CN104811809A - Set-top box user behavior acquisition method - Google Patents
Set-top box user behavior acquisition method Download PDFInfo
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- CN104811809A CN104811809A CN201410032334.7A CN201410032334A CN104811809A CN 104811809 A CN104811809 A CN 104811809A CN 201410032334 A CN201410032334 A CN 201410032334A CN 104811809 A CN104811809 A CN 104811809A
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Abstract
The invention provides a set-top box user behavior acquisition method, which comprises the steps of determining an acquired service scope when a set-top box is in operation according to user behavior acquisition rules of the current set-top box, filtering and matching effective user behaviors, and acquiring and buffering user behavior data according to user behavior acquisition granularity. By using the set-top box user behavior acquisition method provided by the invention, a user behavior acquisition front-end server is enabled to define the acquired service scope through changing use behavior acquisition configuration files according to requirements, the data volume of set-top box user behavior acquisition is reduced through effective user behavior filtering rules and the user behavior acquisition granularity, and the network bandwidth is saved.
Description
Technical field
The present invention relates to digital television techniques field, particularly a kind of set-top box users behavior acquisition method.
Background technology
Along with the development of digital television techniques, Set Top Box is towards intelligent development, and the selectable class of business of set-top box users and number of services significantly increase.By gathering and analyzing user behavior data, can service feature be improved, promote business experience.But, due to user use business time can produce a large amount of user behavior datas, simultaneously use different kinds of business time control mode and manipulate flow process different, increase the design difficulty of user behavior acquisition method.
For a long time, the video class business such as the main bearing digital television of Set Top Box, interdynamic video, other type service is less.Therefore, in the prior art, the user behavior that Set Top Box gathers is confined to video class business usually, and other business relates to less.Along with the appearance of Intelligent set top box, this situation will change greatly.User can the different business of type of service by Set Top Box, thus causes existing video class user behavior acquisition method cannot be applicable to other type service.
User can produce a large number of users behavioral data when using Set Top Box.When carrying out user behavior analysis, different business is different to the demand of user behavior data amount, partial service does not need a large number of users behavioral data, therefore, the user behavior data excessively gathering this type of business can waste disposal ability and the memory space of network traffics and user behavior collection front-end server.The user behavior acquisition method of prior art does not control the validated user behavior of every class business and even each business according to the difference between business, can not the effective data volume size uploaded of controller top box, thus reduces network bandwidth service efficiency.
Summary of the invention
The object of the invention is to, for overcoming in prior art Set Top Box in user behavior gatherer process, effectively do not distinguish for the user behavior in different business, thus the technical problem causing the user behavior data amount that collects excessive, the invention provides a kind of set-top box users behavior acquisition method, according to the user behavior collection rule of current set top box, its scope of business gathered is determined when Set Top Box is run, filter the behavior of coupling validated user, gather cache user behavioral data according to user behavior the acquisition granularity.
For achieving the above object, the invention provides a kind of set-top box users behavior acquisition method, described set-top box users behavior acquisition method comprises:
Step 1) is according to the user behavior collection rule of current set top box, and each business in class of service that detects, the need of collection user behavior data, if so, performs step 2), otherwise, perform step 5);
Step 2) detecting step 1) described in the user behavior of business whether be validated user behavior, if so, perform step 3), otherwise, perform step 5);
Step 3) according to current user behavior the acquisition granularity, detecting step 2) described in user behavior the need of collection, if so, perform step 4); Otherwise, perform step 5);
Step 4) acquisition step 3) described in the user behavior data of user behavior, and be cached in Set Top Box internal memory;
Step 5) does not gather user behavior.
As the further improvement of technique scheme, described user behavior collection rule and described user behavior the acquisition granularity are all kept in user behavior acquisition configuration file, and the step generating this file comprises:
Step 201) utilize user behavior to gather the user behavior historical record of the current storage of front-end server analytical system, obtain business record and the user behavior historical data of the use of each set-top box users;
Step 202) according to step 201) in the business record that uses of each set-top box users that obtains and user behavior historical data, configuration generates the user behavior acquisition configuration file of corresponding Set Top Box, and is kept at user behavior and gathers in front-end server.
As the further improvement of technique scheme, when set-top-box opening, whether that preserves in its automatic detection described user behavior collection front-end server upgrades with the user behavior acquisition configuration file corresponding to this Set Top Box, if upgraded, then download and preserve the user behavior acquisition configuration file corresponding to this Set Top Box.
As the further improvement of technique scheme, described step 202) in the configuration concrete steps that generate the user behavior acquisition configuration file of corresponding Set Top Box comprise:
Step 301) business that set-top box users uses is classified, be divided into different classs of service;
Step 302) according to the business record of each business in described class of service and user behavior historical data, set this business the need of collection user behavior data, configure the validated user behavior filtering rule of this business, configure the user behavior the acquisition granularity of this business;
Step 303) according to step 302) configuration result generate the user behavior acquisition configuration file of corresponding business.
As the further improvement of technique scheme, according to the parameter of the user behavior data of buffer memory in described step 4), set the threshold value corresponding with it; When the parameter of described user behavior data is greater than the threshold value of setting, Set Top Box compresses the user behavior data of described buffer memory, and the user behavior data after compression is uploaded to user behavior collection front-end server, empty the user behavior data of buffer memory described in Set Top Box.
As the further improvement of technique scheme, the parameter of described user behavior data comprises: user behavior data amount, the duration of this start of distance Set Top Box, the duration apart from a front upload user behavioral data.
A kind of set-top box users behavior acquisition method advantage of the present invention is:
Utilize set-top box users behavior acquisition method of the present invention, making user behavior gather front-end server can be according to demand, the gathered scope of business delimited by change user behavior acquisition configuration file, and the data volume of set-top box users behavior collection is reduced by validated user behavior filtering rule and user behavior the acquisition granularity, save the network bandwidth.
Accompanying drawing explanation
Fig. 1 is the schematic flow sheet of the Set Top Box collection user behavior data in the present invention.
Fig. 2 is the schematic flow sheet gathering the set-top box users behavior acquisition method of front-end server configuration based on user behavior in the embodiment of the present invention.
Fig. 3 is the schematic flow sheet that the user behavior in the present invention gathers that front-end server analyzes user behavior historical data.
Fig. 4 is the schematic flow sheet of Set Top Box buffer memory in the present invention and upload user behavioral data.
Fig. 5 is the schematic network structure that in the present invention, Set Top Box and user behavior gather front-end server.
Embodiment
With the drawings and specific embodiments, a kind of set-top box users behavior acquisition method of the present invention is described in further detail below.
As shown in Figure 1, a kind of set-top box users behavior acquisition method of the present invention, this acquisition method comprises:
Step 1) is according to the user behavior collection rule of current set top box, and each business in class of service that detects, the need of collection user behavior data, if so, performs step 2), otherwise, perform step 5);
Step 2) detecting step 1) described in the user behavior of business whether be validated user behavior, if so, perform step 3), otherwise, perform step 5);
Step 3) according to current user behavior the acquisition granularity, detecting step 2) described in user behavior the need of collection, if so, perform step 4); Otherwise, perform step 5);
Step 4) acquisition step 3) described in the user behavior data of user behavior, and be cached in Set Top Box internal memory;
Step 5) does not gather user behavior.
In the present embodiment, in order to adapt to multiservice environment and reduce the user behavior data amount uploaded of Set Top Box, the invention provides a kind of set-top box users behavior acquisition method gathering front-end server configuration based on user behavior.As shown in Figure 5, Set Top Box and user behavior gather front-end server and are all connected to bilateral network by wired or wireless port, make this server and Set Top Box carry out data interaction by bilateral network.In this set-top box users behavior acquisition method, user behavior gathers front-end server and analyzes the user behavior historical record collected, obtain type of service and the user behavior historical data state of set-top box users use, configuration generates the user behavior acquisition configuration file of corresponding Set Top Box; Whether the user behavior acquisition configuration file detected when Set Top Box is started shooting at every turn in user behavior collection front-end server corresponding to this Set Top Box upgrades, if upgraded, downloads and preserves user behavior acquisition configuration file corresponding to this Set Top Box; When Set Top Box is run, gather user behavior according to user behavior acquisition configuration file, user behavior data is uploaded to user behavior and gather front-end server.
Based on above-mentioned set-top box users behavior acquisition method, as shown in Figure 2, this acquisition method specifically comprises:
Step 201) utilize existing user behavior collection front-end server to analyze the user behavior historical record of current storage, obtain business record and the user behavior historical data of the use of each set-top box users;
Step 202) according to step 201) in the business record that uses of each set-top box users that obtains and user behavior historical data, configuration generates the user behavior acquisition configuration file of corresponding Set Top Box, and is kept at user behavior and gathers in front-end server.
When Set Top Box is started shooting at every turn, whether that preserves in its automatic detection user behavior collection front-end server upgrades with the user behavior acquisition configuration file corresponding to this Set Top Box, if upgraded, then download and preserve the user behavior acquisition configuration file corresponding to this Set Top Box; When Set Top Box is run, gather user behavior data according to the user behavior acquisition configuration file obtained after above-mentioned update process, and the user behavior data collected is uploaded to user behavior collection front-end server.
Based on above-mentioned set-top box users behavior acquisition method, in the present embodiment, user behavior gathers front-end server and analyzes the flow process of the user behavior historical record of each Set Top Box as shown in Figure 3.First, classify according to the business that set-top box users uses, be divided into different classs of service; Then, in often kind of class of service, carry out segmenting or not segmenting according to business; Finally, the user behavior acquisition configuration file corresponding with it is set according to the user behavior recording status of each class of service or each concrete business.Concrete steps are as follows: step 301) business that set-top box users uses is classified, be divided into different classs of service;
Step 302) according to the business record of each business in described class of service and user behavior historical data, set this class of service or concrete business the need of collection user behavior data, such as: seldom or roll off the production line when certain concrete service-user quantity has been reduced to, then do not need to gather user behavior; Configure the validated user behavior filtering rule of described class of service or concrete business, due to user use business time, a large number of users behavior can be produced, some user behavior is inactive users behavior or the user behavior invalid to user behavior analysis, this kind of user behavior belongs to inactive users behavior, does not need to gather.Along with business upgrades, and user manipulates the change of custom, and validated user behavior filtering rule also changes thereupon;
Configure the user behavior the acquisition granularity of described class of service or concrete business, along with the increase of the user behavior historical data of each class of service or each concrete business, demand for user behavior data amount can reduce, in order to ensure that the business continuing to understand user uses preference, still need to gather user behavior data, now, user behavior the acquisition granularity can be set, determine the scale of the user behavior data amount that gathered user behavior data amount produces with reality;
Step 303) according to step 302) configuration result generate the user behavior acquisition configuration file of corresponding business.
In the present embodiment, the user behavior data of collection is cached in internal memory by Set Top Box, and uploads to user behavior collection front-end server.As shown in Figure 4, Set Top Box is when cache user behavioral data, the user behavior data size of periodic detection buffer memory, when the user behavior data amount of buffer memory, apart from this start duration of Set Top Box or when reaching set threshold value apart from the duration of last upload user behavioral data, the user behavior data of Set Top Box compression current cache, after user behavior data after compression being uploaded to user behavior collection front-end server, empty the user behavior data of Set Top Box buffer memory.
It should be noted last that, above embodiment is only in order to illustrate technical scheme of the present invention and unrestricted.Although with reference to embodiment to invention has been detailed description, those of ordinary skill in the art is to be understood that, modify to technical scheme of the present invention or equivalent replacement, do not depart from the spirit and scope of technical solution of the present invention, it all should be encompassed in the middle of right of the present invention.
Claims (6)
1. a set-top box users behavior acquisition method, is characterized in that, described set-top box users behavior acquisition method comprises:
Step 1) is according to the user behavior collection rule of current set top box, and each business in class of service that detects, the need of collection user behavior data, if so, performs step 2), otherwise, perform step 5);
Step 2) detecting step 1) described in the user behavior of business whether be validated user behavior, if so, perform step 3), otherwise, perform step 5);
Step 3) according to current user behavior the acquisition granularity, detecting step 2) described in user behavior the need of collection, if so, perform step 4); Otherwise, perform step 5);
Step 4) acquisition step 3) described in the user behavior data of user behavior, and be cached in Set Top Box internal memory;
Step 5) does not gather user behavior.
2. set-top box users behavior acquisition method according to claim 1, is characterized in that, described user behavior collection rule and described user behavior the acquisition granularity are all kept in user behavior acquisition configuration file, and the step generating this file comprises:
Step 201) utilize user behavior to gather the user behavior historical record of the current storage of front-end server analytical system, obtain business record and the user behavior historical data of the use of each set-top box users;
Step 202) according to step 201) in the business record that uses of each set-top box users that obtains and user behavior historical data, configuration generates the user behavior acquisition configuration file of corresponding Set Top Box, and is kept at user behavior and gathers in front-end server.
3. set-top box users behavior acquisition method according to claim 2, it is characterized in that, when set-top-box opening, whether that preserves in its automatic detection described user behavior collection front-end server upgrades with the user behavior acquisition configuration file corresponding to this Set Top Box, if upgraded, then download and preserve the user behavior acquisition configuration file corresponding to this Set Top Box.
4. set-top box users behavior acquisition method according to claim 2, is characterized in that, described step 202) in the configuration concrete steps of user behavior acquisition configuration file that generate corresponding Set Top Box comprise:
Step 301) business that set-top box users uses is classified, be divided into different classs of service;
Step 302) according to the business record of each business in described class of service and user behavior historical data, set this business the need of collection user behavior data, configure the validated user behavior filtering rule of this business, configure the user behavior the acquisition granularity of this business;
Step 303) according to step 302) configuration result generate the user behavior acquisition configuration file of corresponding business.
5. set-top box users behavior acquisition method according to claim 2, is characterized in that, according to the parameter of the user behavior data of buffer memory in described step 4), sets the threshold value corresponding with it; When the parameter of described user behavior data is greater than the threshold value of setting, Set Top Box compresses the user behavior data of described buffer memory, and the user behavior data after compression is uploaded to user behavior collection front-end server, empty the user behavior data of buffer memory described in Set Top Box.
6. set-top box users behavior acquisition method according to claim 5, it is characterized in that, the parameter of described user behavior data comprises: user behavior data amount, the duration of this start of distance Set Top Box, the duration apart from a front upload user behavioral data.
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