CN106982391A - A kind of information-pushing method, terminal, server and system - Google Patents

A kind of information-pushing method, terminal, server and system Download PDF

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Publication number
CN106982391A
CN106982391A CN201610035169.XA CN201610035169A CN106982391A CN 106982391 A CN106982391 A CN 106982391A CN 201610035169 A CN201610035169 A CN 201610035169A CN 106982391 A CN106982391 A CN 106982391A
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CN
China
Prior art keywords
information
user
stream media
state parameter
terminal
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201610035169.XA
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Chinese (zh)
Inventor
杨蕾
李阳
朴昕阳
张俭
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
China Mobile Communications Group Co Ltd
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China Mobile Communications Group Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
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Application filed by China Mobile Communications Group Co Ltd filed Critical China Mobile Communications Group Co Ltd
Priority to CN201610035169.XA priority Critical patent/CN106982391A/en
Publication of CN106982391A publication Critical patent/CN106982391A/en
Pending legal-status Critical Current

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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213Monitoring of end-user related data
    • H04N21/44218Detecting physical presence or behaviour of the user, e.g. using sensors to detect if the user is leaving the room or changes his face expression during a TV program
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/251Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213Monitoring of end-user related data
    • H04N21/44222Analytics of user selections, e.g. selection of programs or purchase activity
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/466Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • H04N21/4668Learning process for intelligent management, e.g. learning user preferences for recommending movies for recommending content, e.g. movies

Abstract

The embodiment of the invention discloses a kind of information-pushing method, methods described includes:The first stream media information is played, the state parameter of user is collected;State parameter and first stream media information based on user, it is determined that for the behavioural information of the first stream media information;The behavioural information for the first stream media information is sent to server side, the video related information corresponding with behavioural information of server side push is received;Corresponding operation is performed based on video related information.The embodiment of the present invention also discloses a kind of terminal, server and system simultaneously.

Description

A kind of information-pushing method, terminal, server and system
Technical field
The present invention relates to the information transmission technology of Streaming Media, more particularly to a kind of information-pushing method, terminal, Server and system.
Background technology
With the development of internet and mobile broadband, based on all kinds of intelligent terminals carry out streaming media on demand with it is live User behavior extremely popularize.Current streaming media service is very not enough in terms of intelligent, personalization, Cause that user's property easy to use is not good and video ads changing effect is poor.This is in particular in:In certain stream matchmaker Body segment mesh play particularly it is live during or terminate after, reviewed for all user's active push identicals Highlight etc., it is impossible to truly react the individual demand of user;As user wants that mirror is watched in the omission reviewed Head, pay special attention to camera lens etc., user wants to obtain above-mentioned content of interest, it is necessary to review people in program whole Line search lookup is entered in building site, is wasted time and energy.
The content of the invention
In order to solve the above technical problems, the embodiment of the present invention expect to provide a kind of information-pushing method, terminal, Server and system, can recommend personalized video related information, so as to improve Consumer's Experience to user.
The technical proposal of the invention is realized in this way:
First aspect is there is provided a kind of information-pushing method, and applied to terminal, methods described includes:
The first stream media information is played, the state parameter of user is collected;
State parameter and first stream media information based on the user, it is determined that for described first-class The behavioural information of media information;
The behavioural information for first stream media information is sent to server side, server is received The video related information corresponding with the behavioural information that side is pushed;
Corresponding operation is performed based on the video related information.
Second aspect is there is provided a kind of information-pushing method, and applied to server, methods described includes:
The behavioural information for the first stream media information that terminal is sent is received, wherein, the behavioural information In at least include the state parameter of user;
Based on the behavioural information for being directed to the first stream media information, analysis obtains corresponding video related information;
The video related information is pushed to the terminal.
The third aspect includes there is provided a kind of terminal, the terminal:
Broadcast unit, for playing the first stream media information;
Collecting unit, the state parameter for collecting user;
Determining unit, for the state parameter based on the user and first stream media information, it is determined that For the behavioural information of first stream media information;
Transmitting element, for sending the behavioural information for first stream media information to server side;
Receiving unit, the video corresponding with the behavioural information for receiving server side push associates letter Breath;
Execution unit, for performing corresponding operation based on the video related information.
Fourth aspect includes there is provided a kind of server, the server:
Receiving unit, for receiving the behavioural information for the first stream media information that terminal is sent, wherein, At least include the state parameter of user in the behavioural information;
Analytic unit, for based on the behavioural information for being directed to the first stream media information, analysis to obtain correspondence Video related information;
Transmitting element, for pushing the video related information to the terminal.
5th aspect, a kind of information transmission system of offer, the system include:
Any terminal in the above-mentioned third aspect;
With server any in above-mentioned fourth aspect.
The embodiments of the invention provide a kind of information-pushing method, terminal, server and system, the is being played During one stream media information, the state parameter of user is collected;State parameter based on user and first-class Media information, it is determined that for the behavioural information of first stream media information;Send and be directed to the first-class matchmaker The behavioural information of body information receives the corresponding with the behavioural information of server side push to server side Video related information;Corresponding operation is performed based on video related information afterwards.So, server is received The behavioural information for the first stream media information sent to terminal, based on behavior information, it is possible to analyze Corresponding video related information is obtained, in this way, during each user's viewing stream media information, the behavior letter of generation Breath is different so that the video related information got is also different, thus, it is possible to the behavioural information based on user Obtain corresponding personalized video related information, it is ensured that meet the individual demand of user.
Brief description of the drawings
Fig. 1 is the flow chart of the first information-pushing method provided in an embodiment of the present invention;
Fig. 2 is the flow chart of second of information-pushing method provided in an embodiment of the present invention;
Fig. 3 is a kind of schematic diagram of information transmission system provided in an embodiment of the present invention;
Fig. 4 is the flow chart of the third information-pushing method provided in an embodiment of the present invention;
Fig. 5 is the flow chart of the 4th kind of information-pushing method provided in an embodiment of the present invention;
Fig. 6 is the flow chart of the 5th kind of information-pushing method provided in an embodiment of the present invention;
Fig. 7 is the flow chart of the 6th kind of information-pushing method provided in an embodiment of the present invention;
Fig. 8 is a kind of structural representation of terminal provided in an embodiment of the present invention;
Fig. 9 is a kind of structural representation of server provided in an embodiment of the present invention;
Figure 10 is a kind of structural representation of information transmission system provided in an embodiment of the present invention.
Embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear Chu, it is fully described by.
Embodiment one
The embodiment of the present invention provides a kind of information-pushing method, and applied to terminal, the terminal has camera, As shown in figure 1, this method includes:
Step 101, the first stream media information of broadcasting, collect the state parameter of user.
Here, the first stream media information can be the video flowing of local cache or receive network transmission Video flowing.
In the present embodiment, the state parameter for collecting user is acquired by camera scanning, is collected The status information of user include:The eye state parameter of the user is collected, or, collect The motion state parameterses of user.Eye state parameter be sight leave the parameter of viewing area, sight return it is aobvious Show that this kind of can state such as parameter, blink parameter, viewing angle and the Line of sight in region pays close attention to first-class During media information, the information of the eye change of user;Motion state parameterses can include being whether user moves Go out the parameter of predeterminable area, the predeterminable area is the region that camera can be scanned.
Step 102, the state parameter based on user and the first stream media information, it is determined that for first-class matchmaker The behavioural information of body information.
The behavioural information that step 103, transmission are directed to the first stream media information receives service to server side The video related information corresponding with behavioural information that device side is pushed.
Step 104, corresponding operation performed based on video related information.
Here, different customer parameters and the behavioural information corresponding to the first stream media information are different.
Situation one, shape of the eye state parameter sign user in the viewing area for not watching terminal attentively as user The duration of state exceed preset duration when, for the first stream media information behavioural information be user be in do not watch attentively The initial time and end time of the viewing area state of the terminal;When the running state parameter table of user When the duration that requisition family is not in predeterminable area exceedes preset duration, the behavior for the first stream media information is believed Breath is the initial time and end time that user is not in predeterminable area.
Accordingly, at least include in video related information user be not in the initial time of predeterminable area with And the omission video information in end time, or, user is in the viewing area state for not watching terminal attentively Omission video information in initial time and end time.Here, it is that user does not watch to omit video information Video flowing.
Accordingly, step 104 can include:Played in predetermined time control and omit video information.It is preferred that, At the time of predetermined time is that the first stream media information is finished.
Situation two, include when step 101:When collecting the eye state parameter of the user, accordingly, Step 102 includes:When the playing progress rate of the first stream media information progress corresponding in advertising message, base In the eye state parameter of user, judge whether user is in the state for the viewing area for not watching the terminal attentively; If user is in the state for the viewing area for not watching the terminal attentively, by broadcasting for first stream media information Degree of putting into and user are in the state for the viewing area for not watching terminal attentively as first Streaming Media The behavioural information of information;Accordingly, step 104 includes:Based on the control pause the in video related information The first stream media information is played in the pause control information of the broadcasting of one stream media information, control pause.It is preferred that, Advertising message is advertisement stream media information, and such as head are forced to force ad stream in ad stream, piece.So, It ensure that advertising message all forces user to watch.
After the first Streaming Media is played in pause, this method also includes:Collect the eye shape of the user State parameter;When determining that the user is in the state for the viewing area for watching terminal attentively based on eye state parameter, The state that user is in into the viewing area for watching terminal attentively is sent to server;Receive that server sends is extensive Multiple control information, continues to play the first stream media information based on control information control is recovered.So, ensure that User must be complete viewing predetermined content.
Situation three, include when step 101:When collecting the eye state parameter of the user, accordingly, Step 102 includes:By the first of the eye state parameter of user and its corresponding first stream media information Reproduction time, is used as the behavioural information for first stream media information.Here, the first reproduction time can To be the initial time and end time corresponding to the first broadcasting, or first plays the moment.
Accordingly, the target information related to the first stream media information, step are included in video related information 104 can include:The target information is got from video related information, in the first predetermined time and At first predeterminable area, target information is presented.
So, server receives the behavioural information for the first stream media information of terminal transmission, is based on Behavior information, it is possible to which analysis obtains corresponding video related information, so, what each user watched regards During frequency, behavioural information is different, and the video information focused particularly on is also different, and so, video related information also can Generation is different, therefore, it can associate letter for the personalized video of the recommendation of the behavioural information of user for user Breath, so that there is provided Consumer's Experience.
Embodiment two
The embodiment of the present invention provides a kind of information-pushing method, applied to server, as shown in Fig. 2 the clothes Business device includes:
Step 201, receive the behavioural information for the first stream media information that terminal is sent.
Wherein, the state parameter of user is at least included in the behavioural information.Here, the state ginseng of user Number includes the eye state parameter of user, or, the motion state parameterses of user.
Step 202, based on the behavioural information for the first stream media information, analysis obtains corresponding video and closed Join information.
When the state parameter of user includes the eye state parameter of user, or, the motion state parameterses of user When, step 202 can be included when behavioural information includes user in the viewing area for not watching the terminal attentively When the initial time and end time of state, initial time and the end of predeterminable area will be not in user Only the omission video information in the moment is used as the video related information;Or, behavioural information includes user When initial time in the viewing area state for not watching terminal attentively and end time, user is in and not noted Closed depending on the omission video information in the initial time and end time of the viewing area state of terminal as video Join information.Here, the eye state parameter of user includes parameter and the sight recurrence that sight leaves viewing area The parameter of viewing area.
When the state parameter of user includes:The eye state parameter of user;Step 802 is specifically included:Work as row Include the playing progress rate of the first stream media information for information and user is in and does not watch the viewing area of terminal attentively During the state in domain, the pause control information that will control to suspend the broadcasting of the first stream media information is associated as video Information.After this, step 802 also includes:When behavioural information includes the broadcasting of the first stream media information When progress and user are in the state for the viewing area for watching terminal attentively, control is recovered into the first Streaming Media letter The recovery control information of the broadcasting of breath is used as video related information.
When the eye state parameter that the state parameter of user is user, the eye state parameter includes:Viewing angle Degree, when the viewing angle represents that user watches the frame of video, during the angle of Rotation of eyeball change, step 202 Specifically include:When including viewing angle in the eye state parameter of user in behavioural information and its is right During the first reproduction time of first stream media information answered, then the first reproduction time is got first-class Corresponding frame of video in media information;Whether be key frame, if so, being then based on eye state if judging frame of video Viewing angle in parameter, determines the target area in the frame of video corresponding to viewing angle;Based on target area The destination object included in domain, determines target information, regard target information as the video related information.This In, when the eye state parameter that the state parameter of user is user, eye state parameter includes:Blink parameter And Line of sight, these eye state parameters are for judging whether user is conscientiously watching the first Streaming Media letter During breath;Step 202 includes:When the eye state parameter for including user in behavioural information and its correspondence The first stream media information the first reproduction time when, then based on eye state parameter, determine user's pin The degree of concern of video information corresponding to the first reproduction time;When degree of concern meets preparatory condition, obtain Get the corresponding relevant information of video information;Based on the corresponding relevant information of video information, selection obtains target Information, regard target information as the video related information.
When user state parameter be user eye state parameter, the eye state parameter include blink parameter, Viewing angle and Line of sight, step 202 include:When the eye state for including user in behavioural information During the first reproduction time of parameter and its corresponding first stream media information, then based on eye state Parameter, determines that user is directed to the degree of concern of the corresponding video information of the first reproduction time;When degree of concern is full During sufficient preparatory condition, the corresponding relevant information of video information is got;Based on the corresponding related letter of video information Breath, selection obtains target information, regard target information as video related information.What deserves to be explained is, we Know when user conscientiously watches the first stream media information, the number of winks of user, the change of direction of visual lines, Sight change all can be very small, and therefore, blink parameter, viewing angle and Line of sight can just be sentenced Whether disconnected user is conscientiously watching the first stream media information.
Step 203, pushing video related information to terminal.
So, server receives the behavioural information for the first stream media information of terminal transmission, is based on Behavior information, it is possible to which analysis obtains corresponding video related information, so, what each user watched regards During frequency, behavioural information is different, and the video information focused particularly on is also different, and so, video related information also can Generation is different, therefore, it can associate letter for the personalized video of the recommendation of the behavioural information of user for user Breath, so that there is provided Consumer's Experience.
Embodiment three
The embodiment of the present invention provides a kind of information-pushing method, and applied to information transmission system, the system includes Terminal and server, the terminal are the terminals with camera, as shown in figure 3, the server includes row For analysis module, processing and analysis module, target information generation wooden unit, control information generation module and communication Module, server realizes the determination of video related information by these modules;The terminal includes the mould that communicates Block, acquisition module, behavior record module and performing module, terminal realize the shape of user by these modules The acquisition of state parameter, behavioural information etc..
When the corresponding program of user's the first stream media information of viewing, as shown in figure 4, this method can include:
Step 301, terminal gather the eye state parameter of user by camera.
Specifically, when user does not pay close attention to the viewing area of terminal, terminal collection user leaves predeterminable area and right The initial time answered, terminal continues to gather, and until user returns predeterminable area, now, terminal gathers user The state and corresponding end time of viewing area are returned, the duration carved when initiated between end time surpasses Preset duration is crossed, then generates eye state parameter.Here, the acquisition method in the present embodiment can be based on people Face recognizes to realize.
Step 302, terminal user is not in the initial time and end time of predeterminable area state as For the behavioural information of the first stream media information.
Step 303, terminal to server report the behavioural information for the first stream media information.
Here, behavioural information can be reported in the form of a file.
User is not in pre- by step 304, server according to the behavioural information for the first stream media information If the omission video information in the initial time and end time of zone state is used as video related information.
Here, it is the video segment that user does not watch in the first stream media information to omit video information.
Step 305, server push to terminal and omit video information.
Step 306, terminal will omit video information and be presented to user in run-out in predetermined form.
Example IV
The embodiment of the present invention provides a kind of Information Push Server, applied to information transmission system, the system bag Terminal and server are included, the terminal is the terminal with camera, as shown in figure 3, the server includes Behavioural analysis module, processing and analysis module, target information generate wooden unit, control information generation module and led to Believe module, server realizes the determination of video related information by these modules;The terminal includes communication Module, acquisition module, behavior record module and performing module, terminal realize user's by these modules The acquisition of state parameter, behavioural information etc..
When user watches ad stream (advertising message) in the first stream media information for forcing to play, such as scheme Shown in 5, this method includes:
Step 401, terminal gather the eye state parameter of user by camera.
When user does not pay close attention to the viewing area of terminal, terminal gathers the viewing area state for not paying close attention to terminal.This In, the acquisition method in the present embodiment can be realized based on iris detection.
Step 402, terminal judge whether user is in the state for the viewing area for not watching the terminal attentively.If It is then to stop this flow;If it is not, then performing step 403.
The playing progress rate of ad stream and user are in by step 403, terminal does not watch the aobvious of the terminal attentively Show the state in region as the behavioural information for ad stream.
Step 404, terminal to server report the behavioural information for ad stream.
Step 405, server are according to the behavioural information for ad stream, by control pause the first Streaming Media letter The pause control information of the broadcasting of breath is used as video related information.
Step 406, server send pause control information to terminal.
Step 407, terminal stop at ad stream in frame of video according to pause control information, will force wide Timing is won the case against to stop on video time point.
What deserves to be explained is, after step 407, when determining the user based on the eye state parameter During state in the viewing area for watching terminal attentively, user is in the viewing area for watching the terminal attentively by terminal State send to server, server will recover control information according to the state and be used as video related information to send out Deliver to terminal, terminal you according to control information is recovered, ad stream is recovered to transmit, recovers to force advertisement to fall meter When.
Embodiment five
The embodiment of the present invention provides a kind of Information Push Server, applied to information transmission system, the system bag Terminal and server are included, the terminal is the terminal with camera, as shown in figure 3, the server includes Behavioural analysis module, processing and analysis module, target information generate wooden unit, control information generation module and led to Believe module, server realizes the determination of video related information by these modules;The terminal includes communication Module, acquisition module, behavior record module and performing module, terminal realize user's by these modules The acquisition of state parameter, behavioural information etc..
As shown in figure 5, user watches the program of the first stream media information, as shown in fig. 6, the server bag Include:
Step 501, terminal gather the eye state parameter of user by camera.
Here, the eye state parameter of user is the eye that user watches a certain frame of video in the first stream media information Portion's state parameter.
Step 502, terminal obtain the first reproduction time of viewing frame of video.
First reproduction time is the broadcasting moment corresponding to the first stream media information when watching the frame of video.
Step 503, terminal using the broadcasting moment of the eye state parameter of user and frame of video as The behavioural information of first stream media information.
Here, eye state parameter includes viewing angle.
Step 504, terminal to server send the behavioural information for the first stream media information.
Step 505, server obtain the first reproduction time corresponding frame of video in the first stream media information.
Step 506, server judge whether frame of video is key frame.If so, then performing step 506;If it is not, Then stop this flow.
Step 507, server are determined corresponding to viewing angle based on the viewing angle in eye state parameter Frame of video in target area.
Step 508, server determine target information based on the destination object included in target area, by mesh Mark information is used as video related information.
Here, target information includes the advertising message related to destination object, video information etc..
Step 509, server send target information to terminal.
Target information is presented in step 510, terminal after the first stream media information is finished.
Embodiment six
The embodiment of the present invention provides a kind of Information Push Server, applied to information transmission system, the system bag Terminal and server are included, the terminal is the terminal with camera, as shown in figure 3, the server includes Behavioural analysis module, processing and analysis module, target information generate wooden unit, control information generation module and led to Believe module, server realizes the determination of video related information by these modules;The terminal includes communication Module, acquisition module, behavior record module and performing module, terminal realize user's by these modules The acquisition of state parameter, behavioural information etc..As shown in fig. 7, user watches flow-medium performance, the server Including:
Step 601, terminal gather the eye state parameter of user by camera.
Step 602, terminal obtain the first reproduction time of the first stream media information.
Here, corresponding period when the first reproduction time is the eye state parameter for collecting user.
First reproduction time can be the eye state of default period or terminal according to user Parameter, such as blinks parameter, sight angle to confirm that current state is the video segment that user conscientiously watches, The time that video segment is undergone is used as video time section.
Step 603, terminal are by the eye state parameter of user and its corresponding first stream media information First reproduction time is used as the behavioural information for the first stream media information.
Step 604, terminal to server send the behavioural information for the first stream media information.
Step 605, server obtain the corresponding video information of the first reproduction time.
Step 606, server are based on eye state parameter, determine the degree of concern of the video information.
Step 607, server judge whether degree of concern meets preparatory condition.If so, then performing step 607; If it is not, then terminating this flow.
Step 608, server obtain the corresponding relevant information of video information.
Step 609, server are based on the corresponding relevant information of video information, and selection obtains target information, will Target information is used as video related information.
Step 610, server send target information to terminal.
Step 611, the presentation target information after the first stream media information is finished.
It is apparent that when if user conscientiously watches video in practice, his number of winks will be fewer, And too big change will not occur for viewing angle, therefore, the two information are conscientiously watched as user is judged The standard of video.
Example IV
The present embodiment provides a kind of terminal 70, as shown in figure 8, the terminal 70 includes:
Broadcast unit 701, for playing the first stream media information.
Collecting unit 702, the state parameter for collecting user.
Determining unit 703, for the state parameter based on the user and first stream media information, It is determined that for the behavioural information of first stream media information.
Transmitting element 704, for sending the behavioural information for first stream media information to service Device side.
Receiving unit 705, the video corresponding with the behavioural information for receiving server side push is closed Join information.
Execution unit 706, for performing corresponding operation based on the video related information.
So, server receives the behavioural information for the first stream media information of terminal transmission, is based on Behavior information, it is possible to which analysis obtains corresponding video related information, so, what each user watched regards During frequency, behavioural information is different, and the video information focused particularly on is also different, and so, video related information also can Generation is different, therefore, it can associate letter for the personalized video of the recommendation of the behavioural information of user for user Breath, so that there is provided Consumer's Experience.
Further, the collecting unit 702 specifically for:Collect the eye state ginseng of the user Number, or, collect the motion state parameterses of user;
Accordingly, the determining unit 703 specifically for:
When the eye state parameter of the user characterizes the user in the viewing area for not watching the terminal attentively The duration of state when exceeding preset duration, the user is in and does not watch the viewing area shape of the terminal attentively The initial time and end time of state are used as the behavioural information for being directed to the first stream media information;
Or,
The duration of predeterminable area is not in more than default when the running state parameter of the user characterizes the user During duration, the user is not in the initial time and end time of predeterminable area as described and is directed to The behavioural information of one stream media information.
Further, at least include in the video related information and be not in predeterminable area in the user Omission video information in initial time and end time, or, the user, which is in, does not watch the end attentively Omission video information in the initial time and end time of the viewing area state at end;
Accordingly, the execution unit 706 specifically for:
The omission video information is played in predetermined time control.
Further, the collecting unit 702 specifically for:Collect the eye state ginseng of the user Number;
Accordingly, the determining unit 703 specifically for:
When the playing progress rate of first stream media information progress corresponding in advertising message, based on described The eye state parameter of user, judges whether user is in the state for the viewing area for not watching the terminal attentively;
If the user is in the state for the viewing area for not watching the terminal attentively, by first Streaming Media The playing progress rate of information and the user are in the state for the viewing area for not watching the terminal attentively as institute State the behavioural information for first stream media information.
Further, the execution unit 706 specifically for:
The pause of broadcasting based on control the first stream media information of pause in the video related information controls letter First stream media information is played in breath, control pause;
The collecting unit 702 is additionally operable to:Collect the eye state parameter of the user;
The transmitting element 704 is additionally operable to:Noted when determining that the user is in based on the eye state parameter Depending on the viewing area of the terminal state when, the user is in the viewing area for watching the terminal attentively State is sent to server;
The receiving unit 705 is additionally operable to:The recovery control information that the server is sent is received, is based on The recovery control information control continues to play first stream media information.
Further, the collecting unit 702 specifically for:Collect the eye state ginseng of the user Number;
Accordingly, the determining unit 703 specifically for:
The first of the eye state parameter of the user and its corresponding first stream media information is broadcast The time is put, the behavioural information for first stream media information is used as.
Further, include in the video related information:The mesh related to first stream media information Mark information;
The execution unit 706 specifically for:
The target information is got from the video related information, it is pre- in the first predetermined time and first If at region, the target information is presented.
In actual applications, the broadcast unit 701, collecting unit 702, determining unit 703, transmission are single Member 704, receiving unit 705 and execution unit 706 can be by the central processing units in server 80 (Central Processing Unit, CPU), microprocessor (Micro Processor Unit, MPU), number Word signal processor (Digital Signal Processor, DSP) or field programmable gate array (Field Programmable Gate Array, FPGA) etc. realize.
Embodiment five
The present embodiment provides a kind of server 80, as shown in figure 9, the server 80 includes:
Receiving unit 801, for receiving the behavioural information for the first stream media information that terminal is sent, Wherein, the state parameter of user is at least included in the behavioural information.
Analytic unit 802, for based on the behavioural information for being directed to the first stream media information, analysis to be obtained Corresponding video related information.
Transmitting element 803, for pushing the video related information to the terminal.
So, server receives the behavioural information for the first stream media information of terminal transmission, is based on Behavior information, it is possible to which analysis obtains corresponding video related information, so, what each user watched regards During frequency, behavioural information is different, and the video information focused particularly on is also different, and so, video related information also can Generation is different, therefore, it can associate letter for the personalized video of the recommendation of the behavioural information of user for user Breath, so that there is provided Consumer's Experience.
Further, the state parameter of the user includes:The eye state parameter of user, or, user Motion state parameterses;
Accordingly, the analytic unit 802 specifically for:
When the behavioural information includes that the user is in the viewing area state for not watching the terminal attentively When moment and the end time of beginning, by initial time and the end that predeterminable area is not in the user Only the omission video information in the moment is used as the video related information;
Or,
When the behavioural information includes that the user is in the viewing area state for not watching the terminal attentively When moment and the end time of beginning, the user is in for the viewing area state for not watching the terminal attentively The omission video information begun in moment and end time is used as the video related information.
Further, the state parameter of the user, including:The eye state parameter of the user;
Accordingly, the analytic unit 802 specifically for:
When the behavioural information is included at playing progress rate and the user of first stream media information When the state of viewing area of the terminal is not watched attentively, it will control to suspend broadcasting for first stream media information The pause control information put is used as the video related information.
Further, the analytic unit 802 is additionally operable to:
When the behavioural information is included at playing progress rate and the user of first stream media information When the state of viewing area of the terminal is watched attentively, the broadcasting of recovery first stream media information will be controlled Recovery control information be used as the video related information.
Further, the state parameter of the user is the eye state parameter of user;
Accordingly, the analytic unit 802 specifically for:
When including viewing angle, Yi Jiqi in the eye state parameter of the user in the behavioural information During the first reproduction time of corresponding first stream media information, then get first reproduction time and exist Corresponding frame of video in first stream media information;
Whether be key frame, if so, then based on the viewing in the eye state parameter if judging the frame of video Angle, determines the target area in the frame of video corresponding to the viewing angle;
Based on the destination object included in the target area, target information is determined, the target information is made For the video related information.
Further, the state parameter of the user is the eye state parameter of user;
Accordingly, the analytic unit 802 specifically for:
When the eye state parameter for including the user in the behavioural information and its corresponding described During the first reproduction time of one stream media information, then based on the eye state parameter, user's pin is determined The degree of concern of frame of video corresponding to first reproduction time;
When the degree of concern meets preparatory condition, the corresponding relevant information of the frame of video is got;
Based on the corresponding relevant information of the frame of video, selection obtains target information, the target information is made For the video related information.
In actual applications, the receiving unit 801, determining unit 802 and transmitting element 803 can be by Central processing unit (Central Processing Unit, CPU), microprocessor (Micro in server 80 Processor Unit, MPU), digital signal processor (Digital Signal Processor, DSP) or Field programmable gate array (Field Programmable Gate Array, FPGA) etc. is realized.
Embodiment six
The embodiment of the present invention provides one kind 90, and as shown in Figure 10, the system 90 includes:
Any terminal 70 in above-described embodiment;
With any server 80 in above-described embodiment.
Wherein, the terminal 70 is used for:The first stream media information is played, the state parameter of user is collected; State parameter and first stream media information based on the user, it is determined that for first Streaming Media The behavioural information of information;The behavioural information for first stream media information is sent to server side, Receive the video related information corresponding with the behavioural information of server side push;Associated and believed based on video Breath performs corresponding operation.
The server 80 is used for:The behavioural information for the first stream media information that terminal is sent is received, its In, the state parameter of user is at least included in the behavioural information;Based on for the first stream media information Behavioural information, analysis obtains corresponding video related information;Video related information is sent to the terminal.
It should be understood by those skilled in the art that, embodiments of the invention can be provided as method, system or meter Calculation machine program product.Therefore, the present invention can using hardware embodiment, software implementation or combine software and The form of the embodiment of hardware aspect.Moreover, the present invention can be used wherein includes calculating one or more The computer-usable storage medium of machine usable program code (includes but is not limited to magnetic disk storage and optical storage Device etc.) on the form of computer program product implemented.
The present invention is with reference to method according to embodiments of the present invention, equipment (system) and computer program product Flow chart and/or block diagram describe.It should be understood that can be by computer program instructions implementation process figure and/or side Each flow and/or square frame in block diagram and flow and/or the knot of square frame in flow chart and/or block diagram Close.Can provide these computer program instructions to all-purpose computer, special-purpose computer, Embedded Processor or The processor of other programmable data processing devices is to produce a machine so that by computer or other can The instruction of the computing device of programming data processing equipment is produced for realizing in one flow or multiple of flow chart The device for the function of being specified in one square frame of flow and/or block diagram or multiple square frames.
These computer program instructions, which may be alternatively stored in, can guide computer or other programmable data processing devices In the computer-readable memory worked in a specific way so that be stored in the computer-readable memory Instruction, which is produced, includes the manufacture of command device, and the command device is realized in one flow of flow chart or multiple streams The function of being specified in one square frame of journey and/or block diagram or multiple square frames.
These computer program instructions can be also loaded into computer or other programmable data processing devices, made Obtain and series of operation steps performed on computer or other programmable devices to produce computer implemented processing, So as to which the instruction performed on computer or other programmable devices is provided for realizing in one flow of flow chart Or specified in one square frame of multiple flows and/or block diagram or multiple square frames function the step of.
The foregoing is only a preferred embodiment of the present invention, is not intended to limit the protection model of the present invention Enclose.

Claims (27)

1. a kind of information-pushing method, applied to terminal, it is characterised in that methods described includes:
The first stream media information is played, the state parameter of user is collected;
State parameter and first stream media information based on the user, it is determined that for described first-class The behavioural information of media information;
The behavioural information for first stream media information is sent to server side, server is received The video related information corresponding with the behavioural information that side is pushed;
Corresponding operation is performed based on the video related information.
2. according to the method described in claim 1, it is characterised in that the state ginseng for collecting user Number, including:The eye state parameter of the user is collected, or, collect the motion shape of user State parameter;
Accordingly, the state parameter and first stream media information based on the user, determine pin To the behavioural information of first stream media information, including:
When the eye state parameter of the user characterizes the user in the viewing area for not watching the terminal attentively The duration of state when exceeding preset duration, the user is in and does not watch the viewing area shape of the terminal attentively The initial time and end time of state are used as the behavioural information for being directed to the first stream media information;
Or,
The duration of predeterminable area is not in more than default when the running state parameter of the user characterizes the user During duration, the user is not in the initial time and end time of predeterminable area as described and is directed to The behavioural information of one stream media information.
3. method according to claim 2, it is characterised in that at least wrapped in the video related information The omission video information being not in the user in the initial time of predeterminable area and end time is included, Or, the user is in the initial time and end time for the viewing area state for not watching the terminal attentively Interior omission video information;
Accordingly, it is described that corresponding operation is performed based on the video related information, including:
The omission video information is played in predetermined time control.
4. according to the method described in claim 1, it is characterised in that the state ginseng for collecting user Number, including:Collect the eye state parameter of the user;
Accordingly, the state parameter and first stream media information based on the user, determine pin To the behavioural information of first stream media information, including:
When the playing progress rate of first stream media information progress corresponding in advertising message, based on described The eye state parameter of user, judges whether user is in the state for the viewing area for not watching the terminal attentively;
If the user is in the state for the viewing area for not watching the terminal attentively, by first Streaming Media The playing progress rate of information and the user are in the state for the viewing area for not watching the terminal attentively as institute State the behavioural information for first stream media information.
5. method according to claim 4, it is characterised in that described to be based on the video related information Corresponding operation is performed, including:
The pause of broadcasting based on control the first stream media information of pause in the video related information controls letter First stream media information is played in breath, control pause;
Accordingly, methods described also includes:
Collect the eye state parameter of the user;
When based on the eye state parameter determine the user be in watch attentively the terminal viewing area shape During state, the state that the user is in into the viewing area for watching the terminal attentively is sent to server;
The recovery control information that the server is sent is received, is continued based on the recovery control information control Play first stream media information.
6. according to the method described in claim 1, it is characterised in that the state ginseng for collecting user Number, including:Collect the eye state parameter of the user;
Accordingly, the state parameter and first stream media information based on the user, determine pin To the behavioural information of first stream media information, including:
The first of the eye state parameter of the user and its corresponding first stream media information is broadcast The time is put, the behavioural information for first stream media information is used as.
7. method according to claim 6, it is characterised in that include in the video related information: The target information related to first stream media information;
It is described that corresponding operation is performed based on the video related information, including:
The target information is got from the video related information, it is pre- in the first predetermined time and first If at region, the target information is presented.
8. a kind of information-pushing method, applied to server, it is characterised in that methods described includes:
The behavioural information for the first stream media information that terminal is sent is received, wherein, the behavioural information In at least include the state parameter of user;
Based on the behavioural information for being directed to the first stream media information, analysis obtains corresponding video related information;
The video related information is pushed to the terminal.
9. method according to claim 8, it is characterised in that the state parameter of the user, including: The eye state parameter of the user, or, the motion state parameterses of user;
Accordingly, described based on the behavioural information for being directed to the first stream media information, analysis obtains corresponding Video related information, including:
When the behavioural information includes that the user is in the viewing area state for not watching the terminal attentively When moment and the end time of beginning, by initial time and the end that predeterminable area is not in the user Only the omission video information in the moment is used as the video related information;
Or,
When the behavioural information includes that the user is in the viewing area state for not watching the terminal attentively When moment and the end time of beginning, the user is in for the viewing area state for not watching the terminal attentively The omission video information begun in moment and end time is used as the video related information.
10. the method according to right will go 8, it is characterised in that the state parameter of the user, bag Include:The eye state parameter of the user;
Accordingly, described based on the behavioural information for being directed to the first stream media information, analysis obtains corresponding Video related information, including:
When the behavioural information is included at playing progress rate and the user of first stream media information When the state of viewing area of the terminal is not watched attentively, it will control to suspend broadcasting for first stream media information The pause control information put is used as the video related information.
11. method according to claim 10, it is characterised in that described by control pause described first It is described based on described after the pause control information of the broadcasting of stream media information is as the video related information For the behavioural information of the first stream media information, analysis obtains corresponding video related information, including:
When the behavioural information is included at playing progress rate and the user of first stream media information When the state of viewing area of the terminal is watched attentively, the broadcasting of recovery first stream media information will be controlled Recovery control information be used as the video related information.
12. method according to claim 8, it is characterised in that the state parameter of the user is use The eye state parameter at family;
Accordingly, described based on the behavioural information for being directed to the first stream media information, analysis obtains corresponding Video related information, including:
When including viewing angle, Yi Jiqi in the eye state parameter of the user in the behavioural information During the first reproduction time of corresponding first stream media information, then get first reproduction time and exist Corresponding frame of video in first stream media information;
Whether be key frame, if so, then based on the viewing in the eye state parameter if judging the frame of video Angle, determines the target area in the frame of video corresponding to the viewing angle;
Based on the destination object included in the target area, target information is determined, the target information is made For the video related information.
13. method according to claim 8, it is characterised in that the state parameter of the user is use The eye state parameter at family;
Accordingly, described based on the behavioural information for being directed to the first stream media information, analysis obtains corresponding Video related information, including:
When the eye state parameter for including the user in the behavioural information and its corresponding described During the first reproduction time of one stream media information, then based on the eye state parameter, user's pin is determined The degree of concern of video information corresponding to first reproduction time;
When the degree of concern meets preparatory condition, the corresponding relevant information of the video information is got;
Based on the corresponding relevant information of the video information, selection obtains target information, by the target information It is used as the video related information.
14. a kind of terminal, it is characterised in that the terminal includes:
Broadcast unit, for playing the first stream media information;
Collecting unit, the state parameter for collecting user;
Determining unit, for the state parameter based on the user and first stream media information, it is determined that For the behavioural information of first stream media information;
Transmitting element, for sending the behavioural information for first stream media information to server side;
Receiving unit, the video corresponding with the behavioural information for receiving server side push associates letter Breath;
Execution unit, for performing corresponding operation based on the video related information.
15. terminal according to claim 14, it is characterised in that the collecting unit specifically for: The eye state parameter of the user is collected, or, collect the motion state parameterses of user;
Accordingly, the determining unit specifically for:
When the eye state parameter of the user characterizes the user in the viewing area for not watching the terminal attentively The duration of state when exceeding preset duration, the user is in and does not watch the viewing area shape of the terminal attentively The initial time and end time of state are used as the behavioural information for being directed to the first stream media information;
Or,
The duration of predeterminable area is not in more than default when the running state parameter of the user characterizes the user During duration, the user is not in the initial time and end time of predeterminable area as described and is directed to The behavioural information of one stream media information.
16. terminal according to claim 15, it is characterised in that in the video related information at least Include the omission video information being not in the user in the initial time of predeterminable area and end time, Or, the user is in the initial time and end time for the viewing area state for not watching the terminal attentively Interior omission video information;
Accordingly, the execution unit specifically for:
The omission video information is played in predetermined time control.
17. terminal according to claim 14, it is characterised in that the collecting unit specifically for: Collect the eye state parameter of the user;
Accordingly, the determining unit specifically for:
When the playing progress rate of first stream media information progress corresponding in advertising message, based on described The eye state parameter of user, judges whether user is in the state for the viewing area for not watching the terminal attentively;
If the user is in the state for the viewing area for not watching the terminal attentively, by first Streaming Media The playing progress rate of information and the user are in the state for the viewing area for not watching the terminal attentively as institute State the behavioural information for first stream media information.
18. terminal according to claim 17, it is characterised in that the execution unit specifically for:
The pause of broadcasting based on control the first stream media information of pause in the video related information controls letter First stream media information is played in breath, control pause;
The collecting unit is additionally operable to:Collect the eye state parameter of the user;
The transmitting element is additionally operable to:Watch institute attentively when determining that the user is in based on the eye state parameter During the state for the viewing area for stating terminal, the user is in the state for the viewing area for watching the terminal attentively Send to server;
The receiving unit is additionally operable to:The recovery control information that the server is sent is received, based on described Recover control information control to continue to play first stream media information.
19. terminal according to claim 14, it is characterised in that the collecting unit specifically for: Collect the eye state parameter of the user;
Accordingly, the determining unit specifically for:
The first of the eye state parameter of the user and its corresponding first stream media information is broadcast The time is put, the behavioural information for first stream media information is used as.
20. terminal according to claim 19, it is characterised in that the video related information includes Have:The target information related to first stream media information;
The execution unit specifically for:
The target information is got from the video related information, it is pre- in the first predetermined time and first If at region, the target information is presented.
21. a kind of server, it is characterised in that the server includes:
Receiving unit, for receiving the behavioural information for the first stream media information that terminal is sent, wherein, At least include the state parameter of user in the behavioural information;
Analytic unit, for based on the behavioural information for being directed to the first stream media information, analysis to obtain correspondence Video related information;
Transmitting element, for pushing the video related information to the terminal.
22. server according to claim 21, it is characterised in that the state parameter bag of the user Include:The eye state parameter of user, or, the motion state parameterses of user;
Accordingly, the analytic unit specifically for:
When the behavioural information includes that the user is in the viewing area state for not watching the terminal attentively When moment and the end time of beginning, by initial time and the end that predeterminable area is not in the user Only the omission video information in the moment is used as the video related information;
Or,
When the behavioural information includes that the user is in the viewing area state for not watching the terminal attentively When moment and the end time of beginning, the user is in for the viewing area state for not watching the terminal attentively The omission video information begun in moment and end time is used as the video related information.
23. the server according to right will go 21, it is characterised in that the state parameter of the user, Including:The eye state parameter of the user;
Accordingly, the analytic unit specifically for:
When the behavioural information is included at playing progress rate and the user of first stream media information When the state of viewing area of the terminal is not watched attentively, it will control to suspend broadcasting for first stream media information The pause control information put is used as the video related information.
24. server according to claim 23, it is characterised in that the analytic unit is additionally operable to:
When the behavioural information is included at playing progress rate and the user of first stream media information When the state of viewing area of the terminal is watched attentively, the broadcasting of recovery first stream media information will be controlled Recovery control information be used as the video related information.
25. server according to claim 21, it is characterised in that the state parameter of the user is The eye state parameter of user;
Accordingly, the analytic unit specifically for:
When including viewing angle, Yi Jiqi in the eye state parameter of the user in the behavioural information During the first reproduction time of corresponding first stream media information, then get first reproduction time and exist Corresponding frame of video in first stream media information;
Whether be key frame, if so, then based on the viewing in the eye state parameter if judging the frame of video Angle, determines the target area in the frame of video corresponding to the viewing angle;
Based on the destination object included in the target area, target information is determined, the target information is made For the video related information.
26. server according to claim 21, it is characterised in that the state parameter of the user is The eye state parameter of user;
Accordingly, the analytic unit specifically for:
When the eye state parameter for including the user in the behavioural information and its corresponding described During the first reproduction time of one stream media information, then based on the eye state parameter, user's pin is determined The degree of concern of video information corresponding to first reproduction time;
When the degree of concern meets preparatory condition, the corresponding relevant information of the video information is got;
Based on the corresponding relevant information of the video information, selection obtains target information, by the target information It is used as the video related information.
27. a kind of information transmission system, it is characterised in that the system includes:
Terminal described in any one of claim 14 to 20;
With the server described in any one of claim 21 to 26.
CN201610035169.XA 2016-01-19 2016-01-19 A kind of information-pushing method, terminal, server and system Pending CN106982391A (en)

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Application publication date: 20170725