CN105611410B - A kind of information-pushing method and device - Google Patents
A kind of information-pushing method and device Download PDFInfo
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- CN105611410B CN105611410B CN201410681859.3A CN201410681859A CN105611410B CN 105611410 B CN105611410 B CN 105611410B CN 201410681859 A CN201410681859 A CN 201410681859A CN 105611410 B CN105611410 B CN 105611410B
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Abstract
The present invention is suitable for field of television, provides a kind of information-pushing method and device, this method include:Whether in video display process, it includes preset first keyword to detect in the voice signal of environment;If the voice signal of environment includes preset first keyword, judge in video pictures whether to include object corresponding with first keyword;If video pictures include object corresponding with first keyword, target information corresponding with the object is pushed.Since the present invention determines the interested object of user jointly by user speech detection and the detection of video pictures, so as to more accurate pushed information.
Description
Technical field
The invention belongs to field of television more particularly to a kind of information-pushing methods and device.
Background technology
In the playing process of TV programme, meeting push accordingly and product or the relevant information of service pass through television network
Network by product or service information pushing to coupled television terminal, to make TV viewer be obtained from the television terminal
There is provided product or the relevant information of service are provided.
Current TV information pushes mode, since the information of push is only to play the TV programme center making of program
Content cannot push corresponding specific push content according to the individual needs of user, and the accuracy rate of pushed information is not high.
Invention content
The purpose of the present invention is to provide a kind of information-pushing methods, to solve the prior art since the information of push is only
The content that the TV programme center of program makes is played, cannot be pushed in corresponding specific push according to the individual needs of user
Hold, the not high problem of the accuracy rate of pushed information.
The invention is realized in this way a kind of information-pushing method, the method includes:
Whether in video display process, it includes preset first keyword to detect in the voice signal of environment;
If the voice signal of environment includes preset first keyword, judge in video pictures whether include and institute
State the corresponding object of the first keyword;
If video pictures include object corresponding with first keyword, mesh corresponding with the object is pushed
Mark information.
Another object of the present invention is to provide a kind of information push-delivery apparatus, described device includes:
First detection unit, for whether in video display process, detecting in the voice signal of environment including preset
First keyword;
Judging unit judges video pictures if the voice signal for environment includes preset first keyword
In whether include object corresponding with first keyword;
Push unit, if including object corresponding with first keyword for video pictures, push and institute
State the corresponding target information of object.
The present invention includes preset first keyword detecting the signal of voice input by user in video display process
Afterwards, further judge whether in the picture played include object corresponding with first keyword, if having first in picture
The corresponding object of keyword then pushes target information corresponding with the object.Due to the present invention by user speech detect with
And the detection of video pictures determines the interested object of user jointly, so as to more accurate pushed information.
Description of the drawings
Fig. 1 is the implementation flow chart for the information-pushing method that first embodiment of the invention provides;
Fig. 2 is the schematic diagram for playing pushed information by revolving horse lantern in television terminal that first embodiment of the invention provides;
Fig. 3 is the schematic diagram for playing pushed information by child window in television terminal that first embodiment of the invention provides;
Fig. 4 is the flow diagram for the information-pushing method that second embodiment of the invention provides;
Fig. 5 is the structural schematic diagram for the information push-delivery apparatus that third embodiment of the invention provides.
Specific implementation mode
In order to make the purpose , technical scheme and advantage of the present invention be clearer, with reference to the accompanying drawings and embodiments, right
The present invention is further elaborated.It should be appreciated that the specific embodiments described herein are merely illustrative of the present invention, and
It is not used in the restriction present invention.
The embodiment of the present invention can be used in television terminal, realize the push of more accurate commodity or information on services, especially
It is applicable to the television terminal with network connection, after obtaining interested information input by user, is shown in conjunction with picture
Content can obtain corresponding more abundant information from network.It is understood that need not be confined to coming for pushed information
Source.The present invention, with after first Keywords matching, is corresponded to by detecting the voice signal of environment so as to obtain user
Pushed information.And by further being matched with the object in video pictures, so as to further increase push
The accuracy of information matches avoids blindly push and the unbefitting pushed information of user, improves the user experience.Below by
Embodiment specifically illustrates.
Embodiment one:
Fig. 1 shows the implementation process for the information-pushing method that first embodiment of the invention provides, and specific details are as follows:
In step S101, whether in video display process, it includes preset first to detect in the voice signal of environment
Keyword.
Specifically, the video data played in the video display process, can be that user passes through television terminal program request
Video data, or the video data obtained in TV broadcast network.
The voice signal of the detection environment, can be real-time by microphone by the way that the audio collecting devices such as microphone are arranged
The voice signal that is sent out when watching TV programme of monitoring user, and by the voice signal detected be sent to processor into
Row analyzing processing.
To improve the accuracy of the voice signal detected, needs to be filtered processing to the voice signal of acquisition, can be used
The form of the voice signal that the signal of acquisition and current television terminal are sent out subtract each other, come improve acquisition user sound
The accuracy of sound signal.
First keyword, it is related with the content specifically pushed.In general, first keyword may include pair
The keyword of positive, affirmative the description of merchandise news.First keyword is generally used for being defined property of commodity
Description, or the expression with the relevant purchase idea of commodity, can be limited qualitative adjective, or expression purchase intention
Verb, can by detect environment the corresponding sentence of voice signal in extraction predicate and object adjective carry out to score
Analysis.
The setting of first keyword can preset key corresponding with commodity according to the specific type of commodity
Word.It can also be after detecting the first keyword, the keyword of the non-a defined detected is counted, and is existed when with the first keyword
When the number occurred in Same Scene reaches scheduled number, then the keyword for adding the non-a defined is the first keyword.
Such as the merchandise news for " clothes ", the first corresponding keyword may include " red clothes " " good-looking ",
" beautiful ", " I wants to buy ", " I wants ", " having type ", " handsome " etc. may include " skilful for corresponding first keyword of food
Gram force ", " nice ", " where on sale ", " carrying out a box ", " Lai Yibao " etc..
The correspondence of above-mentioned first keyword commodity corresponding with pushed information, only listing some of them can wrap
Several correspondences included can also be searched more first keywords, make the first pass according in the correspondence actually established
Keyword is more perfect.
Whether include preset first keyword in the voice signal of the detection environment, can deposit in advance in the database
The tone information, or both of the voiceprint or the first keyword that store up the first keyword is combined, and passes through the use in acquisition
Search whether that there are identical voiceprint or tone informations in the voice data at family.
Certainly, if corresponding first keyword of the voice signal for being not matched to the environment, can normally broadcast
Video is put, other information need not be pushed.When the voice signal of environment includes preset first keyword, enter step
S102。
In step s 102, if the voice signal of environment includes preset first keyword, judge video pictures
In whether include object corresponding with first keyword.
The picture that the video pictures, i.e. display are played judges the reproduction time of video pictures, can be according to described
The time point of voice signal, all video pictures within the scope of certain time forward and backward are searched.Such as it can be with
Within forward 10 seconds of the time point for the voice signal for detecting environment and backward 5 seconds in the picture of video playing into
The detection of row object.
The correspondence of the first keyword and the object is pre-established in the database, it is notable that for same
One the first keyword, may be corresponding with multiple corresponding objects, such as may be corresponding for the first keyword " I wants to buy one "
Food, it is also possible to which corresponding packet etc. then needs the range that push is further reduced in video pictures.
The identification of the video pictures can be searched by pre-stored data.A kind of preferred embodiment is,
It is identified in conjunction with user voice data, for example the voice signal of environment is " red packet ", then red in detecting video
After color area reduction identification range, whether the object for further detecting red area is packet, more can quickly search the
The corresponding object of one keyword.
It, need not be into row information if failing to find object corresponding with first keyword in video pictures
Push, normal play video data.If video pictures include object corresponding with first keyword, enter step
S103。
In step s 103, if video pictures include object corresponding with first keyword, push and institute
State the corresponding target information of object.
The target information corresponding with object refers to according to specific picture corresponding with first keyword in video pictures
Face carries out the push of corresponding specifying information.For example in the first keyword include the keyword of " mobile phone ", and in video pictures
Shape including specific mobile phone or the type information that specific mobile phone can be viewed, by further being contracted by video image information
The range of small pushed information so that push is more accurate.
The mode for pushing target information corresponding with the object, may include two kinds, i.e., real-time or non real-time
Mode push target information corresponding with the object, which can be advertisement.
It is specific optional, it is described target information corresponding with the object is pushed by real-time mode to be:In display screen
Sidebar by the corresponding target information of the display object of revolving horse lantern, or show in the sprite of display screen it is described right
As corresponding target information;
It is described target information corresponding with the object is pushed by non real-time mode to be:It records and stores the object
Corresponding target information.
As shown in Fig. 2, by the lower sidebar in display screen by the form of revolving horse lantern, that is, roll the form of brief note, display
Target information corresponding with the object.For example it can show the address of the corresponding product of object or service, phone and such as
The information such as what order.It is of course also possible to which the right side sidebar in display screen picture shows that its object is to not influence normal video
Viewing, also can effectively show pushed information.
It is illustrated in figure 3 the schematic diagram by showing the corresponding target information of the object in the sprite of display screen.
The sprite is shown in the side of the video pictures of broadcasting, does not interfere with the normal of video and watches.In the sprite
Content may include businessman for the purchase address of corresponding product or service, optional style, quotation etc..For carrying net
The television terminal of network connection can be used as one can select enter the link of corresponding purchase page by clicking, to for
User provides the more convenient simple mode for obtaining more information.
The non real-time push mode, can be recorded in object pair existing for voice and video pictures input by user
The information answered, is stored in television terminal, after user has normally watched the TV programme, can pass through corresponding entry call
The pushed information of storage normally watches program to not influence user, will not lose the push content of important information.
By obtaining user voice data, and the mode of corresponding video pictures is further searched for, it can be according to user's
Individual demand provides corresponding pushed information, and is further confirmed that in such a way that video pictures search object, Ke Yijin
One step improves the precision of push.
Embodiment two:
Fig. 4 shows the implementation process of the method for the pushed information that second embodiment of the invention provides, and details are as follows:
In step S401, whether include second keyword, second keyword includes if detecting in the voice in video
The keyword of commodity keyword and/or item property.
Specifically, whether detect in the voice in video includes the second keyword, it can be by described in embodiment one
The lookup mode of voice signal searches whether to include the second keyword.It is, of course, also possible to using the content of search subtitle, pass through
The matching way of content, whether the voice searched in video that can be highly efficient includes the second keyword.
Second keyword, that is, correspond to commodity title or service title, such as can be packet, chest,
The keywords such as shoes, clothes, skirt, Western-style clothes.
It can be according to the first corresponding keyword of second Keyword Selection.Such as second keyword be " clothing
Clothes ", corresponding first keyword may include " clothes ", " good-looking ", " beautiful ", " I wants to buy ", " I want ", " having type ",
" handsome " etc., is chocolate for the second keyword, and corresponding first keyword may include " chocolate ", " nice ", " which
In it is on sale ", " carrying out a box ", " Lai Yibao " etc..
The correspondence of above-mentioned first keyword and the second keyword, only list that some of them may include is several
Correspondence can also be searched more first keywords, make the first keyword more according in the correspondence actually established
It is perfect.
The correspondence of the time of second keyword and the first keyword, can using the time point of the second keyword as
The starting point of lookup searches the first keyword in video playing in a time range of setting.Such as second keyword pair
The first corresponding keyword is searched whether in latter five minutes of the time point answered.
If in the voice in video not including the second keyword, normal play video information, or enter step
S403, i.e. embodiment described in embodiment one.
In step S402, if the voice in video includes the second keyword, reinforce second keyword
Play sound effect.
When the voice in the video includes the second keyword, then can remind user there is currently with the second key
The corresponding video information of word can specifically be carried by way of improving the tone of broadcasting of second keyword or volume
It wakes up.
It is understood that can also be by distinctly displaying the color of corresponding second keyword in subtitle, or pass through
Box etc. distinctly displays the mode of corresponding object in video pictures, i.e., detects in the present embodiment step S404 and closed with first
After the corresponding object of keyword, corresponding object is distinctly displayed.
In step S403, whether in video display process, it includes preset first to detect in the voice signal of environment
Keyword.
In step s 404, if the voice signal of environment includes preset first keyword, judge video pictures
In whether include object corresponding with first keyword.
In step S405, if video pictures include object corresponding with first keyword, push and institute
State the corresponding target information of object.
Step S403 to step S405 is essentially identical to step 103 with the step S101 in embodiment one, does not make weight herein
It repeats again.
Be in place of the difference of the embodiment of the present invention and embodiment one, the invention also includes detection video itself whether include
The second keyword corresponding with the first keyword, the accuracy of the first keyword is further increased by the second keyword, to
It is correspondingly improved the accuracy of information push.
Embodiment three:
Fig. 5 shows the structural schematic diagram of the device for the information push that third embodiment of the invention provides, and details are as follows:
Described information pusher of the embodiment of the present invention, including:
First detection unit 501, for whether in video display process, detecting in the voice signal of environment including default
The first keyword;
Judging unit 502 judges that video is drawn if the voice signal for environment includes preset first keyword
Whether include object corresponding with first keyword in face;
Push unit 503, if including object corresponding with first keyword for video pictures, push with
The corresponding target information of the object.
Preferably, described device further includes:
Second detection unit, for whether detecting in the voice in video including the second keyword, second keyword
Keyword including commodity keyword and/or item property;
It is crucial to reinforce described second if the voice in video includes the second keyword for effect reinforcement unit
The broadcasting sound effect of word, and it is transferred to judging unit.
Specific optional, the broadcasting sound effect for reinforcing second keyword is specially:
Improve the tone or volume of the broadcasting of second keyword.
Optionally, the push unit is specifically used for:
Target information corresponding with the object is pushed by real-time or non real-time mode.
Further, described target information corresponding with the object is pushed by real-time mode to be:In display screen
Sidebar by the corresponding target information of the display object of revolving horse lantern, or show in the sprite of display screen it is described right
As corresponding information;
It is described target information corresponding with the object is pushed by non real-time mode to be:It records and stores the object
Corresponding information.
Information push-delivery apparatus described in the present embodiment is opposite with the information-pushing method described in embodiment one, embodiment two
It answers, so here is no more repetition.
In several embodiments provided by the present invention, it should be understood that disclosed system, device and method can be with
It realizes by another way.For example, the apparatus embodiments described above are merely exemplary, for example, the unit
It divides, only a kind of division of logic function, formula that in actual implementation, there may be another division manner, such as multiple units or component
It can be combined or can be integrated into another system, or some features can be ignored or not executed.Another point, it is shown or
The mutual coupling, direct-coupling or communication connection discussed can be the indirect coupling by some interfaces, device or unit
It closes or communicates to connect, can be electrical, machinery or other forms.
The unit illustrated as separating component may or may not be physically separated, aobvious as unit
The component shown may or may not be physical unit, you can be located at a place, or may be distributed over multiple
In network element.Some or all of unit therein can be selected according to the actual needs to realize the mesh of this embodiment scheme
's.
In addition, each functional unit in each embodiment of the present invention can be integrated in a processing unit, it can also
It is that each unit physically exists alone, it can also be during two or more units be integrated in one unit.Above-mentioned integrated list
The form that hardware had both may be used in member is realized, can also be realized in the form of SFU software functional unit.
If the integrated unit is realized in the form of SFU software functional unit and sells or use as independent product
When, it can be stored in a computer read/write memory medium.Based on this understanding, technical scheme of the present invention is substantially
The all or part of the part that contributes to existing technology or the technical solution can be in the form of software products in other words
It embodies, which is stored in a storage medium, including some instructions are used so that a computer
Equipment (can be personal computer, server or the network equipment etc.) executes the complete of each embodiment the method for the present invention
Portion or part.And storage medium above-mentioned includes:USB flash disk, mobile hard disk, read-only memory (ROM, Read-Only Memory),
Random access memory (RAM, Random Access Memory), magnetic disc or CD etc. are various can to store program code
Medium.
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the invention, all essences in the present invention
All any modification, equivalent and improvement etc., should all be included in the protection scope of the present invention made by within refreshing and principle.
Claims (10)
1. a kind of information-pushing method, which is characterized in that the method includes:
In video display process, whether include preset first keyword, the environment if detecting in the voice signal of environment
Voice signal is the voice signal that user sends out;
If the voice signal of environment includes preset first keyword, judge in video pictures whether include and described
The corresponding object of one keyword;
If video pictures include object corresponding with first keyword, target letter corresponding with the object is pushed
Breath.
2. method according to claim 1, which is characterized in that whether including default in the voice signal of the detection environment
The first keyword step before, the method further includes:
Whether include second keyword, second keyword includes commodity or service name if detecting in the voice in video
The keyword of keyword and/or item property;
If the voice in video includes the second keyword, reinforces the broadcasting sound effect of second keyword, go forward side by side
Whether enter in the voice signal of the detection environment includes preset first keyword step.
3. method according to claim 2, which is characterized in that the broadcasting sound effect tool for reinforcing second keyword
Body is:
Improve the tone or volume of the broadcasting of second keyword.
4. method according to claim 1, which is characterized in that corresponding with the object target information of the push is specific
For:
Target information corresponding with the object is pushed by real-time or non real-time mode.
5. method according to claim 4, which is characterized in that it is described pushed by real-time mode it is corresponding with the object
Target information is:Display screen sidebar by the corresponding target information of the display object of revolving horse lantern, or in display screen
Sprite in show the corresponding target information of the object;
It is described target information corresponding with the object is pushed by non real-time mode to be:It records and stores the object and correspond to
Target information.
6. a kind of information push-delivery apparatus, which is characterized in that described device includes:
First detection unit, for whether in video display process, detecting in the voice signal of environment including preset first
Keyword, the voice signal of the environment are the voice signal that user sends out;
Judging unit, if including preset first keyword for the voice signal of environment, judge be in video pictures
No includes object corresponding with first keyword;
Push unit, if including object corresponding with first keyword for video pictures, push with it is described right
As corresponding target information.
7. device according to claim 6, which is characterized in that described device further includes:
Second detection unit, whether for detecting including the second keyword in the voice in video, second keyword includes
The keyword of commodity keyword and/or item property;
Effect reinforcement unit reinforces second keyword if the voice in video includes the second keyword
Sound effect is played, and is transferred to judging unit.
8. device according to claim 7, which is characterized in that the broadcasting sound effect tool for reinforcing second keyword
Body is:
Improve the tone or volume of the broadcasting of second keyword.
9. device according to claim 6, which is characterized in that the push unit is specifically used for:
Target information corresponding with the object is pushed by real-time or non real-time mode.
10. device according to claim 9, which is characterized in that it is described pushed by real-time mode it is corresponding with the object
Target information be:Display screen sidebar by the corresponding target information of the display object of revolving horse lantern, or showing
The corresponding target information of the object is shown in the sprite of screen;
It is described target information corresponding with the object is pushed by non real-time mode to be:It records and stores the object and correspond to
Target information.
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CN106231105A (en) * | 2016-08-04 | 2016-12-14 | 成都佳荣科技有限公司 | A kind of smart mobile phone adjusts the method for projection |
CN106303557A (en) * | 2016-08-16 | 2017-01-04 | 广州华多网络科技有限公司 | The live content methods of exhibiting of network direct broadcasting and device |
CN106331781A (en) * | 2016-09-09 | 2017-01-11 | 深圳市九洲电器有限公司 | Analysis push method and analysis push system based on household voice |
CN106210908A (en) * | 2016-09-12 | 2016-12-07 | 天脉聚源(北京)传媒科技有限公司 | A kind of advertisement sending method and device |
CN106937172A (en) * | 2017-03-23 | 2017-07-07 | 百度在线网络技术(北京)有限公司 | Interactive approach and device during video playback based on artificial intelligence |
CN109509046A (en) * | 2017-09-14 | 2019-03-22 | 展讯通信(上海)有限公司 | Implementation method, device and the terminal device of video shopping |
CN109936773A (en) * | 2017-12-19 | 2019-06-25 | 展讯通信(上海)有限公司 | Implementation method, device and the user terminal of video shopping |
CN109996106A (en) * | 2017-12-29 | 2019-07-09 | 深圳Tcl数字技术有限公司 | A kind of method, system and the storage medium of voice control implantation information |
CN112241469A (en) * | 2019-07-18 | 2021-01-19 | 百度在线网络技术(北京)有限公司 | Information display method and device and computer readable storage medium |
CN110909616A (en) * | 2019-10-28 | 2020-03-24 | 北京奇艺世纪科技有限公司 | Method and device for acquiring commodity purchase information in video and electronic equipment |
CN110855921B (en) * | 2019-11-12 | 2021-12-03 | 维沃移动通信有限公司 | Video recording control method and electronic equipment |
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CN101600118B (en) * | 2008-06-06 | 2012-09-19 | 株式会社日立制作所 | Device and method for extracting audio/video content information |
CN103065261A (en) * | 2012-12-25 | 2013-04-24 | 深圳Tcl新技术有限公司 | Method, device and system of video shopping based on gesture operation |
KR101511297B1 (en) * | 2012-12-26 | 2015-04-10 | 주식회사 케이티 | Apparatus and method for generating information about object and, server for shearing information |
CN104113786A (en) * | 2014-06-26 | 2014-10-22 | 小米科技有限责任公司 | Information acquisition method and device |
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