CN108090789A - The method that advertisement playing device specific aim plays advertisement in elevator, system and advertisement dispensing device - Google Patents

The method that advertisement playing device specific aim plays advertisement in elevator, system and advertisement dispensing device Download PDF

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Publication number
CN108090789A
CN108090789A CN201711457318.2A CN201711457318A CN108090789A CN 108090789 A CN108090789 A CN 108090789A CN 201711457318 A CN201711457318 A CN 201711457318A CN 108090789 A CN108090789 A CN 108090789A
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CN
China
Prior art keywords
recognition module
picture recognition
advertisement
people
elevator
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Withdrawn
Application number
CN201711457318.2A
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Chinese (zh)
Inventor
程桂平
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Individual
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Individual
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Priority to CN201711457318.2A priority Critical patent/CN108090789A/en
Publication of CN108090789A publication Critical patent/CN108090789A/en
Withdrawn legal-status Critical Current

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0269Targeted advertisements based on user profile or attribute
    • G06Q30/0271Personalized advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F18/00Pattern recognition
    • G06F18/20Analysing
    • G06F18/24Classification techniques
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06VIMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
    • G06V40/00Recognition of biometric, human-related or animal-related patterns in image or video data
    • G06V40/10Human or animal bodies, e.g. vehicle occupants or pedestrians; Body parts, e.g. hands

Abstract

A kind of method that advertisement playing device specific aim plays advertisement in elevator, the advertisement playing device include display screen, and camera, picture recognition module, this method includes:Step 1:Camera persistently obtains image information, and is sent to picture recognition module;Step 2:Picture recognition module identifies whether someone in elevator from image information, if nobody, closes display screen, terminates flow, otherwise performs step 3;Step 3:Picture recognition module identifies the quantity of people from image information, if there is multiple people, then performs step 4, otherwise performs step 5;Step 4:Picture recognition module identifies the direction of gaze of everyone eyeball, after being compared to everyone direction of gaze, a people for most watching display screen attentively is selected then to perform step 6 as object is played;Step 5:This personal accomplishment is played into object;Step 6:Picture recognition module identifies the gender of the broadcasting object, age and dress, then according to these information corresponding advertisement is selected to play out.

Description

The method that advertisement playing device specific aim plays advertisement in elevator, system and advertisement are thrown Put equipment
Technical field
The present invention relates to elevator card and plays field.
Background technology
Elevator card is all to play immobilized substance in the prior art, and the situation without being directed to viewing crowd is targetedly located Reason.
The content of broadcasting lacks specific aim, can not be corresponding with watching the situation of personnel.
Solve the problems, such as be:A kind of matched advertisement of degree of concern for viewing personnel and viewing personnel is provided to launch Method.
The content of the invention
A kind of method that advertisement playing device specific aim plays advertisement in elevator, the advertisement playing device include display screen, Camera, picture recognition module, this method include:
Step 1:Camera persistently obtains image information, and is sent to picture recognition module;
Step 2:Picture recognition module identifies whether someone in elevator from image information, if nobody, closes display screen, Terminate flow, otherwise perform step 3;
Step 3:Picture recognition module identifies the quantity of people from image information, if there is multiple people, then performs step 4, otherwise Perform step 5;
Step 4:Picture recognition module identifies the direction of gaze of everyone eyeball, after being compared to everyone direction of gaze, A people for most watching display screen attentively is selected then to perform step 6 as object is played;
Step 5:This personal accomplishment is played into object;
Step 6:Picture recognition module identifies the gender of the broadcasting object, age and dress, then according to the selection pair of these information The advertisement answered plays out.
A kind of method that advertisement playing device specific aim plays advertisement in elevator, the advertisement playing device include display screen, Camera, picture recognition module, this method include:
Step 1:Camera persistently obtains image information, and is sent to picture recognition module;
Step 2:Picture recognition module identifies whether someone in elevator from image information, if nobody, closes display screen, Terminate flow, otherwise perform step 3;
Step 3:Picture recognition module identifies the quantity of people from image information, if there is multiple people, then performs step 4, otherwise Perform step 5;
Step 4:Picture recognition module identifies everyone gender, age and dress, according to these information to the people in elevator into Row classification, counts the number of various species, and the type most using quantity performs step 6 as audient's type;
Step 5:Picture recognition module identifies the gender of this people, age and dress, then determines this according to these information The species of people, and using the type of this people as audient's type;
Step 6:Advertisement playing device selects corresponding broadcasting content to play out according to audient's type.
A kind of computer program, for performing any one method in method 1-2.
The system that advertisement playing device specific aim plays advertisement in a kind of elevator, including:Central processing unit, memory, institute Stating includes computer program, the computer program, for performing any one method in method 1-2 on memory.
A kind of intelligent advertisement dispensing device, including system as claimed in claim 4.
The present invention inventive point be:
1)It is energy saving:There is talent's broadcasting, when no one is automatically stopped broadcasting;
2)Corresponding content is provided according to spectators' type;
3)The people of really viewing advertisement is determined according to the gaze angle of spectators, so as to provide content corresponding with the user.
Specific embodiment
Embodiment 1
A kind of method that advertisement playing device specific aim plays advertisement in elevator, the advertisement playing device include display screen, camera shooting Head, picture recognition module, this method include:
Step 1:Camera persistently obtains image information, and is sent to picture recognition module;
Step 2:Picture recognition module identifies whether someone in elevator from image information, if nobody, closes display screen, Terminate flow, otherwise perform step 3;
Step 3:Picture recognition module identifies the quantity of people from image information, if there is multiple people, then performs step 4, otherwise Perform step 5;
Step 4:Picture recognition module identifies the direction of gaze of everyone eyeball, after being compared to everyone direction of gaze, A people for most watching display screen attentively is selected then to perform step 6 as object is played;
Step 5:This personal accomplishment is played into object;
Step 6:Picture recognition module identifies the gender of the broadcasting object, age and dress, then according to the selection pair of these information The advertisement answered plays out.
Embodiment 2
A kind of method that advertisement playing device specific aim plays advertisement in elevator, the advertisement playing device include display screen, camera shooting Head, picture recognition module, this method include:
Step 1:Camera persistently obtains image information, and is sent to picture recognition module;
Step 2:Picture recognition module identifies whether someone in elevator from image information, if nobody, closes display screen, Terminate flow, otherwise perform step 3;
Step 3:Picture recognition module identifies the quantity of people from image information, if there is multiple people, then performs step 4, otherwise Perform step 5;
Step 4:Picture recognition module identifies everyone gender, age and dress, according to these information to the people in elevator into Row classification, counts the number of various species, and the type most using quantity performs step 6 as audient's type;
Step 5:Picture recognition module identifies the gender of this people, age and dress, then determines this according to these information The species of people, and using the type of this people as audient's type;
Step 6:Advertisement playing device selects corresponding broadcasting content to play out according to audient's type.
It should be understood by those skilled in the art that, the embodiment of the present invention can be provided as method, system or computer program Product.Therefore, the shape of the embodiment in terms of hardware embodiment, software implementation or combination software and hardware can be used in the present invention Formula.Moreover, the present invention can be used can use storage in one or more computers for wherein including computer usable program code The form for the computer program product that medium is implemented on (including but not limited to magnetic disk storage and optical memory etc.).
The present invention be with reference to according to the method for the embodiment of the present invention, the flow of equipment (system) and computer program product Figure and/or block diagram describe.It should be understood that it can be realized by computer program instructions every first-class in flowchart and/or the block diagram The combination of flow and/or box in journey and/or box and flowchart and/or the block diagram.These computer programs can be provided The processor of all-purpose computer, special purpose computer, Embedded Processor or other programmable data processing devices is instructed to produce A raw machine so that the instruction performed by computer or the processor of other programmable data processing devices is generated for real The device for the function of being specified in present one flow of flow chart or one box of multiple flows and/or block diagram or multiple boxes.
These computer program instructions, which may also be stored in, can guide computer or other programmable data processing devices with spy Determine in the computer-readable memory that mode works so that the instruction generation being stored in the computer-readable memory includes referring to Make the manufacture of device, the command device realize in one flow of flow chart or multiple flows and/or one box of block diagram or The function of being specified in multiple boxes.
These computer program instructions can be also loaded into computer or other programmable data processing devices so that counted Series of operation steps is performed on calculation machine or other programmable devices to generate computer implemented processing, so as in computer or The instruction offer performed on other programmable devices is used to implement in one flow of flow chart or multiple flows and/or block diagram one The step of function of being specified in a box or multiple boxes.
More than, it is only presently preferred embodiments of the present invention, is not intended to limit the scope of the present invention.

Claims (5)

1. a kind of method that advertisement playing device specific aim plays advertisement in elevator, which includes display screen, takes the photograph As head, picture recognition module, this method includes:
Step 1:Camera persistently obtains image information, and is sent to picture recognition module;
Step 2:Picture recognition module identifies whether someone in elevator from image information, if nobody, closes display screen, Terminate flow, otherwise perform step 3;
Step 3:Picture recognition module identifies the quantity of people from image information, if there is multiple people, then performs step 4, otherwise Perform step 5;
Step 4:Picture recognition module identifies the direction of gaze of everyone eyeball, after being compared to everyone direction of gaze, A people for most watching display screen attentively is selected then to perform step 6 as object is played;
Step 5:This personal accomplishment is played into object;
Step 6:Picture recognition module identifies the gender of the broadcasting object, age and dress, then according to the selection pair of these information The advertisement answered plays out.
2. a kind of method that advertisement playing device specific aim plays advertisement in elevator, which includes display screen, takes the photograph As head, picture recognition module, this method includes:
Step 1:Camera persistently obtains image information, and is sent to picture recognition module;
Step 2:Picture recognition module identifies whether someone in elevator from image information, if nobody, closes display screen, Terminate flow, otherwise perform step 3;
Step 3:Picture recognition module identifies the quantity of people from image information, if there is multiple people, then performs step 4, otherwise Perform step 5;
Step 4:Picture recognition module identifies everyone gender, age and dress, according to these information to the people in elevator into Row classification, counts the number of various species, and the type most using quantity performs step 6 as audient's type;
Step 5:Picture recognition module identifies the gender of this people, age and dress, then determines this according to these information The species of people, and using the type of this people as audient's type;
Step 6:Advertisement playing device selects corresponding broadcasting content to play out according to audient's type.
3. a kind of computer program, for performing any one method in method 1-2.
4. the system that advertisement playing device specific aim plays advertisement in a kind of elevator, including:Central processing unit, memory are described Include computer program, the computer program, for performing any one method in method 1-2 on memory.
5. a kind of intelligent advertisement dispensing device, including system as claimed in claim 4.
CN201711457318.2A 2017-12-28 2017-12-28 The method that advertisement playing device specific aim plays advertisement in elevator, system and advertisement dispensing device Withdrawn CN108090789A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201711457318.2A CN108090789A (en) 2017-12-28 2017-12-28 The method that advertisement playing device specific aim plays advertisement in elevator, system and advertisement dispensing device

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Application Number Priority Date Filing Date Title
CN201711457318.2A CN108090789A (en) 2017-12-28 2017-12-28 The method that advertisement playing device specific aim plays advertisement in elevator, system and advertisement dispensing device

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CN108090789A true CN108090789A (en) 2018-05-29

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Cited By (12)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN109034863A (en) * 2018-06-08 2018-12-18 浙江新再灵科技股份有限公司 The method and apparatus for launching advertising expenditure are determined based on vertical ladder demographics
CN109064915A (en) * 2018-07-25 2018-12-21 佛山市高明曦逻科技有限公司 Smart ads system
CN109116969A (en) * 2018-08-24 2019-01-01 深圳艺达文化传媒有限公司 The power-economizing method and Related product of elevator card terminal
CN109118289A (en) * 2018-08-24 2019-01-01 深圳艺达文化传媒有限公司 The processing method and Related product of office building elevator card
CN109242555A (en) * 2018-08-24 2019-01-18 深圳艺达文化传媒有限公司 Voice-based advertisement broadcast method and Related product
CN110099304A (en) * 2019-03-22 2019-08-06 厦门理工学院 Mobile TV advertisement broadcast method, device and equipment in a kind of elevator
CN110111127A (en) * 2019-03-28 2019-08-09 厦门理工学院 A kind of elevator card display methods, device and equipment
CN110111128A (en) * 2019-03-28 2019-08-09 厦门理工学院 A kind of apartment elevator advertisement broadcast method, device and equipment
CN110155835A (en) * 2019-05-28 2019-08-23 哈尔滨理工大学 For audient's user experience and energy saving novel elevator intelligent advisement player
CN111208898A (en) * 2018-11-21 2020-05-29 上海博泰悦臻网络技术服务有限公司 Passenger seat display control method, system, electronic device and storage medium
CN112085527A (en) * 2020-09-08 2020-12-15 北京精英系统科技有限公司 Multimedia delivery method, system and device in elevator
CN113889005A (en) * 2021-10-09 2022-01-04 徐州工业职业技术学院 Chinese traditional culture show experience device

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US20120143662A1 (en) * 2008-01-22 2012-06-07 Google Inc., a California corporation Advertising Based On Environmental Conditions
CN103760968A (en) * 2013-11-29 2014-04-30 理光软件研究所(北京)有限公司 Method and device for selecting display contents of digital signage
CN106982391A (en) * 2016-01-19 2017-07-25 中国移动通信集团公司 A kind of information-pushing method, terminal, server and system
CN107464135A (en) * 2017-07-11 2017-12-12 浙江新再灵科技股份有限公司 A kind of elevator card jettison system and method based on characteristics of human body's identification

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20120143662A1 (en) * 2008-01-22 2012-06-07 Google Inc., a California corporation Advertising Based On Environmental Conditions
CN103760968A (en) * 2013-11-29 2014-04-30 理光软件研究所(北京)有限公司 Method and device for selecting display contents of digital signage
CN106982391A (en) * 2016-01-19 2017-07-25 中国移动通信集团公司 A kind of information-pushing method, terminal, server and system
CN107464135A (en) * 2017-07-11 2017-12-12 浙江新再灵科技股份有限公司 A kind of elevator card jettison system and method based on characteristics of human body's identification

Cited By (14)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN109034863A (en) * 2018-06-08 2018-12-18 浙江新再灵科技股份有限公司 The method and apparatus for launching advertising expenditure are determined based on vertical ladder demographics
CN109064915A (en) * 2018-07-25 2018-12-21 佛山市高明曦逻科技有限公司 Smart ads system
CN109116969A (en) * 2018-08-24 2019-01-01 深圳艺达文化传媒有限公司 The power-economizing method and Related product of elevator card terminal
CN109118289A (en) * 2018-08-24 2019-01-01 深圳艺达文化传媒有限公司 The processing method and Related product of office building elevator card
CN109242555A (en) * 2018-08-24 2019-01-18 深圳艺达文化传媒有限公司 Voice-based advertisement broadcast method and Related product
CN109242555B (en) * 2018-08-24 2021-07-02 苏州市明日企业形象策划传播有限公司 Voice-based advertisement playing method and related product
CN111208898A (en) * 2018-11-21 2020-05-29 上海博泰悦臻网络技术服务有限公司 Passenger seat display control method, system, electronic device and storage medium
CN110099304A (en) * 2019-03-22 2019-08-06 厦门理工学院 Mobile TV advertisement broadcast method, device and equipment in a kind of elevator
CN110111128A (en) * 2019-03-28 2019-08-09 厦门理工学院 A kind of apartment elevator advertisement broadcast method, device and equipment
CN110111127A (en) * 2019-03-28 2019-08-09 厦门理工学院 A kind of elevator card display methods, device and equipment
CN110111128B (en) * 2019-03-28 2021-05-11 厦门理工学院 Apartment elevator advertisement playing method, device and equipment
CN110155835A (en) * 2019-05-28 2019-08-23 哈尔滨理工大学 For audient's user experience and energy saving novel elevator intelligent advisement player
CN112085527A (en) * 2020-09-08 2020-12-15 北京精英系统科技有限公司 Multimedia delivery method, system and device in elevator
CN113889005A (en) * 2021-10-09 2022-01-04 徐州工业职业技术学院 Chinese traditional culture show experience device

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