CN107392648A - Assess the method and device of directory audient distribution - Google Patents

Assess the method and device of directory audient distribution Download PDF

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Publication number
CN107392648A
CN107392648A CN201710516128.7A CN201710516128A CN107392648A CN 107392648 A CN107392648 A CN 107392648A CN 201710516128 A CN201710516128 A CN 201710516128A CN 107392648 A CN107392648 A CN 107392648A
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user
directory
sample
audient
users
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王祉懿
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Shanghai Fine Count Mdt Infotech Ltd
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Shanghai Fine Count Mdt Infotech Ltd
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/70—Information retrieval; Database structures therefor; File system structures therefor of video data
    • G06F16/73—Querying
    • G06F16/735—Filtering based on additional data, e.g. user or group profiles
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G06Q30/0271—Personalized advertisement
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Accounting & Taxation (AREA)
  • Theoretical Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Physics & Mathematics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • Data Mining & Analysis (AREA)
  • Multimedia (AREA)
  • General Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Computational Linguistics (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The present invention provides a kind of method and device for assessing directory audient distribution, and method includes：The historical viewings record of the bumper advertisements of the directory to be measured is obtained, the historical viewings record includes all users and browses the cookieID generated during the bumper advertisements every time；Using unique users as dimension, the historical viewings are recorded and carry out duplicate removal, obtain browse the bumper advertisements browse user；The user property of the sample of users for browsing user will be belonged in user's Sample Storehouse, as audient's properties of distributions of the directory to be measured, user's Sample Storehouse includes the user property of all sample of users.By scheme provided by the invention, audient's distribution of the directory to be measured can be fast and accurately obtained, overcoming the directory audient of video website offer, to be distributed directory audient's distribution efficiency that not accurate enough and survey is drawn low, reclaims the defects of slow.

Description

Assess the method and device of directory audient distribution
Technical field
The present invention relates to network multimedia field, more particularly to a kind of method and device for assessing directory audient distribution.
Background technology
With flourishing for network multimedia, video website has been increasingly becoming the main way that spectators watch the directory.Mesh Before, various subject matters, the directory of country origin emerge in an endless stream, and TV play enters " addressee subdivision " epoch, and a play is loved to hear for public audience The happy epoch seen are gone for ever, and accurately launch advertisement according to audient's situation of the directory and closed into video website and advertiser The focus of note.
The method of currently acquired directory audient distribution, on the one hand it is directly to be divided according to the broadcasting of video website record Analysis, obtain audient's distribution of the directory；It is another then be directly obtained by way of survey the directory audient distribution.
But the data due to being provided in video website often there is deviate objective fact situation, therefore use it is this Audient's distribution that method obtains may be not accurate enough；On the other hand, the mode of survey, often there is the questionnaire rate of recovery It is low, recovery is slow, people puts into the problem of big altogether.
The content of the invention
The present invention provides a kind of method and device for assessing directory audient distribution, for the fast and accurate acquisition directory Audient is distributed.
The first aspect of the invention is to provide a kind of method for assessing directory audient distribution, including：Obtain the directory to be measured Bumper advertisements historical viewings record, historical viewings record includes giving birth to when all users browse the bumper advertisements every time Into cookieID；Using unique user as dimension, the historical viewings are recorded and carry out duplicate removal, acquisition browses the bumper advertisements Browse user；The user property of the sample of users for browsing user will be belonged in user's Sample Storehouse, as the play to be measured Purpose audient's properties of distributions, user's Sample Storehouse include the user property of all sample of users.
Another aspect of the present invention is to provide a kind of device for assessing directory audient distribution, including：Acquisition module, it is used for Obtain the historical viewings record of the bumper advertisements of the directory to be measured, historical viewings record is included described in all users browse every time The cookieID generated during bumper advertisements；Deduplication module, for using unique user as dimension, recording and carrying out to the historical viewings Duplicate removal, obtain browse the bumper advertisements browse user；Matching module, use is browsed for will belong to described in user's Sample Storehouse The user property of the sample of users at family, as audient's properties of distributions of the directory to be measured, user's Sample Storehouse includes all The user property of sample of users.
The method and device provided by the invention for assessing directory audient distribution, passes through the clear of the bumper advertisements to the directory to be measured Record of looking at is obtained, and removes the record that sole user repeats playing, and is belonged in the Sample Storehouse that will be established in advance and is browsed user Sample of users audient properties of distributions of the user property as the directory to be measured, so as to precisely, quickly obtain the directory to be measured Audient is distributed, and the directory audient for overcoming video website offer is distributed the directory audient that not accurate enough and survey is drawn Distribution efficiency is low, reclaims the defects of slow.
Brief description of the drawings
In order to illustrate more clearly about the embodiment of the present invention or technical scheme of the prior art, below will be to embodiment or existing There is the required accompanying drawing used in technology description to be briefly described, it should be apparent that, drawings in the following description are the present invention Some embodiments, for those of ordinary skill in the art, on the premise of not paying creative work, can also basis These accompanying drawings obtain other accompanying drawings.
Fig. 1 is the schematic flow sheet for the method for assessing directory audient distribution that the embodiment of the present invention one provides；
Fig. 2 is the schematic flow sheet for the method for assessing directory audient distribution that the embodiment of the present invention two provides；
Fig. 3 is the structural representation for the device for assessing directory audient distribution that the embodiment of the present invention three provides；
Fig. 4 is the schematic flow sheet for the method for assessing directory audient distribution that the embodiment of the present invention four provides.
Embodiment
To make the purpose, technical scheme and advantage of the embodiment of the present invention clearer, below in conjunction with the embodiment of the present invention In accompanying drawing, the technical scheme in the embodiment of the present invention is clearly and completely described, it is clear that described embodiment is Part of the embodiment of the present invention, rather than whole embodiments.Based on the embodiment in the present invention, those of ordinary skill in the art The every other embodiment obtained under the premise of creative work is not made, belongs to the scope of protection of the invention.
Fig. 1 is the schematic flow sheet for the method for assessing directory audient distribution that the embodiment of the present invention one provides, such as Fig. 1 institutes Show, this method includes：
101st, the historical viewings record of the bumper advertisements of the directory to be measured is obtained, the historical viewings record includes all users The cookieID generated during the bumper advertisements is browsed every time.
In the present embodiment, within a period of time, the bumper advertisements of the directory to be measured are monitored, obtain the directory to be measured Bumper advertisements historical viewings record, wherein, historical viewings record include user browse every time bumper advertisements be generate CookieID, specifically, cookie is some websites to distinguish data that user identity is stored on user local terminal.
Illustrated with practical application, bumper advertisements corresponding to directory thinkling sound's Ya lists are monitored, within n hours, monitored Bumper advertisements corresponding to directory thinkling sound's Ya lists have exposed 10,000 times, so as to get 10,000 cookieID.
102nd, using unique user as dimension, the historical viewings is recorded and carry out duplicate removal, acquisition browses the bumper advertisements Browse user.
In the present embodiment, after the historical viewings of bumper advertisements of the directory to be measured record is got, with single use Family is dimension, duplicate removal is carried out to the historical viewings record of the bumper advertisements of the directory to be measured got, so as to obtain browsing the patch Piece advertisement browses user.
Illustrated with practical application, it is assumed that user seen respectively by three iqiyi.com, Tengxun, LeEco different video websites Thinkling sound's Ya list is seen, then same user generates browses record three times, if so as to the whole cookieID got directly more Carrying out audience analysis, then possible outcome is not accurate enough, therefore, it is necessary to right before the cookieID to getting carries out audience analysis CookieID carries out duplicate removal, obtain browse the bumper advertisements browse user.
103rd, the user property of the sample of users for browsing user will be belonged in user's Sample Storehouse, as the play to be measured Purpose audient's properties of distributions, user's Sample Storehouse include the user property of all sample of users.
In the present embodiment, obtain browsing the bumper advertisements browse user after, in the user's sample established in advance User is browsed obtained by search duplicate removal in storehouse, and the user for browsing the sample of users of user will be belonged in user's Sample Storehouse and belonged to Property, as audient's properties of distributions of the directory to be measured, wherein, in user's Sample Storehouse storage the methods of being investigated by history obtain big User is browsed corresponding to amount cookieID, and browses user corresponding to user.
Still illustrated with practical application, by browse the bumper advertisements browse user after, that is, watch the use of thinkling sound Ya lists Family, the user property corresponding with the user of viewing thinkling sound's Ya lists is found in the user's Sample Storehouse established in advance, wherein, user Attribute includes sex, age, marriage, education, income, city etc..The user property that will be searched out in user's Sample Storehouse, as Audient's properties of distributions corresponding to directory thinkling sound's Ya lists, so as to advertiser can accurately be launched according to audient's properties of distributions this by Advertisement interested to many distribution crowds, so as to improve the validity and reliability of information push.
Further, 101 include：
Obtain in the range of certain time at current time, the historical viewings record of the bumper advertisements of the directory to be measured.
In practical application, because the cookie time-to-live is limited, therefore cookie historical viewings record can be dug Pick cleaning, obtains active cookie, and in the active cookie got, get the paster of the browsed directory to be measured The cookie of advertisement, what active historical viewings record can more truely and accurately reflect bumper advertisements browses situation, so as to Obtain directory audient distribution to be measured.
In the present embodiment, when the bumper advertisements to the directory to be measured are monitored, it can select to obtain distance currently The historical viewings record of the bumper advertisements of the directory to be measured in the range of certain time at moment, specifically, the time apart from current time Can be by user's sets itself.It is clear by obtaining the history of the bumper advertisements of the directory to be measured in the range of certain time at current time Look at record, by increasing capacitance it is possible to increase the precision of the directory audient to be measured distribution finally obtained.The assessment directory audient point that the present embodiment provides The method of cloth, obtained by the record that browses of the bumper advertisements to the directory to be measured, and remove what sole user repeated playing Record, the audient point of the user property that browses the sample of users of user as the directory to be measured will be belonged in the Sample Storehouse established in advance Cloth attribute, so as to precisely, quickly obtain audient's distribution of the directory to be measured, overcome the directory audient distribution of video website offer Directory audient's distribution efficiency that not accurate enough and survey is drawn is low, reclaims the defects of slow.
Fig. 2 is the schematic flow sheet for the method for assessing directory audient distribution that the embodiment of the present invention two provides, in embodiment On the basis of one, as shown in Fig. 2 step 103 specifically includes：
201st, the quantity for belonging to the sample of users for browsing user in user's Sample Storehouse is counted.
If the 202, quantity reaches default threshold value, the user property of the sample of users for browsing user will be belonged to, made For audient's properties of distributions of the directory to be measured.
In the present embodiment, in the user's Sample Storehouse established in advance search for duplicate removal obtained by browse user before, use Family can one threshold value of sets itself, and belong to the quantity for browsing the sample of users of user in counting user Sample Storehouse, when user's sample Belong in this storehouse when browsing the quantity of the sample of users of user and reaching default threshold value, using the user property searched as to be measured Audient's properties of distributions of the directory.
Illustrated with practical application, that searches for that duplicate removal obtains in the user's Sample Storehouse established in advance watches directory thinkling sound's Ya lists User before, first given threshold is 500 people, belong in real-time statistics user's Sample Storehouse viewing directory thinkling sound's Ya lists user, when When the user's sample size searched reaches 500 people, using user property corresponding to the user's sample searched as directory Lang Ya Audient's properties of distributions corresponding to list, it is distributed people so as to which advertiser can accurately launch the audient according to audient's properties of distributions Advertisement interested to group, so as to obtain the interests of maximum.
The method for assessing directory audient distribution that the present embodiment provides, by the way that threshold value, and counting user sample is previously set Belong to the quantity for browsing the sample of users of user in storehouse, reached when belonging to the quantity that browses the sample of users of user in user's Sample Storehouse During to default threshold value, audient's properties of distributions using the user property searched as the directory to be measured, so as to improve play to be measured The precision of purpose audient distribution.
Fig. 3 is the structural representation for the device for assessing directory audient distribution that the embodiment of the present invention three provides, such as Fig. 3 institutes Show, the device includes：
Acquisition module 31, the historical viewings record of the bumper advertisements for obtaining the directory to be measured, the historical viewings record The cookieID generated when browsing the bumper advertisements every time including all users.
Deduplication module 32, for using unique user as dimension, being recorded to the historical viewings and carrying out duplicate removal, acquisition browses institute That states bumper advertisements browses user.
Matching module 33, for the user property of the sample of users for browsing user will to be belonged in user's Sample Storehouse, make For audient's properties of distributions of the directory to be measured, user's Sample Storehouse includes the user property of all sample of users.
In the present embodiment, within a period of time, acquisition module 31 is monitored to the bumper advertisements of the directory to be measured, is obtained The historical viewings of the bumper advertisements of the directory to be measured are taken to record, wherein, historical viewings record includes user, and to browse paster every time wide Announcement is the cookieID of generation, specifically, cookie is some websites to distinguish that user identity is stored in user's local end Data on end.After the historical viewings record of the bumper advertisements of the directory to be measured is got in acquisition module 31, deduplication module 32 Using unique user as dimension, duplicate removal is carried out to the historical viewings record of the bumper advertisements of the directory to be measured got, so as to obtain Browse the bumper advertisements browses user.Deduplication module 32 obtain browsing the bumper advertisements browse user after, matching module 33 browse user in the user's Sample Storehouse established in advance obtained by search duplicate removal, and browse use by belonging in user's Sample Storehouse The user property of the sample of users at family, as audient's properties of distributions of the directory to be measured, wherein, storage is by going through in user's Sample Storehouse User is browsed corresponding to a large amount of cookieID that the methods of history is investigated obtains, and browses user corresponding to user.
Illustrated with practical application, bumper advertisements corresponding to directory thinkling sound's Ya lists are monitored, within n hours, monitored Bumper advertisements corresponding to directory thinkling sound's Ya lists have exposed 10,000 times, so as to get 10,000 cookieID.Assuming that user passes through love Three strange skill, Tengxun, LeEco different video websites watch thinkling sound's Ya list respectively, then same user generates browses three times Record, if so as to which the whole cookieID got directly carry out audience analysis more, possible outcome is not accurate enough, therefore to obtaining , it is necessary to carry out duplicate removal to cookieID before the cookieID got carries out audience analysis, acquisition browses the clear of the bumper advertisements Look at user.By browse the bumper advertisements browse user after, that is, watch thinkling sound's Ya lists user, in the user's sample established in advance The user property corresponding with the user of viewing thinkling sound's Ya lists is found in this storehouse, wherein, user property includes sex, age, wedding Relation by marriage, education, income, city etc..The user property that will be searched out in user's Sample Storehouse, as corresponding to directory thinkling sound's Ya lists by Many properties of distributions, so as to which advertiser can be accurately launched according to audient's properties of distributions interested to the audient distribution crowd Advertisement, so as to improve the validity and reliability of information push.
Further, acquisition module 31, specifically include：
Cleaning unit, for obtaining in the range of certain time at current time, the bumper advertisements of the directory to be measured Historical viewings record.
In practical application, because the cookie time-to-live is limited, therefore cookie historical viewings record can be dug Pick cleaning, obtains active cookie, and in the active cookie got, get the paster of the browsed directory to be measured The cookie of advertisement, what active historical viewings record can more truely and accurately reflect bumper advertisements browses situation, so as to Obtain directory audient distribution to be measured.
In the present embodiment, when the bumper advertisements to the directory to be measured are monitored, cleaning module can select to obtain In the range of certain time at current time the bumper advertisements of the directory to be measured historical viewings record, specifically, apart from it is current when The time at quarter can be by user's sets itself.By the bumper advertisements for obtaining the directory to be measured in the range of certain time at current time Historical viewings record, by increasing capacitance it is possible to increase finally obtain directory audient to be measured distribution precision.
The device for assessing directory audient distribution that the present embodiment provides, note is browsed by the bumper advertisements to the directory to be measured Record is obtained, and removes the record that sole user repeats playing, and the sample for browsing user is belonged in the Sample Storehouse that will be established in advance Audient properties of distributions of the user property of this user as the directory to be measured, so as to precisely, quickly obtain the audient of the directory to be measured Distribution, the directory audient for overcoming video website offer are distributed the directory audient distribution that not accurate enough and survey is drawn Efficiency is low, reclaims the defects of slow.
Fig. 4 is the schematic flow sheet for the method for assessing directory audient distribution that the embodiment of the present invention four provides, in embodiment On the basis of three, as shown in figure 4, matching module 33 specifically includes：
Statistical module 41, belong to the quantity of the sample of users for browsing user in user's Sample Storehouse for counting.
Counting module 42, if reaching default threshold value for quantity, the sample of users for browsing user will be belonged to User property, audient's properties of distributions as the directory to be measured.
In the present embodiment, in the user's Sample Storehouse established in advance search for duplicate removal obtained by browse user before, use Family can one threshold value of sets itself, belong to the quantity for browsing the sample of users of user in the counting user Sample Storehouse of statistical module 41, , will when counting module 42 counts in user's Sample Storehouse and belongs to the quantity of the sample of users for browsing user and reach default threshold value Audient properties of distributions of the user property searched as the directory to be measured.
Illustrated with practical application, that searches for that duplicate removal obtains in the user's Sample Storehouse established in advance watches directory thinkling sound's Ya lists User before, first given threshold is 500 people, belong in real-time statistics user's Sample Storehouse viewing directory thinkling sound's Ya lists user, when When the user's sample size searched reaches 500 people, using user property corresponding to the user's sample searched as directory Lang Ya Audient's properties of distributions corresponding to list, it is distributed people so as to which advertiser can accurately launch the audient according to audient's properties of distributions Advertisement interested to group, so as to obtain the interests of maximum.
The device for assessing directory audient distribution that the present embodiment provides, by the way that threshold value, and counting user sample is previously set Belong to the quantity for browsing the sample of users of user in storehouse, reached when belonging to the quantity that browses the sample of users of user in user's Sample Storehouse During to default threshold value, audient's properties of distributions using the user property searched as the directory to be measured, so as to improve play to be measured The precision of purpose audient distribution.
It is apparent to those skilled in the art that for convenience and simplicity of description, the device of foregoing description Specific work process, may be referred to the corresponding process in preceding method embodiment, will not be repeated here.
One of ordinary skill in the art will appreciate that：Realizing all or part of step of above-mentioned each method embodiment can lead to The related hardware of programmed instruction is crossed to complete.Foregoing program can be stored in a computer read/write memory medium.The journey Sequence upon execution, execution the step of including above-mentioned each method embodiment；And foregoing storage medium includes：ROM, RAM, magnetic disc or Person's CD etc. is various can be with the medium of store program codes.
Finally it should be noted that：Various embodiments above is merely illustrative of the technical solution of the present invention, rather than its limitations；To the greatest extent The present invention is described in detail with reference to foregoing embodiments for pipe, it will be understood by those within the art that：Its according to The technical scheme described in foregoing embodiments can so be modified, either which part or all technical characteristic are entered Row equivalent substitution；And these modifications or replacement, the essence of appropriate technical solution is departed from various embodiments of the present invention technology The scope of scheme.

Claims (8)

  1. A kind of 1. method for assessing directory audient distribution, it is characterised in that including：
    The historical viewings record of the bumper advertisements of the directory to be measured is obtained, the historical viewings record includes all users and browsed every time The cookieID generated during the bumper advertisements；
    Using unique users as dimension, the historical viewings are recorded and carry out duplicate removal, obtain browse the bumper advertisements browse use Family；
    The user property of the sample of users for browsing user, the audient as the directory to be measured will be belonged in user's Sample Storehouse Properties of distributions, user's Sample Storehouse include the user property of all sample of users.
  2. 2. according to the method for claim 1, it is characterised in that belong to described in the Sample Storehouse by user and browse user's The user property of sample of users, as audient's properties of distributions of the directory to be measured, including：
    Count the quantity for belonging to the sample of users for browsing user in user's Sample Storehouse；
    If quantity reaches default threshold value, the user property of the sample of users for browsing user will be belonged to, treated as described Survey audient's properties of distributions of the directory.
  3. 3. according to the method for claim 1, it is characterised in that the user property include sex, the age, marriage, education, Income, city etc..
  4. 4. according to the method for claim 1, it is characterised in that the historical viewings of the bumper advertisements for obtaining the directory to be measured Record, including：
    Obtain in the range of certain time at current time, the historical viewings record of the bumper advertisements of the directory to be measured.
  5. A kind of 5. device for assessing directory audient distribution, it is characterised in that including：
    Acquisition module, the historical viewings record of the bumper advertisements for obtaining the directory to be measured, the historical viewings record include institute There is the cookieID that user generates when browsing the bumper advertisements every time；
    Deduplication module, for using unique user as dimension, being recorded to the historical viewings and carrying out duplicate removal, acquisition browses the paster Advertisement browses user；
    Matching module, for the user property of the sample of users for browsing user will to be belonged in user's Sample Storehouse, as described Audient's properties of distributions of the directory to be measured, user's Sample Storehouse include the user property of all sample of users.
  6. 6. device according to claim 5, it is characterised in that the matching module includes：
    Statistical module, belong to the quantity of the sample of users for browsing user in user's Sample Storehouse for counting；
    Counting module, if reaching default threshold value for quantity, the user for belonging to the sample of users for browsing user is belonged to Property, audient's properties of distributions as the directory to be measured.
  7. 7. device according to claim 5, it is characterised in that the user property include sex, the age, marriage, education, Income, city etc..
  8. 8. device according to claim 5, it is characterised in that the acquisition module includes：
    Cleaning unit, for obtaining in the range of certain time at current time, the history of the bumper advertisements of the directory to be measured Browse record.
CN201710516128.7A 2017-06-29 2017-06-29 Assess the method and device of directory audient distribution Pending CN107392648A (en)

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Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103268562A (en) * 2013-05-23 2013-08-28 中国科学院计算机网络信息中心 Internet advertisement audience population ascribed characteristic monitoring method and system
CN103606094A (en) * 2013-11-06 2014-02-26 北京掌阔移动传媒科技有限公司 Mobile Internet advertisement monitoring method and system thereof
CN104298719A (en) * 2014-09-23 2015-01-21 新浪网技术(中国)有限公司 Method and system for conducting user category classification and advertisement putting based on social behavior

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103268562A (en) * 2013-05-23 2013-08-28 中国科学院计算机网络信息中心 Internet advertisement audience population ascribed characteristic monitoring method and system
CN103606094A (en) * 2013-11-06 2014-02-26 北京掌阔移动传媒科技有限公司 Mobile Internet advertisement monitoring method and system thereof
CN104298719A (en) * 2014-09-23 2015-01-21 新浪网技术(中国)有限公司 Method and system for conducting user category classification and advertisement putting based on social behavior

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