Locator (URL) related to a direct service and included in push information when a trigger instruction of the push information is received, and the preset URL is linked to a preset interface of a target application corresponding to the push information;
the first response module is used for responding to the preset URL by adopting the direct service and opening a preset interface of the target application corresponding to the push information through the preset URL;
the device further comprises:
the confirmation module is used for confirming that the trigger instruction is received when the fact that the push information is clicked and the clicking mode meets a preset rule is detected; when the fact that the push information is clicked and the clicking mode does not meet the preset rule is detected, the fact that the clicking operation is misoperation of the user is confirmed, and the current state is kept unchanged;
the device further comprises:
and the sending module is used for sending feedback information to a server after responding to the preset URL by adopting the direct service and opening a preset interface of a target application corresponding to the push information through the preset URL, wherein the feedback information comprises an information identifier of the push information, so that the server can count the times of opening the push information by adopting the direct service according to the feedback information.
5. The apparatus of claim 4, wherein the first obtaining module comprises:
the detection submodule is used for detecting whether the terminal supports the direct service or not when the trigger instruction of the push information is received;
and the obtaining submodule is used for obtaining the preset URL which is contained in the push information and is related to the direct service when the terminal supports the direct service.
6. The apparatus of claim 5, further comprising:
a second obtaining module, configured to obtain a standby URL included in the push information when the terminal does not support the direct service, where the standby URL is linked to a webpage corresponding to the push information;
and the second response module is used for responding the standby URL by adopting a browser to open a webpage corresponding to the push information.
7. A pushed information display device, comprising:
a processor;
a memory for storing processor-executable instructions;
wherein the processor is configured to:
when a trigger instruction for push information is received, acquiring a preset Uniform Resource Locator (URL) related to a direct service and included in the push information, wherein the preset URL is linked to a preset interface of a target application corresponding to the push information;
responding to the preset URL by adopting the direct service, and opening a preset interface of the target application corresponding to the push information through the preset URL;
when the fact that the push information is clicked and the clicking mode meets a preset rule is detected, the fact that the trigger instruction is received is confirmed;
when the fact that the push information is clicked and the clicking mode does not meet the preset rule is detected, the fact that the clicking operation is misoperation of the user is confirmed, and the current state is kept unchanged;
the processor is further configured to:
and after responding to the preset URL by adopting the direct service and opening a preset interface of a target application corresponding to the push information through the preset URL, sending feedback information to a server, wherein the feedback information comprises an information identifier of the push information, so that the server can count the times of opening the push information by adopting the direct service according to the feedback information.
8. A computer-readable storage medium having stored thereon computer instructions, which when executed by a processor, perform the steps of the method of any one of claims 1 to 3.
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| CN110601865A (en) * | 2018-06-13 | 2019-12-20 | 十维度股份有限公司 | Message transmission system, receiving apparatus thereof, receiving method thereof, and computer-readable recording medium |
| CN110807143B (en) * | 2018-07-19 | 2024-05-14 | 阿里巴巴新加坡控股有限公司 | Popularization resource determining method and device |
| CN109525719A (en) * | 2018-10-31 | 2019-03-26 | 珠海市小源科技有限公司 | It is a kind of based on RCS message it is fast application arouse and methods of exhibiting and device |
| CN111190673B (en) * | 2019-12-20 | 2023-07-25 | 上海淇玥信息技术有限公司 | Page display method and device based on operation monitoring and electronic equipment |
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