CN106850762A - A kind of information push method, server and message push system - Google Patents

A kind of information push method, server and message push system Download PDF

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Publication number
CN106850762A
CN106850762A CN201710001401.2A CN201710001401A CN106850762A CN 106850762 A CN106850762 A CN 106850762A CN 201710001401 A CN201710001401 A CN 201710001401A CN 106850762 A CN106850762 A CN 106850762A
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China
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user
message
push
instruction
information
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CN201710001401.2A
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CN106850762B (en
Inventor
孙子荀
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Tencent Technology Shenzhen Co Ltd
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Tencent Technology Shenzhen Co Ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/55Push-based network services
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/50Network services
    • H04L67/60Scheduling or organising the servicing of application requests, e.g. requests for application data transmissions using the analysis and optimisation of the required network resources

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  • Engineering & Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The invention discloses a kind of information push method, server is applied to, the information push method includes receiving the message acquisition request that user terminal sends, and the message obtains request to be included the identity of user and push to instruct;The intention that instruction identifies user is pushed from described, the intention of user includes that extensive reading, class are read, read carefully and thoroughly;And PUSH message is treated according to the corresponding push rule generation of intention of the user, and treat that PUSH message pushes to user terminal corresponding with the identity by described.Invention additionally discloses a kind of server and message push system.The intention of user is divided into extensive reading, class reading, intensive reading by information push method of the invention, server and message push system, corresponding message is pushed so as to intention exactly according to user, the fit of the content of message and the intention of user is improved, so as to improve the degree of accuracy of message push, save Internet resources.

Description

A kind of information push method, server and message push system
Technical field
Pushed away the present invention relates to a kind of Internet technical field, more particularly to a kind of information push method, server and message Send system.
Background technology
With continuing to develop for computer and Internet technology, network has turned into the important channel that people obtain information.
After content of the existing information push method by server configuration message, the message that will complete content configuration passes through net Network pushes to each client.But existing information push method can not identifying user exactly intention, cause the interior of message Hold and the fit between the intention of user is relatively low, so that the degree of accuracy of message push is low and wastes Internet resources.
The content of the invention
In view of this, the present invention provides a kind of information push method, server and system, can improve the accurate of message push Degree, and save Internet resources.
A kind of information push method is the embodiment of the invention provides, server is applied to, the information push method includes The message acquisition request that user terminal sends is received, the message obtains request to be included the identity of user and push to instruct; The intention that instruction identifies user is pushed from described, the intention of user includes that extensive reading, class are read, read carefully and thoroughly;And according to the user Intention it is corresponding push rule generation and treat PUSH message, and to treat that PUSH message is pushed to corresponding with the identity by described User terminal.
The present invention also provides a kind of information push method, is applied between server and user terminal, and the message is pushed Method includes that the user terminal receives transmission message after the push being input into is instructed and obtains request to the server, the message Obtaining request includes the identity of user and pushes instruction;The server pushes the meaning that instruction identifies user from described Figure, the intention of user include extensive reading, class read, intensive reading, and according to the intention of the user it is corresponding push rule and generate wait to push User terminal corresponding with the identity is pushed to after message, so that the user terminal shows the server push The message sent.
The present invention also provides a kind of server, and the server includes request receiving module, intention assessment module, message life Into with pushing module.The message that the request receiving module is used to receive user terminal transmission obtains request, and the message is obtained Request includes the identity of user and pushes instruction;The intention assessment module is used to identify user from the push instruction Intention, the intention of user include extensive reading, class read, intensive reading;The message generation is used for according to the user's with pushing module Be intended to it is corresponding push rule generation and treat PUSH message, and to treat that PUSH message is pushed to corresponding with the identity by described User terminal.
The present invention also provides a kind of message push system, and the message push system includes server and user terminal;Institute State user terminal for receive input push instruction after send message and obtain request to the server, the message is obtained asks Ask the identity including user and push instruction;The server pushes the intention that instruction identifies user, user from described Intention include extensive reading, class read, intensive reading, and push rule generation and treat PUSH message pusher according to the intention of the user is corresponding User terminal corresponding with the identity is delivered to, so that the user terminal shows disappearing for the server push Breath.
The intention of user is divided into extensive reading, class reading, essence by information push method of the invention, server and message push system Read, so as to be desired to make money or profit with the corresponding push rule corresponding message of push according to disagreeing for user exactly, improve message The fit of the intention of content and user, so as to improve the degree of accuracy of message push, save Internet resources.
It is that above and other objects, features and advantages of the invention can be become apparent, preferred embodiment cited below particularly, And coordinate institute's accompanying drawings, it is described in detail below.
Brief description of the drawings
The applied environment figure of the information push method that Fig. 1 is provided for one embodiment of the invention;
Fig. 2 shows a kind of structured flowchart of terminal;
Fig. 3 shows a kind of structured flowchart of server;
Fig. 4 is the schematic flow sheet of the information push method of first embodiment of the invention;
Fig. 5 is the schematic flow sheet of the information push method of second embodiment of the invention;
Fig. 6 is the schematic flow sheet of the information push method of third embodiment of the invention;
Fig. 7 is the schematic flow sheet of the information push method of fourth embodiment of the invention;
Fig. 8 is the schematic flow sheet of the information push method of fifth embodiment of the invention;
Fig. 9 is the schematic flow sheet of the information push method of sixth embodiment of the invention;
Figure 10 is the structural representation of the server of seventh embodiment of the invention;
Figure 11 is the structural representation of the server of eighth embodiment of the invention;
Figure 12 is the structural representation of the server of ninth embodiment of the invention;
Figure 13 is the structural representation of the server of tenth embodiment of the invention;
Figure 14 is the structural representation of the client of eleventh embodiment of the invention;
Figure 15 is the displaying interface schematic diagram of the display module of client as shown in figure 14;
Figure 16 is the structural representation of the message push system of twelveth embodiment of the invention.
Specific embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete Site preparation is described, it is clear that described embodiment is only a part of embodiment of the invention, rather than whole embodiments.It is based on Embodiment in the present invention, it is every other that those of ordinary skill in the art are obtained under the premise of creative work is not made Embodiment, belongs to the scope of protection of the invention.
The information push method that various embodiments of the present invention are provided, can be applied in applied environment as shown in Figure 1, realize Message is pushed.As shown in figure 1, the applied environment includes:At least one first terminal 100 and server 300.First terminal 100 It is located in wireless network or cable network with server 300, by the wireless network or cable network, first terminal 100 and clothes Business device 300 carries out data interaction.
Wherein, first terminal 100 can be PC (Personal Computer, personal computer), all-in-one, above-knee The computer terminals such as type pocket computer, car-mounted terminal, and smart mobile phone, intelligent television, TV box, flat board electricity Brain, E-book reader, MP3 player (Moving Picture Experts Group Audio Layer III, dynamic shadow As expert's compression standard audio aspect 3), MP4 (Moving Picture Experts Group Audio Layer IV, dynamic Image expert's compression standard audio aspect 4) mobile terminal device such as player.
Server 300 can be a server, or by some server groups into server cluster, or cloud Calculate service centre.
Fig. 2 shows a kind of structured flowchart of terminal.Structure shown in Fig. 2 is applicable to first terminal 100.Such as Fig. 2 institutes Show, terminal 10 includes memory 102, storage control 104, one or more (one is only shown in figure) processors 106, peripheral hardware Interface 108, radio-frequency module 110, locating module 112, photographing module 114, audio-frequency module 116, screen 118 and key-press module 120.These components are mutually communicated by one or more communication bus/holding wire 122.
It is appreciated that the structure shown in Fig. 2 is only to illustrate, terminal 10 may also include more more or less than shown in Fig. 2 Component, or with the configuration different from shown in Fig. 2.Each component shown in Fig. 2 can be using hardware, software or its combination Realize.
Memory 102 can be used for store software program and module, such as the information push method in the embodiment of the present invention and Corresponding programmed instruction/the module of system, processor 106 by run software program of the storage in storage control 104 and Module, so as to perform various function application and data processing, that is, realizes above-mentioned information push method and system.
Memory 102 may include high speed random access memory, may also include nonvolatile memory, such as one or more magnetic Property storage device, flash memory or other non-volatile solid state memories.In some instances, memory 102 can be further included The memory remotely located relative to processor 106, these remote memories can be by network connection to terminal 10.Above-mentioned net The example of network includes but is not limited to internet, intranet, LAN, mobile radio communication and combinations thereof.Processor 106 and Access of other possible components to memory 102 can be carried out under the control of storage control 104.
Various input/output devices are coupled to CPU and memory 102 by Peripheral Interface 108.The operation of processor 106 is deposited Various softwares in reservoir 102, instruction are performing the various functions of terminal 10 and carry out data processing.
In certain embodiments, Peripheral Interface 108, processor 106 and storage control 104 can be in one single chips Realize.In some other example, they can be realized by independent chip respectively.
Radio-frequency module 110 is used to receive and send electromagnetic wave, realizes the mutual conversion of electromagnetic wave and electric signal, so that with Communication network or other equipment are communicated.Radio-frequency module 110 may include the various existing electricity for performing these functions Circuit component, for example, antenna, RF transceiver, digital signal processor, encryption/deciphering chip, subscriber identity module (SIM) card, Memory etc..Radio-frequency module 110 can be communicated or led to various networks such as internet, intranet, wireless network Wireless network is crossed to be communicated with other equipment.Above-mentioned wireless network may include cellular telephone networks, WLAN or Metropolitan Area Network (MAN).Above-mentioned wireless network can use various communication standards, agreement and technology, and the including but not limited to whole world is mobile logical Letter system (Global System for Mobile Communication, GSM), enhanced mobile communication technology (Enhanced Data GSM Environment, EDGE), Wideband CDMA Technology (wideband code division Multiple access, W-CDMA), CDMA (Code division access, CDMA), tdma (time division multiple access, TDMA), bluetooth, adopting wireless fidelity technology (Wireless, Fidelity, WiFi) (such as IEEE-USA's standard IEEE 802.11a, IEEE 802.11b, IEEE802.11g and/ Or IEEE 802.11n), the networking telephone (Voice over internet protocal, VoIP), worldwide interoperability for microwave accesses (Worldwide Interoperability for Microwave Access, Wi-Max), other be used for mail, IMU The agreement of news and short message, and any other suitable communications protocol, or even may include that those are not developed currently yet Agreement.
Locating module 112 is used to obtain the current location of terminal 10.The example of locating module 112 includes but is not limited to the whole world Global position system (GPS), the location technology based on WLAN or mobile radio communication.
Photographing module 114 is used to shoot photo or video.The photo or video of shooting can be stored to memory 102 It is interior, and can be sent by radio-frequency module 110.
Audio-frequency module 116 provides a user with COBBAIF, and it may include one or more microphones, one or more raises Sound device and voicefrequency circuit.Voicefrequency circuit receives voice data from Peripheral Interface 108, and voice data is converted into power information, Power information is transmitted to loudspeaker.Power information is converted to the sound wave that human ear can be heard by loudspeaker.Voicefrequency circuit is also from microphone Place receives power information, converts electrical signals to voice data, and by data transmission in network telephony to Peripheral Interface 108 entering traveling one The treatment of step.Voice data can be obtained from memory 102 or by radio-frequency module 110.Additionally, voice data can also Store into memory 102 or be transmitted by radio-frequency module 110.In some instances, audio-frequency module 116 may also include One earphone broadcasts hole, for providing COBBAIF to earphone or other equipment.
Screen 118 provides an output interface between terminal 10 and user.Specifically, screen 118 shows to user and regards Frequency is exported, and the content of these video frequency outputs may include word, figure, video and its any combination.Some output results are correspondences In some user interface objects.It should be understood that screen 118 can also include Touch Screen.Touch Screen is in terminal 10 and use One output and inputting interface are provided simultaneously between family.Except showing video frequency output to user, Touch Screen also receives user's The gesture operations such as input, click, the slip of such as user, the input so as to user interface object to these users is responded. The technology for detecting user input can be based on resistance-type, condenser type or other any possible touch control detection technologies.Touch-control The instantiation of screen display unit includes but is not limited to liquid crystal display or light emitting polymer displays.
Key-press module 120 equally provides the interface that user is input into terminal 10, and user can be different by pressing Button is so that terminal 10 performs different functions.
Fig. 3 shows a kind of structured flowchart of server.As shown in figure 3, server includes:Memory 301, processor 302 and mixed-media network modules mixed-media 303.
It is appreciated that the structure shown in Fig. 3 is only to illustrate, server may also include more more or less than shown in Fig. 3 Component, or with the configuration different from shown in Fig. 3.Each component shown in Fig. 3 can be using hardware, software or its combination Realize.In addition, the server in the embodiment of the present invention can also include the server of multiple specific difference in functionalitys.
Memory 301 can be used for store software program and module, such as the information push method in the embodiment of the present invention and Corresponding programmed instruction/the module of system, software program and module of the processor 302 by operation storage in memory 301, So as to perform various function application and data processing, that is, realize information push method and system in the embodiment of the present invention.Deposit Reservoir 301 may include high speed random access memory, may also include nonvolatile memory, such as one or more magnetic storage dress Put, flash memory or other non-volatile solid state memories.In some instances, memory 301 can be further included relative to place The remotely located memory of reason device 302, these remote memories can be by network connection to server.Further, it is above-mentioned Software program and module may also include:Operating system 321 and service module 322.Wherein operating system 321, for example can be LINUX, UNIX, WINDOWS, it may include various for management system task (such as memory management, storage device control, electricity Source control etc.) component software and/or driving, and can mutually be communicated with various hardware or component software, so that it is soft to provide other The running environment of part component.Service module 322 is operated on the basis of operating system 321, and by the network of operating system 321 The request for carrying out automatic network is monitored in service, completes corresponding data processing according to request, and return to result to terminal.Namely Say, service module 322 is used to provide the terminal with network service.
Mixed-media network modules mixed-media 303 is used to receive and send network signal.Above-mentioned network signal may include wireless signal or have Line signal.In an example, above-mentioned network signal is cable network signal.Now, mixed-media network modules mixed-media 303 may include processor, The elements such as random access memory, converter, crystal oscillator.
First embodiment
The flow chart of the information push method that Fig. 4 is provided for first embodiment of the invention.The present embodiment is logical for server 300 Cross the information push method performed by network.As shown in figure 4, the information push method of the present embodiment may include following steps:
Step S41:The message acquisition request that user terminal sends is received, message obtains request includes the identity of user And push instruction;
Specifically, instruction is pushed to can be, but not limited to be the instruction being manually entered by the screen of user terminal by user, The instruction that the audio-frequency module such as microphone phonetic entry of user terminal is passed through by user but can also be not limited to.
Step S42:The intention of user is identified from push instruction, the intention of user includes that extensive reading, class are read and read carefully and thoroughly;
Specifically, extensive reading refers to that user is not required the classification of information.Class is read to refer to that user has clearly the classification of information It is required that, classification includes macrotaxonomy and subclassification again, and for example pushing instruction includes " seeing lower sports news ", then illustrate that user needs to obtain Taking the news of this macrotaxonomy of physical culture, then for example push instruction includes " seeing lower basketball news ", then illustrate that user needs to obtain basket The information of ball this subclassification.Precision refers to that user not only clearly requires to the classification of information, is also had more specifically to information It is required that source of label or information for example to information etc. also requires, for example pushing instruction includes " seeing the news of Jordon ", Then explanation user needs to obtain the news related to Jordon.
Step S43:PUSH message is treated in the corresponding push rule generation of intention according to user, and will treat that PUSH message is pushed To user terminal corresponding with identity.
Specifically, message to be pushed can be, but not limited to include word, picture, video or its combination etc..
Preferably, information push method can with but be not limited to comprise the following steps:
Fresh information is received, and fresh information is stored in information database, with fresh information database;
The mark of the content obtaining fresh information according to fresh information, the mark of fresh information includes label, the fresh information of fresh information Subclassification belonging to affiliated macrotaxonomy, fresh information, at least one in the entry time of fresh information.
Specifically, new information can be the information by being uploaded after editor, or be transmitted by other storage devices Information for coming over etc..Information database can be, but not limited to be to be updated in real time or carried out more every the default time period Newly.Additionally, fresh information can be, but not limited to be the letter that for example thumb up number is higher and/or amount of reading is larger of the information after being screened Breath etc..Because the information in information database can constantly expand, therefore, the message of user terminal is pushed to from information database Also can constantly update.
Preferably, step S43:The corresponding push rule generation of intention according to user treats that PUSH message also includes:Screening Go out entry time and the information for pushing the time match in instruction, PUSH message is treated to generate.Instruction is for example pushed " to see today News ", then just filter out entry time be today message, with generate treat PUSH message.Preferably, if in pushing instruction There is no the word of expression time, be then defaulted as screening the message that entry time is the nearest such as same day.
Information push method of the invention by the intention of user be divided into extensive reading, class read, intensive reading, so as to exactly according to Disagreeing for family is desired to make money or profit with the corresponding push rule corresponding message of push, improves the content of message and being adapted to for the intention of user Degree, so as to improve the degree of accuracy of message push, save Internet resources.
Second embodiment
The flow chart of the information push method that Fig. 5 is provided for second embodiment of the invention.The present embodiment is logical for server 300 Cross the information push method performed by network.As shown in figure 5, the information push method of the present embodiment comprises the following steps:
Step S51:The message acquisition request that user terminal sends is received, message obtains request includes the identity of user And push instruction;
Step S52:The intention of user is identified from push instruction, the intention of user includes that extensive reading, class are read, read carefully and thoroughly;
Wherein, identify the intention of user from pushing instruction, the intention of user include extensive reading, class read, intensive reading can with but not It is limited to include:
Step S521:Identification pushes the verb and noun in instruction;
Step S522:Push instruction include read class verb library in word when, judge push instruct in noun whether Including the word in label dictionary;
Specifically, the word read in class verb library for example can be, but not limited to be " read, see " etc., or by depth Learning algorithm expands other verbs that can express reading action for coming, and reading class verb library refers to all can expression and reads The data acquisition system storehouse of the word of action or state.Wherein, the word read in class verb library can be derived from《Ci hai》Included Deng books Word, it is also possible to but be not limited to from cyberspeak etc..
If the word that the noun in instruction is included in label dictionary is pushed, into step S523:Identifying user is intended to Intensive reading;
Specifically, label dictionary refers to the data acquisition system storehouse including all labels that can represent article.Word in label dictionary Can be, but not limited to as the classification that can represent article or the word of content for example, " Jordon ", " Great Wall " etc., or pass through Deep learning algorithm expands the word for coming.
Specifically, the word in tag library can be, but not limited to the proper noun including representing people, place, things etc., or table Show such as material noun of timber, water, meat etc. etc. in kind that cannot be divided into individuality.
If pushing the word that the noun in instruction is not included in label dictionary, step S524:Judge to push the name in instruction Whether word includes the word in classification dictionary;
Specifically, classification dictionary refers to the data acquisition system storehouse of the word including all species that can represent article.In classification dictionary Word be the word for example, " physical culture ", " science and technology " etc. that include can be, but not limited to represent the species of article, or lead to Cross the word that depth learning algorithm expands a certain species that can represent article come.
If pushing the word that the noun in instruction is included in classification dictionary, step S525:The class that is intended to of identifying user is read; And
If pushing the word that the noun in instruction is not included in classification dictionary, step S526:Noun in instruction is pushed During including word in extensive reading dictionary, identifying user is intended to extensive reading.
Specifically, the word in extensive reading dictionary can be, but not limited to for example, " article ", " news ", " information " etc., also may be used Be by deep learning algorithm expand come can express " information " similar import or identical word.Extensive reading dictionary refers to including institute There is the data acquisition system storehouse that can be expressed with " information " similar import or identical word.Wherein, the word in extensive reading dictionary can be derived from 《Ci hai》Deng the word that books are included, it is also possible to but be not limited to from cyberspeak etc..
Specifically, when the word during instruction does not include reading class verb library is pushed, can be, but not limited to further judge Push whether instruction includes the word in label dictionary or the word in classification dictionary, and pushing the word during instruction includes label dictionary Or during word in classification dictionary, identifying user is intended to intensive reading, it is also possible to which directly return input error alert notification is to user Terminal.
It is noted that judge push instruction in noun whether include label dictionary in word, whether include classification Whether word in dictionary, sequencing the step of include the word in extensive reading dictionary are not limited to this, that is to say, that judge to push Whether whether whether the noun in instruction including the word in label dictionary, the word included in classification dictionary, including in extensive reading dictionary Word the step of sequencing it is adjustable for example can first judge push instruction in noun whether include classification dictionary in word, Judge to push word whether noun in instruction is included in label dictionary etc. again.
Step S53:PUSH message is treated in the corresponding push rule generation of intention according to user, and will treat that PUSH message is pushed To user terminal corresponding with identity.
Information push method of the invention verb in input instruction and noun are analyzed and judged after by the meaning of user Figure is divided into extensive reading, class and reads, reads carefully and thoroughly, so as to more accurately be desired to make money or profit with corresponding push rule push phase according to disagreeing for user The message answered, improves the fit of the content of message and the intention of user, so as to improve the degree of accuracy of message push, save network Resource.
3rd embodiment
The flow chart of the information push method that Fig. 6 is provided for third embodiment of the invention.The present embodiment is logical for server 300 Cross the information push method performed by network.As shown in fig. 6, the information push method of the present embodiment comprises the following steps:
Step S61:The message acquisition request that user terminal sends is received, message obtains request includes the identity of user And push instruction;
Step S62:The intention of user is identified from push instruction, the intention of user includes that extensive reading, class are read, read carefully and thoroughly;
Step S63:PUSH message is treated in the corresponding push rule generation of intention according to user, and will treat that PUSH message is pushed To user terminal corresponding with identity.
Specifically, treat that PUSH message includes content-message, step S63:The corresponding push rule of intention according to user is raw Into treat PUSH message include step S631 and/or step S632 and/or step S633.
Wherein, step S631 is:If user's is intended to extensive reading, using screening rule to the information in information database Screened, to generate content-message.Step S632 is:If user's is intended to class reading, selects and belong in information database The information of the classification of the word in classification dictionary in push instruction, and screened using screening rule, to generate content-message. Wherein, screening rule is selection rule for being formulated with the interaction scenario of user according to the attribute and/or information of information etc., for example Can be, but not limited to be information by thumb up number and/or by amount of reading etc..Step S633 is:If user's is intended to intensive reading, The information that the label of information in information database is matched with the word in the label dictionary pushed in instruction is then selected, and using screening Rule are screened, to generate content-message.
Specifically, for example pushing instruction includes " reading sports news ", then illustrate that user's is intended to class reading, then select category In the information of this macrotaxonomy of physical culture, and by the information after screening rule screening, then instruction is for example pushed including " reading basketball News ", then select and belong to this subclassification of basketball and by the information after screening rule screening.
Information push method of the invention is desired to make money or profit with different push rule push accordingly according to disagreeing for user Hold message so that the different input of user pushes different content-messages, so as to improve the content of message and the intention of user Fit, and then improve message push the degree of accuracy, saved Internet resources.
Fourth embodiment
The flow chart of the information push method that Fig. 7 is provided for fourth embodiment of the invention.As shown in fig. 7, the present embodiment Information push method can apply to the server shown in Fig. 3, and it comprises the following steps:
Step S71:The message acquisition request that user terminal sends is received, message obtains request includes the identity of user And push instruction;
Step S72:The intention of user is identified from push instruction, the intention of user includes that extensive reading, class are read, read carefully and thoroughly;
Step S73:PUSH message is treated in the corresponding push rule generation of intention according to user, and will treat that PUSH message is pushed To user terminal corresponding with identity.
Specifically, treat that PUSH message includes instruction recommendation message, wherein, instruction recommendation message is to be pushed according to user tag Message such as " NBA ", " preseason match " etc., provide suggestion for content etc. of the push instruction for user input or refer to. Step S73:The corresponding push the step of PUSH message is treated in rule generation of intention according to user includes step S731 and/or step S732 and/or step S733 and/or step S734.
Wherein, step S731 is:Marked according to UAD and/or the user of historical behavior data genaration at least one Sign.Step S732 is:If user's is intended to extensive reading, generation includes the instruction recommendation message of user tag.Step S733 is: If user's is intended to class reading, filters out and belong to user's mark of macrotaxonomy together with the word in the classification dictionary pushed in instruction Sign, to generate instruction recommendation message.Step S734 is:If user's is intended to intensive reading, filters out and push the mark in instruction The word signed in dictionary belongs to a user tag for subclassification together, to generate instruction recommendation message.
Wherein, it refers to that upward second level parent category in classification map table is identical to belong to a macrotaxonomy together.Belong to one together Subclassification refers to that upward first order parent category in classification map table is identical.For example, classification map table includes:Physical culture, track and field Class, ball, race, basketball, vollyball, then basketball just belongs to ball this subclassification, basketball and just belongs to body with race with vollyball Educate this macrotaxonomy.
Specifically, UAD includes age, sex of user etc..Historical behavior data were read including user Message, the push label dictionary that includes of instruction of user input in word etc..Can be, but not limited to using marking strategy The word in label dictionary in the message and recommendation instruction read to user is given a mark to generate user tag, it is also possible to profit User tag is generated with forgetting curve.
Information push method of the invention is disagreed to desire to make money or profit and push finger accordingly with different push rules according to user's Make recommendation message so that the different input of user pushes different instruction recommendation messages, be that user is preferably input into push instruction There is provided suggestion, so as to improve the fit of the content of message and the intention of user, and then improve the degree of accuracy that message pushes, Save Internet resources.
5th embodiment
The flow chart of the information push method that Fig. 8 is provided for fifth embodiment of the invention.The message push side of the present embodiment Method can apply to the client of the terminal for running on as shown in Figure 2.As shown in figure 8, information push method includes:
Step S81:Receive the push instruction of input;
Step S82:Send message and obtain request to server, to cause that server identifies the meaning of user from push instruction Figure, and cause that server treats PUSH message according to the corresponding push rule generation of intention of user;
Step S83:Receive and show the message of server push;
Wherein, message obtains request and includes the identity of user and push to instruct, and the intention of user includes extensive reading, class Read, read carefully and thoroughly.
Preferably, step S83:The step of showing the message of server push includes that displaying content-message and instruction recommendation disappear Breath.
Information push method of the invention is disagreed to desire to make money or profit to be pushed with different push rules and disappeared accordingly according to user's Breath so that the different input of user pushes different message, so as to improve the fit of the content of message and the intention of user, And then improve the degree of accuracy, saving Internet resources that message is pushed.
Sixth embodiment
The flow chart of the information push method that Fig. 9 is provided for sixth embodiment of the invention.The message push side of the present embodiment Method can apply to applied environment as shown in Figure 1.As shown in figure 9, information push method includes:
Step S91:User terminal sends message acquisition request to server, message acquisition after receiving the push instruction being input into Request includes the identity of user and pushes instruction;
Step S92:Server identifies the intention of user from instruction is pushed, and the intention of user includes extensive reading, class reading, essence Read, and push rule generation after pushing to user's end corresponding with identity after PUSH message according to the intention of user is corresponding End, so that user terminal shows the message of server push.
Information push method of the invention is disagreed to desire to make money or profit and push finger accordingly with different push rules according to user's Make recommendation message so that the different input of user pushes different message, so as to improve the content of message and the intention of user Fit, and then improve message push the degree of accuracy, save Internet resources.
7th embodiment
The structural representation of the server that Figure 10 is provided for seventh embodiment of the invention.As shown in Figure 10, server includes Request receiving module 1001, the generation of intention assessment module 1002, message and pushing module 1003.
Wherein, request receiving module 1001 is used to receive the message acquisition request of user terminal transmission, and message obtains request Identity and push instruction including user.Intention assessment module 1002 is used to be identified from push instruction the intention of user, The intention of user includes that extensive reading, class are read, read carefully and thoroughly.Message is generated and pushed away for the intention according to user to be corresponding with pushing module 1003 Send rule generation to treat PUSH message, and will treat that PUSH message pushes to user terminal corresponding with identity.
Preferably, server also includes fresh information receiver module and information database.
Wherein, fresh information receiver module is used to receive fresh information.Information database is used to store the fresh information for receiving, and root According to fresh information content obtaining and store the mark of fresh information.Wherein, the mark of fresh information includes label, the fresh information of fresh information Subclassification belonging to affiliated macrotaxonomy, fresh information, at least one in the entry time of fresh information.
Server of the invention is desired to make money or profit with the different corresponding instruction recommendations of push rule push according to disagreeing for user Message so that the different input of user pushes different message, so as to improve being adapted to for the content of message and the intention of user Degree, and then improve the degree of accuracy of message push, saved Internet resources.
8th embodiment
The structural representation of the server that Figure 11 is provided for eighth embodiment of the invention.As shown in figure 11, server includes Request receiving module 1101, the generation of intention assessment module 1102, message and pushing module 1103.
Wherein, it is intended that identification module 1102 includes that part of speech recognition unit 1111, intensive reading recognition unit 1112, class read identification list Unit 1113, extensive reading recognition unit 1114.
Part of speech recognition unit 1111 is used to recognize the verb and noun pushed in instruction.Intensive reading recognition unit 1112 is used for Being intended to of the identifying user that instruction pushed when including reading the word in class verb library and word in label dictionary is read carefully and thoroughly.Class reads identification Unit 1113 is used for the intention of the identifying user in the word during push instruction includes reading class verb library and the word in classification dictionary For class is read.If word and label dictionary that extensive reading recognition unit 1114 is used in the noun in pushing instruction does not include classification dictionary In word, and including reading when the word in class verb library and word in extensive reading dictionary, identifying user is intended to extensive reading.
Preferably, intensive reading recognition unit 1112 be additionally operable to push instruction include read class verb library in word but including During word in the word or classification dictionary in label dictionary, identifying user is intended to intensive reading.
Be divided into for the intention of user after verb in input instruction and noun are analyzed and are judged by server of the invention Extensive reading, class read, intensive reading, so as to more accurately according to user disagree desire to make money or profit with it is corresponding push rule push disappear accordingly Breath, improves the fit of the content of message and the intention of user, so as to improve the degree of accuracy of message push, save Internet resources.
9th embodiment
The structural representation of the server that Figure 12 is provided for ninth embodiment of the invention.As shown in figure 12, server includes Request receiving module 1201, the generation of intention assessment module 1202, message and pushing module 1203.
Wherein, message generation includes content-message generation unit 1213 with pushing module 1203.
Content-message generation unit 1213 is used in user when being intended to extensive reading, then using screening rule to information data Information in storehouse is screened, to generate content-message.Content-message generation unit 1213 is additionally operable to be intended to class in user During reading, the information of the classification of word in the classification dictionary for belonging in information database and pushing in instruction is selected, and advised using screening Then screened, to generate content-message.Content-message generation unit 1213 is additionally operable to when being intended to intensive reading, be selected in user The information that the label of information is matched with the word in the label dictionary pushed in instruction in information database, and entered using screening rule Row screening, to generate content-message.
Server of the invention is disagreed to desire to make money or profit and push corresponding content-message with different push rules according to user's, So that the different input of user pushes different content-messages, so as to improve being adapted to for the content of message and the intention of user Degree, and then improve the degree of accuracy of message push, saved Internet resources.
Tenth embodiment
The structural representation of the server that Figure 13 is provided for tenth embodiment of the invention.As shown in figure 13, server includes Request receiving module 1301, the generation of intention assessment module 1302, message and pushing module 1303.
Wherein, message generation includes instruction recommendation message generation unit 1313 with pushing module 1303.
Instruction recommendation message generation unit 1313 can be, but not limited to for according to UAD and/or historical behavior The user tag of data genaration at least one, and in user when being intended to extensive reading, generation includes that the instruction of user tag is recommended to disappear Breath.Instruction recommendation message generation unit 1313 is additionally operable to when being intended to class reading, filter out and push the class in instruction in user Word in other dictionary belongs to a user tag for macrotaxonomy together, to generate instruction recommendation message.Instruction recommendation message generation unit 1313 are additionally operable in user when being intended to intensive reading, filter out and belong to a son point together with the word in the label dictionary pushed in instruction The user tag of class, to generate instruction recommendation message.
Server of the invention is desired to make money or profit with the different corresponding instruction recommendations of push rule push according to disagreeing for user Message so that the different input of user pushes different instruction recommendation messages, push instruction is preferably input into for user and is provided Suggestion, so as to improve the fit of the content of message and the intention of user, and then improves the degree of accuracy, saving net that message is pushed Network resource.
11st embodiment
The structural representation of the client that Figure 14 is provided for eleventh embodiment of the invention.As shown in figure 14, client bag Include command reception module 1401, request sending module 1402, display module 1403.
Command reception module 1401 is used to receive the push instruction of input.Request sending module 1402 is obtained for sending message Request to server is taken, to cause server that the intention of user is identified from push instruction, and causes server according to user's It is intended to corresponding push rule generation and treats PUSH message.Display module 1403 is used to receive and show the message of server push.
Wherein, message obtains request and includes the identity of user and push to instruct, and the intention of user includes extensive reading, class Read, read carefully and thoroughly.
Figure 15 is the displaying interface schematic diagram of the display module of client as shown in figure 14.As shown in figure 15, mould is shown The push instruction 1501 of block displaying user input and the message of server push, the message of server push include content-message 1502 and instruction recommendation message 1503.
Client of the invention is desired to make money or profit with the different push rule corresponding message of push according to disagreeing for user so that The different input of user pushes different message, so as to improve the fit of the content of message and the intention of user, Jin Erti The degree of accuracy, saving Internet resources that message high is pushed.
12nd embodiment
The structural representation of the message push system that Figure 16 is provided for twelveth embodiment of the invention.Message as shown in figure 16 Supplying system includes server 1601 and user terminal 1602.
Transmission message obtains request to server 1601, message after user terminal 1602 is used to receive the push instruction being input into Obtaining request includes the identity of user and pushes instruction.Server 1601 identifies the intention of user from instruction is pushed, and uses The intention at family includes extensive reading, class reading, intensive reading, and is generated after push after PUSH message according to the corresponding rule that pushes of intention of user To user terminal 1602 corresponding with identity, so that user terminal 1602 shows the message of server push.
Information push method of the invention, server, client and message push system by the intention of user be divided into extensive reading, Class is read, intensive reading, so as to be desired to make money or profit with the corresponding push rule corresponding message of push according to disagreeing for user exactly, improves The fit of the content of message and the intention of user, so as to improve the degree of accuracy of message push, save Internet resources.
It should be noted that each embodiment in this specification is described by the way of progressive, each embodiment weight Point explanation is all difference with other embodiment, between each embodiment identical similar part mutually referring to. For device class embodiment, because it is substantially similar to embodiment of the method, so description is fairly simple, related part ginseng See the part explanation of embodiment of the method.
It should be noted that herein, such as first and second or the like relational terms are used merely to a reality Body or operation make a distinction with another entity or operation, and not necessarily require or imply these entities or deposited between operating In any this actual relation or order.And, term " including ", "comprising" or its any other variant be intended to Nonexcludability is included, so that process, method, article or device including a series of key elements not only will including those Element, but also other key elements including being not expressly set out, or also include being this process, method, article or device Intrinsic key element.In the absence of more restrictions, the key element limited by sentence "including a ...", it is not excluded that Also there is other identical element in process, method, article or device including key element.
One of ordinary skill in the art will appreciate that realizing that all or part of step of above-described embodiment can be by hardware To complete, it is also possible to instruct the hardware of correlation to complete by program, program can be stored in a kind of storage of computer-readable In medium, storage medium mentioned above can be read-only storage, disk or CD etc..
More than, only it is presently preferred embodiments of the present invention, any formal limitation is not made to the present invention, although this Invention is disclosed above with preferred embodiment, but is not limited to the present invention, any those skilled in the art, Do not depart from the range of technical solution of the present invention, be equal to when making a little change or being modified to using the technology contents of the disclosure above The Equivalent embodiments of change, as long as being without departing from technical solution of the present invention content, according to technical spirit of the invention to real above Any simple modification, equivalent variations and modification that example is made are applied, is still fallen within the range of technical solution of the present invention.

Claims (14)

1. a kind of information push method, is applied to server, it is characterised in that the information push method includes:
The message acquisition request that user terminal sends is received, the message obtains request includes that the identity of user and push refer to Order;
The intention that instruction identifies user is pushed from described, the intention of user includes that extensive reading, class are read, read carefully and thoroughly;And
Intention according to the user is corresponding to be pushed rule generation and treats PUSH message, and by it is described treat PUSH message push to The corresponding user terminal of the identity.
2. information push method as claimed in claim 1, it is characterised in that the information push method also includes:
Fresh information is received, and the fresh information is stored in information database, to update described information database;
The mark of the content obtaining fresh information according to fresh information, the mark of the fresh information includes label, the fresh information of fresh information Subclassification belonging to affiliated macrotaxonomy, fresh information, at least one in the entry time of fresh information.
3. information push method as claimed in claim 1 or 2, it is characterised in that push instruction and identify user's from described The step of intention, includes:
The identification verb and noun pushed in instruction;
In the word pushed during instruction includes reading class verb library, judge whether the noun pushed in instruction includes mark Sign the word in dictionary;
If it is described push instruction in noun include label dictionary in word, identifying user be intended to intensive reading;
If the noun pushed in instruction does not include the word in label dictionary, whether the noun pushed in instruction is judged Including the word in classification dictionary;
If the noun pushed in instruction includes the word in classification dictionary, the class that is intended to of identifying user is read;And
If the noun pushed in instruction does not include the word in classification dictionary, include in the noun pushed in instructing general When reading the word in dictionary, identifying user is intended to extensive reading.
4. information push method as claimed in claim 3, it is characterised in that described to push instruction and identify user's from described The step of intention, also includes:
In the word pushed during instruction does not include reading class verb library but including in the word in label dictionary or classification dictionary During word, identifying user be intended to intensive reading.
5. information push method as claimed in claim 1, it is characterised in that described to treat that PUSH message includes content-message, institute State includes according to corresponding the push the step of PUSH message is treated in rule generation of intention of the user:
If the user's is intended to extensive reading, the information in information database is screened using screening rule, to generate The content-message;
If the user's is intended to class reading, select in belonging to the classification dictionary pushed in instruction in information database The information of the classification of word, and screened using rule are screened, to generate the content-message;And/or
If the user's is intended to intensive reading, the label and the label pushed in instruction of information in information database are selected The information of the word matching in dictionary, and screened using screening rule, to generate the content-message.
6. the information push method as described in claim 1 or 5, it is characterised in that described to treat that PUSH message includes that instruction is recommended Message, the corresponding push the step of PUSH message is treated in rule generation of the intention according to the user includes:
According to UAD and/or the user tag of historical behavior data genaration at least one;
If the user's is intended to extensive reading, generation includes the instruction recommendation message of user tag;
If the user's is intended to class reading, filters out and belong to one together greatly with the word in the classification dictionary pushed in instruction The user tag of classification, to generate instruction recommendation message;And/or
If the user's is intended to intensive reading, filters out and belong to a son together with the word in the label dictionary pushed in instruction The user tag of classification, to generate instruction recommendation message.
7. a kind of information push method, is applied between server and user terminal, it is characterised in that the information push method Including:
The user terminal sends message acquisition request to the server, the message acquisition after receiving the push instruction being input into Request includes the identity of user and pushes instruction;
The server pushes the intention that instruction identifies user from described, and the intention of user includes that extensive reading, class are read, read carefully and thoroughly, and Intention according to the user is corresponding to push rule generation after pushing to use corresponding with the identity after PUSH message Family terminal, so that the user terminal shows the message of the server push.
8. a kind of server, it is characterised in that the server includes:
Request receiving module, the message for receiving user terminal transmission obtains request, and the message obtains request includes user Identity and push instruction;
Intention assessment module, for pushing instruction and identifying the intention of user from described, the intention of user include extensive reading, class read, Intensive reading;
Message is generated and pushing module, and PUSH message is treated for the corresponding push rule generation of the intention according to the user, and Treat that PUSH message pushes to user terminal corresponding with the identity by described.
9. server as claimed in claim 8, it is characterised in that the server also includes:
Fresh information receiver module, for receiving fresh information;
Information database, for storing the fresh information for receiving, and content obtaining according to fresh information and stores the mark of fresh information;
The mark of the fresh information includes the macrotaxonomy belonging to the label of fresh information, the fresh information, subclassification belonging to fresh information, new At least one in the entry time of information.
10. server as claimed in claim 8 or 9, it is characterised in that the intention assessment module includes:
Part of speech recognition unit, for recognizing the verb and noun pushed in instruction;
Intensive reading recognition unit, for it is described push the word during instruction includes reading class verb library and word in label dictionary when knowledge Other user's is intended to intensive reading;
Class reads recognition unit, for it is described push the word during instruction includes reading class verb library and word in classification dictionary when knowledge Other user's is intended to class reading;And
Extensive reading recognition unit, if for it is described push instruction in noun not include classification dictionary in word and label dictionary in Word, and including reading when the word in class verb library and word in extensive reading dictionary, identifying user is intended to extensive reading.
11. servers as claimed in claim 10, it is characterised in that the intensive reading recognition unit is additionally operable to refer in the push Order does not include reading the word in class verb library but during including word in the word in label dictionary or classification dictionary, the meaning of identifying user Figure is intensive reading.
12. servers as claimed in claim 8, it is characterised in that the message generation includes content-message with pushing module Generation unit;
The content-message generation unit is used in the user when being intended to extensive reading, using screening rule to information database In information screened, to generate content-message;The content-message generation unit is additionally operable to being intended in the user When class is read, the information of the classification for belonging to the word in the classification dictionary pushed in instruction is selected, and sieved using rule are screened Choosing, to generate content-message;The content-message generation unit is additionally operable to when being intended to intensive reading, select information in the user Label and the information that matches of word in the label dictionary pushed in instruction, and screened using screening rule, with life Into content-message.
13. server as described in claim 8 or 12, it is characterised in that the message generation includes instruction with pushing module Recommendation message generation unit;
The instruction recommendation message generation unit is used for according to UAD and/or the historical behavior data genaration at least One user tag, and in the user when being intended to extensive reading, generation includes the instruction recommendation message of user tag;The finger Make recommendation message generation unit be additionally operable in the user when being intended to class reading, filter out and the classification pushed in instruction Word in dictionary belongs to a user tag for macrotaxonomy together, to generate instruction recommendation message;The instruction recommendation message generation is single Unit is additionally operable in the user when being intended to intensive reading, is filtered out and is belonged to one together with the word in the label dictionary pushed in instruction The user tag of individual subclassification, to generate instruction recommendation message.
14. a kind of message push systems, it is characterised in that the message push system includes server and user terminal;
Transmission message obtains request to the server, the message after the user terminal is used to receive the push instruction being input into Obtaining request includes the identity of user and pushes instruction;
The server pushes the intention that instruction identifies user from described, and the intention of user includes that extensive reading, class are read, read carefully and thoroughly, and Intention according to the user is corresponding to push rule generation after pushing to use corresponding with the identity after PUSH message Family terminal, so that the user terminal shows the message of the server push.
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