CN105719170A - Novel shopping electronic commerce platform integrating live video and entertainment - Google Patents
Novel shopping electronic commerce platform integrating live video and entertainment Download PDFInfo
- Publication number
- CN105719170A CN105719170A CN201610032475.8A CN201610032475A CN105719170A CN 105719170 A CN105719170 A CN 105719170A CN 201610032475 A CN201610032475 A CN 201610032475A CN 105719170 A CN105719170 A CN 105719170A
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- platform
- video
- shopping
- businessman
- consumer
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- 238000000034 method Methods 0.000 claims abstract description 5
- 230000005611 electricity Effects 0.000 claims description 9
- 230000002452 interceptive effect Effects 0.000 claims description 3
- 230000001737 promoting effect Effects 0.000 claims description 3
- 230000008569 process Effects 0.000 abstract description 2
- 239000011449 brick Substances 0.000 description 2
- 239000004570 mortar (masonry) Substances 0.000 description 2
- 239000007787 solid Substances 0.000 description 2
- 230000009286 beneficial effect Effects 0.000 description 1
- 230000007812 deficiency Effects 0.000 description 1
- 230000000694 effects Effects 0.000 description 1
- 230000004048 modification Effects 0.000 description 1
- 238000012986 modification Methods 0.000 description 1
- 230000009467 reduction Effects 0.000 description 1
Classifications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/47815—Electronic shopping
Abstract
The invention discloses a novel shopping electronic commerce platform integrating live video and entertainment and relates to electronic network business shopping platforms. The implementation processes are of establishing an overall framework of the whole shopping platform; adding 5H exhibition shows to a door opening wide video on the home page in a circulating manner; adding a 5H layout to home classification by using a small live video and inserting product advertisements; subdividing each region station in units of a city, adding local station stores and adding a 5H layout to the video; using a Linux mainstream operation system; operating an Apache server; adopting a PHP programming language on a website; and introducing a WOWZA or CC third-party video platform into the video and adopting a video shopping and local purchasing mode combining entertainment and consumption on the platform. According to the invention, transportation time is shortened; transportation cost is reduced; it is convenient for clients to go shopping; purchasing experience of the clients is improved; benefit of the clients and the stores is protected; and the platform is easy to promote and use.
Description
Technical field
The present invention relates to electric network commercial affairs shopping platform, be specifically related to shopping electricity business's platform that a kind of novel net cast is entertaining integrated.
Background technology
The usual Dou Shi consumer of present net purchase platform enters directly into what oneself selection inside platform retail shop was liked, or businessman issues some advertisements at electricity business's platform by picture and attracts clients purchase, the just shopping that client is single, client is easily run off other platform or solid shop/brick and mortar store, also have businessman be all delivered to by logistics consumer hands in, sometimes logistics speed is slow, road is remote, process there will be damage unavoidably, lose, delay the time of consumer and cause freight cost and return of goods trouble of exchanging goods to consumption, because commodity damage or the problem of time length, client returns is easily allowed to go to solid shop/brick and mortar store or other platform businessman to select, it is easily lost client, the middle freight produced can strengthen the economic interests of businessman or consumer.
Summary of the invention
For the deficiency existed in prior art; the present invention seeks to the shopping electricity business's platform being in that to provide a kind of novel net cast entertaining integrated; it is greatly shortened haulage time, reduces cost of transportation; improve client's purchase intention; facilitate Customer Shopping; improve the buying experience of client, protect the interests of client and businessman, it is easy to promote the use of.
To achieve these goals, the present invention realizes by the following technical solutions: shopping electricity business's platform that a kind of novel net cast is entertaining integrated, its implementing procedure is as follows: build whole shopping platform overall framework；The circulation of homepage enabling wideband video adds H5 programme；Homepage classification adopts that small video is live, intercut products propaganda advertisement adds H5 layout；Segmenting station, each region (in units of city-level), local station businessman adds, and video adds H5 layout；Use Linux beam operating system；Apache Server runs；Website adopts PHP programming language；Video introduces WOWZA or CC third party's video platform.
As preferably, described platform adopts a kind of video shopping mode combined with amusement, consumption, make consumer interactive with on working platform personnel's line while consumption, enjoy shopping enjoyment, 24 hours whole days of the video promotional advertisement of this platform provider man are uninterruptedly reported, the online live histrionic entertainment of true man, studio please net red or well-known famous person and serve as the next attractive flow of mode and the purchase intention that product host, floor show person etc. combine, and keeps frequent customer by this way here, increases new client.
As preferably, described platform also adopts same city to purchase pattern, this platform architecture promote trade and investment the whole nation each province, city (county), district businessman join platform, realize most of commodity mentioned above to region in have and can meet daily some the required products of consumer, so local consumer just can relate to the businessman of locality either directly through platform, businessman can obtain more profit, and consumer can enjoy bigger discount.
Beneficial effects of the present invention: the application of this platform can reduce cost of transportation, shortens haulage time, improve client's purchase intention, entertaining customers, consumer experience is allowed to arrive light shopping, happy shopping, improve sales volume and the profit margin of merchant product, increase businessman's sales volume and credit worthiness, reduce human cost, reduce house refuse.
Detailed description of the invention
For the technological means making the present invention realize, creation characteristic, reach purpose and effect and be easy to understand, below in conjunction with detailed description of the invention, the present invention is expanded on further.
This detailed description of the invention is by the following technical solutions: shopping electricity business's platform that a kind of novel net cast is entertaining integrated, and its implementing procedure is as follows:
(1) whole platform overall framework is built；
(2) circulation of homepage enabling wideband video adds H5 programme；
(3) homepage classification adopts that small video is live, intercut products propaganda advertisement adds H5 layout；
(4) segmenting station, each region (in units of city-level), local station businessman adds, and video adds H5 layout:
(5) Linux beam operating system is used；
(6) Apache Server runs；
(7) website adopts PHP programming language；
(8) video introduces WOWZA or CC third party's video platform.
The pattern of described platform is mainly with amusement, a kind of video shopping mode that consumption combines, allow the consumer can be interactive with on working platform personnel's line while consumption, enjoy the shopping enjoyment of a kind of happy happiness, 24 hours whole days of the video promotional advertisement of this platform provider man are uninterruptedly reported, the online live histrionic entertainment of true man, studio please net red or star artist and serve as product host, the mode that floor show person etc. combines, net red or star artist and inherently have the vermicelli colony of oneself, the sales volume of popularity Lai Jingjia businessman in vermicelli can be utilized, frequent customer can also be kept by this way here, increase new client.
This detailed description of the invention platform architecture is by the whole nation each province that promotes trade and investment, city (county), the businessman in district combines and joins platform, realize most of commodity mentioned above to region in have and can meet daily some the required products of consumer, so local consumer just can relate to the businessman of locality either directly through platform, save the time of tele-shopping wait and because of the product breakage caused in transport far away, the phenomenons such as loss, reduce cost of transportation, businessman also can obtain more profit margin, consumer can enjoy bigger discount, net purchase no longer worries that the waiting time is long to allow client feel, product breakage, return product and wait that businessman replenishes the another time taken turns again, the businessman of let us is no longer because these problems produce friction with consumer or entangle point, businessman is allowed not worry because of the client returns that these problems cause, the reduction of the credit worthiness caused of exchanging goods, cost of transportation border adds, also have because of these, consumer is likely to abandon order, businessman is caused groundlessly to pay more some manpower Cost Problems, consumer is allowed to experience shopping simple, easily, misgivings product does not meet the time and money of oneself being wanted to delay.
This detailed description of the invention not only improves sales volume and the profit margin of merchant product, increases businessman's sales volume and credit worthiness, also entertaining customers, allows consumer experience arrive the experience of light shopping, happy shopping, have wide market application foreground.
The ultimate principle of the present invention and principal character and advantages of the present invention have more than been shown and described.Skilled person will appreciate that of the industry; the present invention is not restricted to the described embodiments; described in above-described embodiment and description is that principles of the invention is described; without departing from the spirit and scope of the present invention; the present invention also has various changes and modifications, and these changes and improvements both fall within the claimed scope of the invention.Claimed scope is defined by appending claims and equivalent thereof.
Claims (3)
1. shopping electricity business's platform that net cast one kind novel is entertaining integrated, it is characterised in that its implementing procedure is as follows: (1) builds whole platform overall framework；
(2) circulation of homepage enabling wideband video adds H5 programme；
(3) homepage classification adopts that small video is live, intercut products propaganda advertisement adds H5 layout；
(4) segmenting station, each region (in units of city-level), local station businessman adds, and video adds H5 layout；
(5) Linux beam operating system is used；
(6) Apache Server runs；
(7) website adopts PHP programming language；
(8) video introduces WOWZA or CC third party's video platform.
2. shopping electricity business's platform that a kind of novel net cast according to claim 1 is entertaining integrated, it is characterized in that, described platform adopts with amusement, a kind of video shopping mode that consumption combines, make consumer interactive with on working platform personnel's line while consumption, enjoy shopping enjoyment, 24 hours whole days of the video promotional advertisement of this platform provider man are uninterruptedly reported, the online live histrionic entertainment of true man, studio please net red or well-known famous person and serve as product host, the mode that floor show person etc. combines comes attractive flow and purchase intention, keep frequent customer by this way here, increase new client.
3. shopping electricity business's platform that a kind of novel net cast according to claim 1 is entertaining integrated, it is characterized in that, described platform also adopts same city to purchase pattern, this platform architecture promote trade and investment the whole nation each province, city (county), district businessman join platform, realize most of commodity mentioned above to region in have and can meet daily some the required products of consumer, so local consumer just can relate to the businessman of locality either directly through platform, businessman can obtain more profit, and consumer can enjoy bigger discount.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610032475.8A CN105719170A (en) | 2016-01-19 | 2016-01-19 | Novel shopping electronic commerce platform integrating live video and entertainment |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610032475.8A CN105719170A (en) | 2016-01-19 | 2016-01-19 | Novel shopping electronic commerce platform integrating live video and entertainment |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN105719170A true CN105719170A (en) | 2016-06-29 |
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201610032475.8A Pending CN105719170A (en) | 2016-01-19 | 2016-01-19 | Novel shopping electronic commerce platform integrating live video and entertainment |
Country Status (1)
| Country | Link |
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| CN (1) | CN105719170A (en) |
Cited By (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106791895A (en) * | 2016-11-29 | 2017-05-31 | 北京小米移动软件有限公司 | Interactive approach and device in electric business application program |
| CN107181969A (en) * | 2017-03-29 | 2017-09-19 | 武汉斗鱼网络科技有限公司 | A kind of promotion method and device of third party's information |
| CN107248090A (en) * | 2017-06-06 | 2017-10-13 | 湖南匡楚科技有限公司 | Folk art promotion method based on the live platform in internet |
| CN107631757A (en) * | 2017-09-30 | 2018-01-26 | 广东博媒广告传播有限公司 | A kind of out-of-home media monitors in real time and flow analysis system |
| CN108573393A (en) * | 2017-03-09 | 2018-09-25 | 百度在线网络技术（北京）有限公司 | Comment information processing method, device, server and storage medium |
| CN108710983A (en) * | 2018-03-30 | 2018-10-26 | 上海极链网络科技有限公司 | Video/live content electric business solution |
| CN113992946A (en) * | 2020-12-18 | 2022-01-28 | 彭兴勇 | Method and system for pushing video to terminal equipment based on order gift package |
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| CN101344951A (en) * | 2008-06-30 | 2009-01-14 | 熊刚 | Application method of video shopping guide technology in electronic commercial website |
| CN101944223A (en) * | 2010-09-30 | 2011-01-12 | 于建成 | Teleshopping method |
| CN102238018A (en) * | 2011-05-23 | 2011-11-09 | 廖大鸿 | Method for constructing and operating live webcast service platform |
| CN103108248A (en) * | 2013-01-06 | 2013-05-15 | 王汝迟 | Interactive video implement method and system using the same |
| CN103839165A (en) * | 2012-11-20 | 2014-06-04 | 蒋树雄 | CBC business integrity management system |
| CN104463650A (en) * | 2013-09-12 | 2015-03-25 | 墨林设计顾问股份有限公司 | Reservation transaction method based on real-time feedback of specific region |
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2016
- 2016-01-19 CN CN201610032475.8A patent/CN105719170A/en active Pending
Patent Citations (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101344951A (en) * | 2008-06-30 | 2009-01-14 | 熊刚 | Application method of video shopping guide technology in electronic commercial website |
| CN101944223A (en) * | 2010-09-30 | 2011-01-12 | 于建成 | Teleshopping method |
| CN102238018A (en) * | 2011-05-23 | 2011-11-09 | 廖大鸿 | Method for constructing and operating live webcast service platform |
| CN103839165A (en) * | 2012-11-20 | 2014-06-04 | 蒋树雄 | CBC business integrity management system |
| CN103108248A (en) * | 2013-01-06 | 2013-05-15 | 王汝迟 | Interactive video implement method and system using the same |
| CN104463650A (en) * | 2013-09-12 | 2015-03-25 | 墨林设计顾问股份有限公司 | Reservation transaction method based on real-time feedback of specific region |
Cited By (11)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106791895A (en) * | 2016-11-29 | 2017-05-31 | 北京小米移动软件有限公司 | Interactive approach and device in electric business application program |
| CN106791895B (en) * | 2016-11-29 | 2020-07-03 | 北京小米移动软件有限公司 | Interaction method and device in E-commerce application program |
| CN108573393A (en) * | 2017-03-09 | 2018-09-25 | 百度在线网络技术（北京）有限公司 | Comment information processing method, device, server and storage medium |
| CN108573393B (en) * | 2017-03-09 | 2021-12-24 | 百度在线网络技术（北京）有限公司 | Comment information processing method and device, server and storage medium |
| CN107181969A (en) * | 2017-03-29 | 2017-09-19 | 武汉斗鱼网络科技有限公司 | A kind of promotion method and device of third party's information |
| CN107181969B (en) * | 2017-03-29 | 2019-11-15 | 武汉斗鱼网络科技有限公司 | A kind of promotion method and device of third party's information |
| CN107248090A (en) * | 2017-06-06 | 2017-10-13 | 湖南匡楚科技有限公司 | Folk art promotion method based on the live platform in internet |
| CN107631757A (en) * | 2017-09-30 | 2018-01-26 | 广东博媒广告传播有限公司 | A kind of out-of-home media monitors in real time and flow analysis system |
| CN108710983A (en) * | 2018-03-30 | 2018-10-26 | 上海极链网络科技有限公司 | Video/live content electric business solution |
| CN113992946A (en) * | 2020-12-18 | 2022-01-28 | 彭兴勇 | Method and system for pushing video to terminal equipment based on order gift package |
| CN113992946B (en) * | 2020-12-18 | 2024-02-02 | 彭兴勇 | Method and system for pushing video to terminal equipment based on order gift package |
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Application publication date: 20160629 |