CN107274815B - Control method of show window display system - Google Patents
Control method of show window display system Download PDFInfo
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- CN107274815B CN107274815B CN201710702899.5A CN201710702899A CN107274815B CN 107274815 B CN107274815 B CN 107274815B CN 201710702899 A CN201710702899 A CN 201710702899A CN 107274815 B CN107274815 B CN 107274815B
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F19/00—Advertising or display means not otherwise provided for
- G09F19/12—Advertising or display means not otherwise provided for using special optical effects
- G09F19/18—Advertising or display means not otherwise provided for using special optical effects involving the use of optical projection means, e.g. projection of images on clouds
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- Controls And Circuits For Display Device (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The invention discloses a control method of a show window display system, which comprises the steps of judging whether a person enters a preset range of a show window, filtering pedestrians with a speed v larger than a first threshold value in the preset range of the show window, and acquiring the number n of effectively thrown objects and the average speed of the effectively thrown objects
And acquiring real-time and real-time temperature t, and selecting corresponding time period weight according to the real-time
According to the weather and the real-time temperature T, the corresponding weather parameter W and the corresponding temperature function T are obtained, the release parameter omega is compared with a second threshold value, the mode of releasing the advertisement by the projector is determined, the mode comprises static mode release, picture switching mode release and dynamic video mode release, an effective advertisement release object can be accurately and quickly obtained, the release advertisement mode is selected according to the obtained pedestrian information, and the release efficiency of the advertisement is improved.
Description
The invention relates to a divisional application of patent application with application number of 201710401364.4 and application date of 2017.5.31, namely a show window display system and a control method thereof.
Technical Field
The invention relates to the technical field of interactive sensing, in particular to a control method of a show window display system.
Background
The conventional show window is generally used for inducing a consumer to enter a shop, the show window can be regarded as a display art for putting commodities at a display focus, and the specially designed and rush show window can attract the consumer to enter the shop, so that the consumer has a desire to purchase the goods, and the sales volume of the shop is increased. In the prior art, advertisement putting modes mainly include a static putting mode, a picture switching putting mode and a dynamic video putting mode, while general show window display simply puts the three putting modes to pedestrians in sequence or according to time periods, and does not consider the information of the pedestrians and the weather which influence the advertisement putting efficiency, so that the advertisement putting efficiency is very low.
Disclosure of Invention
The invention aims to overcome the defects of the prior art and provides a control method of a show window display system.
In order to solve the technical problems, the invention adopts the following technical measures:
a control method of a showcase display system, the showcase display system comprising:
the show window comprises glass and a holographic projection film, wherein the holographic projection film is arranged on one side of the glass;
a projector for projecting an advertisement on the holographic projection film;
the image sensor is used for capturing information of pedestrians entering the preset range of the show window;
a speed sensor;
a clock unit;
a filtration unit;
an acquisition unit;
a first processing unit;
a second processing unit; and
a third processing unit;
the control method comprises the following steps:
s1, judging whether a person enters the preset range of the shop window through the image sensor, if so, entering the step S2, and if not, entering the step S7;
s2, acquiring the speed v of the pedestrian entering the show window within the preset range through the speed sensor, filtering the pedestrian with the speed v greater than a first threshold value within the preset range of the show window through the filtering unit, and entering the step S3;
s3, obtaining the number n of effective objects and the average speed thereof by the first processing unit
Acquiring real-time through the clock unit and real-time temperature t through the acquisition unit, and entering step S4;
s4, selecting the corresponding time period weight according to the real-time
According to the weather and the real-time temperature T, acquiring the corresponding weather parameter W and the corresponding temperature function T as 0.1 x (T-25)
2Go to step S5, wherein the time period weight of 24:00-8:00
A time period weight of 0.5, 8:00-10:00
Time period weight of 1, 10:00-14:00
Time period weight of 1.5, 14:00-17:00
Time period weight of 2, 17:00-21:00
Time period weight of 3, 21:00-24:00
1.5, wherein the weather parameter W is 0 when the weather is sunny, 5 when the weather is cloudy, and 10 when the weather is rainy or snowy;
s5, obtaining the releasing parameters through the second processing unit
Proceeding to step S6;
s6, comparing the launch parameter omega with a second threshold value through the third processing unit, determining the mode of the projector for launching the advertisement, when the launch parameter omega is less than or equal to 0, entering step S7, when the launch parameter omega is in the range from 0 to the second threshold value, entering step S8, when the launch parameter omega is greater than or equal to the second threshold value, entering step S9;
s7, controlling the projector to deliver the advertisement in a static mode;
s8, controlling the projector to deliver the advertisement in a picture switching mode;
and S9, controlling the projector to deliver the advertisement in the mode of dynamic video.
As a further improvement, the first threshold is equal to or greater than 4 m/s.
As a further improvement, when the weather is sunny, the weather parameter W is 0, when the weather is cloudy, the weather parameter W is 5, and when the weather is rainy or snowy, the weather parameter W is 10.
As a further improvement, when the delivery parameter Ω is less than or equal to 0, the projector delivers the advertisement to the effective delivery object in a static mode; when the delivery parameter omega is in the range from zero to a second threshold value, the projector delivers the advertisement to the effective delivery object in a picture switching mode; and when the delivery parameter omega is larger than or equal to a second threshold value, the projector delivers the advertisement to the effective delivery object in a dynamic video mode.
As a further refinement, the second threshold value ranges from 7.5 to 15.
As a further refinement, the second threshold value ranges from 10 to 12.5.
As a further improvement, n pedestrians with front faces facing the show window are recorded as n effective projection objects, and n pedestrians with side faces facing the show window are recorded as n effective projection objects
And effectively delivering the object.
Compared with the prior art, the invention has the following beneficial effects: firstly, through acquiring pedestrian information and pedestrian speed and filtering pedestrians with speed larger than a first threshold value, the pedestrians with proper speed are screened out, then effective pedestrian number is acquired, the average speed of the effective pedestrians is determined, and releasing parameters are acquired
And a temperature function T ═ 0.1 × (T-25)
2Finally, an advertisement putting mode is selected, so that the advertisement putting mode is various, the power supply can be saved, a better propaganda effect can be achieved, and the advertisement putting efficiency is improved; and secondly, filtering the speed of the pedestrian larger than the first threshold value to obtain the effective pedestrian. The invention has simple structure, strong practicability and less energy consumption, and can quickly and accurately select the advertisement putting modelAnd (5) putting advertisements.
Drawings
Fig. 1 is a flowchart of a control method of the shop window system.
Detailed Description
The present invention will be described in further detail with reference to the accompanying fig. 1 and the embodiments. It is to be understood that the specific embodiments described herein are merely illustrative of and not restrictive on the broad invention. It should be further noted that, for the convenience of description, only some of the structures related to the present invention are shown in the drawings, not all of the structures.
Referring to fig. 1, the present invention provides a control method of a showcase display system, including the steps of:
a control method of a show window display system comprises the following steps:
s1, judging whether a person enters the preset range of the show window, if yes, going to step S2, and if not, going to step S7;
s2, filtering the pedestrians entering the show window in the preset range and with the speed v larger than the first threshold value, and entering the step S3;
s3, acquiring the number n of effective objects and the average speed thereof
Acquiring real-time and real-time temperature t, and entering step S4;
s4, selecting the corresponding time period weight according to the real-time
According to the weather and the real-time temperature T, acquiring the corresponding weather parameter W and the corresponding temperature function T as 0.1 x (T-25)
2Proceeding to step S5;
s5, obtaining the releasing parameters
Proceeding to step S6;
s6, comparing the launching parameter omega with a second threshold value, determining the mode of the projector for launching the advertisement, entering step S7 when the launching parameter omega is less than or equal to 0, entering step S8 when the launching parameter omega is in the range from 0 to the second threshold value, and entering step S9 when the launching parameter omega is greater than or equal to the second threshold value;
s7, controlling the projector to deliver the advertisement in a static mode;
s8, controlling the projector to deliver the advertisement in a picture switching mode;
and S9, controlling the projector to deliver the advertisement in the mode of dynamic video.
And recording n pedestrians with front faces facing the shop window as n effective throwing objects, and recording n pedestrians with side faces facing the shop window as the effective throwing objects.
Wherein the predetermined range of the shop window is a distance within ten meters from the shop window.
In step S1, it may be determined whether a person enters a predetermined range of the showcase through the image sensor.
In step S2, pedestrian information with a speed greater than the first threshold value within the predetermined range of the shop window is filtered, because there is no time to see the advertisement after the pedestrian passes through the shop window at a speed greater than the first threshold value, i.e., "fast", and therefore, the pedestrian with too fast speed is filtered to reduce energy consumption, preferably, the first threshold value is greater than or equal to 4 m/S.
In step S4, when the weather is sunny, the weather parameter W is 0, when the weather is cloudy, the weather parameter W is 5, when the weather is rainy or snowy, the weather parameter W is 10, and the weather information is obtained by importing the weather forecast information from the internet into the system, so that the weather can be updated in real time, and fewer pedestrians are going out in rainy or snowy days when the weather is relatively bad.
The time period weight
Data obtained by collecting a large amount of pedestrian information and performing data statistical analysis in different time periods is obtained according to investigation, 14:00 to 17; 00 and 17: the two time periods 00-21:00 have a larger pedestrian volume, so the corresponding weight is also larger,the time period weight information is as follows:
in step S6, when the placement parameter Ω is less than or equal to 0, the projector 12 places an advertisement to the effective placement object in a static mode; when the delivery parameter Ω is in the range from zero to a second threshold, the projector 12 delivers the advertisement to the effective delivery object in a mode of switching pictures; when the delivery parameter Ω is greater than or equal to a second threshold, the projector 12 delivers the advertisement to the effective delivery object in a dynamic video mode, where the range of the second threshold is 7.5-15, and preferably, the range of the second threshold is 10-12.5.
Marking n pedestrians with front faces facing the shop window 100 as n effective drop objects, and marking n pedestrians with side faces facing the shop window 100 as n effective drop objects
And effectively delivering the object.
In step S7, the static placement mode is to place a single advertisement picture or poster.
In step S8, the picture switching mode is to launch more than two advertisement pictures or posters in the form of a slide, and the switching interval between the two pictures in the picture switching mode is 2S-8S, preferably 4S-6S.
In step S9, the dynamic video mode is to deliver the advertisement to the public in a video mode.
The static putting mode is to put a single advertisement picture or poster. When no person enters the preset range of the show window or the speed of the person entering the preset range of the show window is too high, the advertisement can be put in the form of a single advertisement picture or poster, so that on one hand, the power can be saved, and on the other hand, pedestrians outside the preset range of the show window can also quickly acquire the information of the advertisement. Because, if a pedestrian or a person with too high speed who is outside a predetermined range of the shop window is delivered in a picture switching or dynamic video mode, it is difficult to achieve effective information transfer because of its own distance from the shop window or its high speed. The image switching and launching mode is to launch more than two advertisement images or posters in a slide form, and the switching interval between the two images in the image switching and launching mode is 2s-8s, preferably 4s-6 s. When the information of people entering the show window in the preset range and the weather meet the preset requirements, the advertisements are put in a picture switching mode, so that the pedestrians can obtain more information. The dynamic video mode is to put the advertisement to the public in a video mode, the putting mode of the dynamic video has the maximum information amount and is easier to be accepted by audiences, so when the information of people entering the preset range of the show window and the weather meet the preset requirements, the advertisement can be put in the dynamic video mode. According to different advertisement types and different importance degrees, classified delivery can be performed, so that effective advertising content propaganda can be achieved, and delivery efficiency is improved.
It is to be noted that the foregoing is only illustrative of the preferred embodiments of the present invention and the technical principles employed. It will be understood by those skilled in the art that the present invention is not limited to the particular embodiments described herein, but is capable of various obvious changes, rearrangements and substitutions as will now become apparent to those skilled in the art without departing from the scope of the invention. Therefore, although the present invention has been described in greater detail by the above embodiments, the present invention is not limited to the above embodiments, and may include other equivalent embodiments without departing from the spirit of the present invention, and the scope of the present invention is determined by the scope of the appended claims.
Claims (6)
1. A control method of a showcase display system, the showcase display system comprising:
the show window comprises glass and a holographic projection film, wherein the holographic projection film is arranged on one side of the glass;
a projector for projecting an advertisement on the holographic projection film;
the image sensor is used for capturing information of pedestrians entering the preset range of the show window;
a speed sensor;
a clock unit;
a filtration unit;
an acquisition unit;
a first processing unit;
a second processing unit; and
a third processing unit;
the control method comprises the following steps:
s1, judging whether a person enters the preset range of the shop window through the image sensor, if so, entering the step S2, and if not, entering the step S7;
s2, acquiring the speed v of the pedestrian entering the show window within the preset range through the speed sensor, filtering the pedestrian with the speed v greater than a first threshold value within the preset range of the show window through the filtering unit, and entering the step S3;
s3, obtaining the number n of effective objects and the average speed thereof by the first processing unit
Acquiring real-time through the clock unit and real-time temperature t through the acquisition unit, and entering step S4;
s4, selecting the corresponding time period weight according to the real-time
According to the weather and the real-time temperature T, acquiring the corresponding weather parameter W and the corresponding temperature function T as 0.1 x (T-25)
2Go to step S5, wherein the time period weight of 24:00-8:00
A time period weight of 0.5, 8:00-10:00
Time period weight of 1, 10:00-14:00
Time period weight of 1.5, 14:00-17:00
Time period weight of 2, 17:00-21:00
Time period weight of 3, 21:00-24:00
1.5, wherein the weather parameter W is 0 when the weather is sunny, 5 when the weather is cloudy, and 10 when the weather is rainy or snowy;
s5, obtaining the releasing parameters through the second processing unit
Proceeding to step S6;
s6, comparing the launch parameter omega with a second threshold value through the third processing unit, determining the mode of the projector for launching the advertisement, when the launch parameter omega is less than or equal to 0, entering step S7, when the launch parameter omega is in the range from 0 to the second threshold value, entering step S8, when the launch parameter omega is greater than or equal to the second threshold value, entering step S9;
s7, controlling the projector to deliver the advertisement in a static mode;
s8, controlling the projector to deliver the advertisement in a picture switching mode;
and S9, controlling the projector to deliver the advertisement in the mode of dynamic video.
2. The control method of the showcase display system according to claim 1, wherein: the first threshold is greater than or equal to 4 m/s.
3. The control method of the showcase display system according to claim 1, wherein: when the delivery parameter omega is less than or equal to 0, the projector delivers the advertisement to the effective delivery object in a static mode; when the delivery parameter omega is in the range from zero to a second threshold value, the projector delivers the advertisement to the effective delivery object in a picture switching mode; and when the delivery parameter omega is larger than or equal to a second threshold value, the projector delivers the advertisement to the effective delivery object in a dynamic video mode.
4. The control method of the showcase display system according to claim 1, wherein: the second threshold value ranges from 7.5 to 15.
5. The control method of the showcase display system according to claim 1, wherein: the second threshold value is in the range of 10-12.5.
6. The control method of the showcase display system according to claim 1, wherein: marking n pedestrians with front faces facing the show window as n effective throwing objects, and marking n pedestrians with side faces facing the show window as n effective throwing objects
And effectively delivering the object.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710702899.5A CN107274815B (en) | 2017-05-31 | 2017-05-31 | Control method of show window display system |
Applications Claiming Priority (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710401364.4A CN107025863B (en) | 2017-05-31 | 2017-05-31 | A kind of Window Display system and its control method |
| CN201710702899.5A CN107274815B (en) | 2017-05-31 | 2017-05-31 | Control method of show window display system |
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| Application Number | Title | Priority Date | Filing Date |
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| CN201710401364.4A Division CN107025863B (en) | 2017-05-31 | 2017-05-31 | A kind of Window Display system and its control method |
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| CN107274815A CN107274815A (en) | 2017-10-20 |
| CN107274815B true CN107274815B (en) | 2020-02-11 |
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| CN201710401364.4A Expired - Fee Related CN107025863B (en) | 2017-05-31 | 2017-05-31 | A kind of Window Display system and its control method |
| CN201710703449.8A Active CN107293232B (en) | 2017-05-31 | 2017-05-31 | A kind of novel Window Display system |
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| CN201710703449.8A Active CN107293232B (en) | 2017-05-31 | 2017-05-31 | A kind of novel Window Display system |
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| CN107293233A (en) * | 2017-08-17 | 2017-10-24 | 泉州创先力智能科技有限公司 | A kind of Window Display system and its control method with interactive function |
| CN107316590A (en) * | 2017-08-17 | 2017-11-03 | 泉州创先力智能科技有限公司 | A kind of solar energy Window Display system and its control method |
| CN109445576B (en) * | 2018-09-30 | 2022-03-29 | 联想(北京)有限公司 | Control method and control system |
| WO2020121479A1 (en) * | 2018-12-13 | 2020-06-18 | 三菱電機株式会社 | Animation display device and animation display method |
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| Publication number | Priority date | Publication date | Assignee | Title |
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| KR100305067B1 (en) * | 1999-06-24 | 2001-09-24 | 이종훈 | The image display system using blind |
| TW200705338A (en) * | 2005-07-28 | 2007-02-01 | David Yen | Interaction advertisement board |
| CN101114339B (en) * | 2007-07-17 | 2012-06-13 | 北京华智大为科技有限公司 | Visual medium audiences information feedback system and method thereof |
| CN102201187A (en) * | 2010-03-23 | 2011-09-28 | 深圳华北工控股份有限公司 | Method for directionally advertising |
| CN106469531A (en) * | 2015-08-20 | 2017-03-01 | 嘉兴市全程信息科技有限公司 | A kind of Window Display system |
| CN105405362A (en) * | 2015-12-09 | 2016-03-16 | 四川长虹电器股份有限公司 | Advertising viewing time calculation system and method |
| CN105575296A (en) * | 2016-02-29 | 2016-05-11 | 厦门理工学院 | Window display system and control method thereof |
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| Publication number | Publication date |
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| CN107025863B (en) | 2018-05-01 |
| CN107293232B (en) | 2019-08-16 |
| CN107293232A (en) | 2017-10-24 |
| CN107025863A (en) | 2017-08-08 |
| CN107274815A (en) | 2017-10-20 |
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Effective date of registration: 20200106 Address after: 200023 No. 562, Longhua East Road, Huangpu District, Shanghai Applicant after: Shanghai Huacheng Industrial Co., Ltd. Address before: 362100, Fujian Province, Huian County, Quanzhou Province Hang Yang town 6 Village, No. 58, 201 Applicant before: Quanzhou Chuangxian Intelligent Power Technology Co. Ltd. |
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