CN107277569A - Deliver the data module of interaction systems in real time applied to live scene - Google Patents

Deliver the data module of interaction systems in real time applied to live scene Download PDF

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Publication number
CN107277569A
CN107277569A CN201710417398.2A CN201710417398A CN107277569A CN 107277569 A CN107277569 A CN 107277569A CN 201710417398 A CN201710417398 A CN 201710417398A CN 107277569 A CN107277569 A CN 107277569A
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CN
China
Prior art keywords
data
real time
platform
live scene
deliver
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201710417398.2A
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Chinese (zh)
Inventor
金明
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Shanghai Jilian Network Technology Co Ltd
Original Assignee
Shanghai Jilian Network Technology Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Shanghai Jilian Network Technology Co Ltd filed Critical Shanghai Jilian Network Technology Co Ltd
Priority to CN201710417398.2A priority Critical patent/CN107277569A/en
Publication of CN107277569A publication Critical patent/CN107277569A/en
Pending legal-status Critical Current

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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/251Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0242Determining effectiveness of advertisements
    • G06Q30/0245Surveys
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0273Determination of fees for advertising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866Management of end-user data
    • H04N21/25891Management of end-user data being end-user preferences
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/475End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
    • H04N21/4755End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data for defining user preferences, e.g. favourite actors or genre
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/488Data services, e.g. news ticker
    • H04N21/4882Data services, e.g. news ticker for displaying messages, e.g. warnings, reminders

Landscapes

  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Accounting & Taxation (AREA)
  • Databases & Information Systems (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Marketing (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Computing Systems (AREA)
  • Computer Graphics (AREA)
  • Human Computer Interaction (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The invention discloses a kind of data module for delivering interaction systems in real time applied to live scene, the data module includes:1) integral platform data;2) detailed platform data;What the present invention was provided is applied to the data module that live scene delivers interaction systems in real time, client is completely without oneself exploitation data backstage, the data of oneself interactive application can just be checked in real time while multiterminal are delivered, strategy is delivered to operation adjustment provide practical foundation simultaneously, offline detailed data can allow client to analyze dispensing activity in detail again, if advertisement can also carry out charging according to quantity.How platform side can carry out more preferable dispensing pattern and migration efficiency according to the behavior thinking of user in data.

Description

Deliver the data module of interaction systems in real time applied to live scene
Technical field
The present invention relates to delivering in real time in live, it is interactive after, statistics is interactive in user terminal exposure, the behavior such as clicks on and carries out Induction and conclusion, the unified data module for carrying out classification display.
Background technology
Advertisement is delivered in direct broadcasting room, after interactive product, in user and the use for subsequently entering direct broadcasting room of direct broadcasting room Family is seen after advertisement or interaction, can produce the data being much of great value, in order to can by playback volume, displaying amount, mutual momentum, The data statistics such as click volume are got up, and are analyzed and shown.To realize above-mentioned technology, it is applied to the invention provides one kind straight Broadcast the data module that scene delivers interaction systems in real time.
The content of the invention
The present invention is to provide a kind of real-time applied to live scene for the technical scheme that solution above-mentioned technical problem is used The data module of interaction systems is delivered, wherein, concrete technical scheme is:
The data module includes:
1) integral platform data
Integral platform page of data, first summary show the total playback volume of the platform, total displayed quantity, and total click volume; Lower section acquiescence provides the real time data oscillogram of displaying today amount and click volume, allows user's selection to check specific while providing button Some day or the platform specific data of which period;
2) detailed platform data
All interactive products that the platform detailed data page, first Pagination Display today were shown in platform, according to when Between successively sort, and show interaction style and deliver room, while a date component can be provided carry out the date screening come Carry out the interactive list specifically delivered in special time.
Described is applied to the data module that live scene delivers interaction systems in real time, is distinguished according to client and time Specific data.
Described is applied to the data module that live scene delivers interaction systems in real time, and integral platform data, should in today Module provides 24 hours real time datas, thin dimension to minute;The data started yesterday use off-line data, thin dimension Spend to the second, and city distribution map is provided;Due to providing two sets of data recording methods for different live scenes, in order to allow use Family is preferably experienced, and is got through two sets of methods inside data module, is reached unified purpose.
It is described to be applied to the data module that live scene delivers interaction systems in real time, 2) platform data in detail, click looks into See after specific interaction, show the interactive detailed data pop-up page, be interactive detailed type successively from top to down, deliver room Between, deliver channel, release time, total data, point day data, period detailed data and custom system source.
The present invention has the advantages that relative to prior art:Client develops data backstage completely without oneself, The data of oneself interactive application can just be checked in real time while multiterminal are delivered, provided while delivering strategy to operation adjustment Practical foundation, offline detailed data can allow client to analyze dispensing activity in detail again, if advertisement can also Charging is carried out according to quantity.How platform side can carry out more preferable dispensing pattern and operation according to the behavior thinking of user in data Strategy.
Brief description of the drawings
Fig. 1 is the schematic diagram for the data module for delivering interaction systems in real time applied to live scene.
Embodiment
Platform class is particularly shown the invention provides multiple pages, the data of ad-level, and can be according to client Specific data are distinguished with the time.
1) integral platform data
Integral platform page of data, first summary show the total playback volume of the platform, total displayed quantity, and total click volume. Lower section acquiescence provides 24 hours real time data oscillograms of displaying today amount and click volume, user can be allowed to select while providing button Select and check specific some day or which period (my god) platform specific data.
In today, what the module was provided is all 24 hours real time datas, most thin dimension to minute;The data started yesterday are equal Off-line data is used, most thin dimension provides city distribution map to the second.
Due to providing two sets of data recording methods for different live scenes, in order to allow user preferably to experience, number Also two sets of methods are got through according to inside modules, unified purpose is reached.
2) detailed platform data
All interactive products that the platform detailed data page, first Pagination Display today were shown in platform, according to when Between successively sort, and show interaction style and deliver room.It is simultaneously that can provide one with integral platform data function identical Date component carries out the interactive list specifically delivered in special time to carry out the screening on date.
Click is checked after specific interaction, shows the interactive detailed data pop-up page.It is interactive bright successively from top to down Carefully (type/dispensing room/dispensing channel/release time), total data (displaying amount, clicking rate, clicking rate), point day data is (modern Day/yesterday/special time period selection), period detailed data and custom system source.
Although the present invention is disclosed as above with preferred embodiment, so it is not limited to the present invention, any this area skill Art personnel, without departing from the spirit and scope of the present invention, when a little modification can be made and perfect, therefore the protection model of the present invention Enclose when by being defined that claims are defined.

Claims (7)

1. a kind of data module for delivering interaction systems in real time applied to live scene, it is characterised in that:
The data module includes:
1) integral platform data
Integral platform page of data, first summary show the total playback volume of the platform, total displayed quantity, and total click volume;
2) detailed platform data
All interactive products that the platform detailed data page, first Pagination Display today were shown in platform, it is first according to the time After sort, and show interaction style and deliver room, while a date component can be provided to carry out the screening on date to carry out The interactive list specifically delivered in special time.
2. deliver the data module of interaction systems in real time applied to live scene as claimed in claim 1, it is characterised in that:Press Specific data are distinguished according to client and time.
3. deliver the data module of interaction systems in real time applied to live scene as claimed in claim 2, it is characterised in that:It is whole Body platform data, in today, the module provides 24 hours real time datas, thin dimension to minute.
4. deliver the data module of interaction systems in real time applied to live scene as claimed in claim 3, it is characterised in that:Yesterday The data that day starts use off-line data, and thin dimension provides city distribution map to the second;Due to for different live Scene provides two sets of data recording methods, in order to allow user preferably to experience, gets through two sets of methods inside data module, reaches To unified purpose.
5. deliver the data module of interaction systems in real time applied to live scene as claimed in claim 4, it is characterised in that:2) Detailed platform data, click is checked after specific interaction, shows the interactive detailed data pop-up page.
6. deliver the data module of interaction systems in real time applied to live scene as claimed in claim 5, it is characterised in that:2) Detailed platform data is interactive detailed type, delivers room, delivers channel, release time, total data, point day data, period Detailed data and custom system source.
7. deliver the data module of interaction systems in real time applied to live scene as claimed in claim 6, it is characterised in that:It is whole Body platform data, acquiescence provides the real time data oscillogram of displaying today amount and click volume, allows user to select while providing button Check the platform specific data of specific some day or which period.
CN201710417398.2A 2017-06-06 2017-06-06 Deliver the data module of interaction systems in real time applied to live scene Pending CN107277569A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201710417398.2A CN107277569A (en) 2017-06-06 2017-06-06 Deliver the data module of interaction systems in real time applied to live scene

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201710417398.2A CN107277569A (en) 2017-06-06 2017-06-06 Deliver the data module of interaction systems in real time applied to live scene

Publications (1)

Publication Number Publication Date
CN107277569A true CN107277569A (en) 2017-10-20

Family

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CN201710417398.2A Pending CN107277569A (en) 2017-06-06 2017-06-06 Deliver the data module of interaction systems in real time applied to live scene

Country Status (1)

Country Link
CN (1) CN107277569A (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN113055751A (en) * 2021-03-19 2021-06-29 北京百度网讯科技有限公司 Data processing method and device, electronic equipment and storage medium

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20150143401A1 (en) * 2012-01-27 2015-05-21 Sony Network Entertainment International Llc System, method, and infrastructure for real-time live streaming content
CN106126629A (en) * 2016-06-22 2016-11-16 武汉斗鱼网络科技有限公司 A kind of master data management method and system based on live industry
CN106127514A (en) * 2016-06-21 2016-11-16 武汉斗鱼网络科技有限公司 A kind of advertisement demonstration method for webcast website and device

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20150143401A1 (en) * 2012-01-27 2015-05-21 Sony Network Entertainment International Llc System, method, and infrastructure for real-time live streaming content
CN106127514A (en) * 2016-06-21 2016-11-16 武汉斗鱼网络科技有限公司 A kind of advertisement demonstration method for webcast website and device
CN106126629A (en) * 2016-06-22 2016-11-16 武汉斗鱼网络科技有限公司 A kind of master data management method and system based on live industry

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN113055751A (en) * 2021-03-19 2021-06-29 北京百度网讯科技有限公司 Data processing method and device, electronic equipment and storage medium

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Application publication date: 20171020

RJ01 Rejection of invention patent application after publication