CN104991935B - A kind for the treatment of method and apparatus of website attention rate - Google Patents
A kind for the treatment of method and apparatus of website attention rate Download PDFInfo
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- CN104991935B CN104991935B CN201510392708.0A CN201510392708A CN104991935B CN 104991935 B CN104991935 B CN 104991935B CN 201510392708 A CN201510392708 A CN 201510392708A CN 104991935 B CN104991935 B CN 104991935B
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- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/954—Navigation, e.g. using categorised browsing
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Abstract
The invention discloses a kind for the treatment of method and apparatus of website attention rate, the attention rate to the website is calculated to carry out addition according to different operation of the user on website, realizes and comprehensively, accurately calculates user to the attention rate of website and the purpose that is handled according to attention rate website.Wherein, this method comprises: step A: operation note of the acquisition user to website, all operation behavior information of the operation note for identity user in the website；Step B: the operation note according to the user to website calculates separately in the operation note the corresponding user of different factors to the concern angle value of website；Step C: concern angle value of the user obtained in step B to website is calculated according to default rule, obtains user to the first attention rate index of website；Step D: judging whether the first attention rate index reaches preset attention rate threshold value, and is handled according to judging result the station address.
Description
Technical field
The present invention relates to Internet technical field, in particular to a kind for the treatment of method and apparatus of website attention rate.
Background technique
With the development of internet and universal, the activity of people in a network is more and more active.Various websites
It is full of in the network platform, especially the website of the types such as Domestic News, social networks, video playing is more by vast society
The favor of the public.By taking social networks as an example, network social intercourse platform also experienced continuous development, develop to bulletin board from Email
System, instant messaging and network log, then arrive current popular social networking service and microblogging.
Domestic News website, social network sites, video website etc. are that current people share, propagate and obtain the important of information
Platform.On these platforms, there is a large amount of information update all the time.However, the display area of client is limited, nothing
Method is that multiple websites or the page is presented in user simultaneously, it is therefore desirable to calculate user to the attention rate of website, according to user to net
The attention rate stood is that corresponding content is presented in user.
A kind of existing counting user is to be counted according to operation amount to the mode of website attention rate, for example, according to click
The attention rate of amount statistics website.In internet, people are usually converted into mouse to the reading of web site contents of interest and click row
For.Each website in statistics network is clicked number, can analyze out the concerned degree of the website.In another example according to returning
Again the attention rate of number statistics website.Some websites reply number is more, shows that the concerned degree of the website is higher.
However, sometimes people only check and browse to the content in network, operation not will do it, especially when interior
When holding more brief, such as the list information of microblogging.People are often stroke and mistake for uninterested content in browsing,
And it encounters interested content and can then stop and read over.As it can be seen that user to browsing time of content also to a certain extent
Embody the degree of concern to different web sites.
Existing statistics website browsing rate and the method for carrying out ranking consider the click and the factor of browsing time of user,
But can only be rough calculate user to the attention rate of website, without accessed in view of user time of website, stop when
It is long, the factors such as whether click video and watched.
Summary of the invention
The present invention provides a kind for the treatment of method and apparatus of website attention rate, to the different behaviour according to user on website
Make progress addition and the attention rate to the website is calculated, realizes the attention rate and root for comprehensively, accurately calculating user to website
The purpose that website is handled according to attention rate.
The present invention provides a kind of processing method of website attention rate, comprising:
Step A: operation note of the acquisition user to website, the operation note is for identity user in all of the website
Operation behavior information；
Step B: the operation note according to the user to website calculates separately different factor difference in the operation note
Concern angle value of the corresponding user to website；
Step C: concern angle value of the user obtained in step B to website is calculated according to default rule, is obtained
First attention rate index of the user to website；
Step D: judging whether the first attention rate index reaches preset attention rate threshold value, and according to judging result pair
The station address is handled.
Some beneficial effects of the embodiment of the present invention may include:
The embodiment passes through all operation behaviors record for obtaining user to website first, is then recorded according to operation behavior
In influence of each factor to website attention rate, calculate separately each factor corresponding website concern angle value, will above-mentioned each factor difference
Corresponding website concern angle value is calculated using preset calculation method, obtains user to the first attention rate index of website.
Finally, the first attention rate index is compared with preset attention rate threshold value, and then can be according to comparison result to the website
Address is handled.The method of the embodiment provides a kind of calculating user to the calculation method of website attention rate index, and root
It is compared, can be directly carried out according to address of the comparison result to the website with preset value according to the attention rate index being calculated
Processing, such as: book mark is disregarded.The method of the embodiment can be according to user to the degree of concern of different web sites
User provides a kind of website processing method that attention rate is high, improves user's impression.
In one embodiment, the step D includes:
When the first attention rate index is not up to preset attention rate threshold value, then the step A is returned, continues to acquire
Operation note of the user to website；
When the first attention rate index reaches preset attention rate threshold value, then user is calculated to any other website
Second attention rate index；
Judge whether the first attention rate index is greater than the second attention rate index, and according to judging result to described
The corresponding station address of first attention rate index is handled.
The method of the embodiment mainly when first attention rate index of the user to certain website is calculated, how basis
First attention rate index and the comparison result of default attention rate threshold value handle the station address.If user is to certain website
The first attention rate index do not reach preset attention rate threshold value, then do not need carry out specially treated；If user is to certain website
The first attention rate index reached preset attention rate threshold value, then the website is likely to be the highest website of user's attention rate,
Then first attention rate index of the user to the website is compared with the attention rate index to other websites, is tied according to comparing
Fruit can learn user to the peak in the attention rate index of each website, and then to the corresponding website of the first attention rate index
Address is handled.The method of the embodiment is easily achieved, and has fully taken into account user to the attention rate index value of each website,
And when not only simply judging to reach preset threshold value to the attention rate index of certain website, that is, it is handled.
It is in one embodiment, described to judge whether the first attention rate index is greater than the second attention rate index,
And processing is carried out to the corresponding station address of the first attention rate index according to judging result and includes:
When the first attention rate index is greater than the second attention rate index, then by the first attention rate exponent pair
Homepage of the website answered as browser；
When the first attention rate index is less than the second attention rate index, then by the first attention rate exponent pair
The station address answered is added to the significant position of the guidance to website page.
In the method that the embodiment provides, judging that user reaches preset threshold to the first attention rate index of certain website
Afterwards, which is compared with the second attention rate index of any other website, if it is greater than the second concern
Index is spent, then illustrates that the corresponding website of the first attention rate index is not the highest website of user's attention rate, by the station address
It is added to the significant position for the navigation page that user often accesses；And if it is greater than the second attention rate index, then explanation should
Website is that user pays close attention to highest website, is needed using the address of the website as browser homepage, in order to user is more quick,
Easily access.The method of the embodiment, to the size of website attention rate, carries out respective handling to station address, makes according to user
User can quickly, access the website wanted access in time, for user access save the time.
In one embodiment, the operation note includes any of the following or a variety of:
The IP address of itself, user are accessing the net when user accesses the access time of the website, user accesses the website
The duration that is stopped after standing, user whether watched when accessing the website to the click depth of menu, user when accessing website video and
Viewing duration when user watches video.
In one embodiment, the step B includes:
The access time of the website is accessed according to the user and preset access time addition algorithm, calculating first are paid close attention to
Angle value；
The IP address of itself and preset IP addition algorithm when accessing the website according to the user calculate the second attention rate
Value；
The duration stopped after accessing the website according to the user and preset duration addition algorithm calculate third concern
Angle value；
Click depth to menu and preset clicks depth addition algorithm when accessing website according to the user, calculating the
Four concern angle value；
Whether video and viewing duration and preset when user watch video are watched when accessing the website according to user
Video addition algorithm calculates the 5th concern angle value.
This embodiment offers a kind of according to user to the different factors in the operation note behavior of website, calculates separately not
With factor to the method for website attention rate exponential effect.Such as: user accesses the time factor of website, accesses when daytime in office
Website, then calculated corresponding attention rate is lower；A night in access website, then calculated corresponding attention rate is higher, other
Influence of the influence factor to website attention rate index is similar.By collected user in the operation behavior record of website
The value of different factors can access the corresponding concern angle value of different factors in conjunction with corresponding addition algorithm, and then use to calculate
Family provides foundation to the attention rate index of website.The method of the embodiment is to calculate user to the value of the attention rate index of website
Improve calculation basis, enable to accurately calculate website attention rate index, and the involving a wide range of knowledge of calculated result, more close to
The practical operation of user.
A kind of processing unit of website attention rate, comprising:
Information acquisition module, for acquiring operation note of the user to website, the operation note exists for identity user
All operation behavior information of the website；
Module is calculated separately, for the operation note according to the user to website, is calculated separately in the operation note
Concern angle value of the corresponding user of different factors to website；
Index computing module, for according to default rule to user obtained in step B to the concern angle value of website into
Row calculates, and obtains user to the first attention rate index of website；
Comparison process module, for judging whether the first attention rate index reaches preset attention rate threshold value, and root
It is judged that result handles the station address.
In one embodiment, the comparison process module includes:
First Comparative sub-module, for when the first attention rate index is not up to preset attention rate threshold value, then returning
The operation for returning the information acquisition module continues to acquire operation note of the user to website；
Second Comparative sub-module, for when the first attention rate index reaches preset attention rate threshold value, then calculating
Second attention rate index of the user to any other website；
Judgement processing submodule, for judging whether the first attention rate index is greater than the second attention rate index,
And the corresponding station address of the first attention rate index is handled according to judging result.
In one embodiment, the judgement processing submodule includes:
First processing submodule, for when the first attention rate index is greater than the second attention rate index, then will
Homepage of the corresponding website of the first attention rate index as browser；
Second processing submodule, for when the first attention rate index is less than the second attention rate index, then will
The corresponding station address of the first attention rate index is added to the significant position of the guidance to website page.
In one embodiment, the operation note includes any of the following or a variety of:
The IP address of itself, user are accessing the net when user accesses the access time of the website, user accesses the website
The duration that is stopped after standing, user whether watched when accessing the website to the click depth of menu, user when accessing website video and
Viewing duration when user watches video.
In one embodiment, the module that calculates separately includes:
First computational submodule, access time and preset access time for accessing the website according to the user add
At algorithm, the first concern angle value is calculated；
Second computational submodule, the IP address of itself and preset IP addition when for accessing the website according to the user
Algorithm calculates the second concern angle value；
Third computational submodule, duration and preset duration for being stopped after accessing the website according to the user add
At algorithm, calculates third and pay close attention to angle value；
4th computational submodule, to the click depth and preset click of menu when for accessing website according to the user
Depth addition algorithm calculates the 4th concern angle value；
Whether the 5th computational submodule watches video and when user watches video when for accessing the website according to user
Viewing duration and preset video addition algorithm, calculate the 5th concern angle value.
Other features and advantages of the present invention will be illustrated in the following description, also, partly becomes from specification
It obtains it is clear that understand through the implementation of the invention.The objectives and other advantages of the invention can be by written explanation
Specifically noted structure is achieved and obtained in book, claims and attached drawing.
Below by drawings and examples, technical scheme of the present invention will be described in further detail.
Detailed description of the invention
Attached drawing is used to provide further understanding of the present invention, and constitutes part of specification, with reality of the invention
It applies example to be used to explain the present invention together, not be construed as limiting the invention.In the accompanying drawings:
Fig. 1 is a kind of flow chart of the processing method of website attention rate in the embodiment of the present invention；
Fig. 2 is a kind of flow chart of the step S104 of the processing method of website attention rate in the embodiment of the present invention；
Fig. 3 is a kind of flow chart of the step S203 of the processing method of website attention rate in the embodiment of the present invention；
Fig. 4 is a kind of flow chart of the step S102 of the processing method of website attention rate in the embodiment of the present invention；
Fig. 5 is a kind of flow chart of the processing method of website attention rate in the specific embodiment of the invention；
Fig. 6 is a kind of block diagram of the processing unit of website attention rate in the embodiment of the present invention；
Fig. 7 is a kind of block diagram of the comparison process module 64 of the processing unit of website attention rate in the embodiment of the present invention；
Fig. 8 is a kind of block diagram of the judgement processing submodule 643 of the processing unit of website attention rate in the embodiment of the present invention；
Fig. 9 is a kind of block diagram for calculating separately module 62 of the processing unit of website attention rate in the embodiment of the present invention.
Specific embodiment
Hereinafter, preferred embodiments of the present invention will be described with reference to the accompanying drawings, it should be understood that preferred reality described herein
Apply example only for the purpose of illustrating and explaining the present invention and is not intended to limit the present invention.
Fig. 1 is a kind of processing method of website attention rate in the embodiment of the present invention, as shown in Figure 1, including the following steps
S101-S104:
Step S101: operation note of the acquisition user to website, the operation note is for identity user in the website
All operation behavior information；
Step S102: the operation note according to the user to website calculates separately different factors in the operation note
Concern angle value of the corresponding user to website；
Step S103: concern angle value of the user obtained in step B to website is calculated according to default rule, is obtained
To user to the first attention rate index of website；
Step S104: judging whether the first attention rate index reaches preset attention rate threshold value, and is tied according to judgement
Fruit handles the station address.
The embodiment passes through all operation behaviors record for obtaining user to website first, is then recorded according to operation behavior
In influence of each factor to website attention rate, calculate separately each factor corresponding website concern angle value, will above-mentioned each factor difference
Corresponding website concern angle value is calculated using preset calculation method, obtains user to the first attention rate index of website.
Finally, the first attention rate index is compared with preset attention rate threshold value, and then can be according to comparison result to the website
Address is handled.The method of the embodiment provides a kind of calculating user to the calculation method of website attention rate index, and root
It is compared, can be directly carried out according to address of the comparison result to the website with preset value according to the attention rate index being calculated
Processing, such as: book mark is disregarded.The method of the embodiment can be according to user to the degree of concern of different web sites
User provides a kind of website processing method that attention rate is high, improves user's impression.
In one embodiment, as shown in Fig. 2, the step S104 is implementable for following steps S201-S203:
Step S201: when the first attention rate index is not up to preset attention rate threshold value, then the step is returned to
S101 continues to acquire operation note of the user to website；
Step S202: when the first attention rate index reaches preset attention rate threshold value, then user is calculated to other
Second attention rate index of any website；
Step S203: judging whether the first attention rate index is greater than the second attention rate index, and according to judgement
As a result the corresponding station address of the first attention rate index is handled.
The method of the embodiment mainly when first attention rate index of the user to certain website is calculated, how basis
First attention rate index and the comparison result of default attention rate threshold value handle the station address.If user is to certain website
The first attention rate index do not reach preset attention rate threshold value, then do not need carry out specially treated；If user is to certain website
The first attention rate index reached preset attention rate threshold value, then the website is likely to be the highest website of user's attention rate,
Then first attention rate index of the user to the website is compared with the attention rate index to other websites, is tied according to comparing
Fruit can learn user to the peak in the attention rate index of each website, and then to the corresponding website of the first attention rate index
Address is handled.The method of the embodiment is easily achieved, and has fully taken into account user to the attention rate index value of each website,
And when not only simply judging to reach preset threshold value to the attention rate index of certain website, that is, it is handled.
In one embodiment, as shown in figure 3, the step S203 is implementable for following steps S301-S302:
Step S301: when the first attention rate index is greater than the second attention rate index, then described first is closed
Homepage of the corresponding website of note degree index as browser；
Step S302: when the first attention rate index is less than the second attention rate index, then described first is closed
The corresponding station address of note degree index is added to the significant position of the guidance to website page.
In the method that the embodiment provides, judging that user reaches preset threshold to the first attention rate index of certain website
Afterwards, which is compared with the second attention rate index of any other website, if it is greater than the second concern
Index is spent, then illustrates that the corresponding website of the first attention rate index is not the highest website of user's attention rate, by the station address
It is added to the significant position for the navigation page that user often accesses；And if it is greater than the second attention rate index, then explanation should
Website is that user pays close attention to highest website, is needed using the address of the website as browser homepage, in order to user is more quick,
Easily access.The method of the embodiment, to the size of website attention rate, carries out respective handling to station address, makes according to user
User can quickly, access the website wanted access in time, for user access save the time.
In one embodiment, the operation note includes any of the following or a variety of:
The IP address of itself, user are accessing the net when user accesses the access time of the website, user accesses the website
The duration that is stopped after standing, user whether watched when accessing the website to the click depth of menu, user when accessing website video and
Viewing duration when user watches video.
In one embodiment, as shown in figure 4, the step S102 is implementable for following steps S401-S405:
Step S401: according to the user access the website access time and preset access time addition algorithm, meter
Calculate the first concern angle value；
Step S402: the IP address of itself and preset IP addition algorithm when accessing the website according to the user calculate
Second concern angle value；
Step S403: the duration stopped after accessing the website according to the user and preset duration addition algorithm, meter
It calculates third and pays close attention to angle value；
Step S404: the click depth of menu and preset click depth addition are calculated when accessing website according to the user
Method calculates the 4th concern angle value；
Step S405: video and the viewing duration when user watches video whether are watched when accessing the website according to user
With preset video addition algorithm, the 5th concern angle value is calculated.
This embodiment offers a kind of according to user to the different factors in the operation note behavior of website, calculates separately not
With factor to the method for website attention rate exponential effect.Such as: user accesses the time factor of website, accesses when daytime in office
Website, then calculated corresponding attention rate is lower；A night in access website, then calculated corresponding attention rate is higher, other
Influence of the influence factor to website attention rate index is similar.By collected user in the operation behavior record of website
The value of different factors can access the corresponding concern angle value of different factors in conjunction with corresponding addition algorithm, and then use to calculate
Family provides foundation to the attention rate index of website.The method of the embodiment is to calculate user to the value of the attention rate index of website
Improve calculation basis, enable to accurately calculate website attention rate index, and the involving a wide range of knowledge of calculated result, more close to
The practical operation of user.
Illustrate the processing method of website attention rate provided in an embodiment of the present invention, such as Fig. 5 below by specific embodiment
It is shown, include the following steps S501-S512:
Step S501: operation note of the acquisition user to website, the operation note is for identity user in the website
All operation behavior information；
The operation note includes any of the following or a variety of:
The IP address of itself, user are accessing the net when user accesses the access time of the website, user accesses the website
The duration that is stopped after standing, user whether watched when accessing the website to the click depth of menu, user when accessing website video and
Viewing duration when user watches video.
Step S502: according to the user access the website access time and preset access time addition algorithm, meter
Calculate the first concern angle value；
Step S503: the IP address of itself and preset IP addition algorithm when accessing the website according to the user calculate
Second concern angle value；
Step S504: the duration stopped after accessing the website according to the user and preset duration addition algorithm, meter
It calculates third and pays close attention to angle value；
Step S505: the click depth of menu and preset click depth addition are calculated when accessing website according to the user
Method calculates the 4th concern angle value；
Step S506: video and the viewing duration when user watches video whether are watched when accessing the website according to user
With preset video addition algorithm, the 5th concern angle value is calculated.
Step S507: according to default rule to user obtained in step S502-S506 to the concern angle value of website into
Row calculates, and obtains user to the first attention rate index of website；
Step S508: when the first attention rate index is not up to preset attention rate threshold value, then the step is returned to
S501 continues to acquire operation note of the user to website；
Step S509: when the first attention rate index reaches preset attention rate threshold value, then user is calculated to other
Second attention rate index of any website；
Step S510: when the first attention rate index is greater than the second attention rate index, then described first is closed
Homepage of the corresponding website of note degree index as browser；
Step S511: when the first attention rate index is less than the second attention rate index, then described first is closed
The corresponding station address of note degree index is added to the significant position of the guidance to website page.
Corresponding to a kind of processing method of website attention rate provided by the above embodiment, the embodiment of the present invention also provides one kind
The processing unit of website attention rate, as shown in Figure 6, comprising:
Information acquisition module 61, for acquiring operation note of the user to website, the operation note is used for identity user
All operation behavior information in the website；
Module 62 is calculated separately, for the operation note according to the user to website, calculates separately the operation note
Concern angle value of the corresponding user of middle difference factor to website；
Index computing module 63, for according to default rule to user obtained in step B to the concern angle value of website
It is calculated, obtains user to the first attention rate index of website；
Comparison process module 64, for judging whether the first attention rate index reaches preset attention rate threshold value, and
The station address is handled according to judging result.
In one embodiment, as shown in fig. 7, the comparison process module 64 includes:
First Comparative sub-module 641, for when the first attention rate index is not up to preset attention rate threshold value, then
The operation for returning to the information acquisition module continues to acquire operation note of the user to website；
Second Comparative sub-module 642, for when the first attention rate index reaches preset attention rate threshold value, then counting
User is calculated to the second attention rate index of any other website；
Judgement processing submodule 643, refers to for judging whether the first attention rate index is greater than second attention rate
Number, and the corresponding station address of the first attention rate index is handled according to judging result.
In one embodiment, as shown in figure 8, judgement processing submodule 643 includes:
First processing submodule 6431 is used for when the first attention rate index is greater than the second attention rate index,
Then using the corresponding website of the first attention rate index as the homepage of browser；
Second processing submodule 6432 is used for when the first attention rate index is less than the second attention rate index,
The corresponding station address of the first attention rate index is then added to the significant position of the guidance to website page.
In one embodiment, the operation note includes any of the following or a variety of:
The IP address of itself, user are accessing the net when user accesses the access time of the website, user accesses the website
The duration that is stopped after standing, user whether watched when accessing the website to the click depth of menu, user when accessing website video and
Viewing duration when user watches video.
In one embodiment, as shown in figure 9, the module 62 that calculates separately includes:
First computational submodule 621, for accessing the access time of the website according to the user and when preset access
Between addition algorithm, calculate first concern angle value；
Second computational submodule 622, the IP address of itself and preset IP when for accessing the website according to the user
Addition algorithm calculates the second concern angle value；
Third computational submodule 623, for according to the user the duration that is stopped after accessing the website and it is preset when
Long addition algorithm calculates third and pays close attention to angle value；
4th computational submodule 624, to the click depth of menu and preset when for accessing website according to the user
Depth addition algorithm is clicked, the 4th concern angle value is calculated；
Whether the 5th computational submodule 625 watches video and when user watches view when for accessing the website according to user
Viewing duration and preset video addition algorithm when frequency calculate the 5th concern angle value.
It should be understood by those skilled in the art that, the embodiment of the present invention can provide as method, system or computer program
Product.Therefore, complete hardware embodiment, complete software embodiment or reality combining software and hardware aspects can be used in the present invention
Apply the form of example.Moreover, it wherein includes the computer of computer usable program code that the present invention, which can be used in one or more,
The shape for the computer program product implemented in usable storage medium (including but not limited to magnetic disk storage and optical memory etc.)
Formula.
The present invention be referring to according to the method for the embodiment of the present invention, the process of equipment (system) and computer program product
Figure and/or block diagram describe.It should be understood that every one stream in flowchart and/or the block diagram can be realized by computer program instructions
The combination of process and/or box in journey and/or box and flowchart and/or the block diagram.It can provide these computer programs
Instruct the processor of general purpose computer, special purpose computer, Embedded Processor or other programmable data processing devices to produce
A raw machine, so that being generated by the instruction that computer or the processor of other programmable data processing devices execute for real
The device for the function of being specified in present one or more flows of the flowchart and/or one or more blocks of the block diagram.
These computer program instructions, which may also be stored in, is able to guide computer or other programmable data processing devices with spy
Determine in the computer-readable memory that mode works, so that it includes referring to that instruction stored in the computer readable memory, which generates,
Enable the manufacture of device, the command device realize in one box of one or more flows of the flowchart and/or block diagram or
The function of being specified in multiple boxes.
These computer program instructions also can be loaded onto a computer or other programmable data processing device, so that counting
Series of operation steps are executed on calculation machine or other programmable devices to generate computer implemented processing, thus in computer or
The instruction executed on other programmable devices is provided for realizing in one or more flows of the flowchart and/or block diagram one
The step of function of being specified in a box or multiple boxes.
Obviously, various changes and modifications can be made to the invention without departing from essence of the invention by those skilled in the art
Mind and range.In this way, if these modifications and changes of the present invention belongs to the range of the claims in the present invention and its equivalent technologies
Within, then the present invention is also intended to include these modifications and variations.
Claims (6)
1. a kind of processing method of website attention rate characterized by comprising
Step A: operation note of the acquisition user to website, all operations of the operation note for identity user in the website
Behavioural information；
Step B: the operation note according to the user to website, the different factors in the operation note that calculate separately respectively correspond
User to the concern angle value of website；
Step C: concern angle value of the user obtained in step B to website is calculated according to default rule, obtains user
To the first attention rate index of website；
Step D: judging whether the first attention rate index reaches preset attention rate threshold value, and according to judging result to the net
Station address is handled；
The step D includes:
When the first attention rate index is not up to preset attention rate threshold value, then the step A is returned to, continues to acquire user
Operation note to website；
When the first attention rate index reaches preset attention rate threshold value, then user is calculated to the second of any other website
Attention rate index；
Judge whether the first attention rate index is greater than the second attention rate index, and according to judging result to described first
The corresponding station address of attention rate index is handled；
It is described to judge whether the first attention rate index is greater than the second attention rate index, and according to judging result to described
The corresponding station address of first attention rate index carries out processing
It is when the first attention rate index is greater than the second attention rate index, then the first attention rate index is corresponding
Homepage of the website as browser；
It is when the first attention rate index is less than the second attention rate index, then the first attention rate index is corresponding
Station address is added to the significant position of the guidance to website page.
2. the processing method of website attention rate as described in claim 1, which is characterized in that the operation note includes following
It anticipates one or more:
The IP address of itself, user are after accessing the website when user accesses the access time of the website, user accesses the website
Whether the duration of stop, user watch video and work as when accessing the website to the click depth of menu, user when accessing website uses
Viewing duration when video is watched at family.
3. the processing method of website attention rate as claimed in claim 2, which is characterized in that the step B includes:
According to the user access the website access time and preset access time addition algorithm, calculate the first attention rate
Value；
The IP address of itself and preset IP addition algorithm when accessing the website according to the user calculate the second concern angle value；
The duration stopped after accessing the website according to the user and preset duration addition algorithm calculate third attention rate
Value；
Click depth and preset click depth addition algorithm when accessing website according to the user to menu calculate the 4th and close
Infuse angle value；
Whether video and viewing duration and preset video when user watch video are watched when accessing the website according to user
Addition algorithm calculates the 5th concern angle value.
4. a kind of processing unit of website attention rate characterized by comprising
Information acquisition module, for acquiring operation note of the user to website, the operation note is for identity user in the net
All operation behavior information stood；
Module is calculated separately, for the operation note according to the user to website, is calculated separately different in the operation note
Concern angle value of the corresponding user of factor to website；
Index computing module, based on being carried out according to default rule to concern angle value of the user obtained in step B to website
It calculates, obtains user to the first attention rate index of website；
Comparison process module, for judging whether the first attention rate index reaches preset attention rate threshold value, and according to sentencing
Disconnected result handles the station address；
The comparison process module includes:
First Comparative sub-module, for when the first attention rate index is not up to preset attention rate threshold value, then returning to institute
The operation for stating information acquisition module continues to acquire operation note of the user to website；
Second Comparative sub-module, for when the first attention rate index reaches preset attention rate threshold value, then calculating user
To the second attention rate index of any other website；
Judgement processing submodule, for judging whether the first attention rate index is greater than the second attention rate index, and root
It is judged that result handles the corresponding station address of the first attention rate index；
The judgement handles submodule
First processing submodule is used for when the first attention rate index is greater than the second attention rate index, then will be described
Homepage of the corresponding website of first attention rate index as browser；
Second processing submodule is used for when the first attention rate index is less than the second attention rate index, then will be described
The corresponding station address of first attention rate index is added to the significant position of the guidance to website page.
5. the processing unit of website attention rate as claimed in claim 4, which is characterized in that the operation note includes following
It anticipates one or more:
The IP address of itself, user are after accessing the website when user accesses the access time of the website, user accesses the website
Whether the duration of stop, user watch video and work as when accessing the website to the click depth of menu, user when accessing website uses
Viewing duration when video is watched at family.
6. the processing unit of website attention rate as claimed in claim 5, which is characterized in that the module that calculates separately includes:
First computational submodule, access time and preset access time addition for accessing the website according to the user calculate
Method calculates the first concern angle value；
Second computational submodule, the IP address of itself and preset IP addition are calculated when for accessing the website according to the user
Method calculates the second concern angle value；
Third computational submodule, duration and preset duration addition for being stopped after accessing the website according to the user are calculated
Method calculates third and pays close attention to angle value；
4th computational submodule, to the click depth and preset click depth of menu when for accessing website according to the user
Addition algorithm calculates the 4th concern angle value；
Whether the 5th computational submodule watches video and the sight when user watches video when for accessing the website according to user
It sees duration and preset video addition algorithm, calculates the 5th concern angle value.
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| CN105653645B (en) * | 2015-12-28 | 2020-05-12 | 精硕科技（北京）股份有限公司 | Network information attention degree evaluation method and device |
| CN107132966A (en) * | 2016-02-29 | 2017-09-05 | 惠州华阳通用电子有限公司 | A kind of menu display method and device based on attention rate |
| CN106095839B (en) * | 2016-06-03 | 2020-02-14 | 网智天元科技集团股份有限公司 | Method for extracting and processing specific film watching group data |
| CN108540825A (en) * | 2017-03-03 | 2018-09-14 | 北京搜狗科技发展有限公司 | It is a kind of that treating method and apparatus, a kind of device for processing to be broadcast live is broadcast live |
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| CN101894157A (en) * | 2010-07-14 | 2010-11-24 | 中兴通讯股份有限公司 | Webpage display method and device |
| CN103780625A (en) * | 2014-01-26 | 2014-05-07 | 北京搜狗科技发展有限公司 | Method and device for discovering interest of users |
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| CN103870448A (en) * | 2012-12-07 | 2014-06-18 | 盛乐信息技术（上海）有限公司 | Method and method for recommending data |
| US20140278976A1 (en) * | 2013-03-15 | 2014-09-18 | Comverse Ltd. | Matching social media user to marketing campaign |
| CN103886090B (en) * | 2014-03-31 | 2018-01-02 | 北京搜狗科技发展有限公司 | Content recommendation method and device based on user preferences |
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| CN101894157A (en) * | 2010-07-14 | 2010-11-24 | 中兴通讯股份有限公司 | Webpage display method and device |
| CN103780625A (en) * | 2014-01-26 | 2014-05-07 | 北京搜狗科技发展有限公司 | Method and device for discovering interest of users |
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Denomination of invention: A method and device for handling website attention Effective date of registration: 20201106 Granted publication date: 20190312 Pledgee: Bank of Communications Ltd. Wuxi branch Pledgor: WUXI TVMINING MEDIA SCIENCE & TECHNOLOGY Co.,Ltd. Registration number: Y2020320010179 |
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