CN103974132B - TV interaction systems - Google Patents
TV interaction systems Download PDFInfo
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- CN103974132B CN103974132B CN201310046423.2A CN201310046423A CN103974132B CN 103974132 B CN103974132 B CN 103974132B CN 201310046423 A CN201310046423 A CN 201310046423A CN 103974132 B CN103974132 B CN 103974132B
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Abstract
The present invention discloses a kind of TV interaction systems, to be supplied to an at least viewer, including program display apparatus, channel selection module, interactive operation module and interactive display device, the image and sound program and ad content of program display apparatus reception system dealer's main frame, and show image and sound program and ad content, and channel selection module provides corresponding viewer and controls program display apparatus to show selected image and sound program, interactive operation module receives interactive message and is shown in interactive display device, and interactive operation can be carried out to produce response message according to interactive message by corresponding viewer, and response message is sent to the program that carry out interaction or the interactive Information service device of advertisement, use and realize interaction function between program or advertisement and corresponding viewer.
Description
Technical field
The present invention relates to a kind of TV interaction systems, especially with interactive operation module with realize program or advertisement and
Interaction function between viewer.
Background technology
Since last century develops black-and-white television, the TV of continuous evolution always is most popular and popularized the most
One of electronic product, in a manner of traditional One-to-All Broadcast, there is provided amusement, news, advertising message etc..With entering for broadcast technology
The popularization of step and communication network, TV media progressively using the interactive TV for having transmitted in both directions, realize program or advertising
Two-way interaction function between person and consumer.For example, talent competition can allow viewer to be voted online, it is excellent to determine
The select-elite player of victory, or, advertiser can utilize new product advertisement, allow viewer asking for trial product or rebate coupon online.
But in current field of interactive television, programme content or advertisement for the interaction mode of viewer be by
Interactive message and mode of operation, by horse race lamp, divided frame or cover repeatedly in a manner of, while be presented on TV, thus cause serious
The integrality of program pictures is destroyed, is influenceed expected recreational.
In addition, if there is same viewer space more than one viewer to share same TV pick-up attacnment, when certain
When one viewer carries out interactive operation, it can also be interfered for other spectators of same viewer space.If other spectators
When also wanting to carry out interaction, can not each it be carried out because of the same TV pick-up attacnment that the display and operation of interactive message are shared mutually
Dynamic operation.
Therefore, a kind of TV interaction systems are sought after, independent interactive display device can be provided, can be drawn not destroying program
Under the integrality in face, the interaction with viewer is realized, and there can be more than one viewer shared same in same viewer space
During one TV pick-up attacnment, when a certain viewer carries out interactive operation, it will not be made for other spectators of the viewer space
Into interference, and other spectators can also each carry out interactive operation, use and solve above-mentioned problem of the prior art.
The content of the invention
It is a primary object of the present invention to provide a kind of TV interaction systems, including program display apparatus, channel selection module and
Interactive operation module, wherein channel selection module link program display apparatus and interactive operation module, use provide program or advertisement with
And the interaction function between viewer.Program display apparatus receives from system dealer main frame and includes image and sound program and advertisement
Content, and show image and sound program and ad content.Channel selection module is to produce channel selection control by viewer's select programs channel
Message, program display apparatus is sent in a wired or wireless manner, use control program display apparatus and show corresponding shadow
Syllable mesh, channel selection module and be the audio-visual message of a rating by the image and sound program Classical correlation data, while the viewed programs are interrogated
Cease interactive message corresponding to being obtained from interactive messaging database and be sent to interactive operation module, and by interactive operation module control
Interactive display device is made to show interactive message, and response is produced according to interactive message to carry out interactive operation by viewer
Message, response message is sent to interactive program or the interactive Information service device of advertisement through communication network.
Therefore, viewer can utilize channel selection module to choose the required channel program content played, and by interactive operation mould
Block controls interactive display device to show interactive message, while produces response message using interactive operation module and be back to interaction
Program or the interactive Information service device of advertisement, to reach interactional purpose, do not interfere with broadcasting for regular channel programme content especially
Put.
Brief description of the drawings
Fig. 1 shows the schematic diagram of TV interaction systems of the present invention；
Fig. 2 shows the schematic diagram of another embodiment of the present invention TV interaction systems；
Fig. 3 shows the schematic diagram of another embodiment of the present invention TV interaction systems；And
Fig. 4 shows the schematic diagram of another embodiment of the present invention TV interaction systems.
Wherein, description of reference numerals is as follows：
10 program display apparatus
20 channel selection modules
23 interactive messaging databases
24 program databases (EPG)/advertisement schedule storehouse
25 user watched audio-visual messaging databases
30 interactive operation modules
40 interactive display devices
CN communication networks
S1 audio and video informations
S3 channel selections control message
The audio-visual message of S4 ratings
S5 interaction messages
S7 show messages
S8 response messages
The further interactive messages of S8A
S9, which is pushed away, broadcasts interactive message
The audio-visual identification messages of S10
TS system dealer's main frames
IS interaction Information service devices
Embodiment
Schema and element numbers are coordinated to do more detailed description to embodiments of the present invention below, to make art technology
Personnel can implement according to this with reference to specification word.
Refering to Fig. 1, Fig. 1 is the schematic diagram of TV interaction systems of the present invention.As shown in figure 1, the TV interaction system of the present invention
System mainly includes program display apparatus 10, channel selection module 20, interactive operation module 30 and interactive display device 40, uses offer
Interaction function between program or advertisement and viewer.
Specifically, program display apparatus 10 receives the audio and video information S1 from system dealer's main frame TS, and audio and video information
S1 comprises at least image and sound program and ad content.Meanwhile program display apparatus 10 show image and sound program in audio and video information S1 and
Ad content.The instantiation of program display apparatus 10 is box on TV, or TV programme machine (Set Top Box) or tool
There are monitor, computer screen or the projector of display imaging function.System dealer's main frame TS can be cable television, radio
Depending on the system host of the system dealer of, Web TV.
Channel selection module 20 has channel switch or on-demand program operation interface (not shown), can be used to provide rating sight
The channel or on-demand program for the image and sound program that crowd's switching program display apparatus 10 is played, are also by viewer's select programs
Channel or on-demand program control message S3 to produce channel selection, are sent to program display apparatus 10 in a wired or wireless manner, by
To control program display apparatus 10 to show corresponding image and sound program.Above-mentioned channel selection control message S3 transmission mode can include
Infrared ray, bluetooth, wifi or internet etc..
The associated identification data of the image and sound program is simultaneously integrated into the audio-visual message S4 of a rating, while foundation by channel selection module 20
The audio-visual message S4 of rating and corresponding interactive message S5 is obtained from interactive messaging database 23, and be sent to interactive operation mould
Block 30.The audio-visual message S4 of above-mentioned rating includes the channel identifying code and present time of image and sound program, if any program database
(EPG)/advertisement schedule storehouse 24, then can be further by channel identifying code and present time by program database (EPG)/advertisement
Program code or ad code are found out in schedule storehouse 24, is such as on-demand program, is then directly program code or ad code.
Above-mentioned channel identifying code can correspondingly go out a channel identification data by system dealer's main frame TS and channel number.Interactive message S5
Can be that message, the interactive messaging databases 23 such as passage narration, audio-visual, web page contents or network address store multiple interactive messages
S5, and each interactive message S5 is corresponded to the audio-visual message S4 of a certain rating.If without program database (EPG)/advertisement scheduling
Database 24, channel selection module 20 is with the audio-visual message S4 mid bands identification code of rating and present time from interactive messaging database 23
Interactive message S5 corresponding to acquirement, if any program database (EPG)/advertisement schedule storehouse 24 or it is on-demand program, Ke Yijin
One step obtained directly with program code or ad code from interactive messaging database 23 corresponding to interactive message S5.Above-mentioned is mutual
Dynamic messaging database 23 can be stored in near-end or long-range server, or is stored in program database/advertisement schedule
In storehouse 24, that is, interactive messaging database 23 is contained within program database/advertisement schedule storehouse 24, uses and simplifies overall system
System structure.
Above-mentioned interactive message S5 is to be obtained by channel selection module 20 from interactive messaging database 23, can also channel selection module 20
The audio-visual message S4 of rating is sent to interactive operation module 30, and taken by interactive operation module 30 from interactive messaging database 23
Interactive message S5 is obtained, and is transmitted.
Channel switch or on-demand program operation interface can have multiple control buttons, and each control button has specifically
Preset function, such as numerical key, letter key, symbolic key, function key, power key.In addition, channel switch operate interface is alternatively tool
The Touch Screen of touch controllable function, and multiple control icons, such as numerical key, letter key, symbolic key, function are shown by Touch Screen
The diagram of key, power key etc., it is available for viewer to click required control icon, and then carries out channel switch.
Interactive operation module 30 can be used to receive or directly obtain interactive message S5, produce corresponding show message S7 and
Interactive display device 40 is sent to, and received show message S7 is shown by interactive display device 40.Meanwhile interactive operation mould
Block 30 has interactive operation interface (not shown), to provide viewer according to aobvious shown by interactive display device 40
Show message S7 to carry out interactive operation, and then produce response message S8, be sent to response message S8 mutually via communication network CN
Information service device IS, interactive Information service device IS are moved to receive response message, and further interactive message S8A is provided, and
Interactive display device 40 is back to through communication network CN, to be shown to viewer, thus reaches two-way interaction function.
In addition, communication network CN can be cable network or wireless network.
Above-mentioned interactive message S5, it can also add the interactive execution time, interactive operation module 30 is until the interaction performs
Between when reaching, show message S7 is just sent to interactive display device 40 and proceeds by interactive operation.
Interactive operation interface can have multiple control buttons, such as numerical key, letter key, symbolic key, function key, power supply
Key, or interactive operation interface are alternatively Touch Screen, to provide touch controllable function.In addition, preferably, interactive operation module 30
And interactive display device 40 is combined into one, or channel selection module 20, interactive operation module 30 and interactive display device 40
One is combined into, with convenient use.For example, the intelligent mobile phone or flat of tool application (Application, APP) cell phone software
Plate computer, to realize the function of interactive operation module 30 and interactive display device 40, or channel selection module 20, interactive operation
The function of module 30 and interactive display device 40.
Therefore, viewer can utilize the channel selection module 20 in TV interaction systems of the present invention to choose the required channel played
Programme content, and interactive display device 40 is controlled to show the show message corresponding to interactive message S5 by interactive operation module 30
S7, while produce response message S8 using interactive operation module 30 and be sent to interactive Information service device IS, to reach two-way interaction
Purpose.Especially, the show message S7 mutually employed is shown using interactive display device 40, can keep program display apparatus 10
The integrality of shown picture, for be used in conjunction with same program display apparatus 10 with view and admire image and sound program, ad content its
For its viewer, the still normal play of the channel program content of ornamental program display apparatus 10 to have without discovering
Any interference, influence.
It is illustrated below,
The interactive partial content of messaging database 23 is as follows：
Channel identifying code database partial content is as follows：
| System dealer's main frame | Channel number | Channel identifying code |
| Big Taibei cable television | CH10 | The people regard |
| Big Taibei cable television | CH12 | Platform regards |
| Big Taibei cable television | CH14 | In regard |
Regarded in big Taibei cable television CH14, program database (EPG) 24 partial contents are as follows：
Certain channel of viewer's select programs the 12nd, if program display apparatus 10 is television set, channel selection module 20 can be
One infrared ray general-purpose remote control module, channel selection control message S3 is then the infra-red remote control signal of channel selection to CH12, to control program
Display device 10 is switched to the 12nd channel.Channel selection module 20 and be the audio-visual message of a rating by the 12nd channel associated identification data
S4, the channel identifying code that the audio-visual message S4 of this rating can be found out through channel identifying code database regards for platform, if present time is
102/01/0120:00, also can be further by channel identifying code and present time by finding out program in program database (EPG) 24
Code is P01-102002.The channel identifying code platform in the audio-visual message S4 of the rating can now be regarded and present time 102/
01/0120:00 from interactive messaging database 23 obtain corresponding to interactive message S5 for " please select which number player be preced with
Army”.Also interactive message corresponding to further being obtained directly by program code P01-102002 from interactive messaging database 23
S5 is also for " it is champion that please select which number player”.And the interactive message S5 is transmitted to interactive operation module 30.
Interactive operation module 30 receives the interactive message S5, produces corresponding show message S7 as that " which number please be selected
Player is champion" be sent to interactive display device 40 and show, you can allow viewer to enter starting row interactive operation.It is above
Illustrate.
The above method be obtained as channel selection module 20 or interactive operation module 30 from interactive messaging database 23 corresponding to
Interactive message S5, it is that corresponding interactive message S5 is found out by the program of rating；Another method is that long-range message pushes away broadcast mode, then
It is the program as corresponding to interactive message S5, to find out the spectators of the rating program.
Refering to Fig. 2, likewise, program display apparatus 10 receives the audio and video information S1 from system dealer's main frame TS, and shadow
Message breath S1 comprises at least image and sound program and ad content.It is meanwhile audio-visual in the display audio and video information of program display apparatus 10 S1
Program and ad content.Channel selection module 20 has channel switch or on-demand program operation interface, can be used to offer viewer and cuts
The channel for the image and sound program that program display apparatus 10 is played or on-demand program are changed, is also by viewer's select programs channel
Or on-demand program is sent to program display apparatus 10, uses control in a wired or wireless manner to produce channel selection control message S3
Program display apparatus 10 processed shows corresponding image and sound program, channel selection module 20 and be one by the image and sound program Classical correlation data
The audio-visual message S4 of rating, and be sent to positioned at long-range interactive Information service device IS.
And positioned at long-range interactive Information service device IS, include a user watched audio-visual messaging database 25 and interactive news
Database 23 is ceased, wherein interactive messaging database 23 stores multiple interactive message S5, and each interactive message S5 is corresponded to certain
The audio-visual message S4 of one rating, what user watched audio-visual messaging database 23 included multiple user lists and each user watches letter
Breath, user list and user's watches information via communication network CN to receive the audio-visual message of rating from channel selection module 20
S4, interactive Information service device IS are simultaneously obtained from interactive messaging database 23 and will be carried out interactive interactive message S5 and the interaction
The audio-visual message S4 of rating corresponding to message S5, looked for the audio-visual message S4 of the rating through user watched audio-visual messaging database 25
Go out to watch the user list of the image and sound program, and by the interactive message S5 via communication network CN send to the list institute it is useful
The interactive operation module 30 at family.
Likewise, interactive operation module 30 can be used to receive interactive message S5, produce corresponding show message S7 and pass
Interactive display device 40 is delivered to, and received show message S7 is shown by interactive display device 40.Meanwhile interactive operation module
30 have interactive operation interface, to provide viewer according to the show message S7 shown by interactive display device 40 to carry out
Interactive operation, and then interactive response message S8 is produced, interactive response message S8 is sent to interactive message via communication network CN
Server I S, thus reach interaction function.
It is illustrated below：Data such as precedent
Certain viewer its User ID is 101, the channel of spectators' select programs the 12nd, channel selection module 20 and by the 12nd frequency
Road associated identification data is the audio-visual message S4 of a rating, can find out the audio-visual message S4's of this rating through channel identifying code database
Channel identifying code regards for platform, if present time is 102/01/0120:00, by finding out program code in program database (EPG) 24
For P01-102002.The audio-visual message S4 of the rating is sent to interactive Information service device IS by channel selection module 20 through communication network CN
User watched audio-visual messaging database 25.
The now user watched audio-visual partial content of messaging database 25 is as follows：
Which number player interactive message S5 in interactive messaging database 23 " please be selected as hat by interactive Information service device IS
Army" corresponding to the audio-visual message S4 program code P01-102002 of rating, user watched shadow is passed through with the audio-visual message S4 of the rating
Sound messaging database 25 watches that the user list of the audio-visual message is User ID 101 and 103 to find out, interactive Information service device
IS and the interactive operation module 30 that the interactive message S5 is sent to all users of the list.
User ID is that the interactive operation module 30 of 101 viewer receives the interactive message S5, is produced corresponding
Show message S7 is " it is champion that please select which number player" be sent to interactive display device 40 and show, you can allow rating to see
Crowd enters starting row interactive operation.It is above illustration.
Above-mentioned interaction function is after viewer completes channel selection using channel selection module 20, just by interactive display device 40
Show message S7 of the display corresponding to interactive message S5 so that viewer can utilize interactive operation mould according to show message S7
Block 30 can be described as passively pushing away broadcast mode to carry out interaction.However, the TV interaction systems of the present invention are not limited to this, that is,
After viewer also can first see the show message S7 corresponding to interactive message S5, just selected by viewer using channel selection module 20
Image and sound program, ad content corresponding to platform to interactive message S5, referred to as actively push away broadcast mode.
Refering to Fig. 3, first, interactive Information service device IS will push away via communication network CN to be broadcast interactive message S9 and is sent to receipts
Depending on the interactive operation module 30 of spectators, wherein push away broadcast interactive message S9 can comprise at least interactive message S5 and interactive message institute it is right
The audio-visual identification message S10 for the image and sound program answered.Interactive operation module 30 produces interactive message S5 corresponding show message
S7 and be sent to interactive display device 40, and received show message S7 is shown by interactive display device 40, and acceptable receive
Interactive operation is carried out depending on spectators.Audio-visual identification message S10 is sent to channel selection module 20 simultaneously, the audio-visual identification message S10 bags
Channel identifying code and broadcast time containing image and sound program, or be further program code or ad code, can be further by program
Code or ad code channel identifying code and broadcast corresponding to being found out in program database (EPG)/advertisement schedule storehouse 24
Time, directly it is program code or ad code if for on-demand program.Channel selection module 20 produces channel selection with the channel identifying code
Message S3 is controlled, is sent to program display apparatus 10 in a wired or wireless manner, control program display apparatus 10 is used and shows
Corresponding image and sound program.
Therefore, broadcast mode is actively pushed away actively to send to push away by interactive message main frame IS and broadcast in the case where being not required to viewer's operation
Interactive message S9 shows interactive message S7 to interactive operation module 30 by interactive display device 40, meanwhile, cut by channel selection module 20
Shift to audio-visual identification message S10 channel or on-demand program so that program display apparatus 10 plays the corresponding audio-visual of the channel
Program.
In addition, for avoid viewer to actively push away broadcast mode produce force sense and can not receive, it is therefore advantageous to the practice
It is the Setting pattern switch key in the interactive operation interface of interactive operation module 30, whether master is performed with for viewer's setting
It is dynamic to push away broadcast mode.
It is illustrated below:Data such as precedent
Interactive Information service device IS will be pushed away actively via communication network CN broadcasts the mutual of interactive advertisement-moisture saver mask piece on probation
Dynamic message S9 is sent to the interactive operation module 30 of viewer, and interactive message S5 is included as " vigorously wherein pushing away and broadcasting interactive message S9
Meet and ask for moisture saver mask trial product, address please be left " and interactive message corresponding to image and sound program audio-visual identification news
Breath S10 be channel identifying code-in regard and broadcast time -102/01/0122:10.When reaching broadcast time, operation module 30
Interactive message S5 is produced into corresponding show message S7 " moisture saver mask trial product is asked in welcome, please leave address " to transmit
To interactive display device 40 and show, and acceptable viewer carries out interactive operation.Simultaneously by audio-visual identification message S10 transmission
To channel selection module 20, channel selection module 20 by the channel identifying code in the audio-visual identification message S10-in regard and pass through channel identifying code number
The channel number that this channel identifying code can be found out according to storehouse is CH14, and channel selection module 20 produces a channel selection and controls message S3 to be arrived for channel selection
CH14 infra-red remote control signal, to control program display apparatus 10 to be switched to the 14th channel.Can allow viewer start into
Row interactive operation.It is above illustration.
Refering to Fig. 4, Fig. 4 is the schematic diagram of another embodiment of the present invention TV interaction systems.As shown in figure 4, the present invention is another
The TV interaction systems of one embodiment include program display apparatus 10, multiple channel selection modules 20, multiple interactive operation modules 30 with
And multiple interactive display devices 40, wherein each channel selection module 20, each interactive operation module 30 and each interactive display dress
The technical characteristics for putting 40 are same as Fig. 1 embodiment, therefore no longer indivedual explanations.
It should be noted that the Main Differences between Fig. 4 embodiments and Fig. 1 embodiments are that such channel selection module 20 is simultaneously
Same program display apparatus 10 is linked to, and each interactive operation module 30 is to be linked to corresponding channel selection module 20 and phase
Corresponding interactive display device 40, thus viewer is using aobvious by channel selection module 20, interactive operation module 30 and interaction
The interactive unit that showing device 40 is formed, to carry out indivedual, independent program channel handover operation and interactive operation, especially
The integrality that program display apparatus 10 plays the picture of image and sound program or ad content will not be destroyed.
In addition, another difference is when any viewer switches the channel of image and sound program using channel selection module 20,
Channel selection module 20 can be with wired or wireless communication modes, such as internet, infrared ray, bluetooth, wifi etc., and by current rating
Audiovisual materials, that is, viewed programs message S4, synchronous driving to other viewers for sharing same program display apparatus 10
Corresponding channel selection module 20, or, the corresponding interactive operation module 30 of transmission rating audio-visual message S4 channel selection module 20
Can by interactive message S5 caused by itself, with wired or wireless communication modes synchronous driving to other interactive operation modules 30,
As shown in phantom in figure 4.Therefore, all interactive operation modules 30 can receive identical interaction message S5, and by individual other
Interactive display device 40 shows identical show message S7 so that each viewer can independently carry out individually interactive operation.
In addition, channel selection module 20 or interactive operation module 30 can further have global positioning system (GPS) function so that
Response message includes GPS information, and interactive message main frame IS in interactive message S5 or can be pushed away according to GPS information and be broadcast interactive message
The related interactive information in appropriate geographical position, such as the new commodity promotional offer activity of department store or anniversary nearby are added in S9
The ad content of celebrating activity.
The present invention can further comprise good friend's management module (not shown), and good friend's management module can also combine interaction
Operation module 30 and it is integral so that when viewer carry out interactive operation when, interactive operation module 30 can be by interactive message S5
Related data and invite participate in message, send what the viewer selected through good friend's management module to via telecommunication network
An at least good friend, in this way, may be such that all viewers can invite an at least good friend cooperatively to join according to friends
With certain program or the interaction of advertisement.
Therefore, the features of the present invention, which essentially consists in, provides viewer using channel selection module to choose the channel of required broadcasting
Programme content, and interactive message is shown to control interactive display device by interactive operation module, meanwhile, viewer is using mutually
Dynamic operation module is back to interactive program or the interactive Information service device of advertisement to produce response message, thus realizes two-way mutual
Dynamic function, the broadcasting of regular channel programme content is not interfered with especially.
As described above is only to explain presently preferred embodiments of the present invention, is not intended to according to this be the present invention any shape
Limitation in formula, therefore, it is all have make any modification or change for the present invention under identical spirit, should all wrap
Include the invention is intended to the category of protection.
Claims (9)
1. a kind of TV interaction systems, to provide the active between program or advertisement and at least a viewer push away broadcast and
One interaction function, it is characterised in that the TV interaction systems include：
One program display apparatus, the audio and video information from system dealer's main frame is received, and the audio and video information comprises at least shadow
Syllable mesh and ad content, and the program display apparatus shows the image and sound program and the ad content；
An at least channel selection module, each channel selection module have a channel switch or on-demand program operation interface, relative to provide
The viewer answered switches the channel for the image and sound program that the program display apparatus is played or on-demand program；
One interactive Information service device, including an interactive messaging database, wherein the interactive messaging database storage at least one, which pushes away, broadcasts
Interactive message, and being transmitted via a communication network of cable network or wireless network, wherein this, which is pushed away, broadcasts interactive message and at least wraps
An audio-visual identification message containing the image and sound program corresponding to an interactive message and the interactive message；
An at least interactive operation module, each interactive operation module are linked to the communication network, and interaction news are come to receive
Pushing away for server of breath broadcasts interactive message, and is pushed away according to this and broadcast the interactive message in interactive message to produce and transmit corresponding one
Show message, and this is pushed away to the audio-visual identification message broadcast in interactive message and is sent to the channel selection module, and the channel selection module foundation
The audio-visual identification message, to produce channel selection control message, the channel selection module is in a wired or wireless manner, by the channel selection control
Message processed is sent to the program display apparatus, and to control the corresponding image and sound program shown by the program display apparatus, this is mutual
Dynamic operation module has an interactive operation interface, to provide corresponding viewer's operation；And
At least one interactive display device, each interactive display device is linked to corresponding interactive operation module, to receive this
The show message of interactive operation module, and the show message received is shown, wherein corresponding viewer's foundation should
Show message shown by interactive display device, grasped using the interactive operation interface of the interactive operation module with carrying out an interaction
Make, and a response message is produced by the interactive operation module, and the response message is sent to the interaction via the communication network
Information service device, the interactive Information service device according to the response message to produce a further interactive message, and through the communication network
Road and be back to the interactive operation module, by the interactive display device to be shown to the corresponding viewer, thus realize
This, which is actively pushed away, broadcasts and the interaction function.
2. TV interaction systems as claimed in claim 1, it is characterised in that system dealer main frame is cable television, wirelessly
TV, Web TV system dealer a system host, and the program display apparatus is TV, box or tool on TV programme machine
There are monitor, computer screen or the projector of display imaging function.
3. TV interaction systems as claimed in claim 1, it is characterised in that the interactive messaging database be stored in near-end or
In a long-range server, the channel selection module includes one program database/advertisement schedule storehouse, to store multiple program generations
Code or multiple ad codes, the program database/advertisement schedule storehouse include the interactive messaging database.
4. TV interaction systems as claimed in claim 3, it is characterised in that the audio-visual identification message includes the image and sound program
One channel identifying code and a present time or one program code/ad code, the channel identifying code are by system dealer's main frame
And the channel identification data gone out corresponding to channel number, the program code/ad code are showed by the channel identifying code and one
The time it is corresponding with the program database/advertisement schedule place go out one program code/ad code.
5. TV interaction systems as claimed in claim 1, it is characterised in that the channel switch or on-demand program operation interface tool
There are multiple control buttons, and each control button has specific preset function, or the channel switch or on-demand program operation connect
Mouth is the Touch Screen with touch controllable function.
6. TV interaction systems as claimed in claim 1, it is characterised in that the interactive operation interface have it is multiple control by
Key, or the interactive operation interface are Touch Screen, to provide touch controllable function.
7. TV interaction systems as claimed in claim 1, it is characterised in that the interactive operation module and interaction display dress
Put and be combined into one, or the channel selection module, the interactive operation module and the interactive display device are combined into one.
8. TV interaction systems as claimed in claim 1, it is characterised in that the interactive operation module and interaction display dress
Put is realized by having using the intelligent mobile phone or a tablet PC of cell phone software.
9. the TV interaction systems as any one of claim 1 to 8, it is characterised in that the channel selection module, interaction behaviour
Making module and the interactive display device is realized by having using the intelligent mobile phone or a tablet PC of cell phone software.
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| CN201310046423.2A CN103974132B (en) | 2013-02-06 | 2013-02-06 | TV interaction systems |
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| CN201310046423.2A CN103974132B (en) | 2013-02-06 | 2013-02-06 | TV interaction systems |
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| CN103974132A CN103974132A (en) | 2014-08-06 |
| CN103974132B true CN103974132B (en) | 2017-11-28 |
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| CN201310046423.2A Expired - Fee Related CN103974132B (en) | 2013-02-06 | 2013-02-06 | TV interaction systems |
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| CN105681853B (en) * | 2014-11-20 | 2019-04-26 | 中国移动通信集团公司 | A kind of control method of television services, device, set-top box and service platform |
| CN104918061B (en) * | 2015-05-19 | 2018-11-13 | 刘长明 | A kind of recognition methods of television channel and system |
| CN106340214B (en) * | 2016-11-11 | 2018-12-07 | 四川长虹电器股份有限公司 | Intelligent parlor children for learning system and method based on interactive projection |
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|---|---|---|---|---|
| CN101123715A (en) * | 2006-08-11 | 2008-02-13 | 李帜 | Interactive terminal processing module |
| CN101383941A (en) * | 2008-10-24 | 2009-03-11 | 四川长虹电器股份有限公司 | Interactive television program system and interactive television implementing method |
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| US20050240963A1 (en) * | 2004-04-21 | 2005-10-27 | Showtime Networks, Inc. | Interactive gateway |
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| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101123715A (en) * | 2006-08-11 | 2008-02-13 | 李帜 | Interactive terminal processing module |
| CN101383941A (en) * | 2008-10-24 | 2009-03-11 | 四川长虹电器股份有限公司 | Interactive television program system and interactive television implementing method |
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